Micronews Media - Yole Développement
Transcription
Micronews Media - Yole Développement
Micronews Media 2012 Solutions & Benefits www.i-micronews.com 2012 Media Kit Services Yole Développement and Micronews Media propose the following services to you. Please note these offers can be customized to your specific needs. • Rates Description Magazines & Website: 2 annual sponsorships € 7,900 - € 16,900 Banners, advertisements and logos throughout our publications. Frequency depends on sponsorship level. Editorial Webcasts: 3 levels of sponsorship € 4,900 - € 5,900 €13,000 Your brand & expertise will be visible dring the entier marketing campaign and online event. Scope of visibility depends on sponsorship level. Customer Webcasts € 10,500 An online event solely dedicated to your expertise. It includes a 20-week long marketing campaign built around your brand. « One-shot » announcement TBD A promotion with several options to choose from, including website banners, magazine ads, participation in our Micronews email blasts, etc. Events sponsorship TBD Increase your visibility during key events in MEMS, Power Electronics, Compound Semiconductors and Advanced Packaging 2012 2 Micronews Media About … • • • Who are we? … 2012 editorial webcasts program Our products: Customer webcasts I-Micronews.com Micronews, the magazine 4 Tech. Magazines: MEMS Trends, Power Dev’, iLED and 3D Packaging Events sponsorships About Micronews Media Who are we? • Micronews Media is a print and web enterprise: – 32 magazine issues per year – Website updated daily – At least one webcast per month Every day, Micronews Media provides its global readership with the most useful information available. Micronews Media will allow you to: – Learn more about innovative technologies and their markets – Identify competitors & customers • Micronews Media is powered by Yole Développement: Yole Développement has a deep understanding of various technologies, and accounts for all economic parameters in its studies. Our expertise is consistently displayed throughout our magazines and website. « We have grown to become a group of companies providing market research, technology analysis, strategy consulting, media, and finance services» - JeanChristophe, President & CEO, Yole Développement 2012 4 Micronews Media What do we offer? A trusted website, five informative magazines, and frequent webcasts, all of which adds up to: • 20,261 unique visitors/month 22,494 subscribers 2,000 subscribers Micronews, Japanese version 13,807 subscribers 2012 10,370 subscribers 11,738 subscribers 5 Live webcasts 150 to 500 registrations/event Average: 340 registrations/event 13,024 subscribers Our Audience: Your customers • Micronews Media is well-connected to the semiconductor industry: TOTAL CIRCULATION 2012 6 Our Audience: Your customers 2012 7 Our Audience: Your customers Area of interest 2012 8 Our Audience: Your customers • Examples of our audience across the supply chain: SEMI, Darpa, MIG, ASML, EV Group, Bosch, Toshiba, Philips, ABB, Continental, LG, Bain Capital, Scottish Teledyne Dalsa, Lam Silex Microsystems, Sony, Denso, Enterprise, etc. Research, TEL, SPTS, Omron, Canon, etc. Bridgestone, Samsung, Schott, Dupont, Alstom, Danfoss, etc. memsstar, Rohm & Haas, etc. 2012 9 Our Audience: Your customers • 2012 Micronews Media and its editorial team partners with 80+ shows throughout the year: Advanced Packaging ICP Packaging Technology Expo - Int. Conf. & Exhibition on Device Packaging (IMAPS) – MEPTEC - Image Sensors 2012 – ECTC - International Microwave symposium – Connect in 3D - 3D RTI, etc. MEMS Micromachine/MEMS Japan – MEMS Technology Symposium - PLAN - MEMS Executive Congress Europe & US – COMS – Sensors Expo & Conference – MEMS in Motion, etc. Power Electronics APEC – PCIM Europe & Asia – CAR ELE Japan - Electronica / Productronica China – CIPS – Power in flux, etc. LED Strategies in Light Europe & US – Photonics Festival - Int. LED Expo, etc. Compound Semiconductors CS Europe - CS Mantech – ICNS – ECSCRM, etc. Other: SEMICON West, SEMICON Europa, SEMICON Taiwan, SEMICON China, SEMICON Korea, and more! 10 How will you benefit? It’s simple: we will increase visibility of your brand and technologies at every important trade show & conference throughout the year! I-Micronews.com The website • Stay abreast of industry happenings on a daily basis thanks to 100+ news items, in-depth analyses and interviews per month! – Industries covered: MEMS - MedTech (Microfluidics and BioMEMS) – Nanotechnologies - Compound semiconductors Advanced packaging – Photovoltaics - Power electronics – Optoelectronics - LED – and more – Gain access to every Yole Développement presentations – Attend industrial presentations and interact with our speakers during informative Q&A sessions – – Gain the insights and vision of key industry players Obtain up-to-date market data: I-Micronews.com is the only place to find the MEMS Index, and other important resources – 300 pages of sample reports gleaned from Yole Développement’s analysis – 20,000 unique visitors per month 2012 11 Micronews The magazine • Enjoy critical, industry-specific news as selected by our analysts – 16 issues per year – Over 22,500 subscribers – Areas covered: MEMS - MedTech (Microfluidics and BioMEMS) – Nanotechnologies - Compound semiconductors - Advanced packaging – Photovoltaics - Power electronics – Optoelectronics - LED – and more – Useful events calendar. – INSIDE… column dedicated to technology applications – Our editorial team specializes in the technical aspect of technologies. We provide explanations on the added value of the technologies found inside a system, as well as a complete market status. 2012 12 Micronews 2012 Editorial Calendar Issues Contribution Circulation Issues Contribution Circulation #122 Jan. 9 Jan. 18 #130 May 16 May 23 #123 Feb. 1 Feb. 8 #131 Jun. 6 Jun. 13 #124 Feb. 14 Feb. 22 #132 Jun. 20 Jun. 27 #125 Mar. 5 Mar. 13 #133 Sep. 18 Sep. 25 #126 Mar. 20 Mar. 27 #134 Oct. 2 Oct. 9 #127 Apr. 4 Apr. 11 #135 Oct. 16 Oct. 23 #128 Apr. 18 Apr. 25 #136 Nov. 6 Nov. 13 #129 May 2 May 9 #137 Nov. 20 Nov. 27 2012 13 MEMS’ Trends The tech. magazine • MEMS’ Trends editorial content covers both the manufacturing issue and the application! In 2012, MEMS Trends’ editorial team will report on the status of this mature industry. → MEMS’ Trends: 13,807 subscribers 2012 Editorial Calendar Issues Contribution Circulation MEMS devices for medical applications Jan. 9 Jan. 24 #10 MEMS industry market: players ranking + market forecasts Apr. 2 Apr. 17 #11 MEMS everywhere: overview of the added value created by MEMS applications & technologies in every day life Jul. 9 Jul. 24 #12 Emerging MEMS devices: two years on, what is the evolution? What is the time to market today? Oct. 15 Oct. 30 #9 2012 Topics 14 Power Dev’ The tech. magazine • Power Dev’s editorial line includes market & technology analysis, as well as insights across the value chain - from wafers and manufacturing process/equipment to power modules and systems. Power Dev’ also highlights regional specificities, including Asia, where emerging and buoyant markets like China’s are disrupting the established equilibrium created by EU, US and Japanese players. → Power Dev’: 11,738 subscribers 2012 Editorial Calendar Issues 2012 Topics Contribution Circulation Jan. 16 Jan. 25 Apr. 2 Apr. 17 #4 GaN power electronics #5 Wind turbines #6 Advanced transistors / Passive components Jun. 25 Jul. 10 #7 Power modules packaging Oct. 15 Oct. 30 15 iLED The tech. magazine • iLED provides in-depth coverage of the technologies, playing field and applicative markets that comprise the LED industry. In 2012, iLED will focus on the relationship between LED applicative markets and the demand for new manufacturing technologies and capacities. → iLED: 13,024 subscribers 2012 Editorial Calendar • expansion analysis with regional Issues Topics focuses 2012 Contribution Circulation #3 Sapphire substrate for the LED industry Feb. 20 Mar. 6 #4 LED industry evolution May 21 Jun. 5 #5 LED manufacturing technologies Jul. 23 Sept. 4 #6 LED packaging overview Nov. 19 Dec. 4 16 3D Packaging The tech. magazine • In 2012, 3D Packaging will continue to observe and analyze its complex ecosystem with in-depth testimonials from Yole Développement’s analysts and key industry players. Investments in the next silicon technology node are so large that only a few players can afford them. The semiconductor packaging industry is taking over from the front-end operations: today, technological diversity is hardly managed, new package platforms appear which do not phase out existing ones, 3D integration with through silicon vias seems to be the ultimate integration strategy thanks to now-proven electrical, thermal, and cost benefits, and CMOS silicon foundries are making massive investments in wafer level packaging capacity! → 3D Packaging: 10,370 subscribers 2012 Editorial Calendar Issues 2012 Topics Contribution Circulation Jan. 30 Feb. 14 #22 WLCSP for MEMS & ICs #23 3D interposers May 2 May 15 #24 Equipment & materials overview Jul. 30 Aug. 27 #25 Interconnections: Copper is everywhere Nov. 12 Nov. 20 17 Your Visibility with Micronews Media • Your brand in our “sponsors” sections: We will create a calendar based on your communication needs and use it to manage your ads, banners and related links, including: – Your logo in the “Partners” section – Your vertical and horizontal banners in the appropriate section(s) – Your advertisements in the most appropriate column & magazines – Your logo in each Micronews email blast • Your expertise featured in the selected section/column: MEMS – MedTech - Compound semiconductors - Advanced packaging – Photovoltaics - Power electronics, etc. 2012 Our Editorial team assists you by selecting the most interesting topics /questions, and combines them with your technology, photos and graphs. The resulting report puts your expertise on display for the industry. 18 Horizontal Banner Vert ical Ban ner Editorial Webcasts Overview • The Yole Développement Editorial Webcast program: discover our vision of the industry -including market & technology trends -- in only an hour. The program covers several different areas, including LED, Advanced Packaging, MEMS and Power Electronics … Become a sponsor and build brand recognition and thought leadership around the hottest topics in the industry! Benefits of Editorial Webcasts – Learn more about the hottest emerging technologies, latest technical challenges and important market trends, including market estimations and profiles of key players – Get to know Yole Développement’s analysts and their expertise – Gain access to our universal media player, which allows for easy viewing and simple registration 2012 19 - Editorial Webcasts 2012 Editorial Calendar TOPICS DATES GaN power electronics Mar. 22 New substrates for LED manufacturing – Will silicon displace sapphire? Apr. 26 Inertial combos: market trends and how to help the adoption of such sensors May 3 Power electronics integration trends and industry analysis May 16 What are the business models and added values of 3D packaging and mid-end foundries, including MEMS packaging & silicon interposers May 24 Uncooled thermography and night vision: massive adoption in automotive and high end consumer applications is just around the corner … Jun. 14 LED packaging: how to generate added value with 2/3 of the LED costs? Jul.18 Sept. 27 MEMS packaging Sapphire substrate: supply & demand trends Oct. 24 Thin wafer handling & processing Nov. 14 Status of the Power Electronics Devices Industry Nov.28 Beginning of Dec. Copper interconnections everywhere… 2012 20 Customer Webcasts Overview • Our Customer Webcast program includes exclusive sponsorship of a live program. The Customer Webcast program features an industry discussion led by one of Micronews Media’s expert analysts, followed by a Q&A session. Each webcast is available for a period of three months after broadcast, courtesy of i-Micronews.com. Benefits: – Access to a highly-targeted audience of contacts – Micronews Media manages the entire process before, during and after the webcast, including definition of the program, creation of marketing campaigns, webcast release and webcast archive – Micronews Media supplies an expert analyst who acts as the program moderator – Brand recognition is gained throughout the entire promotion, registration and viewing experience 2012 21 Customer Webcasts Program • We create a timeline for your webcast and then develop a marketing campaign to promote the program and the speakers involved. We help you to develop content and speaking topics. Our analysts leverage their expertise to advise you on the ideal way to present your technology and knowledge. We create banners, email blasts, advertisements and articles, among other things, to promote your webcast and its program/speakers. We produce the webcast and the event, and also provide some analysis support. 12 weeks 8 weeks 2012 Your contacts can view the webcast for 12 weeks after the live event. 22 Customer Webcasts Marketing tools • Examples: registration page – advertisement - banner 2012 23 Events Powered by Yole Développement • (Organized by the Swedish SiC Power Center in cooperation with Yole Développement and Enterprise Europe Network) Through the following events, Yole Développement highlights key technologies and market trends. Come and discover our program as well as our sponsorship offers. Benefits: – Increase visibility of your brand – Present your expertise through Yole Développement’s network – Learn more about the latest trends of the Industry – Meet the highly-targeted contacts And coming soon : 2012 24 Events Powered by Yole Développement • (Organized by the Swedish SiC Power Center in cooperation with Yole Développement and Enterprise Europe Network) For each event, we develop specific sponsorship offers. Contacts: – ISiCPEAW 2012 and Successful Semiconductor Fabless 2013: Sandrine Leroy ([email protected]) – Collaboration Summit in MEMS, Power Electronics and Advanced Packaging: Jeffrey Perkins ([email protected]) And coming soon : 2012 25 Micronews Media 2012 Services • Annual sponsorships • Customer webcasts • Editorial webcasts sponsorship Annual Sponsorships Gold & Platinum • From banners and advertisements to reports and interviews, we create a proposal tailored to your communication strategy. • Platinum sponsorship On I-Micronews.com – Two banners / Six months each – Logo / 12 months Micronews and our 4 Tech. Magazines • – Five full pages across the magazines – Logo in the Platinum section / 12 months – Email blast: logo in each Micronews email blast Gold sponsorship On I-Micronews.com – Two banners / Four months each – One logo /12 months Micronews and our 4 Tech. Magazines: 2012 – Two full pages across the magazines – Logo in the Gold section / 12 months 27 Editorial Webcasts Sponsorship • Reserved sponsorship – Logo branding in all marketing materials, including email invitations, banners, and advertisements – Verbal recognition during the webcast – Receive registration data (leads) – Plus, as the sole sponsor, you can provide your input to the webcast content. • Platinum sponsorship – Logo branding in all marketing materials – Verbal recognition during the webcast – Registration data (leads) – Plus, one 15-minute presentation. • Gold sponsorship – Logo branding in all marketing materials – Verbal recognition during the webcast – Registration data (leads) 2012 28 Customer Webcasts Collaboration • Micronews’ Media team will: – Assist with developing content and speaker ideas – Produce the webcast for live and on-demand release – Moderate the webcast and provide some analysis support – Archive the webcast for three months – Execute a promotional marketing campaign during 3 months (described below). • The marketing campaign includes: – Creating and deploying two banners (vertical & horizontal) to run on i-micronews.com – Ads in Micronews and Tech. Magazines (full and half page) – Direct invitation emails to Micronews’ email database. – Additional features: two pre-qualifying questions on the registration page 2012 29 Micronews Media 2012 rates Annual sponsorship: 12-month collaboration • – – Platinum sponsorship: € 16,900 Gold sponsorship: € 7,900 Editorial webcasts • – – – Gold sponsorship: € 4,900 Platinum sponsorship: € 5,900 Reserved sponsorship: € 13,000 Customer webcasts: 3-month marketing plan • – One webcast collaboration: € 10,500 – Two webcast collaborations: € 9,500 each Combined collaborations: sponsorship & custom webcast =10% discount on the webcast program « One-shot » advertisement & banner: • RATES 1X 2X 3X Full page spread € 4,000 € 3,500 - Full page € 3,500 € 2,500 € 2,300 Half page € 1,800 € 1,700 € 1,600 2012 RATES Vertical banner Horizontal banner 30 1 month 4 months 6 months € 900 € 3,200 € 4,200 € 1000 € 3,600 € 4,800 Media Services Contact information • Media & Communication Dept: – Sandrine Leroy, Manager ([email protected]) – Camille Favre ([email protected]) and Clotilde Fabre ([email protected]), Media & Communication Coordinators • Sales team: – – – – – 2012 Europe: Kari Nyberg, European Sales Manager ([email protected]) Japan: Yutaka Katano, General Manager, Japan office ([email protected]) Korea: Hailey Yang, Business Development Manager, Korea office ([email protected]) North America: Jeffrey Perkins, President, Yole Inc. ([email protected]) Taiwan: Mei Ling Tsai, Business Development Manager, Taiwan Office ([email protected]) 31
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