40% - YorkFest

Festival Location
The York Federation of Students brings you YorkFest 2012, the largest Welcome
Week event held on any University or College campus across Canada.
For thousands of new students, YorkFest is the first glimpse of the many
services and opportunities available to them at York. The Village boasts over 200
services, companies and student clubs, a free bar-b-que as well as a beverage
tent. YorkFest-Welcome Week will highlight a free concert for all York students
with a major international artist as the headliner. Past performers have included
Matthew Good, K-OS, Metric, Bedouin Soundclash, Stars, Talib Kweli, The
Stills, Keri Hilson, Kardinal Offishall, K’Naan, N.E.R.D featuring Pharell and Nas
featuring Shawn Desmond and Masarie.
Backed with 17 years of success, YorkFest has evolved into a momentous student
festival. This would not be possible without the continuing support of our private
and corporate sponsors, and friends of the festival.
YorkFest is centrally located in the heart of York’s Keele Campus. As a partner, your booth
will be set up along Campus Walk – easily accessed by TTC and Go Transit commuters, as
Best Wishes,
Osmel B, Maynes
YorkFest Co-Ordinator
well as thousands of casual pedestrians. This set-up allows for better flow of traffic and
access to your products and services throughout the Village.
Rexall Centre will once again host what is gearing up to be the largest concert in York’s
history. The Park not only boasts a large holding capacity and a beverage tent, but also
features a prominent promotional area for our corporate partners along it’s outdoor walkway.
Colour Photography by Monirul Pathan
York Demographics
GENDER
RATIO
%
60
FEMALE
%
40
MALE
11,953
26,070
5,390
1,665
-York University’s Keele
Campus
is the20-24
largest
post-secondary
14-19
25-29
30-34
campus in Canada
-York has 52,000+ students and over 7,000 staff and faculty
-Over 85% of students and 90% of staff reside in the GTA
-Over 1,500 buses serve York daily – the GTA’s largest transit hub
-York has over 200,000 alumni worldwide
9,384
PART-TIME
44,853
FULL-TIME
VS PART-TIME
STUDENTS
FULL-TIME
EQUIVALENTS
1,122
35-39
AGE
DEMOGRAPHIC
Festival Village
The Village is located along Campus Walk in the heart of York;
boasting the very best in what York has to offer to its students.
This location is home to the highest pedestrian traffic on campus
and allows more students, faculty and staff to participate. Over
the past several years the Village has grown to over 200 tables
to accommodate more corporate partners, student groups, clubs
and services. in addition to the various booths there will also be
a beverage tent along with our free BBQ.
Hip Hop Kareoke
You bring the rhythm YFS brings the mic! Hip Hop Karaoke is an
event designed for all to make a legendary performance, and
rock the crowd with the greatest hip hop hits of all time.
Dirty Bingo
Yorkfest Concert
An edgy twist to the classic game where approximately 250+
YorkFest is proud to present the largest free
students play to win naughty prizes at the Underground.
campus concert at York, held at Rexhall Centre.
The venue is indoors and can host over 4000
Pub Night
students, staff and community members. This year
The Underground will be hosting one of the largest pub nights of
the concert will host up-and-coming talents and a
the semester, where 700+ students will kick off the new school
top International artist as the concert’s headliner.
year.
become a partner
Partnership at YorkFest is more than just a chance
to welcome our new and returning students. It is an
opportunity to promote, reach out and successfully
target York’s 52,000+ students. As in previous years,
the scale and success of this event is determined by the
level of support from all partners
testimonials
YorkFest is one of the few fall events that provide brands with the
opportunity to interact with students across all years of study. The
organization and execution is flawless, and they cater to their sponsors
with care. We highly recommend YorkFest to our clients to include in their
back-to-school programs.
-Shaheen Yazdani, Campus Intercept
YorkFest is a phenomenal opportunity to reach out to thousands of York
students! The event is well organized and a great deal of fun to participate
in. Most importantly, it’s an incredibly effective way to promote our brand
on campus. We’re big fans!
-Sonny Coelho, The Princeton Review
YorkFest provided a great opportunity to meet so many students and
staff members and show everyone what Lenovo can DO! The events
were organized to the last detail, allowing us to setup, spend the day
strengthening our bond with York, and promoting our brand. We look
forward to being the “DO “behind York University again this year! “For
those that Do”
-Kelly Williamson,Lenovo Canada
The packages available offer a wide range of benefits
specifically aimed at promoting our partners to
the student community at York. Regardless of the
partnership package selected, you will enjoy exposure,
through positive brand interaction to almost 52,000+
York students.
Platinum Sponsorship
gold sponsorship
Any company or organization that donates $10,000 in cash, agreed upon goods and/or
services, will be considered a Platinum Partner and will be eligible for the following:
Any company or organization that donates $6,500 in cash, agreed upon goods and/or
services, will be considered a Gold Partner and will be eligible for the following:
York Orientation:
• 3 Promotional Inserts in 4,000 orientation kits*
York Orientation:
• 3 Promotional Inserts in 4,000 orientation kits*
Advertising:
Your logo** featured on:
• Banners for the Village & Concert
•Volunteer T-Shirts (approx. 100)
•Welcome Week Banner displayed in the Student Centre colonnade walkway
•Main page & Partners page of the event website
•4 full-page newspaper ads – Excalibur (16,000 publications weekly)
•Flyers (approx 10,000)
•Event page on Facebook.com
•Video Advertising at the Concert
Advertising:
Your logo** featured on:
• Banners for the Village & Concert
•Volunteer T-Shirts (approx. 100)
•Welcome Week Banner displayed in the Student Centre colonnade walkway
•The Partners page of the event website
•2 full-page newspaper ads – Excalibur (16,000 publications weekly)
•Flyers (approx 10,000)
•Event page on Facebook.com
YorkFest-Welcome Week:
• Category Exclusivity
•Premium booth location in the Village
•Premium booth location at the Concert
•Promotional opportunity at Dirty Bingo & Movie Night
•Premium banner locations at both the Village and Concert (Client to provide banner)
•Access to power outlets at the Village
•10 VIP Passes
•4 complimentary parking passes for your vehicle(s)***
•Thank-You Mention at the Concert
•Post-Event Report
*Material to be supplied by August 6 th , 2012.
**Logo to be supplied by July 27th , 2012.
***Vehicles cannot exceed the size of an S.U.V
YorkFest-Welcome Week:
•Premium booth location in the Village
•Premium booth location at the Concert
•Promotional opportunity at Dirty Bingo & Movie Night
•Premium banner locations at both the Village and Concert (Client to provide banner)
•Access to power outlets at the Village
•6 VIP Passes
•2 complimentary parking passes for your vehicle(s)***
•Thank-You Mention at the Concert
•Post-Event Report
*Material to be supplied by August 6 th , 2012.
**Logo to be supplied by July 27th , 2012.
***Vehicles cannot exceed the size of an S.U.V
silver sponsorship
bronze sponsorship
Any company or organization that donates $4,000 in cash, agreed upon goods and/
or services, will be considered a Silver Partner and will be eligible for the following:
Any company or organization that donates $2,000 in cash, agreed upon goods and/or
services, will be considered a Bronze Partner and will be eligible for the following:
York Orientation:
• 2 Promotional Inserts in 4,000 orientation kits*
York Orientation:
• 2 Promotional Inserts in 4,000 orientation kits*
Advertising:
Your logo** featured on:
• Banners for the Village & Concert
•Volunteer T-Shirts (approx. 100)
•The Partners page of the event website
•2 full-page newspaper ads – Excalibur (16,000 publications weekly)
•Flyers (approx 10,000)
•Event page on Facebook.com
Advertising:
Your logo** featured on:
• Banners for the Village & Concert
•Volunteer T-Shirts (approx. 100)
•The Partners page of the event website
•Full-page newspaper ads – Excalibur (16,000 publications weekly)
•Event page on Facebook.com
YorkFest-Welcome Week:
•Booth location in the Village
•4 VIP Passes
•1 Complimentary parking passes for your vehicle(s)***
•Thank-You Mention at the Concert
•Post-Event Report
*Material to be supplied by August 6 th , 2012.
**Logo to be supplied by July 27th , 2012.
***Vehicles cannot exceed the size of an S.U.V
YorkFest-Welcome Week:
•Booth location in the Village
• 1 VIP Passes
•Post-Event Report
*Material to be supplied by August 6 th , 2012.
**Logo to be supplied by July 27th , 2012.
***Vehicles cannot exceed the size of an S.U.V
Festival Friends
In order to make our festival bigger and better than last
year, and to remain free of charge to students, we need
the support from friends like you! For as little as $750 you
can add your name to the growing list of sponsors, and
become a Friend of the Festival, and be eligible for the
following:
York Orientation:
• 1 Promotional insert distributed in 4,000 orientation
kits
Advertising:
• Your name listed on the YorkFest website as a link
• Your name featured on the event page on Facebook.
com
*Material to be supplied by August 6 th , 2012.
**Logo to be supplied by July 27th , 2012.
***Vehicles cannot exceed the size of an S.U.V
To receive more information about
Our Orientation packages, please contact:
York Federation of Students
Local 68 Canadian Federation of Students
Osmel B. Maynes
Programming & Communications Coordinator
YorkFest Coordinator
tel: 416.736.2100 x 77677
fax: 416.736.5827
[email protected]