media kit

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media kit
MEDIA KIT
PESONA SOLEKAN
RIASAN
Alun
Lepas
Melodrama
Rambut tekstur beralun
dilepaskan bagi
menyempurnakan gaya.
Oleskan gincu rona jingga
dan lengkapkan riasan mata
dengan layangan maskara
tebal. Teknik solekan ini
menjadikan wajah tampak
ringkas namun memukau.
in consultation with some
the country’s best-known
authorities. The Dari Pakar
column, for instance, has
a panel of well-known
experts offering workable
solutions for a variety of
day-to-day challenges,
from what to wear to
that official event, to
home organisation
ideas for small spaces.
Serlahkan K
AGGUN B ediaman
Another column,
ERSENI
Kem Keluarga,
offers parenting tips
and shares real-life
ince 1976, JELITA has
experiences from other
understood and continues to
mothers.
address the needs, inspirations
Columns like
and motivations of the
Jurnal Cantik and Galeri
family-focused Malay
Fesyen are targeted at
woman aged 35 and above.
the JELITA reader who’s
Now celebrating its 40th year,
financially comfortable
JELITA unveiled its brand
but time poor, by offering
new look in January 2016.
top-to-toe fashion and
Following the title’s relaunch
beauty inspirations at her fingertips.
under established publisher
JELITA readers lead busy lives, yet
Blu Inc Media Sdn Bhd which
they put their family first. They want
also has popular lifestyle
to be healthy, yet lead happy, fulfilling
titles CLEO, FEMALE, EH!,
lives. The JELITA reader is hungry
NUYOU and HARPER’S
to improve herself and is ever-curious
BAZAAR in its portfolio, there
about the happenings around her and
will be a series of strategic
in her community. She wants to be
activities and publicity highlights in celebration
entertained by insights of her favourite celebrity
of the title’s fourth decade in the market.
and the interesting and meaningful life she leads.
The new and revamped JELITA has wellJELITA understands all these facets of her reader’s
researched focus features on a variety of topics,
life and helps her live a better, healthier, more
from fashion and beauty, to current affairs and
inspired life through the magazine’s articles.
local issues, designed to appeal to its legions
Ultimately, JELITA is her reader’s trusted
of loyal fans. In order to attract new fans, the
companion and source of information on matters
revamped JELITA has introduced a selection of
of style, health, self improvement and ultimately,
brand new columns – a number of them written
achieving that ideal life.
Perasaan berdebar menanti suami tercinta pulang
daripada kerja untuk meraikan hari istimewa. Hati
juga gelisah memikirkan solekan apa hendak dipilih.
Manakan tidak, anda pastinya mahu berias cantik buat
yang tersayang sementelah momen indah bersama…
Tip Bulu Mata
Nampak Lebat
Letakkan sedikit bedak
di atas bulu mata
menggunakan berus.
Kemudian baru layangkan
maskara.
Konsep, Teks & Penyelaras AIN MAHTHIR Arahan Seni NURUL ALIAS Foto ROBIN YONG
Solekan SAPHIRA KAZARUDDIN MENGGUNAKAN MAKE UP FOR EVER Dandanan
JUNO KO Pakaian ZALORA Aksesori AISHA WONG & ZALORA
Kerastase
Mousse
Bouffante,
RM58
Pemegang anugerah Pelakon
Wanita Terbaik Anugerah
Skrin 2015, dia juga memiliki
pakej lengkap dengan bakat
dan wajah yang cantik. Antara
drama lakonannya adalah
Kata Hati, Cinta Ibadah
dan Bila Hati Berbicara. Dia
yang dimaksudkan, Raja Ilya,
artis kelahiran Ipoh ini sudi
bekerjasama dengan kami
untuk dirias wajahnya
bulan ini.
11/01/16 9:20 AM
1062_(9)_EDIT J0216 beauty spread.indd 3
Percikan mewah
hadir dengan
keseluruhan
padana
ruang dan
perincian kecil. n anggun
S
• FEB 2016
51
Ariff 11/01/16 7:00 PM
Pereka Rijal bin Sham
Hiasan
sul
Dalaman Rijal
Kanan
SEMAKIN
LEBAR
PERINCIAN,
AGUNG KEDSEMAKIN
IAMAN
Wujudkan
suasana mewah
kediaman
dengan penam di dalam
bahan crown
mouldings
di bahagian
siling yang
kelihatan seperti
ruang. Rekaan mahkota pada sesuat
u
perincian terpula
cita rasa pemilik
ng kepada
kediaman.
CIPTA ILUS
I DI BAHAGIA
PANDANGAN
N
Lampu berway
ar
VonBlau DaWan
da
RM209.16
Bats &
Jhengga
Joy Design
Studio RM50
Lampu diri
STA Joy
Design Studio
RM650
PERINCIAN
YANG MEN KECIL
ARIK
Tombol pintu
dan laci kabine
menarik agar
t perlu tampa
menjadi perhat
k
yang meliha
ian mata
t. Sekiranya
anda memp
masa dan
unyai
idea, anda
boleh saja
menjadi penyan
DIY tombo
gkut akseso
l
kreativiti.
ri mengikut
Tombol
pintu Dahlia
Joy Design
Studio RM50
Lagi tip
menarik di
jelita.com.
my/
gaya-hidup
dekor-ruma /
h/
Kerusi Norwig
Joy Design
Studio RM1,59
9
29
MAC 201
6 • JELIT
A.C
OM.MY
ARA
Mata seseor
ang akan mudah S MATA
pada sofa
tertumpu
dalam sesebu
ah
itu, perban
yakkan bantal kediaman. Oleh
yang bercor
geometri atau
ak
bunga-bunga
padat agar
an yang
ruang tampil
lebih menar
dan mewah
ik
.
LAMPU DAN
PENUH GAY KIPAS
A
Rekaan lampu
dan kipas
juga amat
kritikal untuk
menjadikan
ruang kediam
nampak lebih
an
mewah. Pilih
kipas mengik
lampu dan
ut citarasa
anda dan
juga naluri
selitkan
seorang pereka
.
HIJAU PEN
Tumbuhan
berpasu
Hammered
Copper
MiaFleur RM161.
23
AMBAH SER
Jangan lupa
I
untuk memb
eri nafas dalam
sesebuah ruang
dengan meleta
bunga-bunga
kkan
an atau pokok
menghijau.
Ia adalah cara yang
untuk ruang
paling mudah
kelihatan lebih
segar. J
FT
1062_(9)_EDIT J0216 beauty spread.indd 2
Lima perkar
a perlu had
memenuh
J E L I TA . C O M . M Y
ir dalam hias
i simbolik
gaya mewah an untuk
diidamkan
sela
yang
suasana me in menambah ser
i kepada
ndamaikan
.
& PRESSLO
F E B 2 0 1 6 • J E L I TA . C O M . M Y
RUMAH
DESIGN STUDIO
50
DARI PAKAR..
. HIAS
AYUB FOTO
JOY
Collection
Eyes Uncovered
Nude Bronze,
RM36
NADIRAH
Lancôme
My Parisian
Blush,
RM145
TEKS AYU
Shiseido
Maquillage
Lasting Foggy
Brow, RM42.40
PESONA GAYA
Pic Bersahaja
Rona lembut dan subtle seperti
pic tentunya mencetus pesona
manis gadis berhijab dan pada
masa sama, masih mengekalkan
gaya segar sepanjang hari.
Skarf, Urbanscarves, RM60
Top leher penyu, Uniqlo, RM99.90
Jaket senteng, Garderobe
Haus, RM199
Skirt renda, Padini, RM199
Rantai tangan bubble, RM49.90
satu set, gelang berperincian
metal, RM39.90, setiap satu dan
gelang putih, RM49, kesemuanya
daripada Vincci Accessories
LOCAL AND
INTERNATIONAL
CELEBRITY
UPDATES
M A C 2 0 1 6 • J E L I TA . C O M . M Y
J E L I TA . C O M . M Y • M A C 2 0 1 6
63
INSPIRING,
YET
ACHIEVABLE
STYLE
GEROBOK GAYA
TIRU GAYA
Nana Mahazan
Zizie Ezette
Sejak bertudung, pelakon dan pengarah
cantik ini semakin bijak berpenampilan.
Gayanya kini menjadi perhatian
peminat. Kombinasi warna pilihan juga
menggambarkan personalitinya yang ceria.
Dia pengacara, penyanyi dan ibu yang
sentiasa tampil ceria dan energetik dengan
gaya tersendiri. Berkahwin pada usia muda
juga tidak menghalang Nana meneruskan
kerjaya dalam industri seni.
Seluar
jeans,
Uniqlo,
RM129.90
1
Item paling digemari kala
berfesyen? Nana memang
gemar dengan kasut dan
kebelakangan ini sangat teruja dengan
jenama Doc Marten dan Taylor Says.
Kalau Doc Marten sudah semestinya
kasut but dan Taylor Says pula
bertumit tinggi. Kedua-dua kasut jenis
ini serasi dengan cita rasa Nana.
2
kala membeli belah, asalkan ia sesuai
dengan Nana. Dan Nana tahu ia
adalah barangan yang mesti dimiliki
sekiranya teringat-ingat sehingga tak
boleh tidur malam. Jadi, apa yang
sering dilakukan ialah minta nombor
telefon jurujual supaya Nana boleh
membuat panggilan andai kata
teringin sangat mendapatkan barang
yang sudah dilihat sebelumnya.
Setakat ini, Nana belum lagi
mengalami situasi terlepas barang
yang dikehendaki.
3
Produk kecantikan terkini
yang dibeli? Nana gemar
mengumpul gincu dan kali
terakhir membelinya, Nana memilih
tujuh gincu dalam pelbagai warna.
Kesemuanya jenis matte kerana ia
sesuai dengan saya.
4
Tip fesyen yang Nana
ingin kongsi dengan
pembaca Jelita? Milikilah
jeans walaupun sehelai kerana bagi
Nana, jeans boleh dipadankan dengan
pelbagai jenis potongan baju dan ia
lazimnya sesuai dengan banyak acara
sekiranya kita tahu menyuaipadan.
Nana akan beli beberapa helai jenis
yang sama kalau ia selesa dipakai. J
Kemeja labuh,
Topshop
RM250
Kasut tumit
tinggi, Taylor
Says Skully,
RM630.33
Jaket bomber,
Armani
Exchange,
(harga tidak
dinyatakan)
Baju,
Dorothy
Perkins
RM116
Gelang trio,
Bowerhaus
RM300
But, Carlo
Rino
RM259
Beg
tangan,
Aldo
RM299
Jika Nana
suka but, anda
boleh cuba
rekaan yang
lebih feminin
SEMI-KASUAL KE
TEMPAT KERJA
Rantai metal,
Vincci, RM69
Kaca mata
hitam,
Charles
& Keith
RM209.90
J E L I TA . C O M . M Y • M A C 2 0 1 6
GAYA RANGGI
DAN YAKIN
Selendang,
Sieger
RM1,698
“Milikilah jeans
walaupun sehelai
kerana ia boleh
dipadankan dengan
pelbagai jenis
potongan baju
dan ia lazimnya
sesuai dengan
banyak acara
sekiranya kita tahu
menyuaipadan.”
Apakah yang Nana
utamakan ketika membeli
belah? Nana tidaklah cerewet
TEKS SHAIDAH SHAFIE
62
57
86
Beg, Carlo
Rino RM499
F E B 2 0 1 6 • J E L I TA . C O M . M Y
Seluar,
Hana
Tajima,
Uniqlo
RM99.90
Jam tangan
berbatu,
Michael
Kors
RM1,199
“Setiap wanita
sememangnya cantik
dengan keunikan
yang tersendiri.”
– ZIZIE EZETTE
TEKS FAUZIAH FAIZ FOTO INSTAGRAM (@IZETTE78)
Akua Nyaman
Tenang, lembut dan
bersahaja, biru antara rona
segar dan menenangkan
serta tersendiri. Kekalkan
padanan dengan palet pastel,
putih atau neutral untuk
gaya eksklusif nan anggun.
Skarf dan tas kepit, Oroton,
(harga tidak dinyatakan)
Blaus, Uniqlo,
(harga tidak dinyatakan)
Jeans, Monki, RM180
Kot labuh bermotif,
Garderobe Haus, RM189
Cicncin, Vincci
Accessories, RM29
INSIDER
TIPS AND
TRICKS
DARI PAKAR... CANTIK
Wajah
Sebujur Sireh
Bagi anda yang memiliki bentuk wajah bulat, ada caranya untuk
menjadikannya tampak bujur cantik. Jelita bersama jurusolek bulan ini
berkongsi cara membentuk wajah diingini.
“Wajah saya sememangnya bulat sejak dulu. Disebabkan
itu saya jarang mahu mendandan rambut. Kalau boleh saya
elak mengikatnya kerana muka akan kelihatan lebih bulat.
Kebiasaannya, saya akan biar rambut dilepas bebas. Tetapi,
bosan pula seakan tidak berani mengubah gaya,” kata
Tengku Badrisha, 31.
Untuk dilema Tengku Badrisha, Zuria menyarankan kaedah
pengkonturan. “Ada banyak cara untuk mencapainya,
bergantung kepada bentuk wajah yang dimiliki juga hasil
yang ingin dikecapi,” jelasnya. Tengku Badrisha memiliki kulit
rona kuning langsat, jadi Zuria memilih palet kontur cerah dan
mencadangkan Make Up For Ever Pro Sculpting Palette #20
Light, RM255.
Sapuan highlight
Ambil rona palet kontur
lebih cerah daripada warna
asal kulit wajah. Sapukan
di bahagian bawah mata,
bawah bibir atas hidung
seperti di dalam gambar.
Kaedah ini untuk memberikan
kesan lebih menonjol pada
bahagian tersebut.
Untuk menyembunyikan
bentuk bulat wajah, guna
palet kontur lebih gelap
daripada rona wajah
asal di kawasan seperti
dalam gambar.
Selepas
Adunkan
Guna span atau berus
untuk ratakan bedak
pada seluruh wajah.
Pastikan semua
rona diratakan dan
kelihatan kemas
dan sekata.
Lima perkara perlu hadir dalam hiasan untuk
memenuhi simbolik gaya mewah yang
diidamkan selain menambah seri kepada
suasana mendamaikan.
Sebelum
Bedak asas
Kemudian sapukan
bedak asas secara nipis
di seluruh wajah.
Tip: Jika anda tidak
memiliki palet kontur,
gunakan bedak asas rona
lebih gelap dan cerah
daripada warna kulit
wajah anda. J
Ariff Rijal bin
Pereka Hiasan Shamsul Rijal
Dalaman Kanan
SEMAKIN LEBAR
PERINCIAN, SEMAKIN
AGUNG KEDIAMAN
Percikan mewah hadir dengan padanan anggun
keseluruhan ruang dan perincian kecil.
Wujudkan suasana mewah di dalam
kediaman dengan penambahan crown
mouldings di bahagian siling yang
kelihatan seperti mahkota pada sesuatu
ruang. Rekaan perincian terpulang kepada
cita rasa pemilik kediaman.
CIPTA ILUSI DI BAHAGIAN
PANDANGAN ARAS MATA
Lampu berwayar
VonBlau DaWanda
RM209.16
M A C 2 0 1 6 • J E L I TA . C O M . M Y
Tombol
pintu Dahlia
Joy Design
Studio RM50
Bats &
Jhengga
Joy Design
Studio RM50
Lampu diri
STA Joy
Design Studio
RM650
Mata seseorang akan mudah tertumpu
pada sofa dalam sesebuah kediaman. Oleh
itu, perbanyakkan bantal yang bercorak
geometri atau bunga-bungaan yang
padat agar ruang tampil lebih menarik
dan mewah.
PERINCIAN KECIL
YANG MENARIK
Tombol pintu dan laci kabinet perlu tampak
menarik agar menjadi perhatian mata
yang melihat. Sekiranya anda mempunyai
masa dan idea, anda boleh saja DIY tombol
menjadi penyangkut aksesori mengikut
kreativiti.
Lagi tip
menarik di
LAMPU DAN KIPAS
PENUH GAYA
jelita.com.my/
gaya-hidup/
dekor-rumah/
Rekaan lampu dan kipas juga amat
kritikal untuk menjadikan ruang kediaman
nampak lebih mewah. Pilih lampu dan
kipas mengikut citarasa anda dan selitkan
juga naluri seorang pereka.
HIJAU PENAMBAH SERI
Kerusi Norwig
Joy Design
Studio RM1,599
29
DARI PAKAR... FESYEN
GAYA KE PEJABAT UNTUK
Wanita Berhijab
Zaihani Zain
Penata Gaya
Seperti wanita berkerjaya yang lain, Nor Liyana Saidi mahu tampil bergaya
dan sopan untuk ke pejabat. Dia ingin mencuba sesuatu yang baru dengan
padanan yang sesuai untuk tubuh badannya. Penata gaya, Zaihani Zain
berkongsi tip gaya untuk Liyana tampil yakin ke tempat kerja.
Sebelum
Jaket labuh, Miss
Selfridge RM349
Baju, Oasis RM159
Seluar, Esprit
RM299.90 Kasut
tumit tinggi, Aldo
(harga tidak
dinyatakan)
Versatil
Jaket, Marks
& Spencer
RM259
Baju, Marks
& Spencer
RM159
Seluar, Esprit
RM299.90
Kasut tumit
tinggi, Aldo
(harga tidak
dinyatakan)
Kasual
“Blaus bercorak memberi kontras
kepada warna solid seluar dan
jaket cropped. Warna biru elektrik
jaket ini pula memecah monotoni
warna hitam pada keseluruhan
gaya ini. Jika ingin menggunakan
aksesori seperti kerongsang
diatas tudung/bahu, pastikan
batu permata mempunyai
sama warna dengan tudung –
tone on tone. ”
29
J A N 2 0 1 6 • J E L I TA . C O M . M Y
Koordinasi jumpsuit
dengan jaket adalah
satu kombinasi yang
sangat bergaya.
Aliran warna hitam
dari tudung ke
badan dan seterus
ke bahagian kaki
memberi ilusi
kepada Liyana;
nampak langsing
dan tinggi. Tali
pinggang halus
dikenakan sebagai
pelengkap untuk
memberi sedikit
perhatian pada
bahagian pinggang
tapi tidak begitu
kontras sehingga
mencuri fokus dari
keseluruhan gaya.”
Jumpsuit, Promod RM179.90
Jaket, Promod RM259.90
Kasut tumit tinggi, Aldo
(harga tidak dinyatakan)
Selesa
“Labuh kardigan ini amat
sesuai untuk yang berhijab
kerana jatuhnya melepasi
pinggul. Warna kardigan
– peach/warm nude bila
digandingkan dengan hitam
dan biru cair; menaikkan
keseluruhan padanan ini.
Untuk lebih menyerlah tudung
diikat sebagai turban dan
aksesori rantai diberi
sebagai pelengkap.”
TEKS FAUZIAH FAIZ ARAHAN SENI YANTIE BASHARUDIN & ESTEE EREEZA FOTO DANIEL LAI
29
Tambahan rona gelap
DARI PAKAR... HIAS RUMAH
Serlahkan Kediaman
AGGUN BERSENI
TEKS AIN MAHTHIR ARAHAN SENI NURUL ALIAS FOTO LILIAN TAN
“Selepas melihat hasilnya,
jelas sekali bentuk wajah terzahir lebih
bujur daripada sebelumnya. Lebih
menggembirakan, riasan ini tampak
semula jadi dan bolehlah saya mencuba
dandanan rambut yang berbeza pula. Saya
berasa lebih yakin dengan riasan ini.”
– Tengku Badrisha
M A C 2 0 1 6 • J E L I TA . C O M . M Y
Tumbuhan berpasu
Hammered Copper
MiaFleur RM161.23
Jangan lupa untuk memberi nafas dalam
sesebuah ruang dengan meletakkan
bunga-bungaan atau pokok yang
menghijau. Ia adalah cara paling mudah
untuk ruang kelihatan lebih segar. J
TEKS AYU NADIRAH AYUB FOTO JOY DESIGN STUDIO & PRESSLOFT
Zulkifli
nal
Ashura
Zuria k Profesio
Jurusole
AND DREAM
HOLIDAYS
a desirable audience
AGE
72%
are 25-39 years old
20% are 25 -29 years old
52% are 30 -39 years old
28% are 40 -49 years old
PROFESSION
53% of readers are
fully employed
35% of those fully
employed are white
collar workers
30% housewife/retired
OTHER
66% are married
48% live in a landed property
Average number of children is
2 with 61% being under the
ages of 10
READERSHIP
215,877 – Ipsos Media
Index 2011
INCOME
33% household
income is between
RM5,000 and RM10,000
PRINT RUN
40,000
Source: Ipsos
Media Index 2011
an aspiritional audience
The JELITA readers are practical and
value a work/life balance. They place high
importance to looking and feeling good as
well as the wellbeing of their family.
JELITA READERS
BELIEVE THAT IT IS
IMPORTANT
TO
+ have lasting relationship
with one partner
+ be respected by their peers
+ continue to learn and grow
throughout life
+ be well informed about all matters
+ keep young and look attractive
+ be well connected through gadgets
and devices
+ keep up with the latest fashion trends
JELITA READERS ARE
INDEPENDENT
87% own a car
75% own life insurance
75% own credit cards
JELITA READERS
ARE MOBILE
AND CONNECTED
87% own a smart phone
83% shop online
68% does online banking
94% have facebook accounts
72% have instagram accounts
editorial content breakdown
CELEBRITY
LIFE & STYLE
Enjoy beautiful, well styled spreads showing off the
celebrity lifestyle at its happiest and most attractive.
Readers love that the gorgeous presentation of these
stories are coupled with articles on their idyllic life.
In the fashion and beauty sections, celebrities, wellknown stylists, and makeup and hair experts share
their secrets to gorgeous yet achievable style.
FAMILY FIRST
Having to constantly juggle work and
family, the Jelita reader needs quick
yet creative solutions that allow her
to fulfill her many commitments
well. Filled with insights on personal
empowerment and positivity,
parenting advice, health and nutrition,
and quick and delicious recipes, Jelita
equips her with all the knowledge and
skills required to manage her family
and career with ease and confidence.
ACHIEVABLE
FASHION &
BEAUTY
Readers love looking their best! Next to
reading about celebrity style secrets, they
enjoy learning about new fashion and
makeup tricks from the magazine that they
can apply on themselves. These accessible tips
and tricks are presented step by step, with a
number of them accompanied with video
tutorials for a fully interactive experience.
EDITORIAL CONTENT
BREAKDOWN
LIFE, INSPIRED
Real-life experiences, inspirational insights
from celebrities and well-known experts
on looking and living better and insider
tips on the best new places to explore with
your family. With the new Jelita, we believe
in giving the reader a truly insightful,
enjoyable and beneficial reading experience!
20%
30%
25% 25%
Rates 2016
COLOUR
CASUAL 3X
RM
RM
6X
RM
12X
RM
18X
RM
24X
RM
36X
RM
Full Page
Double Page Spread
Two Column (vertical)
Half Page
One Column (vertical)
4,665
9,330
3,500
2,800
1,870
4,430
8,860
3,325
2,660
1,780
4,205
8,410
3,160
2,525
1,685
3,995
7,990
3,000
2,400
1,600
3,795
7,590
2,850
2,275
1,520
3,600
7,200
2,710
2,160
1,445
3,420
6,840
2,575
2,055
1,370
2nd Double Page Spread
3rd Double Page Spread
Facing Contents/Masthead
Facing Regular Features
10,460
10,250
5,215
4,790
9, 920
9,740
4,955
4,550
9,420
9,250
4,710
4,323
8,950
8,785
4,475
4,105
8,500
8,345
4,250
3,900
8,080
7,930
4,035
3,705
7,680
7,535
3,830
3,520
Full Page
Two Columns Vertical
3,035
2,270
2,885
2,155
2,740
2,050
2,600
1,940
2,470
1,845
2,350
1,755
2,230
1,670
SPECIAL POSITIONS
MONOTONE
SPOT COLOURS RATES & 5TH COLOURS
Where spot colour or 5th colour is required, loading at prevailing rates is applicable.
COVER POSITIONS (only casual rates apply)
Inside Front Cover Spread
RM11,650
Inside Back Cover
RM5,125
Outside Back Cover
RM7,955
NOTE: All rates are in Malaysian Ringgit and subjected to prevailing Government Taxes.
ISSUE
BOOKING/CANCELATION
MATERIAL DEADLINE
JANUARY
13 November 2015
13 November 2015
FEBRUARY
15 December 2015
22 December 2015
MARCH
15 January 2016
22 January 2016
APRIL
15 February 2016
22 February 2016
MAY
15 March 2016
22 March 2016
JUNE
15 April 2016
22 April 2016
JULY
13 May 2016
20 May 2016
AUGUST
15 June 2016
22 June 2016
SEPTEMBER
15 July 2016
22 July 2016
OCTOBER
15 August 2016
22 August 2016
NOVEMBER
15 September 2016
20 September 2016
DECEMBER
14 October 2016
21 October 2016
All special creative inserts must arrive at the printer by the 10th of each month prior to issue date.
All material for booklets/creatives printed by Blu Inc Media Sdn Bhd., must reach printers by the 3rd of each month prior to issue date
Important note: Material must be submitted by Electronic Transmission via advertisement delivery system together with a DIGITAL PROOF
using Fogra 39L for printing reference.
In the event above deadlines are not be adhered to, refer to the General Conditions of the rate card.
Please refer to Production/Sales Department,
Blu Inc Media Sdn Bhd. for material coordination. Telephone (03) 7952 7000
MECHANICAL
SPECIFICATION
ADVERTISING SIZE
TRIM
BLEED
TEXT AREA
Full Page
275 x 210mm
281 x 216mm
255 x 185mm
Double Page Spread
275 x 420mm
281 x 426mm
255 x 390mm
Half Page Horizontal
137 x 210mm
143 x 216mm
125 x 185mm
Half Page Vertical
275 x 105mm
281 x 111mm
255 x 90mm
1 Column
275 x 70mm
281x 76mm
255 x 55mm
2 Column
275 x 140mm
281 x 146mm
255 x 122mm
Volume Discount All apply within 12-month period.
Special Position Rates Where preferred positions and guaranteed consecutive right-hand pages are required, 10% loading of applicable rate will be charged.
Agency Commission A 15% commission is applicable to Accredited Advertising Agencies.
Cancellation Clause Any advertisements withdrawn from the issue after stated cancellation date will be charged at full rate.
Acknowledgement, Indemnity And Warranty All advertisements are accepted and published by the Publisher upon the representation
that the Advertiser and/or their Advertising Agencies are authorized to publish the entire contents and subject matter thereof. Advertisers and/or their
Advertising Agencies upon and by lodging material with the Publisher for publication or authorizing or approving of the publication of any material,
INDEMNIFY the publisher, its servant and agents all liability claims or proceedings whatsoever arising from the publication of the material and, without
limiting the generality of foregoing, so indemnify each of them in relation to claims or suits for defamation or libel, slander or title, plagiarism, breach of
copyright, infringement of trademarks or names or publication titles, unfair competition or trade practices, royalties or violation of rights of privacy, and
WARRANT that the material complies with all relevant laws and any rights against or liabilities in the Publisher, its servants or agents.
DIGITAL TRANSMISSION (PRINT ADS)
Blu Inc Media Sdn Bhd, only accepts print ads in PDF Format via
advertisement delivery system (Digital Transmission).
Blu Inc Media Sdn Bhd will retain digital ads for 6 months
from the last insertion date
File Format :
After this time, digital files need to be resubmitted via the
advertisement delivery system (Digital Transmission).
Font embedded above 8 points , Reverse White Text – 10 points
and above.
Maximum Ink Density: 300 TVC in total.
All images in CMYK format under fogra 39L colour profile (RGB Format
not accepted).
All final material/files are to be sent through the advertisement delivery
system together with a DIGITAL PROOF using Blu Inc Media Sdn Bhd’s
ICC Colour reference profile ( ISO Fogra 39L) for printing reference. The
system will check and verify your files based on the print requirement and
specification, before being delivered to Blu Inc Media Sdn Bhd.
Supplied proofs must have the Blu Inc Media’s GMG colour control bar and
Ugra/Fogra the MediaWedge V3 Colour bar with an attached pass/fail sticker
indicating compliancy.
By choosing not to supply a DIGITAL PROOF using Blu Inc Media Sdn
Bhd’s ICC Colour reference profile ( Fogra 39L ), with this ad submission, the
colour reproduction of the ad will be based on industry standard best practices
to achieve colour as accurate as possible from the supplied digital file.
Blu Inc Media Sdn Bhd will only take responsibility for accurate colour
reproduction if the digital proof is provided using the above standards.
Digital files will not be accepted on disc, via email or in any other
conventional methods.
Blu Inc Media Sdn Bhd does not repair digital files. Ads containing errors will
be returned to advertisers.
Accurate copy instructions must be entered within the digital
transmission software
Copy instructions allow us to easily identify your advertisement. It
is particularly important to enter the publication/run date, which
is the insertion month of the advertisement.
Digital files must be prepared to the correct size
Blu Inc Media Sdn Bhd requires a minimum of 3mm bleed on the
advertisement. Please ensure that all elements that you wish to
print are kept within the text area as indicated in the specifications
within digital transmission application.
For TEXT running across a Double Page Spread (DPS) , the
TEXT must be 10mm away from the gutter on both sides to
avoid for the TEXT to be bind into the spine.
Note: Perfect alignment of type or design across the gutter of two
facing pages cannot be guaranteed.
Blu Inc Media Sdn Bhd will not take responsibility of any text or
visual be cropped/bind into the gutter, if the above measurements/
instructions are not adhered.
If you wish to sent a digital ad and/or supply a digital proof
but do not have the advertisement delivery system or suitable
proofing system installed, please contact our production team/
sales team for the list of advertisement delivery system providers at
03-79527000.
GENERAL CONDITIONS
Rates given are on the understanding that all space orders are to be utilized within a 12-month period. All copy is subject to the approval of the Publisher,
who may edit, revise or reject any advertisement without assigning reasons therefore. The Publisher is not be liable for any consequential loss or damage
occasioned by the failure of any advertisement to appear from any cause whatsoever, neither does he accept liability for errors in any advertisement published,
nor its failure to appear on a specified date. In the event of complete material or copy insertions not being received by the appropriate deadline,
the Publisher reserves the right to repeat a previous advertisement of the same size or to run a house advertisement for which the advertiser will be liable for
full payment. The Publisher may, at any time and without notice, cancel an advertising order in respect of any advertisement not inserted by the Publisher,
in which event the advertiser shall pay for all past insertions at the applicable date. Cancellation by the advertiser or their agent of any portion of a contract
for any reason whatsoever, nullifies all rate frequency discounts and/or positional protection. While every reasonable care is taken, neither the Publisher nor
his agent is responsible for the loss of or damage to transparencies, separation and other material, and the Publisher is not responsible for any errors in key
numbers. The word ‘Advertisement’ will be placed above or below each page of copy which, in the option of the Publisher, resembles editorial matter of its
style. No guarantee will be given to any preferred positioning requested by the advertiser or their agents and any omission shall not constitute a breach
by the Publisher of any advertising order or contract. All complaints or claims regarding advertisements published must be made in writing within
15 days following the date of publication. All advertising accepted for publication in JELITA is subject only to the conditions set out on JELITA’s advertising
rate card and/or advertising order form.
WWW.JELITA.COM.MY

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