GO1`ll-lulIITY OllTREAGll
Transcription
GO1`ll-lulIITY OllTREAGll
TllE rlnil MWfrEort GO1'll-lulIITY OllTREAGll IN THE MINOR LEAGUES, PLAYERS LEARN HOW TO BE PROFESSIONALS ON AND OFF THE FIELD By Chris Gigley s soon as left-handed pitcher Michael Heesch reported to High-A Myrtle Beach this spring, he signed up for the first pregame autograph session the team scheduled. The Pelicans, who rely on player appearances to build fan loyalty, can thank former Cubs pitcher Each Cubs farm team offers prospects plenty of chances to meet the public. Randy Wehofer, broadcaster and director of media relations for the Tfiple-A Iowa Cubs, said he has no trouble gathering player volunteers for community events, particularly when those events involve kids. Ryan Dempster for creating such an excellent voiunteer in Heesch. "Whether it's instructing at a clinic, going to a school or helping at the Miracle League Field across the street from Principal The 2012 eighth-round draft pick grew up a loyal Cubs fan in Crysta1 Lake, Illinois, a suburb north of Chicago, and he and his friends would often wait in line to get into the Wrigley Field bleachers before the gates opened. On one of those occasions, the now-25-yearold hurler got quite a shock. '411 of a sudden, Ryan Dempster ran by, and everyone went nuts," Heesch recalled. "He was running laps around the bailpark, and he stopped to give everyone high fives and say,'What's up?"' The thrili of Dempster's small gesture has stuck with Heesch through the years. Now that he's a pro baliplayer, he makes sure to interact with fans whenever he gets the chance. He's often one of the first to volunteer for base- ball clinics, signings, speaking engagements and other outreach events minor league teams frequently ask players to do. But while fans are always happy to see piayers, they're not the only ones who benefit from these exchanges. 'After games, when I'm walking into the dugout, fans i interacted with two weeks before will tell me, 'Good job,"'Heesch said. "They feel comfortable enough to call me by name. It's a good feeling when they go out of their way like that." 22 VINE LINE cubs com/vineline Park, the players remember how thrilling it was to be a kid and have a chance to meet a pro athlete," Wehofer said. "The kids' enthusiasm and innocence usually makes for a fun experience." Jen Borowski, senior director of community development with the Pelicans, said she's found players enjoy pregame signing sessions the most because they get to ming1e with the fans. "l went and watched minor Ieague teams play in Florida aIi the time when I was a kid," said Myrtie Beach first baseman Jacob Rogers. "l wasn't a big autograph guy. I d talk to lplayers] about baseball and try to get tips from them. Those interactions pushed me to become the ballplayer I am today." "lt's ingrained in them when they join the Cubs organization that they're part of the minor league team and, by extension, part of that community," Borowski said. "Everything we've asked them to do, they've done with smiles on their faces." Often, Borowski doesn't even have to ask. In May, for instance, the Pelicans scheduled a Military Appreciation Night that was rained out. One military veteran who '-,}% *':,::* .a' aa flfr$ gnrnet, wtunl'm unlkinq hto tlu dugotrt, taw I infcmdud. with tuo .twkt be{0rc wiL UI me,' good@ ; ffuU, terl conrfonAc emuqh tocalt mc bg Nrrw.'l t'a a good, feelhq." - lvllCHAEL HEESCH, MvRIiE BEACH PELiCAtlS PTTCHER planned to attend couldn't make the rescheduled event, so the team invited him to another game and allowed him on the field for batting practice. "We iet [Pelicans manager] Mark Johnson know there was someone special there that night, and he made sure every player went up and thanked [the veteran] for his service," Borowski said. "lt really made his night. It was something they didn't have to do." This June, the team hosted a Father's Day fantasy baseball camp, wherein local dads were split into teams coached by a few Pelicans players. The attendees got to take batting practice and play a short game on TicketReturn.com Field. Again, Borowski had no trouble finding volunteers, even though spare time during the baseball season is precious. "Remember when you were in school and the teacher asked for volunteers to do a project?" Heesch asked. "No one ever raised their hand.The teacher aiways had to go around the class and say,'You, you and you are volunteering.' We've never had that situation." Many players, Heesch included, see their volunteerism as part of their overall development as bailplayers. "lt's important for us to get out there now so we can get a taste of what it will be iike in the big leagues," he said. "When you get there, you won't be overwhelmed and caught off guard by everything." Heesch knows how passionate Cubs fans can be. That's why he sti1l grins like a child when he remembers high-fiving Dempster all those years ago. O :