Case Study - Propel Group

Mar keting: R eta i l Co llat er a l
Overview
Impact
Client engaged agency to create and implement a
fresh approach for their internally produced customer
reward program.
The result is renewed customer interest in the program while
also complimenting the up-scale Neiman Marcus brand.
Solution
Propel researched, developed and collaborated with client’s
team of writers and producers to implement a campaign
strategy that consisted of concise, to-the-point messaging,
striking visuals and bold colors.
2 8 3 0 S a m u e l l B l v d . D a l l a s , TX 7 52 2 3 214.841.1032 w w w.p ropelgroup. com
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5/15/13
10:55 AM