Attractive city shopping Flagship stores, gal

Attractive city shopping
Flagship stores, gallerias, shopping centres and one-of-a-kind shops. We have 355,000 sq.m of retail
space on offer in Sweden’s prime city locations. We operate in
Stockholm, Gothenburg, Malmö, Lund and Uppsala.
Largest in city shopping
– It has its advantages
VASAKRONAN AS RETAIL OPERATOR
Total retail floor space:
355,000 sq. m
Number of shops:
830
We’ve owned commercial properties for a long time and currently
have around 830 retail outlets in our property portfolio. We’re the
largest city shopping real estate company in Sweden and that has
clear advantages.
Locations:
Stockholm, Gothenburg, Malmö, Lund, Uppsala
Shopping centres/gallerias:
Arkaden, Kompassen, Nordstan, Triangeln, Svava, Skrapan, Lidingö Centrum
Stockholm areas:
Birger Jarlsgatan, Hamngatan, Regeringsgatan, Drottninggatan,
Stureplan, Sergelgatan
Our size means there’s a lot we can do for you when you’re looking for a new retail outlet location. Are you aiming to start up in
several locations simultaneously or do you have an expansion
plan for the future? We always aim to create good long-term
relationships with both chain stores and individual franchise
holders, and we work closely together to find a way forward.
Gothenburg areas:
Fredsgatan, Kungsgatan, Östra Hamngatan
Malmö areas:
Södra Förstadsgatan, Södergatan
Uppsala areas:
Dragarbrunnsgatan, Svartbäcksgatan
Our large continuous city-centre ownership means
we have the strength, opportunity and will to take
a holistic approach to retail development. We’re
passionate about retail development and happy
to promote the development of sites, shopping
streets and areas. We have several good examples
of creating locations that no-one believed existed.
Feel free to ask us.
We won’t be satisfied
until your shop is doing
good business
The location and all the
peripheral details
We believe in city shopping and invest in it wholeheartedly. We take a holistic longterm approach and our goal is to stay around for a long time. This is why we are so
willing to invest. We don’t just invest in our properties but in other retail-promoting
factors, such as communications, street design, parking and visitor flows. We invest in
city collaboration to develop a strong and profitable city centre and have the benefit of
working with our own capital and our own personnel.
Your turnover is the main focus of our attention. We
know it’s crucial to our mutual long-term success. Our
goal is to offer you an attractive location with strong
customer flows and good neighbours. This is the basis
on which we continuously invest in our retail properties.
The turnover of you and your good neighbours gives us
an important signal about which investments give the
best returns. We haven’t succeeded until your shop is
doing good business.
Your turnover is the main
focus of our attention.
We know it’s crucial to
our mutual long-term
success.
Every minute is
valuable
Employing our own operating staff means we know the
property inside and out and can make sure your shop
is working in the best possible way. We understand that
every minute something’s not working is a minute lost
from your turnover. And that costs money.
The green shop
The Green Shop consists of a number of services we
provide that are designed to help you reduce the environmental
impact of your physical shop. The Green Shop allows you to make
well-informed choices with a positive outcome for both your wallet and the environment.
We focus on the sustainability of everything we do. That’s
why it’s natural for us to work in partnership with our
tenants as well to constantly improve our joint
environmental impact. We’re convinced that
we can make a greater difference by working
together than we can by working alone.
The Green Shop includes green lease agreements,
green shop conversions, green electricity, green packaging
and waste management, as well as green services.
Meet some of our tenants
Tara
120 sq. m
Arkaden
Fredsgatan 1
Göteborg
Caisa Franzén, founder of Tara and Raglady, chose the popular Arkaden for two of
her shops.
The first impression the Tara shop in
Arkaden makes on a customer crossing its threshold is a mixture of “cosy”
and “exclusive”. And that’s not a coincidence.
Gudrun Sjödén
320 sq. m
Regeringsgatan 30
Stockholm
She heads the list of Swedish fashion
exports. She’s been presented with His
Majesty the King’s medal for her valuable contribution as a
fashion designer.
“That’s exactly what I want customers to feel when they come
here – a home-from-home atmosphere. While I choose to sell
exclusive hand-picked items, I want the shop to have a welcoming feel to it. No-one should feel frightened away,” explains
Caisa Franzén.
The shop’s interior, in shades of soft pink, black and gold, makes
a very feminine impression. The changing rooms
are spacious with generous pink
velvet curtains providing privacy. If you need a rest, you can
sink down into the armchairs
provided and take a moment to
relax. It’s not a large shop but it
contains a choice selection ranging from handbags and belts to accessories and scented candles. “I
want customers to get the best possible welcome. Customers who feel
welcome tend to come back,” she
says and smiles.
Gudrun Sjödén’s clothes and fabrics
are used by women in 40 countries
and her business has a turnover of
half a billion SEK. One of her shops
is located in Vasakronan’s property
on Regeringsgatan in Stockholm.
Environmental thinking has been a strong theme throughout
the company’s history. “All big companies talk about environmental issues but few actually do anything about them. She
practises what she preaches.” The 140 employees always
take the train when travelling around the Nordic region. The
13 shops sort waste for recycling. Green thinking extends into
her clothing collections as well. She uses natural materials
and organic production methods to create timeless clothes
with a long lifespan; casual clothes in easy-to-combine colours and patterns.
Today, the Gudrun Sjödén brand is strongest in Germany, where environmental issues are taken very seriously. Her success
in France is as great as it’s unexpected!
“I design clothes for well-informed women interested in humanistic and social
issues; intelligent people who don’t judge
books by their covers.”
Stockholm
Few property owners are able to offer as many attractive retail locations in Stockholm as Vasakronan.
Think of any of the famous shopping addresses – we’re guaranteed to be there.
CITY
Biblioteksgatan / Stureplan
Fashion and high-end shops dominate the shopping scene on Biblioteksgatan and Stureplan, which are two of Stockholm’s best and most famous
shopping addresses. We own several properties here and have many good
retail locations to offer you.
STOCKHOLM SHOPPING
Total retail floor space:
153,000 sq. m
Number of shops:
340
Sergelgången
Under Hamngatan, with main entrances by Sergels Torg and the NK
department store, as well as by the new Regeringsgatan/Hamngatan
(RH) shopping area, lies Sergelgången – an underground shopping area
specialising in fashion and shoes.
Birger Jarlsgatan
Birger Jarlsgatan, Stockholm’s most fashionable street, offers international
and luxury shopping. This is where you’ll find famous brands such as
Gucci, Louis Vuitton, Nathalie Schuterman, Mulberry, etc.
Drottninggatan
Drottninggatan offers value-for-money shopping – especially the young and
trendy kind. You’ll find all of the famous chains here. Vasakronan owns
Klara Zenit with a strategic central location on Drottninggatan. A retail
location where success is virtually guaranteed. Clas Ohlson has one
of its very largest city outlets here. Good neighbours include
Åhléns City and PUB.
Hamngatan
One of Stockholm’s most central streets where Illums Bolighus, Awesome
Rags, Desigual, Stadium and H&M have chosen to establish their flagship
stores. Adjacent good neighbours include NK and Gallerian.
Regeringsgatan
Regeringsgatan offers varied and exciting shopping in one-of-a-kind shops.
We have an ongoing project to develop and enhance our selection of
shops. We’re also reviewing street design to improve the exterior environment and increase visitor flows.
Sergelgatan
Sergelgatan is one of Sweden’s first pedestrian-only streets and has a
large range of shops specializing in young fashion. Some of the shops
that have chosen to open here include Monki, Gina Tricot, H&M, Desigual and Top Shop.
Vasagatan
Its strategic location close to Stockholm
Central Station makes Vasagatan a key
city shopping area. We own several
properties here, including Vasagatan 7, where the entire ground
floor is occupied by restaurants.
GREATER STOCKHOLM
Lidingö
Lidingö Centrum is an outdoor centre with about
40 interior design and fashion shops, as well as
comprehensive local amenities that include a
bank, convenience stores and state-run off-licence. The catchment area is one of the most
well-to-do in the country.
SOUTHERN STOCKHOLM
Skrapan
Skrapan is one of Stockholm’s most famous landmarks with a
galleria of approximately 9,000 sq.m of retail floor space on two
floors. There are around 30 shops here specialising in fashion,
media and sport, as well as a sky bar, restaurants, cafés and a
gym. Experiences are an important part of Skrapan – its open
spaces can be used for various events. www.skrapan.se.
Krukmakargatan
We own a property with good retail locations at the junction of
Krukmakargatan/Torkel Knutssons gata.
Danderyd
Kista
GREATER STOCKHOLM
STOCKHOLM CITY
1. Sundbybergsvägen 1-3 (Solna)
2. Galleria Godset, Solna
3. Albygatan 101, 105 (Solna)
4. Lidingö centrum
5.Telefonplan
1. Sveavägen 25-29
2. Sergelgatan 22
3. Sergelgatan 20
Sveavägen 17
4. Sergelgatan 16-18,
Sveavägen 13
5. Sveavägen 5-9,
Sergelgatan 8-14
6. Drottninggatan 53,
Mäster Samuelsgatan 50-60,
Bryggargatan 1-9,
Klara Norra Kyrkogata 14
7. Vasagatan 7
8. Vasagatan 14-18,
Klara västra kyrkogatan 11
9. Sveavägen 2
10. Sveavägen 4-10,
Hamngatan 24-32,
Mäster Samuelsgatan 39
11. Hamngatan 22,
Regeringsgatan 45
12. Hamngatan 29-33
13. Regeringsgatan 8-24
14. Hamngatan 25
15. Hamngatan 13
16. Birger Jarlsgatan 1-5
17. Birger Jarlsgatan 2-4
18. Norrlandsgatan 12
19. Birger Jarlsgatan 6D, 10
20. Birger Jarlsgatan 14
21. Birger Jarlsgatan 16
22. Stureplan 2
23. Biblioteksgatan 11
24. Stureplan 13
25. Norrlandsgatan 22
26. Stureplan 19
27. Kungsgatan 25-27,
Regeringsgatan 67-71,
Oxtorgsgatan 2-4
Djursholm
Lidingö
Sunbyberg
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Bromma
Alvik
Kungsholmen
City
Södermalm
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Outside the map
Skrapan, Götgatan 78
Lindhagensgatan 124-132
Lindhagensgatan 122
Gothenburg
We are the largest retail property owner in Gothenburg’s prime shopping locations: the Arkaden and Kompassen gallerias, as well as extensive part-ownership in Nordstan, are among
the jewels in our crown. In addition to this, we have many excellent retail locations along the
Fredsgatan, Kungsgatan and Östra Hamngatan shopping streets. Millions of people visit our
retail locations every year. This involves a great responsibility for the development of the city
and in many cases we act as the driving force behind city networks. We also work actively
in partnership with Gothenburg municipality and other stakeholders to increase Gothenburg’s
shopping tourism.
Arkaden
“Modern and trendy in an agreeable setting”
Arkaden is located in one of Gothenburg’s
most central retail locations with entrances
from both Fredsgatan and Östra Hamngatan.
Arkaden houses about 25 shops under one
roof on three floors with exciting fashion and
beauty brands. We attract about 5.3 million
visitors here every year. Famous brands in
Arkaden include Top Shop, Design Only,
Tara, Peak Performance, The North Face
and Zara. www.arkaden.nu
Nordstan
“Sweden’s largest and most diverse
shopping centre”
Nordstan is one of Sweden’s largest malls with
about 35 million visitors each year. There are
around 180 shops and restaurants here, as well
as 2,700 parking spaces. In addition to its huge
variety of shops, Nordstan is famous for its large
number of annual events. More than one hundred
events are held here every year. Nordstan is owned by several property owners and Vasakronan’s
share is roughly 50 per cent. www.nordstan.se
Fredsgatan
Fredsgatan is one of Gothenburg’s main shopping
areas. Our Arkaden and Kompassen gallerias are located here, next door to the well-known NK department
store. It’s also the location of our P-hus City car park
with 500 parking spaces.
Kompassen
”20 stores dedicated to fashion”
Kompassen is located in the very heart of the city at the junction
of Fredsgatan and Kungsgatan. Kompassen is dedicated to young
fashion and is home to many well-known brands. The galleria has
around 3.5 million visitors every year. There are about 20 shops on
three floors, including H&M, Gina Tricot, Monki, Solo and Carlings.
www.kompassen.se
GOTHENBURG SHOPPING
Total retail floor space:
100,000 sq. m
Number of shops:
200
Kungsgatan
Kungsgatan is Sweden’s longest pedestrian-only
street with around 80 shops and places to eat.
You’ll find all the big chains here, as well as
many one-of-a-kind shops. We own and manage several retail locations along Kungsgatan.
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GOTHENBURG
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Östra Hamngatan 18-24, Spannmålsgatan 11-15, Nordstadtorget 1-7, Postgatan 22-24
Norra Hamngatan 18–34, Götgatan 13–15,
14–16, Köpmansgatan 9-23, Östra Hamngatan 30-34
Kronhusgatan 9-13, Torggatan 16-18
Södra Hamngatan 37–43, Fredsgatan 1-3,
Östra Hamngatan 36-40, Drottninggatan 38-48
Fredsgatan 6–10, Drottninggatan 49-65,
Östra Larmgatan, Kyrkogatan
Kungsgatan 58–60, Fredsgatan 9-11, 12-14, Kyrkogatan 56-60, Östra Larmgatan 9-13
Östra Hamngatan 52, Kungsgatan 61-67,
Östra Larmgatan 15-21
Östra Hamngatan 35, Kyrkogatan 27
Kungsgatan 48-50, Kyrkogatan 25
Kungspassagen
Kyrkogatan 44, Östra Hamngatan 31
Östra Hamngatan 33, Kyrkogatan 46
Drottninggatan 37, Östra Hamngatan 29
Kungsgatan 35-39, Vallgatan 22
Kungsgatan 27–29, Vallgatan 12-14,
Västra Hamngatan 12-16
Drottninggatan 13, Västra Hamngatan 10,
Kyrkogatan 18-22
Magasinsgatan 22–24, Vallgatan 7
Ekelundsgatan 8–10, Kungsgatan 26-32,
Magasinsgatan 7
Kungsgatan 12–18, Otterhällegatan 10-12
Kronhusgatan 2A, Packhusplatsen 2
S:t Eriksgatan 3, Nedre Kvarnbergsgatan 1-3, Mätaregatan 2
Outside the map
Gullbergs Strandgata 6–8, Gullbergs Strandgata 7A
Gårdatorg 1–2, Skånegatan 5, Härkeshultsvägen 2
Therese Svenssons gata 11, Storgatan 53, Södra vägen 25
Ullevigatan 15, Skånegatan 2, Ullevigatan 11, Drakegetan
6-10, Bohusgatan 13-15, Vädursgatan 6, Lilla Bommen 1-2
Uppsala
UPPSALA SHOPPING
Uppsala is Sweden’s fourth largest city and an excellent shopping city. The city centre is a manageable
size but contains a fantastic variety of shops – it’s easy to find your way around with everything in convenient walking distance. The city is a popular student town with many fashion-conscious young people.
Total retail floor space:
42,000 sq. m
Number of shops:
115
Dragarbrunnsgatan
Uppsala is experiencing development and expansion as
a shopping city. In collaboration with the municipality and
other property owners, we’re developing Dragarbrunnsgatan into a contemporary shopping area with space for
many new shops. A lot of the work has been completed
and more is in progress. We have several excellent retail
locations here. Systembolaget and Apoteket are just two
of the businesses already established here.
Gågatan
This comprises Svartbäcksgatan – Kungsängsgatan between S:t Olofsgatan and
Bangårdsgatan. Most chains have a
presence here, including Gina Tricot, H&M,
Indiska, KappAhl, Kicks and Lindex, as well
as many one-of-a-kind small shops.
SVAVA
Svava Matgalleria is a 3,000 sq.m food court that’s a
real magnet to all food lovers. The range of restaurants and shops here includes Espresso House,
Chocolat, Restaurang Kadbano, Forno Romano,
Serrano, Hemköp, Fridhems Blommor and
MoeJoe’s. Representatives of different food
cultures all share the same vision – to inspire
the people of Uppsala to explore the colourful
realm of aromas. www.svava.se
UPPSALA
1. Kungsgatan 34-40
2. Svartbäcksgatan 8/S:t Persgatan 6
3. Gamla Torget 5
4. Gamla Torget 1, 3
Östra Ågatan 27
5. Stora Torget 4, Svartbäcksgatan 4
6. Dragarbrunnsgatan 35, Påvel Snickares gränd 1
7. S:t Persgatan 7, Svartbäcksgatan 1B, 3, 5
8. Dragarbrunnsgatan 38-40, Vaksalagatan 8
9. Dragarbrunnsgatan 39, Vaksalagatan 5
10. Vaksalagatan 7-11, Dragarbrunnsgatan 42-44, Kungsgatan 49
11. Bredgränd 4, Kungsängsgatan 5B
12. Kungsängsgatan 3, 5A, Smedsgränd 3
13. Kungsgatan 53, Dragarbrunnsg. 46-48,
Bredgränd 14-18
14. Dragarbrunnsg. 50, Bangårdsgatan 10-28,
Kungsg. 57, Bredgränd 15-17
15. Bangårdsgatan 5-9
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Öresund
Our retail premises are located in Malmö’s best shopping locations, from Triangeln in the south, along Södra
Förstadsgatan and Södergatan, up to Stortorget in the north. We’re actively involved in the development of
the city. We’re currently extending and rebuilding our Triangeln shopping centre. We’re also involved in the
development of areas where we own property.
ÖRESUND SHOPPING
Total retail floor space:
60,000 sq. m
Number of shops:
170
Triangeln
Triangeln is now Malmö city’s largest shopping centre with millions of visitors every year. Most of the famous chains are established here. It’s a long list:
Clas Ohlson, H&M, JC, KappAhl, Stadium and many more. Rebuilding work is in progress at Triangeln – this involves adding 15,000 sq.m to the current
25,000 sq.m, as well as renovating and upgrading existing parts. The project is expected to be completed by autumn 2013. The Triangeln City Tunnel
station has its access point by the entrance to the shopping centre and helps to ensure a large flow of visitors.
Södra Förstadsgatan &
Södergatan
Södergatan is one of Malmö’s oldest
shopping areas. We own several retail
locations here. The latest addition
is Svenssons i Lammhult’s unique
flagship store that has opened on the
site of what used to be a cinema. Södra
Förstadsgatan connects to Södergatan
and together they create a long and
vibrant pedestrian-only street running
through Malmö city. Some of our
largest tenants here include Benetton,
Levi´s and Spirit.
Lund
We own mainly office properties in Lund
city centre. But several of them house
retail premises on the ground floor.
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SÖDERGATAN
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ADOLFS TORG
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SÖDRA FÖRSTADSGATAN
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1. Adelgatan 1, Bruksgatan 1– 3
2. Adelgatan 6
3. Stortorget 6
4. Lilla Torg 2-4, Skomakaregatan 9-11
5. Stortorget 27– 29
6. Stortorget 31
7. Södergatan 14
8. Rundelgatan 14
9. Baltzarsgatan 21
10. Baltzarsgatan 19 – 23
11. Södergatan 20, Baltzargatan 43
12. Södergatan 28
13. Södra Tullgatan 4
14. Torggatan 4
15. Gustav Adolfs Torg 12
16.Södra Förstadsgatan 2, Drottninggatan 38
17. Regementsgatan 2, S. Förstadsgatan 1
18. Södra Förstadsgatan 7
19. Södra Förstadsgatan 9 – 11
20. Södra Förstadsgatan 22– 24
21. Södra Förstadsgatan 17
22. Södra Förstadsgatan 25 – 27
23. Södra Förstadsgatan 33 – 47
24. Södra Förstadsgatan 49 – 51
25. S:t Johannesgatan 2-6, Rådmansg. 13
Outside the map
Västra Varvsgatan 10
Hans Michelsengatan 2, Skeppsbron 17
Celciusgatan 33 – 35
Porslinsgatan 6, Malmgatan 1
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MALMÖ
Vasakronan
P.O Box 30074
SE-104 25 Stockholm, Sweden
Telephone +46 (0)8-566 205 00
Fax +46 (0)8-566 205 01
Corporate registration number:
556061-4603
Siffror och broschyr senast uppdaterad 2012-07-05
www.vasakronan.se