Sponsorship Appendix 2013 excluding annual budgets
Transcription
Sponsorship Appendix 2013 excluding annual budgets
Sponsorship Appendix 2013 excluding annual budgets Contents Introduction ____________________________________________ Engagements in total ____________________________________ Engagements in Sweden _________________________________ Swedish regional engagements in detail _____________________ Examples ______________________________________________ Engagements in the Baltics _______________________________ Baltic engagements in detail ______________________________ Examples ______________________________________________ Notes __________________________________________________ Contact information _____________________________________ 5 6 8 10 24 26 28 30 32 34 Contents 3 In this appendix you can see all our engagement for 2013. You will also find basic statistics and brief information of the engagements. The appendix is an accessible documentation enabling a quick overview of all our engagements, so be sure to register all your sponsorship undertakings in Sponsor Navigator. Introduction 5 490 Category share of registered engagements 68% Sport registered engagements in total for 2013 Number of engagements Community138 Culture18 Sport333 Total489* *One engagement not categorised 28% Community 4% Culture Sweden 88% 4% Lithuania 4% Group 3% Estonia 1% Latvia Group Market Engagement Category Subcategory Strategic Marketing & Branding Ung Företagsamhet centralt Community Entrepreneurship Strategic Marketing & Branding Stiftelsen Friends Community N/A 31-12-2014 Strategic Marketing & Branding SFIR and Stockholm School of Economics Community N/A N/A Strategic Marketing & Branding Arena for Growth Community N/A N/A Strategic Marketing & Branding Stå upp för fotbollen Community N/A N/A Strategic Marketing & Branding NyföretagarCentrum Community N/A N/A Strategic Marketing & Branding We Effect Community N/A N/A Strategic Marketing & Branding Gatans lag Community N/A N/A Strategic Marketing & Branding Team Rynkeby 2013 Community N/A 31-12-2013 Strategic Marketing & Branding Marabouparken Culture Art N/A Strategic Marketing & Branding Baltic Sea Festival Culture Music N/A Strategic Marketing & Branding Kungliga myntkabinettet Culture N/A N/A Strategic Marketing & Branding Curling competition Sport Curling N/A Strategic Marketing & Branding Friends Arena Solna Sport Diverse 31-12-2023 N/A End date N/A Strategic Marketing & Branding Idrottsgalan Sport Diverse Number of engagements Strategic Marketing & Branding Svenska Fotbollsförbundet Sport Football N/A Group20 Strategic Marketing & Branding AIK Fotboll AB och Stiftelsen Friends Sport Football 31-12-2014 Strategic Marketing & Branding Brommapojkarna Schyssta Lirare Sport Football N/A Strategic Marketing & Branding Prins Daniels lopp Sport Running N/A Strategic Marketing & Branding Möja SS Sport Sailing N/A Market Engagement Category Subcategory LC&I Medicon Valley Community Healthcare N/A LC&I Frölunda Hockey Sport Icehockey N/A LC&I2 Sweden429 Estonia14 Latvia7 Lithuania18 See example on page 25 Total490 LC&I Share of registered engagements per market 6 Engagements in total End date Engagements in total 7 429 Category share of registered engagements in Sweden 75% Sport Number of engagements Community103 registered engagements in Sweden 2013 Culture5 Sport320 Total428* *One engagement not categorised 24% Community 1% Culture East 41% Stockholm 3% Northern 7% Number of engagements Northern Region 30 Central Region 74 Stockholm Region 11 East Region South 15% 177 West Region 71 South Region 66 Central 17% Central Region West Region Total429 8 Engagements in Sweden Northern Region Share of registered engagements per region West 17% South Region Stockholm Region East Region Engagements in Sweden 9 Northern Region Swedish regional engagements in detail Location Engagement Category Sub-category Skellefteå Kontantfritt samhälle Community Cash free society End date Skellefteå Omställningsbidrag Community Diversity Umeå Fashion Week Community Fashion 31-12-2013 Umeå NyföretagarCentrum Umeå Community N/A 31-12-2013 Umeå Bondens Marknad Community N/A 31-12-2013 Umeå L&B Kontext AB Community N/A N/A Umeå Marknadsföreningen Umeå Community N/A 31-12-2013 Umeå USBE Alumni Community N/A 31-12-2013 Umeå Uniaden Community N/A 31-08-2013 Umeå Lions Cancerforskning Community N/A 31-12-2013 Umeå BIC Factory Community N/A 31-12-2013 Umeå Umeågalan Community Trade & industry 31-12-2014 Sundsvall/Timrå Söråkers IF Sport Bandy 31-12-2013 Umeå Udominate Basket Sport Basketball 30-06-2014 Umeå Holmsunds Innebandy Sport Floorball 31-07-2014 Östersund Östersunds FK Sport Football 31-12-2013 Umeå Umeå FC Sport Football 31-12-2013 Robertsfors Robertsfors IK Sport Football 31-12-2013 Skellefteå Kågedalens AIF Sport Football 30-12-2013 Bjurholm Nordmaling Vännäs Spöland IF Sport Football 30-09-2013 Umeå Umeå Fotbollsfestival Sport Football 31-12-2013 Umeå Umeå IK Sport Football 31-12-2013 Umeå Sandåkerns SK -04 Sport Football 31-12-2013 Bjurholm Nordmaling Vännäs Högåkers IF Sport Football 31-10-2015 Umeå Umeå Golfklubb Sport Golf 31-12-2013 Örnsköldsvik Loge Fjällräven Center Sport Icehockey 30-06-2015 Lycksele Lycksele sportklubb Sport Icehockey 30-05-2014 Umeå Tavelsjö Runt Halvmaraton Sport Running 31-12-2014 Umeå Ramsele Skytteförening Sport Shooting 31-12-2015 Umeå IFK Umeå Friidrott Sport Track and field 31-12-2013 31-08-2013 N/A See example on page 25 10 Swedish regional engagements in detail Swedish regional engagements in detail 11 Central Region Location Engagement Category Sub-category Location Engagement Category Sub-category Uppsala Uppsala Basket Community Basketball 31-12-2013 Bollnäs Edsbyns IF Bandy Sport Bandy 31-12-2013 Västerås Swedbank Arena Rocklunda Community Diversity 31-12-2015 Sandviken Steel Boule Sandviken Sport Boule 31-12-2013 Ovansiljan Trafikkalendern Community Education 31-12-2013 Falun IBF Falun Sport Floorball 31-12-2013 Västerås Samarbetsavtal GULD Community Entrepreneurship 30-06-2014 Sandviken SAIK Innebandy Sport Floorball 13-09-2013 Fagersta Samarbetsavtal GULD Community Entrepreneurship 30-06-2014 Hallstahammar Sura IBK Sport Floorball 31-08-2013 Hallstahammar Samarbetsavtal GULD Community Entrepreneurship 30-06-2014 Gävle Gefle IF Sport Football 31-12-2013 Östhammar Ung Företagsamhet Community Entrepreneurship 31-12-2013 Uppsala Sirius Fotboll Sport Football 31-12-2013 Uppsala UIC Community N/A 31-12-2013 Västerås Västerås IK Fotboll Sport Football 31-12-2013 Uppsala Ung Företagsamhet Community N/A 30-06-2014 Gävle Hille IF Sport Football 31-12-2014 Borlänge Beyond Skiing Community N/A 31-12-2015 Östhammar Årets Ungdomsledare Sport Football 31-12-2013 Falun Beyond Skiing Foundation AB Community N/A 31-12-2015 Ludvika FK Ugndom Sport Football 31-12-2013 Sandviken Stensätra idrottsföreningen Sport Football 31-12-2013 Borlänge NyföretagarCentrum Community N/A 31-12-2013 Ovansiljan MT-cupen Sport Football 31-12-2013 Fagersta Företagarfrukost Community N/A 31-12-2013 Fagersta FSIK Sport Football 31-12-2013 Borlänge SPIF Community N/A 31-12-2013 Sandviken Årsunda IF Sport Football 31-12-2013 Västerdalarna Beyond Skiing Foundation AB Community N/A 31-12-2015 Söderhamn Trönö IK Sport Football 31-12-2013 Ludvika Beyond Skiing Community N/A 31-12-2015 Borlänge KIK Damer Sport Football 31-12-2013 Ovansiljan Unga Jobb/Beyond Skiing Community N/A 31-12-2015 Sandviken Djärbo idrottsföreingen Sport Football 31-12-2013 Uppsala FRISAM Community N/A 31-12-2013 Sandviken SAIK Fotboll Sport Football 01-04-2014 Bollnäs Undersviks Hembygdförening Community N/A 31-12-2013 Ljusdal Ljusdals IF Sport Football 31-10-2013 Gävle Skutskärs Golfklubb Sport Golf 31-12-2013 Borlänge Företagsgala Community N/A 31-12-2013 Östhammar Östhammars Golf & Fritid Sport Golf 01-06-2014 Östhammar Roligaste sommarjobbet Community N/A 31-08-2013 Ljusdal Ljusdals Golfklubb Sport Golf 31-12-2013 Uppsala EFS Community N/A 31-12-2013 Falun Falun-Borlänge Golfklubb Sport Golf 31-12-2013 Östhammar Eldfesten Community N/A 30-09-2013 Ludvika Hagge GK Sport Golf 31-12-2013 Falun Morgonbadarklubben Badboys Community N/A 31-12-2013 Bollnäs Bollnäs GK Sport Golf 31-12-2013 Östhammar Gimo Utvecklingsgrupp Community N/A 31-12-2013 Västerås Frösåker Golf & Country Club Sport Golf 31-12-2013 Östhammar Nyckelharpstämma Österbybruk Community N/A 31-12-2013 Uppsala Svenska kyrkans golftävling Pergis Sport Golf 21-02-2015 Västerås Trampolinen Community School 30-06-2016 Fagersta Fagersta GK Sport Golf 31-12-2013 Östhammar Vårkonsert Community Singing 31-12-2013 Hallstahammar Surahammarsgolfklubb Sport Golf 12-06-2014 Ovansiljan Orsa Ungdomskör Culture Singing 31-12-2013 Söderhamn Söderhamns golfklubb Sport Golf 30-05-2014 Bollnäs N/A N/A N/A 31-12-2013 Ovansiljan IFK Mora Gymnastikklubb Sport Gymnastics 31-12-2014 Sandviken SAIK Bandy Sport Bandy 01-09-2013 Västerås Västerås IK Hockey Sport Icehockey 28-02-2014 Uppsala IK Sirius Bandy Sport Bandy 31-12-2013 Gävle Brynäs IF Sport Icehockey 30-04-2014 Västerås Bandyskolan Sport Bandy 30-04-2014 Gävle IK Huge Sport Icehockey 04-01-2014 Ljusdal Ljusdals Bandyklubb Sport Bandy 31-03-2014 Borlänge Ugndomshockey Sport Icehockey 31-12-2013 12 Swedish regional engagements in detail End date End date Swedish regional engagements in detail 13 East Region Central Region, cont. Location Engagement Category Sub-category Ludvika N/A Sport N/A Location Engagement Category Sub-category 31-12-2013 Falun OK Kåre Sport Avesta Beyond Skiing 2015 Sport Sport Fagersta Engelbrektsloppet i Norberg Sport End date Norrköping NyföretagarCentrum Community Consulting 31-12-2013 Orienteering 31-12-2013 Linköping Hagdahlsakademien Community Education 31-12-2013 Skiing 31-12-2015 Tranås Community Education 31-12-2013 Skiing 01-01-2014 Sommenbyggdens Folkhögskola Kalmar Kalmar kommun Community Entrepreneurship 30-10-2015 Kalmar NyföretagarCentrum Community Entrepreneurship 31-12-2013 Kalmar Ung företagsamhet, Kalmar län Community Entrepreneurship 31-12-2013 Kalmar Företagarna i Kalmar Community Entrepreneurship 31-12-2013 Örebro Ung Företagsamhet Community Entrepreneurship 31-12-2013 Örebro Örebro Läns Fotbollsförbund Community Football 31-12-2013 Värnamo Grand Rydaholm/Horda Community Hotel/Restaurant 31-12-2013 Örebro Betelkyrkans Musikskola Community Music 31-12-2013 Oskarshamn Oskarshamns Kammarmusikförening Community Music 31-12-2013 Kalmar Destination Kalmar Community N/A 30-12-2013 Kalmar Connect Sydost Community N/A 31-12-2013 Kalmar Centrumföreningen Community N/A 31-12-2013 Kalmar Kalmarsund Promotion Community N/A 31-12-2013 Gislaved Gislaveds TK Community N/A 31-12-2014 Gnosjö Handelsplats Göra Skillnad Community N/A 31-12-2013 Linköping Barncancerstiftelsen Community N/A 31-12-2013 Nybro Rotary Community N/A 31-12-2013 Gnosjö Annonsstöd Järnbärardagarna Community N/A 31-12-2013 Gnosjö Reklamplats i programblad 2013 Community N/A 31-12-2013 Oskarshamn OBTK Community N/A 31-12-2013 Finspång HSB Community N/A 31-12-2013 Värnamo Rusken Runt Community N/A 31-12-2013 Gnosjö Ge för livet Community N/A 31-12-2013 Gnosjö Svenska kyrkans matkasse Community N/A 31-12-2013 Gnosjö GKC Studentbal Community School 31-12-2013 Värnamo Ohs Bruks Järnvägs Museiförening Culture Museum 31-12-2013 Värnamo Bredaryds Kulturförening Culture N/A 31-12-2013 Emmaboda/Torsås Henri Hurskainen Sport Badminton 31-12-2013 Finspång Faik Bandy Sport Bandy 31-12-2013 Tranås Tranås BOIS Sport Bandy 31-12-2013 Nässjö Nässjö IF Sport Bandy 31-03-2014 Stockholm Region Location Engagement Category Sub-category Stockholm Stockholms NyföretagarCentrum Community N/A 31-12-2013 Stockholm NHR Community N/A 31-12-2015 Södertälje SBBK Sport Basketball 31-12-2013 Kungsholmen Alviks Basketklubb Sport Basketball 30-04-2015 Solna Solna Vikings Sport Basketball 31-12-2013 Liljeholmen Hammarby Fotboll Sport Football 30-11-2013 Södertälje Assyriska Sport Football 30-04-2014 Solna AIK Hockey Sport Icehockey 30-06-2014 Liljeholmen Huddinge Hockey Sport Icehockey 31-12-2013 Täby IK Waxholm Sport Icehockey 01-07-2014 Södertälje SSS Sport Swimming 31-03-2014 14 Swedish regional engagements in detail End date End date Swedish regional engagements in detail 15 East Region, cont. Location Engagement Category Sub-category Location Engagement Category Sub-category Oskarshamn IF Stjärnan Bandy Sport Bandy 31-12-2013 End date Gislaved Gislaveds IS Sport Football 31-12-2014 End date Norrköping Norrköpings basketförening Dolphins Sport Basketball 30-06-2014 Gislaved Anderstorp IF Sport Football 30-12-2014 Gnosjö Gnosjö IF Sport Football 31-12-2013 Oskarshamn OBBK Sport Basketball 2014-04-31 Jönköping IK Tord Sport Football 30-12-2013 Värnamo Värnamo Bouleklubb Sport Boule 31-12-2013 Mjölby Mjölby AI Sport Football 31-12-2013 Finspång Föreningen Kägelhallen Sport Bowling 31-12-2013 Nässjö Nässjö FF Sport Football 31-03-2014 Värnamo Team Värnamo Bowling Club Sport Bowling 31-12-2013 Värnamo Värnamo Södra FF Sport Football 31-12-2013 Jönköping Smålands Idrottsförbund Sport Diverse 30-12-2013 Gnosjö Sport IFK Sävsjö Sport Diverse 31-12-2013 Football /Bandy 31-12-2013 Sävsjö Sponsorpaket Waggeryds IK Bandy & Fotboll Sävsjö Vrigstad IF Sport Diverse 31-12-2013 Värnamo Bors SK Sport Football 31-12-2013 Sävsjö IFK Stockaryd Sport Diverse 31-12-2013 Värnamo Horda AIK Sport Football 31-12-2013 Norrköping Stadium Sports Camp Sport Diverse N/A Nässjö Stensjöns IF Sport Football 31-03-2014 Norrköping Åby ridklubb Sport Equestrian 31-12-2013 Oskarshamn IFK Oskarshamn Sport Football 31-12-2013 Nässjö Nässjö Ridklubb Sport Equestrian 31-12-2013 Oskarshamn Bockara GOIF Sport Football 31-12-2013 Nybro Nybro Ridklubb Sport Equestrian 31-12-2013 Sävsjö Rörviks IF Sport Football 31-12-2013 Mjölby Mjölby Hästcentrum Sport Equestrian 31-12-2013 Nybro Madesjö IF Sport Football 31-12-2313 Oskarshamn Craftstaden IBK Sport Floorball 31-12-2014 Finspång Finspångscupen Sport Football 31-12-2013 Nässjö Nässjö Innebandyförening Sport Floorball 31-03-2014 Finspång Skärblacka IF Sport Football 31-12-2013 Värnamo Värnamo Innebandyklubb Sport Floorball 31-12-2013 Finspång Torstorps IF Sport Football 31-12-2013 Oskarshamn IBK Svalan Sport Floorball 31-08-2013 Gislaved Bosna IF Sport Football 31-12-2014 Sävsjö Wrigstad IBK Sport Floorball 31-08-2013 Gislaved Reftele GOIF Sport Football 31-12-2014 Mjölby Mjölby IBK Sport Floorball 31-12-2013 Jönköping Habo IF Sport Football 30-12-2013 Kalmar Kalmar FF Sport Football 30-12-2013 Jönköping IF Hallby Fotboll Sport Football 30-12-2013 Örebro ÖSK ElitFotboll Sport Football 31-12-2013 Motala Borens IK Sport Football 31-12-2013 Värnamo IFK Värnamo Sport Football 31-12-2013 Nässjö Ormaryds IF Sport Football 31-03-2014 Norrköping IFK Norrköping Sport Football 30-12-2013 Söderköping Söderköpings IK Sport Football 31-12-2013 Jönköping Jönköpings Södra IF Sport Football 31-12-2013 Örebro Rynnunge Idrottsklubb Sport Football 31-12-2013 Gnosjö Reklamplats Konstgräsplan 2012-2016 Sport Football 31-12-2013 Emmaboda/Torsås Lindås BK Sport Football 31-12-2013 Hällefors Hällefors AIF Sport Football 31-12-2013 Tranås Tranås Fotbollsförening Sport Football 31-12-2013 Oskarshamn Oskarshamns AIK Sport Football 31-12-2013 Jönköping Smålands Fotbollsförbund Sport Football 30-12-2013 Värnamo FK Liljan Sport Football 31-12-2013 Oskarshamn Hultsfred Fotbollsklubb Sport Football 31-12-2014 Hällefors Grythyttans IF Sport Football 30-04-2014 Emmaboda/Torsås Emmaboda EIS0 Sport Football 31-12-2013 Mjölby Skänninge IK Sport Football 31-12-2013 Örebro Karlslunds IF Herr Sport Football 31-12-2013 Nybro Flygsfors Sport Football 31-12-2013 Värnamo Bredaryds IK Sport Football 31-12-2013 Tranås Adelövs IK Sport Football 31-12-2013 Värnamo Forsheda IF Sport Football 31-12-2013 Gislaved Skeppshults BK Sport Football 31-12-2013 Nybro Nybro SIF Sport Football 31-12-2013 Sävsjö Hultsjö IF Atom Sport Football 31-12-2013 See example on page 24 16 Swedish regional engagements in detail Swedish regional engagements in detail 17 East Region, cont. Location Engagement Category Sub-category End date Location Engagement Category Sub-category Finspång BK Vingen Sport Football 31-12-2013 Värnamo Rydaholms SK Sport Icehockey 31-12-2013 Nybro Orrefors IF Sport Football 31-12-2013 Mjölby Mjölby Hockey Sport Icehockey 30-06-2014 Mjölby Mantorps FF Sport Football 31-12-2013 Värnamo Sport for Life Sport Icehockey 31-12-2013 Finspång Sonstorps IK Sport Football 31-12-2013 Gislaved Gislaveds Motorklubb Sport Motor 31-12-2013 Mjölby Mjölby Turabdin FC Sport Football 31-12-2013 Kalmar KWK produktion AB Sport N/A 31-12-2013 Nybro Sankt sigfrid IF Sport Football 31-12-2013 Gnosjö Sponsorpaket 2013 Sport N/A 31-12-2013 Gnosjö Kulltorps Goif Sport Football 31-12-2013 Kalmar JHWC Sport N/A 31-12-2013 Nybro Flerohopp Sport Football 31-12-2013 Oskarshamn OTK Sport N/A 31-12-2013 Linköping Landeryds GK Sport Golf 30-09-2014 Norrköping Lions Åby Sport N/A 31-12-2013 Värnamo Värnamo Golfklubb Sport Golf 31-12-2013 Finspång OK Denseln Sport Orienteering 31-12-2013 Kalmar Kalmar GK Sport Golf 30-12-2014 Värnamo Bredaryds SOK Sport Orienteering 31-12-2013 Jönköping Jönköpings Golfklubb Sport Golf 30-12-2013 Hällefors Hällefors Löparklubb Sport Running 30-09-2013 Mjölby Mjölby Golf AB Sport Golf 31-12-2013 Nässjö Forserums SOK Sport Skiing 31-03-2014 Emmaboda/Torsås Möre Golf Sport Golf 31-12-2013 Nybro Nybro Ski Sport Skiing 31-12-2013 Motala Motala Golfklubb Sport Golf N/A Hällefors Reklamskylt Sport Skiing 31-12-2013 Värnamo Rydaholms Goif Sport Golf 31-12-2013 Mjölby Sya Skidklubb Sport Skiing 31-12-2013 Gislaved Isaberg GK Sport Golf 30-12-2014 Värnamo Finnvedens Slalomklubb Sport Skiing 31-12-2013 Oskarshamn Oskarshamns Golfklubb Sport Golf 31-12-2013 Norrköping Vargarna Speedway Sport Speedway 31-12-2013 Gnosjö Hooks Golfklubb Sport Golf 31-12-2013 Nässjö Swimming 31-03-2014 Nybro Nybro Golfklubb Sport Golf 31-12-2013 Nässjö Sim och Livräddningssäll- Sport skap Emmaboda/Torsås Emmaboda Golfklubb Sport Golf 31-12-2013 Gislaved Anderstorps Simsällskap Sport Swimming 30-12-2014 31-12-2015 Norrköping Norrköpings simsällskap Sport Swimming 31-12-2013 Kalmar BTK Sport Table tennis 30-06-2014 Tranås Tranås golfklubb Sport Golf End date Värnamo Lanna Golfkubb Sport Golf 31-12-2013 Kalmar Hällefors Saxå GK Sport Golf 31-03-2014 Nässjö BTK Clipper Sport Table tennis 31-03-2014 31-03-2014 Gnosjö Vaggeryds BTK 2011/2012 Sport Table tennis 31-12-2013 31-12-2014 Norrköping Racketstadion i Norrköping Sport Tennis 31-12-2013 14-06-2014 Värnamo Värnamo Tennisklubb Sport Tennis 31-12-2013 Smålandsstenars TK Sport Tennis 30-12-2014 Nässjö Gislaved Linköping Nässjö Bangolf Anderstorp SK RP IF Sport Sport Sport Golf Handball Handball Nässjö Nässjö Handbollsförening Sport Handball 31-03-2014 Gislaved Mjölby Mantorps IF, Handboll Sport Handball 31-12-2013 Norrköping Åby Tennisklubb Sport Tennis 31-12-2013 31-12-2013 Mjölby Mjölby Tennisklubb Sport Tennis 31-12-2013 30-06-2014 Värnamo Wärnamo Sportklubb Sport Track and field 31-12-2013 IK SISU Sport Track and field 31-03-2014 Värnamo Oskarshamn Värnamo Handbollsklubb Oskarshamns IK Sport Sport Handball Icehockey Nybro Nybro Vikings Sport Icehockey 30-04-2014 Nässjö Värnamo Värnamo GIK Sport Icehockey 31-12-2013 Tranås Tranås AIF Friidrott Sport Track and field 31-12-2013 31-12-2013 Nybro Friidrottsklubben Sport Track and field 31-12-2013 31-12-2013 Nybro BTK Arsenal Sport Track and field 31-12-2013 Gislaved Gislaveds Volleybollklubb Sport Vollyball 30-12-2014 Norrköping Tranås Vita Hästen Hockey Tranås AIF Hockey Sport Sport Icehockey Icehockey Jönköping HV71 Sport Icehockey 30-04-2014 Nässjö Nässjö HC Sport Icehockey 31-03-2014 18 Swedish regional engagements in detail Swedish regional engagements in detail 19 West Region Location Engagement Category Sub-category Location Engagement Category Sub-category Göteborg NyföretagarCentrum Community Community 31-12-2013 End date Kungälv Vårcupen Sport Football Göteborg CONNECT Väst Community Entrepreneurship 01-06-2014 Lysekil Lysekils FF Sport Football 17-05-2013 Göteborg NyföretagarCentrum i GBG Community Entrepreneurship 31-12-2013 Uddevalla IK Rössö Uddevalla Sport Football 30-04-2013 Trollhättan Trollhättans Kommun Community Entrepreneurship N/A Kungälv IK Kongahälla Sport Football 04-03-2013 Kristinehamn Stiftelsen NyföretagarCentrum Community Entrepreneurship 31-12-2013 Lysekil Grundsunds IF Sport Football 21-05-2013 Mariestad Mariestads Bollklubb Sport Football 31-12-2013 Uddevalla Styrelseakademin Community N/A 31-12-2013 Torsby Torsby IF Sport Football 31-12-2013 Kungälv Visible media Community N/A 01-01-2014 Säffle/Åmål Säffle FF Sport Football 31-12-2013 Kungälv Kubbiad inkl. stipendium Community N/A 31-08-2013 Torsby Nordvärmlands FF Sport Football 31-12-2013 Torsby Torsby Rotary Community N/A 31-12-2013 N/A Västanviks AIF Sport Football 31-12-2013 Kungsbacka Kungsbacka kommun Community N/A 31-12-2013 Torsby IFK Velen Sport Football 31-12-2013 Kungälv Villaägarna Community N/A 01-02-2013 Stenungsund Stenungsund Golfklubb Sport Golf 31-12-2013 Lysekil Gullmarsskolan Community Scholarship Lysekil Skaftö Golfklubb Sport Golf 31-12-2013 Göteborg Björndammen Community School 31-12-2013 Karlstad Kils Golfklubb Sport Golf 31-12-2013 Kungälv Momenta Community School 02-01-2013 Lysekil Bråstad Golf Sport Golf 28-03-2013 Göteborg Svenska Kammarkören Community Singing 31-12-2014 Mariestad Mariestads Golfklubb Sport Golf 31-12-2013 Kungälv Näringslivets dag Community Trade & industry 25-04-2013 Skövde IFK Skövde Sport Handball 31-08-2014 Kungälv Nyföretarcentrum Community Trade & industry 01-04-2013 Göteborg IK Sävehof Sport Handball 31-08-2014 Kungälv Morronpasset Community Trade & industry 01-01-2013 Skövde IFK Skövde Sport Handball 31-08-2013 Göteborg GBG Int. Filmfestival Culture Film 31-12-2013 Kungsbacka HK Aranäs Sport Handball 31-08-2013 Göteborg Göteborgs Operan Culture Music 31-12-2014 Skövde Skövde HF Sport Handball 31-08-2013 Uddevalla Collegium Musicum i Uddevalla Culture Music 31-10-2013 Göteborg Partille Handbollsförening Sport Handball 31-05-2014 Lysekil Allsång i Lysekil Culture Music Karlstad Färjestad BK Sport Icehockey 31-08-2013 Kungälv Bandy Sport Bandy Skövde Skövde IK Sport Icehockey 31-08-2014 Mariestad Otterbäckens Bandyklubb Sport Bandy 31-12-2013 Mariestad Mariestads BOIS hockey Sport Icehockey 30-06-2014 Uddevalla UKF Uddevalla Konståkningsförening Sport Figure skating 30-06-2013 Mariestad IBK Lockerud Sport Icehockey 30-05-2013 Mölndal Kållereds Sportklubb Sport Icehockey 31-12-2013 Kungälv Skylt vid arena Sport Figure skating 31-12-2013 Munkedal Munkedals BK Sport Icehockey 30-05-2013 Mölndal Lindome IBK Sport Floorball 31-12-2013 Kungälv Dräkter Sport N/A 31-01-2013 Göteborg GAIS Sport Football 31-12-2013 Falköping Falköping AIK Orientering Sport Orienteering 30-12-2014 Skövde Skövde AIK Sport Football 31-12-2013 Lysekil SAIS Sport Orienteering 17-05-2013 Uddevalla IK Oddevold Sport Football 31-12-2013 Säffle/Åmål Hagenrundan Åmål Sport Running 31-12-2013 Mölndal Lindome Gif Sport Football 31-12-2013 Torsby Valborgsruset Sport Running 31-12-2013 Mölndal Tölö IF Sport Football 31-12-2013 Munkedal Munkedals bordtennisklubb Sport Table tennis 30-11-2013 Göteborg Sävedalens IF Sport Football 31-12-2013 Uddevalla Ljungskile Tennisförening Sport Tennis 30-04-2013 Kungälv Ytterby IS Sport Football 01-04-2013 Munkedal Munkedals Idrottsförening Sport Track & field 31-12-2013 Mariestad Mariestads AIF Friidrott Sport Track & field 31-12-2013 N/A N/A 01-04-2013 End date 05-03-2013 See example on page 24 20 Swedish regional engagements in detail Swedish regional engagements in detail 21 South Region Location Engagement Category Sub-category Location Engagement Category Sub-category Karlskrona Projekt Tryggare Karlskrona Community Cash free society 30-06-2014 Klippan FC Örkelljunga Sport Football Helsingborg Idrott för Alla Community Diversity 31-12-2013 Växjö/Åseda Växjö FF Sport Football 07-11-2013 Helsingborg Marknadsföreningen Community Entrepreneurship 31-12-2013 Ängelholm/Båstad Ängelholms FF Sport Football 15-04-2014 Malmö Malmö NyföretagarCenter Community Entrepreneurship 31-12-2013 Ängelholm/Båstad Hjärnarps GIF Sport Football 01-01-2014 Helsingborg NyföretagarCentrum Skåne Nordväst Community Entrepreneurship 31-12-2013 Växjö/Åseda Tolgs IF Sport Football 31-12-2013 Halmstad Ringenäs GK Sport Golf 31-12-2013 Alvesta NyföretagarCentrum Community Entrepreneurship 31-12-2013 Halmstad Halmstad GK Sport Golf 31-12-2014 Ängelholm/Båstad Ängelholms Gladjazz Community Music 31-12-2013 Halmstad HK Drott Sport Handball 31-12-2013 Halmstad Hallandskontot Community N/A 31-12-2013 Helsingborg BizNet + Beachhandboll Sport Handball 31-12-2013 Växjö/Åseda Växjö Kyrkliga Samfällighet Community N/A 31-07-2014 Växjö/Åseda Växjö Handbollsförening Sport Handball 31-12-2013 Växjö/Åseda Växjö Pensionärsförening av PRO Community N/A 31-12-2013 Halmstad Travet Halmstad Sport Harness racing 31-12-2013 Halmstad Galan 2013 Community Network 31-12-2013 Helsingborg Rögle BK /Guldpartner Sport Icehocky 31-08-2013 Växjö/Åseda Friluftsbasen Ryttartorpet Culture Outdoor life 31-12-2013 Växjö/Åseda Växjö Lakers Idrott AB Sport Icehocky 31-08-2013 Växjö/Åseda Friluftsbasen Ryttartorpet Culture Outdoor life 13-09-2013 Ängelholm/Båstad Rögle Sport Icehocky 31-08-2013 Karlskrona Badminton EM Sport Badminton 31-12-2014 Klippan Rögle BK /Guldpartner Sport Icehocky 31-08-2013 Växjö/Åseda Åby/Tjureda Sport Bandy 03-10-2013 Höganäs Rögle BK Sport Icehocky 31-08-2013 Växjö/Åseda Öjaby IS Sport Bandy 13-09-2013 Åstorp Rögle BK Sport Icehocky 31-08-2013 Klippan BK Lejonet Sport Bowling 01-09-2013 Åstorp Rögle BK Sport Icehocky 31-08-2013 N/A Engelholms BMX Klubb Sport Cycling 31-12-2013 Halmstad Halmstad Hockey Sport Icehocky 30-06-2014 Helsingborg Spiltan Sport Equestrian 31-12-2013 Växjö/Åseda Växjö Lakers AB Sport Icehocky 09-03-2015 Klippan Åsbo ryttarförening Sport Equestrian 05-06-2015 Halmstad Judo National Sport Judo 31-12-2014 Klippan Perstorps Kör- och Ryttarförening Sport Equestrian 31-12-2013 Karlskrona Blekinge Idrottsförbund Sport N/A 30-06-2014 Alvesta AGIF Sponsring Sport N/A 31-12-2013 Växjö/Åseda Växjö IBK (Vipers) Sport Floorball 31-08-2013 Halmstad Halmstad Brass Sport N/A 31-12-2013 Klippan Åby IBK Sport Floorball 01-08-2014 Växjö/Åseda Växjö Orienteringsklubb Sport Orienteering 31-12-2013 Växjö/Åseda Ingelstad IBK Sport Floorball 31-12-2013 Växjö/Åseda Dädesjö Skytteförening Sport Shooting 31-12-2013 Växjö/Åseda Sällskapet Öjaby Sport Sport Floorball 31-12-2013 Halmstad SK Laxen Sport Swimming 31-12-2013 Malmö Swedbank Stadion Malmö Sport Football 12-02-2018 Halmstad Halmstad Bordtennisklubb Sport Table tennis 30-09-2015 Helsingborg Team Helsingborg Sport Football 31-12-2013 Växjö/Åseda Dänningellanda BTK Sport Table tennis 15-10-2013 Växjö/Åseda Östers IF Sport Football 31-12-2013 Svedala Svedala Tennisklubb Sport Tennis 31-12-2013 Växjö/Åseda Växjö Norra IF Sport Football 31-12-2013 Ängelholm/Båstad Ängelholms Vattenpoolare Sport Water polo 31-10-2013 Ängelholm/Båstad Vegeholms IF Sport Football 01-01-2014 Växjö/Åseda Ingelstad IK Sport Football 31-12-2013 Växjö/Åseda Gransholms IF Sport Football 27-12-2013 Växjö/Åseda Vederslöv/Dänningelanda IF Sport Football 15-09-2013 Alvesta Moheda IF Sport Football 31-12-2013 Alvesta Slätthögs BOIF Sport Football 31-12-2013 22 Swedish regional engagements in detail End date End date 14-12-2014 Swedish regional engagements in detail 23 Examples GöteborgsOperan GöteborgsOperan is one of the strongest brands in Sweden in the cultural and entertainment business. Each year 250 000 guests visits the opera and one of its 200 shows. Swedbank is supporting one of these shows in particular. It is named Mobbad?/Unga för Unga (Bullied? Youths for youths) and raises awareness on one of our important belief. It is a musical play produced with the help of 10-yearolds from the region of Västra Götaland. They contributed with poems, stories, pictures and drawings on the theme “mobbad” (bullied). Professionals then turned these contributions into an artwork. Go see it if you can, it premiers the 5th of November 2013. Stadium Sports Camp Stadium Sports Camp is the largest experience and sports camp for kids in Sweden. It is located in Norrköping and people from all over Sweden are coming to this camp. Last year 6 212 kids participated. The camp consists of 16 different options of sports and gives Swedish youths the possibility to, during one week in the summer, exert the sport closest to their heart. But Stadium Sports Camp provides much more than that. It is a place for youths to meet and interact with people, to gain new friends, to get unforgettable experiences and memories for life. 24 Examples Stå upp för fotbollen (Stand up for football) Swedbank is the initiator of Stå upp för fotbollen, an initiative for the game of football as a positive force. A game filled with joy and love for your team. The objective with the foundation is a game with a positive stand culture where everyone feels welcome in a safe manner, a game without violence, threats and hooliganism . In 2013, one of the biggest activity of Stå up för fotbollen was held at Almedalsveckan, which is a yearly event where the Swedish political parties and other organisation (public and state owned) gather for one week to discuss and debate political and societal issues. Almost 100 people, all from politician, corporates and supporters, showed up to join the debate held by Stå upp för fotbollen. The attendance is a receipt for the question’s importance and empowers our engagement. Umeågalan Umeågalan is a very popular event that attracts more than 700 participants from the whole region of Umeå. It is an eminent opportunity to get inspired, to network and to tribute the local business climate. Since the beginning, in 2004, the objective has been to acknowledge successful businesses and entrepreneurs, and at the same time signify their importance for the growth and development of Umeå. We are a proud main sponsor to Umeågalan and support their work in encouraging entrepreneurship. Examples 25 39 registered engagements in the Baltics 2013 Category share of registered engagements in Estonia 79% Community Number of engagements Community11 Culture1 Sport2 Total14 Estonia 7% Culture 14% Sport Category share of registered engagements in Latvia Latvia Number of engagements Community7 Culture0 100% Community Sport0 Total7 Lithuania Share of registered engagements per country Category share of registered engagements in Lithuania 46% Lithuania 36% Estonia 26 Engagements in the Baltics 18% Latvia 39% Community Number of engagements Estonia14 Latvia7 Number of engagements Community7 Culture9 Lithuania18 Sport2 Total39 Total18 50% Culture 11% Sport Engagements in the Baltics 27 Estonia Lithuania Engagement Category Sub-category Engagement Category Sub-category Teach First in Estonia Community Education 31-12-2014 End date Who needs it?! Community Education Back to School Community Education 31-12-2014 Student Company Community Entrepreneurship 31-01-2013 Forest University Community Education 30-09-2013 Student Company Community Entrepreneurship 31-08-2013 Business Ethics Scolarships Community Education 31-12-2014 Project "Business for Kaunas" Community N/A 31-08-2013 Prototype fund Prototron Community Entrepreneurship 01-08-2015 Investors Forum Awards 2013 Community N/A 01-05-2013 Junior Achievement Community Entrepreneurship 31-12-2013 Agroculture Festival Community N/A 31-08-2013 Donation portal "I love helping" Community N/A 31-12-2013 Event "Family Day" Community N/A 01-09-2013 Estonian Food Bank Community N/A 31-12-2013 Young Jazz Wave 2011 Culture Music 31-08-2013 Regional sponsorship Community N/A 31-12-2013 Zagares Cherry festival Culture N/A 01-05-2013 Good Deed Foundation Community N/A 31-12-2014 Klaipeda Sea Festival Culture N/A 31-08-2013 Corporate sponsorship Community N/A 31.12.2011 Cinema Festival Culture N/A 01-08-2013 International Centre of Arvo Pärt Culture N/A 31.12.2013 Druskininkai Town Festival Culture N/A 31-08-2013 Estonian Health Tracks Sport N/A 31.12.2013 Town Anniversary Festival Culture N/A 31-08-2013 Estonian Skiing Association Sport Skiing Town Festival Culture N/A 01-09-2013 Contest for Youth "Maisatyne" Culture N/A 01-03-2013 Panevezys theater festival Culture Theater 31-08-2013 Velomarathon 2013 Sport Cycling 26-08-2013 Playing Field fo Schoolchildren Sport N/A 31-08-2013 30-04-2014 See example on page 30 End date N/A See example on page 31 Latvia Engagement Category Sub-category Social idea contest OPEN MIND Community Diversity 31-12-2013 End date Junior Achievement Latvia Community Education 08-08-2013 Student companies, Job shadow day Community Education 31-12-2014 Mission Possible (Teach for All) programm Community Education 31-12-2013 Business incubators Community Education 31-12-2013 Grants programm Atspçriens (Take-off) Community Entrepreneurship 31-12-2013 Community empowerment programm Community NGO 31-12-2013 See example on page 30 28 Baltic engagements in detail Baltic engagements in detail 29 Examples Back to School (Estonia) Back to School was launched in 2007. The initiative aims to create value for schools as well as other organisations that are looking for ways to contribute to Estonian education. Today, the initiative has reached thousands of people and continues to grow each year. Swedbank is strategic partner to Back to School, that makes it possible for professionals to give guest lectures at schools all over Estonia. We support the idea of every person, every company, every organisation playing a role in sharing its knowledge and experience in schools. We want to contribute to opening up borders, bringing together different generations and experiences and areas of life and helping to shape a more cohesive, open and intelligent Estonia. Mission Possible (Latvia) Mission Possible is a nation-wide initiative aimed at establishing education as a value in Latvia through helping talented higher education institution graduates to become inspirational teachers and future leaders. The objective of Mission Possible is to raise the status of the teacher profession and to boost students’ motivation to study and become active members in, and builders of, society. ing young personalities and positive social integration. In addition to financial contributions to this program, we have actively contributed with the competence and resources of its staff. Who needs it?! (Lithuania) Together with the telecommunications company Omnitel, we initiated a skill-oriented volunteer project called Who needs it?! in Lithuania. Who needs it?! is an internet-based volunteer movement. The aim is to help professionals and teachers to coordinate projects that engage students in realitybased activities, e.g. visiting a bank branch, following a journalist on the job, having a doctor visit for a lecture or getting a communication specialist to provide advice on improving a school’s newsletter. Today, Who needs it?! has 253 volunteers from Swedbank, Omnitel and 56 other companies and organisations. Over 320 teachers from 214 schools have joined the project since it started. With our engagement and as a co-founder of the initiative we want to contribute to strengthen Latvian perception that education is of superior value by foster- 30 Examples Examples 31 Notes 32 Notes Notes 33 Contact information Group Sponsorship, CMO Björn Larsson [email protected] Phone: +46 8 58 59 24 99 West Region Staffan Liewendahl [email protected] Phone: +46 70 549 7545 Head of Brand Engagement Jenny Ström [email protected] Phone: +46 8 58 59 31 29 South Region Åsa Lundquist å[email protected] Phone: +46 72 224 5069 Regions Northern Region David Melender [email protected] Phone: +46 70 372 7957 Baltic Banking Estonia Kristi Roost [email protected] Phone: +372 5621 5672 Central Region Lars-Göran Karlsson [email protected] Phone: +46 70 317 6260 Latvia Dace Ozolina [email protected] Phone: +371 674 44576 Stockholm Region Camilla Sahibzada [email protected] Phone: +46 70 555 4830 Lithuania Brigita Vyšniauskaitė [email protected] Phone: +370 525 8235 East Region Michael Möller [email protected] Phone: +46 70 322 8785 34 Contact information For more information contact Jenny Ström, Head of Brand Engagement, at [email protected]
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