WEDO - Wise Marketing
Transcription
WEDO - Wise Marketing
W E D O . . . Content Introduction Page 2 Email Sending and Database Management a. Email creatives b. Newsletters (html and Flip) Page 3 Email Design Website Design Bespoke CMS Design Newsletter Design Logo Design Page 4 Page 5 Page 5 Page 6 Page 7 Print Advertising, Web Ad impressions and Promotional Material Page 8 PR and Copy writing a. Non Marketing Activities b. Some Questions c. Process and Change Management (Including 6th Sigma) d. Sales and Customer Relationship Coaching Page 9 Costs Page 10 FAQs Page 11 Testimonials Page 12 Contact Us Page 13 Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 1 Reg Number: 6690833 Introduction Wise Marketing Ltd was founded 4 years ago as Happy-Tree Ltd by Kelvin Cooper and Tim Durman. Kelvin has over 25 years experience in the intermediary market and Tim has over 20 years in software development and the finance publishing field. Jason Long our in-house graphic designer has 15 years experience. In 2012 we changed the name to Wise Marketing Ltd. We have also made strategic alliances with complimentary companies, such as Working Feedback, Banners Broker, Mindcell Sales and Management Training. We as a company believe that marketing must add value to your business. We have a proven record of great value, enhancing major companies own marketing capabilities, that will be cost affective by becoming an addition to your marketing department. From creating the campaign (from your brief) to designing, to delivery. Kelvin Cooper Sales Director Tim Durman IT Director Jason Long Design Manager Luke Durman Junior Developer Mathew Cooper Administration [email protected] [email protected] [email protected] [email protected] [email protected] “ We have used Wise Marketing for almost 2 years and are very happy with the professional manner and speed in which they manage our relationship. Equally we have definitely noticed an increase in business levels which can be accredited to the quality of e-shots they produce. This has very much complemented our existing marketing strategy and negated the need to hire another member of staff ” Tony Salentino CEO of Completefs Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 2 Reg Number: 6690833 Email Design and Database Management a: We design emails (creatives) for our clients and send to our extensive B2B database, sending to various market sectors as indicated below. We send to our clients databases aswell. We also manage some of our clients Databases (Key Retirement, CompleteFS, Newlife for example). Both B2B and B2C. Type Number * Accountants 61,230 FSA In 6 group 32,780 Estate Agents 19,250 General Insurance 1,850 Insolvency Practitioners 1,290 Lawyers 39,000 Pawn Brokers 400 Commercial Brokers 4,500 Property Investors 53,500 Total 213,800 We undertake instigation and implementation of advertising campaigns, more examples can be found at www.hooot.co.uk b: For 4 of our clients we have designed Newsletters both html and flip, examples can be given or go to our Website: www.hooot.co.uk Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 3 Reg Number: 6690833 Email Design Examples Visit www.hooot.co.uk for more examples. Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 4 Reg Number: 6690833 Website Design We have designed web-sites to various levels depending on our clients requirements. Apart from the sites we have created for you and the example below some of our other clients live sites can be seen on www.hooot.co.uk Bespoke CMS We can incorporate Bespoke CMS, SEO, Feedback and Live Chat (text or voice). We also provide analytics for websites we host. Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 5 Reg Number: 6690833 Newsletter Design Examples The Motivated Mind Stephen Tierney The creator of Mindcoach Academy and Mindcell Sales & Management Training Stephen Tierney Stephen Tierney is the founder of Mindcell Sales & Management Training and The Mindcoach Academy. He is one of the top business and motivational trainers in the world today and is known as the UK’s leading sales persuasion strategist. He’s a Master Sales Coach with over 18 years’ experience in sales environments and has spent 9 years as a sales coach and sales trainer. He has developed sales managers and sales professionals throughout the UK and is an expert in sales persuasion and influencing skills. Stephen is also highly regarded as the UK’s leading telesales turnaround expert. He is called in by SME’s to multi million pound businesses to take their telesales performance to the next level. He also knows about sales thinking, and keeps himself up to date. He’s a keen student of business, sales psychology, human psychology and advanced selling techniques. He’s also a certified NLP (Neuro-linguistic Programming) Practitioner. Certification coming from NLP cofounder Dr Richard Bandler of the society of NLP. Stephen found his passion for sales training many years ago when in a senior sales position, he was asked to train all sales managers and sales people in the call centre on his proven techniques. Stephen has gained status as a licensed mastermind executive coach from the Rescue Institute in America and a fully qualified master of hypnosis. Foreword by Stephen Tierney Stephen’s sales persuasion courses are also highly sought after not only in the UK, but also in America. He has worked with numerous FTSE 100 companies including Barclays, Carnival and the Lloyds Banking group. Successfully delivering sales training that works for each company. Visit www.hooot.co.uk for more examples. Peter Thomson The Motivated Mind An Injection of Motivation for Business and Life Success Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 6 Reg Number: 6690833 Logo Design Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 7 Reg Number: 6690833 Print Advertising, Web Ad impressions and Promotional Material We design static and animated electronic banners for newsfeed, design adverts for newsstand and design seminar and exhibition material. Design and place ads on 3rd party websites with guaranteed visitor impressions. Ability to obtain a wide range of promotional material. Rapport Performance Excellence KEEP MARK IN THE DARK... Energy PLEASE JOIN US AT A SURPRISE BIRTHDAY BASH IN HONOUR OF MARK BUTTERWICK’S Sales Achievement Mindset Goals Motivational WWW.MINDCELL.CO.UK | [email protected] 50TH BIRTHDAY Inspirational Confidence SHARING THE SECRETS OF Buy Attitude PERSUASION & INFLUENCE Influence Action Now Success Belief Courage Persua Persuasion AT EWOOD PARK - RED ROSE SUITE 23 MARCH 2012 | TIME 7:30 DRESSCODE BLACK TIE|COCKTAIL DRESSES GUEST LIST; ALL STAFF COLLEAGUES, FRIENDS, FAMILY AND ACQUAINTANCES – MARK IS SUCH A LARGE PERSONALITY IN P2P GROUP AND BUSINESS, LETS MAKE IT A 50TH HE WON’T FORGET! RSVP Sarah by Wednesday 14th March on email: [email protected] Leadership Stephen Tierney "The UK's leading sales persuasion strategist" Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 8 Reg Number: 6690833 PR and Copywriting We subcontract PR and copywriting to a range of professionals that we have used successfully in the past. a. Non Marketing Activities We have expertise in Business Continuity Planning, commonly known as Disaster recovery planning. It can be said that if not implemented correctly, it can turn into a disaster. Having a robust plan in place is essential for continuing to function in case of power outage or data loss. It should also include if a majority of personnel can not attend. b. Some Questions 1. Who are the D.R. Officers 2. What time scales are in place for Power outs 3. Have you back up generators 4. Contact details visible 5. What happens if site is inaccessible 6. Have you got data recovery in place 7. How often do you check c. Process and Change Management We have undertaken process change for one lending company and a conveyancing company. d. Sales and Customer Relationship Coaching We also subcontract out Sales and Customer relationship coaching. Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 9 Reg Number: 6690833 Costs Email System Option E1 3 e-shots £1000 Option E2 4 e-shots £1500 Option E3 10 e-shots £2000 Option E4 Unrestricted £2000 p/m Minimum 3 month contract Option M1 15 Man-hours a month £1500 p/m Minimum 3 month contract Option M2 As option M1 plus 4 email sends £2000 p/m Minimum 3 month contract Option M3 As option M1 plus unrestricted email sends £3000 p/m Minimum 3 month contract Marketing 1. Option E4, M2 and M3 includes email sends to your own Database up to 10,000 addresses per month. 2. Other options are avaliable. SEO (Search Engine Optimisation) Option S1 Feedback and review system £60 p/m Minimum 6 month contract Option S2 Feedback and analytics £70 p/m Minimum 6 month contract Option S3 Feedback, analytics and SEO £120 p/m Minimum 6 month contract Website Option W1 Per Page £200 Logo Design Starts from £275 1. All costs are plus VAT. 2. Payment is due before first mail-shot is activated. 3. For further Term and Condition please go to hooot.co.uk. Happy-Tree is a trading style of Wise Marketing Ltd Registered in England and Wales | Page 10 Reg Number: 6690833 Frequently Asked Questions Q1: What is the Quality of your Database? A1: It should only be judged on the response that it gets and up to now we have a lot happy repeat users! There are no duplicated email addresses and are live. Q2: How can you get through Spam Filters? A2: No one can stop all ‘junking’; however we show you how to maximise the design to keep the ‘Spam score’ low. Q3: How long are we tied in for? A3: There is no contract, however we ask you to give it a fair trial of 3 months; we offer discounts for 6 and 12 months campaigns. Q4: How many Templates can I have? A4: That is up to you, you get the first one in with the Set-up charge, but at any stage you can add more – there may be a charge depending on the complexities. Q5: Can we use our own designs? A5: Yes, however we can either help you put them in the Wise Marketing Hooot System or do it for you - we also design adverts and sort out campaigns. Q6: How fast will the adverts go out? A6: With the Servers we have they can go out in 30 minutes, however from experience we slow the process down, adverts are streamed out all day and for some customers we send them out over 2 days. Q7: Can we add our own email addresses? A7: Yes and they are secure and cannot be used by anyone else, you can add, or if you require you database to be ‘cleaned and de-duped’ we can do it, we always recommend that you add a ‘mole’ address to act as a prove. Q8: What are hard and soft bounce backs? A8: A hard bounce back is where the email address is no longer in use - mainly if the owner does not renew. The Address is removed from The Wise Marketing Hooot Databases A soft bounce back is caused when the recipient have their ‘Out of Office’ on or their post box is full up - the Server will attempt up to 15 times to deliver, then bounce it back undelivered, the email address stays on The Wise Marketing Hooot Databases. Wise Marketing and Happy-Tree are trading styles of eGateway Ltd Registered in England and Wales | page 11 Reg Number: 6690833 Testimonials “ Wise Marketing has a proven record of helping businesses reach customers.” “ We have used Wise Marketing for over a year and are very happy with the professional manner and speed in which they manage our relationship. Equally we have definitely noticed an increase in business levels which can be accredited to the quality of e-shots they produce. This has very much complemented our existing marketing strategy and negated the need to hire another member of staff ” Tony Salentino - CEO Complete FS “ I have used Wise Marketing for 2 years now and would like to thank them, for their professional approach . Their fast response times are remarkable. It is true when they say to me we want to make you happy they have so far! ” Alan Hardy - Managing Director Swift Bridging Finance “ We are very happy using Wise Marketing, we have seen enquiries increase, the other thing we like is how creative and reasonably priced they are ” Simon Juniper - Marketing Director Only Bridging “ We have a great business relationship with the guys at Wise Marketing, the main reason is they keep their promises, all the time they do, we will continue to use them ” Nick Baldwin - Director Premier Financial “ I’m glad they now stream out our email Advert we can now handle the response ” Robert Hershaw - M.D. Active Investments “ We have just started using Wise Marketing and are pleasantly surprised how fast, friendly and professional they are, to the extent that we have just gone over to one of their Monthly options which offer even greater value! ” Alex King - Executive Director SPF Private Clients Wise Marketing and Happy-Tree are trading styles of eGateway Ltd Registered in England and Wales | page 12 Reg Number: 6690833 Contact Us Wise Marketing Ltd Top Floor Printware Court Cumberland Business Centre Northumberland Road Portsmouth Hampshire PO5 1DS General Enquiries E: [email protected] T: 023 93 076157 W: hooot.co.uk Sales - Kelvin Cooper E: [email protected] M: 07798 871021 T: 023 93 076157 IT - Tim Durman E: [email protected] T: 023 93 076157 Design - Jason Long E: [email protected] T: 023 93 076157 Wise Marketing and Happy-Tree are trading styles of eGateway Ltd Registered in England and Wales | page 13 Reg Number: 6690833