la nueva 106.5 klnv-fm

Univision Radio for San Diego
Demos, Gender Composition And More
KLQV-FM
Recuerdo 102.9
Format: Spanish Adult Hits
Founded: 2006
Target: 25-54
Gender: 50% Male / 50% Female
KLNV-FM
La Nueva 106.5
Format: Regional Mexican
Founded: 1998
Target: 18-49
Gender: 60% Male / 40% Female
Univision Radio for San Diego
Coverage Maps
KLNV La Nueva and KLQV Recuerdo are the only U.S. broadcasters
that cater exclusively to San Diego’s Hispanic listeners
Spanish Adult Hits station KLQV-FM
Recuerdo 102.9 FM sits atop Mt. Soledad
and delivers a powerful 32,000 watt signal
throughout the entire San Diego area.
Regional Mexican KLNV-FM La Nueva
106.5’s transmitter is based in central
San Diego and delivers 50,000 watts.
Recuerdo 102.9 FM
Programming
Core Artists:
Juan Gabriel | Emmanuel
Chayanne | Bukis | Bronco
Luis Miguel | Pepe Aguilar
Rocio Durcal | Ana Gabriel
Super Hits
`
1970s-2000s
Music:
12 songs
per hour
RECUERDO 102.9 KLQV-FM plays only “Super Hits” with songs that touch
the heart and make a unique and personal connection with San Diego’s Hispanic
population.
Recuerdo and La Nueva are the city’s two top-rated Spanish language stations.
Together, they deliver half the Spanish-listening audience in the county.
Recuerdo 102.9 KLQV-FM
On-Air Programming
La Nueva 106.5 FM
Programming
Core Artists:
Arrolladora Banda El Limon
Gerardo Ortiz | Tigres del Norte
Espinoza Paz, Julion Alvarez
Music:
Hit Regional
`
Mexican
Music:
12 songs
per hour
LA NUEVA 106.5 KLNV-FM is the city’s top-rated Spanish-language station.
It’s also home to “Piolín Por la Mañana,” the country’s #1 morning show - led by
the enigmatic Eddie “Piolín” Sotelo.
Since 1998, La Nueva has connected the most listeners to the city’s most popular
Regional Mexican station.
La Nueva 106.5 KLNV-FM
On-Air Programming
Univision Radio’s Cinco de Mayo Event
More Than 20,000 In Attendance
Every May, Univision Radio celebrates Cinco De Mayo with
a dynamic event featuring live performances from top-selling
artists.
It’s the only Cinco de Mayo event of its size in San Diego,
and it offers the unique opportunity to reach the vibrant,
growing Hispanic consumer market.
Vital Facts | Attendance: 20,000+ at
the Del Mar Fairgrounds
Scheduled for first week of May 2012
“El Festival del Grito”
San Diego’s Largest Fiestas Patrias Event
Every September, RECUERDO 102.9 FM and LA NUEVA
106.5 FM celebrate Mexican Independence Day with a free
family-friendly daylong event at a premier San Diego venue.
This leading festival has become the largest Fiestas Patrias
celebration in San Diego County with
more than 20,000 in attendance.
Vital Facts | Attendance: 20,000+
Family-focused daylong event
Scheduled for 3rd week of September 2012
La Nueva’s “Piolin Street Team”
Listeners Turn Out Every Day For These Unique Mini-Events!
The Piolin Street Team takes over San Diego every day,
Ask us about how a Piolin Street appearance can help drive traffic to
your retail location, increase brand awareness and drive ROI at your
points of sale.
Univision Interactive
Local Social Media , Mobile Marketing and Univision.com, the #1
Online Destination for Hispanics
Univision.com Locally-focused sites
Our interactive properties reach out via our complete online network – Univision.com, local
station and individual radio personalities’ Facebook and Twitter pages as well as personalized
mobile marketing campaigns that reach out instantly to our thousands of listeners, followers
and fans.
Tailored Social Media Campaigns
Thank You
for your interest in Univision Radio San Diego
We welcome the opportunity to serve you as a Marketing partner