breweries – festival details
Transcription
breweries – festival details
WE ARE LOOKING FOR PARTICIPATION OF THE FINEST ECUADORIAN BREWERIES! BREWERIES – FESTIVAL DETAILS To make this event a success, we want to partner with the finest Ecuadorian Craft Breweries for the inaugural VIVA Cerveza!® Fest & Expo 2016 on Saturday, May 7 from 12-6pm. Each accepted brewery will present their brand under our Main Beer Tent. We ask that you plan to sample 2-4 products @ 4oz each. Festival Provides: o 3x3 or 4x4 Meter Vending Area o (1) 2,4 x ,80m Table o (2) Chairs o Water as Needed, Water Stations & Wash Sinks o Tasting / Sample Glasses o Electricity (Must Be Requested) o Brewery reimbursement for beer samples & sales. (Predetermined Wholesale Price) o Cashiers to manage ALL beer sales COSTS Brewery Requirements o Brewery will offer at least 2 different beers for sampling and / or purchase o Brewery will bring signage / banners o Brewery to provide representatives for pouring and booth management o Brewery will bring a Jockey Box & Coil, Co2 (or bottles) o Brewery will provide their own ICE, containers, etc., to maintain product(s) at the proper serving temperature as needed. o Information printed for display about brewery and beers being presented. o List of beers being featured must be sent to the Festival Administrator along with wholesale prices upon registration, and no later MARCH 15. Email to: [email protected] TICKET SALES – All participants are asked to try and sell a minimum of 20 tickets. You will receive a 10% commission per ticket sold. If you sell in excess of 50 tickets, the rate is increased to 20%. You will be listed as an Authorized Festival Ticket Outlet, and we will direct clients to purchase tickets at your location! ABOUT THE PRODUCERS Graceful Media is a NY based production & business development firm. Our markets include NYC, LA, and DC. We have produced events for President Obama, the Dalai Lama, Nike, Puma, Victoria Secrets, Tommy Hillfiger, NYC Craft Beer Festival, Hudson Valley Craft Beer Festival, as well as various concerts and food / craft festivals throughout NY, NJ, CT, and PA areas. We bring our experience of over 20 years to the Ecuadorian market. Visit www.GracefulOnline.com for more information. SWEET Events is an Ecuadorian based event & catering company. Providing such services to the education, private, corporate, and government sectors. Visit www.Sweet.com.ec for more information. What is a Jockey Box? In a nutshell, a JOCKEY BOX is basically a cooler with a draft beer faucet (or faucets) on the front. Inside the cooler are dispensing coils covered by an ice bath, and a shank through the back connecting to the beer keg that sits behind the cooler. You don’t have to use a cooler, any box, that can maintain the temperature of the ice, and house the coils will work as a Jockey Box. Be creative and build your own! Go on the internet and Google “BEER JOCKEY BOX” for some clever ideas! Remember, it’s your brand. Represent it to the fullest! 2 Festival Beer Sales… The festival will be responsible for managing all beer sales at the festival. Each Brewery MUST send us the wholesale price list of all the beers they will be bringing to the festival. This includes KEGS, BOTTLES & CANS, IMMEDIATELY once they register, and NO LATER than 6 weeks before the event. Email To: [email protected] The festival will then generate a price list for each individual brewery, which will be on file with the event financial office and reimbursed accordingly. Payments will be made within 2-4 business days via BANK TRANSFER. We work with Produbanco, Banco Pichincha, and Guayaquil Bank to expedite payments. Reimbursement Program? In order to keep things standardized, we follow the American & European Craft Beer Festival model. We know that making beer may be all fun and games, but it costs time and money, and we are conscious of those factors. We love Craft Beer and want to support the industry. The program works in the following manner… If you have a special edition, please let us know at your earliest convenience so that we may begin promotion of that item. Token Structure: Blue Tokens = 2 oz Festival Beer Sampler You send us your wholesale price of 1. White Tokens = 16 oz of Tap Beer the beer you will be serving at the festival. This price is the price you Yellow Tokens = 12 oz Bottle/Can Of Beer would sell to a distributor or store. Red Tokens = 16 oz Bottle/Can Of Beer Each festival ticket will include 2. Black Tokens = 32 oz Bottle Of Beer BEER TOKENS. These tokens must be redeemed at your booth for Green Tokens = Special Editions the beer samples & beer sales. At the end of the event, gather all 3. the BEER TOKENS you received. A representative will visit your booth, to confirm the amount of tokens. We will then transfer to your account within 2-4 business days. Blue Tokens = 2 oz of Beer White Tokens = 16 oz of Beer DON’T LOSE YOUR TOKENS! 3 ADDITIONAL FESTIVAL PRESENTATIONS FOOD VENDORS What’s a Craft Beer Festival without Food? And we will have plenty of Food options to compliment the Beers that will be served. Our Food Vendors will offer American Style Favorites, such as BBQ Chicken, Buffalo Wings, Beer Dogs, Smoked Ribs, Artesanal European Sausages, Grilled Chicken, Fries, and even some Ecuadorian favorites like Choripanes, SalchiPapas for the little ones, and more. INDUSTRY VENDORS Our Industry Vendors will feature manufactures & suppliers to the Beer industry such as Brewing Supplies, Kettle Builders, Co2 vendors, bottle/glass vendors, lawyers, accountants, angel investors, and more to help you with your business. MARKET VENDORS We are also accepting a limited number of Merchandise vendors who will be offering Clothing, Crafts, Home Goods, Specialty Food Products, and more. KIDS ZONE We will also have an area designated for children, with an attendant who will watch the kids while parents / guardians enjoy the event. BIERGARTEN & LOUNGE / PATIO AREAS Quinta Sweet is a relaxing environment where one can escape the hustle and bustle of the workweek. We chose this place, due to it’s proximity from the city and it’s tranquility. A perfect place to set up a Biergarten for our guests to relax and savor some excellent Craft Beers and Cuisine prepared by our Executive Chef, Belen Obando of Sweet Events. All while enjoying the serenity of the local. This is what it’s all about. THE WORKSHOPS CRAFT BEER WORKSHOPS We’ve partnered with some notable Brewmaster in the Country to host workshops on art of brewing, as well as the basics on starting up a brewery, covering finances, start up costs, equipment, supplies, as well as a story hour where we talk to existing business owners and pick their brain about the start up process and industry. These workshops are included in the price of admission, however, registration is required to ensure we can accommodate anyone that is interested in attending. CRAFT BEER DOCUMENTARY PREMIER We will also take this time to premier our Short Documentary, “VIVA Cerveza! Ecuador Ama La Cerveza Artesanal” If you would like to contribute to this documentary, please get in contact with us. We want to hear your story! [email protected] or call us @ 593 98 988 4077 INTERESTED IN PARTICIPATING? Please visit us at www.VIVACerveza.com to apply online today. DEADLINE: March 18, 2016 Select the CRAFT BEER VENDOR APPLICATION. Your application will be reviewed. If selected, a factura / invoice will be sent to finalize the payment for your booth. This can be paid via Bank Transfer (Banco Pichincha), Credit Card, Paypal, or arrangements can be made for cash payment at your location. Questions? Special Requests? Contact Us Graceful Media – [email protected] Sweet Events – [email protected] Tel: 593.989884077 (English) Tel: 593.995073347 (Español) / Tel: 593.984584237 (Español) 5 QUINTA SWEET – FESTIVAL LAYOUT QUINTA SWEET – LOCATION / DIRECTIONS 6