2016-17 Marketing Guide

2016/17
MARKETING GUIDE
RiverKings Fans By The Numbers
The RiverKings averaged 2,329 fans per home game in 2015-16, for a season total 65,232.
68%
68% of fans are between
25-45 years old
87%
87% have attended or
graduated from college
55%
52%
55% of fans are male
45% are female
52% of fans reside in
DeSoto County, MS
76%
76% have a household
income of $90,000 or more
55%
55% are in households
of four or more
RiverKings.com saw more than 345,000 unique page-views during the 2015-16 season.
RiverKings.com • 4560 Venture Drive, Southaven • 662-342-1755
KINGTRON
Have your company featured on the KingTron every game!
Game Action:
• Goal Replay
• Fight Replay
• Icing/Offsides
• Noise Meter
• Pest of the Game
OLD Play
•SPower
• Penalty Kill
• Puck Out-of-Play
• SPHL Scoreboard
• Three Stars
In-Game Features:
D
OL Delivery
• Dance Battle
•SPizza
• Kiss Cam
• Puck Drop
• Fan of the Game
Delivery
• Healthy Tip
• 30-Second
• Smile Cam
Commercial
Let us create a custom promo
to highlight your company!
UNIFORMS
Our uniforms are prominently featured in all press, photos,
media coverage and other promotions!
OLD Patch • Uniform Socks
Helmet Decal • SJersey
Warm-Up Jersey • Specialty Jersey
Put your
logo here!
RiverKings.com • 4560 Venture Drive, Southaven • 662-342-1755
RiverKings.com • 4560 Venture Drive, Southaven • 662-342-1755
•
•
•
•
Individual Page Banner Ad
Partner Page
Picture of the Week
Rotating Home Page Banner
RiverKings.com saw more than
115,000 unique visitors last season
WEB ADVERTISING
• Coach/Player Interview • Puck Drop
• Pre-/Post-Game or Intermission Report
• SPHL Scoreboard or Standings
In-Game Mentions:
• One 30-Second Spot
• Two 30-Second Spots
Every game is streamed live on SPHL Live by NeuLion
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PRINT MATERIALS
SIGNAGE
Showcase your business at the rink for every fan to see!
• Regular (3’ x 8’) Dasher • Super (3’ x 14’) Dasher • Mini (3’ x 4’) Dasher • On-Ice Logo
• Goal Posts
• Seating Bowl Banner
• Van Wrap
• Zamboni Wrap
• Ribbon Board - Your company featured on
the LED fascia boards
• Travel Trailer - Go where the team goes!
FACE OFF FIELD TRIP
Appeal to students and teachers during our school games!
• Title Sponsorship - Become a
primary sponsor of this event!
• Silver Sponsorship
• Bronze Sponsorship
Face Off
Field Tr
ip
• Workbook Page
- Create & share
educational content
that connects with
your company
Presented
By:
Featuring
:
• Geography
• Math Bui
lding Blocks
• Scientific
Method
• Music Edu
cation
• Hockey 101
• Plus MUCH
MORE!
FREE Ticket
Inside!
December 8,
2015
RiverKings.com • 4560 Venture Drive, Southaven • 662-342-1755
PROMOTIONS
In-Game Promotions:
• Best Seat in the House
• Puck Toss - Fans toss foam
pucks at targets to win
• Concourse Table - Connect
directly with fans in arena
• Fan Zone
• Game Night - Present a
special theme night
• Intermission Activity
Giveaways:
• Exit Coupon
• First Goal
• Four Goal Giveaway - Give
another reason to cheer!
• Trading Cards
• On-Ice Contests - Give a
fans a chance to win prizes
from your company
• Period - PA read plus 20
minutes of ribbon ads
• T-Shirt Toss / Slingshot
• Trivia Challenge
• Whatever else you can
possibly imagine!
• Bobbleheads - Put your
logo on a premium item
• Magnetic Schedules
• Schedule Coasters
• Team Calendar
EVENTS
OLD Show
•SCoach’s
• College Night
• Family 4-Packs
• Mascot Appearances
• Post-Game Party
• Post-Game Skate
• Pre-Game Warm-Up
• Teen Night
SPECIAL ITEMS
• Ice Naming Rights - Mention in every release & ad
• Kids’ Club - Featured on T-Shirts, Website & events
• Birthday Sponsorship - Featured on Website &
birthday event signage
RiverKings.com • 4560 Venture Drive, Southaven • 662-342-1755