Media Kit
Transcription
Media Kit
Experience the Power of the Internet in the Neighborhoods just down the Street! Jacksonville’s Interactive Neighborhood Websites are provided to local neighborhoods with the support of local businesses • • • • • Main source of neighborhood communication Ad view report emailed monthly Promote specials by changing the ad at any time 40+ Jacksonville neighborhoods & 92,000 page views/month Showcase your business on the official website of the neighborhood! Elissa Schuetz • (904) 514-5330 [email protected] Connect to Neighbors© websites were created based on the specific needs of local neighborhoods & clubs. The website is extremely easy to use, yet entirely comprehensive & intuitive. The advertisers who work with us find that their dollars are spent specifically targeting the areas they want to reach. Plus, every month they receive a report proving how many people are actually viewing and clicking on their ad. Finally, a way to take the guess work out of advertising. Features that Keep them Coming Back Home Page Surveys Residents see at a glance what news and events are happening in the neighborhood. Neighborhoods get feedback from the residents in the community about certain topics through surveys on the website. Event Calendar Online Directory Documents & Secure Login Photo Gallery Residents can find HOA, CDD, & ARC documents as well as other documents relevant to the neighborhood. View pictures of events in the community. The latest gallery is automatically posted to the home page. Classifieds Email Easily learn dates & times of upcoming meetings & events through the interactive calendar. Residents buy/sell used household items within the community. This is a very popular feature in many neighborhoods. Residents find names, addresses, and phone numbers of their neighbors with a click of a button. Monthly Tennis News Email Email blasts are sent to the community regarding important announcements & events to the neighborhood that contain links back to the website. Locations of Neighborhoods with Websites 27 35 28 8 39 26 38 25 33 42 24 43 22 23 44 37 21 6 7 54 9 31 12 34 13 14 Clay 10 11 15 29 16 36 1 3 2 30 28 1 Eagle Harbor 30 Fleming Island Plantation Master HOA 2 Cobblestone at Eagle Harbor 36 Habitat 3 Woodbridge Forest 28 The Ravines Community Association 4 Loch Rane 5 Orange Park Country Club 34 Heather Ridge 6 Hannah Stables 7 Parkview Ridge 8 Meadow Downs 9 Los Prados 10 The Villas of Timberlin Parc 28 Rolling River 31 Chatham Woods 11 Cypress Hammock 12 Plummers Cove 13 Cameron Crossing 14 Flynn Oaks 15 Saddlebrook 16 Riverside at Julington Creek 29 Mandarin Glen 41 Waterford Estates 46 42 St. Johns 18 19 17 45 32 40 20 46 Bartram Trail 17 Southlake 32 South Hampton 18 St. Johns Forest 45 Stonehurst 19 210 Community Alliance 20 Palencia 40 Murabella 21 Drayton Place/Kernan Chase 22 Bentwater Place 23 Egret’s Glade 24 Greenfield Lakes 25 Villas of Cross Creek 33 Walker’s Glen 37 Heron’s Landing 38 Landing at Cross Creek 42 Harbor Winds 43 Hawkins Cove 44 Wynnfield Lakes 39 St. Johns Landing Estates 26 Courtyards at Mayport 27 Amelia View 35 Autumn Point Mo nt of hly R Ad e Vie port ws Print-It Page Optional* What’s a Print-It Page? • Information on your company printed with one click • Featured company logo, address, phone number, and website (hyperlinked directly to your website) • Directions from the resident’s home to your business • Information about your company’s background, testimonials, photos, etc. • Optional coupon with a monthly special or featured item 1. 2. 3. 4. 5. How it Works: Grab user’s attention with banner ad Call out on the ad to “Click Here” Click on the ad to view Print-it Page Print it and go! Track clicks on your ad every month Do you drive traffic to your company with coupons? Check out www.NewDealsOnTheBlock.com *Banner ads can also be linked directly to any website. Online Printable coupons organized by county 585 unique visitors & 3,000 page views/month $15/month with any website package Advertising Pricing Location Clay Market Rate Fleming Island & Middleburg First 3 months - $315 Eagle Harbor, Fleming Island Plantation, Cobblestone, Habitat, Ravines & Woodbridge Forest Orange Park Orange Park Country Club, Loch Rane, & Heather Ridge Mandarin Duval First 3 months - $195 Each additional month - $45/mo First 3 months - $195 Each additional month - $45/mo Jacksonville First 3 months - $195 Intracoastal Each additional month - $45/mo First 3 months - $195 Bentwater Place, Drayton Place/Kernan Chase, Egret’s Glade, Greenfield Lakes, Harbor Winds, Hawkins Cove, Heron’s Landing, Landing at Cross Creek, Villas at Cross Creek, Walker’s Glen, & Wynnfield Lakes Each additional month - $45/mo Beaches & Northeast Jax First 3 months - $195 Amelia View, Autumn Point, Courtyards at Mayport & St. Johns Landing Estates CR-210 St. Johns Each additional month - $85/mo Bartram Trail, Cameron Crossing, Cypress Hammock, Flynn Oaks, Saddlebrook, Skylark Estates, Mandarin Glen, Plummers Cove, Riverside at Julington Creek, & Waterford Estates Chatham Woods, Hannah Stables, Los Prados, Meadow Downs, Parkview Ridge, Rolling River, & The Villas of Timberlin Parc 210 Community Alliance, Southlake, St. Johns Forest, Stonehurst, & South Hampton St. Augustine Palencia & MuraBella Each additional month - $45/mo First 3 months - $315 Each additional month - $85/mo First 3 months - $315 Each additional month - $85/mo What does the Price Include? 1. 2. 3. 4. 5. Ad Example Banner ad sized 120x500 pixels rotating evenly with current advertisers on all pages of the website that have advertising. The down payment includes the first three months of advertising. The monthly fee begins on the fourth month. 30 days notice of cancellation is required. You will receive a monthly email report of the number of times your ad was viewed & the number of times a user clicks on your ad. Design of banner ad (includes one round of revisions) and layout design of Print-It Page linked from the banner ad Ability to change the banner ad artwork on a monthly basis (may incur additional fees depending on the extent of the changes) Banner Ad Specs- 120 pixels wide by 500 pixels high • 72 dpi GIF or JPG format File size less than 40K Monthly payments must be made with a credit card. Ask about Sponsored Advetorials & Exclusivity (if available) for a fee. Market Fleming Island/ Middleburg 6216 Homes Orange Park 988 Homes Jacksonville 1404 Homes Intra Coastal 1885 Homes Beaches & N/E Jax 529 Homes Mandarin 757 Homes St. Augustine 1726 Homes CR-210 1555 Homes Neighborhood Location Zip Code Website Eagle Harbor Fleming Island 32003 www.EagleHarborOnline.com Fleming Island Plantation Fleming Island 32003 www.FlemingIslandPlantationOwners.com Fleming Island 32003 www.CobblestoneEHOnline.com Middleburg Middleburg Middleburg 32068 32068 32068 www.HabitatHOA.com www.RavinesAssoc.org www.WoodbridgeForestOnline.com Loch Rane Orange Park 32073 www.LochRaneOnline.com Orange Park Country Club Orange Park Orange Park Jacksonville Jacksonville Jacksonville Jacksonville Jacksonville Southside Southside Intracoastal 32073 32244 32218 32219 32244 32244 32244 32256 32256 32224 www.OrangeParkCountryClub.com www.HeatherRidgeOnline.com www.MeadowDownsOnline.com www.RollingRiverJax.com www.HannahStablesHOA.com www.ParkviewRidgeHomeowners.com www.ChathamWoodsOnline.com www.TheVillasOfTimberlinParc.com www.LosPradosCondos.com www.EgretsGladeHOA.com Cobblestone at Eagle Harbor Habitat The Ravines Woodbridge Forest Heather Ridge Meadow Downs Rolling River Hannah Stables Parkview Ridge Chatham Woods The Villas of Timberlin Parc Los Prados Egret’s Glade Drayton Place/ Kernan Chase Heron’s Landing Bentwater Place Greenfield Lakes Harbor Winds Landing at Cross Creek Villas at Cross Creek Hawkins Cove Walker’s Glen Wynnfield Lakes Autumn Point Amelia View Courtyards at Mayport St. Johns Landing Estates Plummers Cove Cypress Hammock Flynn Oaks Cameron Crossing Mandarin Glen Saddlebrook Waterford Estates Skylark Estates Riverside at Julington Creek Bartram Trail Palencia Murabella Southlake South Hampton St. Johns Forest Stonehurst Intracoastal 32224 www.DraytonPlace-KernanChase.org Intracoastal Intracoastal Intracoastal Intracoastal Intracoastal Intracoastal Intracoastal Intracoastal Intracoastal Northeast Jax Northeast Jax Beaches Intracoastal North Mandarin North Mandarin Mandarin Mandarin Mandarin Mandarin Mandarin Mandarin Fruit Cove Fruit Cove US-1 World Golf Village CR-210 CR-210 CR-210 CR-210 www.HeronsLandingJax.com www.BentwaterPlace.com www.GreenfieldLakesOnline.com www.HarborWinds.com www.LandingAtCrossCreek.com www.VillasAtCrossCreek.com www.HawkinsCove.com www.WalkersGlen.com www.WynnfieldLakes.com www.AutumnPointJax.com www.AmeliaViewJax.com www.CourtyardsAtMayport.com www.StJohnsLandingEstates.org www.PlummersCove.com www.CypressHammockHOA.com www.FlynnOaks.net www.CameronCrossingHOA.com www.MandarinGlen.com www.SaddlebrookJax.com www.WEhoa.net www.SkylarkEstates.com www.RiversideAtJulingtonCreek.com www.BartramTrailHOA.com www.PalenciaOnline.com www.MyMurabella.com www.SouthlakeFL.com www.eSouthHampton.com www.StJohnsForestOnline.com www.StonehurstPlantation.org 210 Community Alliance CR-210 32224 32224 32225 32225 32225 32225 32246 32246 32246 32226 32226 32233 32225 32257 32257 32223 32223 32223 32258 32258 32257 32259 32259 32259 32092 32092 32092 32259 32092 32259 & 32092 www.210ca.com FAQ’s Q: What is the process of placing an ad with the Neighborhood Publications’ websites? A: The first step is to decide what neighborhood(s) you’d like to run your ad. Once you decide, we’ll email you an agreement. Once we receive the signed agreement from you via mail, fax or email, we will get started on creating the ad artwork. We will need any company logos, text, and/or pictures emailed to us at that time. We will then email the initial proof of the ad to you and you may reply with any changes or edits that you’d like made to the ad. Once you have approved the ad, it will be loaded to the appropriate websites by the next business day. Q: How will people see my ad? A: The ads are located on the right side of the web page of the neighborhood websites (certain pages do not have advertising including the calendar, upcoming event pages, calendar event pages, and document pages) The web page allows only one ad to be viewed at a time. The database of advertisements will rotate through the system so that each ad gets viewed an equal number of times. Once a user views another page of the website or refreshes the page, it will load the next ad in the system. Q: Is there a maximum number of advertisers that you allow on a website at a time? A: Yes, we guarantee that there will not be more than 15 advertisers at one time on any neighborhood website. To see how many advertisers are on a website at a given time, open the neighborhood website and hit the F5 key. This will refresh the web page and will rotate through the current database of advertisers. You may also email us at any time and we’ll be happy to send a list with the number of current advertisers on the website. Q: I have an ad that I have used before. Can I use that same ad on your websites? A: Most likely any ad that you’ve run in another publication or website will have to be re-created to fit the designated size for our websites. However, we can often use that ad to create something very similar that fits our ad dimensions. Once you have decided to advertise with us, please send us any advertisements that you’ve used in the past that have been successful and we’ll use them to create a similar layout. The costs of creating the initial ad are included in the prices listed on the media kit. Q: My company creates it’s own advertisements. What are the specs for the banner ads? A: 120 pixels wide by 500 pixels high, 72 dpi, GIF or JPG format, File size less than 40KB Q: How often can I change the artwork on my ad? A: The artwork on the ad can be changed at any time. Additional fees may be incurred if extensive artwork changes are required. Please ask your sales representative for details. Q: What is the minimum amount of time that I can advertise? A: The minimum commitment is 3 months. After the initial 3 months, you may cancel at any time with 30 day notice. We recommend placing the ad for at least 6-12 months to provide enough time for the residents to process the information and to begin to take action. If you choose to continue your ad after 3 months, your credit or debit card will be charged the monthly fee starting on the 4th month. The charge is the monthly fee listed on the third page of the media kit under Advertising Pricing. Discounts may be available for a 12 month contract. Please ask your sales representative for details. Q: Are there discounts for advertising in multiple neighborhoods? A: There is a 10% discount for advertising in two or more neighborhoods. Please ask your sales representative for details or information on additional promotions and/or discounts. Q: What type of information will I receive about the ad performance each month? A: Every month you will be emailed an Excel spreadsheet showing a report on the number of times your ad was viewed each day by users of the website. The report will also list how many times a user clicked on your ad every day. A Google Analytics report with neighborhood website statistics can be sent by request of the advertiser at any time. *The ad will run on all pages of the website that include advertising space. Certain pages do not have advertising including the calendar, upcoming event pages, calendar event pages, and document pages. hborhood Neig ications , I nc . P ubl P.O. Box 8547 Fleming Island, FL 32006 Elissa Schuetz (904) 514-5330 [email protected]