Program Book

Transcription

Program Book

ASEAN Corporate Investment Expo 2015
PROGRAM
BOOK
The 1st ASEAN Public Relations Summit (APRS),
The 1st ASEAN Summit for State-Owned Enterprises and Media (ASSOEM),
The 1st ASEAN Corporate Investment Expo (ACIE) 2015,
The Future of ASEAN
in Global Economic
Community
Batam, Indonesia, February 5 - 7th 2015
Initiated by:
In collaboration with:
IKLAN
www.kereta-api.co.id
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Anda adalah Prioritas Kami
Table of Contents
Greeting from SPS1
Greeting from APRN2
Inspirational Message from
Deputy Secretary General of ASEAN
3
Director General for ASEAN Cooperation
4
Ambassador Republic of Indonesia to ASEAN
5
Programs 6
APRS Speakers Profile7
ASSOEM Speakers Profile13
Rundown 16
About Serikat Perusahaan Pers (SPS)
20
About Batam21
Thanks to22
Greeting from SPS
ASEAN Economic Community will be established in 2015 and it is time for ASEAN
region to converge in a new economic era, involving no less than 600 million people.
The ASEAN market has become one of the important destinations for regional
and global investors. One of the driving forces in ASEAN economy is State-Owned
Enterprises (SOEs). In some ASEAN Member Countries, these State-Owned
Enterprises play important roles in developing their country’s economy.
A number of these State-Owned Enterprises implemented excellent corporate
actions, not only in ASEAN and Asia, but also in Europe and America. In the ASEAN
Economic Community era, their roles and actions would escalate substantially.
The reinforced roles and corporate actions will be expected to drive the economic
growth of ASEAN countries higher, which in time will increase the prosperity of the
people in the region.
SOEs in ASEAN region will increase their efforts to adjust to the new regional
economic era’s market potentials, and will expand their corporate actions in
ASEAN and global markets. These State-Owned Enterprises (SOEs) also need to
improve their corporate competitiveness amongst SOEs, private, and multinational
companies in ASEAN and beyond ASEAN.
Furthermore, the Public Relations industry in ASEAN is projected to improve
exponentially, along with the growth and dynamics of the corporations embarking
on the new regional economic era. Every practitioner in the industry is deliberating
and examining the changes that the future economic era brings to the industry,
including the challenges as well as actions needed to improve the capacity of Public
Relations practitioners in the region.
In order to discover the outlook and analyses of the above-mentioned issues,
Serikat Perusahaan Pers (SPS) Pusat or Indonesia News Publishers’ Association
with more than 471 press company members in Indonesia, has the initiative to host
three regional forums. These regional forums are The 1st ASEAN Summit for StateOwned Enterprises and Media (ASSOEM): The Future of ASEAN in Global Economic
Community, The 1st ASEAN Public Relations Summit: The Future of Public
Relations Profession in ASEAN Economic Community (APRS), and The 1st ASEAN
Corporate Investment Expo (ACIE).
And now, in Batam, Riau Islands, Indonesia, we are very happy to welcome all of
You to join at these event, from 5 to 7 February 2015. Enjoy Batam, and found our
hospitality here.
Thank You,
Dahlan Iskan
Chairman of Serikat Perusahaan Pers (SPS) Pusat
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Greeting from APRN
Facing the challenge ahead of the ASEAN Community 2015, competition for
professionals who work in the field of PR is increasing along with the openness
of this profession for anyone who meets the required qualifications or demands.
PR practitioners in Indonesia and as well in ASEAN region will face very fierce
competition from the influx of PR practitioners from various countries in the
ASEAN and beyond ASEAN. There is no choice for us but to prepare. Preparation is
certainly most important, especially when related to increase self – competence.
PR practitioner must have clear benchmarks associated with ethics, skills and
knowledge in Public Relations beside of networking.
LSPR has taken the initiative to give birth to ASEAN Public Relations Network
(APRN), with the purpose in championing connectivity, collaboration, friendship and
mutual understanding among Public Relations Community in ASEAN.
The inauguration of APRN was on June 02, 2014 at ASEAN secretariat Jakarta.
The inauguration also celebrates The First ASEAN Public Relations Conference,
held June 03, 2014 at The London School of Public Relations Jakarta, Campus and
the speakers are from Indonesia, Singapore, Malaysia, Philippines, Vietnam and
Thailand.
APRN is now included in ASEAN Community Master Plan and with the support of
ASEAN Secretariat, APRN already prepares one year activities such as monthly
dialogue with different topics about various ASEAN industries, ASEAN excellence
PR awards and also as our yearly event, APRN in collaboration with SPS (Serikat
Perusahaan Pers) hold ASEAN Public Relations Summit (APRS).
Through APRN and this event, we will be able to use our experience to help each
other in ASEAN community in solving crisis or problems and share our experience
both in local corporate level or even nation level. We can also learn from each
other strength to improve our own PR skill and experience. This is the beauty
of completing each other in APRN. As the Voice of ASEAN Public Relations, we
believe that the friendship in ASEAN Public Relations Network, the collaboration,
the partnership, the attachment, the transformation, and the bonding between us,
will lead ASEAN Public Relations even stronger and ready to face the challenge of
beyond ASEAN. Together we can achieve more.
Congratulations also to Serikat Perusahaan Pers for the initiative to organize The
1st ASEAN Public Relations Summit (APRS) with ASEAN Public Relations Network,
The 1st ASEAN Summit for State-Owned Enterprises and Media (ASSOEM), and The
1st ASEAN Investment Expo.
Thank you for the support.
Prita Kemal Gani, MBA, MCIPR, APR
President of ASEAN Public Relations Network (APRN)
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Deputy Secretary General of ASEAN
ASEAN is “A Community of Opportunities!”
As an integrated, well-connected region with one vision, one mission, and one
identity, ASEAN brings much greater opportunities for our citizens: enabling
greater business prospects and product selections across ASEAN; quick,
coordinated one ASEAN response in times of natural disasters; and protecting
rights of women and children, among others.
Our challenge is to spread the concrete benefits of the ASEAN Community
effectively, and as widely as possible. This is indeed a formidable task considering
we have more than 625 million citizens to look after.
The recently launched “ASEAN Communication Master Plan” thus recognizes
the indispensable role of professional groups, civil society, and third party
spokespersons in amplifying the message of ASEAN as “A Community of
Opportunities.”
As such, I congratulate and thank the Serikat Perusahaan Pers and ASEAN
Public Relations Network (APRN) for the timely initiative to bring togetherour
region’s PR gurus for the 1st ASEAN Public Relations Summit. I am confident
that the ASEAN PR Summit and the continued active role and contributions by the
APRN will tremendously boost ASEAN efforts in conveying and disseminating the
opportunities and benefits of the ASEAN Community to the peoples.
1st ASEAN Summit for State-Owned Enterprises and Media (ASSOEM), The 1st
ASEAN Public Relations Summit (APRS) with ASEAN Public Relations Network and
The 1st ASEAN Corporate Investment Expo (ACIE).
I wish you success in your meeting and in all your endeavors!
AKP Mochtan, PhD
Deputy Secretary-General of ASEAN for
Corporate and Community Affairs
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ASEAN is obviously a very important Association. For the past 47 years, ASEAN
has made great strides in regional cooperation, and since ASEAN proclaimed
to establish an ASEAN Community in 2015, the world’s attention has suddenly
centered in our region, and it centered to us.
In this time of great change, the most valuable tool, one can accommodate and
bring ASEAN people closer to each other is through communication and knowledge.
By communicating, introducing, talking, discussing and sharing between ASEAN
people, the future challenges will slowly turn into possibilities, and people as the
true partaker of ASEAN, they will bring great impacts, they will bring opportunities.
This is an exact moment for ASEAN Public Relations to come with an idea,
discussions or thoughts to bring our people closer than ever united yet unique,
thanks to London School of Public Relations.
ASEAN Economic Community (AEC) should be seen as opportunities instead of
threats or fears. In fact, AEC will provide great opportunities or business beyond
borders to develop our economy, to improve our trade, manpower, and eventually to
generate prosperity to our people.
Through the sheer numbers of preparation, we could strengthen our domestic
capacity such as infrastructure, manufacturing, education, professionals, and we
will be able to withstand competition and embracing challenges and even past the
twist and turn of economy.
To the millions of good people in ASEAN who are looking forward to be part of
this community, you will witness ASEAN in 2015 and beyond, a community that is
politically cohesive, economically integrated and socially responsible. Finally I wish
to attribute my message to ASEAN people, to London School of Public Relations
as well as to all participants of ASEAN Public Relations Summit 2015, “the mind is
everything, what you think you become” so let’s think the best for ASEAN and be a
partaker.
H.E. I Gusti Agung Wesaka Puja
Ministry of Foreign Affairs, the Republic of Indonesia
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The Future of ASEAN in Global Economic Community
Ambassador Republic of Indonesia to ASEAN
As we are only months away from entering the ASEAN Community, Public Relations
must play a major role in promoting and developing ASEAN as an integrated
market for trade and investment. Being an integrated economic region, ASEAN
will facilitate the freedom of movement of skilled labour and professionals. The
agreement for the freedom of movement will enable comparisons of qualifications
across ASEAN Member States, while at the same time support and enhance each
country’s national qualifications framework or qualifications systems that are
currently at varying levels of development, scope and implementation. In that
sense, professionals in Public Relations need to gather and convene discussions
on how the transformation of their profession will take place in a manner that is
acceptable to all of the 10 ASEAN Member States, regardless of their cross-cultural
differences.
The convening of the 1st ASEAN Public Relations Summits (APRS) on February
2015 in Batam, Indonesia, will serve as the initial engagement of professionals
in Public Relations from all ASEAN Member States. This event will certainly be
a good opportunity to deliberate challenges and the future of Public Relations in
the region. The convening of this Public Relations Summit is projected to further
improve the growth and dynamics of corporations through public relations in this
region as we embark the new regional economic era.
Allow me to wish the successful and fruitful deliverables in the 1st ASEAN Public
Relations Summit; may this be a first to many cooperation in strengthening the
capacity and competitiveness Public Relations as a professional in this region.
H.E. Amb. Rahmat Pramono
Ambassador of The Republic of Indonesia to ASEAN
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Programs
ASEAN Public Relations Summit (APRS) 2015
ASEAN Public Relations Summit (APRS) is a regional gathering forum for ASEAN
public relations practitioners that can be the place to communicate the dynamics
of Public Relations industry in ASEAN region, as well as benchmarking event to
appraise the performance of Public Relations practitioners in ASEAN.
ASEAN Summit for State-Owned Enterprises and Media (ASSOEM) 2015
ASEAN Summit for State¬Owned Enterprises and Media (ASSOEM) is the platform
to communicate the achievements of ASEAN’s State¬Owned Enterprises (SOEs)
and private companies in developing their sustainable business and in providing
benefits for the people in ASEAN region. It is also a venue for regional investors
to discover business potentials that are available in ASEAN countries. ASSOEM is
projected to become the annual benchmarking event for State¬Owned Enterprises
(SOEs) and non¬SOEs in ASEAN, as well as gathering forum for business and media
practitioners in the region.
ASEAN Corporate Investment Expo (ACIE) 2015
ASEAN Corporate Investment Expo (ACIE) is an exhibition of Investment and
Corporate Competitiveness involving State¬Owned Enterprises (SOEs), private,
multinational companies as well as investment companies in South East Asia
(ASEAN). ACIE is projected to be attended by joint¬venture companies that have
proven successful investments within ASEAN region.
Site Visit to Various Appealing Industrial Estate
Batamindo, Palindo, Kabil Industrial Estate, dan Galang Islands
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APRS Speakers Profile
AKP Mochtan
Deputy Secretary General of
ASEAN for Community and
Corporate Affairs
H.E. Dr. AKP Mochtan
is the Deputy Secretary
General (DSG) of ASEAN for
Community and Corporate
Affairs Department from 2013 to 2016. H.E.
Mochtan will assist the ASEAN SecretaryGeneral in strengthening effective support
systems, procedures and resources within
the Secretariat to achieve its mission. They
include core corporate functions such as
human resources, finance, legal issues,
public affairs and outreach programmes.
H.E. Mochtan has also served as a lecturer
and senior staff in prestigious academic
institutions such as the University of
Indonesia and the Centre for Strategic and
International Studies Jakarta.
DSG Mochtan obtained his PhD from the
Graduate School of Public Administration,
International Christian University, Tokyo,
Japan.
(SPS), 17 October 2014, EY Entrepreneurial
Winning Woman (Ernst & Young) as well as
an award from Institute of Public Relations
Malaysia and Indonesian Public Relations
Association (Perhumas).
During the period of 2011-2014. Prita Kemal
Gani also contributes to the society where
she was Awarded For Special Need Advocacy
by College of Allied Educators (CEA) and she
was the Founder of London School Autism
Awareness Centre in 2008. She was also the
Founder of Indonesia Drama Educators
Association (IDEALS) in 2008, Member of
Advisory Board of British Council Climate
Change Project in 2008 until present and
also the member of Advisory Board of Youth
Green Coalition, Agent of Change Under
LSPR 4C (Climate Change Champion Club).
She also has her own radio programme
where she acts as a Host of PR Corner, the
first radio talk show about public relations in
Indonesia which airs in Lite FM 105.8 every
Monday at 8-9 PM.
Kathy O’Brien
Prita Kemal Gani, MBA,
MCIPR, APR
Founder & Director London
School of Public Relations
Jakarta
Chairperson of Perhimpunan
Hubungan Masyarakat
Indonesia 2011-2014
President of ASEAN Public
Relations Network
Born in Jakarta, Prita Kemal Gani obtained
her Master of Business Administration –
International Academy of Management &
Economics, Manila, Philippines. She is the
founder of London School of Public Relations
– Jakarta and the president of ASEAN Public
Relations Network. She has also received
various awards and recognitions PR Person
2014 chosen by The Union of Media Publisher
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Managing Director Red Shoe
Communication
Kathy coaches corporate
leaders in communications
skills. Executives come
to her to strengthen their
delivery in important
moments such as presentations and media
interviews. She was awarded Outstanding PR
Mentor by the Institute of Public Relations of
Singapore in 2012. She is the first person in
Singapore to become a Certified. Listening
Professional (CLP™). She is also Visiting
Professor, Sasin Graduate Institute of
Business Administration, Chulalongkorn
University. Kathy has more than 25 years’
experience spanning Asia, Europe and the
US.
Before founding Red Shoe Communications
in 2001, she was the managing director of
Ogilvy Public Relations’ regional broadcast
practice in Asia. She was Director of
Branding & Communications for SESAMi
Inc. She has also worked in communications
for JP Morgan Chase and MasterCard
International.
Mr. Ramon “Bong” R.
Osorio
President of PR Society
Philippines (PRSP) and
VP/ Head Corporate
Communications ABS - CBN
Ramon “Bong” R. Osorio
is the President of
Philippines PR society. He is also known
as the Communications Consultant and
Spokesperson for ABS-CBN Corporation.
Bong is a multitalented person who works
in multiple jobs at the same time. Not only
he works as a journalist, he is also an active
advertising and public relations practitioner,
as well as a lawyer and marketing
communication lecturer.
His experiences in many advertising agencies
like J. Walter Thompson, Ace Saatchi,
etc, and after 18 years joined in CAPRI
(Campaigns Advocacy & PR, Inc.), make
him trusted to become the Vice President
and Head of the Corporate Communications
Division in ABS-CBN Corporation.
Ramon R. Osorio is actively writing for
a column in The Philippine Star named
Commonness, which contains current
analysis of business and lifestyle in The
Philippines. He also becomes a columnist in
Adobo Magazine, a media that discuss about
communication and marketing industry in
Philippines.
Using his academia background from
universities in Manila and United States,
added with his numerous working
experiences, Bong was trusted to become
the President of Public Relations Society
of the Philippines (PRSP). He also became
the member of Governance Board Mania
Overseas Press Club (MOPC), Board of KBP
(Broadcasting Association of Philippines).
Professor Dr. Parichart
Sthapitanonda
Associate Professor at
Chulalongkorn University
Thailand
Communication studies
have blended in Professor
Dr Parichart Sthapitanonda
blood since her university year up until today.
Her passion in communications studies
enabled her to achieve many appreciations
and awards for her dedication in developing
communication studies in Thailand.
In academic world, this beautiful Professor
has dedicated herself in Chulalongkorn
since 1995 up until today. She was originally
from that university where she started her
undergraduate until her Master’s degree,
meanwhile her Ph.D was earned from School
of Interpersonal Communication, Ohio
University.
As a professional, she has been holding
certain positions such as: consultant of
Health Promotion Fund (2004), member
of National Research Council of Thailand
(2012), member of National Public Relations
Committee, Public Relations Department,
Thailand (2013) and Mass Communication
Consultant of Asian Development Bank.
This year alone, she is a consultant in Public
Relations Department of Thai International
Airways.
To support her academic career, Parichart
has done a number of researches
involving public relations, development
communication, including mass
communication, social communication,
participative communication, media
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management, and campaign communication
in various topics, both commercial and noncommercial, as well as political issues. With
her academic background and experiences,
Parichart shares with the students in
communication studies, including public
relations education, public opinion and
social issues, etc. Her new field of interest
is the usage of media advocacy and a social
mobility to promote continuous public policy
and public diplomacy.
Dato’ Haji Ibrahim Bin
Abdul Rahman
President of Institute of
Public Relations Malaysia
(IPRM) and Director General
for the Department of
Information Malaysia
The career of Dato’
Haji Ibrahim bin Abdul Rahman in public
relations development, especially in Malaysia
government, is put in account as a brilliant
track record. After achieving his Masters
in Public Relations in Boston University on
1991, he started his career on 1983 as a
public relations officer (PRO) in Department
of Immigration, Malaysia. He continued
climbing up his career in the Ministry of
Information as senior PRO (1986), and today
he is the General Director in Department
of Information Malaysia, after previously
holding important positions at the same
department.
Born in BotaKiri, Perak, Malaysia, 55 year
ago, Dato’ Haji Ibrahim is now actively
following international trainings in many
countries, such as Human Resources Studies
in Manchester University, UK (1994), South
East Asian Youth Imitation Program in Japan
(2011), World Public Relations Forum in
Melbourne, Australia (2012), International
Conference on Internet & Socio-cultural
Transformations in Information Society in
Yuzhno-Sakhalink, Rusia (2013), etc.
Not yet satisfied with the knowledge he
has learned from formal education, he
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is also an active member of more than
six organisations. Even today, he is the
President of Institute of Public Relations
(IPRM) since 2011 and as the treasurer in
IkatanSetiawanWartawan Malaysia Indonesia
(ISWAMI) since2010.
Along with his perseverance and activities,
Dato’ Haji Ibrahim achieved an award from
Negeri Perak on 2007 for AhliMahkota Perak
(AMP), and DarjahPadukaMahkota Perak
(DPMP) on 2012.
N. Nurlaela Arief
Head of Corporate
Communications PT
Biofarma, Indonesia
N. Nurlaela Arief, MBA,
MIPR, @LalaArief finished
her post-graduate degree
education from Institute
Technology of Bandung (ITB) – School of
Business Management (SBM) and undergraduate degree of Human Resources
Management from Padjajaran University
of Bandung. She has more than 18 years
experiences and has taken several structural
and strategical positions within the company
such as being the Executive Secretary,
Head of Training Development, HR Service
& Industrial Relations, Human Resources
Development, Public Relations and now she
is the Head of Corporate Communications of
Bio Farma; a Leading Vaccine Manufacturer,
a Biotechnology company, the largest
Vaccine and Antisera Manufacturer in
Southeast Asia, the produced vaccines have
been used within more than 130 countries in
the world.
In 2013, Lala Arief took part of the selection
of BUMN Best PR Practitioner, through a
panel interview and presentation in front
of the judges of PR Experts such as : Prita
Kemal Gani, Gatot Dewo Broto, Ninok
Leksono, and the State Owned Enterprise
(BUMN) Ministry; that she managed to be
successfully chosen as the Best Public
Relations Manager of BUMN in Indonesia
and won the Trophy from BUMN Minister,
Dahlan Iskan. She had taken part of various
training within the country and abroad; she
had taken the PR Practitioner Competence
Certificate (MIPR) from Perhumas Indonesia
to gain well understanding about PR;
furthermore, she has also been certified as
the latest version of Global Reporting Initiave
(GRI) G4 Sustainability Reporting Organizer
from NCSR and GRI, The Netherlands.
Arif Prabowo
Head of Public Relations PT Telekomunikasi
Indonesia (Persero), Tbk
Ali Mundakir
VP Corporate Communication Pertamina
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The SPS Committee would like to extend our sincerest
thanks to our sponsors and clients for the participation
and support to make APRS, ASSOEM, and ACIE a success.
ASSOEM Speakers Profile
Jusuf Kalla
Vice President of The
Republic of Indonesia
Mr. M. Jusuf Kalla is the
current Vice President
of Indonesia and he
was the 10th Vice
President of Indonesia
from 2004 to 2009. Kalla graduated from
the Economics Faculty at Hasanuddin
University. He was CEO of NV Hadji Kalla,
and also CEO of various subsidiaries of
the firm. In 1977, Kalla graduated from
INSEAD, an international business school
in Fontainebleau, south of Paris. “NV Hadji
Kalla” is now known as the Kalla Group and
it is one of the leading business groups in
Indonesia, especially in Eastern Indonesia.
Aside from his business career, Kalla
has been active in numerous well-known
organizations. He was chairman of the
Indonesian Economics Graduates Association
(ISEI) in Makassar (known as Ujung Pandang
at the time) and continued to be an adviser
for ISEI. Kalla was extensively involved with
the Chamber of Commerce and Industry
(KADIN).
Dahlan Iskan
Chairman of Indonesia Press
Publishers’ Association
Dahlan Iskan is Chairman
of Association Publishers’
of Indonesia (SPS) for
2011 – 2015. He was the
former CEO of Indonesian
newspaper publisher, Jawa Pos Group. He
was the CEO of Indonesia’s State Electricity
Company, (PLN) from December 23, 2009 to
October, 2011.
Dahlan Iskan’s carrier began as a reporter
candidate in a small newspaper at
Samarinda, East Borneo in 1975. In 1976 he
became a reporter of Tempo magazine.
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Dahlan was Indonesia’s minister for Stateowned enterprises during October 2011 to
October 2014. Dahlan implements several
programs that will run in the management
of SOEs.
Arief Yahya
Minister of Tourism of The
Republic of Indonesia
Arief Yahya is the current
Minister of Tourism
of Indonesia from 27
October 2014 in the
Cabinet of President Joko
Widodo. From 2012 until his appointment
as a minister, he served as CEO in Telkom
Indonesia, a telecommunication state-owned
enterprises in Indonesia since 2012.
Arief Yahya graduated with a degree in
electrical engineering from Bandung
Institute of Technology in 1986 and a Masters
degree in Telecommunication Engineering
from University of Surrey in 1994.
Alex J. Sinaga
CEO Telekomunikasi
Indonesia
Alex J. Sinaga has been the
President Commissioner
of PT. Telekomunikasi
Selular since January 1,
2015. Alex J. Sinaga served
as President Director of PT Telekomunikasi
Indonesia Tbk since December 22, 2014.
He served as the President Director of PT.
Multimedia Nusantara, member of Telkom
Group since 2007
He graduated in Electronic
Telecommunications from Bandung Institute
of Technology in 1986 and obtained a Master
Degree in Telematics from University of
Surrey, Guidford-UK, in 1994.
Gatot Mudiantoro Suwondo
CEO Bank BNI
Gatot Mudiantoro Suwondo
is the current Chief
Executive Officer of PT
Bank Negara Indonesia
(Persero) Tbk and has
been its President Director
since February 06, 2008. Previously, Gatot
Murdianto Suwondo served as Vice President
Director at PT Bank Negara Indonesia
(Persero) Tbk, and Director at PT Bank
Danamon Indonesia Tbk. He received an MBA
from United States International University
and a bachelor’s Degree 1979 from Mindanao
State University
Benny Andrianto
Vice President Director
Adhya Tirta Batam
Ir. Benny Andrianto
Antonius joined ATB
since July 2000 as
Technical Director and he
became Vice of President
Director since April 2009. He also led some
infrastructure projects in Batam and Bintan
Island, includes Waduk Duri Angkang as
Indonesia’s largest estuary reservoirs. Benny
graduated as civil engineer from Gadjah
Mada University and he received the master
of finance at the same university.
Rikard Bagun
Vice Publisher Kompas
Rikard Bagun is the
current Vice Publisher
of Kompas Daily. He was
former editor in chief of
Kompas Daily since 2009.
He received a degree in
Philosophy, University of Indonesia and
School of Management, Massachusetts
Institute of Technology. He is also an author
of Bung Hatta book.
Patrick Daniel
Editor-in-Chief, English &
Malay Newspapers
Patrick was an appointed
Editor-in-Chief of
the English & Malay
Newspapers Division of
SPH in January 2007.
Prior to this, he was Managing Editor of the
division from September 2002, and Editor
of The Business Times from May 1992.
He joined The Straits Times in October
1986 from the Singapore Government’s
Administrative Service where his last
position was Director in the Ministry of Trade
and Industry.
Patrick chairs two SPH subsidiaries - Straits
Times Press and Shareinvestor.com Holdings
- and is a director of SPH Magazines, SPH
Radio and Tamil Murasu Ltd. He also serves
on the boards of the National University
Health System and the Singapore University
of Technology and Design.
Patrick graduated from University College,
Oxford in 1976 with a Bachelor of Arts
(Honours) in Engineering Sciences and
Economics. He also has a Master in Public
Administration from the Kennedy School of
Government, Harvard University.
Mark Chong Chin Kok
Chief Executive Officer,
International SingTel
Mark was an appointed
Chief Executive Officer,
International, on 14
January 2013. He is
responsible for the growth
PROGRAM BOOK | 14
of SingTel Group’s international affiliates,
strengthening its relationships with overseas
partners and driving regional initiatives for
scale and synergies.
Prior to this appointment, Mark was the
Chief Operating Officer of Advanced Info
Service Plc (AIS), the Group’s associate in
Thailand. He was responsible for sales,
marketing, products, network and IT as well
as customer service.
He joined SingTel in 1997 and has held
various executive positions in sales and
marketing as well as being Executive Vice
President of Networks. He had a previous
assignment in Thailand from 1999 to 2000.
Before SingTel, he was a member of the
Singapore Administrative Service from 1990
to 1997.
Mark represents SingTel on the Boards of
Globe Telecom and Bharti Infratel. He had
previously represented SingTel on the Boards
of OpenNet, CSLox(Thailand) and other
submarine cable joint venture companies.
He graduated with a Bachelor of Electronics
Engineering and Master in Research in
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Electronic Systems from ENSERG, Grenoble,
France, on a Singapore Government
scholarship. He also obtained his Master of
Business Adminstration from the National
University of Singapore. He is a senior fellow
with the Singapore Computer Society.
Bambang Irawan, PhD
Assistant Director Finance Integration Division
Bambang Irawan is the current Assistant
Director at the ASEAN Secretariat. In
his capacity, he oversees all initiatives
and activities under the ASEAN finance
cooperation, and he manages cooperation
among the ASEAN Finance Ministries
and Central Banks. He has been involved
in many negotiations, not only within
ASEAN, but also between ASEAN and its
main dialogue partners. Bambang was
previously a senior lecturer in economics and
statistics in one business school in Jakarta
(Sampoerna School of Business). He earned
his Bachelor’s degree in economics from
the University of Indonesia, an MBA from
Webster University, and a PhD in economics
and statistics from Monash University.
Rundown
ASEAN Public Relations Summit (APRS),
ASEAN Summit for State-Owned Enterprises and Media (ASSOEM),
ASEAN Corporate Investment Expo (ACIE) 2015
5 – 7 February 2015
Day I - Thursday, 5 February 2015
10.00 - 11.00 11.00 - 17.00
11.00 - 12.30
12.30 - 12.35
12.35 - 12.40
12.40 - 12.45
12.45 - 12.50
12.50 - 12.55
12.55 - 13.05
13.05 – 13.15
: Exhibition Opening Remark by Mustofa Widjaja - Chairman
of Batam Indonesia Free Zone Authority
: Exhibition open for public
: Lunch & Registration: “The 1st ASEAN PUBLIC RELATIONS
SUMMIT” Public Relations Practices in ASEAN Economic
Community: Friendship and Mutual Understanding Among
ASEAN Practitioners
: Opening APRS by MC
: National Anthem “Indonesia Raya”
: Welcome Speech by Executive Chairman of SPS HQ M. Ridhlo ‘Eisy
: Welcome Speech & Opening APRS by Ahmad Dahlan Mayor of Batam
: Keynote Speech by President & Founder ASEAN PR
Network (APRN) - Prita Kemal Gani MBA, MCIPR, APR
: Keynote Speech by Chairperson of Indonesian Government
Coordinating Body for PR (BAKOHUMAS) Drs. Freddy H. Tulung MUA, FIPR
: Keynote Speech by Director Secretary General ASEAN
for Community and Corporate Affairs – H.E. AKP Mochtan
Plaque of Appreciation & Photo Session
13.15 - 15.15
: Session 1: Panel Discussion:
The PR Ethics Practice in AEC
Speakers :
PR from Indonesia : Arif Prabowo - Head of Corporate
Communications PT Telkom (Persero) Tbk
PR from Singapore : Kathy O’Brien – Managing Director
Red Shoe Communication Singapore
PROGRAM BOOK | 16
PR from Philippines : Dr. Ramon L. Osorio - President of
PR Society Philippine.
PR from Indonesia : Agung Laksamana, MSc, IAPR Chairman of Public Relations Association of Indonesia
(PERHUMAS) and Country Director Corporate Affairs
Citibank Indonesia.
Ali Mundakir, VP Corporate Communication Pertamina
Moderator : Leila Djafaar, SS, MM, IAPR - EVP Head of
Corporate Affairs Bank Permata Tbk.
Plaque of Appreciation & Photo Session.
15.15 - 17.15
: Session 2: Panel Discussion:
17.15 - 18.35
18.35 - 18.40
18.40 - 18.50
18.50 - 19.00
19.00 - 20.30
Cross Cultural & PR in AEC
Speakers :
PR from Malaysia : Dato’ Haji Ibrahim Abdul Rahman Director General Department of Information Ministry of
Communication and Multimedia and President of Institute
of Public Relations Malaysia.
PR from Indonesia : N. Nurlaela Arif - Head of Corporate Communication PT Biofarma.
Representative from Thailand : Prof. Dr. Parichart
Sthapitanonda, Ph.D - Professor at Faculty of
Communication Arts Chulalongkorn University.
PR from Indonesia : Gatot S. Dewa Broto - Deputy V State
Minister for Youth and Sports Affairs.
Moderator: Troy Pantouw S.Psi, MA, IAPR - Communication
Director PT Danone Aqua.
Plaque of Appreciation & Photo Session.
: DINNER PREPARATION HOSTED BY MAYOR OF BATAM.
: Opening by MC, Marlene T. Danusutedjo, IAPR - Director of
PR Four Seasons Hotel.
: Welcoming Speech by Mayor of Batam - Ahmad Dahlan.
: Speech by President & Founder ASEAN PR Network
(APRN) - Prita Kemal Gani MBA, MCIPR, APR.
: Dinner & Networking.
17 | PROGRAM BOOK
Day II - Friday, 6 February 2015
08.00 - 09.00
09.00 – 09.05
09.00 – 09.10
09.10 – 09.40
09.40 – 09.55
09.55 – 10.10
09.10 – 10.25
10.25 – 11.25
11.25 – 11.30
11.30 – 14.30
14.30 – 16.00
14.30 – 14.35
14.35 – 14.45
14.45 – 15.00
: Registration
: Opening BUMN Outlook 2015
: Speech by General Seceratary of SPS Pusat –
Mr. Ahmad Djauhar.
: Keynote Speech by Minister of State-Owned Enterprises RI
– Mrs. Rini Soemarno, “Policies and aims of Indonesia
State-Owned Enterprises in Facing ASEAN Economic
Community”.
: Speech by Political Academician from Jakarta State Islamic
University – Mr. Gun Gun Heriyanto, “Indonesia Political
Forecast 2015: Consolidation or Conflict?”.
: Speech by Executive Director of INDEF – Mrs. Enny Sri
Hartati, “Indonesia Economic Prospect 2015: Persuing 7%
growth of GDP”.
: Discussion with participant.
: “Policies of Economic and State-Owned Enterprises
Performance Prospect in 2015”
Narasumber:
1. CEO of PT. Perusahaan Gas Negara (Persero) Tbk –
Mr. Hendi Prio Santoso.
2. CEO of PT. Pelabuhan Indonesia II (Persero) –
Mr. RJ Lino.
3. CEO of PT. Jasa Marga (Persero), Tbk –
Mr. Adityawarman.
: Closing BUMN Outlook 2015.
: Registration for participants of ASEAN Summit for StateOwned Enterprises and Media (ASSOEM).
: Opening Ceremony of The 1st ASEAN Summit for Stateowned Enterprises and Media (ASSOEM): “The Future of
ASEAN in Global Economic Community”.
: Opening
: Welcome Speech by Chairman of SPS Pusat – Mr. Dahlan Iskan.
: Welcome Speech by Governor of Riau Islands –
Mr. Muhammad Sani.
PROGRAM BOOK | 18
15.00 – 15.30
15.30 – 15.45
15.45 – 16.00
16.00 – 16.15
16.15 – 16.30
16.30 – 16.45
16.45 – 17.00
17.00 – 17.15
17.15 – 17.30
17.30 – 17.45
17.45 – 19.00
: Opening Speech by Vice President of the Republic of
Indonesia – Mr. Jusuf Kalla.
: Keynote Speech by Ministry of Tourism Republic of
Indonesia – Mr. Arief Yahya: “Ministry of Tourism The
Republic of Indonesia Vision to Develop Tourism Industry”.
: Speech by CEO International SingTel – Mr. Mark Chong:
“Success Stories of SingTel in Implementing Expansion
and Global Corporate Actions”.
: Speech by Managing Assistant Director Finance Integration
Division ASEAN – Mr. Bambang Irawan, PhD.
: Speech by CEO of Telkom – Mr. Alex J. Sinaga: “Success
Stories of Telkom Indonesia in Implementing Expansion
: Speech by CEO of Bank BNI – Mr. Gatot M. Suwondo:
“Success Stories Of Bank BNI in Implementing Expansion
: Speech by Vice President Director of PT Adhya Tirta Batam
– Mr. Benny Andrianto A: “Success Stories of Adhya Tirta
Batam in Investing in Indonesia”.
: Speech by Editor in Chief Strait Times – Mr Patrick Daniel:
“Strategies of Singapore Press Transforming ASEAN
Economic Community”.
: Speech by CEO of Kompas Gramedia Group –
Mr. Agung Adiprasetyo: “Future of the Press Industry in
Indonesia in the ASEAN Economic Community Era”.
: Welcome hospitality from Chairman of Batam Indonesia
Free Zone Authority – Mr Mustofa Widjaja.
: Dinner – Social networking opportunity for participants of
ASEAN Summit.
Day III – Saturday, 7 February 2015
08.00 – 20.00
08.00 – 12.00
21.00
19 | PROGRAM BOOK
: The 1st ASEAN Corporate Investment Expo (ACIE) Day III.
: Site Visit to various appealing sites for delegations of
ASEAN Summit.
1. Industrial zones in Batam
2. Famous tourist areas in Batam
3. Famous culinary destinations in Batam
: Closing of The 1st ASEAN Corporate Investment Expo
(ACIE) 2015.
About Serikat Perusahaan Pers (SPS)
SPS – The Indonesian News Publisher’s Association was established in June
8th 1946, as a place for news publisher’s gathering. Experiencing the dynamic
of social - politic and economic situations in this country, one of the greatest
moments to transform this organization as a modern organization, happened in
2011, coincides with the 23rd Congress at Bali in June 7 - 9th 2011. After 65 years of
the organization’s existence, SPS re-branded, changed the logo, and transformed
itself to be more than an organization for news publishers (newspaper, tabloid, and
magazine).
The transformation of organization’s name and logo from Serikat Penerbit
Suratkabar (SPS) into Serikat Perusahaan Pers (SPS) enabled SPS to be an
organization for every wide press company, not only for print media, but also for
non – print media such as online and broadcast. Judging the transformations
caused by the dynamic impulse that is occurring in the global media business
industry today, who would have assumed that now and in the future, the media
business will also transform into a new platform as an information business. But
regardless of the types of media platforms, content or information is the “soul” and
the product to be distributed.
By December 2014, SPS had 471 currently members of press publishers, from
30 branch of SPS all over Indonesia. The contribution of SPS members in the
advertising expenditure from all of print media in 2014 amounted 36,164 billion
rupiahs (on gross), from all the circulations of print media that reached to 31,1
million copies, SPS members have already donated about 19 million copies.
Now and in the future, SPS reaffirmed the vision and mission to keep enforcing
the freedom in the press business and also to build healthy and dignified press
industry. It’s all threaded in the work program based on sections such as Education,
Media Research, Young Readers Campaign, Advocacy, and Consolidation of the
Organization.
PROGRAM BOOK | 20
About Batam
Why Batam?
1. Batam has had its status as Special Economic Zone since 30 years ago.
2. Batam is one of Indonesia’s investment icons.
3. Batam is located at the golden triangle zone comprising of three ASEAN
countries (Indonesia, Singapore, and Malaysia).
4. Batam is one of the leading industrial and investment zones in Indonesia.
5. Batam is one of Indonesia and ASEAN’s best example of investment zones as
well as Special Economic Zone which strongly attracts investors.
6. Batam has excellent supporting infrastructures for investments, ranging
from international airport, wide and good road networks, sufficient electrical
installations support, and well-managed and good quality clean water supply.
7. Batam host the National Press Day event that will be attended by hundreds of
leaders and executives from Indonesian Press companies. It would be mutually
beneficial and appealing to gather executives and leaders from ASEAN StateOwned Enterprises (SOEs), non-SOEs, and Public Relations practitioners with
executives and leaders of ASEAN Press companies in the same event.
21 | PROGRAM BOOK
Thanks to
1. Serikat Perusahaan Pers (SPS) Pusat or Indonesia News Publishers’
Association said many thanks for those who support us in The 1st ASEAN
Summit for State-owned Enterprises and Media (ASSOEM), The 1st ASEAN
Public Relations Summit (APRS), and The 1st ASEAN Corporate Investment
Expo (ACIE).
2. Vice President of The Republic of Indonesia – Mr. Jusuf Kalla.
3. Minister of Tourism Pariwisata Republik Indonesia – Bapak Arief Yahya.
4. Deputy Secretary General of ASEAN for Community and Corporate Affairs - H.E.
Mr. AKP Mochtan.
5. Director General for ASEAN Cooperation Ministry of Foreign Affairs, the
Republic of Indonesia –H.E. I Gusti Agung Wesaka Puja.
6. Ambassador Republic of Indonesia to ASEAN - H.E. Amb. Rahmat Pramono.
7. Governor of Riau Islands – Mr. Muhammad Sani.
8. Mayor of Batam – Mr. Ahmad Dahlan.
9. Chairman of Batam International Free Trade Zone Authority (BIFZA) – Mr
Mustofa Wijaja.
10.PT Telekomunikasi Indonesia (Persero), Tbk.
11.PT Kereta Api Indonesia (Persero).
12.PT Bank Negara Indonesia (Persero), Tbk.
13.BPJS Ketenagakerjaan.
14.PT Biofarma (Persero).
15.PT Telekomunikasi Seluler.
16.TOTAL E&P Indonesia.
17.Chevron.
18.PT Bank Syariah Mandiri.
19.PT Adhya Tirta Batam.
20.Harian Kompas.
21.Harian Bisnis Indonesia.
22.Harian Kedaulatan Rakyat.
23.Etc.
PROGRAM BOOK | 22
23 | PROGRAM BOOK
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Info lengkap
PROGRAM BOOK | 24
Initiated by:
In collaboration with:
Serikat Perusahaan Pers (SPS) Pusat
Dewan Pers Building 6th floor
Jl. Kebon Sirih 32 - 34, Jakarta 10110
P: +6221 - 345 9671
+6221 - 381 1228
F: +6221 - 386 2373
www.spsindonesia.org

Program Book

Transcription

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