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Contents
Contents MOMAD METRÓPOLIS Datasheet MOMAD METRÓPOLIS Plan PRESS RELEASES: - General press release - Programme of Parallel Activities - Momad Retail Forum - Exhibitions: "Daddy's shoes" and "The Fashion Suitcase" - EGO Space ECONOMIC REPORTS More information: - Economic Report on the textile sector - Economic Report on the footwear and leather goods sectors Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] PREVIEW OF GENERAL TRENDS AUTUMN / WINTER 15/16 www.momad.metropolis.ifema.es - Fashion trends by WGSN - Footwear trends by INESCOP - Furrier trends by WGSN Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: PREVIEW OF PROPOSALS BY SELECTED BRANDS EXHIBITING IN HALL 4 PREVIEW OF PROPOSALS BY SELECTED BRANDS EXHIBITING IN HALL 12 PREVIEW OF PROPOSALS BY SELECTED BRANDS EXHIBITING IN HALL 14 PREVIEW OF PROPOSALS BY SELECTED BRANDS EXHIBITING THE COSMO KIDS SECTOR MOMAD METROPOLIS Organising Committee METROPOLIS MOMAD Management Department of Communication and Media IMPORTANT: Please find printed the general press release, fact sheet and activities program. The entire contents ( trends, economic reports and preview of proposals in Halls) together with pictures of the fairs, ambiance and exhibitors pictures are available on w.presscentre.ifema.es More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: MOMAD METROPOLIS Datasheet EVENT: 4th Edition of Momad Metrópolis, International Fashion Trade Fair EDITION: Fourth. TYPE: Professionals FREQUENCY: Twice-yearly DATES: 8 to 10 February 2015 PLACE: Feria de Madrid OPENING HOURS: Sunday and Monday from 10:00 am to 19:00 pm Tuesday from 10:00 am to 18:00 pm More information: The Showrooms will be held from 7 to 10 February. On the 7th the schedule is 14:00 pm to 21:00 pm, on the 8th and 9th, from 9:30 am to 21: 00 pm. and on 10th, from 09.30 am to 17:30 pm. Nuria de Miguel Press Officer MOMAD METROPOLIS/IFEMA Tel.: 0034 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. 91 563 67 80 HALLS: 2 (Showrooms), 4, 12 y 14 PARTICIPANTS: 1,027 Brands COUNTRIES: Belgium, Denmark, Dominican Republic, United Arab Emirates, Spain, France, Greece, India, Italy, Netherlands, Poland, Portugal, the UK and Turkey. Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] EXHIBITOR PROFILE: More graphic material on www.fotoprensa.ifema.es VISITOR PROFILE: Manufacturers, Wholesalers and Importers. Clothing, footwear and accessories retailers Follow us on: CONTENTS: SECTORS: 2015/16 Autumn-winter collection. COSMO CONTEMPORÁNEO (innovative collections that maintain a traditional style) COSMO CASUAL (informal, urban, practical or comfortable fashion) COSMO EVENT (cocktail, evening and event wear) COSMO KIDS (kidswear) FAST & YOUNG (youth fashion, ready-to-wear fashion, presentation of collections and immediate service) PARALLEL ACTIVITIES: - Momad Retail Forum: An Exhibition area which hosts various conferences, presentations and workshops aimed at professionals in the retail industry, given by leading experts. The Forum is located in the connection hub between halls 12 and 14 and access is free for visitors to the fair. More information: Nuria de Miguel Press Officer MOMAD METROPOLIS/IFEMA Tel.: 0034 91 722 50 98 [email protected] IFEMA Fashion -Showrooms. The main high-end, national and international women's fashion firms, present their collections in IFEMA Fashion Showrooms. In this edition, they are located in Hall 2. EGO Space Space dedicated to promoting young designers. This time around, thirty new designers display their creations in Halls 12 and 14. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] More graphic material on www.fotoprensa.ifema.es Follow us on: - "Daddy's shoes" Exhibition, the exhibition includes a selection of shoes that demonstrate the evolution of men's shoes from the eighteenth century to the present day. The display has been lent by the Elda Footwear Museum. - "Futuristic art in fashion" Exhibition. Selection of end-of-term work by students from the third year of Higher Art Education for Fashion Design, from the CSDMM- FUNDISMA (Higher School of Fashion and Design in Madrid, the Polytechnic University of Madrid). -"Best Stand Decoration" Competition. Competition to select the exhibition stand with the best product presentation and the most attractive stand. -#momadstyle Competition, which will reward the best styling for men and women among exhibition visitors and professionals. The images will be exhibited in the hall and published in social media with the #Momadstyle hashtag. An expert jury will select the best look from each of the two categories and the winners will receive a prize donated by participants in the contest. - "The Fashion Suitcase". The rest areas in Halls 4, 12 and 14. will be decorated with a scenography that will transport visitors to the three major fashion cities of Paris, London and New York, during the 50s –the decade considered to be the golden age of fashion. IN PARTNERSHIP WITH: More information: Nuria de Miguel Press Officer MOMAD METROPOLIS/IFEMA Tel.: 0034 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] More graphic material on www.fotoprensa.ifema.es Follow us on: ORGANISED BY: FEDECON, Spanish Federation of Clothing Companies, FICE, Federation of Spanish Footwear Industries and ASEFMA, Spanish Association of Leatherwear Manufacturers IFEMA Momad Metropolis, multi-sectoral benchmark in Footwear and Textiles on the Iberian Peninsula, grows in stature and strength The Fair is celebrating its fourth edition, the most comprehensive to date, with a record number of participants. 1,200 Textiles, Footwear and Accessory firms present their new Autumn-Winter 2015/16 collections. That's 14% more exhibitors than in February 2014. Organised by IFEMA, the event takes place from 8 to 10 February in Halls 2, 4, 12 and 14 at Feria de Madrid and again coincides with the Mercedes-Benz Fashion Week Madrid Catwalk. This year, well-known Textile and Footwear firms are taking part in the Fair. In Textiles, we can mention Skunkfunk, El Caballo, Tiffosi Privata, Henry Arroway and Ottodame among others, along with other brands already present at the fair, such as Roberto Verino, Simorra, Vilagallo, Strena, Lulu's Closet or Danish group Bestseller, who brings 7 brands More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 The Footwear segment also includes names considered benchmarks on the national and international scene, such as Pura López, Ursula Mascaro, Pretty Ballerinas, Castañer, Chie Mihara Stephane Kelian and, in addition our old favourites such as Pons Quintana, Stephanie Marco, Pepe Castell,Pertini, Xti, Mustang, Gioseppo or Vidorreta, among others. Foreign trade remains the driving force for the Spanish Apparel, Footwear and Leather industries. In the period from January to November 2014, Apparel and Footwear exports rose by 7% and 16%, respectively. The Spanish leather goods also increased sales by 21% to October MOMAD METROPOLIS, the International Textile, Footwear and Accessories Exhibition, organized by IFEMA, celebrates its fourth edition from 8 to 10 February at Feria de Madrid. This year, a record number of participants have registered and the incorporation of leading brands consolidates the Fair as the largest Fashion-sector business and trends forum on the Iberian Peninsula and For more information and photos: one Europe's largest. Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] www.presscentre.ifema.es Follow us on: The event brings together 1,200 Textile, Footwear, Kids Fashion, Fashion Leather, Urban Youth Fashion, Handbags, Accessories and high-end brands, representing an increase of 14% in the number of exhibitors and a 4.6% increase in surface area over the February 2014 edition. The great number of new exhibitors to this edition is also highly relevant. 275 new direct exhibitors are joining this year, mostly young, very contemporary firms that harmonise perfectly with the demands for new ideas of a market in full recovery. The MOMAD METROPOLIS Exhibition is the sum of Simm and Modacalzado + Iberpiel, the two big trade fairs dedicated to Apparel, Footwear and Accessories, which were successfully held in Madrid for decades. High International Participation Similarly, the extensive international participation in this edition of Momad Metropolis is noteworthy. It accounts for 50% of the fair, and comprises exhibitors from 18 countries, France, Italy and Portugal providing most exhibitors. This significant presence of foreign brands validates Momad Metropolis' long-standing international vocation and confirms its position in the ranking of top European Fairs. Autumn/Winter 2015/16 collections in four halls Next February, the fourth edition of Momad Metropolis will present its offering in Halls 2, 4, 12 and 14 with the 2015-16 Autumn/Winter collections of the Apparel, Footwear, Accessories, Child, Leather Fashion, Overcoat, Street, Young Fashion, Urban and Retail Services sectors. And, for the third time, it coincides in dates and venue with the Mercedes-Benz Fashion Week Madrid (MBFWM) Catwalk, to be held from 6 to 11 February in Hall 14.1 at Feria de More information: Madrid. The purpose of this is to continue generating synergies with buyers and domestic and foreign press, and strengthen the city of Madrid's role as one Nuria de Miguel Press Officer a major fashion capital. Their joint celebration Tel.: 91 722 50 98 means professional visitors will be able to [email protected] explore the greatest fashion platform on the www.momad.metropolis.ifema.es Iberian Peninsula. Roatán Comunicación Among the new additions Skunfunk, El María Jesús Gómez Caballo, Quisquillas, Tiffosi, Privata, Orfeo [email protected] Tlf. 91 563 67 80 Negro, Lucy Paris, Centauro, Manuela goes Party, CKS, Poupee Chic, Tonala or Henry Helena Valera Arroway are all outstanding textile exhibitors. International Press These labels join others the fair is welcoming Tel.: +34 91 722 51 74 back from previous editions, including [email protected] Simorra, Morgana, Escorpión, Strena, Vilagallo, Derhy, Brave Soul, Sello de For more information and photos: www.presscentre.ifema.es Identidad,Surkana, Solid, Elisa Cavaletti, Follow us on: Amarillo Limón, El Armario de Lulú, The Extreme Collection and Roberto Verino Specifically, Roberto Verino is back following his première at the show last September and in parallel to presenting his firm's collections on the MBFWM Catwalk. The presence of the Danish companies, group Bestseller who comes, as in previous editions, with collections by 7 brands, is also worthy of note and DK Company by 6 brands. Also, Adlib Fashion has a strong presence at the event, with the joint participation of several Ibizan companies like Tony Bonet, Piluca Bayarri or Dira Moda Ibiza. The Leather and Coats sector in Pavilion 12 will be represented by firms including Guy Laroche Furs, Corty Bennett, Internationale, Artenserie, Dellalui, Multitrade, Peletería Campoy, Jestion Mayor, Lan’g Furs and Araujo. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Increased presence of high-end footwear brands The show also welcomes fifty new shoe firms, mostly from the medium-high and high-end segments, which highlights the growing interest of quality brands in this event. Amongst the new footwear brands taking part are prestigious Spanish companies that have acquired outstanding international projection and which return to the Momad Metrópolis Exhibition after having tried out other ways of presenting and promoting their collections. This is the case of Pura López, Castañer, Pretty Ballerinas, Jaime Mascaró, Chie Mihara, Salord Jover, C.doux, Homers, Baltarini, Zinda, Argila, Uad Medani, Kupuri and Fun&Basics; as well as other reputable international brands such as Kennel&Schmenger, Vic Matie, Rachel Zoe, Audley, United Nude, Esska, Caterina Lucchi, Yu, Wal in the Park, Arche, Silvia Rebatto, See2bee, Sommits, Mou or MBT, amongst others. This distinguished group of national and foreign footwear brands complements the extensive list of Spanish brands with a wide presence on the market and that are frequent participants in the event, such as Pons Quintana, Pertini, Cressy, Calzados Marian, Estefanía Marco, Mustang, Xti, Mayoral, Joma, Slowwalk, , Diesel, Chk10, Gioseppo, as well as other international ones, such as Exé, Raider or Robert Clergerie The Exhibition will also offer a wide collection of Accessories, with important companies taking part, such as Superchería, Magdala, Ras, Alibey, Biplat, Nusarelos, S.T.A.M.P.S, Tartaruga Spirit, Cecilia de Rafael, Silver Point, Docca, Ibizaline or Naturellement. Privata returns to the trade fair with their collections of textiles, footwear and accessories. In Leather Goods, Momad Metropolis brings together a significant representation of brands presenting their latest creations in handbags, belts, wallets and other leather accessories. Participating brands include Drap, Mambo de otros mundos, Articles de Paris, DCM Artentona, Lollipops, Nano de la Rosa, Piti Cuiti or Stella Rittwagen. The fair will also have a special section for children's fashion in the Cosmo Kids area. Here, Little Barcelona, a fair specialising in children's fashion, will once again have a strong presence with its project Little Special Edition, bringing us the most innovative and exciting trends for the little ones. Among the firms presenting their original proposals in kids' apparel, footwear and accessories are Organic Zoo, Ubang, Muakmoi, Boam, Papilladefruta, Emio Gourmet Clothing, Kitipongo, Gray Label, Veja Small, Inch Blue and Shampoodle. The Showrooms bring together hundreds of premium brands Together with all this, Momad Metrópolis will once again be a hub for a great number of top range national and international brands at the Momad Showrooms, which were located in Pavilion 2 for the first time during the last edition, surrounded by the exclusive ambience and services that such brands require. These brands will exhibit in 24 halls and among the brands taking part in this new edition are, among others, Frieda & Freddies, Onelove, Robert Friedman, Didier Parakian, Eva Tralala, Lauren Vidal, Bleu Blanc Rouge, Cristina Gavioli, Gina Bacconi, Violanti, Elisabetta Minelli, Les Copains, Cinzia Rocca, Zanetti, J.Pregio , forming a rich and select offering. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] EGO space, a springboard for promising young fashion designers The Fair is once again showing its support for young talents in a new edition of EGO Space. Not only is it a significant representation of Spain's creative potential, but it also constitutes a unique platform to promote young talent in the fashion world among a professional audience. This time, the EGO Space will house proposals by several dozen emerging talents, with their exclusive, innovative and surprising designs in fashion, footwear and accessories. They all share the same vision of fashion from a unique, versatile and timeless viewpoint. Among the brands and designers participating in this space during this Edition of Momad Metropolis are XAdnan, Peperoni Band, Pepa Habernau, Espadriles Gold, Agostina Santini, Livlov or Maru, among others. For more information and photos: www.presscentre.ifema.es Follow us on: A broad and comprehensive program of complementary activities In parallel to the commercial offer, Momad Metropolis is hosting the fourth edition of the Momad Retail Forum, the Fair's knowledge sharing area, with a full program of activities, seminars and presentations in which experts from the world of fashion exchange knowledge and share their experiences with the audience. Through lectures, workshops and round tables, a panel of top experts will address topics of interest that will help improve the retail sector. Among others subjects to be discussed are "How to use cultural intelligence to ensure success in the fashion business"; "how to increase point of sale profitability"; "how to offer customers a unique experience and build improved customer relations"; and "how to progress in the visual search for fashion in MCommerce" – These are just some of the topics the Forum will be focusing on. This edition will also premier the fashion industry sector Supplier Platform. The fourth edition of Momad Metrópolis will be hosting the exhibition “Daddy's Shoes”, a look back in time that takes visitors on a journey through the history and evolution of men's footwear from the 18th century to the present day. Altogether, a sample of 16 original items will be on display for visitors to see on the main aisle of hall 12, courtesy of the Elda Footwear Museum. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Also, the Fair's rest areas -Halls 4, 12 and 14- will be decorated with an impressive stage design, as part of The Fashion Suitcase initiative, a journey through time that will take visitors to the golden years of fashion, the 50's, on a journey through the most important capitals, which have set the world's major fashion trends: Paris, London and New York. Thanks to this entertaining display, visitors will be able to enjoy their free time at an enchanting Parisian bistro, put their feet up in a London-style gin club and even strut their stuff on a New York catwalk, and much more. Moreover, the Fair is once more convening the "Best Stand" competition, which distinguishes the exhibitor showing the most appealing product presentation in the Fair. A jury will be appointed to decide which stand offers the best product presentation, communication, promotion and link between the stand and the product's image, as well as the most attractive design and image for buyers. Also, visitors can opt for a prize through #momadstyle contest, which will be awarded to the best style in the boys' and girls' categories. Throughout all three days of the show, a photographer will be taking shots of the show's most impressive looks. An expert jury will choose the winners in the boys' and girls' categories based on the outfit's originality, daring and elegance. The photos taken will be posted on the social networks under thehashtag #momadstyle. The winner in the gilrs' category will be awarded with an item by the firm Tifossi and a pair of shoes by Privata. The winner in the boys' category will receive an item by the firm Bonaventure and a pair of shoes by Coronel Tapioca. Trends Showcase The Autumn/Winter 15-16 season will be full of colour to withstand the cold winter days. Reds, fuchsias, greens, oranges and blues will intermingle with the classic autumnal palette in the clothing collections to create warm clothing in which the knitwear will be the star fabric. You can safely bet that offsetting black and white will be there. Similarly, floral and geometric prints and checks will be everywhere in the coming winter on broad and vaporous designs, as well as animal prints. This stems from the proposals that exhibiting brands will display in the fourth edition of Momad Metropolis. Fringes, meanwhile, will be prominent in next season's wardrobe. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] In shoe styles, pointed toes and stylish heels sum up the main shoe designs for Autumn/Winter 15-16. Autumnal colours like burgundy, purple, grey, brown and black make up the colour palette. Masculine moccasins and shoes with metallised finishes and a multitude of metallic details will also be essential items; as will animal and ethnic prints. Textiles and footwear look to abroad to overcome the crisis The Spanish fashion industry continues its expansion abroad. In the first eleven Roatán Comunicación months of 2014 exports reached a total of 11.6 billion euros, a 7.3% increase on María Jesús Gómez the same period of the previous year, according to data provided by the CITYC, [email protected] Tlf. 91 563 67 80 Centro de Información Textil y de la Confección (Centre for Textile and Clothing Manufacture Information). The main foreign export markets were France, Helena Valera Portugal, Italy, Germany and the UK. The analysis undertaken by CITYC on the International Press Spanish textile and garment manufacturing industry between January and Tel.: +34 91 722 51 74 November 2014 show an improved market situation in comparison to the same [email protected] period in 2013. In terms of textiles there is a 0.09% increase, although the most For more information and photos: significant results can be seen for garment manufacturing, with an increase of www.presscentre.ifema.es 5%. www.momad.metropolis.ifema.es Follow us on: The Spanish fashion industry closed 2014 with an unprecedented increase in new jobs. The number of workers in the textile industry and the garment manufacturing, leather goods and footwear sectors increased by 3.7%, an upturn in employment which has not been seen in over a decade. The growth in demand for textile products, mainly in the second half of 2014, points to a change in trend according to the Spanish Federation of Clothing Manufacturers (Fedecon) and the Business Association of Textile and Accessories Trade (Acotex), after years of contraction in domestic demand. This year increases in textile trade of between 3% and 4% are expected. Footwear Exports, the best ever Spanish footwear and leather goods continue to perform exceptionally well on foreign markets, offsetting for the most part the poor results of the Spanish domestic market due to the harsh economic crisis the country has suffered since 2007. This can be seen in the economic report published by Ifema on occasion of the fourth Momad Metrópolis, with data provided by the FICE (Spanish Footwear Industry Federation) and ASEFMA (Association of Spanish Leather Goods Manufacturers). More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 The Spanish footwear industry has shown unprecedented results for the first eleven months of 2014, posting the best export figures in its history, with a record figure of 2.45 billion euros in sales revenue and selling 144 million pairs of footwear. These figures represent an increase of 16% in revenue and 13% in sales volume compared to the same period of the previous year. The majority of sales of Spanish footwear go to EU member states. The top five buying countries are France, Italy, Germany, Portugal and the UK Exports of leather goods have also experienced exponential growth during the first ten months of 2014. During this period, Spain sold 710 million euros of goods abroad, representing a 21% increase over the same period of the previous year, which totalled 579 million euros, according to data provided by the Spanish Association of Leather Goods Manufacturers (ASEFMA). France continues to be the main buying country, with a total sales volume of almost 228 million euros. It is followed by Italy with 59.5 million, Portugal with 58.5 million, Germany with 35.6 million and the UK with 31 million euros. Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Winter in Madrid by its designers, in IFEMA PLUS As ever, this edition of Momad Metropolis provides its exhibitors and visitors with the exclusive IFEMA PLUS program, in which IFEMA and Feria de For more information and photos: Madrid offer a selection of the most appealing proposals in leisure and culture www.presscentre.ifema.es in Madrid, suited to the needs and tastes of the visitors and with discounts and Follow us on: exclusive benefits during the days of the Fair. Specifically, during Momad Metropolis - from 8 to 10 February- and MercedesBenz Fashion Week Catwalk -6 to 11 February-, IFEMA is launching an attractive new initiative, last September was the first time, addressed to all visitors who will be in Madrid during these days. Four prestigious designers and interior decorators have taken part in an action in which they propose a guided walking tour of Madrid, commenting on restaurants, shops and popular urban hidden treasures under the name "Winter in Madrid by the City's designers " Thus, the interior designer Lorenzo Castillo contributes an insider look at the thriving neighbourhood of Salamanca and Las Salesas. Interior designer Luis García Fraile, the Barrio de Salamanca, and interior designer Guille Garcia Hoz, Malasaña & Las Cortes. Italian architect, Teresa Sapey proposes a personal tour of the Barrio de Salamanca, Rios Rosas, El Parque del Buen Retiro and Las Salesas. On www.ifemaplus.ifema.es/blog,in addition to the each designer's suggestion, visitors can access an interactive map and consult the stablishments and their offers. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tlf. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Momad Metrópolis will be open right through from 10am to 7pm on the 8th and 9th and from 10am to 6pm on the 10th. The Showrooms will open on Saturday, February 7th from 14.00 to 21:00; on the 8th and 9th they will open from 09:30 to 21:00, and on February 10th, from 09.30 to 17:00. PLANO DE SECTORES / SECTORS PLAN Salón Internacional de Textil, Calzado y Complementos International Fashion Trade Show 8 - 10 Febrero / February, 2015 Horario: De 10,00 a 19,00 h. Último día hasta las 18,00 h. Opening Hours: From 10 a.m. to 7 p.m. Last day until 6 p.m. Presentación en Showrooms de Colecciones Otoño-Invierno 2015/2016 Fall-Winter 2015/2016 Collection Showrooms 7 - 10 Febrero / February, 2015 Horario: Día 7 de 14,00 a 21,00 h. Días 8 y 9 de 9,30 a 21,00 h. Último día hasta las 17,00 h. Opening Hours: February 7 from 2 p.m. to 9 p.m. February 8 and 9 from 9.30 a.m. to 9 p.m. Last day until 5 p.m. 14.1 Planta Alta / First Floor FAST & YOUN G COSM O FORO COSM O Entrada Sur South Entrance Acceso / Entrance Accesorios / Accessories Textil / Textile Warn y Moda en Piel / Warm and Fur Calzado / Footwear Niños / Kids Parallel activity programme MOMAD METRÓPOLIS - February 2015 SUNDAY, 8 FEBRUARY - OPENING of the 4th edition of MOMAD METRÓPOLIS Time: 10.00 am Venue: hall 2 (showrooms) and halls 4, 12 and 14 - WELCOME TOUR Time: 11.30 pm - WELCOME COCKTAILS - 4TH EDITION OF MOMAD METRÓPOLIS Time: 1:30 pm Venue: Buyers' Hall (12F15) More information: Nuria de Miguel Press manager at MOMAD METROPOLIS/IFEMA Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] More graphic materials at: www.fotoprensa.ifema.es Follow us on: - BRIEFING FOR BUYERS OF WOMEN'S CLOTHING AUTUMN/WINTER 2016, given by Isabel Mesa, Manager for Spain and Portugal of the professional trend portal Worth Global Style Network (WGSN), together with Trend Specialist María Soriano. Time: 4.00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) - BRIEFING FOR BUYERS OF FOOTWEAR AUTUMN/WINTER 2015-2016, given by Isabel Mesa, Manager for Spain and Portugal of the professional trend portal Worth Global Style Network (WGSN), together with Trend Specialist María Soriano. Time: 5:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) MONDAY, 9 SEPTEMBER - GLOBE SHOPPER TRENDS IN SPAIN, presented by Luís Ramiro, Sales Manager at Global Blue Spain Time: 12:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) - PRESENTATION OF THE FASHION INDUSTRY SECTOR SUPPLIER PLATFORM, given by Miguel Serrano, expert fashion consultant and associate of ASECOM. The event will be opened by Ángel Asensio, the Chairman of the Dressmaking and Fashion Companies Association (ASECOM). Time: 100 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) - SIZING-SUDOE - Results preview. Transfer Workshops. Hosted by Ángel Asensio from FEDECON. Time: 1:30 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) CONFERENCE ON HOW TO INCREASE PROFITABILITY, by Marta Fernández from T-Cuento. - POINT OF SALE Time: 4:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) More information: Nuria de Miguel Press manager at MOMAD METROPOLIS/IFEMA Tel. No.: +34 91 722 50 98 [email protected] - PRESENTATION ON HOW TO NEGOTIATE IN SCANDINAVIAN COUNTRIES & HOW TO USE CULTURAL INTELLIGENCE IN BUSINESS, by Susana Andrés Omella, Director-Partner at Ibernordik. Time: 5:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) TUESDAY, 10 FEBRUARY 11.00 www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] More graphic materials at: www.fotoprensa.ifema.es Follow us on: - PRESENTATION ON THE VISUAL SEARCH FOR FASHION IN MCOMMERCE, by Reza Ghassemi from Shot & Shop. Time: 12:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) - CUSTOMER EXPERIENCE WORKSHOP: “How to design and create a unique and memorable customer experience”, by José Cantero, Experiential Marketing Director, and Carlos Sánchez, CEO at M2M Factoría de Innovación. Time: 1:00 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) - PRESENTATION ON SOCIAL NETWORKS AND BLOGGERS IN RETAIL, by Beatriz Honrado, Account Executive at the Heyav agency. Time: 1:45 pm Venue: Momad Retail Forum (at the connection between halls 12 and 14) Ongoing Activities • IFEMA Fashion Showrooms. Around a hundred haute couture female fashion firms come together at the IFEMA Fashion Showrooms that are located inside hall 2 with the aim of presenting their collections to a professional audience in a private and exclusive setting. • The EGO Space houses proposals by around thirty emerging talents, who will be presenting their exclusive, innovative and surprising designs in fashion, footwear and accessories. Their products will be on show in halls 12 and 14. "Daddy's Shoes" exhibition. A journey through the history of men's footwear from the 18th century to the present day. This exhibition has been organised by the Elda Footwear Museum and will be on display along the middle aisle of hall 12. • The Fashion Suitcase. MOMAD METRÓPOLIS will be taking us on a journey to the golden age of fashion: the 1950s. A carefully designed setting will transport visitors to the world's fashion capitals: Paris, London and New York. Visit the outer halls in halls 4, 12 and 14. More information: Nuria de Miguel Press manager at MOMAD METROPOLIS/IFEMA Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] More graphic materials at: www.fotoprensa.ifema.es Follow us on: • “Futurist Art in Fashion” exhibition. A selection of final projects presented by students in their third year of Advanced Artistic Studies in Fashion Design at the CSDMM-FUNDISMA (the Advanced Fashion Design Centre at Madrid's Polytechnic University). Venue: 4B41 • "Best Stand Decoration" contest. The show has organised this initiative to acknowledge the firm that displays the most attractive image of its product at the fair. A jury will be appointed to decide which stand offers the best product presentation, communication, promotion and link between the stand and the product's image, as well as the most attractive design and image for buyers. • The #Momadstyle contest will choose the show's best fashion designs in the men's and women's categories. Throughout all three days of the show, a photographer will be taking shots of the show's most impressive looks. An expert jury will choose the winners in the men's and women's categories based on the outfit's originality, daringness and elegance. The photos taken will be posted on the social networks under thehashtag #momadstyle. The winner in the women's category will be awarded with an item by the firm Tifossi and a pair of shoes by Privata. The winner in the men's category will receive an item by the firm Bonaventure and a pair of shoes by Coronel Tapioca. ADDITIONAL INFORMATION Secretariat Buyers' Hall Press Room Meeting point and FashionJobs.com work pool. Official Association of Commercial Agents in the Community of Madrid More information: Nuria de Miguel Press manager at MOMAD METROPOLIS/IFEMA Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] More graphic materials at: www.fotoprensa.ifema.es Follow us on: 1st floor, hall 12 12F16 12F15 4A01 4B08 The world of fashion today and the key elements of the market – a debate which will be held at the Momad Retail Forum in February 2015 The fourth edition of the Forum will touch on issues such as globe shopper trends in Spain, how to improve point of sale profitability, m-commerce, and social networks and bloggers in retail. The MOMAD METRÓPOLIS International Fashion Trade Show is holding its fourth event, which includes yet another edition of the Momad Retail Forum. As on previous occasions, its packed activity programme includes seminars and presentations running parallel to the show's ongoing trade activity, where experts from the fashion world will be exchanging know-how and experience with visitors. More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 How to use cultural intelligence to ensure success in the fashion business; how to increase point of sale profitability; how to offer customers a unique experience and build improved customer relations; and how to progress in the visual search for fashion in M-Commerce – These are just some of the topics the Forum will be focusing on. This edition will also premier the fashion industry sector Supplier Platform. Conference Programme Worth Global Style Network (WGSN), a worldwide benchmark in trend forecasting, will be in charge of opening the Forum's programme on 8 February with two seminars by Isabel Mesa, Manager for Spain and Portugal at WGSN, and Trend Specialist María Soriano. Together, they will be giving us an insight into the fashion and footwear trends for the coming Autumn/Winter 2015-2016 season. Next up, on Monday 9 February at 12:00 pm, Luis Ramiro, sales manager at Global Blue Spain, will be analysing Globe Shopper trends in Spain. Shopping is becoming an increasingly popular reason to travel, and Spain is among the top destinations for shopping tourists who are willing to spend significant amounts in their destination cities. It is estimated that the globe shopping business For more information and photos: accounts for roughly 1.1 billion euros of Spain's total income. These are just some www.presscentre.ifema.es Follow us on: of the issues that the conference will be exploring in great depth. Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] Later on that same day, Ángel Asensio, the Chairman of the Madrid Dressmaking and Fashion Companies Association (ASECOM), will be hosting the opening ceremony of the Platform for Suppliers of the Fashion Industry Sector, which will be presented by expert fashion consultant Miguel Serrano. At 4:00 pm on that same Monday, a conference will be given on "How to Increase Point of Sale Profitability", by Marta Fernández, Marketing Director at T-Cuento. The company specialises in developing tools to measure and analyse pedestrian behaviour and the conference will be discussing the importance of getting to know customers in order to improve sales. The last conference on Monday's programme will start at 5:00 pm with a presentation by Susana Andrés Omella, Director-Partner at the consultant firm Ibernordik, specialising in international trade with Scandinavian countries. Ms Andrés will give tips on how to use cultural intelligence to achieve successful negotiations, with a special focus on Denmark, Norway, Sweden, Finland and Iceland. There is no doubt that the digital environment and current society's huge dependence on wireless devices, especially mobile telephones, is transforming the market and its various sectors, which very much includes retail. In fact, More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 mobile commerce has become a core issue in the fashion industry, which is why it has been considered important to include a presentation in this edition of Momad Metrópolis on the visual search for fashion in M-Commerce, which will be taking place on Tuesday 10 February, the last day of the show. The presentation will be given by Reza Ghassemi from Shot & Shop. The last day of this fourth edition of Momad Metrópolis will also include a workshop on “How to Design and Create a Unique and Memorable Customer Experience”, which will be carried out by Carlos Sánchez, CEO at M2M Factoría de Innovación, and José Cantero, the firm's Experiential Marketing Director . Both experts will be revealing the latest in experiential marketing and providing guidelines on how to connect with retail customers through brands, using stateof-the-art technology, creativity and memorable experiences. Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] Lastly, the presentations organised in this third edition of the Momad Retail Forum will be brought to a close by Beatriz Honrado from the Heyav agency, who will be analysing the importance of social networks and bloggers in the retail sector, as these two media – and especially social networks – have turned For more information and photos: www.presscentre.ifema.es into a showcase for fashion brands and a platform for two-way communication Follow us on: with customers. Contests and a Journey to the Major Fashion Capitals In addition to the Momad Retail Forum, the show will be hosting other parallel activities. For instance, on this occasion, the outer halls of Halls 4, 12 and 14 will be offering visitors an exciting experience: a journey back in time to the 1950s golden age of fashion. A carefully designed setting will transport visitors to the world's fashion capitals: Paris, London and New York, to relive the era's textile experience. The show will also host the exhibition "Daddy's Shoes", courtesy of the Elda Footwear Museum, where 16 original items, dating from the 18th century to the present day, will be on display. Furthermore, this fourth edition of Momad Metrópolis will once again be holding two contests: One to choose the show's most original style in the men's and women's categories under the name #momadstyle, and another to reward the stand that best displays its brand image. More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel. No.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: "Daddy's Shoes" offers a look back in history at men's footwear over the past three centuries. This exhibition will be displaying 16 original items of footwear to illustrate the evolution of men's footwear from the 18th century to the present day. Simultaneously, the outer halls of the show will be adorned with a theatrelike setting to transport visitors back to the golden age of fashion in the three major fashion capitals: Paris, London and New York. The fourth edition of Momad Metrópolis will be hosting the exhibition “Daddy's Shoes”, a look back in time that takes visitors on a journey through the history and evolution of men's footwear from the 18th century to the present day. Altogether, a sample of 16 original items will be on display for visitors to see on the main aisle of hall 12, courtesy of the Elda Footwear Museum. More information: Nuria de Miguel Press manager at MOMAD METROPOLIS/IFEMA Tel. No.: 0034 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez Talaván [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] More graphic materials at: www.fotoprensa.ifema.es Follow us on: The exhibition highlights the sophistication of men's footwear and represents a wonderful illustration of its versatility. The sample includes shoes from all eras that are suitable for every occasion: formal events, sportswear, country items, work gear and so on. By way of example, the pieces on display include a man's shoe made of goatskin dating from the 1700s, an English man's boot from the 1830s and a red leather triple-platform shoe from the 1960s. The Fashion Suitcase - a journey back in time Another display will be held in the outer halls of the fair that constitutes something of a journey back in time. Thanks to its fabulous theatre-like setting, visitors will be transported to the golden age of fashion: the 1950s, and will journey to the major capital cities of fashion, where trends were born: Paris, London and New York. Thanks to this entertaining display, visitors will be able to enjoy their free time at an enchanting Parisian bistro, put their feet up in a London-style gin club and even strut their stuff on a New York catwalk, and much more. Tradition and Trends at the EGO Space The EGO Space is a significant representation of Spain's creative potential and a unique platform to promote young emerging talent in the fashion world among a professional audience. X Adnan, Hppy, Espadrilles Gold, Maxim Lumier, Yin Larouge, Paca Peca, Livlov, Nubbe Clothes, Lorena Triano, Chicadecanela, Pepa Habernau, Ecue, Maru, Agustina Santini and Yaninna Shoes are some of the brands and designers that will come together in this space. The MOMAD Metropolis International Fashion Trade Show is once again showing its support for young talents in a new edition of the EGO Space. Not only is it significant representation of Spain's creative potential, but it also constitutes a unique platform to promote young emerging talent in the fashion world among a professional audience. More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: This time, the EGO Space will house proposals by several dozen emerging talents, with their exclusive, innovative and surprising designs in fashion, footwear and accessories. All of these individuals share their vision of fashion as a means of expression and are eager to create singular, versatile and timeless designs. Maru is a brand that blends design craftsmanship with sustainable and ecological production. The collection of accessories that Maru will be presenting at Momad Metropolis is made entirely of recycled paper and card, including chunky bracelets, rings and XL earrings, bib-style necklaces and super long necklaces. All of the items are decorated with Italian paper, bearing floral prints and typical Florentine filigrees, together with worn gold as the centre piece and innovative paper designs in blue, pink and lilac tones. The firm HPPY is presenting a range of t-shirts that can be customised by using different add-on/removable chain necklaces. A fastening system at the top of the item allows the wearer to add or remove a necklace and can choose ribbons, pearls or gems. This is a great way of having different styles all in one top. The incipient brand Higuera de Grazalema has a "slow design" approach to fashion, meaning it is strongly committed to the environment and to people. Their timeless textile collection is made using noble fabrics and following a carefully crafted haute couture process. They create original designs with the material used to make traditional blankets in the region of Grazalema (in Cádiz, southern Spain), hence the name of the brand. The new collection by Chicadecanela has a very retro air to it, with trendy items and innovative fabrics such as organic cotton, recycled polyester and taffeta. Most of the dresses are fitted around the waist, while the skirts are full of vibrant acid colours such as cherry, rosehip red, buttercup yellow and cerulean blue, combined with sober tones such as latte and crude. More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Peperoni Band presents fine items with a minimalist style, using clean, plain cuts. Most of their creations include natural feathers, tassels, metallic ribbons and velvet details on silk, giving their items a unique touch. Livlov was born in 2014 when two fashion lovers teamed up: Victoria Monasterio and Mercedes Moldes. Their Autumn/Winter collection feeds on several different influences: the future universe from the Saga comic, with aliens in human form, combined with entomology and botany. These sources of inspiration make for designs that blend futuristic and cold fabrics, such as neoprene, with warm and organic material, such as flannel or wool. All of their items are splashed with colour in the form of appliqués and metallic embroidery. Fashion has often represented a great way of supporting good causes. With this in mind, Pepa Habernau has created a collection that contains items for charity. When sold, part of the profit will go to the Spanish Cancer Association. The firm Espadrilles Gold, which specialises in rope-soled items, has been granted an official licence by the Real Madrid football club to present a collection of rope-soled footwear for Real Madrid fans. Soles made of yute are dressed in cotton fabrics and plain or fantasy piqués, leading a product of such traditional origin as these rope-soled shoes to travel the world under the football club's brand. Yaninna Shoes is a very recent Portuguese firm that has been chosen by Momad Metrópolis to present its full collection. Their products are characterised by extremely feminine shoes which, despite their 8 cm heels, are very comfortable. They boast very bright tones and also include leather embroidered using laser technology. More information: Nuria de Miguel Press Officer Tel. No.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. No. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: In the accessories section, designer Agostina Santini presents a selection of jewellery made of glass, copper, tin and silver, making for truly decorative pieces. The metallic fibres used draw sumptuous lines and asymmetric shapes that envelop the glass and give the items a unique flow. Exports continue to bolster the Spanish footwear and leather goods industries Economic report on foreign exports of footwear and leather goods, with data provided by FICE (Spanish Footwear Industry Federation) and ASEFMA (Association of Spanish Leather Goods Manufacturers) Sales of Spanish footwear reached record figures for the first eleven months of 2014, with over 2.45 billion euros in sales and 144 million pairs sold, the best results in the history of the industry The majority of sales of Spanish footwear go to EU member states. The top five buying countries are France, Italy, Germany, Portugal and the UK From January to October 2014 exports of Spanish leather goods rose to 701 million euros, an increase of 21% compared to the previous year. France, Italy, Germany, Portugal and the UK were the main buying markets More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] Spanish footwear and leather goods continue to perform exceptionally well on foreign markets, offsetting for the most part the poor results of the Spanish domestic market due to the harsh economic crisis the country has suffered since 2007. As reflected in the economic report published by Ifema on occasion of the fourth Momad Metrópolis, with data provided by the FICE (Spanish Footwear Industry Federation) and ASEFMA (Association of Spanish Leather Goods Manufacturers). www.momad.metropolis.ifema.es “Companies continue to make major efforts in cutting costs and reducing profit margins in order to offer international markets quality products, competitive prices and attractive designs” said FICE representatives in reaction to the significant rise in exports. Moreover, the Spanish footwear industry has shown Helena Valera unprecedented results for the first eleven months of 2014, posting the best export International Press figures in its history, with a record figure of 2.45 billion euros in sales revenue Tel.: +34 91 722 51 74 [email protected] and selling 144 million pairs of footwear. These figures represent an increase of 16% in revenue and 13% in sales volume compared to the same period of the For more information and photos: previous year. www.presscentre.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Follow us on at: Exports ranking The European Union continues to represent the main destination for Spanish footwear exports. France heads the ranking of buying countries, with a market quota of 22%. Over the period under study, Spain sold 32 million pairs of shoes to its neighbouring country, for a total of 542 million euros, an increase of 20% in revenue and 13% in sales volume. Although well behind France in second place, Italy has a market quota of 10% with sales of just under 18 million pairs of shoes and a sales revenue of 250 million euros. These figures represent revenue growth of 11.6% and 22% in sales volume. Germany displaces Portugal as the third country in the ranking, with revenue reaching 218 million euros in the first eleven months of 2014, a 13% increased compared to the same period of the previous year. Sales volume also increased slightly for this country (2.5%) with sales of over 10 million pairs. Portugal showed a decline of 2% on imports of Spanish footwear, with close to 191 million euros in sales revenue and sales of 16 million pairs. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Number five in the ranking is the UK with 8% of Spanish exports going to this market. From January to November 2014, Spain exported almost 7.5 million pairs of shoes to this country for a total of 189 million euros, a substantial increase of 18% in sales revenues and 17% in sales volume. The US represents the major market for non-EU exports and is sixth internationally, with increases of 11% in sales revenue and 6% in number of pairs of shoes. Furthermore, worth highlighting is the spectacular growth of exports to Ireland, with an increase of 110% in sales revenue, reaching a total of 34 million euros and an increase of 322% in sales volume with 5 billion pairs sold. FICE attributes this growth to re-exports of Asian products. There has also been a rise in exports to the Asian market. The best results can be seen for Japan, China, South Korea and Hong Kong. Japan, the leading market for Spanish footwear and eleventh worldwide, has seen an ongoing rise in exports of 2% in terms of revenue and 22% in sales volume, despite the strong devaluation of the yen against the euro and hikes in VAT. For more information and photos: www.presscentre.ifema.es In Follow us on at: contrast, sales figures of Switzerland and Russia are down 6% and 4% respectively. In the latter case exports have been affected for the most part by the devaluation of the rouble, the fall in prices of raw materials and political conflict. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Average export prices The US pays the most for a pair of Spanish shoes, with an average price tag per pair of 41 euros, as is the case for Hong Kong. They are followed by China, which pays an average of 36 euros per pair. At the other end of the scale are Ireland, paying an average of 7 euros a pair, Portugal, 12 euros, and Hungary, with 13 euros a pair. Exports by type of product According to data provided by FICE, international buyers seek quality when buying Spanish footwear. Leather products are the most sought after type of footwear by foreign buyers, since Spanish leather footwear is renowned for its For more information and photos: quality abroad. Therefore, 63% of foreign exports are made up of leather www.presscentre.ifema.es products, with a sales revenue of 1.55 billion euros from January to November Follow us on at: 2014. Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] The most significant subcategory is that of ladies leather footwear, representing 43% of total exports and a sales revenue of 1.05 billion euros, at an average price of 36 euros a pair. Compared to the same period of 2013, foreign sales of this subcategory increased in both sales revenue (27%) and in sales volume (22%). The second most exported subcategory was of textile footwear (16% of the total), with sales revenue reaching 405 million euros. Followed by rubber or plastic footwear, making up 14% of exports. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Record figures in footwear imports According to Spanish Customs and Excise data provided by FICE, in the period between January and November 2014, Spain imported footwear valued at 2.22 billion euros, an unprecedented figure representing an increase of 16%. However, this period also saw a fall in volume of imports of 2.6%, with a total 299 million pairs of shoes. China continues to be the first exporter of footwear to Spain by a large degree, with an overall quota of 66% of the total number of pairs imported. Imports from China totalled 198 million pairs for a total of 777 million euros. These figures reflect a fall of 11% in number of pairs sold, although an increase in 7% in sales revenue. Vietnam, the second most important supplier of footwear to Spain, sold a total of 32 million pairs for 313 million euros, an increase of 25% in sales volume and For more information and photos: 28% in sales revenue. Vietnam is followed by Portugal with a total of 6.6% of www.presscentre.ifema.es import revenue. For the period studied, Portugal sold almost 8 million pairs of Follow us on at: shoes in Spain for a total of 146 million euros, an increase of 4% in sales volume and 10% in revenue compared to the same period in 2013. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on at: Spanish leather goods on the rise abroad According to ASEFMA (Association of Spanish Leather Goods Manufacturers), for the period between January and October 2014, Spanish exports of leather goods reached a total of 701 million euros, a 21% increase compared to the same period of the previous year, which totalled 579 million euros. France continues to be the main buying country, with a total sales volume of almost 228 million euros. It is followed by Italy with 59.5 million, Portugal with 58.5 million, Germany with 35.6 million and the UK with 31 million euros. Japan heads the ranking of non-EU countries with 31 million euros, followed by China, Mexico, United Arab Emirates and the US. In terms of the most exported types of products, handbags head the ranking, followed by natural leather garments and small leather accessories and pocket items such as belts, travel products, cases, clasps and closures, gloves and umbrellas. Regarding imports for the period under study, January to October 2014, they showed an increase of 9%, reaching a total figure of 751 million euros. The trade deficit balance for this period reached 93%, meaning there were only 7% more imports than exports. ASEFMA is confident that Spanish leather goods industry exports will continue to grow in the coming year, at least at the same pace as until now. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on at: Textile exports increased by 7% in the run up to November, reaching a total of 11.6 billion euros Within this category the most significant increase was seen in knitwear and woven garments, posting a turnover of 8.35 billion euros, an 8.3% increase compared to 2013 Spanish fur garment exports fell by 13.5% in the run up to October Report published by IFEMA for MOMAD METRÓPOLIS, with data provided by CITYC, FEDECON, ACOTEX and OEEP The Spanish fashion industry continues its expansion abroad. In the first eleven months of 2014 exports reached a total of 11.6 billion euros, a 7.3% increase on the same period of the previous year, according to data provided by the CITYC, Centro de Información Textil y de la Confección (Centre for Textile and Clothing Manufacture Information) for MOMAD METRÓPOLIS, the International Fashion Trade Show. The main foreign export markets were France, Portugal, Italy, Germany and the UK. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Within this category the most significant growth was seen in knitwear and manufactured garments, posting a turnover of 8.35 billion euros, an increase of 8.3% in comparison with the 7.7 billion posted in 2013. In terms of exports of fibres and manufactured textiles, the first eleven months of 2014 saw a year-onyear increase of 4.8%, reaching a total of 3.28 billion euros. Imports also increased Textile imports also showed a positive trend in the run up to November 2014, reaching a total of 14.9 billion euros, a 13.7% increase compared to the same period of 2013. Purchases of fibres and manufactured textiles from abroad rose by 3.5 billion euros, an increase of 11% compared to the same period of the previous year. Knitwear and manufactured garments showed the most significant increase for the same period, rising 14.5%, and posting a turnover of 11.3 billion euros. For more information and photos: www.presscentre.ifema.es Follow us on: FOREIGN TRADE FORECAST January / November 2014 Source: CITYC More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] The textile industry shows signs of recovery The analysis undertaken by CITYC on the Spanish textile and garment manufacturing industry between January and November 2014 show an improved market situation in comparison to the same period in 2013. In terms of textiles there is a 0.09% increase, although the most significant results can be seen for garment manufacturing, with an increase of 5%. However, in terms of industrial production there are mixed results. While industrial textile production experienced an annual growth rate of 2.3% in the first eleven months of the year, garment manufacturing decreased by 6.9%. The fashion industry boosts job creation The Spanish fashion industry closed 2014 with an unprecedented increase in new jobs. The number of workers in the textile industry and the garment manufacturing, leather goods and footwear sectors increased by 3.7%, an upturn in employment which has not been seen in over a decade. According to average Social Security enrolment figures, the Spanish fashion industry had a total of 133,780 registered workers in December 2014, recovering For more information and photos: 4,778 jobs over the previous year. It is worth noting the increased numbers of www.presscentre.ifema.es Follow us on: self-employed workers in the fashion industry over recent years. In 2014, selfemployed workers contributing to Social Security in the textile, garment manufacturing, leather goods and footwear sectors made up 4.4% of the total workforce, in comparison with the 3.6% rise in those workers registered as company employees. Moreover, over the previous year almost one in five new jobs in the fashion industry went to self-employed workers, making up 16.2% of the total number of workers contributing to Social Security in these sectors. A turning point for the industry and consumer spending Growth in demand of textile products has been confirmed, particularly for the second half of 2014, and has been reported by the Spanish Federation for Garment Manufacturers (FEDECON). According to its President, Ángel Asensio, “over the second half of 2014 there was a rise in consumer spending, and although it was moderate, it is a good sign and we can therefore talk about having reached a turning point”. This has been also confirmed by the barometer undertaken by the Textile and Accessories Business Association (ACOTEX) that highlights the 3.9% increase in sales for the December 2014. With this rise in December, 2014 closes with an accumulated positive increase in sales of 2.2%. In the opinion of the President of ACOTEX, Borja Oria, these figures seem to indicate a change in trend after seven consecutive years of falling sales figures. “We are optimistic about these figures since both the Spring-Summer and Autumn-Winter campaigns have been positive. There's an evident increase in consumer confidence and this has been good for us”, said Oria. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 The FEDECON president stated that to ensure the continuation of this trend it is essential to provide ongoing support and development to the "Spanish Fashion" label both in Spain and abroad. Furthermore, the industry's business association also insists priority should continue to be given to the internationalisation of the Spanish textile industry. A belief which is shared by other representatives of the textile and garment manufacturing industry consulted for this report. According to Asensio, another key aspect to ensure the textile industry's economic take-off following the crisis is to "provide greater flexibility, particularly for auxiliary workshops, with the aim of boosting competitiveness”. In 2015, FEDECON expects to be able to count on greater access to financing for businesses, thus increasing consumer confidence and boosting internal Helena Valera International Press consumer spending. The President of the business association also highlights Tel.: +34 91 722 51 74 that “a lowering of taxes would be welcome to ensure Spanish consumers have [email protected] greater disposable income which could go to consumption, contributing to an increase in jobs”. For more information and photos: www.presscentre.ifema.es Follow us on: Acotex's forecast for 2015 are also moderately optimistic. “This year we hope to see increases in between 3% and 4%, although we would still be far from reaching pre-crisis figures. Let's not forget that since the crisis began sales have fallen by 30%”. Barómetro Acotex 2014 (Figures based on a Comparable Area. Does not include new businesses less than a year old) More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es The last available data from the report “El Comercio Textil en Cifras” (The Textile Trade in Figures) provided by ACOTEX are for 2013. The textile industry in Spain posted revenues of 15.8 billion euros for this period, a decrease of almost 4% compared to 2012. Catalonia, Madrid and Andalusia were at the head of posted sales revenues with 16.9%, 16.3% and 15.6% respectively. Added to which, revenue percentages for these regions represent 79% of the total quota. Conversely, La Rioja and Ceuta and Melilla are regions with a lesser quota, with 0.6% and 0.3% respectively. According to the study, for 2013 the average yearly spend per family on textile products was 1,109 euros, 9 euros less than in the previous year. Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 The fashion business, one of the linchpins of the Spanish economy The fashion business has become one of the linchpins of the Spanish economy. So finds the Informe Económico del Negocio de la Moda en España 2014 (2014 Economic Report for the Spanish Fashion Business) which reveals, with the Helena Valera International Press collaboration of CITYC, that the contribution of the fashion business in Spain for Tel.: +34 91 722 51 74 [email protected] the year 2013 was of 2.7% of the country's GDP. This figure is testimony to the relevance of the industry, with a contribution to GDP greater than that of the For more information and photos: Spanish primary sector (agriculture, livestock and fishing). www.presscentre.ifema.es Follow us on: Fall in Spanish fur exports The Spanish fur industry has been severely affected by the economic crisis, the fall in consumer spending and the fall in exports. According to figures provided by the Spanish Fur Industry Business Association (OEEP), sales outside Spain amounted to 7.66 billion euros for the period between January and October 2014, compared to the 8.85 billion euros posted in 2013, a year-on-year decrease of 13.5%. Likewise, imports also fell for the period under study. Therefore, while for 2013 purchases abroad totalled 8.6 billion euros, this figure fell to 6.3 billion for last year, a decrease of 26.8%. Spain has 50 fur farms providing around 1,500 full-time jobs. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: SITUATION OF THE TEXTILE AND GARMENT MANUFACTURING INDUSTRY IN SPAIN January / November 20014 More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Source: Cityc (INE, MEYSS and Customs Dept.) WGSN gives us an insight into key fashion and footwear trends for Autumn/Winter 2015-16 The leading trend forecasting portal in the world presents two seminars at Momad Metrópolis, giving us a preview of the general collections of materials, fabrics, details and colours which will be dominant in the coming season. Worth Global Style Network (WGSN), the leading professional fashion, design and retail trend forecasting portal worldwide, will exclusively present two seminars at MOMAD Metrópolis, giving us an insight into the fashion and footwear trends to look out for this Autumn/Winter 2015-16, which will act as a form of creative inspiration for the fashion, design and retail sectors. The presentations will be carried out on 8 February at 4pm (Women's Fashion) and at 5pm (Footwear) in the Momad Retail Forum (between Halls More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] 12 and 14). By way of giving us an insight into the coming season, WGSN have confirmed that this Autumn/Winter 2015-16 a casual style will prevail, with Nordic and rustic influences and contemporary tailoring. The separation between casual and formal styles will be blurred even further with the addition of luxury items and metallic details on garments that can be worn on a day-to-day basis. We will also start to see more rugged finishes that aim to achieve a more natural look. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us at: WGSN also observes a change to silhouettes, with a continuation of the long and flowing lines and overlapping elements and asymmetry that we started to see last summer. Long tops, blouses, and tunics that can be worn as dresses are now mixed with skirts, culottes or loose-fitting trousers. Roll neck jumpers will also be ubiquitous next winter. The star of the season will most likely be knitwear and it will be ever more present as a trend when combined with skirts and dresses, which will allow us to dress in knitwear from head to toe. Other key garments will be inspired by Japanese culture, such as kimono jackets and kimono style evening dresses, as well as wraparound skirts or trapeze skirts. With regard to the shades used, after the ubiquitous presence of grey in the Autumn/Winter 2014-15 season, this season will see a more balanced palette with a wider range of colours, from neutral shades browns, camel, greys and pastel greyish colours-; classic Christmas colours -cranberry red, blueish green and the constantly present indigo-, as well as new vibrant and fashionable shades like fiery orange. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us at: In footwear, WGSN also gives us a look ahead at the inspiration of the designs, which are based on modern craftsmanship and customisation, relaxed luxury and galactic opulence with printed leathers and stone adornments. The spirit of the season will be minimalist, with simple structures. WGSN opts for flat and bulky shoes as a key part of the season collection. Comfortable forms, simple lines and shiny embellishments dominate footwear in Autumn/Winter 15/16, according to Inescop The Technological Institute of Footwear and Related Products presents the four styles that will be setting the pace next season: Primary, Authentic, Magnificent and Chaotic Next Autumn/Winter will be defined by several inspirations that will result in warm and comfortable footwear, with simple, elegant lines. Embellishments will not go unnoticed and shiny accessories, zips, buckles, rings and badges will all abound, either as part of and mimicking the design or as sharp contrasts. So say the guidelines drafted by INESCOP, the Technical Institute of Footwear and Related Products, for next season. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 PRIMARY The natural world serves as inspiration for the forms and materials of this trend. This style is characterised by pumped-up, flexible leathers. Leather, suede, rough, cracked textures with wrinkled surfaces. Long curly fur, warm and comfortable fabrics, sheepskin and wool. The decorative details include badges, rings, zips, buckles, metal, mirrors, glass and plastics. AUTHENTIC This style is characterised by a classic and modern mixture. Leathers feature vintage, Helena Valera waxed finishes, calfskin and goatskin, International Press Tel.: +34 91 722 51 74 natural-fibre leather and aniline finishes. The [email protected] materials used are plaited and laser-drilled boxcalf and nappa leathers, as well as For more information and photos: reinterpreted classic tailoring fabrics to www.presscentre.ifema.es Follow us on: achieve a contemporary urban vision. The accessories are robust and minimalist and hook and eyes, buckles, buttons, stirrups, leather, wood, steel, iron and copper all make an appearance. Lacquered finishes, chromed surfaces and patinas that give a noble, classic character to the ornaments. MAGNIFICENT This trend is characterised by a mix of influences and unexpected combinations (Eastern, baroque, romantic and Renaissance) imbued with a modern, cosmopolitan spirit. The key materials in this style are luxurious and opulent, with iridescent patent leather, reflections and spangles, metallic copper and gold, and varnished or lacquered finishes. Goatskin, calfskin, Morocco leather, boxcalf suede and pony hair all bring a baroque touch. The romantic inspiration manifests through jewel-like fabrics such as silk, satin and velvet, with feathers and sequins. Finally, the Renaissance influence is shown by Jacquards and tapestry fabrics, lace, tulle and embroidery. Regarding decoration, abundant precious stones, shiny accessories, fibre embroidery, 3D brooches, chains, jewel buttons, extra-large buckles and old keys all abound. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] CHAOTIC This trend is inspired by street and urban cultures resulting in an energetic, rebellious and exuberant style using sustainable, experimental materials. www.momad.metropolis.ifema.es Therefore, leathers committed to sustainability and respect for the environment abound; recycled furs, nubucks and split-grain leather; as do synthetic fur, Helena Valera and the importance of relief and prints International Press Tel.: +34 91 722 51 74 inspired by urban subcultures. Fabrics that combine different types of yarn, [email protected] colour contrasts, multi-textures and giant knit are all used. Technical sport fabrics mixed with classics like tartan or knitted with wool also make an For more information and photos: appearance. Lurex and denim, Jacquard and vinyl produce artistic, fun pieces. In www.presscentre.ifema.es Follow us on: ornaments, sporty closures abound: Velcro, buckles, zips, elastic, rings and thick, multi-textured laces. Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 The taste for renewed classics dominates the new season's fur trends Jackets, baseball jackets and fur-lined bags are the big stars of the season, according to the the Spanish Fur Company Organisation (OEEP). The garments come in bright colours, singly or in combination. Classical taste with modern twists is the central theme of the new season's fur trends. 40s-style stoles, coloured furs and the shaggy fur of the 70s along with the oversize outlines of the 80s are key inspirations for this year's fur collections, according to the preview by the Spanish Fur company Organisation ( OEEP). More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: The waistcoat is undoubtedly one of the key items. The new season will bring both shaggy and sheared fur, now brought up to date by a more casual air with zips, laces and quilted fabrics. The zip will once bring that modern, sporty touch to all kinds of garments: waistcoats, jackets and coats. Within this sport trend, the legendary baseball jacket makes a comeback, especially with animal prints that democratise leathers of all styles. In a 40s' revival, fur collars and stoles, in natural and bold and bright colours make a comeback. Leather is also used on the coats lapels or to hem hoods –essential on any jacket or military-style parka. Bags have also joined the leather craze and come completely fur-lined (in natural or bold tones) or with fur details. Also, fur can be seen in charms like fur pompoms thanks to fashion designer Karl Lagerfeld. In furs, mink, fox, Mongolian sheep, Astrakhan and raccoon dominate the scene. With regard to the colour palette, garments are filled with colour, mixing different shades that give a bolder air to each style, making them easier to combine, as proposed by Saint Laurent. It is, in short, a return to daring pop styles, with vivid colours, either as single tones or in combinations. Along with this bright colour palette comes the white fur trend, mainly in yeti effect overcoats or chubby coats. Finally, animal prints emerge most strongly in accessories and essentially on three-quarter coats and short jackets. More information: Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: PREVIEW OF NEW PROPOSALS FROM A SELECTION OF TEXTILE AND FOOTWEAR BRANDS ON SHOW AT HALL 4 More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Hall 4 at Feria de Madrid features a series of young and urban fashion labels with a preview of their proposals in textiles, footwear and accessories for Autumn/Winter 15-16 and new proposals for Spring/Summer 2015. Autumn/Winter 15-16 The Danish group Bestseller returns to the fair with 7 of its brands: Selected, Vila, Only&Sons, Jack&Jones, Only-Only Play, Pieces and Vero Moda. Vila gives a preview of this season's fashion at Momad Metrópolis. It designs feature clean lines, classic colours and references to the brand's Scandinavian roots in addition to drawing inspiration from Russian folklore and different blends of cultures such as from South America. Vero Moda presents a collection drawing inspiration from a combination of trends. Polka dots are unveiled as a basic element for the winter. The jeans collection is inspired predominantly by the arts, with lineal drawings, graffiti, metal colours, fringes, checks and marble prints. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Skunkfunk has chosen soft and flowing wool fabrics for its Autumn/Winter collection, blending glittering and flat textures reminiscent of knitwear. Furthermore, the brand is also committed to using sustainable fabrics such as recycled polyester and organic cotton. The pre-eminent garments this season are the very comfortable long sleeved dress, heavy knit skirts, Jacquard trousers and heavy-duty dresses. Mismash unveils a collection along four main lines. Firstly, Garden florals made up of soft tones, lace and essentially floral romantic prints. The Soho Time line blends animal Helena Valera International Press prints, stars and shiny finishes. Portobello features retro Tel.: +34 91 722 51 74 pieces in autumn colours like granite and amber. Liberty [email protected] flowers, classic polka dots and hearts stand out in these creations. Lastly, the Bohemian line draws inspiration from For more information and photos: www.presscentre.ifema.es the spirit of the 70s, with characteristic paisley prints. Follow us on: Mimash draws from that happy bohemian spirit and adds a touch of sophistication, with detailed trimmings and more structured patterns. Dresses are at the heart of the Paramita collection, and the prints are, without a doubt, the inspiring touch of the four lines making up the collection. Happy Shadows uses grey heavily, with beige, blue or pink touches. It features garments with rocky or mineral textures, along other motifs such as camouflage or floral prints. Sweet Winter is the collection's most romantic line combining floral prints with soft tones (beige, camel, toasted and orange tones). Bohemian Place is made up of designs using purple, ochre and wood green tones. And finally, Preppy Knit is made up of knitted creations with modern pop art and abstract motifs. Fransa unveils the kimono as a must have garment for next autumn. Floral prints are an essential ingredient in these designs. The label leads with a range of pastel colours, pinks and mint and bright green, burgundy, a palate of greys and blacks are the predominant colours for the season. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Smash previews the master lines of its Autumn/Winter 15-16 collection entitled Roots & Routers. The brand showcases 7 different lines, grouped according to colour and inspiration. The dominant colours for the collections are blues, purples, burgundies, earth colours, pinks, greens, reds, blacks and a classic black and white combination. The Smash collection reveals flat fabrics, a line of jeans and a significant range of long dresses and maxi-skirts. Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Denim will continue to be very present next season for both men and women. Tiffosi, a brand specialising in denim fashion, is attending Momad Metrópolis with a wide collection of denim trends including trousers, shirts and jackets. New for this year the brand has included 3D effects in small prints. Men's fashion also features at Momad Metrópolis The men's fashion label Selected has modernised timeless classics with its collection made up of three lines. Indentity is inspired by original gentlemen's tailors and offers men's clothing with a sophisticated and modern touch, with a clear taste for tailored suits. The Black line is an original collection featuring coats, tailored suits, knitwear and tailored shirts. The Índigo line is dominated by denim garments. The tonal ranges go from deepest blacks to faded greys and intense colours such as dark indigo. Trends for this autumn include hard worn faded greys and feature elastic materials across all the trouser range. Spring/Summer 2015 Only showcases its Spring/Summer 2015 collection at the event under the name Working Folk. The line is made up of bohemian inspired garments made from soft fabrics and touches of embroidery. Geometric “Ikap” prints and original floral prints prevail in this collection. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] Rumjungle has drawn inspiration from nature to create its Spring/Summer 2015 collection, with natural prints illustrating flowers, landscapes and animals and evoking the most colourful side of the season. A collection made up of dresses, tshirts, trousers and gauze blouses. The latter being the undisputed stars with their semitransparent floral prints. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] The Sello de Identidad brand, which specialises in t-shirts and sweatshirts, has presented a novel service allowing customers to personalise the design of their garments. Customers can select the design of their garments, both the print and colour. The Bonaventure kids', women's and men's collections feature very warm coats For more information and photos: made from muflon wool, wool knit and plain wool, with fantasy ethnic prints. www.presscentre.ifema.es The main colours used are blacks, sand tones and maroon. Likewise, the Follow us on: collection also goes for fabrics such as wool and cotton for its dresses and knitwear for jerseys and jackets in ecru and maroon tones. Sweatshirts and shirts top off the collection in plain colours and checked and striped prints. The Spanish label Centauro is launching a collection along three lines. Traveller is conceived as an urban look based on maroon garments with blue prints. Karachi is the collection's second line and is a tribute to the characteristics structures used by Japanese designers in the 1980s. Yarns and fabrics are blended into minimalist and simple designs in greens, beige and camel. Lastly, the Mod line draws inspiration from the well-known eponymous urban culture. Featuring materials such as wool, cotton and neoprene for baggy and destructured jerseys. Trends in urban footwear The footwear and accessory brand Xti presents a collection of the latest trends featuring slim stiletto heels, Salomé style court shoes, half-wedge platform shoes, ballet flats, slip-ons and more dandy-like options such as Oxfords, derbies and moccasins. Also worth highlighting is the vast collection of boots and ankle boots, in a range of styles, from high heeled to flat, thin heels or fat wedges (cut outs, Chelsea boots, hiking, skater, army boots and classics such as biker and cowboy boots or over-the-knee musketeer boots). More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: The star materials used in the collection are leather, faux-suede, split leather, glitter and metal mesh. All these materials are dyed navy blue, burgundy, moss green, denim blue and neutral colours such as greytaupe, metallic colours (aged gold, bronze, silver), the ever-stylish black and a range of earth tones (camel, brown, cinnamon, and so forth). Enchanting details and trimmings set the collection apart with floral and animal prints and camo prints with golden trimmings. Refresh presents a Autumn/Winter 15-16 collection with casual designs adapted to modern trends and for every occasion. A large catalogue featuring a wide variety of boots and ankle boots in various styles (biker, army, cowboy and safari boots), as well as comfortable wedge shoes, elegant derbies and a colourful line of sneakers and slip ons inspired by sports chic. To ensure cosy feet the main materials used for the collection are faux-suede, split leather, wool and canvas. The most predominant colours for this season are earth tones, brown, camel, taupe, cinnamon, burgundy, navy blue and blacks and greys. Attractive decorative designs bring out each shoe's personality. Picture and floral prints, python and leopard prints, camo, Chanel-style quilting, python pattern engraved leather and silver metal trimmings complete a collection as varied as it is versatile. Chika1o's Autumn/Winter collection features sporty footwear: trainers and slip ons feature heavily in this brand's collection for the cold months, in addition to mountain-style boots, both high-heeled and flat. The materials feature nappa leather and Nubuck decorated with fur or sheep-skin and metal trimmings (buckles, zips, straps and other accessories). There are abundant coconut and snakeskin prints, velvet, microfibres and peasant embroidery. Although black is the star colour for this collection, it also features earth tones, mainly brown and navy blue and burgundy. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Gioseppo features trends along three main lines. First up is Luxury Rock, featuring designs predominantly in black. Quilted finishes, reptile skin engraved leathers, embossed and split leather are blended with metal trimmings reminiscent of the golden age of rock. Second up is Black and White, a sophisticated and stylish line featuring contrasting colours. The star colours are pure white and sober black. Finally, the last line in the collection, Victoria Station draws inspiration from London fashion with a line of English-style footwear featuring brogues, scallops, laces and bows. Exé Shoes' collection for Autumn/Winter 15-16 puts Helena Valera the emphasis on leather. Fantasy design and snake International Press prints in various colours predominate, with wadding Tel.: +34 91 722 51 74 [email protected] or pony skin effect, taking further last year's trend in the use of animal print and gold details like zips and For more information and photos: buckles. The use of elastic, either for decoration or to www.presscentre.ifema.es Follow us on: make the footwear more practical is also widely used. This year, the brand is also committed to the Oxford style of perforated patent leather. The pointed-toe lasts will make a difference. The new Slowwalk collection draws its inspiration from nature using buffalo hides, greased split leather and dyed kip leather. The star products of the Slowwalk brand continues to be a flexible line of comfortable soles used in its sneaker and wallabee products. Wellington boots continue to be a winter classic. Brandall has set its sights on reinventing the traditional Wellington boot with a novel, sporty design. Additionally, to keep feet warm the brand includes two pairs of different coloured socks in order to ensure personal and colourful combinations. Trendy sports footwear The fruitful relationship between sports fashion and urban culture has led to the creation of these sneakers, a sports-chic line of shoes with a combination of colours and materials unheard of until now in sports footwear. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Diesel unveils a boys' collection combining warm winter materials such as tweed, breast leaf and cloth. The dominant colours of this collection are black and navy blue combined with khaki, burgundy and mustard yellow. The girls' collection features tweeds combined with animal prints giving the collection a wild touch. The sports footwear brand BASS3D is launching its innovative collection for the next season featuring the latest trends in sneakers and skater shoes. A range combining dark colours with metal trimmings, florescent touches, camo prints, python skin prints, glitter and studs. Vintage style designs with modern and ground-breaking touches which feature highly breathable materials ensuring greater comfort. PREVIEW OF PROPOSALS BY SELECTED FOOTWEAR AND ACCESSORY BRANDS EXHIBITING IN HALL 12 More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Pointed toes and stylish heels sum up the main shoe designs for Autumn/Winter 15-16. Or so the selection of footwear brands exhibiting their collections in the fourth edition of Momad Metrópolis seem to confirm. Autumnal colours like burgundy, purple, grey, brown and black make up the colour palette. Masculine moccasins and shoes with metallic finishes and a multitude of metallic details will also be essential items; as will animal and ethnic prints. Pumps and stilettos reign in Ursula Mascaro's upcoming collection. They stylise the figure and, so they suit all kinds of everyday situations, the designer offers them in three heights (11, 7 and 3 inches) in the materials and colours of the moment: camouflage, pythons, ethnic and gold. Pura López's new collection consists of clean, feminine, avant-garde and asymmetrical lines, with architectural designs that bring personality to every model. Blacks, greys, violas, burgundy and metallic and brownish touches play the leading roles in the firm's winter offering. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] Chie Mihara literally breaks the rules with the proposals in the new collection. The designer has given herself space to experiment and she mixes and matches geometric lines in pumps, lace-ups, moccasins and MaryJanes, reinterpreting the classics. The new line opts for more elongated and thin toes in a wide variety of colour combinations, mainly in brown, blue and violet. www.momad.metropolis.ifema.es Pons Quintana presents an updated and very current line, in sober colours, predominantly black. Once more, the firm commitment to ankle boots is the reference of the season, along with shoes and laced-up boot-style shoes with a Helena Valera masculine air. Faithful as ever to its brand image, there is no International Press shortage of braided leather in Pons Quintana's new Tel.: +34 91 722 51 74 [email protected] collection, this time made using lasts with pointed toes. Another proposal by Pons Quintana includes sportier For more information and photos: models: sophisticated, fancy leathers and, especially, braided leather. www.presscentre.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Follow us on: The new Pretty Ballerinas collection is inspired by the "Mod" movement that Paul Weller launched in London in the early 70s. The look is characterised by pointy toes and checks. Bright vibrant colours, such as red, and new leopard prints combined with bronze and gold for special occasions all stand out. Estefanía Marco presents a collection inspired by modern equestrian-themed designs. Wide-cone heels, subtle platforms, well-defined toes and high boots define this new season. In colours, earth, cream and beige bring a touch of light and colour, along with leathers in marine tones and animal prints. Among her new proposals are those that will undoubtedly be must-have items this season: moccasins in leathers with animal-style prints. Momad Metrópolis will also host the collection of the famous New Yorker stylist Rachel Zoe, with a collection faithful to her personal style, ultra feminine and sophisticated, which is just what makes it a favourite of the great celebrities of the moment. Calfskin, pony skin, metallic heels, details of fittings and double zips are the main strengths of her range. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Menbur's winter 15-16 collection looks very dynamic and versatile. The leathers, especially pony, coconut, metallic suede and leather engraved with geometric designs, are the highlight of the collection; where you can also see glitter and satin shoes in different textures. As for the colours, the brand ranges from the deep hues (ruby, blue, medium grey and green) and softer (stone, sand, brown and leather), without forgetting the metallised tones, among which old gold and lead predominate. The Castañer Autumn/Winter 15-16 collection is inspired by three themes. The first, Cliff & Wool, inspired by the wild nature of the Scottish cliffs, presents proposals made using wool plaid, tweed and natural rabbit fur in neutral colours, brown, green and red. As materials Castañer has used split leather, vitello aniline mixed with classic, stamped cowhide braid which, on the one hand, remind one of jute, and on the other, the texture of woven wool. Central Park is the second theme. Also inspired by nature, this is more versatile and sophisticated than the previous collection. Wintry fabrics, like velvet and felt, coexist with more sophisticated and timeless materials like patent leather and exotic leather prints. The colour palette is framed in grey, brown, green, red and blue. Finally, Celebrate is the most sophisticated line, with mini studs, metallic fabrics and touches of glass and chic that recreate a festive atmosphere full of contrasts, such as the use of Swarovski crystals in different colours on felt. Special attention should be given to the black leather shoes studded with what seem to be small meteor showers of metal, giving an almost punk and very urban air to the party accessories. Black, gold and silver are the main colours of Castañer's micro cosmos. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] The proposals of the Alicante firm Pepe Castell alternates thin heels with others a little thicker, but always within the trend of straight heels. In the new season, ankle boots and Collection boots use the finest lasts, with a slightly rounded toe and extended length to create a pointed effect. Earthy tones of burgundy, olive green, black and grey illustrate Pepe Castell's shoes. For materials, the firm has chosen snakeskin, ante, calfskin and fur. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Pertini also brings a masculine look to its new collection for women. The firm once again reinvents a classic: lace-up shoes, boots and loafers with a masculine, neo-dandy air with a few retro touches. Pertini has plumped for browns, blues and blacks, many of which are used on patent shoes finishes. The BALTARINI new signature designs also revolve around masculine lines. Sobriety and the quality of materials define the collection's character. Very sharp colours like leather, taupe, black, velvet or burgundy bring quality and sophistication to next winter. For the new season Cdoux has chosen pointed, oval and slightly elongated lasts. In materials patent and metallised leathers predominate, combined with pastel and neutral colours like sea green. The heels are strong but sometimes fine to be combined with platforms with decorated metal objects such as staples and rivets. Boots and ankle boots get a new lease of life with thick soles floors, vibram and micropore. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] The firm One Touch shows that sandals can be worn in any season. Thus, this new brand presents its collection for cold winter days without sacrificing the concept of the jute espadrille, although One Touch has completely reinvented it. Additionally, One Touch gives its customers the option to create and customise their own models, choosing the materials (suede, leather, python, cow hair, patent leather...), colour, details (rhinestones, crystals, beads, ribbons) and even coloured soles. www.momad.metropolis.ifema.es In any self-respecting winter, rain always makes an appearance and so Wellingtons become essential. Amodee, the young Italian-Spanish company, presents ground-breaking wellies developed using a special polymer that glows in the dark, creating a spectacular Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: visual effect. Accessories that add style and personality Costume jewellery is no longer just a small part of fashion and has grown into the star of every look, providing everything we need to achieve the desired style. Hence, fittings and accessories become increasingly important, give the wearer personality. Designer Patricia Chao presents her Tartaruga Spirit brand, a collection based on the belief trend, which means protecting oneself. For this reason she displays semiprecious stones that convey a positive message: pendants with religious inscriptions, amulets and symbols related to luck. The collection consists of bracelets, necklaces, rings and earrings. The Superchería firm has reached its fourth edition of Momad Metrópolis with a subtle and timeless collection in which the leading role is played by silk, flowers, pearls and tulle which, combined and intertwined with each other, give the accessories their own personality and a very romantic air. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Biplat comes to Momad Metrópolis with large necklaces of stones and coloured glass; oversized bracelets or thin bangles combining different coatings and pendants, as well as rings with stones that are bound to attract attention. Metal is again present in all its shades and colours (gold, silver and titanium), which combine with bright colours like blue and green and natural classics (land, beige and nude). The Ras brand presents a line of jewellery which fuses nature and architecture. Their designs use brass plates and finishes that manage to convey a craftsmanlike effect. The range is completed by a line of bags and belts. Coronel Tapiocca is back in Momad Metrópolis with a new collection of accessories that will début at the fair. The collection of handbags, backpacks, wallets and belts are characterised by using cutting-edge, high-quality materials in the firm's own designs that reinforce the range's adventurous spirit. PREVIEW OF NEW PROPOSALS FROM A SELECTION OF TEXTILE AND ACCESSORY BRANDS ON SHOW AT HALL NO. 14 More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: The coming Autumn/Winter 15-16 season will be full of colour to brighten up the cold winter days. Reds, fuchsia, greens, oranges and blues are blended with a classic autumnal palette to create warm garments where knitted fabrics stand out as the chosen materials. A sure-fire trend for this season is combining black and white. Floral and geometric prints as well as checks will dominate fashion for next winter, particularly in flowing, ample garments. And once again this year animal prints will feature heavily in the majority of collections. Plus, next seasons wardrobe will also need to save space for fringed garments. Roberto Verino has once again chosen Momad Metrópolis to showcase the collection he unveiled exclusively on the catwalk of the Mercedes-Benz Fashion Week Madrid. Verino has drawn inspiration from the UK capital to create a collection that is testimony to his taste for the urban avant garde, including his customary luxury, comfortable fabrics and traditional tailored designs. More information: Vilagallo offers a winter collection full of colour, with urban chic designs for women who seek to stand out from the crowd. His collection is full of bright colours combined with patchwork prints, tweeds and semi-precious stones. The new season features coats and jackets, the label's hallmark garments, although dresses become a mainstay of the season's proposals, emphasising a feminine figure. Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] The new collection by Strena features a clear masculine influence in garments, which subtly www.momad.metropolis.ifema.es combined with lace, add the brand's feminine Roatán Comunicación touch. The main colours for this collection are María Jesús Gómez blues, camel, burgundy and green. Polka dots [email protected] Tel. +34 91 563 67 80 feature heavily in different sizes and versions. The label goes for materials such as gauze, Helena Valera cotton, viscose and knitted fabrics. The dress in International Press all its different varieties stands out as the Tel.: +34 91 722 51 74 [email protected] perfect ally for combining with any outfit : long, pleated and midi. However, other pieces For more information and photos: are also showcased such as midi skirts, palazzo trousers and feminine tuxedos. www.presscentre.ifema.es Follow us on: The guiding theme for this collection by Javier Simorra are its fabrics and textures. The staple colours are cobalt blue, emerald green, maroon and pastel pink combined with neutral tones such as black, grey, ecru, navy blue, camel and beige. The colour palette is topped off with gold and dark grey colours for evening wear. Animal prints are a must more than ever with a host of shapes, sizes and colours. White poplin shirts with grey contrasts and semi-precious stone trimmings are a stunning addition to this collection. Figure-fitting feminine cocktail dresses and more baggy urban styles complete the collection. The Escorpión label presents a collection with various lines. The first of these is defined by its iron-coloured tones with warm, pinkish touches. The second line in the collection is defined by its blue-toned striped, checked and figure-of-eight printed garments. The third and final line features maxi-jumpers and brushed suits which give the collection a warm and subtle feel thanks to its floral touches and orange tones. The Pisonero collection is inspired by Japan with fresh and soft, spring-like touches. Particularly striking are its special combinations of colours such as emerald green and sea green with orange and purple. Also visible is a patina of different shades of grey. Pisonero has gone for flowing skirts and pleats below the knee, as well as fringes for both casual and evening looks. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Mamayatoe presents a wide range of lines, materials and trimmings. With garments featuring openings, symmetrical designs, two-layer garments and overlays, blends of textures and fabrics, visible zips, oversized collars, egg-shaped and semi-oversized figures, evasé skirt hems and sleeves, and lace trimmings. The collection's colour palette ranges from autumnal tones such as tree bark, lichen, moss, black and green and combines with brighter tones such as raspberry, orange and cinnamon, producing designs to brighten up the winter. Savage Culture unveils a collection with For more information and photos: vibrant floral, plant and wild animal www.presscentre.ifema.es prints as well as geometric motifs and Follow us on: lively polka dots. The brand has gone for happy tones to brighten up the winter such as red, blue, purple, fuchsia and mustard, combined with more autumnal colours such as brown, beige and black. Ada Gatti's collection is defined by its geometric and Aztec prints in two-tone black and white. This season the designer has once again gone for the chequerboard print used in her last collection. In terms of fabrics, the designer proposes using a classic evening-wear fabric, velvet, for her day-wear collection. The brand has included 70s flock prints and monochrome flowers for all types of garments to add a hint of colour to the winter. Titisclothing celebrates its tenth anniversary with an all-round collection in three parts: Color –for the day-, Crazy –for the evening, and Coqueta –for any occasion-. The first line features viscose fabrics, crêpes, tricot knit and elastic fabrics for added comfort and figure-hugging adaptability. Evening is filled with transparencies with flowing fabrics. The Coqueta line unveils elegant dots, houndstooth and prints in reds, pinks, oranges and black. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] Olimara presents its new Ninette collection, with a wild spirit embodied by animal prints, fringes and jungle tones transmitting the brand's new proposals. Daytime looks feature a new combination of quilted fabrics with eco-leather, a must have for winter. Evenings features suggestive lacy and transparent garments. The collection unveils neoprene dresses with velvet and semi-precious stones. Jacquard fabrics make a reappearance with decorative geometric and floral motifs. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Almatrichi unveils its new Spring/Summer 2015 collection at Momad, drawing inspiration from Mediterranean summers. The collection is characterised by light, fresh cotton and silks. Long Helena Valera International Press and flowing dresses are the mainstays of summer Tel.: +34 91 722 51 74 nights. Lively colours, geometric and floral prints [email protected] and the Ibiza-inspired “total white” make up the colour palate for the summer proposed by For more information and photos: www.presscentre.ifema.es Almatrichi. Follow us on: The main novelty for this year is the launch of the brand's new No Pain footwear line, featuring a wide range of sandals with a new shock-absorbent system thanks to a ground breaking component. Laga has also gone for intense blues and oranges this season, carefully blended with greys, granite and neutral tones for garments made from warm fabrics, such as rayon twill, cotton or wool, and new for this year flowing crêpe and Jacquard. Sport looks for the day The El Caballo label presents its two collections for the Autumn/Winter 15-16 season at the event, featuring parka jackets, coats and shirts. The Burghey line features warm and high quality fabrics, such as cotton, wool and nylon, which are combined in different garments. The brand's emblematic shirts are sporting checks and stripes this season. Colours such as navy blue, purple and beige are the soul of very feminine dresses and blouses, contributing to a perfect wardrobe for the season, both in plain and printed designs. The Lexington collection draws inspiration from the brand's logo with horseshoe designs combined with stripes and checks in shirts. The fabrics used for the collection are cotton, wool and nylon, bringing a modern style to the season's new look. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] The Por Qué? brand is celebrating its 40th anniversary in the fashion world with a brand new style. The keys to the brand's new collection are animal prints (leopard combined with black stripes); burgundy, a very winter colour; very romantic dusty pink and blue floral prints; two-tone garments combining Klein blue and black and black and white. Stunning evening gowns How many times have we grown tired of the shape of a www.momad.metropolis.ifema.es dress and wanted to change it? How many times have we lost or gained weight and haven't been able to wear Roatán Comunicación María Jesús Gómez the outfit we had planned for an event? Rojo Carmesí [email protected] solves these problems. The label presents at the event a Tel. +34 91 563 67 80 revolutionary dress that combines multiple options for wearing it (with straps, tied at the neck, with sleeves, vHelena Valera International Press neck, off the shoulder, etc.). Furthermore, the convertible Tel.: +34 91 722 51 74 dress is one-size-fits-all and adapts to sizes 34 to 44 (UK [email protected] size 6 to 16). Along with its dress collection, Rojo Carmesí For more information and photos: www.presscentre.ifema.es also offers convertible sashes to add a touch of colour Follow us on: to straps, to be worn as a top, a belt, and so on. The new collection by Matilde Cano is infused with Italian inspiration and particularly the Baroque. The designer plays with this sumptuous and sophisticated style without abandoning the pure lines, sober designs and colours that are the hallmark of her style. This trend is created using different methods, from semiprecious stones to noble fabrics with damasked inspiration. Golden glints for accessories such as earrings, armbands or brooches, contrasting with the collection's soft dusky tones. The brand is loyal to black and white contrasts, a sure-fire combination for evening gowns. The combination of black and white is the staple of the Veneno en la Piel evening wear collection, also dominated by the use of red. Lace, organza silk, satin and gauze are combined to perfection to bring out the figure with fluid and vaporous designs featuring plunging necklines and backs. María Coca hits Momad Metrópolis with a collection designed for special occasions, featuring pure silk fabrics, gazar silk Jacquards and colour lace with trimmings including fox fur, gold and silver mesh and guipure lace. The colour palette includes burgundy red, blues, black and white, turquoise, pearl grey and gold. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Manuela va de fiesta launches its collection at the event with its speciality, party dresses. 50s-style dresses are back in modern fabrics such as neoprene or gabardine, providing waterproof properties and sophisticated design along with trimmings and details giving the design a unique touch. First Communion outfits make their début at Momad Metrópolis The first communion is one of the most special occasions in the life of any young girl and the major designers know it. Marla Española showcases different collections of first communion dresses at the fair. Among which stand out the first collection designed by Roberto Torretta for the brand, as well as those by other well-known designers who had already worked with Marla, such as Devota&Lomba, Francis Montesinos, Hannibal Laguna and El Caballo. Moda Adlib at Momad Metrópolis Adlib fashion is well represented at the event with a group of Ibizan businesses set to attend and showcase their style, which has travelled beyond local borders and risen as one of the island's hallmarks. Among the brands attending this year is Tony Botet. The brand presents two very different collections. The first of which features a series of prêt-à-porter dresses with rustic finishes such as lace edging, fringes and frayed borders. The second collection, “I love México”, is designed for brides and was presented with the Dedal de Oro award at the Costura España fashion show. It is a purely Ibizan line but which draws inspiration from Mexican culture, featuring cotton, satin, boiles and lace edging patchwork. The Dira Moda Ibiza collections represent an ideal image of freedom. Traditional and modernist designs dressing women in off-white and splashes of hand sewn lace edging and natural materials such as voilé. With their wedding dress line, Dira Moda dresses brides looking for dreamy and magical Ibizan beaches. Piluca Bayarri is one of our most international Adlib designers and is the favoured choice of many well-know faces. The designer is presenting two collections: Isla Blanca is a line featuring white cotton, lace, white and pastel colours and Beach Wear features bikinis and accessories favouring bright colours and Swarovski crystals. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] Hair accessories for those special occasions Tocados Cloche showcases pieces inspired by the 50s, bringing back wax crowns, flowers and porcelain decorations, both for wedding and party pieces. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: The new collection from Los Tocados de Marieta continues to employ hand crafted techniques to bring us unique details and very strong lines. The brand's designs heavily feature gold, silver and pearl whites which shine with an inner light. PREVIEW OF PROPOSALS BY SELECTED CHILDRENSWEAR FIRMS More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: This year, Momad Metrópolis is again paying special attention to children's fashion with a selection of brands that are presenting their clothing, footwear and accessories proposals at the Como Kids section of the Fair. A noteworthy addition to the selection is the group of firms coming under the umbrella brand Little Special 7th Edition by Little Barcelona, specialising in childrenswear. For the second time, these firms are presenting well-thought-out, fun and original proposals for kids in a distinctive space with fun décor. Alongside the brands united under the Little Special Edition umbrella, many independent firms will be taking part. Emio Gourmet Clothing designs are inspired by a mix of cultures that form an eclectic combination based on very original tattoo-inspired prints and drawings from Japanese culture. As for fabrics, the firm is committed to natural and comfortable materials, such as cotton or gauze. The Danish brand Ubang has a children's collection based on three main themes: prints inspired by retro wallpaper, soft hues and fun drawings of wild animals. Intense green notes serve as a harmonious and peaceful backdrop for pastel shades and grey colours. Among the amusing pictures of animals that UBANG has welcomed into its own jungle are the raccoon, fox, rhino and owl. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Muakmoi presents some designs for SpringSummer 2015 with floral prints and checks that combine earth and green tones with more cheerful colours like blue, orange and yellow. The firm is presenting shirt and trouser combinations for boys, while for girls it creates more feminine outfits, such as blouses, skirts or dresses. Papilladefruta offers both decorative and textile children's items, made using illustrations and prints created specifically for the collection – ideal for babies. Natural fabrics like cotton and linen, combined with other resistant, waterproof and absorbent materials that prevent liquids soaking through. OrganicZoo is a British fashion concept brand for babies and children, whose garments are made using 100% organic cotton. The collection favours basic colours, like grey and white, combined with more vivid colours, such as orange or green. Boam is a line designed especially for younger girls. The firm's collection comprises unique, romantic pieces in vibrant colours and soft materials. Through natural and ethnic mixes, the brand's boho style shows a clear vintage influence. The most basic and timeless colours and fluid materials are the keys to a boho-chic style that is manifests through well-designed layers combinations. Kitipongo presents a collection combining traditional materials with avantgarde designs. The firm is going for cotton and linen as star fabrics for the summer and wool for the winter cold. Their colours are brown, green and beige. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Fashion and quality in children's shoes Alongside the brands united under the Little Special Edition brand umbrella, many independent firms will be taking part in the Cosmo Kids sector. Among them are Xti Kids, Gioseppo Kids, Mayoral Shoes and Vieja Small. Xti Kids presents a cheerful collection for Autumn-Winter with shoes inspired by the latest fashion trends. So, we can expect sneakers, hiking boots, sports, ballet flats and derbies. There will also be a wide range of ankle boots and high and medium-length boots in captivating colour combinations and finishes: biker, military, hiking and so on. These proposals are combined with attractive detailing and patterns, such as military camouflage, animal prints, floral prints, denim, metallic finishes, sequins or studs. The brand's kids' line also follows the colour trends of the season, and presents a wide range of autumnal shades, such as navy, burgundy, green moss, jeans, grey, taupe, camel, brown and cinnamon; without forgetting plated gold, bronze and silver and timeless black. Gioseppo Kids also presents its line of children's shoes, with proposals under three collections in Cosmo Kids in Momad Metrópolis. Luxury Rock combines urban and rock spirit with elegant sparkles of diamonds, pearls and stars. Heels continue to grow chunkier while quilted materials protect little ones from the winter cold. Party Time brings together proposals that are characterised by multi-coloured prints with a very sporty, tribal-inspired look. Their creations show a colourful collage of wool, tweed and animal prints. Finally, the third collection receives the London-inspired brand The Victoria Station. It includes great classic pieces, brought up-to-date with new volumes and shapes. In this line, metallic materials are softened and sophisticated colours like burgundy, navy, grey and leather gain presence. Mayoral Shoes has a girls' collection that stands out due to the variety and design of the proposals. The pieces which the brand has selected are animal prints (leopard, zebra, etc.); metallic patent leather inspired by the biker world and metallic touches and padding in red, pink, silver and platinum tones. For children, their creations are updated classic pieces. Camouflage prints in navy and metallic colours, taupes, hunter green, chocolate, grey and anthracite are all here. More information: Nuria de Miguel Press Officer Tel.: +34 91 722 50 98 [email protected] www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. +34 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] For more information and photos: www.presscentre.ifema.es Follow us on: Vieja Small proposes a selection of slippers that respect the environment. For its Autumn/Winter collection, the firm has introduced new materials like mesh (made with recycled plastic and cotton), or Tilapia (using fish leather). Reinforced at the front and with a light and flexible sole, this French firm's new shoes come in strong colours like gold or copper. Organising Committee Hilario Alfaro HILARIO ALFARO, S.A. Ángel Asensio Laguna President of FEDECON (Spanish Federation of Clothing Companies) Félix Bellido Quintián ASEFMA president Salvador Cantallops CANTALLOPS 1897, S.L. Juan Carlos Fernández de Salort MENORCAN FOOTWEAR MANUFACTURERS ASSOCIATION Dolores Flores Cerdán AYUNTAMIENTO DE MADRID More information: Javier García Lillo FICE Nuria de Miguel Press Officer Tel.: 91 722 50 98 [email protected] Francisco García Molina Distributor of MODAGOZA SL fashion brands. www.momad.metropolis.ifema.es Roatán Comunicación María Jesús Gómez [email protected] Tel. 91 563 67 80 Helena Valera International Press Tel.: +34 91 722 51 74 [email protected] Yolanda Gómez Escuer JOSÉ GÓMEZ BENET, S.A. Fernando Gutiérrez General Manager of Iberpiel Juan José Gutierrez de Arriba Head of Women's Division EL CORTÉ INGLÉS For more information and photos:Francisco López www.presscentre.ifema.es IGMAPA, S.L. Follow us on: Ruano Fermín Lucas IFEMA, FERIA DE MADRID Andrés Contreras González BESTSELLER WHOLESALE SPAIN S.L. Ángel Luís Martín Martín COMMUNITY OF MADRID Jorge Martínez Hernández / Martín Martínez Hernández JESTION MAYOR S.L. Luis Guichot Jiménez President FEPYCM-CECOMA (Spanish Federation of Furriers and Fashion Designers) Borja Oria Riu President of ACOTEX Alberto Rocha Guisande Confederation of Textile Industries of Galicia Santiago Ros Vidal MUSTANG INTER S.L. 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