El Pueblo, Inc.

1 Our Impact in 2014
El Pueblo, Inc.
Our Impact in 2014
Dear Friend,
In 2014, El Pueblo grew and created new ways to
attain our mission of Latinos’ achieving positive
social change by building consciousness, capacity, and community action. We moved to a new
office space; hosted La Fiesta del Pueblo in a new
location; and hired four new staff members to
help us meet the current phase of El Pueblo’s mission. At the same time, we continued delivering
innovative and high-quality programs to grassroots community members, supporting them to
develop their leadership skills and advocate for
positive changes at the local, state, and federal
level. In 2015, we will celebrate our 20 years as an
incorporated non-profit organization.
As we look back, we want to thank all of our supporters. Without your continued involvement,
our success in 2014 would not have been possible. Thank you for dedicating your time, talent,
and treasure to support Latinos’ achieving positive social change. We look forward to collaborating with you for many more years to come!
Sincerely,
Dr. Nadine Barrett
President of the Board of Directors
Angeline Echeverría
Executive Director
2 Our Impact in 2014
Building Consciousness
Outreach and Education
In 2014, El Pueblo continued conducting outreach and education throughout the community
via cultural events, forums, and outreach workshops. El Pueblo staff and volunteers are recognized as trusted resources for information on
healthy living, the prevention of domestic violence, and civic engagement. This year, we provided information and referral support to approximately 40,000 community members.
La Fiesta del Pueblo 2014
It was a great honor to host La Fiesta del Pueblo 2014 for the first time on Fayetteville Street,
joining the ranks of Raleigh institutions such as
SPARKcon, the African American Cultural Festival, and First Night Raleigh.
More than 22,000 people participated by celebrating diverse expressions of Latino culture
from Mexico, Central America, South America,
and the Caribbean; learning about El Pueblo
and 40 other non-profit organizations and state
agencies; and taking action by registering to
vote, signing petitions, and enrolling in El Pueblo’s leadership development programs.
3 Our Impact in 2014
Transferring ‘Nuestra Seguridad’
Outreach Workshops
In 2014, El Pueblo also ended one aspect of our
outreach and education, by transferring our
highway safety campaign, Nuestra Seguridad, to
the Governor’s Highway Safety Program (GHSP).
Since 2000, we had been collaborating with the
GHSP to create culturally- and linguistically-appropriate outreach materials and to educate Latino community members about staying safe on
the roads. Over the course of this program, approximately 420,000 community members were
educated; 2,800 received the appropriate safety
seats for their children; and DWI-related injuries
in the Latino community were reduced by 64%.
This program and our “¿Manejar borracho? ¡No
seas tonto, muchacho!” public education campaign helped to build El Pueblo’s profile and
reputation as a trusted source of information for
Latinos in the state. We are delighted that the
GHSP has committed to continuing this program
in-house.
“El Pueblo taught
me to care and
protect myself, as
well as advocate for
my community.”
– Rubén Suárez,
2014 Peer Educator
and 2014-2015 Youth
Council Member
Youth peer educators hosted outreach workshops for other youth and parents on sexual and
reproductive health, improving communication
within the family, and healthy decision-making.
More than 70 youth and parents participated in
these interactive, youth-led workshops.
Community Forums
This year, El Pueblo hosted intergenerational forums on parents’ and students’ rights in the public schools; the Deferred Action for Childhood
Arrivals (DACA) program; the impact of immigration policy on public health across the state
in collaboration with the Wake Forest University School of Medicine; and the North Carolina
Reproductive Justice Summit with NARAL ProChoice North Carolina, Youth Empowered Solutions!, and SisterSong.
More than 275 community members participated in these forums, learning important information that they could then share with their families, friends, and neighbors.
4 Our Impact in 2014
Building Capacity
Leadership Development
In 2014, El Pueblo continued many of our successful leadership development programs and developed
new opportunities for adults and youth to learn new skills and advocate on behalf of themselves and
their communities.
Youth Leadership
Since 2013, El Pueblo has been working to integrate a youth empowerment framework
throughout the entire organization, developing
opportunities for youth to participate in operations, governance, and intergenerational organizing, in addition to continue engaging in and
guiding El Pueblo’s youth leadership programs.
Youth Council
In 2014, thirteen youth participated in El Pueblo’s Youth Council. Members engaged in the
following activities:
• Oversaw the development of the Pueblo
Power Program curriculum;
• Led community workshops for other youth
and adults;
• Participated in and facilitated the participation of other youth in direct action related to
education and reproductive justice; and
• Supported El Pueblo’s operations by participating in hiring, campaign decisions and dayto-day operations.
‘Our Rights have no Borders’ program
5 Our Impact in 2014
‘The Pueblo Power’ and ‘Our Rights
Have No Borders’ Programs
El Pueblo continued training youth through our
core leadership development programs, the
Pueblo Power Program, which focuses on social justice, youth organizing, and community
change, and the Our Rights Have no Borders
Program, which focuses on reproductive and
sexual health, healthy communication, and responsible decision-making using a peer educator model. Through both of these programs, 55
youth learned new skills in 2014, sharing what
they had learned with others through outreach
workshops and community actions.
“I have learned a
lot about leadership skills and how
I can contribute to
the community…I
used to be very
shy! I am going
to recruit people
so that El Pueblo
can grow [and
continue to do its
work].”
– Angie Natalia Cadena
2014 Peer Educator and 2014-2015 Youth Council
Member
Making Health Visible through
PhotoVoice
Nine El Pueblo youth leaders collaborated with
a multidisciplinary UNC-Chapel Hill team to
document what they would like doctors to know
about their lives through photographs and words
via a Photovoice process. The project was part of
an NIH funded effort, called Envisioning Health,
aimed at improving relationships between La-
tino teens and their physicians. (NIBIB 1R24EBO18620-01 P. I. Mimi V. Chapman, MSW, Ph.D.)
The team hosted a forum to share and discuss
their photos with residents from the UNC-Chapel
Hill School of Medicine. As a result, the School of
Medicine is considering changes in the adolescent health rotation curriculum.
“Maybe because this fire extinguisher,
there’s actually not a fire extinguisher there.
So, you know what I mean? The opportunities, to tell you that they’re there, a lot of
times they’re not really there … ‘cause that’s
a problem for fire, and there’s not a fire
extinguisher there, like What!? ... Because it
kind of gives me that feeling … like a lot of
times how in America, like when you think
of America in general, you think of opportunities, but a lot of times, for every opportunity said, only half of it is given, that’s the
reality of that.”
6 Our Impact in 2014
Adult Leadership
In 2014, El Pueblo continued our core adult leadership programming through the Líderes de Salud
program and launched a new pilot Empowerment Group model for survivors of domestic violence and
sexual assault.
Lay Health Advisors: Líderes de Salud
Empowerment Groups
This year, El Pueblo’s lay health advisors:
In 2014, El Pueblo launched a new leadership
development program for survivors of domestic
violence and sexual assault through Empowerment Groups. Through an initial 12-week series
of workshops, participants have continued their
healing process, developed self-esteem and selfsufficiency, and began to facilitate a communitylevel response to promote healthy communities
and families. Thirty-two women participated in
the first groups and continue to meet monthly
to further their skills and share best practices for
their advocacy efforts on behalf of other Latinas
in the community.
• Toured different clinics in Wake County
to learn about the process a patient goes
through in each facility and to ensure that
they are providing accurate referrals to other
community members;
• Organized community outreach workshops
for other community members;
• Provided information and referrals to community members seeking information at the
Ventanilla de Salud at the Mexican Consulate;
and
• Reviewed and provided feedback to colleagues at the Wake Forest University (WFU)
School of Medicine for an HIV-prevention
curriculum designed for Latino men. In 2015,
El Pueblo will implement this new curriculum
in collaboration with WFU.
“I’ve learned to believe in myself and
in others, which
has helped me to
be more patient
and trusting with
my children and
my family. I have
learned to value
myself as a woman and that I don’t
have to remain
silent when I see
injustice.”
Intergenerational Leadership
– Delia Archila
Empowerment Group Participant
As part of El Pueblo’s efforts to integrate a youth
empowerment framework, the organization
has developed new opportunities for adult and
youth community members to learn together
and share power.
7 Our Impact in 2014
“El Pueblo creates a community
where we establish the guidelines regarding
how we want to
work and spend
time together, in
addition to the
transparency and
mutual respect
that always exists
among the staff,
the community,
and volunteers.”
ages led by a group of youth and adult leaders
of El Pueblo. In this year’s Assembly, community
members learned to integrate a broader antioppression framework into our work, identified
issues impacting the Latino community in local
elections, and made recommendations about El
Pueblo’s priorities.
Capacity Building Institute
El Pueblo launched an intergenerational Capacity Building institute in order to deepen our understanding of reproductive justice, develop our
awareness and skills to work together across age
for social change, and learn new skills for campaign development.
– Martha Matehuala
Lay Health Advisor and Board Member
El Pueblo Assembly 2014
El Pueblo’s annual Assembly is an intergenerational relationship-building, training, and planning opportunity for community members of all
Sixteen youth and adult leaders participated in
the Institute, identified issues of interest, and
surveyed other community members to determine their next steps in campaign development.
Institute graduates are forming an intergenerational Action Group, which will be developing
a local campaign in 2015 to improve access to
comprehensive sexual education for students in
Wake County Public Schools.
Intergenerational Leadership
El Pueblo Assembly
8 Our Impact in 2014
Community Action
Civic Engagement, Collaborative Organizing, and Legislative Advocacy
El Pueblo continues to provide opportunities for community members to exercise their leadership by
participating in community action through non-partisan civic engagement, collaborative organizing,
and community-led legislative advocacy.
Civic Engagement
El Pueblo staff and volunteers conducted a comprehensive non-partisan voter engagement
campaign, in collaboration with the NALEO Educational Fund. Through voter registration, education, and mobilization, over 40,000 community
members were contacted. Staff and volunteers
registered voters at citizenship ceremonies, local
universities, and community events, registering
over 400 new voters and making sure that they
had the information they needed to vote for the
first time.
Around the primaries and general elections, El
Pueblo phone bankers called almost 14,000 Latino voters to make sure they knew about the
upcoming elections and had access to nonpartisan information regarding when and where
to vote as well as what the options would be
on their ballot. In October, El Pueblo partnered
with the Wake County chapter of the League of
Women Voters to host a Candidate Forum with
all candidates for the positions of Sheriff, Clerk
of Superior Court, and District Attorney. Community members, voters and non-voters alike,
asked questions directly to the candidates, with
simultaneous interpretation for those who preferred Spanish.
“When I am
working with
El Pueblo, I feel like
I am changing the
world one small
step at a time.”
– Jorge Luis Ramos
2014 Peer Educator
and 2014-2015 Youth
Council Member
9 Our Impact in 2014
Collaborative Organizing
Legislative Advocacy
El Pueblo leaders continued to participate in the
Adelante Education Coalition, participating in the
annual “Undocugraduation” to raise awareness
of the need for tuition equity in North Carolina,
as well as fighting for in-state tuition for undocumented youth.
El Pueblo community members continued sharing their opinions with their elected representatives at the state and national level. 26 youth and
adult leaders participated in the National Latino
Advocacy Days in Washington DC, where they
participated in legislative advocacy trainings,
learned about federal policy issues affecting the
Latino community, and built relationships with
members of Congress through legislative visits on Capitol Hill. Locally, community members
conducted in-district visits with Congressional
representatives and their staff, raising concerns
related to immigration reform on the federal
level.
Youth and adult leaders supported the HKonJ
People’s Assembly. El Pueblo leaders also collaborated with other groups in solidarity with
the immigrant and refugee children coming into
the US from Central America, by hosting vigils
and raising awareness in the press to counteract
negative stereotypes and propaganda.
El Pueblo participation at the HKonJ moral march
10 Our Impact in 2014
Milestones and Recognition
In 2014, El Pueblo reached some significant milestones:
• We moved to a new office that has more
workshop space and greater accessibility via
public transit. Please come and visit us if you
have not already done so!
• Several of our lay health advisors completed
10 years of volunteer service to El Pueblo, coinciding with Florence M. Simán’s completing
10 years of staff service to the organization.
• El Pueblo’s youth leaders were recognized
at the Youth Organizing Institute’s (YOI) Ella
Baker Gala. The YOI honored youth organizers all around the Triangle who are passionate, committed, and take action in their
communities. El Pueblo youth received the
Ella Baker Youth Organizing Award for their
work as youth activists and staff member
Tania Durán was recognized for her work as
an adult ally.
Financial Report*
In 2014, El Pueblo received $823,787 in income:
32% from government, 29% from non-profit and
corporate donors, 25% from foundations, 9%
from special events, and 5% from individual donors and other sources. Total expenses for 2014
were $794,587. Program costs accounted for
86% of El Pueblo’s expenses, while 14% went to
administrative and fundraising costs. Our active
net total for the 2014 fiscal year is $363,470.
2014 Total Income $823,787
Foundations
9% 5%
Government
Non-profit and
corporate donors
Special events
29%
32%
Individual donors
and other sources
2014 Total Expenses $794,587
Program
expenses
14%
* Unaudited financial report not including in-kind contributions. Our 2014 audit was not completed yet at time of printing. Contact us at 919-835-1525 or [email protected]
for our most recent 990 filing to the IRS.
25%
86%
Administrative
and fundraising
costs
11 Our Impact in 2014
Want to Get Involved?
If you’re interested in supporting El Pueblo, here
are some ways you can get involved:
Donate!
We rely on monetary contributions to keep us
financially sustainable. Donate online or send
cash/checks to our office at 2321 Crabtree Blvd,
Suite 105, Raleigh, NC 27604. All donations are
tax deductible.
Volunteer!
We always need volunteers to help with special
events, program sessions, and meetings. If you
would like to become a volunteer, please visit our
website or call (919) 835-1525.
Give a Gift!
We need items at our office for our day-to-day
functions and activities at El Pueblo. If you have:
• Prepared meals and/or snacks for community
meetings
• Digital cameras
• Folding chairs
• Regular chairs
• Microwave
• Toaster Oven
. . . or other materials that you think would benefit us in our work, let us know! Call us at (919)
835-1525.
North Carolina State Employees Combined Campaign
Are you a state employee? If you or someone
you know is a state employee, you can sign up
to donate to El Pueblo via payroll deduction,
using our organization number 3649. You can also
request a charity fair at your workplace so El
Pueblo and other organizations can attend! We
can educate people about what El Pueblo does,
how people can get involved, and what they can
do to help.
Share Your Stories
Are you connected to us on Twitter and Facebook? Like us on Facebook or follow us on Twitter and Instagram! Share and tweet at us your
experiences with El Pueblo. We love to read your
stories and see your pictures.
Celebrate with El Pueblo!
Save These Dates in 2015
March 16th-20th
20k for our 20th Anniversary
Friday, April 24th
El Pueblo 20th Anniversary Celebration
Friday, May 22nd
End of Programs Graduation
Sunday, September 27th
La Fiesta del Pueblo 2015
Sunday, November 1st
Day of the Dead Celebration
12 Our Impact in 2014
2014 Staff
2014 Board of Directors
Alexandra Dest
Angeline Echeverría
Cecilia Saloni
Florence M. Simán
Iliana Santillán-Carrillo
Inocencia Rodríguez
Jill Lebov
María José Véjar
Michelle Bermeo Betancourt
Miguel “Mike” Figueras
Mónica Drasal-Hinton
Rubén Orlando González
Tania Durán
Caitlin Ryland
Carlos Siercke
Cornelio Campos
Dr. Nadine J. Barrett, President
Gerardo Granillo, Treasurer
Gina García-somuk
Johana V. Espinoza, Vice-President
Judy Seidenstein
Martha Matehuala
Roxane Kolar, Secretary
Tomás Franklin Castillo
Alejandro Vega
Angie Cadena
Celina Santos
Clara Santos
Hugo Gallo
Jorge Luis Ramos
Karla Salgado
Laura Aldana
Melissa Cervantes
Rubén Suarez
Thank you to these individuals for
supporting our work in 2014
2014 Institutional Donors
& Event Sponsors
ABC 11
American Endowment Foundation
Araneda & Stroud Immigration Law
Group, LLP
Blue Cross Blue Shield
of North Carolina
Blueprint NC
Carolina Railhawks
Duke Energy
Duke Energy Foundation
Food Lion
GBTG, INC
Governor’s Crime Commission
Guerrero Tortillas
The Happy Tooth Orthodontics,
Cosmetic & Family Dentistry
Hispanics in Philanthropy
Instituto de Mexicanos
en el Exterior
John Rex Endowment
Kate B. Reynolds Charitable Trust
La Conexión
La Ley 101.1 FM
La Mega 1310 AM
La Noticia
2014 Youth Council Members
McDonald’s
Ms. Foundation
National Council of La Raza
Nationwide Insurance
N.C. Governor’s Highway Safety
Program
News & Observer
Oak Foundation
Oak Hill Fund
Qué Pasa
Raleigh Arts Commission
Rex Healthcare
State Employees Combined
Campaign
Triangle Community Foundation
TROSA
UNC Chapel Hill
United Arts Council
of Raleigh & Wake County
Univision
Wake Forest University Health
Sciences
WakeMed Health & Hospitals
Wells Fargo
Z. Smith Reynolds Foundation
We want to recognize all our donors - please contact us if you were inadvertently omitted or if your name should appear in a different way. Italics
signify sustaining monthly donors.
Aida Margarita de Siman, Alan Josserand, Alexandra Dest, Alexis Maxwell, Althea
Gonzalez, Amalia Restucha-Klem, Amanda Benitez, Anders Maxwell, Andrew Herrera,
Andrew Meyer, Angeline Echeverria, Ann Ross, Anne Fitzgerald Vinluan, Antonio Vela,
Arjeta Rama, Barbara Baquero, Bill Beardall Herrera, Brian Chubb, Bridgette Burge,
Caitlin Ryland, Candace Farnell, Carlos Casallas, Derrick Hensley, Carmen Cervantes,
Carmen Monico, Carolyn McLaughlin, Cathy Richards, Cecilia Saloni, Cheryl Block,
Chester Richards, Choua Vue, Consuelo Kwee, Cornelio Campos, Cristina Rojas, Dan
Moore, David Cueva, Deidre Dockery, Demetrio Alvarez, Don Wells, Elizabeth Evans,
Erin Byrd, Fernando Martinez, Florence Siman, Fred Echeverria, Gary Greenberg, Gerardo Granillo, Gina García-somuk, Gisela Josserand, Graciela Abbate de Gillette, Hilda
Gurdian, Hilton Cancel, Inocencia Rodriguez, Isabel Hernandez, Isabel Rubio, Jack
Holtzman, Jacqueline Tavarez, Jane Stein, Janet Vega, Javier Gallardo, Jennifer Galassi,
Jennifer Krause, Jessica Rocha, Joanna Gaughan, Johana Espinoza, John Goodie, Jorge
Saloni, Joseph Echeverria, Josue Guillen, Judith Flynn-Echeverria, Judy Seidenstein,
Karyn Bryant, Kathryn Kevin, Kenisha Bethea, Kimon Divaris, Krista Perreira, Laura
Villa Torres, Lauren Maxwell, Lecia Brooks, Leonidas Córdova, Leonor Mora, Lilli-Marie
Mann, Linda Bermas, Linda Reid, Lucielly Lopez, Luke de Leon, Lynne Reichentahl,
Maltide Femer, Marcia Edge Navarro, Mari Bouvier, Maria Elena Arredondo, Maria
Rojas, Maria Vejar, Marietta Echeverria, Marisol McGee, Martha Matehuala, Martha
Rodriguez, Mary Herring, Maurice and Mary Hughes Brookhart, Melanie Chernoff,
Melida Colindres, Melinda Wiggins, Michelle Bermeo Betancourt, Miguel Quezada,
Monica Calderon, Monica Drasal-Hinton, Morgan Barlow, Nadine Barrett, Nayely
Perez-Huerta, Nicole Cook, Pablo Escobar, Paola Vejar, Peter Morris, Raul Granados,
Rebecca Rojas, Ricardo Roberts, Richard Friend, Richard Williams, Rita MacMillan,
Ronald Garcia-Fogarty, Roxane Kolar, Ruth Seidenstein, Sandra Rodriguez, Sandra
Sotelo-Miller, Scott Rhodes, Silvia Hoyos, Sonia Tello, Steven Carbo, Susan Auger,
Susan Greenblatt, Tania Connaughton-Espino, Tania Duran, Teresita Iniguez, Thomas
Fletcher, Tomas Castillo, Tracey Vann, Valdez Ladd, Vedisia Green, Victor Canales, Victor Schienbach, Wendy Casey, Winnie La Force, Xiomara M. Boyce, Yasmin Metivier.
www.elpueblo.org
Facebook.com/ElPuebloInc
Twitter.com/ElPuebloInc
2321 Crabtree Blvd., Suite 105, Raleigh, NC 27604
phone: 919.835.1525, email: [email protected]
Instagram.com/el.pueblo.inc