Online Payments Market Guide 2013
Transcription
Online Payments Market Guide 2013
ONLINE PAYMENTS MARKET GUIDE 2013 INSIGHTS INTO THE GLOBAL ONLINE PAYMENTS MARKET Building Better Commerce Fraud & Payments Professionals Ecommerce Europe, the association representing companies selling products and services online to consumers in Europe, strongly recommends this guide as a rich, highly valuable source of business intelligence. A must read for professionals in online payments and related topics. Paul Alfing – Chair of the E-payments Committee – Ecommerce Europe ONLINE PAYMENTS MARKET GUIDE 2013 INSIGHTS IN THE WORLDWIDE ONLINE PAYMENTS MARKET Authors Mirela Amariei Tiberiu Avram Ionela Barbuta Sabina Dobrean Mihaela Mihaila Adriana Screpnic RELEASE | VERSION 1.0 | NOVEMBER 2013 | COPYRIGHT © THE PAYPERS BV | ALL RIGHTS RESERVED 2 ONLINE PAYMENTS MARKET GUIDE 2013 INTRODUCTION Introduction You are reading the Online Payments Market Guide 2013, an In Part 1, Nicolas Vedrenne, Managing Director with the MRC, up-to-date reference source for online payment service provider - a leading non-profit global trade association that represents related information at global level. This guide is published once a payments and fraud professionals from major global brands, speaks year by The Paypers, the leading independent source of news and about payments as a business strategy, with a particular focus on analyses for professionals in the payment industry. key insights into what e-commerce payments professionals will see in 2014. This fourth edition of the Online Payments Market Guide is putting together a comprehensive overview of the global e-payments Paul Alfing, the Chair of the E-payments Committee of Ecommerce ecosystem, mapping out ongoing developments, success stories Europe, the European umbrella organisation for webshops, and industry players in the market. Voices from all across the online discusses the way the concept 'access to the account' will boost payments ecosystem, including stakeholders, payments services innovation in the payments landscape, while Thaer Sabri, CEO of providers, payment gateways, technology companies, merchants, the Electronic Money Association, highlights the current regulatory processors, acquirers as well as top industry experts have exposed challenges in the payments industry. their vision on the main developments in the online payments space or shared their experiences with online payments services Part 2 of the Online Payments Market Guide is a section dedicated implementations. to thought leadership contributions and initiatives in the field of online financial services, featuring various contextual approaches Within a context where new players, technologies, business models for online transactions, as presented by key industry players, and rivalries emerge every day, the Online Payments Market including Computop (A Look at the Various E-commerce and Guide 2013 developed by The Paypers aims to serve a twofold Payment Trends), Kalixa (The Way We Pay Needs to Catch Up with purpose. On the one hand, it aims to provide an arena where voices the Way We Shop), Digital River (Cross-Border Commerce Goes from all across the industry can expose their vision, discuss trends Glocal: Understanding your Local Customer) and Paymentwall and developments, business models and revenue opportunities, (International payments - 9 Ways Your Company Can Go Global on and argue the case for what they consider to be the way forward a Local Scale). in online financial services. On the other hand, the guide aims to be a comprehensive source of information for industry professionals, Given the fact that the number of payment methods in the PSP‘s allowing them to gain access to a rich, all-in-one reference material portfolio is most important to large merchants, who rank it as one relevant for the online financial services ecosystem and features of the most important factor that determines their choice of a PSP, both thought leadership articles and actual business cases we expect the latter to maintain their focus on alternative payment providing information as well as food for thought. methods as part of their business portfolio. In order to illustrate the importance of such methods, we have dedicated a special section The Online Payments Market Guide 2013 features a three- to this topic, with contributions from Trustly (Online banking will part structure, with Part 1 dedicated to insights from industry win the mobile payments race - with added convenience), Paymill stakeholders and associations involved in the online payments (The Future of Payments), Acceptemail (Making SEPA Direct Debits ecosystem. Work Online: E-mandates as Real SEPA Innovation) and Give.it (A New Transaction Model for Gift-Giving on the Internet). INTRODUCTION ONLINE PAYMENTS MARKET GUIDE 2013 Also featured is an article by Shikko Nijland, managing partner at However, we should keep in mind that merchants assess the value international consultancy firm Innopay, who discusses the impli of an alternative payment mechanism in the number of customers it cations of the 'Access to the Payment Account' along the lines of can attract, as well as the repeat transactions and loyal customers. merchants' top priorities. Furthermore, although generally pitched as a safer option for online payments than credit cards, alternative payment methods can also Part 2 also includes exclusive contributions from Worldline (Online become easy target for fraudsters. Payments in Motion - The Reinvention of Payments), DataCash (Boosting Conversion Rates Online), Adyen (Payments 3.0: How The Online Payments Market Guide 2013 is a great means to stay technology disrupted the payments industry), Moduslink (More Than informed and keep up to date with the latest industry perspectives, Just Payments – Financial Complexity in a Multi-Channel World), trends and developments, a highly useful document that should Wirecard (New Consumer Behavior: Shopping in All Channels) and be kept at hand at all times. Finally, this document has been put Payvision (Global Acquiring - Business Drivers & Opportunities in together with the utmost care. If you discover that, despite our Cross-Border E-commerce), among others. efforts, it features information that is unclear or erroneous, we very much appreciate your feedback. Part 3 presents in-depth company profiles mapping out key players in the global online payments space, including processors, Adriana Screpnic, acquirers and alternative payment methods. Also, an enhanced Editor-in-Chief, The Paypers online company profiles database with advanced search functio nality complements the PDF version of the Guide, allowing readers unprecedented access to and visibility into the global PSP alter native payments market. The glossary will assist you in understanding many of the terms used in this guide. Since this is an on-going project that will definitely evolve, the glossary will also continue to grow. It is no longer a secret that e-commerce can grow at a faster rate if e-payments are made more widely available, but simply relying on credit cards to make all purchases online is not enough. Therefore, one must ponder on the merchant readiness to also integrate alternative payment systems with their own business. The increasing number of such payment options, combined with unpopular fees associated with standard credit card processing, has prompted businesses to turn to alternative payment solutions. 3 4 ONLINE PAYMENTS MARKET GUIDE 2013 TABLE OF CONTENTS Table of contents 2Introduction 5 VOICE OF THE INDUSTRY SECTION 6 Payments as Business Strategy for 2014 | Nicolas Vedrenne, Managing Director – Europe, MRC 8 To Boost Innovation in Payments Landscape: Access to Account | Paul Alfing, Chair of the E-payments Committee, Ecommerce Europe 10 Current Regulatory Challenges in the Payments Industry | Thaer Sabri, Chief Executive, Electronic Money Association 12 THOUGHT LEADERSHIP SECTION 14 Kalixa | The Way We Pay Needs to Catch Up with the Way We Shop 16 Exclusive interview with Ralf Gladis | Co-Founder & CEO Computop 18 Digital River | Cross-Border Commerce Goes Glocal: Understanding Your Local Customer 20 Paymentwall | International Payments - 9 Ways Your Company Can Go Global on a Local Scale 24 Trustly | Online Banking Will Win the Mobile Payments Race - With Added Convenience 26 Paymill | The Future of Payments 28 AcceptEmail | Making SEPA Direct Debits Work Online: E-mandates as Real SEPA Innovation 30 Give.it | A New Transaction Model for Gift-Giving on the Internet 32 Innopay | Access to the Payment Account and Why Merchants Should Enter Proactively 36 Worldline | Online Payment in Motion: The Reinvention of Payment 40 DataCash | Boosting Conversion Rates Online 44 Adyen | Payments 3.0: How Technology Disrupted the Payments Industry 48 ModusLink | More Than Just Payments – Financial Complexity in a Multi-Channel World 50 Edgar Dunn | Payments in a Multichannel Environment 54 Wirecard | New Consumer Behaviour: Shopping in All Channels 58 The Paypers | E-commerce – a Cross-border Approach 60 Payvision | Global Acquiring - Business Drivers & Opportunities in Cross-Border E-commerce 64 Web2Asia | Expanding Internationally: How to Avoid Failure in China E-commerce 68 Timelex | Processing Customer Payment Data: Effective Marketing Tool…but Legally Permitted? 74 COMPANY PROFILES VOICE OF THE INDUSTRY 6 ONLINE PAYMENTS MARKET GUIDE 2013 VOICE OF THE INDUSTRY Building Better Commerce MRC Fraud & Payments Professionals Payments as Business Strategy for 2014 Being at the forefront of global payments is critical for e-commerce This growth will be lead by more cross-collaboration with internal professionals. That’s why at the MRC, a leading non-profit marketing and finance teams and companies will be forced to global trade association that represents payments and fraud consider new business models that best fit their company’s professionals from major global brands, we are constantly payments profile, in order to remain competitive in the global working with our members to identify what they see as the biggest market. Cash on delivery (COD), offline payments and open challenges and opportunities in the payments industry. With a invoice will be part of companies’ international expansion strategy. membership that encompasses retail, luxury goods, digital goods, Other key points to note include the following: travel, subscription services and much more, our merchants bring both an informed and diverse perspective to the table. Here are • P ayments specific to mobile (sms, carrier billing, etc.) are on just a few insights into what we believe e-commerce payments the rise with both a unique and dynamic approach to the rest of professionals will see in 2014. alternative payments; • D igital wallet wars continue this year with major operators Streamlined processes launching local programs to test their solutions in the market; Internally, data analysis, big-data and data visualization will drive • Multi-channel strategy refinement and the barrier between online the growth of such techniques as statistical modeling or machine and offline payments will continue to be an ongoing trend for learning , helping to create new tools to analyze the performance retailers of payments systems. Leading brands are working tirelessly on what they call payment mix analytics, or analyzing and delivering Increased focus on compliance a dynamic selection of payment methods. The goal is not to We strongly encourage payments professionals to build ongoing just drive more gross sales but also to reduce risk and most working relationships with their legal teams to help streamline the importantly to maximize net revenue. Tokenization (card-on-file) compliance processes. Create allies that can help with RFI/RFP’s and offering customers their most preferred payment method, as you look for new external vendors. Legal can also help ensure whilst ensuring adoption, is another key trend this year that will that you abide by regulations specific to international regions carry over into 2014. where you accept payments. Rapid & steady growth If your company operates in Europe then you must be SEPA (Single The payments space continues to grow at more of a rapid pace Euro Payments Area) compliant by February 2014. Finance teams every day. New merchant and PSP start-ups are emerging will also have to make sure they use the new IBAN (International overnight, helping to change the traditional models and create Bank Account Number) formats and standards, as mandated by new tools and techniques to streamline the payments process. SEPA. Alternative payments and personalizing checkout usability for each market with a focus on increasing conversions will be a hot Virtual currencies such as Bitcoin or credits such as Facebook topic for all payments professionals in 2014. credits or miles will be a trending topic when speaking about compliance and money laundering regulations. VOICE OF THE INDUSTRY ONLINE PAYMENTS MARKET GUIDE 2013 Nicolas Vedrenne, Managing Director – Europe, MRC Finally, continued professional development and education is critical for payments professionals. Here at the MRC, we bring merchants together four times a year for face-to-face education and networking. We also host more than 70 webinars annually and produce a series of white papers and issue brief with timely and relevant content. Growing yourself professionally and meeting others in the industry is the best way to give you tools to streamline your payments process and increase your revenue. ABOUT THE ORGANISATION: THE MRC IS THE FOREMOST GLOBAL ORGANIZATION THAT FULLY SUPPORTS AND PROMOTES OPERATIONAL EXCELLENCE FOR FRAUD, SECURITY, RISK AND PAYMENTS PROFESSIONALS WITHIN ECOMMERCE. MEMBERSHIP INCLUDES NEARLY 400 OF THE WORLD’S MOST PROMINENT MERCHANTS AND MORE THAN 50 CATEGORY LEADING SOLUTION PROVIDERS. MRC M E M B E R S R E P O RT 4 5 % L E S S R E V E N U E LOSS DUE TO FRAUD THAN NON-MEMBERS, EXPERIENCE MORE THAN 50% LESS MANUAL REVIEWS AND BOAST 50% LESS FRAUD RELATED CHARGEBACKS. ABOUT THE AUTHOR: WITH A MASTER FROM PA R I S B U S I N E S S S C H O O L ( E S G PA R I S ) , NICOLAS VEDRENNE DEVELOPED ITS CAREER IN FRANCE, UK, LATIN AMERICA AND SPAIN WITH SOCIÉTÉ GÉNÉRALE, SEMA GROUP AND MONEXT, SPECIALIZING IN PAYMENT SYSTEMS, FRAUD PREVENTION, RISK MANAGEMENT AND CREDIT BUREAUX. IN 1999, HE TOOK THE RESPONSIBILITY OF SEVERAL EXPERIAN BUSINESSES AS PRESIDENT HISPANO AMERICA AND CEO SPAIN. www.merchantriskcouncil.org 7 8 ONLINE PAYMENTS MARKET GUIDE 2013 VOICE OF THE INDUSTRY Ecommerce Europe To Boost Innovation in Payments Landscape: Access to Account The ability to access the necessary account information will help innovative players offer cheaper, more efficient services and make full use of technological advances in e-payments. Third-party On 24 July 2013, the European Commission has published the payment providers (TPPs) registered under the PSD will be able long-awaited proposals on the payments market in Europe, to initiate payment transactions on the part of consumers (i.e. consisting of a revised Payment Services Directive (PSD2) and banks have to allow them access to payment infrastructures) as a Regulation on multilateral interchange fees (MIF). PSD2 is long as the consumer gives prior consent and TPP fulfils security supposed to update the first Payment Services Directive which requirements. The adoption of these proposals would go a long stems from 2007 and was (and is) meant to increase pan-European way towards making SEPA a reality for cards and mobile payments competition in the payments industry, including non-bank service whilst creating more transparency and competition in the Single providers. The package is broadly welcomed by merchants and Market. It would also remove excessive costs for retailers and Ecommerce Europe has high expectations of the concept ‘access give them the freedom to choose new, cost-effective models, to the account’ by the inclusion of third-party payment providers providing a boost to innovation. These savings will be passed on within the PSD and enabling third-party providers to initiate to consumers through better services and overall prices. The real payments. The opening of payments markets to new entrants will cost of payments will also be more transparent and the consumer significantly improve competition and stimulate innovation in the will have a wider choice of payment method, particularly online. European payment landscape. The overall result will be to stimulate economic growth and help revive the economy as a whole. PDS2 for innovation Reform of the regulatory landscape for payments is urgently Do the TPPs meet the best payment mix? needed to help European consumers take advantage of the Web merchants determine their optimal payment mix based on opportunities offered by the Single Euro Payments Area and rapid three criteria: reach, conversion and cost. Reach is defined as technological developments. The proposed legislation will help the number of potential buyers that have access to the mix of Europe’s payments market to embrace innovation, so benefitting payment methods. The total reach of a merchant’s payment mix businesses and consumers and allowing innovative European determines whether an interested visitor is a potential customer. companies to take the lead in developing new payment models. The conversion determines the probability of that potential A new development that merchants have high expectations of is customer becoming an actual customer: it determines business the concept dubbed by the European Central Bank ‘access to the revenue, inter alia. Finally, the fair cost of the payment partially account’. The idea of banks opening up their payment accounts affects the profitability of that customer. The cost of payments is for third parties to get information or initiate payments is inspiring among the merchants’ most important concerns, but only after and can boost innovation. Access by third parties could enable both reach and conversion are satisfied. In their search for reach, non-bank payment service providers to provide information merchants are better equipped to increase the number of payment services and initiate payments outside the context of today’s methods they offer than consumers are willing to increase the schemes through an arrangement that appears similar as an ‘API’. number of payment methods they use. Especially in cross-border A situation where new payment products can be established by e-commerce, merchants need to offer more payment methods to individual entrepreneurs and payment service providers that guarantee reach. Having numerous efficient payment solutions, deliver e-payment initiation services, can accelerate product with large consumer reach, will be in the interest of both online development and foster competition. retailers and consumers. VOICE OF THE INDUSTRY ONLINE PAYMENTS MARKET GUIDE 2013 Paul Alfing, Chair of the E-payments Committee, Ecommerce Europe Third party payment providers (TPPs) offering payment initiation Either way, Ecommerce Europe foresees that PSD2 hold many services or account information platforms are introduced and positive things to boost innovation for cross-border e-commerce. regulated within PSD2. These so-called 'payment initiation services' login to online banking environments of the consumer on behalf of the consumer to check if funds are available or if a person is of legal age. These services were unregulated under PSD1 and were seen as operating in a ‘grey area’ of PSD1 although they have known immense growth over the past years. It is very much possible that new TPPs appear and offer (pan-European) A B O U T T H E A S S O C I AT I O N : E C O M M E R C E EUROPE IS THE ASSOCIATION REPRESENTING COMPANIES SELLING PRODUCTS AND/OR SERVICES ONLINE TO CONSUMERS IN EUROPE. tailored services to merchants and consumers alike. Under PSD2 it is also probable that these TPPs will start to offer new ways of identifying customers online, based on bank account information. These new developments can bring positive features, but they must always be contained in a clear regulatory framework, so merchants and consumers can have a clear understanding of rules and conditions. The regulatory and licensing regime of the revised FOUNDED BY LEADING N AT I O N A L E-COMMERCE ASSOCIATIONS, ITS MISSION I S T O A D VA N C E T H E I N T E R E S T S A N D INFLUENCE OF E-COMMERCE IN EUROPE T H R O U G H A D V O C A C Y, C O M M U N I C AT I O N AND NETWORKING. PSD should be wide enough to assure the reliability and security of third-party payment providers both for the consumers and the merchant. Clear rules on liability should also be established. THE GOALS OF ECOMMERCE EUROPE ARE: 1. ENHANCE THE SUCCESS OF THE EUROPEAN B2C E-COMMERCE INDUSTRY; Conclusion To provide more choice of payment methods, there’s demand for alternatives for cards that offer reach and conversion at fair cost. TPPs will try to expand their reach across Europe with simple standardized payment methods. PSD2 makes it possible for any certified third party to get access to the information of any payment account on behalf of the consumer. On the other hand, banks might come up with their own pan-EU payment solutions that either competes with other TPPs or cooperates with them. And it remains to be seen whether a plethora of TPPs will pop up 2. P ROVIDE FOR A STRONG AND EFFECTIVE REPRES ENTATION OF B2C E-COMMERCE INDUSTRY IN BRUSSELS; 3. ADVANCE THE INTEREST OF B2C E-COMMERCE INDUSTRY WITH RELEVANT STAKEHOLDERS AND INSTITUTIONS; 4. IN AN ENVIRONMENT WHERE E-COMMERCE COMPANIES FEEL AT HOME; 5. W I T H N E W B R A N D R E C O G N I T I O N A N D MEMBERSHIP ENGAGEMENT AT ALL LEVELS. and create a fragmented market for payments in which consumers and merchants cannot distinguish anymore between trustworthy and fraudulent payment services. If a fragmented market becomes reality, consumer trust in the e-commerce market could slip away which would be detrimental to the continued growth of e-commerce. For that, the introduction of this new ‘class’ of payments should be accompanied by adequate communication by the third parties developing the services and by the issuing ABOUT THE AUTHOR: PAUL ALFING IS CHAIR OF THE E-PAYMENTS COMMITTEE OF ECOMMERCE EUROPE, THE ASSOCIATION REPRESENTING 4.000+ COMPANIES SELLING PRODUCTS AND/ OR SERVICES ONLINE TO CONSUMERS IN EUROPE. banks. We risk confusing the market if services are not positioned properly. www.ecommerce-europe.eu 9 10 ONLINE PAYMENTS MARKET GUIDE 2013 VOICE OF THE INDUSTRY EMA Current Regulatory Challenges in the Payments Industry Our current work with respect to the Fourth Money Laundering Directive in the EU is, amongst other things, focused on the adoption of the newly issued FATF guidance for New Payment When in the late 1990s a variety of electronic cash products came Products and Services, the FATF guidance on Financial Inclusion, into existence, European regulators introduced the Electronic as well as the incorporation of the SDD regime as a practical Money Directive. This Directive created a ‘narrow bank’ type of approach to limiting risk while enabling access for a wide range supervisory regime, where new issuers could set up electronic of consumers. We continue to work closely with regulators, law money institutions, recognised as a type of credit institution. enforcement and government bodies to implement the legislation These institutions had a smaller capital requirement and their in a practical manner that meets supervisory objectives as well as activities were confined to the issuing of e-money. consumer and business needs. A group of these issuers formed the Electronic Money Association The Payment Services Directive and MIF Regulation (EMA) in 2001 in order to coordinate their position in the dialogue In July 2013, the European Commission published its proposed that commenced with UK regulators on the implementation of changes to the Payment Services Directive (PSD) and introduced the Electronic Money Directive. This helped achieve a better a draft regulation on multilateral interchange fees. understanding of business needs and regulatory requirements, as a result of which the UK regulatory regime came to present a These initiatives reflect developments in the payments industry and favourable environment for this new type of payment company. in regulatory policy. The PSD introduces a new type of payment Accordingly, many market players obtained their e-money license service provider, called ‘third party payment service provider,’ in the UK. who may either be an aggregator of payment services data or an intermediary enabling payments to be made from payment Over the years, EMA has become the platform for other innovative accounts. The latter service, known as ‘payment initiation service,’ licensed institutions as well, such as payment institutions, will typically enable payments from a consumer’s bank account payment schemes and banks issuing e-money. These companies to the bank account of a merchant without the PSP itself being are active in more than 30 countries and process almost 1.5 billion party to the payment. The revised PSD also provides for changes transactions per year. to the scope of regulation and introduces a number of IT security related provisions that specify greater detail in a number of areas The Fourth Money Laundering Directive that were previously left to firms. A notable provision relates to use One of our activities is to establish industry guidelines that clarify of two-factor authentication for online payments. The PSD also how the regulatory requirements on money laundering can be includes provisions on reporting of security incidents, as well as met. A key development, for example, was the adoption of a periodic reporting obligations. Simplified Due Diligence (SDD) regime, which the UK government subsequently approved. This regime postpones the due diligence The regulation of interchange fees will impact directly on cost for e-money products until a threshold has been reached or until and income and require a reconsideration of business models. All the risk merits early due diligence. This approach, which has also these topics have our attention, as they may impact the operations been adopted in the Third Money Laundering Directive, removes and procedures of the industry. barriers to the adoption of the new e-money products. VOICE OF THE INDUSTRY ONLINE PAYMENTS MARKET GUIDE 2013 Thaer Sabri, Chief Executive, Electronic Money Association The Electronic Money Directive In 2014, the Electronic Money Directive will be evaluated and a revision can be expected. The EMA will of course be contributing to this process, which will involve the evaluation of the prudential and passport regime. Passporting is an important subject area for the EMA; whereas banks usually set up branches, electronic money issuers commonly use distributors to place e-money in the hands of consumers, thereby offering their services on a cross-border basis and without a local presence. This means the industry requires European rather than local regulation. The EMA tracks and monitors the implementation of directives and regulations in the different European member states. We use the information to assist our members in their cross-border operations and to provide precise feedback to regulators on the effect of their regulations on the market. As a part of our monitoring we have also developed a fraud typology and remain alert to new developments. ABOUT THE ASSOCIATION: THE ELECTRONIC MONEY ASSOCIATION (EMA) IS THE EUROPEAN TRADE BODY REPRESENTING ELECTRONIC MONEY ISSUERS, PAYMENT INSTITUTIONS ( P I S ) , B A N K S A N D PAY M E N T S C H E M E S . Future developments While the above developments certainly impact the development of the industry, the deciding success factors remain commercial in nature. In the last few years, the most successful innovations in payments have been those that offer payments in new contexts, those that offer access to customers who were previously excluded, and those that form part of a new business or social THE EMA ACTS AS A FORUM FOR THE INDUSTRY, ENA BLING THE SHARING OF KNOW-HOW AND THE DEVELOPMENT OF GOOD PRACTICE. IT REPRESENTS ITS MEMBERS IN DISCUSSIONS WITH THE GOVERNMENT, EU ORGANISATIONS, CONSUMER BODIES AND OTHER INTERESTED PARTIES. interaction. In all cases, products succeed because they bring benefits to all the participants in the value chain. ABOUT THE AUTHOR: THAER SABRI IS THE CHIEF EXECUTIVE OF THE ELECTRONIC MONEY ASSOCIATION AND HAS WORKED FOR MORE THAN 10 YEARS IN THE INDUSTRY. HE IS ALSO THE FOUNDER OF FM LEGAL, A CONSULTANCY THAT FOCUSES ON FINANCIAL REGULATION OF ELECTRONIC MONEY, REMITTANCES AND OTHER PAYMENTS. www.e-ma.org 11 THOUGHT LEADERSHIP SECTION CONTEXTUAL APPROACHES FOR ONLINE TRANSACTIONS 14 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Kalixa Payments Group The Way We Pay Needs to Catch Up with the Way We Shop Consumers are getting used to shopping wherever and whenever they are. They are ‘showrooming’ (using their phones to make price comparisons in-store and go elsewhere to pick up bargains). Retail, media and transport have changed radically over the past 10 years. And yet payments have barely altered at all. But that’s It’s clear that consumers and retailers are embracing new all changing, says Kalixa’s Colin Swain, as new technologies and shopping and personal finance concepts. payment players finally transform the way we make transactions… Payments in the slow lane Innovation on the high street Payments, for the most part, have barely changed in 50 years. Many of the biggest high street names now recognise that they Cash and traditional cards still dominate. According to the must adopt some of the best of the new e-commerce technologies Payments Council, the number of transactions using cash in Europe to re-invent themselves. Initiatives such as introducing apps where is expected to decline from 21 billion in 2012 to 14 billion in 2022. consumers can browse a retailer’s full catalogue and the rise of ‘click and collect’ have allowed retailers to expand their reach. In the second decade of the 21st century, cash doesn’t do much It’s all about putting power back in the hands of the consumer. to help users make their transactions ‘smarter’. It is expensive for retailers in terms of time, materials, security and transportation However, as retailers are evolving and introducing innovative new and consumers are unknowingly footing the bill. methods to drive customers in-store, payments simply aren’t meeting this need. Thankfully, some pioneers are changing this. Rise of the micro-business Payments pioneers These innovations are necessary because ‘established’ retail Perhaps the most well-known example is Starbucks, whose is feeling the ‘heat’ from a new generation of agile web-based QR-code based mobile payment app now accounts for 10% of all businesses. According to the European Commission, more than in-store payments in its venues. The app lets customers top up, 99% of all European businesses are, in fact, SMEs. then pay with one scan of a QR code. But they can also earn gold stars, find stores, keep track of purchases and find offers for free There is no doubt technology is the key factor here, with websites e-books and iTunes downloads. like eBay making it easy to start from scratch and make money. In its most recent filings, eBay said 159 of its UK sellers were turning The barcode is gaining ground as a payments ‘shortcut’ but over more than GBP 1 million a year. many expect NFC to replace it in-store. And there are solutions like moneto (a partnership between Kalixa, Device Fidelity and Tech innovation is also transforming ‘physical’ micro-businesses. MasterCard that links a wallet to an NFC chip in a phone case) Many small traders are now using mPOS (mobile POS) to connect that enables customers to pay via contactless technology using their phone or tablet to a Bluetooth-enabled credit card reader. their mobile phone. There’s even the NFC-enabled Watch2Pay, Result? They can remove the cost and complexity associated with also powered by Kalixa, which allows consumers to experiment cash and cheques and ensure they never miss out on a sale again. with wearable payment concepts. Smart shoppers But whatever the technology, the key factor is the control that All of this activity represents an attempt to keep pace with what mobile can return to users by sharing information when shopping. shoppers are doing. In short, they are getting smart. Or, indeed, when banking. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Colin Swain, Head of Product Strategy, Insight and Innovation, Kalixa Payments Group Some forward-looking banks have begun to experiment with apps acceptance - Kalixa owns its own ecosystem. Kalixa’s three core that could be seen to ‘gamify’ personal finance, offering graphs products are Kalixa Accept, which allows merchants to accept and visual representations of transactions for users to compare more than 200 payment methods, Kalixa Pro, a mPOS for small their spending month to month. businesses and sole traders, and Kalixa Pay, a prepaid e-wallet with more than 150,000 users across Europe. Given the overall surge in e-commerce, it’s remarkable how poor the online payment experience still is. Online transactions are With this unique combination, Kalixa trims the ‘fat’ in the value generally slow, inconvenient and clunky. Most sites require a card chain by removing the excess links to make payments simple, payment – with lengthy forms to fill in. seamless and secure for both consumers and merchants. That way, we can foster the innovation that will make people’s Consumers hate this. Indeed, the Baynard Institute concluded that lives easier and help businesses grow. 67.5% of online shoppers do not complete online transactions. Speeding up online transactions This problem represents billions in lost revenue for merchants coupled with the perception that paying online is less secure than paying face to face. Happily, new technologies are emerging to tackle the problem. In the UK, a start-up called Paddle offers a system that generates a barcode instead of a credit card form. Other companies have also tried to address this problem by developing solutions that let users photograph their cards and cheques to capture the important details. ABOUT THE COMPANY: KALIXA GROUP IS A NEXT GENERATION PAYMENTS COMPANY THAT ENABLES CONSUMERS, SMALL BUSINESSES AND MERCHANTS TO MAKE AND ACCEPT These innovations are all combining to offer a glimpse of how high street and online payments could be transformed by innovative technology. But these ideas won’t fly unless consumers, small businesses and retailers can be unshackled from a costly and PAYM ENTS. WITH PRODUCTS THAT COVER VIRTUALLY EVERY AREA OF THE PAYMENTS CHAIN – FROM ISSUING AND ACQUIRING TO ACCEPTANCE - KALIXA OWNS ITS OWN ECO lengthy payment value chain. SYSTEM. Break the chain ABOUT THE AUTHOR: COLIN TAKES A LEADING Most consumers and businesses don’t realise it, but there can be up to ten different players, from issuers and acquirers to processers, involved in enabling a single transaction, with each party taking their cut. ROLE IN DEVELOPING NEW PRODUCTS AND PROPOSITIONS FOR KALIXA GROUP. PRIOR TO JOINING KALIXA, COLIN WORKED AT MAS TERC ARD, BARCLAYCARD AND WHATIF INNO VATIONS WHERE HE HELPED BUSINESSES Each extra link in the value chain increases the cost as well as the complexity and risk of payment services. UNDERSTAND THEIR CUSTOMERS BETTER AND HELPED BUILD MARKET LEADING PAYMENT PROPOSITIONS. This is where Kalixa can help. With products that cover virtually every area of the payments chain – from issuing and acquiring to www.kalixa.com 15 16 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Computop THE KEY ADVICE I CAN OFFER MERCHANTS WHEN THEY EXPAND INTERNATIONALLY IS ‘GO GLOBAL, THINK LOCAL’ Ralf, could you give us a short description of What issues do merchants face when expanding Computop? internationally? Computop is a payment service provider with 16 years of industry The key advice I can offer merchants when they expand experience and local presence in China, Europe, the UK and internationally is ‘go global, think local’. This doesn’t just include North America. Our state of the art Computop Paygate platform translating your online store. A key factor to the success of offers an array of solutions that aid in a merchant’s international global e-commerce depends on merchants’ knowledge of their expansion. This includes dynamic currency conversion, an array customers’ expectations and preferences. Offering the right mix of domestic payment methods and fraud prevention capabilities. of local payment methods is crucial as this can make or break Today, around 2,400 of the largest merchants use Computop the customers’ shopping experience. Customers’ needs and Paygate for their global payment processing. preferences vary greatly between gaming and retail, so it is even more crucial to incorporate the appropriate fraud prevention What important trends have you identified at solutions according to the merchant’s industry and without Computop? disregarding the customers’ positive checkout experience. The latest developments are a reflection of the market’s needs. Computop is known for growing with their customers. In the What role do PSPs play in merchants’ international retail space, we have learned that it is essential to not just offer expansion? payment services, but also provide services along the supply Reducing complexity for merchants and increasing conversion chain such as dynamic currency conversion, account receivables, should be a PSP’s task. Computop has helped its merchants logistics, taxes and duties. Computop has developed the Paygate conquer domestic markets successfully, including emerging platform to include this. Also, another trend we observed is the markets such as Poland, Russia and China. I would also rising demand for POS and mobile POS solutions that process recommend merchants to select a PSP that is willing to grow with Visa, MasterCard and China Union Pay through a single terminal them. There is not one PSP today that can do it all, but there are with least cost routing to acquirers everywhere. This trend was PSPs like Computop that are agile and flexible enough to grow observed especially by our customers in the UK and Europe. with merchants in new markets. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Ralf Gladis, Co-Founder & CEO, Computop Can you elaborate on what you have learned in some of the emerging markets? For many retailers and merchants, Eastern Europe still instills some fear, due to previous impressions of the region to have high fraud rates. Also, shipment beyond large cities is difficult. If you look at Brazil, getting the money out of the country without paying high taxes remains a challenge. But our merchants in those geographies are growing and they are satisfied with our provided solution. We provide deep consultation to describe the market and find a solution to such challenges. ABOUT THE COMPANY: COMPUTOP IS THE LEADING GLOBAL PAYMENT SERVICE PRO VIDER, ENABLING MERCHANTS AND RETAILERS TO IMPLEMENT AND MANAGE THEIR MULTI CHANNEL PAYMENT TRANSACTIONS IN A SEC URE, COMPLIANT AND SMOOTH WAY. RECOGNISED GLOBAL MERCHANTS, INCLU DING SAMSUNG, FOSSIL AND MIELE, USE THE COMPUTOP PAYGATE PLATFORM FOR THEIR What can you say about China? PAYMENT TRANSACTION NEEDS. China is the second largest online market worldwide, and growing. Around 600 million Chinese consumers have internet access. Shipment solutions are affordable even from and to remote areas. That is what the e-commerce industry needs. However, payment processing is difficult in China because it is so different: Visa, MasterCard and PayPal are not relevant in China. Online bank transfers are very popular but PSPs need to connect to 100 issuing banks in order to do this. Card payments are dominated by China Union Pay but the way it works is different from our Western experience. Last but not least, Alipay’s wallet covers a huge market share of e-commerce payments in China. COMPUTOP PAYGATE IS A COMPLETE PAYMENT SOLUTION THAT PROVIDES MERCHANTS WITH INTERNATIONAL AND DOMESTIC PAYMENT METHODS, GLOBAL FRAUD DETECTION AND PREVENTION SOLUTIONS, EXTENDED PAYMENT GUARANTEE, RISK MANAGEMENT, AND A CON SOL IDATED MERCHANDISE MANAGEMENT SYSTEM. COMPUTOP HAS A ROBUST PARTNER PORTFOLIO TO PROVIDE MERCHANTS WITH SMOOTH AND WORRY-FREE INTEGRATION OF THE COMPUTOP PAYGATE. Computop has invested a lot of time and resources in China, and while we have learned a lot, our local colleagues in Shanghai and Hong Kong continue to educate us on new developments and information. We worked closely with 99bill and Alipay to ensure the success of our customers like illy Café. It is only through our local expertise that we can conquer the market with our clients. ABOUT THE AUTHOR: RALF GLADIS IS CO- FOUNDER AND CEO AT COMPUTOP, A LEADING INTERNATIONAL PAYMENT SERVICE PRO VIDER WITH A FOCUS ON PROVIDING SECURE, SEAMLESS AND SMOOTH PAYMENT PROCESSING TO MID-LARGER SIZED MERCHANTS. RALF IS RESPONSIBLE FOR INTERNATIONAL EXPANSION AND STRATEGIC PLANNING AT COMPUTOP. www.computop.com 17 18 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Digital River Cross-Border Commerce Goes Glocal: Understanding Your Local Customer Experience and research have shown that compliance issues in particular often top a company’s list of challenges when it comes to commerce – not to mention customer support, global No, that’s not a typo in the title. The term ‘glocalisation’ has moved payments, marketing channels, language and the localisation of beyond commerce industry jargon to become an official word that their online store experience. True global success requires an describes a blend of globalisation and localisation and it means insightful and well-thought-out strategy to guide the commerce adapting an international product or service to the local culture process and ensure the obvious and not-so-obvious challenges where it is sold. This trend has taken off in online commerce as are factored into the plan. companies compete for consumers’ share of wallet, particularly in emerging geographies. Plan for success Before investing the time, energy and money, here are some key Effective online selling across borders involves more than issues to consider when evaluating whether or not your company translating ‘shopping cart’ to ‘warenkorb’. Success in global is ready to go glocal: e-commerce requires extensive localisation of the shopping • Do you fully understand the local customer? In today’s infi experience for specific geographies and specific verticals in nitely connected world, competition is plentiful and customers order to establish a credible and compliant presence in each have many options. Failure to properly localise an e-commerce country. Indeed, failure to localise sufficiently can result in cart shopping experience can dramatically reduce sales. To be abandonment and lost sales as customers become frustrated by successful, the point-of -sale must be consistent with your unfamiliarity and unconventional practices. marketing messages and align with your customers’ expectations for design and layout, transaction flow and checkout process, The glocalisation challenge language and currency choices, promotional offers and customer In short, international expansion is not a simple task. The three service options. Adjustments must also be made to ensure main challenges that merchants face when expanding abroad smooth execution of functions such as product fulfilment and include: compliance with export regulations. 1. The incremental risks associated with managing the compliance • How will you target local markets? Devising a marketing and and localisation issues for each international market they enter; content strategy that reflects—and respects—local customers 2. Frustrations that come with the inevitable complexity of doing and standards before making entry is critical. Eliminating business in another country; redundancies in service and processing, establishing appropriate 3. A multi-million USD/EUR/GBP initial investment in a home- levels of customer support, and ensuring compliance with local grown commerce system when expanding on their own without law requires individualised market research. Make sure the an e-commerce partner with global capabilities. images, copy and other components you choose are compelling and relevant in the native culture. In addition, companies often neglect to plan for the ongoing management costs associated with an in-house commerce solution, including areas such as IT, human resources, software, logistics integrations and payment connections – to name just a few. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Souheil Badran, Senior VP & General Manager, Digital River Determine your glocalisation strategy Going glocal When it comes to finally making the ‘go local’ decision for their To be a master of glocalisation, merchants have to evaluate their online store, companies usually take one of four approaches. goals for each new geography they enter and make a business While each approach has its own advantages and disadvantages decision about the right approach to take. Failure to localise for – some come with more downside and global risk than others. each region can result in sales losses of 10% to 30% or more. The approaches range from very ‘light’ to very comprehensive Companies that get it right, however, will be able to capitalise on localisation efforts: the growing generation of online shoppers making cross-border •T he marketing-only approach is a passive strategy that relies purchases. on established global brand awareness and organic search to drive traffic to the website. This approach counts on the ability and willingness of globally savvy shoppers to navigate the website and accept the product selection and shopping experience, which are offered in the company's native language. Not surprisingly, shopping cart abandonment rates are quite high as would-be customers struggle either to navigate the website and find the right products, or complete a purchase because of the lack of preferred payment options and concerns about security and other factors. •T he broad-brush-technology approach focuses on the tech nology aspects of launching a local e-commerce website. Most companies using this method develop cookie-cutter websites that are ‘skinned’ with local language and currency. Little effort is invested in incorporating local payment preferences or adhering to local regulatory, administrative, tax, security, environmental and copyright requirements – which presents both shopper downside and corporate risk. •A market-specific strategy relies on a network of local e-com merce solutions designed for specific local markets. For some ABOUT THE COMPANY: WITH NEARLY 20 YEARS OF INDUSTRY EXPERIENCE, DIGITAL RIVER IS RECOGNISED AS A LEADING COMMERCE SERVICE PROVIDER. THOUSANDS OF MULTI NATIONALS AND EMERGING BUSINESSES AROUND THE WORLD USE DIGITAL RIVER’S COMMERCE, PAYMENTS AND MARKETING SOLUTIONS TO GROW THEIR ONLINE BUSI NESSES. THE COMPANY’S MULTI-TENANT SAAS PLATFORM OFFERS SITE DEVELOPMENT AND HOSTING, ORDER MANAGEMENT, GLO BAL PAYMENTS, CLOUD-BASED BILLING, FRAUD MANAGEMENT, EXPORT CONTROLS, TAX MANAGEMENT, PHYSICAL AND DIGITAL PRODUCT FULFILMENT, MULTI-LINGUAL CUS TOMER SERVICE, ADVANCED REPORTING AND STRATEGIC MARKETING SERVICES. comp anies, this approach maintains a consistent look and feel across country-specific websites. For others, it affords an infinite degree of configuration that may have the unintended consequence of diverging so far from corporate standards that the casual visitor can't recognize the parent company. •T he multinational approach is well suited to many companies with ambitious international objectives, providing the flexible platform that supports true localisation in every aspect of the customer experience, whilst offering the cost savings and efficiency of centralised control and management. Once only ABOUT THE AUTHOR: SOUHEIL BADRAN IS THE SENIOR VP AND GENERAL MANAGER OF DIGITAL RIVER WORLD PAYMENTS AT DIGITAL RIVER. HE IS LEADING ALL ASPECTS OF THE COMPANY’S GLOBAL PAYMENTS STRATEGY, INCLUDING STRATEGIC DEVELOPMENT, SALES AND MARKETING, PRODUCT MANAGEMENT, OPERATIONS AND MERGERS AND ACQUI SITIONS. an idealistic concept, technologies are evolving that make this undertaking a reality. www.digitalriver.com 19 20 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Paymentwall International Payments - 9 Ways Your Company Can Go Global on a Local Scale the payments when you are a foreign company. Next, there’s the technical implementation of each payment method and, when it’s all up and running, it’s time for accounting and money collection. You also need to continually monitor fraud and provide customer Many companies today are trying to seize the opportunity of the support, manage currency exchange regulations and fluctuation. internet to expand globally, but many are not succeeding. This is not always a failing of the branding or product: very often, it comes It can be a road full of pitfalls for those companies who don’t fully down to the way they handle payments. Enabling local customers understand payments abroad, so to take the risk and hassle away to pay quickly, in the way they’re used to, is crucial to closing the from our customers, we offer all these services. Meanwhile our deal. All the efforts of a marketing team, business development optimisation team will continue to work with you to find the best team, SEO, SEM, product management, product placement etc. payment methods for your product. Since our company features come down to one point which determines success: the payments over 25 different nationalities in 5 different offices, we are local process. This is the showdown. experts in each region. From each office, we regularly travel to new uncovered regions to discover the most popular payment Based on our many years of experience at Paymentwall in helping method being used. We also have created our own payment online businesses monetise their products across the world, here solutions to provide to merchants when we see a hole - Mobiamo are 9 ways to think locally to be a global success. does that by providing a mobile payment option with coverage in over 60 countries. 1. Use local prices Customers expect to pay using their home currency or at least 4. Speak the local language a currency they recognise. However, it’s not just about directly It goes without saying that if you want customers to understand converting one currency into the next. You need to convert your how to pay, you need to speak their language. And of course, it’s prices in a way that takes into account what people can afford not just about speaking the language of the currency--the Euro locally… which brings us to the next point. has 22 countries using it yet most of the countries speak different languages and use different payment methods. With our payments 2. Adapt to local buying power page, we can support over 25 languages. This is only the first step You don’t pay the same for a can of Coke in Switzerland as you in providing local languages to the user. You must think about do in India. So why aren’t you adjusting your prices online too? customer support, website, newsletters, instructions, buttons, To maximize sales, you need to keep in mind the local purchasing boxes, help section, etc. In short, make sure you think about the party parity (PPP), also known as the ‘big-mac index’. This isn’t end-to-end experience for the customers, not just the payment something that can be done automatically with a simple algorithm. page. You need to understand the users and respond back to You need to have local expertise in the market you are pricing them in their language. it in and then continually analyse and optimise the pricing for maximum conversion. 5. Integrate with local culture Understanding the nuances of each country is important, but 3. Offer local payment methods difficult to do without understanding the culture by having been fully German users love using bank transfer. Brazilian users love using immersed in it in the past. It is essential to have someone on the 'Boleto'. Each market is unique, so offering the right mix of local ground in each country. And if not, hire people from that country. payments is an art form. You first need to know how customers It’s certainly helpful for us at Paymentwall. By having a team of prefer to pay. Then, you need to negotiate rates with each many different cultures, we are able to advise other companies payment provider and understand the local legalities of accepting how to respond best to local events, cultures and customs. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Honor Gunday, CEO & Founder, Paymentwall 6. Listen to local users Your customers are the best way for you to learn more about a local market. A complaint is a good thing: it means people care and it’s your chance to show you’ve listened and solved the problem. Make sure you provide channels for both merchants and end users to get in touch. We collect all feedback for our customers and work directly with the merchant so they can adjust payment methods, or even product features, in response. 7. Provide local promotions A Christmas offer isn’t going to get too much response in an Arabic country. The more relevant the promotion, the higher the engagement rate will be. And on the other side, a misplaced promotion could end up losing your customers. We create individual promotions to fit our customers’ businesses and the local market. It sounds obvious, but it’s surprising how many people forget. 8. Plan for local holidays Your traffic, purchasing behaviour and promotions will be affected by bank holidays, school holidays and weekends. We track global events, so we can advise customers when it is a good time to run promotions in select markets. For example when the Super Bowl is on in the US, or school starts back, we can adjust the pricing or product features to re-engage users. Conversely, we can boost customer support when students are off in the summer months in Europe and are making a lot more use of your gaming website. A B O U T T H E C O M PA N Y: PAY M E N T W A L L IS THE LEADING DIGITAL MONETIZATION PLATFORM THAT ENABLES APPLICATIONS, WEBSITES, GAMES AND MORE TO SELL THEIR DIGITAL CONTENT. BY PROVIDING OVER 100 PAYMENT OPTIONS, PAYMENTWALL CAN HELP COMPANIES SELL IN 200+ COUNTRIES WHILE PROVIDING CUSTOMER SUPPORT IN OVER 25 LANGUAGES. 9. Offer locally optimised products Meanwhile, don’t forget the very item you’re selling. We’ve all been abroad and seen a product with a hilarious name that would never work back home. You need to look into the meaning of colours, names, symbols and ensure your translations are suitable locally. ABOUT THE AUTHOR: HONOR GUNDAY IS CEO AND FOUNDER OF PAYMENTWALL. HE WAS FORMERLY PROGRAM MANAGER FOR EXPEDIA. COM AND HAS CO-FOUNDED START-UPS IN SILICON VALLEY SUCH ADPERK.COM AND It’s clear that there’s a lot more to think about than payment options when you’re expanding abroad. It is possible, but it’s just a case of doing the right research, testing different methods and really ZURNA (THE #2 TURKISH SOCIAL NETWORK). HE FOUNDED PAYMENTWALL IN 2010 WITH BUSINESS PARTNER VLADIMIR KOVALYOV. starting to think local. www.paymentwall.com 21 STAY INFORMED WITH THE PAYPERS! [email protected] Online | Paypers Mobile | Paypers E-invoicing | Paypers SEPA | Paypers Your subscription package includes: Full-year personal subscription to any 2 / all 4 Paypers premium newsletters Newsletters with news, analysis, opinions and interviews News | Paypers (daily/weekly headlines) with news and events Newsletters delivered to 1-2 email addresses within your company Also available on iPhone and Android! PAYMENT METHODS IN FOCUS 24 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Trustly Online Banking Will Win the Mobile Payments Race - With Added Convenience transfer from their online bank using a smooth, safe and convenient interface fully embedded in the merchant’s website regardless of device. The credit transfer is made to Trustlys account in the same bank enabling instant settlement, fully integrated reconciliation As deposit takers and account servicing institutions, banks are and reporting as well as lower risks of chargebacks. The solution strategically very well positioned to offer the best payment services is safer and requires less input information than other payment to customers. But not all banks fully exploit this positioning to their methods yet also automatically captures KYC data of the payer in advantage and currently e-wallets are winning mobile payments. every payment. Thanks to technological innovation, Payment Initiation Services (PIS) consumers can enjoy paying with their online bank directly Trustly offers one online bank e-payment (OBeP) platform sup on the merchants website by simply using their regular online porting all devices – combining all supported banks in all suppor bank authentication solution and credentials, no new registration ted markets – fully scalable and for merchants accessible with or sign-up is needed. only one agreement and one technical integration. Consumers will use payment methods that are safe and convenient Results from a 2012 DIBS consumer survey reveal that consumers are primarily concerned with two aspects of online payments: safety and convenience (safety and convenience are equally top ranked, 54% respectively). Because security is often assumed – almost taken for granted – the relative importance of convenience becomes increasingly business critical. Software is replacing hardware in bank authentication The question is today not IF, but WHEN merchants can offer their customers the convenience of purchasing goods and services with their mobile. There is no alternative, adopt or lose market share. The banking world has realised this and an increasing number of banks offer a mobile version of the online bank with mobile software or short message service-based (SMS/text) mobile authentication. Sweden leads this trend with softwarebased authentication methods such as Mobile BankID and Trustly believes banks in other countries will follow. Nordic consumers are known for early adoption of new technology. Trustly increases online bank-payment convenience, while maintaining safety Trustly’s PIS are based on online banking that consumers already use and pay for. Trustly leverages these online banking services with technological innovation as a layer on top of online banks existing infrastructure. Consumer use Trustly to initiate a credit THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Carl-Henrik Somp, Chief Operating Officer, Trustly Via e-commerce payments, buying consumers and selling mer propositions and increase customer retention and conversion by chants typically gain these benefits: offering a convenient and safe payment solution. The same holds true for banks. Trustly offers partnership opportunities that allow banks to, with limited to zero investment, increase revenue while Buying consumer Selling merchant differentiating their customer offerings. When their customers use PIS to effect payments, the banks maintain the customer rela Safety – paying with Trustly Safety – Secure bank tions hips because consumers need not (i) learn a new way to is as safe as paying with your payments with strong make payments and (ii) transition to or use new infrastructure. online bank authentication, no chargeback On the contrary, banks’ relationships with their customers are risk once settled strengthened and bring the customer closer as the relevance of the online bank to the customer increase with the adoption of Convenience – easy-to-use, Convenience – easy sign-up, m-commerce. Trustly remains at the forefront of technological based on existing end-user multiple markets and banks, development and continuously develops its products and offe behaviour, no new account mobile ready, integrated rings. Actually it’s quite simple – Trustly takes the safest payment to set up, no new password reconciliation through one solution available and makes it convenient. to remember, uses the same integration and agreement, bank issued hardware/ (in Sweden, Finland, software authentication Denmark and Spain current features consumers know reach is 90%+ of all online well and trust. (Likely only bank accounts per market) ABOUT THE COMPANY: TRUSTLY IS A SWEDISH TECHNOLOGY COMPANY DEVELOPING AND SELLING ONLINE BANK PAYMENT SERVICES software in the future) BASED MAINLY ON PAYMENT INITIATION SER Flexibility - no amount limits Increased conversion by: on payments, pay with any 1. Offering a payment option of the supported banks and that is the preferred in many choose what bank accounts countries (of all available) to make the 2. Recovering transactions payment from denied due to credit or debit limits on cards 3. Letting the customer pay without leaving the merchants website VICES (PIS). OUR PAYMENT PRODUCTS TAR GET BOTH B2C AND P2P PAYMENTS ONLINE AND ON MOBILE. WE CURRENTLY OPERATE IN THE NORDICS AND SPAIN AND HAVE INITIATED EXPANSION TO SEVERAL OTHER EUROPEAN COUNTRIES. TRUSTLY IS A PAYMENT INSTITU TION LICENSED BY THE SWEDISH FINANCIAL SUPERVISORY AUTHORITY AND HOLDS A EURO PEAN PAYMENT SERVICES PROVIDER PERMIT IN ACCORDANCE WITH THE PAYMENT SERVICES DIRECTIVE. WE HAVE PROCESSED IN EXCESS OF 12 BILLION SEK IN PAYMENTS SINCE WE BEGAN A perfect fit for m-commerce IN 2008. Paying directly with the online bank on your mobile without the need for external hardware is a perfect fit for m-commerce due to the successful combination of safety and convenience. The needs for postponed payments with invoicing or card proces ABOUT THE AUTHOR: CARL-HENRIK SOMP HAS WORKED AT TRUSTLY SINCE EARLY 2009 AND TODAY SERVES AS CHIEF OPERATING OFFICER. sing cease to exist. A significant opportunity for fast-moving e- and m-merchants now exists to differentiate their customer www.trustly.com 25 26 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP PAYMILL The Future of Payments Customer-driven payment solutions Meanwhile, fuelled by the growing importance of internet and In the past couple of years, we have seen massive changes e-commerce, customers demanded better international online in payment technologies. This article is not about the details of payment solutions. Especially important features are quicker different payment services and their technological differences, transaction processing, easier set-ups for merchants and smaller but about the bigger picture of the recent past and likely future fees for international transactions. Combined with the lack of of the payment industry. The main development is the decline of interest in retail banking by the big banks and the small technical the importance of banks in favour of a variety of specialised and competencies of local banks, this gave rise to new globally ope customer-focused technology companies. How did it get there? rating, technologically-driven payment providers. Transformation of payments There are mobile credit card processors like Square or Payleven, Historically, payment processing and money transactions have online transactions are handled by PayPal, Google Wallet and been the domain of banks. Spreading out far into the countryside a plethora of alternatives, and for the more privacy oriented and enabling millions of people to carry out monetary transactions customers there are services like Bitcoin and (until recently) in person at the bank counter, they established a payment Liberty Reserve. infrastructure and many methods that shape the way of payment transactions we have today. While providing the infrastructure and Do banks fit in the new value chain? the backbone of payment transfers, banks were first and foremost While bank accounts and credit cards are still necessary for online the face of each payment and the main point of contact for both payments, they turned into a commodity to be integrated into customers and businesses. Over time, they were joined by a few the actual service. This is good and bad news at the same time. other players, including card schemes like Visa or MasterCard Good news, because their infrastructure is so deeply ingrained into and first payment processing services like Worldpay. Since their the payment infrastructure that it is not likely they will disappear transaction volumes increased and the internal costs decreased altogether. The downside of their current role is that their USP is due to automated processing, they had a relatively easy game. slowly fading away. The customer side is covered by payment They knew about their infrastructural advantages - everybody processors and shop systems, while their technical back-end is needs to have a bank account and a card scheme for transactions administered by specialized IT companies like First Data. – and became almost administrative bodies, neglecting oppor tunities for innovation. Their legal status is their likely remaining USP, since banking regulation is unlikely to weaken, but other players from the tech In the payment sector this is especially true, since big banks nological front- or back-end will try to route around banks or gradually moved into seemingly more profitable areas like overtake their roles. investment banking and wealth management. When the financial crisis hit, many were quick to pledge to return to retail banking, To a large extend, this is already happening. Payment networks like but solving the crisis-related problems took some time. PayPal or Bitcoin direct payments within the network completely independent of traditional bank accounts or card schemes. Fewer crisis-related problems had to be faced by local retail This P2P payment trend is growing rapidly and many consumers banks, which relied on their strong links to local customers, a good only use their credit cards and bank accounts for initial transfers understanding of their needs and focused on personal relations. into the network and to withdraw money. Transactions from one However, their level of technical competencies is relatively low PayPal client to another are not visible for the ‘old world’ of bank and the core customers who require this kind of banking service is account driven payments, and therefore threaten even their role as aging and requires fewer banking services. infrastructure and payment commodity. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Kilian Thalhammer, Managing Director and Global CPO, Paymill Ultimately, the decision to purchase a good should not be disturbed by a visible or even slightly complicated payment process and whoever masters this challenge best will control the payment market. To conclude, there are many payment innovations disrupting the traditional value chain. The traditional roles of the main players in the payment market - banks and credit card schemes – are being redefined and challenged from various sides. While they are too deeply rooted to disappear quickly, their new role is becoming interchangeable legal framework providers for new, innovative players. Mobile payment, P2P, online wallets and digital currencies are just the beginning of a new wave of payment technologies that focuses on the customers again – and ‘old players’ have to be Traditional banks come under pressure from PSPs, card schemes very careful to earn their keep in the payment world of the future. and back-end providers and the entire value chain is challenged by P2P transactions Of course, this description is a generalisation of the situation and there are a few notable examples with an open mentality, facing the challenges - like the German Fidor Bank who adapted P2P payments and focuses on digital marketplaces - but the majority of old players is not catching the train. While it is not clear where the journey goes, one thing is for sure – nothing stops this train, P2P and mobile payments are coming and will reshape the payment world. ABOUT THE COMPANY: PAYMILL OFFERS AN INNOVATIVE PAYMENT SOLUTION FOR ONLINE SERVICES AND SHOPS, ENABLING SMBS TO OFFER CREDIT CARD PAYMENTS. IT WAS FOUN DED IN JUNE 2012 BY MARK FABIAN HENKEL, JOINED BY DR. STEFAN SAMBOL, JÖRG SUTARA AND KILIAN THALHAMMER. THE COMPANY IS CURRENTLY ACTIVE IN 38 COUNTRIES ACROSS EUROPE AND OTHER REGIONS, PROCESSING Demands for payments of the future PAYMENTS IN 100 CURRENCIES. Besides the growing importance of e-commerce and the need for easily customisable international credit card payment solutions, flexibility and ease of transaction are the main drivers of change in the payment market. Both wallets and mobile payments are about making the customers´ lives easier. While it is too early for both to be important yet, they are definitely a step towards the right direction, and other innovation will follow the same way of making payment technology faster, safer and more convenient. Additionally, their emergence gives more attention to the whole payment industry and the – more or less visible – changes within. ABOUT THE AUTHOR: KILIAN THALHAMMER, MANAGING DIRECTOR AND GLOBAL CPO OF PAYMILL IS RESPONSIBLE FOR ALL PRODUCT- RELATED ACTIVITIES AND OVERSEES BOTH STRATEGIC PRODUCT DECISIONS AND THEIR TECHNICAL REALISATIONS. BEFORE JOINING PAYMILL, HE HELD ROLES IN CONSULTING AND PRODUCT IN THE PAYMENT AND E-COMMERCE SPACE. www.paymill.de 27 28 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP AcceptEmail Making SEPA Direct Debits Work Online: E-mandates as Real SEPA Innovation SDD and e-mandates as alternative for cards Credit cards and to a lesser extent debit cards dominate the online payment world in many countries. Card companies together with Despite the continuous efforts from organisations like EPC and issuing and acquiring banks and other payment institutions make EBA, the online payments landscape throughout Europe is still sure that their cards are in everybody’s pocket. Cards are easy to diffuse, expensive and often local. This short article focuses on pay with and provide consumers with convenience and numerous the potential of SEPA Direct Debit for online retailers and billers services including refunds, loyalty and insurance. That’s on the as an accessible payment method with a large reach. Under the consumer side and that is a comfort. Especially since the only condition that you acquire a SEPA-compliant (electronic) mandate cost for using the credit card is a yearly subscription, affordable from your customer, AcceptEmail provides a solution for this: for everybody. Just make sure you do pay your credit card AcceptEmail Mandates. expenses quickly, or the interest on the amount outstanding will kick in severely. On the merchant side, credit cards are expensive E-commerce players look for cheap and reliable – a merchant pays between 1% and 4% of the invoice amount (ad solutions valorem) and the pro-consumer attitude towards refunding means The Payment Services Directive (PSD) and Single Euro Payments a contra-merchant attitude. A debit card is better in the sense that Area (SEPA) aim at harmonising the European payment the fees are in general lower (0.5%-2%), it has less to no refund landscape both for online and offline payments, for consumers, possibilities, so (more) finality of payment for the merchant. companies and banks. Cards, credit transfers and direct debits (and mandates) all presented, initiated and processed in a safe, Seen in that context, SDD is a very interesting payment method simple and efficient way in 32 European countries. The advent for internationally operating webshops. It has a great reach - of SEPA does not bring that many advantages when it comes to implement the same payment method in all SEPA countries. stakeholders. Costly, complex, less flexible, less biller protection, It is very affordable - SDD pricing is fixed price per transaction only potentially advantageous to a handful of multinationals, instead of a percentage of the invoice amount. Especially for lots of varieties of the standard, meaning as many standards as those merchants that have a recurring billing with their customers, there are banks – these are just some of the complaints heard. e.g. from subscriptions (publishing, insurance) or traffic (telecom, Sometimes implementations can become frustrating when you as internet providing). Not in all situations though - the 56 days a company think you are ready, but your bank is not. Or equally as refund without a reason in the SDD Core scheme will scare part of a bank: you know upfront who will be blamed when companies are the webshops away from SDD. not SEPA ready February 1st, 2014, despite all the communication from banks to their customers. New: SDD mandates signed online For using SDD as a payment instrument, the merchant or biller So which group of companies may very well benefit most from requires a mandate. Preferably not on paper, since that is the PSD and SEPA? Which companies operate internationally costly, does not fit in the processes and scares the customers regardless of size, time zone and products offered? The away (churn). Electronic mandates are much more convenient e-commerce community and the webshops do, with their 24/7 and modern. E-mandate service implementation guidelines availability and borderless proposition in many languages via the are described in the SEPA Rulebook, but implemented hardly internet and mobile phones. anywhere at the moment. AcceptEmail picked up the gauntlet when it comes to e-mandates, just as they did six years ago with setting up an e-bill presentment & payment via e-mail service. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Peter Kwakernaak, CEO AcceptEmail AcceptEmail e-mandate offering for online businesses Expansion into SEPA region Companies in The Netherlands use the AcceptEmail service for AcceptEmail Mandates is prepared to go international right from their initial billing, bounced direct debits, reminders and promises- the start. We aim for market introductions in the UK, Germany, to-pay. Customers in insurance, publications and energy requested Belgium and Spain at short notice. AcceptEmail to add a new product to the existing service platform for e-mandates. We analysed the SEPA Rulebook and the fit with the current value proposition. We were able to develop the service, re-using our existing proven technology in electronic bill presentment and payment in developing AcceptEmail Mandates. The service is built on the same principles we strongly believe in for our e-billing service: A B O U T T H E C O M PA N Y: A C C E P T E M A I L PROVIDES A B2C E-BILLING & PAYMENT SER VICE (SAAS) BASED ON E-MAIL AND MOBILE - No registration whatsoever is necessary by the debtor, making the service low-entry. No client software required; Software as a Service on our mission critical and certified platform. - Consumer preferred communication channels – mandates can M E D I A . A C C E P T E M A I L I S S U I TA B L E F O R INITIAL INVOICES, BOUNCED DIRECT DEBITS, ISSUING SEPA DIRECT DEBIT MANDATES AND COLLECTION OF OUTSTANDING PAYMENTS. be obtained via e-mail, online and mobile. We use our dynamic status indicator and the AcceptEmail banner as a server-hosted, secure banner based on Smartpix technology. The AcceptEmail banner carries the essential transaction data and provides both debtor and creditor with the real-time status of the mandate. - Re-use existing online banking credentials as mentioned in the ABOUT THE AUTHOR: PETER KWAKERNAAK IS CEO OF ACCEPTEMAIL SINCE 2008. BEFORE ACCEPTEMAIL, PETER HELD MANAGEMENT FUNCTIONS AND FOUNDED VARIOUS COMPA NIES ON THE EDGE OF IT AND BANKING. SEPA Rulebook to authenticate the debtor and enable him to digitally sign the mandate. www.acceptemail.com 29 30 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Give.it A New Transaction Model for Gift-Giving on the Internet Experts seem to agree that these obstacles can be easily overcome by online merchants and that adoption for e-gift cards will increase as younger generations gain purchasing power. The People give presents for many reasons and on many occasions, situation is slightly more complex in the realm of physical gifts. gift-giving is in many ways essential to humanity. Yet, how we carry out our gifting rituals has seen its dose of change across the Most merchants still do not offer online gifting options for years. In the past, if we wanted to buy a birthday gift for a friend, physical products, largely because the process is seldom intuitive we would go to that bricks-and-mortar store in the centre of enough for consumers - who need to worry about knowing town and bring it to the party ourselves. But times have changed. the recipient’s mailing address, product size and preferences. Nowadays, our friends and family are spread across the globe. Webshop owners are too busy worrying about product fulfilment and Our schedules are growing tighter and most of our time is most business development to develop customised gifting applications. likely being spent in front of a computer screen or on a mobile The majority of them are simply not equipped to facilitate gift device. For many of us, online shopping is becoming a customary purc hases for their customers. What they need is a solution activity. In fact, some analysts have argued that e-commerce will that integrates seamlessly into their order fulfilment process. outpace sales growth at physical stores within the next five years. That’s where Give.it comes in. The e-commerce market in the US alone is expected to reach USD $370 billion in 2017, its growth being fuelled by mobile adoption Enter Give.it: a new transaction model for gifting on and retailers’ increasing investments in their online sales divisions. the internet What will this e-commerce boom bring for online gifting? In 2012, I decided to start Give.it in order to make gifting easier for online merchants and consumers alike. Give.it delivers a Despite e-commerce’s gains, the online gifting market is far from new transaction model for online gifting. We have developed an advanced. Sure, many of the large e-commerce players offer embeddable button that is free to deploy on all websites and gifting options and sales for pre-paid electronic gift cards are major e-commerce platforms, allowing merchants to start selling expected to rise, but the vast majority of online merchants are still their products as gifts in a few simple steps. When consumers not capitalising on online gifting. There are a number of reasons see something they want to purchase as a gift, they simply need for this. Let’s explore them further. to click on the button to pick a recipient from their social media networks and authorise payment through PayPal. The recipient Obstacles hindering the online gifting market then gets notified about the gift through Facebook, Twitter, The online gifting market can be divided in two simple segments: Linkedin or email, and can specify his or her address details online sales of physical products and electronic gift card sales. and preferences. Merchants are made aware of the purchase The e-gift card segment presents valuable opportunities for immediately after the recipient accepts the gift, they receive their merchants. However, there are still numerous obstacles for payment and can proceed with their regular shipping process in widespread consumer adoption. 43% of consumers in a First an instant. Data survey stated that they would probably not buy a digital gift card and 68% of them indicated that they preferred to receive traditional gift cards instead. Internet safety, an overall preference for physical cards and products, and concerns about the recipient not being able to access the e-gift were cited as the most prominent obstacles for consumer adoption. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Erwin van Kralingen, CEO & Founder, Give.it Bringing the benefits of easy online gifting to Our Give.it button carries clear benefits for web store owners, who merchants themselves can earn more revenue from gift sales while gaining social media But our mission goes beyond facilitating online gift purchases. exposure for their products along the way. Our technology is We also aim to disrupt the online gifting market by empowering highly scalable and versatile. Merchants using the button quickly merchants. There are several gifting applications available for realise that it can be easily embedded on any blog post, advert or merchants to enlist in, but none of them actually add value to product review - making it a unique product marketing experience. the merchant’s own web store. We strongly believe that the We’re also confident that the data made available through our market can benefit from a solution that brings easy gift-giving to technology will contribute to advance the online gifting market the merchants themselves, adding value to destinations where altogether, helping merchants map online, giving behaviour and thousands if not millions are already shopping. understand consumer preferences and pain points. A B O U T T H E C O M PA N Y: G I V E . I T I S O N A MISS ION TO CHANGE THE FACE OF ONLINE GIFTING. THE COMPANY FACILITATES GIFT GIVING TRANSACTIONS FOR ONLINE MER CHANTS THROUGH AN INNOVATIVE SOCIAL E-COMMERCE SERVICE. THE GIVE.IT BUTTON CAN BE EMBEDDED ON ANY WEBSITE OR ONLINE SHOP, ENABLING MERCHANTS TO START SELLING THEIR PRODUCTS AS GIFTS IN AN EASY AND ENGAGING WAY. GIVE.IT WAS FOUNDED IN 2012 AND IS LED BY FOUNDER ERWIN VAN KRALINGEN, FILIP MERTENS AND THIJS MULLER. THE COMPANY IS FUNDED BY A GROUP OF EUROPEAN INVESTORS. ABOUT THE AUTHOR: ERWIN VAN KRALINGEN IS AN AMSTERDAM-BASED ENTREPRENEUR WITH A BACKGROUND IN THE CREATIVE INDUSTRY. PRIOR TO BECOMING CEO AND FOUNDER OF GIVE.IT, HE WAS CREATIVE DIRECTOR AND PARTNER AT DOOM&DICKSON, A BOUTIQUE ADVERTISING AGENCY THAT WAS ACQUIRED BY TBWA IN 2010. www.give.it 31 32 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Innopay Access to the Payment Account and Why Merchants Should Enter Proactively This article will take the proposal for a revised PSD as a starting point and explore the potential impact on the three merchants’ priorities mentioned: reach, conversion and cost. Merchants who Access to the Payment Account want to take full advantage should consider to actively pursuing In 2013, Innopay identified a set of key trends that will shape the this major opportunity. payments landscape in the years to come. This article will explore ’Access to the Payment Account’ (XS2A) which saw particular 1. Reach: how many of my visitors are potential progress in the past 12 months, in more detail. XS2A is part of customers? Access to the Payment Account (‘XS2A’) in the recently published The lack of full pan-European reach with payment methods is ‘revision of the payment services directive’ (PSD2) (2007/64/EC). one of the major barriers for cross border e-commerce. Credit cards and PayPal offer this reach, but most alternatives do not. The article concludes with a set of questions that merchants can Too many consumer services, even when they are built on top ask themselves to determine whether XS2A offers opportunities of the core SEPA components, still only available in a limited for their specific context and how they could benefit from them. geographical area, decreasing severely the added value of SEPA for these end-customers. The trends that Innopay will elaborate on in this years’ Online Payments Market Guide is that of regulators pushing for inno One thing is paramount for merchants to be able to benefit from vation. We will further explore the implications of this development increased reach as a result of XS2A and that is that consumers along the lines of merchants’ three top-priorities reach, conversion from all banks can actually make use of the services that will be and cost (See also the Position Paper by Ecommerce Europe). introduced. The concept of ‘Access to the Payment Account’ consists of more 2. Conversion: how many potential customers do opportunities for non-banks to retrieve information or even operate actually complete their purchase? on consumers’ payment accounts, after explicit consent of the Access to the Payment Account opens the way for payment consumer. Examples that are visible today are so called ‘payment methods for specific niche markets to be developed. Especially initiation services’ that (with his consent) initiate a payment on a for types of business that pose (very) specific requirements for consumers’ bank account and notify the merchant in real time. payments, XS2A might open up possibilities. The measure is For merchants, this service has almost all the benefits of a real intended to bring more innovation on a pan-European scale. For time payment, enabling immediate delivery towards the consumer, specific types of business, this might bring increased conversion. knowing that the funds will arrive and will be irrevocable. Other Examples are lotteries that currently use a non-refundable direct examples are cash management applications that access several debit in certain countries, but will lose this tailor-made payment accounts and present one consolidated dashboard towards method in SEPA. consumers. Not only specific types of businesses demand different characte The Commission aims at more choices for consumers and mer ristics from payment methods, different people do the same: chants and increased innovation as a result of Access to the personal preferences vary widely from person to person, which Payment Account, all meant to foster the growth of (cross border) is not always addressed by today’s payment methods: e.g. from e-commerce within the Union. The new PSD is expected to pass kids that are too young to be granted a credit card to particularly Parliament end of 2014 and come into full effect not before 2017. privacy aware consumers. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Shikko Nijland, Managing Partner, Innopay The risk in adding lots of variation is that consumers (and mer Even though there is much to be worked out, most experts are chants) might get confused and that it may open up opportunities convinced that XS2A is very likely to have a major impact on the for fraudsters if consumers no longer recognise the check-out way consumers can pay. It is up to the merchant to decide to wait flow: this in turn might even harm conversion. and see or to actively explore the opportunity in an early stage and maximize first mover advantage. One outcome that we feel 3. Cost: the price of getting paid is almost certain is that of a more diverse landscape. On top of Merchants often state the need for more choices in payment the handful of payment methods that present pan-European reach options and to lower the cost associated with most of the traditional today; all kinds of variants will be developed to serve specific ad valorem priced online payment methods. Currently though, few context or end-customers with specific needs. This will offer new merchants can afford not to offer one or both of these options, opportunities and possibly benefits in terms of reach, conversion especially when operating cross-border. and costs, but also demand clear information and education towards both consumers and merchants. With XS2A, it is expected that new services will come into being, adding to the variety and choice of merchants. Because these will compete for the same transactions as the existing payment methods, prices will be put under pressure. ABOUT THE COMPANY: INNOPAY IS A LEADING INTERN ATIONAL CONSULTANCY FIRM FOR 4. How can you determine if XS2A provides an opportunity? XS2A might still be a complex and abstract concept, but we believe that in time it holds opportunities for merchants. New products that can be offered by banks or certified service providers (TPP) will further mature the market for online transactions and cultivate niches that are currently not served. For merchants that operate in a specific context and that experience requirements currently not met by the payment methods available, it might make sense to reach out to service providers (both banks and non-banks) in an early stage and discuss some of the hereafter mentioned check questions. Five XS2A check questions for merchants: BUSIN ESS AND PRODUCT STRATEGY IN THE FIELD OF PAYMENT, DIGITAL IDENTITY, DIGITAL TRANSFORMATION AND E-INVOICING. CLIENTS INCLUDE BANKS, CORPORATES, (WEB)MER CHANTS AND GOVERNMENTS. INNOPAY ALSO HAS EXTENSIVE EXPERIENCE IN SOLVING FRAG MENTED DIGITAL MARKETS BY WORKING WITH COLLECTIVES OF PROVIDERS IN THE TRANS ACTION SPACE. EXAMPLE PROJECTS INCLUDE THE CREATION OF IDEAL AND MYBANK (ONLINE PAYMENTS), EHERKENNING (DIGITAL IDENTITY) AND SIMPLERINVOICING (E-INVOICING). 1. What type of payment account information do we need from customers? What other business processes can benefit from account information? Think of verified identity attributes such as age, address and name. 2. How fast do we need customer payment account information (e.g. real time)? 3. W hat part of my (cross border) clientele is currently not serviced as a result of a lack of reach of the payment methods available for them? 4. How much is there to win in terms of conversion, with a payment ABOUT THE AUTHOR: SHIKKO IS A TRANS ACTION EXPERT WITH A BACKGROUND IN GROWTH AND OPERATIONAL STRATEGY. HE HAS MORE THAN 15 YEARS OF EXPERIENCE IN INTERNATIONAL MANAGEMENT CONSULTANCY IN VARIOUS INDUSTRIES. PRIOR TO INNOPAY HE WAS PARTNER AT ACCENTURE AND WAS HEADING THE GROWTH STRATEGY PRACTICE IN THE NETHERLANDS. method that is designed especially for my type of business? 5. How much risk do we want to bear/can we bear? www.innopay.com 33 ONLINE PAYMENTS IN MOTION 36 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Worldline Online Payment in Motion: The Reinvention of Payment e-commerce website to look for their product and finally execute the online purchase transaction - with additional effort needed for the after sales process of delivery. Consumers today expect a seamless digital experience With the new digital revolution, consumers are not only used to During this process, consumers could change their mind several paying on the internet, but expect much more. As it is totally natu times, or it could be too late to buy the product, or they could even ral for people of all ages to use their smartphone anywhere to forget what they wanted to buy! Now, online payment is extending check a product or a service, consumers expect now to be able to the physical world and it changes everything. It enables any to pay, not only through an e-commerce website, but everywhere, consumers to crystallise their decision to buy a product by (pre) when they need/want it. paying at the very moment they make this decision. Online payment is no longer a final shopping operation on a This immediacy of the payment will ease, on the one hand, the computer at home; it has to be a natural extension of the overall process for the consumer who will purchase effortlessly at the consumer digital experience. time they wants to engage. On the other hand, it will improve the transformation rate of the marketing effort, from an indirect action Ubiquitous connectivity & advanced analytics as key to anonymous people, to a direct and immediate impact to a well- enablers known consumer (without counting the business potential of added This is made possible thanks to new technological enablers which value services on top). You’ll find below three concrete examples of empower companies to reinvent their customer interactions. As a market sectors which took advantage of this shift. matter of fact, the connectivity available everywhere, at a reason able price, leads to a consumer who is always available (and Online (pre) pay without queuing up! expects to be), while new analytics capabilities give companies Usage of online payments on mobile phones shifts to in-store. better understanding of their customers’ behaviour and the ability A major advantage is to reduce waiting time. Associated to a to cleverly use it. wallet for payment, the purchase becomes more convenient and can be combined with value-added services. A given consumer can therefore be analysed through a spectrum of information - while taking care of their privacy with ‘opt in’ This is the case, for example, for purchasing train tickets: consu requests - and be targeted with the right service, at the right place, mers, instead of queuing up to buy their tickets, can pay them when they want to engage. And when it comes to online payment, online with their mobile with just a 6 digits code to enter. No more these technologies blur the line between the online world and the queues or waiting time - instead snack shopping and no risk to physical world, to offer a completely new seamless experience of miss the departure of the train when arriving just in time. Moreover, purchasing. with e-ticketing, the use of mobile for ticketing is more natural with a single channel experience. The reinvention of the business process payment creates new opportunities An extended usage is pre-paid when consumers can place orders The act of making an online payment transaction is fundamentally in advance. an extension. Until now, when a consumer wanted to buy a product or a service, he/she had two options. First, go to the store, It is the case, for instance, for multiple brands of take-away restau select their product and queue (very often), before being able to rants: this gives the customers the ability to be served quickly put their plastic payment card in the payment terminal. Or, waiting without queuing up. On the merchant side, beyond helping them until getting home, in front of the computer, log in to their favorite to attract customers very early in their decision-making process THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Christophe Duquenne, COO, Worldline and better predict peaks and demands, the pre-paid actions help them to easily adjust to the customer’s potential modifications/ cancellation of the order by managing the change of amount of the transaction. Drive, touch, pay and enjoy! Online services are now available for cars as well, as car makers deploy telematics platforms and application stores into their latest models directly through the head unit. These platforms are not only an added-value by themselves as they increase customer intimacy, but also a direct, new revenue stream for car makers as they sell premium content, services and apps through them. An easy-to-use while secure online payment solution enables drivers to register their payment card with the platform to later invoice selected premium services. ABOUT THE COMPANY: WORLDLINE, IS THE EUROPEAN LEADER AND A GLOBAL PLAYER IN THE PAYMENTS SERVICES INDUSTRY. AT Click, pre-pay and collect at drive-ins! Online payment is key to cost and process optimisation in food retail drive-in outlets. Paying online at order time saves checkout time, creates better flow at the outlet and more customer satisfaction, and also avoids costly payment kiosks. A flexible online payment solution is required to allow for amount adjustment at collect time, for instance if some fresh products are not available WORLDLINE, CONNECTING & SECURING TRANSACTIONS IS WHAT WE DO EVERY DAY. WITH OUR TECHNOLOGICAL EXPERTISE WE CONNECT THE WORLDS OF ELECTRONIC BANKING, MOBILE AND E-COMMERCE, AND PROVIDE CONNECTED SERVICES VIA SECURED NETWORKS THAT ARE AVAILABLE ALMOST or not suitable for the customer. EVERYWHERE. Three success factors: ABOUT THE AUTHOR: CHRISTOPHE DUQUENNE, 50 1. They integrated the payment process within the digital stream (rather than considering it as a linear processing/supply chain model) focusing on interactions design with the consumer before, during and after sales; 2. T hey made a bridge between the sales, marketing and IT departments through a powerful Chief Digital Officer enabling a global approach; 3. They decided to entrust an end-to-end service provider with the digitalization of their payment business process in order to gain a good time to market. YEARS OLD, IS COO OF WORLDLINE AND AN ATOS EXECUTIVE COMMITTEE MEMBER. REPORTING TO MARC-HENRI DESPORTES (WORLDLINE GENERAL MANAGER), CHRISTOPHE IS IN CHARGE OF THE OPERATIONAL MANAGEMENT AND THE STRATEGIC DEVELOPMENT OF WORLDLINE GLOBAL OPERATIONS. HE IS ALSO IN CHARGE OF MANAGING THE GLOBAL BUSINESS LINE MERCHANT SERVICES & TERMINALS. HE WAS APPOINTED IN JULY 2011, AFTER HAVING LED WORLDLINE FRANCE & SOUTHERN EUROPE OPERATIONS FOR SIX YEARS. www. worldline.com 37 ONLINE PAYMENTS MARKET GUIDE – AN OVERVIEW OF THE GLOBAL E-PAYMENTS ECOSYSTEM BOOSTING CONVERSION RATES ONLINE 40 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP DataCash Boosting Conversion Rates Online fully customisable and in line with their e-commerce website’s branding. From a customer’s perspective, failure to do so can often Online retailing has grown dramatically in recent years. According trigger doubt about sharing personal and financial information with to the Centre for Retail Research, online sales in Europe are ex a third-party organisation. pected to further grow by an average of 14% to 16%. However, the investments involved in the development and support of online Scalable payment gateway websites can be significant, which is why it is no surprise that many In today’s economy, merchants need to be able to process high of online retailers are looking at opportunities to maximise their volumes of transactions during peak demand. Whether during return on investment. To achieve this, the key insight merchants Christmas, or if Kate Middleton is reported to have sported must consider is the fact that today’s customers are looking for a certain bag, online merchants must be able to process all convenience, security and a seamless shopping experience. transactions quickly and effectively without impacting the customer. The inability to do so not only impacts on immediate Quick and easy online checkout revenues, it can also tarnish a brand. For example, web company From an e-commerce perspective, merchants must ensure that Queue estimates that 78% of potential customers would move on they are removing as many barriers as possible. For instance, to a competitor’s website in this situation. reducing the number of clicks in the user journey, or re-adjusting the logic behind key stages. In response, payment services providers are investing heavily in ensuring that their systems are robust enough to handle peaks Creating an account half-way through the checkout process with Service Level Agreements to reflect this. Some of these can become a point of frustration for the customer, since the implementations include multiple, load balanced servers across convenience of online shopping begins to degrade. Alternatives multi-location data centres, allowing peak period traffic to be include offering the option of paying with an e-wallet, where all processed quickly without large backlogs that can impact the sensitive information can be stored, moving the sign-up process customer. before the checkout, or as an option post-purchase. Backup contingencies, such as daily secure off-site storage and In our experience, merchants with more complex websites and PCI DSS Level 1 compliance, are also key payment gateway with a high level of customisation involved find sign-posting is a attributes merchants should build into their selection criteria. good way to help customers navigate whilst maintaining interest Although the loss of personal or financial information may not be throughout. at the fault of the merchant, such instances are often high profile and can indirectly impact a brand. Payment services providers often work with retailers to provide trusted and relevant payment methods, with the aim of helping Mobile optimisation brands establish trust with their customers. By displaying familiar Research by the Interactive Media in Retail Group indicates that payment methods, as well as relevant security credentials, mobile commerce grew by 254% in 2011 and 300% in 2012. customers can be confident that their financial information is For online retailers, this means accommodating the changes secure when making payment. in consumer behaviour and developing fully functional mobile websites that act as an extension to their stores. For many online merchants who wish to reduce the burden of Payment Card Industry Data Security Standard Compliance The physical nature of mobile devices presents new challenges; for (PCI DSS), hosted payments pages offer a strong alternative. instance the limited screen size and short attention span. Inputting However, it is important for merchants that such pages are personal payment information onto a laptop is considerably easier THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Barry Skillett, Chief Operating Officer, Datacash than doing it on a small mobile device, where the customer has to move from page-to-page to view and input the same amount of information. From a technical standpoint, the multitudes of devices and operating systems available mean that merchants have to invest significant resource to ensure their websites are optimised for most devices. From a payments perspective, it is crucial that the user journey is made as easy and smooth as possible, as checkout pages are the critical point where a potential sale is translated into Mobile Readiness Factors UK, by MasterCard revenue. One way to address this is through integrating mobile optimised hosted payment page templates. These can be dynamically applied by the merchants’ server to ensure the best experience is being delivered according to the device, screen size, browser or operating system capabilities. As with the Hosted Pages Solution for web channels, mobile optimised solutions should easily integrate with a merchant’s existing payment solution, fraud prevention tools and reporting systems, allowing retained control of look, feel and branding and preventing customers from feeling they are being moved to another website when making a payment. ABOUT THE COMPANY: DATACASH PROVIDES MULTI-CHANNEL GLOBAL PAYMENT PRO CESSING AND ADVANCED FRAUD PREVENTION AND RISK MANAGEMENT SOLUTIONS TO MER CHANTS AND BANKS. AS A GLOBAL PARTNER TO SOME OF THE WORLD’S MOST RECOGNISABLE BRANDS IN THE GAMING, TRAVEL, RETAIL AND FINANCE SECTORS, DATACASH COM BINES SMART THINKING AND AN END-TOEND SOLUTION TO HELP ITS CUSTOMERS We are increasingly seeing the emergence of affordable, easyto-implement, end-to-end, and m-commerce solutions being TRANSCEND THE COMPLEXITIES AND EXPENSE ASSOCIATED WITH PAYMENT PROCESSING. made available to merchants around the world. For example, MoPowered with whom we have recently partnered. We envisage that it will be these solutions that will help establish a level playing field for merchants competing in the mobile space. ABOUT THE AUTHOR: BARRY SKILLETT IS THE CHIEF OPERATING OFFICER FOR DATACASH, WHERE HE IS RESPONSIBLE FOR THE DAY TO DAY OPERATIONS OF THE COMPANY. BARRY HAS OVER 20 YEARS’ EXPERIENCE IN THE PAYMENTS INDUSTRY INCLUDING MAJOR CONTRIBUTIONS IN BACS WHERE HE LED THE PROGRAMME MANAGEMENT OF THE REPLACEMENT ELECTRONIC FUNDS TRANSFER SERVICE AND ESTABLISHED THE IT SERVICE MANAGEMENT FUNCTION. www.datacash.com 41 VISIT OUR NEW, ENHANCED ONLINE COMPANY PROFILES DATABASE ALL COMPANY PROFILES IN THE ONLINE PAYMENTS MARKET GUIDE ARE AVAILABLE ONLINE IN A NEW, ENHANCED COMPANY PROFILES DATABASE, COMPLETE WITH KEYWORDS, COMPANY LOGO AND ADVANCED SEARCH FUNCTIONALITY www.onlinepayments.thepaypers.com PAYMENTS 3.0: HOW TECHNOLOGY DISRUPTED THE PAYMENTS INDUSTRY 44 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Adyen Payments 3.0: How Technology Disrupted the Payments Industry of-sale channels, where payment gateway, acquiring services and risk management are all integrated on the same infrastructure. It has never been so safe and easy to accept payments on the With one, unified reporting tool for all sales channels, Adyen internet. Technology has enabled a raft of new models to emerge integrates directly with all relevant payment schemes to provide that have systematically torn down the walls inhibiting e-commerce. maximum efficiency. The Adyen solution routes all payment transactions through its in-house platform, removing hassle from Fuelled by advances in mobile and digital technology, transactions the merchant and delivering a seamless e-commerce experience can now happen on any device, across any channel, anywhere in for shoppers. the world. Technology has helped retailers and service providers to improve and enrich the customer experience. New forms of Maximum uptime, minimum downtime real-time business models have been created in the form of daily Payments 3.0 is about ensuring that transaction processing is deal websites and in-game betting services offered by gambling completely optimised, meaning that downtime simply won’t be companies, all supported by faster payments processing. Savvy tolerated. high street brands have converged online and offline sales channels to generate powerful new ways to engender loyalty and By removing dependencies on external providers and partnerships, influence customer behaviour. and routing all transactions through its own, in-house payment platform, Adyen ensures maximum levels of availability. Taking this At Adyen, this is what we like to call Payments 3.0. An era of a step further still, Adyen is registered as a payment institution payments, optimised by the most advanced, internet-based under the European Payment Service Directive regulation, making technology available. So how did we get here, and what is Adyen it a one-stop-shop for every payment requirement. doing to drive innovation in the age of Payments 3.0? Not only is Adyen able to process payments, but it also handles The internet full transaction settlements and reconciliation, meaning that A lot has been written about the way the internet has changed merchants can avoid chasing settlements, missing reports and the way we work, socialise, create and share information, yet the transaction reconciliation. With a single contract, merchants can magnitude of this transformation is still underappreciated. The expect 100% uptime and the highest possible service levels internet accounted for over 20% of the GDP growth in mature through Adyen. economies over the past few years, and during that time we have gone from a few thousand students accessing social platforms Managing risk to maximise revenue like Facebook, to more than a billion users around the world. There is no avoiding the fact that operating online exposes merchants to increased levels of fraudulent activity. Chargebacks For Adyen, it all started with the internet. Anticipating a revolution and other forms of activity designed to defraud e-commerce when the company was founded in 2006, the Adyen payment websites have grown substantially in recent years, with criminals solution has been built from the ground up on internet-based continually devising new ways to attack. A successful merchant in technology. The Adyen team has created an entirely new payment the Payment 3.0 era is one that understands this evolving threat and infrastructure that exists independently from the traditional has a payment system in place to ensure transactions are genuine. banking systems. A huge step forward from the legacy payment platforms that once dominated the market, Adyen’s internet-based The Adyen risk management system is designed to minimise frau model provides a single platform across online, mobile and point- dulent activity, and maximise the number of genuine transactions. For instance, experience tells us that big spender behaviour THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Roelant Prins, Chief Commerce Officer, Adyen can often mirror that of criminal activity. Adyen has developed advanced tools to identify and analyse customer behaviour to make it possible to distinguish between good customers and the fraudsters. Legacy fraud screening systems have relied heavily on block lists and so-called velocities of expenditure. By designing intelligent dynamic screening focusing on the real-time analysis of shoppers based on huge amounts of data gathering, Adyen’s risk management system has been shown to halve the number of ‘false positives’ – genuine transactions rejected as fraudulent. Optimised global acquiring model More than simply just a payment gateway, Adyen is an EU-licensed, fully-regulated financial institution and acquirer in its own right. This means that Adyen is able to directly route transactions without having to rely on a third-party acquiring platform. As an acquirer, Adyen captures and transmits all transaction information to merchants and is capable of communicating directly with issuing banks to completely optimise authorisation rates. ABOUT THE COMPANY: ADYEN IS A GLOBAL PAYMENT COMPANY LEADING THE WAY IN DEFINING A NEW GENERATION OF PAYMENT SERV ICES. BUILT FROM THE GROUND UP ON Continuous evolution Payments 3.0 is not about standing still. It is about continuous evolution to drive innovation right to the very heart of e-commerce. Adyen’s team of world class engineers tirelessly work to develop the Adyen platform and ensure it remains at the forefront of the industry. CUTT ING-EDGE TECHNOLOGY, ITS GLOBAL PAYM ENT PLATFORM ENABLES BUSINESSES TO ACCEPT PAYMENTS FROM ANYWHERE IN THE WORLD. IT SUPPORTS ALL RELEVANT SALES CHANNELS, INCLUDING ONLINE, MOBILE AND POINT-OF-SALE AND CAN PROCESS 224 DIFFERENT PAYMENT METHODS AND 187 There are countless examples of Adyen’s payments innovations, TRANSACTION CURRENCIES. including the recently developed fully automated dispute and chargeback handling system which results in even less charge backs and significantly lower operational costs for merchants. Or a new client encyption API enabling merchants to connect with Adyen’s global payment platform through self-hosted payment pages, while offloading the burden of regulatory PCI Compliance. ABOUT THE AUTHOR: ROELANT IS RESPONSIBLE FOR THE COMMERCIAL ACTIVITIES AT ADYEN AND HAS HELPED DEVELOP AND EXECUTE PAYMENT STRATEGIES FOR THOUSANDS OF COMPANIES – FROM START-UPS TO MULTINATION AL CONGLOMERATES. THROUGHOUT Adyen: leading the Payments 3.0 charge Adyen has a fine heritage built on technology achievement and development leadership, taken from many years of experience working with some of the world’s most exciting brands. Payments 3.0 is shaking up the e-commerce landscape and with Adyen THE YEARS, ROELANT HAS HELD VARIOUS INT ERNATIONAL MANAGEMENT ROLES IN SALES AND BUSINESS DEVELOPMENT FOR COMPANIES PROVIDING PAYMENT SOLUTIONS TO INTERNATIONAL ECOMMERCE BUSINESSES. merchants can embrace its many opportunities. www.adyen.com 45 VOICE OF THE INDUSTRY This Voice of the Industry section http://www.thepaypers.com/voice-of-the-industry is designed to provide industry leaders with the great opportunity to share their views on specific developments in the global payments market and to promote their innovative products or services. The Voice of the Industry section includes: Expert opinion Aims to provide the world’s leading experts and industry thought leaders with the opportunity to expose and share their vision and expertise on specific developments in the global payments market with our readership. Visibility: - Added on website and daily & weekly headlines which are sent out to our > 16.000 subscribers - 2 days display in daily headlines Case study Is a retrospective on a successful market implementation of a product/service or a strategic acquisition carried out by a company. This product is conceived as an overview of a specific product or service deployment, a successful partnership or else finalized product launch, outlining the business case, results to date and best practices derived as a result of this implementation. Visibility: - Added on website and daily & weekly headlines which are sent out to our > 16.000 subscribers - 2 days display in daily headlines The Product/Service Briefing Allows organizations to provide existing and potential new customers as well as the industry at large with an in-depth look at new and innovative products/services / business models they are about to launch (the definition of innovation is: a change in a product offering, service, business model or operations which meaningfully improves the experience of a large number of stakeholders) Visibility: - Added on website and daily & weekly headlines which are sent out to our > 16.000 subscribers - 2 days display in daily headlines FINANCIAL COMPLEXITY IN A MULTI-CHANNEL WORLD 48 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP ModusLink More Than Just Payments – Financial Complexity in a Multi-Channel World Of the various challenges, the complexity of government-based monetary policies can quickly become an organization’s biggest headache. Even very attractive emerging markets, for example The multi-channel world has seen tremendous development in the Brazil, pose this problem. In fact, multifaceted tax, import and past decades. During the last 20 years, the e-commerce market repatriation rules can be some of the most difficult issues to has expanded and is still growing. New global acquirers and untangle and manage over the long-term. innovative localised payment schemes are continually emerging. While developed markets continue to command a significant share E-commerce taxation is a complex and dynamic field, as govern of global online retail sales, they show signs of saturation. To find ments’ modify tax regulations to cater to ever-changing public new growth avenues, online merchants should consider looking policy needs. In the past decade, administrations have struggled beyond their domestic and developed markets. Euromonitor to agree on tax treatment for cross-border transactions. predicts that by 2017, almost 46% of global online retail sales will In the context of international e-commerce, this complexity is be transacted outside North America and Western Europe (http:// compounded as online merchants have to deal with the different www.euromonitor.com). tax treatments of multiple countries. For online merchants, the risk of non-compliance can be direct penalty cost, as well However, when planning international expansion, online merchants as indirect cost in terms of reputation damages and for those should thoroughly consider how a broader e-business strategy reasons it is imperative to carefully manage this element. will fit within their existing value-chain, specifically in areas of customer service, finance operations and logistics. The challenge Consider as an example, the changes the European Union has is to balance consumer preferences and expected purchase expe introduced to its VAT rules as a way to level the playing field when riences against the cost of increased complexity in back-office selling cross border e-services (e.g. downloads). Currently the operations. applicable VAT rate is based on the merchants’ locale. However, in 2015, both EU and non-EU merchants will have to collect Global expansion will increase the complexity businesses face. applicable VAT rates based on the consumers’ residence. For Diverse government structures, unique social and business cultures instance, the applicable standard VAT rate in Germany is 17%, and an ever-changing array of legal requirements and compliance as compared to 21% in the Netherlands. Assuming product policies make it difficult to overcome country-specific challenges. pricing is the same in both countries, Dutch consumers currently have a higher incentive to buy from an online merchant based Online shops must be fully localised in terms of language, terms in Germany, but this will change. The online retailer has a rather and conditions, pricing, check-out process and culturally preferred large responsibility to its consumers and countries where it does payment methods. Add the complexity of various import taxes business and must understand and appropriately apply these (sales tax, VAT, GST) and foreign exchange and repatriation rules changes to its model. that need to be carefully attended and it’s clear that a business may need to consider a country-by-country strategy. The online Conclusion shopping experience continues long after payment and includes The critical difference between you and your competitors isn’t shipping, customer support and possible returns or repairs. always about who offers the better product or service, but All these factors need to be adjusted to the local flavors. A ‘one the experience customers have throughout the end-to-end size fits all’ approach will not be successful. purchasing event. A prerequisite for you to be successful is to fully understand the characteristics and regulations of the markets you are targeting. This positions your business to operate at a more professional level, with less risk of consumer dissatisfaction with THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 André Malinowski, Vendor Service Manager, ModusLink a transaction. As a result, there is potential to gain a compe titive advantage by developing an optimised payment mix in combination with a competitive e-commerce model. ABOUT THE COMPANY: MODUSLINK GLOBAL SOLUTIONS EXECUTES COMPREHENSIVE Choosing the right partner can be the make- or-break decision that determines success in expanding your global footprint. An experienced partner can not only help you tackle country and industry-specific challenges, but also help you grow as your e-commerce strategy evolves. In some cases, going a step further beyond payment transaction basics and outsourcing the primary elements of financial management operations, the supply chain and e-commerce processes provides the optimal solution, empowering you to focus on your core business. After SUPPLY CHAIN AND LOGISTICS SERVICES THAT IMPROVE CLIENTS’ REVENUE, COST, S U S TA I N A B I L I T Y A N D C U S T O M E R E X P E RIENCE OBJECTIVES. MODUSLINK IS A TRUST ED AND INTEGRATED PROVIDER TO T H E W O R L D ’ S L E A D I N G C O M PA N I E S I N CONSUMER ELECTRONICS, COMMUNICATIONS, COMPUTING, MEDICAL DEVICES, SOFTWARE AND RETAIL. all, e-commerce success is more than just payments. ABOUT THE AUTHOR: BEFORE JOINING When expanding your e-commerce strategy, look for a partner that is ready and able to extend your market reach, offering localised shopping experiences such as regional payment options and processing, multilingual contact center support and deep knowledge of local logistics, import and export complexities. MODUSLINK, ANDRÉ MALINOWSKI HELD VARIOUS POSITIONS WITH ENTERPRISES THAT SPECIALIZE IN ONLINE TRANSACTIONS. IN HIS CURRENT POSITION AT MODUSLINK, HE ACTS AS A TRUSTED ADVISOR AND PAYMENT CONSULTANT FOR MANY OF THEIR LARGEST ONLINE MERCHANT CLIENTS. HIS EXPERTISE LIES IN UNDERSTANDING THE COMPLEXITIES OF GLOBAL E-BUSINESS ECOSYSTEMS AND DEVELOPING LONG-TERM FINANCIAL MANAGE MENT AND PAYMENT STRATEGIES. www.moduslink.com Source: 2017 Global online retail share by regions. EUROMONITOR INTERNATIONAL 49 50 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Edgar Dunn & Company Payments in a Multichannel Environment channel strategy and an integrated multichannel strategy: • A multiple channel strategy is simply offering a mix of channels We are currently standing at the crossroads of a substantial where each channel operates independently; change in retailing and how consumers pay, driven by the use of • An integrated multichannel strategy has genuine channel inte the Internet, the prevalence of e-commerce since the turn of the gration in order to provide customers with convenient cross- millennium and the rapid consumer adoption of smartphones. channel benefits. In the next 5 to 10 years EDC expects that changing consumer Not surprisingly, EDC has seen that customers increasingly expect preferences and technological developments accompanied by a convenient and consistent cross-channel experience that comes the emergence of a number of new merchant business models from an integrated strategy, and developing such a strategy has and sales channels will have a substantial impact on the retail become important for merchants seeking a competitive advantage. landscape. Change in the way consumers pay for goods and services will be fast, largely driven by technology. Consumers The benefits of such a strategy, as identified by EDC research are responding positively to innovation and many merchants are conducted in conjunction with the Merchant Risk Council, include finding it challenging to respond. improvements in sales performance, shopping experience and customer loyalty. The challenges are significant, however, with the Constantly connected top 3 identified as operational aspects (such as customer service), For customers, it has never been easier to be connected to get cost and organisational structure. product information and compare prices. For merchants, mobile creates new opportunities to sell products and communicate with Additionally, an integrated multichannel strategy creates new fraud customers, improving the shopping experience. risks, such as fraudsters ’playing‘ one channel against another to fool independent fraud processes. Consequently, a holistic fraud The adoption of new technologies is changing consumer strategy across all sales channels that balances convenience and purchasing. Two elements in particular are significantly impacting security is key. the overall shopping experience: •S ocial networks are having a growing impact on decision-making in the purchasing process and on brand recognition; The need for integration stretches beyond the sales channels and fraud strategy. EDC believes that a more centralised, integrated • M obile is becoming a personal shopping assistant used in all organisational structure offers a more efficient approach. If a phases of a shopping trip, from product research and selection merchant sells through different channels but manages each one to payment. as a separate entity, this is likely to pose difficulties in creating a real cross-channel experience and a single brand identity. Nor will As a result, sales channels are merging into a new kind of commerce it facilitate the sharing of information on customer behaviour and – connected commerce – that uses different channels in a comple preferences across channels, which is an integral part of delivering mentary manner. a compelling customer experience. The challenge for merchants is to follow customers throughout their Payments at the heart of multichannel shopping trip by offering consistent services, including payments, In a multichannel environment, payments must take into account across all channels. the unique features of each channel. Merchants need to define specific payment processes for each channel, potentially with An integrated strategy a different set of payment methods that suit specific channels, There is a substantial difference between a multiple (stand-alone) customer preferences and customer segments. Providing these THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Pascal Burg and Mark Beresford, Directors, Edgar Dunn & Company options is not a simple task and multiple challenges exist, including 1. To determine where you are now, complete a 360° Payments IT integration, the complexity involved in making payments simple Diagnostic of the current situation covering the issuance (where and convenient, the cost of payment acceptance and fraud. applicable) of payment methods and payment acceptance, to identify improvement initiatives; Additionally, payments are key in linking different sales channels. 2. To decide where to go next, prioritise the list of potential initia Customers increasingly use a combination of channels to support tives and produce a payments optimisation plan. Both revenue- their purchase decisions. Design of the payment process should increasing initiatives and cost-reduction initiatives should be not only consider the last step in concluding the purchase trans part of this plan; action, but it should be viewed as playing a core role in an inte 3. To monitor whether you are getting there, set up the right organi grated multichannel strategy, including non-payment interactions. sation and tools for on-going monitoring and management of payments. Examples of these include a cross-functional Merchants using an integrated multichannel strategy are able to ‘payments committee’ and a payments dashboard with KPIs. identify customers based on the payment method and provide Facing the increased complexity of the payments equation, mer loyalty or marketing offers at time of purchase. Merchants can chants need to re-assess their payment acceptance strategy. also use electronic wallets, which store customers' personal Positioning the customer at the centre of the purchase and payment and payments information, to link online and mobile channels to processes has become paramount. provide a consistent customer experience, simplify payments and This article was excerpted from EDC’s white paper “Payments at encourage repeat sales. the heart of multichannel” that was written with the support of the Merchant Risk Council. The observations and conclusions in this The future is multichannel document are entirely those of EDC. Customers demand convenience and simplicity, and merchants must be able to offer a frictionless customer experience, including payment, across multiple channels. A B O U T T H E C O M PA N Y: E D G A R , D U N N & Multichannel also stretches beyond payments. Mobile-based valued-added services can create differentiation for merchants, who can combine a range of services using payments and the functionality of smartphones to generate additional sales and increase conversion rates. ‘Social marketing’, such as ‘push’ messages, location-based offers and direct interaction with customers creates a new channel of communications and can COMPANY (EDC) IS AN INDEPENDENT GLOBAL F I N A N C I A L S E R V I C E S A N D PAY M E N T S CONSULTANCY. FOUNDED IN 1978, THE FIRM IS WIDELY REGARDED AS A TRUSTED ADVISOR TO ITS CLIENTS, PROVIDING A FULL RANGE OF STRATEGY CONSULTING SERVICES, EXPERTISE AND MARKET INSIGHT. directly influence shopping behaviour. ABOUT THE AUTHOR: PASCAL BURG IS A A multichannel and multi-service approach will provide merchants with additional behavioural data and will encourage the smart use of payment information, helping to improve revenues and engage customers. DIRECTOR IN EDC’S PARIS OFFICE AND MARK BERESFORD IS A DIRECTOR IN EDC’S LONDON OFFICE. THEY HAVE EXTENSIVE EXPERIENCE PROVIDING STRATEGIC SUPPORT TO RETAIL AND PAYMENT PROVIDER CLIENTS ACROSS Where merchants should start EUROPE AND OTHER KEY GEOGRAPHIES. To help merchants think about how to optimize payments, EDC suggests a three-step approach: www.edgardunn.de 51 THE PAYPERS - INSIGHTS IN PAYMENTS The Paypers (www.thepaypers.com) is the leading independent source of news and analyses for professionals in the global payment industry. Our products are created by payment professionals and cover all significant develop ments in financial transactions, with a special focus on online payments, online banking, mobile payments, e-invoicing, e-identity and SEPA. Our portfolio includes headlines, newsletters, company profiles, publications, events, jobs, buyer’s guides and advertising via multiple media channels and social networks. Insights in payments – this is what the Paypers is all about. On the one hand readers get deep insight into the payment industry and on the other hand for companies the Paypers offers a great advertising portfolio. For example, with our DIMOCO hub we handle mobile payment transactions in the Central- and Eastern European countries. That means that we are a niche player and the Paypers is an ideal partner for us Margit Anglmaier - Vice President Corporate Communications - DIMOCO News and analysis The Paypers offers a wide range of news and analysis products: • Real-time online news on our website, with breaking news on Twitter and LinkedIn • Free daily headlines, covering the fast-paced developments in the global payment industry • News | Paypers, weekly overview of this week’s most important news into your mailbox. • RSS feeds for all news articles, selectable by category • Online database with a searchable news archive dating back 7 years. • Premium newsletters providing a bi-weekly overview of industry news and analysis • Analyses on current market developments and future opportunities • Research reports detailing developments in specific markets and industry niches • Annual payment topic guides with a global market overview of companies, services and products. The Paypers readership NEW CONSUMER BEHAVIOUR 54 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Wirecard New Consumer Behaviour: Shopping in All Channels so-called cross-channel management, or approaching customers using multiple sales channels. That means that, in addition to linking sales channels, internal processes such as product offe Shopping is being revolutionised: ecommerce means that rings, logistics and IT are also synchronised on the online and consumers now have the entire world of shopping at their offline channels. As a result, customers can use several channels fingertips with just a few clicks. This rapid development is at the same time while shopping and being able to move smoothly being accelerated as it is now possible to shop from almost from one channel to another. Some merchants offer functions every device. That means: ecommerce is booming, including that allow their customers to access their filled shopping basket internationally. through any touch point - no matter what device they started their shopping on. That means customers can put the products they The opportunities offered by online shopping have taken their want to buy into their basket using their smartphone while out and place in all parts of our lives. It has never been so easy to shop. about. When they get back home, they can carry on with the order We no longer have to go to a travel agent to book a flight, or visit including the checkout process using their easy-to-use tablet, and a store to buy books or clothes - we can do it all online. No matter close the transaction - even though they have changed devices. what time of day, online shops are open 24/7, 365 days a year. In addition, the constantly growing online sales figures are also One thing is certain: the more touch points there are and the more supported by the growing number of mobile devices. flexible merchants meet their customers with a targeted approach, the more revenues they make. It is very clear that the type of pay Smartphones and tablets allow users to shop online from ment also plays a key role. everywhere. Even physical wallets aren’t a must-have any more when it comes to shopping: consumers are familiar with in-app Cultural differences - also for payments payments, their mobile optimised payment pages, or they get For international success merchants need to know the specific used to a mobile wallet in their smartphone. In addition, the new customers preferences when it comes to payment. One of the mobile tools are also adding a new dimension to ecommerce: the most frequent reasons for a sale not being completed is that the user’s location becomes a ‘Point of Shopping’. customer can’t pay the way that he wants to. Retail is converging Cultural differences in dealing with money determine which pay What does this mean for retailers? It’s not enough to focus on ment methods are accepted in the individual countries. As a the bricks-and-mortar business. Merchants are missing out result, there are substantial differences with regard to payment on valuable sales potential if they do not meet their customers’ preferences: changed shopping behaviour. They are well advised to keep pace with the ever-increasing convergence of bricks-and-mortar Germany tends to be conservative; consumers prefer to make and bricks-and-clicks shopping. The internet is penetrating new purchases on invoice, or to use traditional direct debits. Consumers media and dissemination channels at a rapid pace. This results in the UK and France often use credit cards and national debit in new fields of business and strong opportunities for growth for cards. In Poland, online banking is becoming increasingly popular. companies, with massive potential for merchants. In The Netherlands or Belgium, users and online merchants equally use the advantages offered by the national online-banking The merchants that actively support this development often based methods iDEAL and Bancontact/Mr. Cash. This preference diversify their sales channels. They make a distinction between can also be found in many Eastern European countries, as credit their bricks-and-mortar business, their ecommerce and their and debit cards are still not widespread there. sales using mobile devices. However, the key to success is in the THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Carlos Häuser, EVP Payment & Risk, Wirecard AG E-wallet solutions are prevalent in Eastern Europe, as here it Support from third-party service providers is often the case that many smaller, national methods including In summary, we can ascertain: changing consumer behaviour voucher and bank-transfer based methods are linked in. means merchants are being faced by major challenges: so-called ‘everywhere commerce’, or the merger of the online, offline and If a merchant is considering entering another continent, all of a mobile sales channels, which will increase at a rapid pace in the sudden they are confronted with a whole new set of challenges. digital age. Merchants who work together with experts for payment The Arabian Peninsula and South America are very cash-friendly. processing and risk management receive the tools needed to In addition to voucher solutions such as the very popular Boleto ensure a cross-channel, international shopping experience. Bancario from Brazil-based Banco Bradesco, in these countries The merchants who miss the boat for the current trends can miss online-banking based methods are widespread - in some cases out on key sales linked to the new consumer behaviour. combined with debit cards. In the US credit and debit cards are the standard means of payment. Debit cards are also run-of-the-mill in Asia, however in China alone there are more than 40 national banks, which an online merchant has to link in if they plan to expand into Asia. In these countries Alipay offers a wallet solution that supports all national debit cards and also international credit cards. Merchants who want to approach Chinese customers have to accept UnionPay debit and credit cards. ABOUT THE COMPANY: WIRECARD AG IS ONE OF THE WORLD’S LEADING INDEPENDENT PROVIDERS OF OUTSOURCING AND WHITE LABEL SOLUTIONS FOR ELECTRONIC PAYMENT TRANSACTIONS. THE WIRECARD GROUP HAS BEEN SUPPORTING COMPANIES IN ACCEPTING ELECTRONIC PAYMENTS FROM ALL SALES CHANNELS. A GLOBAL MULTI-CHANNEL PLAT Selection of payment methods - security from profes sional risk management Another key factor is that the individual payment methods are backed by effective risk management methods. Protection from transaction fraud and consumer checking is key to ensure the best possible avoidance of payment defaults. In order not to place revenues at risk, the primary factor is offering customer-friendly payment methods and controlling them based on the specific risks attached. FORM BUNDLES INTERNATIONAL PAYM ENT ACCEPTANCES AND METHODS, SUPPLEM EN TED BY FRAUD PREVENTION SOLUTIONS. WHEN IT COMES TO ISSUING THEIR OWN PAYMENT INSTRUMENTS IN THE FORM OF CARDS OR MOBILE PAYMENT SOLUTIONS, WIRECARD PROVIDES COMPANIES WITH AN END-TOEND INFRASTRUCTURE, INCLUDING THE REQUISITE LICENSES FOR CARD AND ACCOUNT PRODUCTS. WIRECARD AG IS LISTED ON THE The goal is to “maximize income while minimizing losses from payment defaults”. Suspicious transactions are recognised at FRANKFURT SECURITIES EXCHANGE (TECDAX, ISIN DE0007472060, WDI). an early stage and rejected if required. Which strategy is optimal depends on the merchant’s individual requirements when it comes to decide on maximum tolerable risk in relation to the potential turnover. ABOUT THE AUTHOR: CARLOS HÄUSER JOINED MUNICH-BASED WIRECARD AG IN 2005 AS A SOFTWARE DEVELOPER. TODAY THE CERTIFIED SCRUMMASTER IS EXECUTIVE VICE PRESIDENT FOR PAYMENT & RISK WITH WIRECARD AG. www.wirecard.com 55 NEW IN 2013! CROSS-BORDER ECOMMERCE RESEARCH SECTION THE COUNTRY REPORTS CAN BE DOWNLOADED FOR FREE VIA THE PAYPERS The Paypers, in close collaboration with the Cross-Border Ecommerce Community (CBEC), a strategic initiative started by Payvision, PAY.ON, ReD and WorldItLawyers has launched a new section called Cross-border Ecommerce Research. Through The Paypers, the CBEC enables Merchants, Payment Service Providers, ISOs and Acquiring Banks to access country and regional ecommerce facts, figures and insights - valuable content about mature and developing markets that can support strategic decision-making. The obstacles which hinder cross-border expansion are explored, and the payment methods, ecommerce law, online fraud and risk issues that affect individual countries are addressed. The newly introduced section currently offers Cross-border Ecommerce Reports & Infographics for major countries from all over the world. Research consists of country-specific Ecommerce facts & figures, mature and emerging markets, preferred payment methods, payment service providers, risk and fraud as well as ecommerce legislation & regulation. The section will be continuously updated with all the major and emerging ecommerce countries. Cross-border ecommerce is a topic of interest to merchants across the globe. There is much to play for, but the challenges are also significant and this initiative will help merchants to gain a better understanding of the countries and payment environments into which they are seeking to expand. The contributing companies bring complementary experience to the table and the initial outputs combine a wealth of data and insight that isn’t available in one place anywhere else. I salute the companies involved in bringing this together Johannes Ditterich, CEO Limango - Germany's leading web merchant, and part of Otto Group Endorsed by: CROSSBORDER E-COMMERCE 58 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP The Paypers E-commerce – a Cross-border Approach As a result of continuous technology developments and a rising popularity of electronic commerce, an increasing number of Cross-border e-commerce growth opportunities companies all over the world provide their customers with the Generally, it has never been easier for businesses to tap into possibility to buy products online. Thus, payment services foreign markets than via the internet. The online channel has been providers are permanently trying to launch new payment methods breaking down barriers between different geographic markets, to meet customer needs and expand across new and strategic but technological developments have also paved the way for the markets. In this context, Latin America is no exception. Skrill, Pay. introduction of many different options when it comes to paying for On, Ukash and Adyen are good examples of companies that are goods and services. As a result, nowadays, online payments are aware of the persistent growth in many Latin American markets not only about credit cards or PayPal. and take advantage of the rising demand for international payment processing. The growth in e-commerce has taken on spectacular proportions in the last decade. E-commerce has evolved from a novelty, via Brazil is currently considered the most important e-commerce a nice-to-have to a need-to-have, developing itself from scratch market, accounting for 62% of the entire region’s online sales. to a multi-billion euro industry. Also, we keep hearing about According to the 'Latin American Online Retail Forecast, 2011 e-commerce taking off and its variations gaining ground. Some to 2016' study released by Forrester Research, e-commerce voices trumpet the arrival of an ideal world where there would transactions in Brazil are expected to reach USD 22 billion by be no need for cash and cheques for payments (a scenario 2016, up by 178% as compared to 2010. apparently long way off), thus signaling an increased use of cards among consumers especially with online shopping. In this context, Merchants can develop their businesses and increase their the cross-border approach for e-commerce seems to be the next revenue by trying to make the most out of the cross-border sales logical step. opportunities. In order to define the growth strategy for such a purpose, they should know which are the most promising markets But at present, at a European level, cross-border e-commerce for their products and services. Hence the need for a knowledge is far from being utilized to a full extent, or at least this is what hub to offer a deeper understanding of the different influences on statistics so far suggest. In Europe, online buyers use a mix of e-commerce, key insights which could result in exciting initiatives electronic and offline payment methods when making purchases and, ultimately, lead to international expansion for the benefit on the internet. This diversity has given companies the ability to of not only merchants, but actually all stakeholders within the manage their business in different currencies and languages, but dynamic global ecommerce landscape. on the other hand has turned Europe into a complex market, thus making a harmonised European payment landscape difficult to The Paypers: the central hub of information for cross- achieve. border e-commerce As e-commerce (and implicitly online payments) development It is generally considered that Asia-Pacific has the biggest market is driven by country-specific factors, and also registers different potential in almost every industry. Highly integrated with the growth levels, data availability varies significantly between global trading and financial systems, Asia is undoubtedly set to countries. Some of them have various organizations/market become the largest economic region in the world and this already research firms/indexes that publicly and consistently reveal has significant and positive consequences on the e-commerce e-commerce-related data. Other countries are presented with market. The push into cross-border trade is no longer a distant the challenge of a language barrier, making data gathering and dream in the region, with many retailers actively pursuing a place reliability more difficult. in the Asian-Pacific markets. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Adriana Screpnic, Editor-in-Chief, The Paypers Payvision, PAY.ON, ReD and World IT Lawyers have launched another unique, large-scale industry-wide overview, namely The of the Cross-Border eCommerce Community (CBEC), a strategic Web Fraud Prevention, Security & Digital Identity Market initiative that aims to support Merchants, Payment Service Guide. This project, together with The Online Payments Market Providers, ISOs and Acquiring Banks within the CNP Payment Guide, is a key source for merchants, including latest trends and Industry, expanding their business globally, by offering key insights international developments (online payments, fraud prevention, and information on every aspect of international ecommerce. online security and digital identity). Two key initiatives that aim to Initiated by Payvision, the CBEC is endorsed by the Ecommerce create a unique décor in which prominent players in the payments Europe and The Paypers. The members have committed to industry provide an unprecedented level of insight into their invest in research and deliver up-to-date information about business vision and the inner working of their companies. country-specific ecommerce facts & figures, mature and emerging markets, preferred payment methods, logistics, risk and fraud, and ecommerce legislation & regulation. ABOUT THE COMPANY: THE PAYPERS IS THE The country reports have been designed to help merchants, payment service providers, technology companies, ISOs and acquiring banks within the CNP payments space, but also professionals in the digital transaction services industry, as well as other relevant business audiences, gain access to up-todate information and expertise on country-specific and regional e-commerce ecosystems. NETHERLANDS-BASED LEADING INDEPENDENT SOURCE OF NEWS AND INTELLIGENCE FOR PROFESSIONALS IN THE GLOBAL PAYMENT COMMUNITY. OUR PRODUCTS ARE AIMED AT MERCHANTS, PAYMENT SERVICES PROVIDERS, PROCESSORS, FINANCIAL INSTITUTIONS, START- UPS, TECHNOLOGY VENDORS AND PAYMENT PROFESSIONALS AND HAVE A SPECIAL FOCUS As diversifying payment methods, coupled with developing cross-border business models are considered key to building and increasing your business, we address the market need for more clarity and guidance by providing valuable content about mature and developing markets which can help you in your strategic decision-making and the corresponding approaches. With this purpose in mind, we share need-to-know insights, welldocumented research papers, industry reports and infographics which highlight global opportunities for profitable cross-border ON ALL MAJOR TRENDS AND DEVELOPMENTS IN PAYMENTS-RELATED INDUSTRIES INCLUDING ONLINE AND MOBILE PAYMENTS, ONLINE/ MOBILE BANKING, CARDS, CROSS-BORDER E-COMMERCE, E-INVOICING AND SEPA. WE ARE ALSO KEEN ON KEEPING OUR READERSHIP INFORMED WITH REGARD TO ONLINE FRAUD PREVENTION INNOVATIONS AND THE MOST SIGNIFICANT TRENDS IN THE E-IDENTITY SPACE. e-commerce. ABOUT THE AUTHOR: ADRIANA SCREPNIC Methodology reports In this analysis, we rely mainly on secondary research from multiple sources, including: Internet World Stats, Eurostat, MarketResearch, consultancy firms, card schemes and ecommerce associations. We then combine this with primary research from industry thought leaders, payments as well as fraud experts within our CBEC partners. This offers very solid knowledge about the local/regional HAS BEEN INDULGING IN HER PASSION FOR I N N O VAT I O N I N D I G I TA L T R A N S A C T I O N S BY EDITING AND ENRICHING THE PAYPERS CONTENT FOR OVER 5 YEARS. EXPERIENCED EDITOR, RESEARCHER, REPORTER AND WRITER, SHE HAS BEEN MANAGING THE PAYPERS TEAM AS EDITOR-IN-CHIEF SINCE 2012. online payments and the e-commerce landscape. The Paypers has also distinguished itself as the publisher of www.thepaypers.com 59 60 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Payvision Global Acquiring - Business Drivers & Opportunities in Cross-Border Ecommerce Payvision also collaborated with CardNotPresent.com to conduct a 2013 Global Survey that polled acquirers, merchant services providers (MSP), ISOs, payment services providers The global e-commerce landscape is marked by great regional (PSP) and online merchants. The objective of this Global Survey differences in internet, banking and mobile penetration. Local was to identify and quantify the business drivers and challenges differences in infrastructure, logistics, tax rules and regulations are which stakeholders across the Card-Not-Present online payment just a few elements in a complex set of variable parameters, which industry face, while expanding their footprint through cross-border contribute and define a country and/or a region’s ‘e-commerce ecommerce. The results of this survey formed the basis of our readiness’. latest Industry Report on the business drivers and opportunities in cross-border ecommerce. Payvision is an independent, full service global card processor, specialised in profitable cross-border e-commerce solutions. We We believe that the results of this survey offer insight into the connect PSPs and banks to one global acquiring network and we direction in which cross-border e-commerce is heading the believe that sharing knowledge leads to a better understanding emerging and the developed markets. The results of this survey of the intricate online payment landscape. This principle has led confirm our observation that the European “Connect and Grow” Payvision to initiate the Cross-Border eCommerce Community business model, in which profits are shared by the various stake (CBEC), a strategic initiative in partnership with PAY.ON, ReD holders within a global acquiring network of regional banks and and World IT Lawyers , that aims to support merchants, PSPs, international payment services providers - connected to one global ISOs and acquiring banks within the CNP payment industry, in card processor - will ultimately prove the best value proposition for expanding their business globally, by offering key insights and both online shoppers and commercial players, within the growing information on every aspect of cross-border e-commerce. ecommerce landscape. Endorsed by Ecommerce Europe and The Paypers, its members are committed to become the industry’s cross-border e-commerce While our first cross-border e-commerce White Paper explored the knowledge hub. We research and analyze the market, resulting in various industries which benefit from the business opportunities Country Factsheets and Infographics. In addition, Payvision has presented by ecommerce, our latest cross-border ecommerce published a series of White Papers which offer our readers insight report zooms in on challenges and exciting business opportunities into the various aspects of profitable cross-border e-commerce. in four different regions. 73% of our survey’s respondents focus Industry reports which explore successful PSP strategies, their cross-border e-commerce strategy on Europe, the largest innovative mobile payment methods, secure e-identity solutions e-commerce market in the world. European total B2C e-commerce and the exciting business opportunities which global e-commerce revenue grew 19% from 2011-2012 to USD 412.6 billion (35.1% presents to retail, travel, music, gaming and SaaS industries. share of global B2C e-commerce), while North American online sales volume reached USD 389.5 billion (33.1% share). The US represents the largest online retail market, while Asia-Pacific (APAC) is the world’s fastest growing e-commerce region. In an emerging Latin American market (LATAM), Brazil is showing tremendous growth spurs. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Rudolf Booker, CEO, Payvision In 2012, cross-border B2C ecommerce sales reached USD 300 Key business drivers, such as competitive pricing, sharing geo Billion, while global B2C e-commerce is estimated to exceed graphical borders and/or speaking a common language, will gene USD 1.1 trillion by the end of 2013. Mobile payment methods rate inbound web traffic and stimulate (cross-border) e-commerce are increasingly popular, as they enable consumers to transfer in an expanding market, in which boundaries are diss olving on payments via their mobile devices, which most consumers now the digital highway; presenting all e-commerce stakeholders the have on their person 24/7. In the US, retail m-commerce will reach exciting opportunity to connect & grow. nearly USD 41 billion by the end of 2013, an impressive 68% growth compared to 2012. The popularity of purchasing goods and services via tablets is increasing. Internet penetration and the use of smartphones is maturing in developing and emerging markets. E-commerce and m-commerce are successfully emerging from the ashes of the global economic crisis. ABOUT THE COMPANY: PAYVISION IS A FAST Online shopping enables global consumers to surf, compare and buy goods, without having to drive to a shopping mall. Traffic jams or time consuming brick & mortar shopping can be avoided, because shoppers can surf the virtual marketplace, compare pricing, search for the best deals and read peer reviews, share customer experiences on social media and buy selected products and services at the click of a mouse. GROWING, INDEPENDENT PAYMENT SOLUTION PROVIDER SPECIALIZED IN GLOBAL CARD PAYMENTS FOR THE E-COMMERCE MARKET. PAY V I S I O N O F F E R S A C Q U I R I N G B A N K S , AGENTS, PAYMENT SERVICE PROVIDERS, ISO, MSPS AND THEIR MERCHANTS A SECURE PCI DSS COMPLIANT, PSD LICENSED I N T E R N AT I O N A L PAY M E N T P R O C E S S I N G Compared to domestic e-commerce, cross-border e-commerce is multifaceted, but once barriers have been solved and requirements N E T W O R K E N H A N C E D W I T H I N N O VAT I V E TECHNOLOGY. have been met, the business opportunities presented by profitable expansion into emerging markets are well worth the time and investment. ABOUT THE AUTHOR: RUDOLF BOOKER IS THE DRIVE BEHIND A SUCCESSFUL CARD PAYMENT SOLUTIONS PROVIDER, WHICH HAS The international regulatory landscape is complex and adhering to compliance and legislation can be quite challenging. Finding a solid logistics and delivery partner in new markets is not always easy and as cultural differences impact customer behaviour and consumer preferences, these differences will have to be analysed and understood; websites need to become multi-lingual and a variety of payment methods, in multiple currencies are required to CONSISTENTLY REALIZED BUSINESS GROWTH IN THE PAST 10 YEARS. AT THE BIRTH OF E-COMMERCE, RUDOLF ENVISIONED THE ENORMOUS POTENTIAL OF ONLINE PAYMENT PROCESSING AND INVESTED IN INNOVATIVE SOLUTIONS, TO SERVICE A PAYMENT INDUSTRY ABOUT TO EXPAND. make shoppers sufficiently comfortable to complete their online shopping experience and make a (cross-border) purchase. www.payvision.com 61 EMERGING MARKETS REGION AND SCOPE: CHINA 64 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Web2Asia Expanding Internationally: How to Avoid Failure in China E-commerce It’s imperative to understand the complexities of the Chinese consumer and have a well-defined strategy to match your marketing mix to the right target. This will require time to under The biggest error one can make when conducting business in stand the landscape in China. China is to assume the Chinese market is the same or similar to the rest of the world, because it is not. This is a market that, Logistics & customer service effectively, is a reflection of the demands of the differing Chinese In China customer service is key to success. Chinese expect consumers, in combination with an evolving culture, a rapid to have someone there to answer any question at anytime or growth and a huge geographical spread. So what does it take to they won’t feel secure about the product and shop elsewhere. achieve success in such an impressive market? And what are the While this may be like calling Fed Ex in the US to trace your DOs and DON’Ts in relation to the Chinese customers? This article package, in China, it is also the brand/company who must be will pass on some wisdom that will help anyone looking to expand available to assist the buyer at any time. Not only for support, to China avoid the common mistakes made by many businesses. customer service is also a valuable sales channel in China, where 40% of sales are assisted. So note: in order to succeed, this is Chinese consumers a must! First, I need to be clear that there are many groups of Chinese consumers due to the distribution of 600+ cities in a Tier 1 to Tier Both of these functions are strictly related to the geographical 5 ranking system and a vast gap between Tier 1 and the ‘real spread, so this needs to be taken into account when operating China’. these channels. Logistical systems differ between tiers due to the physical infrastructure in each area. While Tiers 1 and 2 enjoy City dwellers living in the ‘big four’ superpower regions of Beijing, efficient delivery by van, lower tiers receive packages by push-bike Shanghai, Guangzhou and Shenzhen are, in many ways, a different through dusty terrain. As far as customer service is concerned, breed of shoppers from those in China’s smaller cities. The newly you must consider that having a call centre in one area of China rich, big city shoppers are clued up, educated and boast large will not work to cater to all markets, so training the right people is disposable incomes. They are in touch with international trends important. and love to display their ability to indulge in the ‘international lifestyle’, while they demand luxurious brands and products and a Customer lifetime value purchase and post-purchase experience to match; in comparison Previously, Chinese consumers were labeled as price sensitive and to the developed markets this experience is much more innovative. difficult to gain brand loyalty from. But we can see an emergence from the upper caliber group of brand loyalty, Hallelujah! While With seven times the consumption power of Tier 1, Tiers 2 to inland consumers (lower tiers) still rate durability, price and 4 are now the focus of marketing activities, with companies functionality as primary to their purchase decisions, their more spending three times as much marketing spend within these areas outgoing counterparts place the brand image, displaying their in comparison with Tier 1. Tiers 3 to 4 are referred to as where taste and how the brand makes them feel as important, in fact 7 the more traditional consumers whose sophistication is quickly times more important than the other group. 27% have established evolving reside. These smaller towns are filled with a new wealth brand preferences versus 15% of inland consumers. status of their citizens with a growing demand for global brands that reaches miles beyond what the physical environment can offer...enter e-commerce. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Lac Tran – HEAD of DIGITAL, Web2Asia It should be noted that although brand loyal, the Chinese are Sources: not shop loyal, so first go online – use the diverse marketplace, Mobile Stats: CNNIC’s 32nd national web report because this allows you to bypass the issue of store loyalty in the Customer Lifetime Value Stats: Mckinsey Consumer & Shopper best way. Once your brand is stable in the market a standalone Insights, 2012 Annual Chinese Consumer Report. From Mass store will allow you to build the longest relationships. As brands to Mainstream: Keeping Pace With China’s Rapidly Changing attempt to push consumers to connect, we have seen a boom in Consumers intricate membership schemes, so my advice is to get invested in this! The mobile era China’s mobile use is the highest worldwide, reaching 591 million internet users and 460 million mobile web users. Mobile interaction from brands is becoming a growing expectation in China, and even with the strongest offline presence, brands are realizing that this is not enough to entertain a consumer who spends an average of 4 hours online on their mobile each day. M-commerce is a reflection online expenditure in China’s tiers, with Tier 3 and 4 A B O U T T H E C O M PA N Y: W E B 2 A S I A I S A SHANGHAI-BASED FULL-SERVICE DIGITAL MARKETING AGENCY PROVIDING DIGITAL STRATEGY, ONLINE PERFORMANCE MARKETING AS WELL AS E-COMMERCE & MULTI-CHANNEL INTEGRATION. WE SERVICE CLIENTS FACING NON-NEGOTIABLE DIGITAL DEADLINES WITH mobile users accounting for over half of China’s total mobile users. TAILOR-MADE SOLUTIONS. Content is king in China, so businesses must be cautious ABOUT THE AUTHOR: LAC TRAN IS A RECOG to understand local business practices and culture properly. Generating unhappiness in the consumer’s eyes will result in facing a very hard and unforgiving market, so my advice is to pay very close attention to detail in operations. NISED E-COMMERCE + DIGITAL STRATEGIST IN CHINA WITH THE ABILITY TO SUCCESSFULLY SELL IDEAS, INSPIRE TEAMS AND DRIVE GOALS. WITH OVER 15 YEARS OF EXPERIENCE IN DIGITAL MEDIA AND DIGITAL STRATEGY, LAC HAS BUILT SOLUTIONS FOR THE INTERSECTION Your business might be achieving great success overseas, but OF INNOVATIONS AND SUCCESS. again China is a very different playing field. To assume that your brand will be recognised in China, just because it is in almost every household in the developed market, is not wise. Unfortunately such a situation is unlikely to happen, as China does not share many (if any) of the same channels that the developed market uses. If this is disheartening, don’t let it be, it’s also an advantage. The Chinese consumers constantly seek foreign brands, so this should be a point to capitalize on, with an effective strategy tailored to China to leverage the halo effect. Using international branding to appeal, the value will be recognized by this savvy consumer group. So don’t be fearful of the differences, because past the small hurdles is a world changing market waiting. www.web2asia.com 65 ECOMMERCE LAW PRIVACY AND DATA PROTECTION 68 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP TIME.LEX Processing Customer Payment Data: Effective Marketing Tool…but Legally Permitted? Under currently applicable European data protection rules, the answer is positive. However, the customer should know. When he shares personal data, such as credit or debit card data - with a retailer, he has an expectation about the purposes for which the Although winning and maintaining customer loyalty is a key goal data will be used. There is a value in honouring this expectation. for any retailer, it is especially important for businesses that To put it simply: if payment data are processed for more than specialize in niche products. Take the example of “Carets”. Carets merely executing the payment, the customer should be informed is a multichannel retailer that sells every product a guitar player in one way or another about this further purpose. and enthusiast may need — all types of guitars of course, but also sheet music, strings, metronomes, books about guitar music, Purpose limitation is a cornerstone of EU data protection legis course material, etc. To obtain a more cohesive view of customer lation. It inhibits ‘mission creep', which could otherwise give rise buying preferences and loyalty in its stores, Carets would like to the usage of available personal data beyond the purposes for to partner with a payment processing and marketing company. which they were initially collected. This doesn’t mean that data Such companies offer click-easy access to periodic or targeted that have already been gathered may never be genuinely useful for key reports about customer transactions on the basis of the shop other purposes, not initially specified. There is a value in allowing owner’s payment data. some degree of additional use but only within carefully balanced limits. Keeping track of your own customer’s buying behaviour Carets would, among other things, like to identify the busiest via an analysis of his payment transactions in your shop, is days in its brick-and-mortar stores by calculating average therefore not considered as something entirely incompatible with sales and transactions and the overall total per sales ticket. the purpose for which the payment data are being collected. The Analysis of payment data also could help Carets generate marketing condition is that the customer should be made aware of it. In an campaigns that drive measurable results. A further effective feature electronic commerce environment, this awareness is often created is the ability to track new versus repeat customers. More specifically by providing each customer access to his own account profile. Carets would be able to know its top 100 customers ranked by total amount spent for all time or to click on a customer name to see a Controller remains liable full customer history and edit profile details. Is it legally permitted to partner with a specialized company to carry out the analysis of the payment transaction data and But what about the data protection legislation? Is it permitted to provide, for example, monthly overview reports? The answer is process customer payment data for marketing purposes? again positive because no law forces the retailer to do everything himself. Processing payment and other personal data is some Keeping track: not prohibited as such thing that may be outsourced to a specialist. From a legal point At least for customers who don’t pay with cash, retailers need of view, the responsibility remains with the retailer. In the EU to process payment data in order to execute the payment itself. data protection legislation, the retailer will be designated as ‘the The question is whether these data can also be used for marketing controller’. The specialized company that actually carries out the purposes. Is it, for example, allowed to link all transactions perfor processing is called ‘the processor’. The most essential rule about med with the same credit card together in order to have a view on the relationship between a controller and a processor is that the the buying profile of that particular customer? latter should never further use or communicate the data beyond the scope of the outsourcing. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Prof. Dr. Jos Dumortier, an internationally recognized top expert in data protection and ICT law Direct marketing: right to opt-out Processing and re-using payment data for marketing purposes Keeping track of your customer’s buying behaviour by analysing is consequently primarily a matter of meeting the customer’s his payment data is one thing. Another thing is to actually use this reasonable expectations. And isn’t respecting such trust relation knowledge in practice and to send marketing messages to this ship, after all, an essential rule in a business context always and customer about other interesting opportunities you can offer him. everywhere? This further step will, evidently, only be possible if the customer has left contact details such as a home address, a phone number or e-mail address. Under EU data protection rules everybody has a basic right not to be bothered by direct marketing messages. In practice this means that the retailer who will start to send messages to his customer has to inform the latter about his right to opt-out. The use of e-mail for direct marketing purposes is in principle only possible after prior consent (‘opt-in’). Prior consent is however not needed if the e-mail address of the customer has been communicated by him in the context of a previous transaction. To summarize: sending direct marketing messages to existing customers, via e-mail or otherwise, is legally permitted under the condition that the sender respects the customer’s right to opt-out. ABOUT THE COMPANY: TIME.LEX IS A LAW FIRM BASED IN BRUSSELS, SPECIALISED IN INFORMATION AND TECHNOLOGY LAW IN THE BROADEST SENSE, INCLUDING PRIVACY P R O T E C T I O N , D ATA A N D I N F O R M AT I O N MANAGEMENT, E-BUSINESS, INTELLECTUAL PROPERTY, ONLINE MEDIA AND TELECOMMUNI Sharing payment data: only after informed consent Let’s go back now to our initial example. Does EU law allow Carets to share its payment data with other merchants? Or with a specialised direct marketing company? CATIONS. ITS ACTIVITIES COVER ALL LEGAL ISSUES ENCOUNTERED IN THE CREATION, MANAGEMENT AND EXPLOITATION OF INFOR MATION AND TECHNOLOGY, IN ALL OF ITS DIVERSE FORMS. This further step will only be legally permitted if the customer gives his informed consent. Sharing payment transaction data for direct marketing from other merchants or for other products or services will be considered as something incompatible with the purpose for A B O U T T H E A U T H O R : P R O F. D R . J O S DUMORTIER IS AN INTERNATIONALLY TOP EXPERT IN DATA PROTECTION AND ICT LAW. which these data have been provided. BACK IN THE ‘90S, HE WAS ONE OF THE FIRST In Belgium, courts have decided that this is also valid within one company. Banks, for example, have been sanctioned for having infringed data protection rules. Analyses of money transfer orders BELGIAN LAWYERS TO DEAL WITH DATA PROTECTION, LONG BEFORE OTHER LAWYERS STARTED PRACTISING THIS AREA OF LAW. executed by the bank were re-used to select prospects for direct marketing about the bank’s insurance activities. www.timelex.eu/en 69 70 ONLINE PAYMENTS MARKET GUIDE 2013 THOUGHT LEADERSHIP Glossary A ACH Network Automated teller machine (ATM) The ACH Network is an electronic network for direct consumer, An electromechanical device that allows authorised users, business, and government payments. It is the vehicle for direct typically using machine-readable plastic cards, to withdraw cash account-to-account electronic transactions, and “via ACH” is from their accounts and/or access other services, such as balance the differentiating phrase that links ACH payments back to the enquiries, transfer of funds or acceptance of deposits. ATMs may Network. be operated either online with real-time access to an authorisation database or offline. ACH Credits ACH credit entries occur when an Originator initiates a transfer Automated Clearing House to move funds into a Receiver's account. For example, when The Automated Clearing House (ACH) Network refers to the batch an employer offers Direct Deposit, the employer originates processing, store-and-forward system that enables electronic the payment through the ODFI, which then initiates the credit funds processing. Rather than sending each payment separately, transaction to transfer the money into the consumer/employee's ACH transactions are accumulated and sorted by destination for account; the consumer is the Receiver. transmission during a predetermined time. ACH Debits Authentication In an ACH debit transaction, funds are collected from a Receiver's The process of verifying the identity of the party connecting to the account and transferred to an Originator's account, even though system. the Originator initiated the entry. For example, consumers authorize a cable access company to debit their accounts for their Authorisation monthly bills. Once a month the cable access company initiates Online payments often involve direct authorisation from the bank a debit file through its ODFI to withdraw the money from the of the consumer making the payment. This means that a check is consumers' accounts. The cable company is the Originator, and carried out immediately to check whether the consumer is entitled the consumers are the Receivers. and in a position to make the payment. Acquiring B An acquiring bank (or acquirer) is the bank or financial institution Boleto Bancario that processes credit and/or debit card payments for products or A credit transfer service which enables customers in Brazil to services for a merchant. The term acquirer indicates that the bank purchase software online and pay offline at any Brazilian post accepts or acquires credit card transactions from the card-issuing office, bank branch or through internet banking. banks within an association. Alternative payments C Chargeback Payment methods that are used as an alternative to credit card Reversal of a credit card payment. Chargeback is only possible payments. Most alternative payment methods address a domestic after settlement to the merchant has taken place. economy or have been specifically developed for e-commerce and the payment systems are generally supported and operated by local banks. Each alternative payment method has its own unique application and settlement process, language and currency support and is subject to domestic rules and regulations. THOUGHT LEADERSHIP CNP (Card Not Present) ONLINE PAYMENTS MARKET GUIDE 2013 D Debit card Transaction type for credit cards where the card cannot be shown Card enabling the holder to have his purchases directly charged physically to the retailer, for instance in the case of e-commerce to funds on his account at a deposit-taking institution (may transactions and MOTO transactions. Is the opposite of Card sometimes be combined with another function, that of a cash card Present (CP) transactions. or cheque guarantee card). Card/Cash on Delivery (CoD) Direct debit Payment method with which payment (cash or by card) takes Preauthorized debit on the payer’s bank account initiated by the place when goods are delivered. payee. CP (Card Present) Direct Payment Transaction type for credit cards where the card is physically The use of funds for making a payment. Individuals or organizations present during the transaction and can be read, via a magnetic can send or receive a Direct Payment as an ACH credit or debit. stripe or chip. Credit card E Electronic money A card indicating that the holder has been granted a line of credit. Value stored electronically in a device such as a chip card or a It enables the holder to make purchases and/or withdraw cash up hard drive in a personal computer. to a prearranged ceiling; the credit granted can be settled in full by the end of a specified period or can be settled in part, with the E-wallet balance taken as extended credit. Prepaid wallet that allows consumers to maintain a credit that can be used for (micro) payments on the internet. Most wallets can Credit card company also contain information regarding the payment account and credit A company which owns the trademark of a particular credit card, card, making it possible to ‘upload’ credit from these accounts. and may also provide a number of marketing, processing or other The wallet can also be used to pay for online purchases using the services to its members using the card services. credit card information (stored on the wallet). Customer ELV (Elektronisches LastschriftVerfahren) A buyer, seller or holder of securities and financial instruments that German Direct Debit system for online payment. Payment method does not participate directly in a system. A participant’s holdings which is very popular in Germany, although the payment is not in a system often include securities and financial instruments of guaranteed. ELV is a debit card, which in online transactions which the participant’s customers are the beneficial owners. behaves like a credit card. Customer-not-present EMV Customer-not-present transactions the cardholder is not physically A standard for credit cards that contain a chip. By having this chip at the location when payments is taken. This is usually made read by payment terminals more secure transactions are possible. online or by telephone/fax. Customer-not-present transactions The EMV chip will replace the signature on the sales slip of a credit often require additional security questions or processes to avoid card transaction. fraud. 71 ONLINE PAYMENTS MARKET GUIDE 2013 72 THOUGHT LEADERSHIP Escrow payment Payment that involves the services of an independent third party N NACHA - The Electronic Payments Association (Trusted Third Party, or TTP). The third party removes the distrust The national association which establishes the standards, rules that may exist between parties by safeguarding the money (or and procedures which enable depository financial institutions to delivery) until the other party has fulfilled his part of the deal. exchange payments on a national basis. I O iDEAL is an internet payment method in the Netherlands, based Omni-channel retailing is very similar to, and an evolution of, on online banking. Introduced in 2005, this payment method multi-channel retailing, but is concentrated more on a seamless allows customers to buy securely on the internet using direct approach to the consumer experience through all available online transfers from their bank account. shopping channels, i.e. mobile internet devices, computers, iDEAL M Omni-channel retailing bricks-and-mortar, television, catalog, and so on. Mobile payment Online shopping (online retailing) Also referred to as mobile money, mobile money transfer and A form of e-commerce which enables consumers to buy goods mobile wallet generally refer to payment services operated under or services from a seller over the internet without an intermediary financial regulation and performed from or via a mobile device. service. An online shop, e-shop, e-store, internet shop, webshop, Mobile payment is an alternative payment method. Instead of webstore, online store, or virtual store evokes the physical analogy paying with cash, check, or credit cards, a consumer can use a of buying products or services at a bricks-and-mortar retailer or mobile phone to pay for a wide range of services and digital or shopping centre. The process is called business-to-consumer hard goods. (B2C) online shopping. Money transfer Open invoice Generally refers to one of the following cashless modes of payment Details the amount a company owes to vendors and suppliers, or payment systems: wire transfer, an international expedited along with a due date for sending payment. Invoices can also bank-to-bank funds transfer, electronic funds transfer, an umbrella include additional information that relates to the past business term mostly used for bank card-based payments, e-mail Money transaction. Accounts payable clerks are often responsible for Transfer, an online banking transfer between Canadian banks, opening mail and finding all open invoices sent by vendors and Giro, also known as direct deposit, money order, transfer by postal suppliers. These individuals are the first employees to handle the cheque, MoneyGram and others. invoices. Multi-channel retailing P Multi-channel retailing is the merging of retail operations in such Payment gateway a manner that enables the transacting of a customer via many An e-commerce application service provider service that connected channels. Channels include: retail stores, online stores, authorizes payments for e-businesses, online retailers, bricks mobile stores, mobile app stores, telephone sales and any other and clicks, or traditional brick and mortar. It is the equivalent of method of transacting with a customer. Transacting incudes a physical point of sale terminal located in most retail outlets. browsing, buying, returning as well as pre and post sale service. Payment gateways protect credit card details by encrypting sensitive information, such as credit card numbers, to ensure that information is passed securely between the customer and the merchant and also between merchant and the payment processor. THOUGHT LEADERSHIP ONLINE PAYMENTS MARKET GUIDE 2013 Payment method POS A generic way in which a payment is carried out, for instance Point of sale (POS) or checkout is the location where a transaction by PIN card, credit card, internet banking, COD, premium SMS. occurs. A "checkout" refers to a POS terminal or more generally to When a payment method is not generic but specific, it is called a the hardware and software used for checkouts, the equivalent of payment product. an electronic cash register. Payment product Prepaid A specific version of a payment method used by a (commercial) A payment that is made in advance for a service that has not yet provider, for instance Visa and MasterCard, the internet banking been used. The ‘credit’ can be stored on a(n) (electronic) carrier. product of a particular bank, TPG Post COD services, the premium SMS product of a provider, Mobile2Pay, Way2Pay, Rabo Direct Betalen, MiniTix. In some cases a (specific) payment tool is used. R Remittances A remittance is a transfer of money by a foreign worker to his or Payment tool A tool that is used to carry out a payment with a payment product, for instance a card, random reader, money transfer form, ‘acceptgiro’, mobile telephone. her home country. S SEPA ‘Single Euro Payments Area’. This is the vision, directive and Payment processor goal of the European Commission which means that citizens and A company (often a third party) appointed by a merchant to handle companies within the European Union have to be able to pay with credit card transactions for merchant acquiring banks. They are a single set of payment instruments. This set is the combination of usually broken down into two types: front-end and back-end. a bank account and instruments like money transfer, direct debit and cards. SEPA signifies the end of international payments within Payment Service Provider (PSP) A company that offers service in the area of payments. These services consist of, for example, various payment modalities, Europe. T Electronic Bill Presentment and Escrow services. A Payment Third-Party Processors Service Provider acts as intermediary between buyer and seller. For merchants that do not qualify or do not want a merchant account, a third-party processor is a company that processes PCI-DSS payments (e.g. credit cards) on behalf of a merchant. With most A payment card security standard that evaluates payment account third-party processors, customers are typically forwarded from the data security by assessing the company’s network architecture, merchant's website to the payment processor's site to complete software design, security policies, procedures and protective the transaction. practices. The PCI requirements have been developed by the PCI Security Standards Council, which includes American Express, Discover, JCB International, MasterCard and Visa. V Virtual goods Non-physical objects purchased for use in online communities or PIN online games. Digital goods, on the other hand, may be a broader A personal identification number (PIN) is a secret numeric category including digital books, music, and movies. Virtual goods password shared between a user and a system that can be have no intrinsic value and are intangible by definition. used to authenticate the user to the system. Typically, the user is required to provide a non-confidential user identifier or token (the user ID) and a confidential PIN to gain access to the system. 73 COMPANY PROFILES SEPA compliant electronic mandating is simple with AcceptEmail Mandates. Your company needs to be SEPA-proof on February 1st, With AcceptEmail Mandates, you are able to obtain 2014. If not, payments and collections might fail, mandates from existing and new customers via a/o collections via direct debit. So, don’t lose any e-mail or online. Contact us today for more time and switch to AcceptEmail Mandates, the digital information on +3120 261 0020 or send an e-mail to SEPA compliant mandate for direct debit. [email protected] Intuitive Bill Payments & Collections 76 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES AcceptEmail AcceptEmail provides a comprehensive B2C e-billing & payment service (SaaS) based on e-mail and mobile media. AcceptEmail is suitable for initial invoices, bounced direct debits, issuing SEPA Direct Debit mandates and collection of outstanding payments and is used by large companies and SMEs in utilities, telecom, insurance, retail, publishing, travel and government. Website www.acceptemail.com Ownership Private Business model Transaction-based with small subscription. Keywords for online profile e-billing, e-invoicing, e-bill, e-invoice, e-mail, credit management, invoice-to-cash, mobile, e-mandate Contact Mr P.J. Kwakernaak | CEO | [email protected] | +3120 261 0020 Geographical presence Global Main client industries It is a cross-industry service with customers a/o in sectors: Insurance | Telecom | Utilities | Ticketing | Charity | Education | Internet | Publishers | Government | Retail | Travel Active since 2006 Service provider type e-Bill Presentment & Payment Service Provider Payment type Debit card Yes, a/o Dankort, Bancontact/Mister Cash, Maestro, Giropay, BCMC, iDEAL. Online Banking enabled Payment Yes, all local online banking systems and pay buttons. E-wallet Yes, a/o PayPal After payment Yes Escrow No Prepaid Yes Other channels Offline Our cooperation and partnership with fullfillment partners enables us to facilitate a fully automated invoice-to-cash process for our customers. In case an AcceptEmail message does not arrive or is not paid on time, we can automatically send a reminder text message to a mobile phone or generate and send a paper bill or reminder via traditional snail-mail. Mobile AcceptEmail is available for mobile media. Online to offline Yes, we bring online payment methods to offline corporates. Services Unique selling points AcceptEmail helps companies to optimise total cost of collection. The service reduces costs of billing, dunning and collection dramatically and also improves the DSO. AcceptEmail provides debtors an easy 3-click secure payment from within the e-mail or mobile media without manual data (re)entry, resulting in full control for the debtor and a convenient alternative for paper bills or web-based portals. Core services E-Bill Presentment and Payment by e-mail and mobile media. Multi-currency/Dynamic currency conversion Yes, multi-currency, no dynamic currency conversion. Chargeback/Refund options Not applicable – part of the real-time payment method. Buyer protection policy Not applicable – part of the real-time payment method. Pricing Montly license fee + transaction fee per AcceptEmail. Fraud prevention (measures)/ Risk management Yes, depending on payment method and PSP. Fraud prevention partners a/o Ogone Acceptation criteria (sign-up process) AcceptEmail is easily integrated and requires no investments in hardware; the application is fully web-based (SaaS). There are no maintenance costs and companies can be up-and-running in a short time. Signing-up via contract and client registration form. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Other services AcceptEmail offers a multitude of reporting possibilities so billers have full insights in invoices/ payment requests sent, opened, clicked and paid. AcceptEmail also supports credit management (reminders), SEPA e-Mandates and smart SEPA Direct Debit notifications. Future developments Objective is to become the global standard in Electronic Bill Presentment and Payment via e-mail and mobile. Technology Integration technology SOAP Webservices or managed account via a/o SFTP (Dropbox-like). Integration support Yes, extensive, this is one of our USPs. Transactions volume Number of transactions (per year) For more details, please contact our sales team. Transactions value For more details, please contact our sales team. A MUST-HAVE FOR ALL PROFESSIONALS IN THE E-PAYMENTS AND E-COMMERCE INDUSTRY 77 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Adyen Adyen is a next-generation payment company, transforming business globally with its omnichannel payment solution. Adyen enables online businesses to accept payments from anywhere connecting to over 224 payment methods and 184 currencies. As an acquirer, Adyen directly connects to Visa, MasterCard and all other major card schemes. Website www.adyen.com Keywords for online profile Global acquiring, alternative payment methods, online payments, mobile payments, point-of-sale payments, omni-channel payment platform, hosted payment pages, risk management. Contact Roelant Prins, Chief Commercial Officer, [email protected] Geographical presence Global Market segment(s) Active in all industries Active since 2006 Service provider type Full service payment provider covering the entire payment chain including all technical, contractual and settlement processes; payment gateway; acquirer. Payment methods Credit cards Visa, MasterCard, Amex, Carte Bleue, JCB, MasterCard, Diners, Discover, UATP, AirPlus, Union Pay. Many local and co-branded cards in Europe, Latin America and Asia. Debit cards Bancontact/Mister Cash, Maestro, Giropay, BCMC, Maestro, V-Pay, Dankort, Carte Bleue, CartaSi,Postepay, Visa Debit and many others worldwide Pre-paid cards PaySafeCard, PostePay, Cash ticket, Ukash, PayPal, local national brands Online banking iDEAL, Sofortbank, Giropay, Nordea, SEB, POLi and many others E-wallet PayPal, Netteller, Click&Buy, Skrill, Qiwi, CashU and many others Mobile/SMS/IVR Fully hosted mobile solution for iOS, Android and other platforms, supporting all payment methods. Global coverage for SMS and IVR and mobile carrier billing through partners. Alternative payment methods Over 224 payment methods supported worldwide. Offline Bank transfers in over 30 countries, a selection of local voucher payment methods. Connected companies (#) 87 acquirers. Several other connected partners for fraud checks, credit checks, SMS and other services. Companies PSP is connected to Acquirers, fraud services, logistic partners, credit management services, e-commerce platforms. Settlement currencies (acquirers) AUD, CAD, CHF, CZK, DKK, EUR, GBP, HKD, JPY, NOK, NZD, PLN, SEK, SGD, USD, ZAR Services Unique selling points One contract and technical connection provides access to all the most relevant payment methods in all currencies. Multi-channel payment platform covering online, mobile and Point-of-Sale. Cross channel unified reporting, back-office, risk management, worldwide payment expertise, local offices on all continents. Core services Payment platform for e-commerce, POS and mobile, acquiring, risk management, reconciliation, reporting. Pricing Maximum per transaction fee of EUR 0,10. No setup or maintenance costs. Pricing for cards on blend fees or interchange + basis. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Own risk prevention module with velocity checks, referral lists, persistent cookies, device fingerprinting, proxy piercing. All checks are fully configurable and extendable. Automated system proactively advises on optimal risk settings based on historic transaction data. Shopper level risk system based on behavioral shopper profiles. Track and trace of sophisticated fraudsters. Fraud prevention partners In-house Credit management (services) Yes, via third party, but fully integrated. Other services Payment routing, dynamic 3D-Secure, fully customisable payment pages, recurring and one click payments using tokenisation, native mobile payment pages, pay out, vouchers, mobile POS solution. Third parties None, everything is developed and maintained in-house. 79 80 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Direct connections Yes (Merchant PCI compliancy required) Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes. Full customisable in look and feel, supporting one-click shopping, tokenisation, multilanguage, DCC, split payments and many other features. Optimised for conversion, supports A/B testing. Interface Web services, SOAP, XML. Reporting in CSV, RSS, XML, PDF and Excel. POS SDK available for iOS, Android. Security Adyen is fully PCI Level 1 compliant, conforming to all relevant security mechanisms. THE MOST COMPREHENSIVE OVERVIEW OF THE GLOBAL E-PAYMENTS AND E-COMMERCE ECOSYSTEM COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 allpago international allpago international, founded in 2008, operates as a payment gateway and the only white label payment service provider in Brazil and Mexico, serving merchants and payment service providers serving merchants and payment providers interested in the LATAM region. With one integration only, it provides access to local credit cards as well as 150 local and international payment methods. Website www.allpago.com Keywords for online profile Payment gateway Brazil and Mexico, payment LATAM, PSP, Boleto Bancário, Oxxo, payment processing, PCI, e-commerce, alternative payments Contact Invalidenstr 34, 10115 Berlin, Deutschland Phone: +49 (30) 6098 7982-0, Fax: +49 (30) 6098 7982-9, E-Mail: [email protected] Geographical presence Latin America Market segment(s) Software, SaaS, PaaS, e-learning, social network, electronic ticketing, online payments, mPos provider, online dating Active since 2008 Service provider type Payment service provider, payment gateway, payment facilitator Payment methods Credit cards National: American Express, Visa, MasterCard, Diners Club, elo, Discover. International: Visa, MasterCard Debit cards Visa, MasterCard Pre-paid cards paysafecard, Ukash Online banking Boleto Bancário E-wallet PayPal, Skrill, Yandex.Money Mobile / SMS / IVR Mobile Alternative payment methods Boleto Bancário, Oxxo Offline Boleto Bancário, Oxxo Connected companies (#) 150 globally Companies PSP is connected to Cielo, Redecard, First Data in Brazil Settlement currencies (acquirers) Local settlement in Reais (BRL) and Mexican Peso (MXN), money remittance in any currency. Services Unique selling points Local processing for companies interested in Brazil and Mexico. Features include: 1-Click/recurring payments, installments, dynamic descriptor, mobile payments. Our offering includes: LATAM presence, PCI compliance, glocal tax expertise, proactive support, business intelligence platform, transaction reporting and much more. Core services Online payment processing, money remittance. Pricing For current pricing information, please contact us on [email protected] Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Device fingerprinting, IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, persistent cookies, data validation, geographical checking,transaction limit checking, risk scoring, geo IP-origin check, black/white list. Fraud prevention partners ThreatMetrix, Ethoca; First member of the Merchant Risk Council in Latin America. Credit management (services) No Other services Incubation consulting services when setting up a business in Brazil and Mexico, tax advisory. Third parties N/A 81 82 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, POST, XML (specifications available upon request) Security HTTPS, SSL+, PKI INDUSTRY INSIGHTS FROM TOP PLAYERS IN THE ONLINE PAYMENTS AND E-COMMERCE ECOSYSTEM Powering Checkout for Online Retailers Worldwide Convert more shoppers into buyers with BlueSnap. A smarter payment gateway: Intelligent payment routing Seamless integration with iFrames or APIs Frictionless, one-click checkout optimized for any device Take advantage of additional services as your business grows: Localized shopping in 180 countries, 60 currencies, 28 languages and 110 payment types Award-winning Smart Subscription technology Dynamic eCommerce tools—free trials, coupons, up-sells etc. and full support for digital distribution and catalog management Call +1 (866) 312-7733 or email [email protected] today to learn more about how your business can benefit from BlueSnap capabilities. Scan the QR code to download the white paper! Learn 10 smart steps to maximize eCommerce revenue www.bluesnap.com ©2013 BlueSnap Inc. All rights reserved. BlueSnap Paypers Ad.indd 1 10/31/13 9:01 PM 84 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES BlueSnap Inc. BlueSnap is a smarter international payment gateway, converting more shoppers to buyers worldwide with localised shopping in 180 countries, 60 currencies, 28 languages and 110 payment types; intelligent payment bank routing with decline retries; seamless storefront integration (selfservice iFrames or 20+ APIs); mobile optimised checkout pages; e-marketing tools for upsell and cross-sell; subscription technology. Website www.bluesnap.com Keywords for online profile Payment gateway,PSP, online payment, payment processing, global payments, alternative payments, subscription payments, e-commerce Contact [email protected], 866-312-7733 Paul Savage, Senior Vice President, Sales & Services, [email protected] Geographical presence Global Market segment(s) Online and mobile payment processing, e-commerce, m-commerce Active since 2001 Service provider type Payment service provider, payment gateway Payment methods Credit cards Visa, MasterCard, American Express, Discover, Diners, JCB, Carte Bleue, UnionPay, plus a wide variety of localised card brands and payment types. Debit cards Bancontact/Mister Cash, Maestro, Giropay, BCMC, (e)Maestro, Visa electron, Dankort, Laser, Delta, Carte Bleue, CartaSi, Postepay, Visa Debit, BancNet, PPS, China UnionPay, Alipay, 99Bill, eNETS, MEPS, Poli, Visa CPC, Debit Mastercard, Carte Bancaire, CartaSi, Carte Bleue, Chinese debit cards, Carte Blanche, and more. Pre-paid cards Paysafecard, Ukash Online banking iDEAL, eNETS, Sofort Banking, Giropay E-wallet PayPal, Webmoney, Skrill, cashU, Alipay, Yandex Mobile / SMS / IVR Mobile hosted payment pages Alternative payment methods Direct Debit, Boleto Bancario, Wire, ECP (ACH) Offline Bank transfers in most European countries. Connected companies (#) A wide variety of major banks, acquirers and technology providers worldwide. Companies PSP is connected to A wide variety of major banks, acquirers and technology providers worldwide. Settlement currencies (acquirers) Settlement in 18 currencies worldwide. Services Unique selling points Bank transaction routing with automatic decline re-presentment to optimise clearing and settlement; marketing tools, such as free trials and upsells to increase checkout order value; subscription technology offering more payment options and easy customisation; catalogue management, product file hosing, customisable checkout pages; multi-currency and flexible pricing; customised invoices; order management; real-time reporting. Core services Online and mobile payment processing, reconciliation and reporting. Pricing Entry-level merchant pricing of 2.9% plus USD 0.30 per transaction or quote for larger merchants. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, persistent cookies, data validation, geographical checking, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, and more. Fraud prevention partners A wide variety of fraud detection and prevention partners are employed. Credit management (services) Purchase on credit, credit scoring, credit control, receivables management, online void and refund, purchase on credit, payment guarantee and more. Other services Subscription billing, e-marketing tools for upsell and cross-sell. Third parties N/A COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing No Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Self-service iFrames or 20+ API library. Security Fully PCI Level 1 compliant; secure platform certified by McAfee & VeriSign and BBB accredited; multi-site, fully synchronised and redundant network infrastructure; complete VAT and tax collecting and handling; advanced, automatic fraud protection systems, with a dedicated anti-fraud team. A DETAILED, MULTILAYERED INSIGHT INTO THE GLOBAL ONLINE PAYMENTS AND E-COMMERCE INDUSTRY 85 86 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Chase Paymentech Chase Paymentech is a global leader in payment processing and merchant acquiring and a specialist in customer-not-present (CNP) transactions. In 2012, Chase Paymentech processed more than 29 billion transactions with a value exceeding USD 655 billion, including an estimated half of all global Visa and MasterCard internet transactions. Website www.chasepaymentech.co.uk Keywords for online profile Customer not present, credit card processing, payment processing, CNP, recurring billing, e-commerce, mail order, accept credit card Contact [email protected] UK – 0845 399 1120 Germany - +49 69 5880 8699 Rest of Europe - +353 1 726 2950 Geographical presence North America, Europe Market segment(s) E-retailing (apparel, electronics, software), events, online gaming, digital downloads, social networking, other. Active since 1985 Payment methods Credit cards Yes Debit cards Yes Pre-paid cards Yes Online banking No E-wallet Yes Mobile / SMS / IVR Yes Alternative payment methods Yes Offline No Connected companies (#) N/A Companies PSP is connected to N/A Settlement currencies (acquirers) GBP, EUR, USD, CHF, DKK, SEK, NOK, ZAR, JPY, NZD, AUD and HKD. Services Unique selling points Chase Paymentech is committed to its merchants and is synonymous in the payment processing industry for secure and reliable payment solutions. Our systems and processing environments are designed to help meet the specific needs of merchants backed by a consultative approach, proactive relationship management, modern robust technology, and assistance in minimising fraud and chargebacks. Core services Customer-not-present merchant acquiring and payment processing. Pricing To discuss pricing, please contact us on +353 1 726 2950. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Chase Paymentech’s SafetechSM Fraud Tools - an innovative suite of solutions designed specifically Fraud prevention partners N/A Credit management (services) No to combat fraud utilising continuous transaction monitoring, a customisable rules engine and advanced fraud detection technologies. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Other services Orbital Payment Gateway: secure internet processing; browser-based virtual; 24/7 application support; software development; online authorisation; auto-close of daily; wide range of payment; customer profile management/tokenisation. Authorisation Recycling: automatic resubmission of transactions; recovery of declines; customised merchant parameters; effective reporting and output. Risk Management Services: monitors unmatched refunds to sales; tracks VIS and MasterCard monitoring thresholds; monitors daily patterns; monitors charge backs to sales; merchant shopping program; online chargeback management. Purchase Card Acceptance: Visa and MasterCard; level I, II, III fields; full data between buyer and seller; business demand; paper reduction; BIN ranges available weekly. Recurring Payment Support: card account update service; MasterCard SIIP program; recurring payment indicators; multiple payment methods. Spectrum SDK: simplifies direct integration; manages connections; eases upgrades with templates. Third parties No Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface HTTPS, VPN, MPLS, Web Services, SOAP, XML (specifications available upon request). Security HTTPS, SSL, SSL+, PKI 87 88 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Chexx Inc. Chexx Inc. makes sending payments a simple and cost effective part of your operations. We issue real-money commissions, rebates and rewards on your company’s behalf to beneficiaries around the world. Chexx Inc. checks, local electronic payments and prepaid cards are easy to order, quickly delivered and appreciated by beneficiaries everywhere. Website www.chexxinc.com Keywords for online profile Payout service, rebate service, refund service, payment disbursement, international payout service, pay affiliates, pay panellists, pay commissions Contact Peter Sampson, VP of Corporate Development North America; Brian Weekes, VP Sales, Europe Geographical presence Vancouver, Canada; Shannon, Ireland Market segment(s) Affiliate payouts, online market research, pharmaceutical research, prize fulfillment, reverse logistics, refund issuing Active since 2000 Service provider type Payment service provider, payout service Payment methods Credit cards No Debit cards No Pre-paid cards Chexx Inc. issues prepaid cards. Online banking No E-wallet No Mobile / SMS / IVR No Alternative payment methods No Offline Bank transfers in most European countries. Services Core services Outbound payment processing: cheque issuing; electronic transfers; prepaid cards. Pricing Upon request Collecting payments No Distributing payments Yes Credit management (services) No Other services Online payment interface allows beneficiaries to choose which payment method they prefer while securely collecting payment details. Third parties No Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Raven Online, Raven API, QuickDraw payment selection tool. Security All systems PCI compliant. 90 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Computop – the payment people With headquarters in Germany and offices in the US, the UK and China, Computop is a leading global payment solutions provider with more than 16 years of industry and consulting experience. The Computop Paygate is the complete payment solution that provides merchants and White Label Customers with: comprehensive international payment methods, multi-currency conversion, global fraud detection and prevention system, a 90-day extended payment guarantee for Verified by Visa and MasterCard Secure Code transactions, payment guarantees for an array of other payment types and organised merchandise management and accounting system. Currently, the Paygate processes over 73 million transactions with a value of USD 7 billion, growing by 30% p.a. Website www.computop.com Keywords for online profile Multi-channel payment, global and country specific payment methods, multi-currency, fraud prevention, PCI solutions, tokenisation, POS, mobile POS (mPOS), toll and tax calculation. Contact Germany: +49 (951) 98009-22, [email protected]; UK: +44 (0) 203 402 2363, [email protected]; USA: +1 646 701 7045, [email protected]; China: +852 2918 8295, [email protected] Geographical presence North America, Europe, Asia Market segment(s) Retail, travel/airline, gaming, gambling, events, pharmaceuticals, ticketing, content, digital downloads, customised B2C solutions, B2B purchasing solutions Active since 1997 Service provider type Payment Service Provider (PSP) Payment methods Credit cards Amex, MasterCard, VISA, CB, JCB, Visa, MasterCard, Diners Club, Discover, China Union Pay Debit cards Bancontact/Mister Cash, Maestro, (e)Maestro, Visa electron, Dankort, Laser, Delta, Carte Bleue, Visa Debit, Visa CPC, Debit Mastercard, Carte Bancaire, China Union Pay Pre-paid cards paysafecard Online banking eps, giropay, iDEAL, POLi, Przelewy24, Sofortüberweisung/sofortbanking, TrustPay, Trustly, PostFinance, SafetyPay E-wallet Alipay, amazonpayments, ClickandBuy, PayPal, Qiwi, PostPay, Skrill, Yapital Mobile/SMS/IVR mpass, Yapital QR code payments Alternative payment methods International direct debit, BillPay, BillSafe, Domnowski, Klarna, Ratepay, Paybybill, Bahrzahlen.de, Ikano Card, teleingreso Offline Cash on delivery, QR codes, POS and mobile POS, magnetic strip, online chip-and-PIN, offline chip-and-PIN for Visa, Master Card, China Union Pay, American Express, JCB, Diners, Discover Connected companies (#) 2500 Companies PSP is connected to Please contact Computop for a complete list of connected processors and acquiring banks worldwide. Settlement currencies (acquirers) 70+ different currencies Services Unique selling points A global 90-day payment guarantee on credit card transactions reduces non-payment; toll and tax calculations for logistics; receivables management; currency conversion; increased conversion through individual payment forms for all channels; reduced order abandonment through international and country-specific payment methods; efficient and customisable fraud prevention; reduced integration effort through pre-integration with leading ERP and e-commerce vendors including: demandware, hybris, INTERSHOP, Magento, Oxid eSales and SAP, which provides the synergy for smooth and worry-free integration; independent industry and product consultancy. Core services Complete multichannel solution for global payment processing (e-commerce, m-commerce, Pointof-Sale (POS), mail order/telephone order (MOTO) as well as ‘out of the box’ mobile templates for iPhone, iPad, Blackberry, Android, Windows and Symbian; Extensive Risk Management & Fraud Protection. Pricing Provided upon request. Contact Computop for more information. Collecting payments Yes, including credit cards, direct debit and global online bank transfers. Distributing payments Yes, with various settlement currencies in Europe, Asia, North America and Latin America. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Fraud prevention (measures) Full risk management system including: Adress Check, Credit Check, Card Origin Check, Geo IP-Origin Check, Velocity Rule Enging, Black/White List, Device-ID Check, Computop ELV Score, 3D Secure (Verified by Visa & MasterCard SecureCode), bank account/credit card checks. Fraud prevention partners Fraud prevention and risk management partners: 41st, arvato Infoscore, Bürgel, CEG, Creditreform, deltavista, Neustar, Schufa Credit management (services) Credit Control/Receivables Management Other services IATA DISH20 support, American Express B2B purchasing solution, recurring payments, subscription management, Computop Analytics back-office with user rights management, least cost routing for selection regions, Cash&Go mobile top-up, batch file transfer, EPA settlement files, cardholder fund transfer, Pseudo Card Number/tokenisation, Corporate Paypages through templates. Third parties Compliant industry solutions: arvato systems, Cologix, commercetools, demandware, D&G Software, eShopWorld, Fidelio, hybris, INTERSHOP, Lombego, Diva by MAC, Mailplus by MAC, Magento, Midoco, OXID eSales, PrestaShop, SAP, Shopware, Wordpress WooCommerce, WEBSALE, Xsite, xtCommerce, ypsilon.net. Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Name Value Pair (NVP); Web services (specifications available upon request). Security SSL, HMAC, Blowfish, PCI DSS level 1 Certified, certified bank data centers. 91 92 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Counting House Ltd. Counting House provides a global range of inbound and outbound payment processing services to the online gaming community. Funding by multi-currency credit card, cheque, direct debit and bank transfer and cashing out by multi currency cheque or EFT makes for a simple, streamlined and positive experience for international players. Website www.countinghouseltd.com Keywords for online profile PSP, credit card processing, international payout service, cashiering, igaming payments, account funding, outbound payments Contact Paul Davis, LLD Geographical presence Europe, Canada Market segment(s) Online gaming, peer to peer gaming Active since 2008 Service provider type Payment service provider, processor Payment methods Credit cards MC, VISA branded cards Debit cards MC, Visa branded cards: Maestro, Visa electron, Carte Bleue, CartaSi, Visa Debit, Debit Mastercard Pre-paid cards Yes Online banking Yes E-wallet No Mobile / SMS / IVR Yes Alternative payment methods Yes Offline Bank transfers in most European countries Services Unique selling points Counting House offers a global range of inbound and outbound payment processing services in key jurisdictions and is uniquely qualified to establish bespoke services in growth markets. Core services Inbound and outbound payment processing. Pricing Upon request Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, transaction limit checking, risk scoring, black/white list, chargeback history. Fraud prevention partners DataCheck, FraudPrevent, MaxMind Other services Expert consultation on payment preferences in key markets, licensing and international banking. Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface API, online banking interface Security PCI compliant services COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Credorax As a Principal Member of Visa Europe and MasterCard and a PSD-licensed financial institution, Credorax is certainly establishing itself as a high-tech acquirer. Unlike traditional, legacy-burdened bank acquirers, Credorax offers an entirely, unified technology-driven acquiring and payment processing solution for e-commerce and m-commerce merchants and PSPs. Website www.credorax.com Keywords for online profile Payment service provider, payment gateway, acquirer, processor, bank Contact [email protected] Geographical presence US, Japan, Europe Market segment(s) Gaming, retail, travel, forex/binary, other Active since 2011 Service provider type Payment service provider, payment gateway, acquirer, processor, issuer, bank, alternative payment method. Payment methods Credit cards Visa/MC Debit cards Visa Debit/Maestro Pre-paid cards Yes, accepted as a payment method. Credorax does not distinguish between card types (debit card/credit card/prepaid/e-wallet). Online banking No E-wallet Yes, accepted as a payment method. Credorax does not distinguish between card types (debit card/credit card/prepaid/e-wallet). Mobile / SMS / IVR Yes / N/A / N/A Alternative payment methods N/A Offline Currently Credorax mandates that all transactions are sent for online authorisation, unless explicitly approved for specific merchants or by specific transaction types. Connected companies (#) N/A Companies PSP is connected to Credorax is an acquirer. Settlement currencies (acquirers) EUR, GBP, USD, CAD, CHF, JPY, AUD, HKD, SEK, DKK, NOK, NZD, ZAR, SGD Services Unique selling points Paperless, integrated, swift and fully-compliant KYC process Comprehensive, integrated business intelligence Fully integrated – Metadata --- not just transaction data Future BI ‘powerhouse’ will enable macro-view and analysis for merchants of entire lifecycle of sales process Unified technology and service platform Enabler of cross-continent smart routing Fully customised, client-focused solutions Core services Online payment processing Pricing For current pricing, please contact us Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Velocity checks that are set per merchant according to his business model; e.g. min/max transaction amount, maximum number of transactions per card per day, maximum spending per card per day, IP geolocation, etc. Additionally: Verified by Visa, MasterCard SecureCode, CVV, AVS Fraud prevention partners G2 Other services Gateway service, hosted payment page, support for rebilling, subscription engine, tokenisation engine. card on file options, merchant plugin for 3DSecure Third parties N/A 93 94 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, XML (specifications available upon request) Security HTTPS, SSL, certificate-based verification for 3DSecure, AES (HSM-based) A UNIQUE PERSPECTIVE ON THE WORLDWIDE ONLINE PAYMENTS AND E-COMMERCE ECOSYSTEM 96 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES DataCash DataCash, a MasterCard Company, provides multi-channel global payment processing services and advanced fraud prevention and risk management solutions to merchants and banks. As a global partner to some of the world’s most recognisable brands, DataCash combines smart thinking and an end-to-end solution to help its customers transcend the complexities and expense associated with payment processing. Website www.datacash.com Keywords for online profile PSP, online payments, fraud prevention & risk management, international, multi-channel Contact DataCash Sales Team: [email protected], DataCash Partners Team: [email protected] Tel: +44 (0)870 727 4761 Geographical presence Europe, North/Latin America, Middle East/Africa, Asia/Pacific Market segment(s) Retail, airline, travel and leisure, ticketing, gaming, digital content downloads, finance, education, government, telecommunications and many others. Active since 1996 Service provider type Payment service provider, payment gateway, processor, fraud and risk management system Payment methods Credit cards MasterCard, Visa, American Express, JCB, Diners Club International, Discover & Branded Store Cards Debit cards Maestro (International and Domestic), Visa Electron, Visa Debit, Laser, CarteBleue, Dankort, China Union Pay, MisterCash/Bancontact & much more. Please contact the DataCash Sales Team for a full list ([email protected]) Pre-Paid Cards/Cash Alternatives Ukash, Paysafecard, ToditoCash, TeleIngreso, Neosurf, Dineromail, Boleto Bancario, Western Union. Online banking Yes E-wallet PayPass, PayPal, ClickandBuy, Click2Pay, Moneta, Neteller, Skrill, WebMoney, Alipay, Amazon Payments, CashU, ePay, Abaqoos, InstaDebit, EUTeller, EWire. Mobile/SMS/IVR Yes Alternative payment methods Over 45 alternative payment types worldwide and constantly growing (Europe, North/Latin America, Middle East/Africa, Asia/Pacific) including: AliPay, iDEAL, Giropay, ACH, BACS, CUP, eCheck, ELV, Sofortüberweisung, eps, WebMoney, Direct Bank Transfers & many more. Contact the DataCash Sales Team for a full list & global coverage. Offline Bank transfer solutions available in most European countries. Connected companies (#) DataCash is connected into an array of global acquirers, fraud prevention, cardholder partners, POS systems, e-commerce platforms, alternative payment services, loyalty and prepaid card solution partners and more. Companies PSP is connected to Please contact the DataCash sales team for more information. Settlement currencies (acquirers) DataCash process multiple curriences for merchants anywhere in the world. For more information on a list of settlement currencies please contact the DataCash sales team. Services Unique selling points One provider for all your global multi-channel payments and fraud & risk management needs! DataCash enables merchants to process payments efficiently, seamlessly and securely through multiple channels in any geographic location, helping to drive business growth, revenue & ensure a consistently positive payments experience for customers. Core services Online payment processing, fraud & risk management Pricing For current pricing please contact our sales team: [email protected], +44 (0)870 727 4761 Collecting payments Yes Distributing payments Yes COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Fraud & Risk Management (measures) Full Verification Tools, Real-time & near real-time screening of all card and alternative payment types (including PayPass), Globally Shared Negative Database with integration into MasterCard’s global Positive and Negative Database, +130 Rich Data Capture & Checks, +350 Complex Rules specific to Industry, Behavioural Analytics, Device ID, Secure & Dynamic Web-Based User Interface, Third Party Integrations such as Perseuss and MasterCard’s EMS (Expert Monitoring System), Full Outsource Fraud & Risk Management inclusive of Screening Reviews, Sophisticated Fraud Modelling, Analytics & Reports. Fraud & Risk Prevention Partners DataCash is integrated into multiple third party fraud prevention partners including but not limited to: 192.com, Iovation, Google Maps, Perseuss, MasterCard, Electoral roll, ThreatMetrix. Credit management (services) No Other services Cardholder Present Solution, Mobile Payment Service, Hosted Pages & Tokenisation solutions, Dynamic Currency Conversion, Split Shipment, Recurring Payments, Payouts, Chargeback management, Local Acquiring and Sophisticated Reporting Management Service. Third parties Contact the DataCash sales team for more information. Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Main point of XML over HTTPS as well as Web services, SOAP + XML (specifications available upon request). Security HTTPS, SSL+, PKI, Digital Certificates for merchanta using Java and Unique DataCash Customer Identification which is rest on a yearly basis. 97 BELIEVE IN GREATER POSSIBILITIES. Digital River has the worldwide commerce, marketing and payment solutions you need to sell more product, more places, more easily. HEALTHCARE ENTERTAINMENT ELECTRONICS APPAREL EDUCATION SOFTWARE Looking to localise or globalise? Scan the QR code to read our free white paper on how to prepare your business to grab its share of the international online market. Checklist included. digitalriver.com InternetRetailingAd.indd 1 8/22/2013 9:13:52 AM COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Digital River With nearly 20 years of industry experience, Digital River is recognised as a leading commerce service provider. Thousands of multinational companies and emerging businesses around the world use Digital River’s commerce, payments and marketing solutions to grow their online businesses. The company’s multi-tenant SaaS platform offers site development and hosting, order management, global payments, cloud-based billing, fraud management, export controls and other services. Website www.digitalriver.com Keywords for online profile Site development, site optimisation, site search, hosting, email, affiliate, analytics, order management Contact [email protected] European HQ: +44 (0)845 603 5070 US HQ: +1 952 253 1234 @DigitalRiverInc @DR_MyCommerce Geographical presence North/Latin America, Europe, Asia/Pacific Market segment(s) Software: consumer and enterprise, games, publishing, branded manufacturers, retail, travel, B2B, D2C, direct selling. Active since 1994 Service provider type Full-service payments provider, commerce infrastructure and services provider, marketing services provider. Payment methods Credit cards Visa, MasterCard, Amex, JCB, Diners, Discover, local co-branded cards in Europe, LATAM and APAC. Debit cards International debit cards such as Maestro International, Visa Debit and Electron. Local cards (credit and debit) such as CarteBleue, Carte Aurore, 4 Étoiles, Carte Cofinoga, Dankort, CartaSi, Laser Card and UK Maestro. More than 60 local debit cards in China, 6 local debit cards in India and 20+ local debit cards in South Korea. Pre-paid cards Local cash cards in India, PaySafeCard, PayPal. Online banking iDEAL in Netherlands; Sofortbanking and Giropay in Germany; EPS in Austria; Nordea in Denmark; Swedbank, SE B, Handelsbanken and Nordea in Sweden; Sampo, Nordea, Aktia, OP, Paikallisosuuspankki, Säästöpankki in Finland; 39 banks in India; 19 banks in South Korea. E-wallet ClickandBuy, PayPal, AliPay, Yandex.Money, IPS, WebMoney. Mobile / SMS / IVR Local solutions in India and South Korea. In other markets a mobile checkout solution is available. Alternative payment methods Boleto Bancario in Brazil, card installments in Brazil, Mexico and South Korea. Kombini in Japan and Taiwan, Pay-easy in Japan, Bill Me Later in US. Offline Transfers (bank transfer) in 20+ European countries, direct debit in Austria, Germany (ELV), Netherlands, Bpay in Australia, Boleto Bancario in Brazil, Checks, ACH in US, ATM in Taiwan. Connected companies (#) 50+ local card acquirers, financial schemes and institutions worldwide. Companies PSP is connected to Digital River remains committed to a multi-channel business model. We have developed a robust ecosystem of partners leveraging our solutions and enabling a collaborative go-to-market strategy: - 400 global payments partners to extend our global reach more quickly and constantly and create additional depth of payment capability in target markets - 200 locally preferred payment methods which demonstrably improve authorisation rates, fraud and consumer acceptance - 85 internet banking relationships to facilitate direct banking transactions - 50 global bank connections creating both breadth and depth of reach, as well as consistency of integration Settlement currencies (acquirers) AUD, CAD, CHF, CZK, DKK, EEK, EUR, GBP, HKD, JPY, LVL, NOK, NZD, PLN, SEK, SGD, THB, USD, ZAR, BRL, MXN, INR, TWD, AED, HUF, LTL, RU B, TRY, AED, ARS, AUD, BHD, BRL, CAD, CHF, CLP, CNY, COP, CZK, DKK, EGP, ERN, EUR, GBP, HKD, HUF, IDR, ILS, INR, JOD, JPY, KRW, KWD, LBP, MYR, MXN, NOK, NZD, OMR, PEN, PHP, PLN, QAR, RUB, SAR SGD, SEK, THB, TRY, TWD, USD, ZAR 99 100 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Services Unique selling points 1. Merchant serving merchants: we understand our clients’ challenges thoroughly as we originated our payment solutions from inside our commerce engine. We provide the entire breadth of payment processing needs: settlement services, operational excellence, advance fraud analytics, Merchant of Record (MOR), PSP, ISO and gateway services through a single provider. 2. We offer these solutions and services on a global scale, thereby lowering merchants’ overall interchange costs as well as increasing acceptance by offering local solutions. 3. We provide value-added services such as recurring billing, batch processing, tokenisation and card updater. Core services Gateway services: - Local and global card processing - Flexible and neutral bank connections - Retail bank products and 3rd party solutions - PCI compliant Full Service Acquiring (ISO): - Managed reconciliation process - Chargeback management - Standardised reporting - Full card acquiring services - Managed merchant accounts - Simplified legal/administrative process - Single point of contact for payment-related questions Payment Service Provider (PSP): PSP services extend merchant IDs to merchants, enabling accelerated speed to market for small/ mid-sized businesses and providing the suite of payment capabilities necessary for reconciliation, settlement and payment processing. Commerce: shopping cart; WCMS; catalog; searchandising; promotions; localisation; recommendation/ personalisation; A/B testing; pricing; merchant/seller of record; order management; BI; customer service; cloud enablement. Marketing: site optimisation; site search; email; affiliates; display; analytics. Pricing Flexible pricing options based on requirements and volumes. Please contact us for more information. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Real-time fraud prevention solution Transaction Defender which includes the following tools to aid in fraud detection: - Proxy piercing - IP geo-location - Device fingerprinting - Velocity checking - Blocked lists - Trusted lists - Customisable fraud thresholds (by site, market, product, etc.) - UTF-8 support - Re-screening engine (A/B testing for new fraud rules) Fraud prevention partners Third-party providers are used to provide data used for IP geo-location and address standardisation. Credit management (services) B2B purchase orders and invoicing. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Other services FX services, business intelligence reporting, Page Builder – self service checkout page creation tool, Page Optimizer – A/B testing for checkout page, reconciliation management services, chargeback management services, subscription management global tax services, payouts, advanced matching engine for offline payments (bank transfers). Mobile point-of-sale (MPOS): Beanstream Mobile enables merchants to transform their mobile devices into a portable credit card terminal and cash register by plugging in an encrypted credit card reader: - Offer point-to-point encryption so that no sensitive data is ever stored on the device - Deliver quality hardware to ensure it works on first swipe - Enable merchants to print customer receipts in addition to email and text - Provide in-app multi-currency support - Offer white label opportunities for partners - Pair with inventory management within a simple, elegant interface Third parties 400 global partners Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface We make it easy for clients to engage with us – through a variety of entry points, fitting their business and technology models: - Payment page: for merchants who are not or do not want to be PCI compliant. - Through API solutions allowing PCI compliant merchants to interface directly to our payment solutions - White labelled technology – allowing Digital River to be the technology behind our merchants’ brands Security Level 1 PCI compliant, PSD license holder 101 Hong Kong COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 EBANX EBANX is an integrated international financial services company that owns the entire value chain for cross-border payment processing, with no intermediaries involved. From local funds collecting, customer support and KYC to remittance services, FX solutions and international settlements, our comprehensive business model will make it easier to rapidly expand your market share in Brazil and LATAM. Website www.ebanx.com Keywords for online profile Cross-border payments, payment processing, Boleto Bancario, Brazil, payment gateway Brazil, online payment, e-commerce, alternative payments, payment processor, PCI compliant, prepaid, sub-acquirer Contact Nicole Wickswat, Director of International Sales & Marketing, [email protected], +55 41 3232.9913 Geographical presence Latin America Market segment(s) All industries: retail, electronics, travel/airline, content, games, digital downloads, education, finance, payment service providers, B2B, B2C. Active since 2011 Service provider type Cross-border payment processor in Brazil specialising in Boleto Bancario, domestic bank transfers and credit cards. Payment methods Credit cards Domestic credit cards: Elo, Aura, Visa, Mastercard and international credit cards: Visa, Mastercard, American Express, Diners, Discover. Debit cards No Pre-paid cards BEXS Bank Visa Travel Money Card http://ebanx.com/vtm/ Online banking For more details, please contact the EBANX sales team: [email protected] E-wallet For more details, please contact the EBANX sales team: [email protected] Mobile / SMS / IVR For more details, please contact the EBANX sales team: [email protected] Alternative payment methods Brazil domestic payment methods: Boleto Bancario, domestic bank transfers (TEF), domestic and international credit cards. Offline Direct API for Boleto Bancario, domestic bank transfers (TEF), domestic and international credit cards - settlements anywhere in the world. Connected companies (#) BEXS Bank - www.bexsbank.com & Boletobancario.com Companies connected to Sub-acquirer of Cielo & Redecard, fraud services, credit management services, e-commerce platforms. Settlement currencies (acquirers) Remittance of funds to any country in the world in USD or EUR. Services Unique selling points EBANX is the market leader in e-commerce payment solutions for international merchants in Brazil. Using EBANX, Brazilian consumers can purchase online across the world using their preferred local payment methods: - Boleto Bancario - Domestic bank transfers (TEF) - Domestic and international credit cards With the EBANX solution, international merchants access 100% of the Brazilian market. Core services Cross-border payment processing, Brazil domestic payment methods, global remittances, local aquiring. Pricing For pricing, please contact Nicole Wickswat | EBANX Director of International Sales & Marketing | [email protected] | +55 41 3232.9913 Collecting payments EBANX collects funds locally from Brazilian consumers and remits funds internationally to any country in the world. Distributing payments Funds remitted internationally to any country in the world - settlement within 5 days - daily, weekly or monthly 103 104 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Fraud prevention (measures) Full-risk management procedures and up-to-date risk application including consumer checks, fraud prevention and offline manual verifications. All checks are fully configurable and extendable. Online and offline transaction monitoring. Fraud prevention partners Cielo and all systems PCI compliant. Credit management (services) Yes, fully integrated with a third party. Other services Payments in installments, automated recurrent billing, customised checkout and direct API, local acquiring services (EBANX is a sub-acquirer of Cielo and Redecard), automated refunds, 24/7 system maintenance, 24/7 support for merchants and customers, FX services. Third parties BEX Bank | www.bexsbank.com & Boletobancario.com Technology Direct connections Yes Batch processing No Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface JSON POST/GET, API, online banking interface. Security HTTPS & PCI compliance services. FULL SERVICE FOR NON-CASH PAYMENTS IN EUROPE full service solutions for international non-cash and card payment transactions in stationary and mobile e-commerce, mail order and at point of sale all major non-cash payment methods from a single source substantial know-how coupled with a well proven technical platform reliable fraud prevention tools unique online reporting and chargeback handling end-to-end transaction transparency repeatedly named “best acquirer for international merchants” www.EVOpayments.eu 106 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES EVO Payments EVO Payments International offers international full-service solutions including debit and credit card acceptance and other non-cash payment methods, risk minimisation and further value added services. The acquirer and payment service provider is the exclusive card acquiring provider for Deutsche Bank’s Global Transaction Banking in Europe and was repeatedly named ‘best acquirer for international merchants’. Website www.EVOpayments.eu Keywords for online profile PSP, online payment, payment processing, multi-currency, PCI, e-commerce, m-commerce, POS, alternative payments, after payments, acquirer, acquiring, receivables management, liquidity management Contact T +49 (0) 221-99577-0 F T +49 (0) 221-99577-730 E: [email protected] Geographical presence Europe, North America via the EVO Payments International Group Market segment(s) All types of trade and service provison in e-commerce, e-mail and telephone order and at the point of sale, B2B and B2C. Active since 2013(1999) Service provider type Acquirer and payment service provider (PSP) Payment methods Credit cards Visa, MasterCard, American Express, Diners Club, Discover, JCB, IKANO, AirPlus Debit cards Visa, V Pay, MasterCard, Maestro, Bancontact/Mister Cash, Carte Bancaire, Dankort, Girocard, GeldKarte Pre-paid cards Cash-Ticket, Paysafecard Online banking Giropay (DE ), eps (AT ), iDEAL (NL ), Przelewy24 E-wallet Amazon Payments, ClickandBuy, PayPal, PostFinance, POSTPAY, Yapital Mobile / SMS / IVR mPass Alternative payment methods Invoice and instalment service providers BillPay, BillSA FE, Klarna, RatePay Offline Invoice, cash on delivery, prepayment, direct debit (DE, AT, NL ) Connected companies (#) Numerous Companies PSP is connected to Numerous Settlement currencies (acquirers) EUR, USD, GBP, CAD, CHF, CZK, DKK, HUF, JPY, NOK, PLN, SEK, ZAR and roughly 120 transaction currencies. Services Unique selling points Thanks to its highly qualified resources as well as detailed global and local expertise Deutsche Bank and its repeatedly named ‘best acquirer for international merchants’ can offer: higher sales and lower losses, less work and complexity, flexibility and tailor-made solutions, more transparency and leaner procedures, better liquidity, security and reliability. Core services Acquiring for CNP, CP and ATM, payment service provision and receivables management. Pricing Pricing is based on individual calculation, please contact [email protected]. Collecting payments Yes (acquirer) Distributing payments Yes (acquirer) Fraud prevention (measures) 3D Secure, Verified by Visa, MasterCard SecureCode, IP geolocation, multi-merchant purchase history, global validation checks, velocity checks, data validation, geographical checking, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, solvency checks, account checks, card checks, AVS, address verification services. Fraud prevention partners Retail decisions (ReD), arvato infoscore, BÜRGEL, Deltavista, Domnowski, SC HUFA, KUNO. Credit management (services) Receivables management, purchase on credit, payment guarantee, instalment payment. Other services Comprehensive online administration tools free of charge: Automatic Information System (AIS ), Business Information System (BIS ), Chargeback Information System (CIS ) and Debtor Information System (DIS ); MOTO SSL terminal for easy and quick mail order transactions; extensions for online-shop. Third parties Numerous COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Several data or GUI-based payment interfaces. Security HTT PS, SSL, HMAC, blowfish encryption, pseudo card numbers, first european acquirer to become PCI-certified in 2004. A GREAT MEANS TO STAY INFORMED AND KEEP UP TO DATE WITH THE LATEST INDUSTRY PERSPECTIVES, TRENDS AND DEVELOPMENTS 107 108 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES First Atlantic Commerce First Atlantic Commerce (FAC) is a secure, PCI certified payment gateway that offers custom, online payment solutions to merchants and banks. FAC provides merchants with online credit and debit card processing and alternative payment solutions such as global check issuing services, EFT, wallets and Ukash through a single, secure interface. Website www.firstatlanticcommerce.com Keywords for online profile payment gateway, merchant accounts, global online payments, credit card processing, website payments, payment service provider, internet payments, online payments, payment processing Contact Tricia Lines Hill, SVP, Business Development & Marketing. E: [email protected] T:+1.441.294.4625 Geographical presence Assist merchants globally through solutions in the UK, US, Europe, Central America, Caribbean and Mauritius. Market segment(s) Retail, travel (airlines, hotels, car rentals), ticketing & events, prepaid phone & VoIP, digital content, ISPs, web hosting, social gaming, group coupons, licensed forex, education Active since 1998 Service provider type Payment gateway and merchant account facilitator via partner banks. Payment methods Credit cards Amex, Visa, MasterCard, Discover Debit cards Visa & MasterCard branded debit cards, Maestro, Laser Pre-paid cards Solutions available via partners Online banking Yes (solution dependent) E-wallet Moneybookers/Skrill Mobile/SMS/IVR No Alternative payment methods Ukash, Skrill, EFT, Check issuing Offline Bank transfers (solution dependent), checks, prepaid cards Connected companies (#) 10 Acquirers Companies PSP is connected to Acquirers and alternative payment providers (more information available upon request). Settlement currencies (acquirers) USD, EUR, AUD, HKD, DKK, SEK, ZAR, GBP, CAD, NZD, CHF, NOK, JPY, SGD, AED, MUR, KES Services Unique selling points - Custom, online, multi-currency payment solutions - Secure, PCI DSS Certified Payment Gateway - Low Transaction Fees - Global Merchant Accounts - Exceptional Customer Service & Satisfaction - Standalone AVS, Card ID Verification, 3D Secure - Tokenisation - Hosted Payment Page - Access to Alternative Payments through Single Interface - 15 Years of Experience Core services Payment gateway, online payment processing, standalone or bundled verification services, global merchant accounts through partner acquirers. Pricing Tiered, according to volume (very competitive). Collecting payments FAC facilitates direct merchant accounts with acquiring banks. Distributing payments FAC facilitates direct merchant accounts with acquiring banks. Fraud prevention (measures) North American AVS, Card ID verification (CVV2/CVC2/CID), and 3D Secure (Verified by Visa, MasterCard SecureCode), Bin Checks, Kount – all available as standalone or bundled service. Also Bin Blocks, Card Blocks, Transaction Data Monitoring, Manual Purchase History Reviews, Transaction Value Caps, Volume Limits. Fraud prevention partners Kount Credit management (services) No Other services Cloud-based payment gateway services for e-commerce acquiring banks. Bank 3D Secure certifications, Recurring Payments, Tokenisation, Real-time reporting, Hosted Payment Page. Third parties Multiple e-commerce platforms such as 3DCart, osCommerce, VirtueMart, and Magento. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, SOAP, XML (specifications available upon request) Security HTTPS, SSL+, SFTP, SSH encryption THE ONLINE PAYMENTS INDUSTRY EXPOSED 109 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Give.it Give.it offers an innovative social e-commerce service to merchants (B2B), making the online gifting experience more fun, seamless and interactive for consumers. This means more sales opportunities for merchants through a better experience for consumers. Website www.give.it Ownership Privately held Business model Tansaction based. Per transaction we collect 4% and 40 cents. Keywords for online profile E-commerce, social, online, gifts, payment solution Contact Erwin van Kralingen, +31(0)653915492 Geographical presence Available worldwide, based in Amsterdam, the Netherlands. Main client industries Online retail, online merchants Active since 2013 Service provider type Alternative payment method. Payment type Debit card No Online Banking enabled Payment No E-wallet No After payment We work with PayPal for all transactions. Escrow No Prepaid No Other channels Offline No Mobile No Online to offline No Services Unique selling points Give.it offers a unique gifting solution for online merchants, facilitating gift transactions from their own web stores. Products are being given through Facebook, Twitter and LinkedIn, therefore making it a social marketing tool for merchants using the Give.it button and platform. Core services Facilitating gift transaction. Multi-currency/Dynamic currency conversion N/A Chargeback/Refund options PayPal terms and conditions. Buyer protection policy PayPal terms and conditions. Pricing 4% and 40 cents per transaction. Fraud prevention (measures)/ Risk management PayPal terms and conditions. Fraud prevention partners PayPal terms and conditions. Acceptation criteria (sign-up process) Company registry, Facebook, Twitter and Linkedin connect. Other services N/A Future developments Integrating other payment methods to service our growing group of merchants and customers. Technology Integration technology Ruby, Javascript Integration support Plugins for web shops, plugins for e-commerce platforms, customised solutions for online merchants. Transactions volume Number of transactions (per year) Give.it officially launched its service in October 2013 and is rapidly growing. Transactions value For more details, please contact us. 111 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 GlobalCollect GlobalCollect is the most knowledgeable global payment service provider in the world for more than 500 of the world’s most recognized e-commerce brands. With two decades of payments experience, we enable our clients to efficiently and securely accept payments from more than 170 countries in more than 170 currencies, using in excess of 150 international and local payment methods. Website www.globalcollect.com Keywords for online profile Collecting PSP, payment gateway, fraud screening, e-payments, mobile Contact [email protected] Geographical presence North/Latin America, Europe, Middle East/Africa, Asia/Pacific Market segment(s) Travel, retail, gaming, financial services, social media, telcos, ticketing, portals, digital content, publishing and more. Active since 1994 Service provider type Payment service provider (collecting). Payment methods Credit cards Visa, MasterCard, American Express, Diners Club International, Discover, JCB, more than 15 local cards in Latin America. Debit cards Maestro, Giropay, (e)Maestro, Visa Electron, Dankort, Laser, Carte Bleue, CartaSi, Postepay, Visa Debit, BancNet, eNETS, Debit Mastercard, Carte Bancaire, CartaSi, Carte Bleue, Alipay, Chinese debit cards, Carte Blanche. Pre-paid cards Ukash, Paysafecard. Online banking iDEAL (Netherlands), Sofortüberweisung/Sofort Banking and Giropay (Germany), Nordea Solo (Sweden, Finland, Denmark), ING HomePay (Belgium), various banks in Poland, eNETS (Singapore), bPay. E-wallet PayPal, WebMoney, cashU, Alipay, Yandex, Moneybookers. Mobile / SMS / IVR SMS in 60+ countries, mobile-hosted payment pages. Alternative payment methods Direct Debits, virtual bank accounts, konbini (Japan), Pay-easy (Japan), Ukash, Paysafecard, Boletos, Western Union, Pago Facil, Invoicing, Cheques, Qiwi. Offline Bank transfers worldwide acceptance, local acceptance in 55+ countries, payouts (cross-border payments), cash and kiosk payments. Connected companies (#) More than 20 acquirers. Companies PSP is connected to GlobalCollect is bank independent and has partnered with leading international financial institutions like First Data, AIB, BNP, HSBC, Wells Fargo, Barclays, Elavon, Euroline, and others. Settlement currencies (acquirers) EUR, GBP, USD (others upon request). Services Unique selling points GlobalCollect is revolutionising cross-border ecommerce payments through its large network of international and local payment methods and its expert knowledge and business intelligence services that help its clients grow. Core services Online payment processing; FX; process transactions in 28 languages; Managed Fraud Services; full service provider facilitating all back office processes (from payment matching/reconciliation to refund processing and charge backs); multi-currency fund remittance; consultancy of local legislation and end consumers’ payment preferences. Pricing Upon request on a customised basis: http://www.globalcollect.com/online-payments/worldwide-offices/ Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, Anti Money Laundering (AML) - controls and behavioral analysis, global validation checks, 3D Secure (Verified by Visa, MasterCard SecureCode), velocity checks, data validation, geographical checking, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, AVS, CVV, CVC, Bin Check, customised rule sets, real-time fraud screening, lost/stolen cards. Fraud prevention partners Retail Decisions (ReD), Quova, Experian, InterCard. Credit management (services) N/A 113 114 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Other services Full-serve-provider, currency conversion, multi-lingual 24x7 consumer support, single-interface connection to our payment platform, professional services (checkout conversion, FX, fraud management, project management). Third parties N/A Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface XML, redirect to hosted checkout pages and/or a web terminal. Security Connection to payment platform based on SSLv3, with 128 bit ciphers and up. Making payments easier for everyone Whether you’re making, taking or processing a payment, do it the simple way, with Kalixa. With Kalixa, there’s no need to send payments through different payment gateways, processors, card issuers and banks. We can do it all, from start to finish. Simple, seamless and secure. ✓ Take payments online with Kalixa Accept – the complete end-to-end payment service. ✓ Make and accept card payments on your smartphone or tablet, with Kalixa Pro. ✓ Make payments easy with Kalixa Pay – an eWallet and prepaid MasterCard®. Easy for your customers. Even easier for you. Discover more at www.kalixa.com 116 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Kalixa Payments Group Kalixa Group is a next generation payments company offering payment processing, acquiring, acceptance and issuing on one platform. Kalixa’s three core products are Kalixa Accept, which allows merchants to accept cards and more than 200 alternative payment methods, Kalixa Pay, a prepaid e-wallet and Kalixa Pro, a mPOS for small businesses. Website www.kalixa.com Keywords for online profile Online payments, payment processing, acquirer, alternative payments, card issuing, conversion, multi-channel. Contact Kalixa sales team: [email protected] Kalixa partners team: [email protected] +44 (0)207 255 3170 Geographical presence Global Market segment(s) Retail, digital, gaming, gambling, transport, travel, financial services, government and others. Active since 2001 Service provider type Payment service provider, merchant account, risk management, cash management provider, payment gateway, acquirer, processor, issuer, bank, alternative payment method. Payment methods Credit cards MasterCard, Visa, Diners, American Express, JCB, CUP and others. Debit cards Maestro, Visa Debit, Visa Electron, PostePay, San Paolo and many others. Pre-paid cards Kalixa Pay, Kalibra and voucher methods: Abaqoos, Paysafecard, Ticket Premium, Ukash and many others. Online banking EPS, Giropay, iDeal, Instadebit, MisterCash, POLi, Przelewy24, Sofortüberweisung, UseMyServices and many others. E-wallet Click2Pay, ClickandBuy, Dinero Mail, Kalixa Pay, Moneta, Neteller, PayPal, QIWI, Skrill, Webmoney and many others. Mobile/SMS/IVR Yes Alternative payment methods More than 200 global and local payment options – contact us for the full list. Offline Offline bank transfers available in many countries. Connected companies (#) 14 Acquirers. Companies PSP is connected to Contact us for a detailed list of acquirers. Settlement currencies (acquirers) Cards: EUR, GBP, USD, CHF, AUD, CAD, PLN Alternative payment methods: AUD, CAD, CHF, DKK, EUR, GBP, NOK, PLN, RON, SEK Services Unique selling points Kalixa helps businesses to: - Convert more customers by offering more than 200 payment methods and a seamless customer experience - Reduce processing costs with all payment services from one source - Reduce complexity with simple integration and one contract - Reduce fraud by using 80 risk checks and robust risk platform Core services One payment platform for payment processing, acquiring, issuing and acceptance (mPOS). Payment pages, risk management, reconciliation&settlement, reporting, etc. Pricing For pricing information, please contact us on: [email protected] +44 (0)207 255 3170 Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Our own specially developed tool – Unique Risk Scoring Platform – helps keep fraud at bay with as many as 80 risk checks: payment limit checks, velocity and dissimiliarity checks, customer checks, white and black list. Payment Risk & Anti-Money Laundry teams ensure advanced transaction monitoring. Fraud prevention partners GB Group, Cellent, CyberSource Credit management (services) No COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Other services 3DSecure, fully customisable payment pages, tokenisation, payouts, payment routing. Issuing and mPOS solution. Third parties All services provided by Kalixa Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes. Payment pages are fully customisable, multi-language and multi-currency, with additional features: iFrame, alternative payment option, last used/most used payment method and many others. Interface XML, SOAP, JSON, HTTP(S). Reporting in CSV, PDF and XLS. Security PCI Level 1 certified, HTTPS, Basic authentication, WS-Security, AES, RSA INDUSTRY INSIGHTS FROM TOP PLAYERS IN THE ONLINE PAYMENTS AND E-COMMERCE ECOSYSTEM 117 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 ModusLink Global Solutions ModusLink Global Solutions is executing value chain strategies for the world’s largest technology and consumer goods companies. Whether your customers are businesses, direct consumers or both, ModusLink will provide your e-commerce channel with proven technology infrastructure and business processes, the flexibility to expand quickly and optimal control over the customer brand experience. Website http://www.moduslink.com Keywords for online profile Payment gateway, PSP, payment processing, financial management, multi-currency, financial operations, outsourcing, e-commerce Contact [email protected] Geographical presence Global Market segment(s) Consumer electronics, auction, gaming, retail, travel, software and content, luxury goods, computing and storage, medical devices, consumer packaged goods. Active since 1986 Service provider type E-business process services: comprehensive financial management, supply chain and logistics services. Payment methods Credit cards Amex, MC, VISA, CB, JCB, Visa, MasterCard, Diners, Discover, China Union Pay, ELO Debit cards Carte Bleue, Dankort,Maestro, Visa Debit, Visa Electron, China UnionPay, CarteBancaire, Mastercard Debit, PayFair, PostFinance Pre-paid cards Ukash, Cash Ticket, Lufthansa Miles and More, MangirKart, Neosurf, paysafecard, TicketPremium Online banking iDEAL, sofortuberweisung, Bank BPH/Przelewy BPH, Bank ING, Bank Millenium, Bank Nordea (Plac z Nordea), Bank Ochrony Srodowiska, Bank Pekao S.A., Bank Zachodni WBK / Przelewy24, Citibank, Deutsche Bank, eps, Fortis Bank, Giropay, Interac, InvestBank, Konto Inteligo / Place z Inteligo, KredytBank, Lukas Bank, Mazooma, mBank / mTransfer, MultiBank (MultiTransfer), Online Uberweisung, PKO BP / Place z PKO, Inteligo, POLi II, Skrill Direct, sofortbanking E-wallet PayPal, qooqo, Alipay, Checkout by Amazon, ClickandBuy, express, iPara, PARAKOD, QIWI, Skrill (Moneybookers), TURKCELL CUZDAN, WebMoney, Yandex.Money Mobile / SMS / IVR SMS in all European countries, IVR in USA and Australia Alternative payment methods N/A Offline SEPA bank transfers with e-mandate handling Connected companies (#) 13 acquirers Companies PSP is connected to PagBrasil Settlement currencies (acquirers) AUD, CAD, DKK, EUR, JPY, NZD, ZAR, NOK, SEK, CHF, HKD, USD, GBP Services Unique selling points ModusLink’s FMS takes you beyond payment transaction basics. We fully cover VAT, indirect tax models, import/export taxing and reporting, Intrastat reporting and support for regulatory or industry body compliance. We undertake multiple corporate finance services including general ledger, accounts receivable and purchase order management, credit and collections, e-invoicing, revenue recognition support and comprehensive statutory reporting. Core services Financial management solutions, supply chain, logistics, contact center, entitlement management Pricing For current pricing send an email to: [email protected]. Collecting payments No Distributing payments Yes Fraud prevention (measures) Device fingerprinting, IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, data validation, data mining, geographical checking, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, etc. Fraud prevention partners Afendis Risk Check, CEG Creditreform, Deltavista Risk Check, Deutsche Post Direct – Address Check, Fine-Trade risk check, GateKeeper Risk Monitoring/Risk Checking, Infoscore (eScore), InfoScore Profile Tracking Solution, Intercard 4Safe®, Kount risk check, Retail Decisions risk check, Schufa – Credit Standing and Scoring, telego! creditPass, Threat Metrix risk check. 119 120 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Credit management (services) Credit & collections, accounting services, entitlement management, tax and compliance services, enterprise resource planning. Other services PlugIns: Magento, Shopware, Oxid, Gambio, osCommerce, Opencart. Third parties PagBrasil, Intershop Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Specifications available upon request. Security Specifications available upon request. BOOST YOUR ONLINE SALES! MultiCards Internet Billing is a provider of credit card processing and payment solutions to thousands of vendors worldwide. MultiCards offers a one-stop solution for internet Billing, enabling you to accept all major credit cards and other online payment solutions. Simple and secure! Contact MultiCards and find out how you can easily boost your online performance! ACCEPT ONLINE PAYMENTS: Simple, flexible and reliable with one of the most experienced payment solution providers in the Netherlands. As one of the pioneers in the sector (since 1995), MultiCards offers solutions that can boost your online sales by 50-80%! GET SET UP! CALL +31 (0)40 2926378 OR VISIT MULTICARDS.COM Multicurrency GBP, EUR, USD Easy signup and implementation: one-stop show Real-time online account stats 24/7 technical support team Reason enough to visit the global specialist at MultiCards.com MultiCards® is a registered trademark and a division of PM International BV with international headquarters in The Netherlands. €£$ 122 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES MultiCards Internet Billing MultiCards Internet Billing is a provider of online credit card and debit card processing and other payment solutions to website businesses and retailers worldwide. MultiCards has been one of the pioneer companies offering this type of service since 1995 and is a PCI / DSS certified payment service provider (PSP) and Payment Facilitator (PF). Website www.multicards.com Keywords for online profile Payment service provider, online credit card processing, online payment solutions Contact Mr. Michel Hendriks, [email protected], +1 877 292 6378/+31 40 292 6378 Geographical presence The Netherlands, Europe Market segment(s) Retail, travel, dating, other Active since 1995 Payment methods Credit cards Visa, MasterCard, American Express Debit cards Visa Electron, Maestro Pre-paid cards Yes Online banking iDEAL (dutch), Direct E-Banking (international) E-wallet Yes Mobile / SMS / IVR Yes Alternative payment methods Yes Offline Yes Settlement currencies (acquirers) EUR/GBP/USD and others on request Services Unique selling points Free tech support 24/7, personal service, real-time dedicated online account management, long-standing history and expertise Core services Online payment processing, reconciliation information (web), third party internet payment gateway, direct merchant accounts through European banks Pricing https://www.multicards.com/en/pricing/ Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Fraud score, negative card database, bounce e-mail system, velocity checks, IP & country blocking and proprietary tools Fraud prevention partners Maxmind, IPLocation, McAfee Credit management (services) No Other services No Third parties Third-party internet payment gateway Technology Direct connections Yes Batch processing No Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface HTTPS post scripts and web templates, API, major shopping carts, Magento Security McAfee scanning COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Nets Holding A/S Nets is one of Northern Europe’s leading companies for payment solutions, information services and digital security solutions, with one of the most extensive and innovative product portfolios in Europe. Our ambition is to become an even stronger partner to our customers by supporting their business nationally as well as internationally. Website www.nets.eu Contact Nets Holding A/S, Lautrupbjerg 10, 2750 Ballerup, Denmark, Telephone: +45 44 68 44 68 Geographical presence Northern Europe (Denmark, Norway, Sweden, Finland, Estonia) Market segment(s) Bank sector, individual banks, merchants and corporates Payment methods Credit cards Amex, JCB, MasterCard, Visa, CUP Debit cards Dankort, BankAxept, VISA Elektron, Maestro Pre-paid cards Prepaid cards, prepaid closed loop (private label cards), gift cards Online banking Online bank services E-wallet Yes Mobile / SMS / IVR SMS services Alternative payment methods Loyalty cards, giro payments, debit and credit transfers Offline Extensive views of offline in POS terminals Services Fraud prevention (measures) Full risk management system including: real-time surveillance of issuer and acquirer transactions, pro-active blocking, merchant applications, data investigation. Credit management (services) No Other services Domestic and SEPA direct debit and credit transfer payment scheme management, clearing services, hot back-up 24/7. Technology Direct connections 10 data centrals in Denmark and Norway, more than 250 issuers, SWIFT, online infrastructure network. Batch processing Issuer and acquirer service providing, payment and clearing. Per order processing No 123 124 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Ogone Ogone, an Ingenico Group company, is a leading international payment service provider. Tens of thousands of businesses worldwide trust Ogone to manage, secure and collect their online and mobile payments, help prevent fraud and drive their business. Ogone is connected through certified links with more than 200 different banks and acquirers and is able to provide over 80 international, alternative and prominent local payment methods. Website www.ogone.com Keywords for online profile Ogone, payment, payments, gateway, online, merchant, internet, fraud, mobile, collecting Contact Mr Ludovic Houri, Chief Sales Officer, [email protected], BE +32 2 286 96 11; NL +31 297 255 411; FR +33 1 70 70 0903; UK +44 20 31 47 49 66; DE +49 30 22 15 10 750; CH +41 44 277 55 00; AT +43 1 890 63 85 00 Geographical presence Europe, India and US and more than 200 acquiring connections worldwide plus customers in 75+ countries. Market segment(s) Auction, retail (apparel, electronics, software), travel, ticketing, other. Active since 1996 Payment methods Credit cards Visa, MasterCard, American Express, Diners Club, JCB, UATP, AirPlus, Cofinoga, Discover, Aurore. Debit cards Maestro, Laser Card, Visa Electron, Bancontact/Mister Cash, Carte Bleue, Postepay, Dankort, iDEAL, ELV Pre-paid cards Paysafecard, Cash-Ticket, Tunz, Prosodie, Spaar&Pluk, Intersolve. Online banking Giropay, iDEAL, EPS, PostFinance, eDankort, ING Homepay, KBC, CBC, Belfius, Sofortüberweisung.de, Ticket Premium E-wallet Checkout by Amazon, PayPal, 1euro.com, PayPass, CashU. Mobile / SMS / IVR mPass, PingPing, Kwixo, Buyster Alternative payment methods RatePay, Klarna, AfterPay, Billpay Offline Bank transfer, payment on delivery, payment by e-mail, Checkpay of PostNL, Billpay Connected companies (#) 200 Companies PSP is connected to EBS, TUNZ, Ingenico, easycash Settlement currencies (acquirers) All currencies accepted by the acquirers. Services Unique selling points Seamless and secure online and mobile payments. Core services Online payment processing, fraud prevention, reconciliation, mobile payments, collecting services. Pricing Please contact our sales team – [email protected]. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) PCI DSS, 3-D Secure, blocking rules and filters, scoring module, 3rd parties, Ogone Fraud Expert. Fraud prevention partners Ethoca, Perseuss. Credit management (services) Payment by invoice, tokenisation, scheduled payments, plus others Other services Consultancy, merchant account facilitation. Third parties Specific industry solutions partners: Amadeus, Sabre Airline Solutions, Radixx, micros fidelio, Ticketscript Shop software connectors: Magento, ePages, Actinic, XT Commerce, OS Commerce, Oxid, plus others. Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Saas Security HTTPS, SSL+, PCI-DSS Level 1. 126 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES PacNet Services Ltd. PacNet is a leading international PSP that specialises in processing cross-border transactions in local currencies for e-commerce and direct response companies. In addition to international merchant accounts and CNP transaction processing, PacNet also offers multi-currency cheque, postal order, direct debit and refund processing. Website www.pacnetservices.com Keywords for online profile Electronic payment processing, cheque processing, loan advances, loan repayments, recurring, multi-currency, credit card processing, international payment processing Contact Brendan Mahar, VP Sales North America; Brian Weekes, VP Sales Europe; Stuart Ballan, Head of Sales, Middle East Geographical presence Global Market segment(s) E-commerce, catalogue, mail order, nutriceutical, cosmetics, online lending, charity, not-for-profit Active since 1994 Service provider type Payment service provider Payment methods Credit cards Visa, MasterCard and all international Visa, MasterCard branded credit cards. Debit cards Maestro, Visa electron, Carte Bleue, CartaSi, Visa Debit, Debit Mastercard, Dankort, all Visa / MasterCard partnered brands. Pre-paid cards Yes Online banking Yes E-wallet No Mobile / SMS / IVR Yes Alternative payment methods Yes Offline Cheque and postal order processing, direct debit / check by phone, bank transfer collection, cheque issuing. Settlement currencies (acquirers) Currencies of all major and many developing markets. Services Unique selling points PacNet offers one-stop access to a global menu of local payment services enabling merchants to securely accept more payments in more places without long lead times or high fees. Core services Online payment processing, cheque processing. Pricing Upon request Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Full risk management system including risk scoring and flagging, black/ white list, as well as easy integration to third party providers. Fraud prevention partners DataCheck, FraudPrevent, MaxMind Credit management (services) Purchase on credit, payment guarantee Other services No Third parties No COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface RAVEN online interface, RAVEN API, MarketDirect Secure Hosted Payment Page. Security PCI compliant solutions A DETAILED, MULTILAYERED INSIGHT INTO THE GLOBAL ONLINE PAYMENTS AND E-COMMERCE INDUSTRY 127 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Paymentwall Inc. Paymentwall is an all-in-one monetisation platform for anyone selling digital content—games, websites, SaaS, etc. Paymentwall provides over 100+ online payment options including credit and debit cards, bank transfer and direct debit payments, e-wallets, prepaid cards, mobile and land-line payments and payment kiosks/terminals in one API allowing any user to pay. Website www.paymentwall.com Keywords for online profile Payment service provider, alternative payments method, online payments, payment processing, fraud prevention and risk management, multi-currency, global payments, mobile Contact Paymentwall Business Development team: [email protected] Geographical presence GLOBAL, North/Latin America, Europe, Middle East/Africa, Asia/Pacific, South America, CIS/Russia Market segment(s) Games, mobile apps, dating, subscriptions, digital content, SaaS Active since 2010 Service provider type Payment service provider, fraud prevention and risk management Payment methods Credit cards Visa, Mastercard, Discover Card, American Experess, Carte Bleue, Mister Cash, Union Pay Debit cards Debit Mastercard, Maestro, Visa debit, Visa Electron Pre-paid cards Paysafecard, CashU, Ukash, MOL, NeoSurf, Gudang Voucher, Wave Game, Ticketsurf, Ecocard, Onecard, myCard Card, ToditoCash, WebmoneyJP, GASH Card, Gamesilk Online banking Yes E-wallet Fanapay, MercadoPago, Indomog, myCard Member Wallet, PWallet, CherryCredits, Clickandbuy, Qiwi Wallet, WebMoney, Yandex Money, PagSeguro Mobile / SMS / IVR Global coverage for SMS (including direct carrier billing) and IVR payment. Alternative payment methods Over 80 alternative payment types worldwide and constantly growing including: kiosk/cash payments, virtual currency, Boleto, voucher payment, POS payment etc. Contact Paymentwall for a full list and global coverage. Offline Bank transfers in European countries, Turkey, South East Asia. Connected companies (#) Over 150 payment companies connected to us. Companies PSP is connected to Paymentwall is connected to a number of companies to provide full payment coverage. Settlement currencies (acquirers) List currencies (EUR/GBP/USD/TRY/PHP/CHF/PLN/BRL). Services Unique selling points Access to over 100+ payment options, easy set up/no set up fees, no minimum fee, risk management/fraud protection, multilingual 24/7 customer service, local credit card processing, many UI options, fully customisable widgets, covers 200+ countries, 25 languages, local offers in 160+ countries and offices in San Francisco, Kiev, Berlin, Istanbul, Manila. Core services Online payment processing, technical implementation, fraud protection and risk management, recurring payment management, payouts, chargeback management, advertising, optimisation consultancy, customisation (fully customisable payment widgets and pages), fully hosted payment pages (widgets) that support embedding and redirecting (mobile and desktop), Multi-lingual 24x7 consumer support, integration support, affiliate tracking, real-time reporting, accounting. Pricing For current pricing, see our company profile at: http://www.paymentwall.com/en/pricing. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, geographical checking, geo IP-origin check, proxy and VPN detection, device fingerprinting, 3D Secure (Verified by Visa, MasterCard SecureCode), transaction limit checking, velocity checks, risk scoring, multi-merchant purchase history, customisable and self-learning algorithms, black/white lists, Paymentwall negative database, chargebacks and dispute resolution. Fraud prevention partners Built in house solution that is uniquely customized for each merchant. Other services Plugins built in-house for common CMS/checkout engines. Third parties None, everything is developed and maintained in-house. 129 130 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Direct connections Yes Batch processing No Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface HTTP/HTTPS Web API; client libraries in different languages. Security HTTPS, SSL, security hashes, PCI DSS compliant COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 PAYMILL GmbH Paymill offers the fastest and easiest way to accept payments online in 39 countries across Europe. The developer-friendly API, the fast onboarding process as well as the top-notch customer support differentiate Paymill from its competitors. Additionally, PAYMILL supports subscriptions and offers a Mobile SDK to enable in-app payments. Website www.paymill.com Keywords for online profile Payment service provider, online credit card processing, PCI compliance, subscriptions, mobile SDK, REST API Contact Nina Blasberg, [email protected] Geographical presence Europe and beyond (e.g. Israel, Turkey) Market segment(s) E-commerce, SaaS, online services, online businesses, start-ups Active since 2012 Service provider type Payment service provider Payment methods Credit cards Visa, Mastercard, American Express, JCB, CUP, Diners Club, Carte Bleue Debit cards Maestro, Mastercard Debit, Visa Electron/ Visa Debit, Discover, Carte Bleue Pre-paid cards N/A Online banking N/A E-wallet N/A Mobile / SMS / IVR N/A Alternative payment methods Sofort Überweisung Offline N/A Connected companies (#) N/A Companies PSP is connected to N/A Settlement currencies (acquirers) 30 Services Unique selling points We enable online merchants to grow! PAYMILL offers the easiest and most convenient way to accept card payments online. With more than 100 processing currencies, 23 settlement currencies, subscriptions and a top mobile SDK (iOS and Android) we are the European PSP for online businesses. To make this value proposition complete, we offer personal and customized support via mail and phone. Core services Online payment processing. Pricing 2.95 % plus EUR 0,28 per transaction. Collecting payments No Distributing payments No Fraud prevention (measures) Device fingerprinting, IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, data validation, geographical checking, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, etc. Fraud prevention partners Diverse Credit management (services) No Other services PAYMILL provides a merchant through one of our Acquiring banks and state of the art risk and fraud services. Third parties N/A Technology Direct connections Yes Batch processing Yes (via API) Per order processing No Merchant pages (direct model) No PSP pages (redirect model) No Interface REST API Security HTTPS; SSL, tokenisation 131 1,200,000 transactions run through our channels every day. Yours, too? PAY.ON is your expert partner for omni-channel payment processing. We deliver white-label payment infrastructure systems that enable providers to outsource their entire payment processes or to integrate defined processes to their existing system. Our platform and gateway are available to payment providers as a Platform as a Service (PaaS). www.payon.com COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 PAY.ON AG We deliver white-label payment infrastructure systems that enable providers to outsource their entire payment processes or to integrate defined processes into their existing system. Our platform and gateway are available ‘white-labelled’ as a Platform as a Service (PaaS) for payment providers. Standardised processes and technical flexibility ensure payment innovation in global e-commerce. Website www.payon.com Keywords for online profile Online payment, fraud prevention, payment processing, omni-channel, white-label platform, e-commerce, m-commerce Contact PAY.ON sales team, E-mail address: [email protected], Telephone: +49 89 45230 0 Geographical presence Global Market segment(s) E-commerce, m-commerce, mPOS, adult, auction, gambling, gaming, retail, other Active since 2004 Service provider type Payment gateway, processor, Platform-as-a-Service provider, white-label provider Payment methods Credit cards Amex, MC, VISA, CB, MasterCard, Diners, Discover, China UnionPay, payfair, ELO, JCB. Debit cards (e)Maestro, Visa electron, Dankort, Carte Bleue, Postepay, Visa Debit, BancNet, PPS, China UnionPay, Alipay, Poli, Visa CPC, Debit Mastercard, Carte Bancaire, CartaSi, China UnionPay, Carte Blanche, DK, payfair, Diners, ELO. Pre-paid cards paysafecard, Cash-Ticket, Miles&More, Ukash, Neosurf, TicketPremium, MangirKart. Online banking Sofortbanking, iDeal, giropay, POLi, EPS, Przelewy24, TrustPay, Skrill Direct, Mazooma, Interac. e-Wallet ClickandBuy, qooqo, QIWI, Yandex.Money, express, PARAKOD, TURKCELL CÜZDAN, iPara, Skrill (Moneybookers), PayPal, checkout by Amazon. Mobile / SMS / IVR Enabling Chip&PIN, white-label micro merchants, shopper wallet mobile air-time top-up, mobile money transfer, mobile remittance in-app libraries. Alternative payment methods Virtual currency (credits) in online games, paysafecard, Cash-Ticket, Miles&More, Ukash, Neosurf, TicketPremium, MangirKart, ClickandBuy, qooqo, QIWI, Yandex.Money, express, PARAKOD, TURKCELL CÜZDAN, iPara, Skrill (Moneybookers), PayPal, checkout by Amazon, Klarna, Boleto bancario, rapipago, Bapropagos, Oxxo, 7eleven. Offline No Connected companies (#) Connected to more than 250 payment service providers, mobile payment providers, payment gateways, acquirers, network service providers, telecommunication companies, processors, issuers, banks, alternative payment methods. Companies PSP is connected to See our global connections on our list of global coverage: http://globalcoverage.payon.com/ Settlement currencies (acquirers) All existing currencies worldwide Services Unique selling points PAY.ON provides the technology for e-commerce, m-commerce and mobile point-of-sale transactions on one single platform. The platform offers consolidated reporting and fraud prevention for monitoring your daily business. The services are available white-labeled as Platform as a Service. Our gateway covers 65 countries with over 130 payment brands. Core services E-commerce, m-commerce and mobile point-of-sale are the main fields of business. Pricing Transaction-based pricing. Collecting payments No Distributing payments No Fraud prevention (measures) Black and white lists, device fingerprinting, geo IP-origin check, global validation checks, Know your Customer (KYC), Verified by Visa, MasterCard SecureCode, velocity checks, persistent cookies, data validation, geographical checking, parameter format checking, transaction limit checking, risk scoring, flexible scoring. Find out more on: http://payon.com/en/fraud-prevention. Fraud prevention partners Arvarto infoscore, Webshield, ReD, ThreatMetrix, Fine-Trade. Credit management (services) N/A 133 134 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Other services Platform as a Service, completely customisable white-label services, PCI-DSS Level 1 compliant, COPYandPAY (simple payment integration and payment page for merchants), remote administration API (automated merchant onboarding process), e-commerce, m-commerce, mPOS, MOTO (ready to use call centre solutions), sophisticated monitoring system, fraud prevention, tokenisation solutions, business intelligence service with flexible data analysis tools, recurring billing services with ready-to-use and PCI-compliant stored billing plan implementation, and a routing gateway enabling global payment processing for payment providers via one single interface. Third parties No Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages Yes PSP pages Yes Interface XML, REST API, COPYandPAY, Batch Interface, Merchant Onboarding API, mPOS, In-App mCommerce, Mobile Payment Pages. Security Since 2005, PAY.ON achieves the highest level of compliance within the payment card industry’s security standards for credit cards: Level 1 PCI-DSS (PCI-DSS) compliance. We comply with the security and fraud prevention requirements specified and imposed by PCI Security Standards Council (American Express, Discover Financial Services, JCB International, MasterCard Worldwide and Visa, Inc.). Our clients are PCI-DSS compliant when they use our services. PAY.ON offers world-class security infrastructure through hot hot data setups in London and Munich. In London, two primary data centres housed in two separate sites mirror your hot hot data. Should one of them be compromised, the other one ensures real-time failover. And instead of once per hour, both are permanently synchronised with the Munich disaster recovery centre. The two separate main data centres gurantee our clients a processing infrastructure with the highest level of reliability, availability and ultimate scalability through: - Ongoing preventive measures, e.g. software updates, security updates, 4-eyes principle; - Detective measures, e.g. monitoring within the data centres, monitoring between different data centres and monitoring by third-party providers; - Corrective measures, e.g. patches, updates, continuous infrastructure review and redesign; - Highest availability through virtualisation and highest reliability through automation. Shopping is fun, checking out isn´t. Super fast and amazing one click shopping experience. Any device, anywhere. www.paytrail.com 136 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Paytrail Plc (formerly Finnish Web Payments Plc/Suomen Verkkomaksut Oyj) Paytrail Plc is the leading online payment service provider in Finland. We cooperate with banks and other financial institutions as well as software service providers enabling more efficient payment transfers online. Our payment service offers a straightforward solution for companies, organizations and consumers. Website www.paytrail.com Keywords for online profile Fin-FSA licensed payment service provider, settlements in SEPA area, direct debit, online payments, credit cards, debit cards, online banking, invoicing and installment payments, paytrail account Contact [email protected] Tel. +358 207 181 824 Geographical presence Europe and Scandinavia. Customers in 10 different countries. Market segment(s) From Global 2000 companies to SME’s and non-profits. Physical and intangible goods, digital content, travel, tickets, subscriptions, services, software licenses, gaming, gambling, membership fees, non-profits, recurring payments. Active since 2007 Service provider type Payment service provider Payment methods Credit cards Visa, MasterCard, Eurocard, JCB American Express and Diner’s Club via PayPal Debit cards Visa, Visa Electron, Maestro, MasterCard Pre-paid cards No Online banking All Finnish banks: Nordea, OP-Pohjola (Osuuspankki), Danske Bank, Handelsbanken, Tapiola, Paikallisosuuspankki (POP), Ålandsbanken, Aktia, Säästöpankki, Nooa Säästöpankki, S-Pankki E-wallet Paytrail Account and PayPal Mobile/SMS/IVR No Alternative payment methods PayPal, Klarna, Collector and Joustoraha invoice and installment payment services. Paytrail account – shopping anywhere. Offline No Connected companies (#) About 300 e-commerce platform service provider partners, 20 payment method provider partners and 10 distribution partners across Europe. Companies PSP is connected to 20 payment method provider partners and 10 distribution partners across Europe. Settlement currencies (acquirers) EUR. Settlements allowed to non-EUR accounts, too. Services Unique selling points Super fast and amazing one-click shopping experience. Any device, anywhere. Only licensed all inclusive PSP for selling to Finland. All finnish payment methods with a single contract. Affordable monthly fee based pricing. Collection, settlements and reconciliation included to any bank account in SEPA area. 100% payment guarantee. Hosted, embedded or fully integrated payment page. Core services Online payment processing, merchant account, collection, settlements, reconciliation, automated accounting reports, fraud prevention, cross border transactions, paytrail account. Pricing For merchants: monthly fee EUR 89 + transaction fee. Merchant account is included in monthly fee. No opening or setup fee. For consumers the paytrail account is completely free. For detailed pricing, visit: www.paytrail.com for partners, please contact the sales team: [email protected] Tel. +358 207 181 824 Collecting payments Yes, daily settlements are included in the monthly fee. Distributing payments Yes, split payments and settlements are supported to multiple merchants. Fraud prevention (measures) Fully automated risk analysis and control platform with over 100 checks included in the monthly fee. Anti Money Laundering (AML) measures, IP geolocation, credit scoring, address verification, VISA CVV2 and MasterCard CVC2, Verified by VISA, MasterCard SecureCode, blacklisting, TUPAS, statistical transaction analysis and much more. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Fraud prevention partners Yes Credit management (services) Payment guarantee, invoicing and installment payments (consumer credit service) Other services Collection, settlements and reconciliation with any tax rate included. Fraud prevention. Customer service for merchants and consumers is available in English, Swedish and Finnish. Direct connection to any payment method available with seller’s own merchant account. Third parties Compliant industry solutions: Amadeus, Hotellinx; shop software connections: IBM WebSphere, Magento, ePages, osCommerce, VirtueMart, ÜberCart/Drupal, Typo3, Wordpress, Workspace, ZenCart, PrestaShop, MyCashFlow, CloverShop and over 100 other e-commerce platforms (that we know of). Open API for easy integration to any software; easy integration to almost any ERP or accounting system (incl. SAP) possible with automated XML reports. Technology Direct connections Yes, also possible to use own contracts with acquirers and banks. Batch processing Yes, in recurring payments. Per order processing Yes Merchant pages (direct model) Yes, either hosted embedded payment page or fully integrated one. PSP pages (redirect model) Yes Interface HTTPS Post, Web services (SOAP and REST), Hosted Embedded Widget, Hosted page, Payment page bypassing Security HTTPS, TLS/SSL, PKI 137 138 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Payvision Payvision, independent payment solution provider, specialised in global card processing, offers acquiring banks and PSPs/ISOs a secure PCI-DSS / PSD international payment processing platform. EPIF/ESPM/EFC Member Payvision provides its customers 24/7 Support, 150+ transaction currencies and regional card settlement currencies, a high-end reporting interface and a solid risk management solution. Website www.payvision.com Keywords for online profile Payment solutions provider, global card processing, cross-border e-commerce Contact [email protected] / +31 2079 423 00 – Netherlands office Geographical presence Offices in Amsterdam, New York, Utah, Madrid, Paris, London, Berlin, Singapore, Tokyo, Hong Kong, Macau, Auckand and Toronto Market segment(s) International online payment processing, global acquiring, cross-border e-commerce Active since 2002 Payment methods Credit cards Amex,VISA, CB, JCB, MasterCard, Diners, Discover, AirPlus Debit cards Maestro, Giropay, (e)Maestro, Visa electron, Carte Bleue, Visa Debit, China UnionPay, Alipay, Visa CPC, Debit Mastercard, Carte Bancaire, JCB Pre-paid cards No Online banking Ideal, Giropay E-wallet PayPal Mobile / SMS / IVR Yes Alternative payment methods No Offline No Connected companies (#) 300+ PSPs Companies PSP is connected to No Settlement currencies (acquirers) HKD, JPY, USD, EUR, GBP, AUD, CAD, CHF, DKK, ISK, NOK, SEK, CZK, HUF, PLN, THB, TRY, ZAR, NZD, MYR, KRW, SGD, TWD Services Unique selling points Payvision built an international network of business relationships with acquiring banks, payment service providers, ISOs and their global merchants in the US, Europe, Asia and the Pacific, connecting over 300 trusted business partners with more than 5,000 web merchants worldwide, processing over 100 million transactions a year. Core services Global card processing, domestic global acquiring, underwriting, fraud/risk monitoring, interchance optimisation, multi-currency processing, innovative payment solutions. Pricing Blended rate, interchange plus etc. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Payvisions’ best practice internationally approved underwriting protocol, with a solid and secure card payment processing platform and high-end reporting tool + the traditional measures like: IP geolocation, multi-merchant purchase history, global validation checks, Verified by Visa, MasterCard SecureCode, velocity checks, data validation, geographical checking, parameter format checking, transaction limit checking, geo IP-origin check, black/white list. Fraud prevention partners In-house solutions. Credit management (services) Credit transactions, receivables management, online void and refund. Other services Mobile payment systems. Third parties No COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) No PSP pages (redirect model) Yes Interface Web services using SOAP or HTTP POST, HTTP POST for CheckOut, file using Payvision API sent via FTP for BatchProcessor. Security PCI-DSS compliant A MUST-HAVE FOR ALL PROFESSIONALS IN THE E-PAYMENTS AND E-COMMERCE INDUSTRY 139 140 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES PostFinance AG PostFinance’s e-payment solution makes it easy for you to collect online shop payments. Customers pay for their purchases online or on their mobile phone, making invoices superfluous. Website www.postfinance.ch Keywords for online profile PSP, online, payment, Switzerland, virtual, shop, easy, connect Contact [email protected]; +41 848 382 423 Geographical presence Europe & more than 200 acquiring connections worldwide Market segment(s) Insurance, telecom, utilities, ticketing, charity, education, internet, publishers, auction, gaming, retail, travel. Active since 1906 Service provider type Payment service provider, payment gateway Payment methods Credit cards Visa, MasterCard, American Express, Diners Club, JCB, UATP, AirPlus, Cofinoga, Discover, Aurore Debit cards PostFinance Card, Maestro, Solo, Laser Card, Visa Electron, Bancontact/Mister Cash, Carte Bleue, Dankort, EPS, iDeal, ELV Pre-paid cards Wallie-card, Paysafecard, Cash-Ticket Online banking PostFinance E-Finance, ING Hompeay, KBC, CBC, Dexia DirectNet, Centea, $ E-wallet Checkout by Amazon, PayPal Mobile/SMS/IVR mPass, PingPing Alternative payment methods RatePay, Klarna, AfterPay, Billpay, FIS Offline Bank transfer, Payment by e-mail Connected companies (#) No Companies PSP is connected to No Settlement currencies (acquirers) No Services Unique selling points Fraud management tools support 24/7 Core services Online payment processing, fraud prevention Pricing For current pricing, see our company profile at: https://www.postfinance.ch/en/biz/prod/eserv/ epay/providing/offer.html Fraud prevention (measures) PCI DSS, 3D Secure, blocking rules and filters, scoring module Fraud prevention partners Ethoca, Perseuss Other services Merchant account facilitation Third parties Specific industry solutions partners: Amadeus, Sabre Airline Solutions, Radixx, micros fidelio, Ticketscript Shop software connectors: Magento, ePages, XT Commerce, OS Commerce Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Saas Security HTTPS, SSL+, PCI-DSS Level 1 142 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES ProgressSoft Corporation Since 1989, ProgressSoft has been a leading provider of real-time payments and imaging solutions for the banking and financial sectors. Serving a diversified client base of 550 banks in 24 countries. The company offers solutions in the fields of Electronic Image-based Check Clearing, Mobile Payment, RTGS, EFT, Corporate Banking & Cash Management, ACH Payment and Intelligent Signature Recognition. Website www.progressoft.com Keywords for online profile ProgressSoft, Electronic Check Clearing, Mobile Payments, Corpoarate Banking, RTGS, ACH, EFT, Direct Debit, Direct Credit, Automated Signature Verification Contact Mr. Michael Wakileh – CEO Tel: +962 6 56 23 000 Email: [email protected] Mr. Ali Fada – CTO Tel: +962 6 56 23 000 Email: [email protected] Geographical presence Middle East/Africa/South Asia Market segment(s) Retail (software) Active since 1989 Service provider type Real-time payment solutions provider Payment methods Credit cards N/A Debit cards N/A Pre-paid cards N/A Online banking N/A E-wallet N/A Mobile/SMS/IVR N/A Alternative payment methods N/A Offline Bank transfer Connected companies (#) N/A Companies PSP is connected to N/A Settlement currencies (acquirers) N/A Services Core services Electronic Image-based Check Clearing, Automated Clearing House (Direct Debit/Direct Credit), Mobile Payments, Automated Signature Verification. Pricing N/A Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Signature verification of cheques and any other financial documents. Fraud prevention partners N/A Credit management (services) N/A Other services N/A Third parties N/A Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) No PSP pages (redirect model) No Interface Web Services, SOAP, XML, Message Queues and TCP. Security HTTPS, SSL, PKI, Digital Certificates and Digital Signatures. QIWI (NASDAQ: QIWI, MOEX: QIWI) is a leading payment provider in Russia, representing a unique synergy of over 169,000 cash-in terminals and kiosks and the digital wallet solutions. Our partners: WorldPay, Adyen, GlobalCollect, Alipay, PlaySpan, SafeCharge and 54,000 others. 144 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES QIWI QIWI is a unique synergy of two payment services – cash-in terminals and e-wallet – and a leading provider of next generation payment services in Russia and the CIS. QIWI is an innovative company which created the market of instant cash payments in Russia, expanded its activities to 8 corecountries (Russia, Kazakhstan, Romania, Moldova, Belarus, Brazil, Jordan, US) and 15 countries under franchisee mode. QIWI kiosks: over 169,000 kiosks and terminals; USD 7.4 bln. in payments per second quarter 2013 from 60 mln. payers. Website www.qiwi.com Keywords for online profile E-wallet, payment scheme, online payment, payment processing, multi-currency, alternative payments, bank, issuer Contact Maxim Ovchinnikov, [email protected] Geographical presence Visa QIWI Wallet: Russia; QIWI Wallet: Kazakhstan, Ukraine; QIWI Kiosks: Argentina, Belarus, Brazil, Bulgaria, Chile, China, Colombia, India, Jordan, Kazakhstan Kyrgyzstan, Latvia, Malaysia, Moldova, Panama, Peru, Romania, Russia, Serbia, Tajikistan, Ukraine, USA. Market segment(s) All Active since 2007 Service provider type Issuer, bank, alternative payment method Payment methods Credit cards Visa, MasterCard Debit cards Visa, MasterCard Pre-paid cards Yes Online banking No E-wallet Visa QIWI Wallet Mobile / SMS / IVR Mobile. MTS, Beeline, MegaFon – Russian mobile networks prepaid accounts. Alternative payment methods Visa QIWI Wallet Offline Bank transfers, Visa Personal Payments, MasterCard MoneySend, money remittance systems. Connected companies (#) 54.000 online and offline merchants and service providers, 9.300 agents including over 200 banks. Companies PSP is connected to Worldpay, GlobalCollect, Adyen, Safecharge, smart2pay, Xsolla, etc. Settlement currencies (acquirers) EUR/USD/RUB Services Unique selling points QIWI is a leading provider of next-generation payment services in Russia and the CIS. It has an integrated proprietary network that enables payment services across physical, online and mobile channels. Core services Online payments from Russia and CIS, cash payments collecting. Pricing Upon request Collecting payments Yes Distributing payments Yes Fraud prevention (measures) To be disclosed upon request Fraud prevention partners No Credit management (services) No Other services Visa Prepaid virtual and plastic cards, Visa Personal Payments, MasterCard MoneySend. Third parties N/A Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, JSON (specifications available upon request). Security HTTPS, SSL+, PKI Pay with Online-Banking Pay with Online Banking SafetyPay is a real-time payment solution that enables shoppers to make online purchases from merchants worldwide with nothing but their bank account and in their local currency. Anyone can use SafetyPay without registration and without providing any confidential data to the merchant or anyone else. During checkout, shoppers simply select their country and bank and are then redirected to their bank‘s website, where they login themselves as usual and can approve the payment already waiting for them there. The merchant receives an instant notification guaranteeing payment, the transaction is complete and the purchase can be shipped right away. Wide Reach 300+ m Bank Customers LATIN AMERICA CANADA USA EUROPE High Conversion Maximum Privacy Bank Account Only No Registration Familiar Process Fast, Easy, Secure www.safetypay.com Low Costs No Chargebacks No Fraud No Fixed Fees No Reserves Free Integration Pay with Online-Banking 146 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES SafetyPay Europe EP S.A. SafetyPay is the only global online banking e-payments solution, where shoppers need nothing but their bank account – making it the safest possible way to shop online, in real-time and using local currency. - Reaching over 300 million people at over 100 banks worldwide - High conversion, no fraud, no chargebacks Website www.safetypay.com Keywords for online profile Online banking e-payments, multi-currency, e-commerce, alternative payments, international payments, no fraud, OBeP Contact [email protected] Geographical presence North/Latin America, Europe Market segment(s) Travel, digital goods, gaming, retail, other Active since 2007 Service provider type Alternative payment method, online banking, e-payments Payment methods Credit cards No Debit cards No Pre-paid cards No Online banking Yes E-wallet No Mobile/SMS/IVR Mobile version available Alternative payment methods Online banking e-payments Offline ‘Walk in Cash-Payments’ in Latin America and US Connected companies (#) Connected to all major PSPs Companies PSP is connected to Connected to over 100 banks in 13 countries Settlement currencies (acquirers) EUR/USD/CAD/BRL/COP/PYG/PEN/CRC/NIO/PAB Services Unique selling points Shoppers: safest way to shop online, no disclosure of any confidential data whatsoever Merchants: reaching bank customers worldwide, high conversion, low cost, no fraud, no chargebacks Banks: true OBeP, revenue share, no overlay, no access to accounts, maximum security Core services Online payment processing and clearing house Pricing Variable only, no fixed charges. For current pricing get in touch with [email protected]. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Not applicable. SafetyPay’s payment system is using existing bank institution’s infrastructure and access technology. Shoppers do not have to disclose any data that could get stolen and abused. Fraud prevention partners N/A Credit management (services) Payment guarantee, no reserves, simple refund process initiated by merchants only Other services Mobile, e-invoicing Third parties Available via all major PSPs Technology Direct connections Yes Batch processing Yes (e-invoicing) Per order processing N/A Merchant pages (direct model) No PSP pages (redirect model) Yes Interface Web services, SOAP, HTTP POST, XML Security VPN, HTTPS, SSL+ 256 Bit 148 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Smart2Pay Smart2Pay is a licensed payment service provider offering alternative, non-reversible online payment methods (online bank transfer, wallets, vouchers, mobile payments, cards). With a new frictionless payment product Smart2Pay allows merchants to collect funds from customers locally in over 70 countries by signing 1 single contract and 1 technical interface that can be completed within 1 week. Website http://www.smart2pay.com Keywords for online profile PSP, online payments, alternative payments, frictionless payment product, guaranteed, flexible, custom pay-flows Contact James Flinterman – CEO, [email protected], Stefan Iancu – CTO, [email protected] Geographical presence Worldwide, Latin America, EMEA, Asia/Pacific Market segment(s) Games, airline, travel, retail, general e-commerce Active since 2002 Service provider type Payment service provider, licensed payment institution Payment methods Credit cards MasterCard, Visa, JCB, Amex, Diners, Sorocred, Aura, Hipercard, etc. Debit cards CarteBleue, Maestro, Visa Electron, Discover, etc. Pre-paid cards OneCard, Ukash, CashU, PaySafeCard, ToditoCash, Gash, Mangirkart etc. Online banking Yes (currently we cover over 40 different countries). E-wallet Yes, various Mobile / SMS / IVR Mozca, Pagtotal, Mobile Money, Gcash, etc. Alternative payment methods Over 170 payment methods in over 70 countries. Offline Bank transfer in more than 30 countries. Connected companies (#) 35 acquirers Companies PSP is connected to Various Settlement currencies (acquirers) Various Services Unique selling points 1 Contract + 1 Interface = Collect Worldwide. Smart2Pay lets you collect payments from over 70 countries; easy, secure and reliable, with only 1 contract and a 1 week integration. Core services Online payment processing with customisable payment flows, customisable UI, dynamic currency conversion, fraud prevention, conversion analytics. Our in-house IT team will provide flexibility like no other. Pricing Pricing is negotiated on a case by case basis. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, multi-merchant purchase history, global validation checks, data validation, parameter format checking, transaction limit checking, risk scoring, geo IP-origin check, black/ white list, etc. Fraud prevention partners Please contact us for detailed information Credit management (services) Credit management is not available Other services Please contact us for detailed information Third parties Please contact us for detailed information Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, SOAP, HTML FORM POST (specifications available upon request) Security HTTPS, SSL+, hash strings, in-house developed tools COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 SOFORT AG With its payment systems SOFORT Banking and the online verification system SOFORT Ident, SOFORT AG offers innovative products for the safe purchase of goods and digital products on the internet. SOFORT Banking has made it Germany’s market leader in direct transfer transactions. More than 25,000 e-commerce retailers conduct more than 2 million transactions monthly using SOFORT Banking. Website www.sofort.com Ownership Shareholders Business model OBeP (online based e-payment) Keywords for online profile Online, payment, easy, secure, OBeP, online banking Contact Geographical presence Germany, Austria, Switzerland, the Netherlands, Belgium, France, Italy, Spain, Poland and the UK. Main client industries E-commerce (retail, travel, plattforms, PSP). Active since 2005 Service provider type Online-based e-payment Payment type Debit card No Online Banking enabled Payment Yes E-wallet No After payment No Escrow Yes Prepaid No Other channels Offline SOFORT Paycode solution Mobile Yes Online to offline Yes Services Unique selling points Convenient payment using your familiar online banking details, directly within one process, without a second account for the consumer (e-wallet), no registration, direct and binding payment, double protection qualified by online banking login details and confirmation codes, high security thanks to a multi-level online banking authentication procedure and the unique use of the confirmation codes. Core services Online based e-payment. Multi-currency/Dynamic currency conversion EUR, GBP, PLN and CHF Chargeback/Refund options No Buyer protection policy SOFORT offers a buyer protection especially for small merchants. Pricing www.sofort.com Fraud prevention (measures)/ Risk management Secure payment method Fraud prevention partners Not specified Acceptation criteria (sign-up process) www.sofort.com Other services SOFORT Ident, SOFORT Paycode Future developments Not specified Technology Integration technology XML, etc Integration support Plugins for web shops etc Transactions volume Number of transactions (per year) More than 25 million transactions per year. Transactions value External revenue with SOFORT Banking 2013: approx. 2.2 billion EUR. 149 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 UATP UATP is the airline-owned payment solution accepted by thousands of merchants for air, rail, hotel and travel agency payments. Corporations worldwide use UATP to purchase and track travel. UATP offers state-of-the-art data tools, DataMine™ and DataStream™, which provide comprehensive account details to Issuers and Subscribers. Website UATP.com Keywords for online profile Corporate travel payments, alternative forms of payment, no fees, PSP, Level III Data, acquirers, low-cost alternative to credit card, comprehensive data Contact Wendy Ward, Vice President, Marketing and Communications [email protected] Geographical presence North/Latin America, Europe, Middle East/Africa, Asia/Pacific Market segment(s) Corporate travel payment, data tools, alternative forms of payment, settlement services Active since 1936 Service provider type Payment network, payment service provider, processor, alternative payment method Payment methods Credit/Charge cards AirPlus UATP, Aeromexico UATP, AA UATP, Air New Zealand Travelcard, China Eastern UATP, Delta UATP, El Al UATP, Etihad UATP, GOL UATP, HR UATP, Heli Air Monaco UATP, JAL PassAge, Malaysia Airlines UATP, Qantas UATP, Shandong Airlines UATP, United UATP and US Airways UATP. Debit cards N/A Pre-paid cards SVS/Ceridian Air Canada and Wirecard Technologies Air Berlin Online banking No E-wallet No Mobile/SMS/IVR No Alternative payment methods Cash-Ticket, Ceridian SVS, eNett, GiroPay, PayPal, NxSystems, SafetyPay, Ukash, Wirecard and Alipay Offline No Connected companies (#) 350 Paymet Service Provider supporting UATP 99Bill, Accelya, AXESS, Adyen, CSC – epayment, Cybersource, Datacash, Datatrans, EDS, eMerchantPay, eNett, Eurocommerce, Datacash, Farelogix, G2 Switchworks, Grasp Technologies, JetPay, KIU Systems, Merchant eSolutions, Ogone, Quenta, Radixx, Realex Payments, Remco, TNSI, WireCard, WorldPay and Yeepay Settlement currencies (acquirers) USD, MXN, EUR, CAD, CHF, GBP, JPY, AUD, HKD, SGY, BRL, NZD, CZK, DKK, HUF, ILS, MYR, NOK, PHP, PLN, SEK, THB, TRY, TWD, INR and CNY Services Unique selling points UATP is a true low-cost alternative to the expensive cost of accepting credit cards while allowing airlines to generate revenue and increase market share. Corporations worldwide use UATP for centralised billing, improving cost control and access to Level III Data. Core services Payment processing system Pricing N/A Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Positive listing of each valid UATP card and account maintained centrally. Address verification; credit limit; expiry date; velocity checks on frequency and amount. Fraud prevention partners Sita/Alaric maintain the UATP Authorization System. Credit management (services) No Other services Travel Protection Plans 151 152 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Direct connections Yes Batch processing Yes Per order processing No Merchant pages (direct model) No PSP pages (redirect model) No Interface Web services, CSP/CSI, Type A CRQ/CPS Security HTTPS A UNIQUE PERSPECTIVE ON THE WORLDWIDE ONLINE PAYMENTS AND E-COMMERCE ECOSYSTEM 154 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Trustly Trustly is a Swedish technology company, developing and selling online and mobile payment solutions for both B2C and P2P payments. Trustly currently supports all major banks in Sweden, Finland, Denmark and Spain and expanding further in Europe. Trustly is a licensed Payment Institution under the supervision of the Swedish Financial Supervisory Authority. Website trustly.com Ownership Privately owned by founders, one small VC firm, employees and private investors. Business model Payment service developer and provider, PSP Keywords for online profile Mobile payments, online payments, direct bank e-payments, payment initiation services, P2P payments Contact Mr. Carl Wilsson, CEO Geographical presence HQ Sweden, local offices Malta and Spain. Main client industries E-commerce, m-commerce, e-gaming, P2P payments Active since 2008 Service provider type Bank payment service developer, payment provider, PSP Payment type Debit card N/A Online Banking enabled Payment Online bank e-payments (OBeP) E-wallet N/A After payment Full reconciliation and reporting available online, all in one place. Escrow Available for P2P payments. Prepaid N/A Other channels Offline No Mobile Yes Online to offline No Services Unique selling points Safety – Secure bank payments with strong authentication, no chargeback risk once settled Convenience – Easy sign-up, multiple markets and banks, integrated reconciliation through one integration and agreement, mobile ready. Increased conversion – The preferred payment method in many countries, recovers transactions denied due to credit or debit limits on cards, the customer pay without leaving the merchants website. Core services Online payment processing, reconciliation information (web), risk-assesments with P2P payments. Multi-currency/Dynamic currency conversion Yes/Yes Chargeback/Refund options Yes/Yes Buyer protection policy Yes on P2P payments Pricing Per transaction percentage and or fixed, varies depending on volume, for further details please contact us. Fraud prevention (measures)/ Risk management Full risk management system including: data checks, comparison checks, velocity checks, financial background checks etc. Fraud prevention partners None, all in-house. Acceptation criteria (sign-up process) Typically standard KYC information is gathered (ID check, company registry, bank account number verification etc.) Each customer is assessed individually. Other services Additional financial services, currency handling, remmittance. Future developments Additional coverage – markets and banks, all available directly to merchants, no need to re-integrate. Future authentication methods added seamlessly. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Integration technology All covered markets native languages supported. Integration support API manual online, designated integration support, plugins for web shops. Transactions volume Number of transactions (per year) Currently 4 million. Transactions value More than 12 billion SEK since inception in 2008. THE ONLINE PAYMENTS INDUSTRY ON THE LOOP: A COMPREHENSIVE OVERVIEW, CLEARLY STRUCTURED 155 COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Wirecard AG Wirecard AG is one of the world’s leading independent providers of outsourcing and white-label solutions for electronic payment transactions. The group supports companies in accepting electronic payments from all sales channels. A global multi-channel platform bundles international payment acceptances and methods, supplemented by fraud prevention solutions. Website www.wirecard.com Keywords for online profile E-commerce, mobile payment, risk management, acquiring, issuing, credit cards, online banking, POS payment processing Contact [email protected], I +49 89 4424 1400 Geographical presence Europe, Middle East/Africa, Asia/Pacific Market segment(s) Airlines, hotels, travel sites, travel agents, cruise lines, mail order, TV shopping, brick-and-mortar shops, direct sales, distributions, downloads (music/software), sports betting, poker, casino, games, MNO, financial institutions Active since 1999 Service provider type Payment service provider, global payment gateway, issuing processing platform, mobile wallet platform, acquirer, processor, issuer, bank, call center Payment methods Credit cards Visa, MasterCard, American Express, JCB, UATP, Diners Club, Discover, UnionPay, AirPlus Debit cards Maestro, Visa Electron, Dankort, Carte Bleue, Carte Bancaire, Laser, CartaSi, PostePay, China UnionPay, Hipercard, Aura, Sorocred, local Chinese debit cards and more. For more information contact us. Pre-paid cards / vouchers Mywirecard 2go Visa, mywirecard MasterCard, paysafecard, Ukash Online banking SEPA-Credit Transfer, SEPA-Direct Debit, Direct Debit, giropay, SofortÜberweisung.de, Bancontact/ MisterCash, InstantBank, iDEAL, Przelewy24, eKonto, POLi, Maybank2u, CIMB Clicks, Debito Bradesco, Transferencia Bradesco and more. For more information contact us. E-wallet PayPal, Skrill Digital Wallet, WebMoney, Moneta.ru, YandexMoney, Alipay and more. For more information contact us. Mobile / SMS / IVR Paybox, PremiumSMS Alternative payment methods Payment on invoice, cash in advance, wire transfer to virtual bank accounts, Boleto Bancário and more. For more information contact us. Offline Bank transfers worldwide. For more information contact us. Connected companies (#) Wirecard Bank AG (Multi-Regional Acquirer) and all major acquirers worldwide, partnerships or interfaces with industry-specific service providers. Companies PSP is connected to All major acquirers and banks worldwide. Settlement currencies (acquirers) All relevant transaction and settlement currencies. Services Unique selling points Centralisation of payment transactions from many and various distribution and procurement channels on a single platform, combination of software technology and bank products, global gateway for all services, covering the whole value chain with own bank (multi-brand acquirer), multi-national payment acceptance and settlement, innovative software-based banking products (SCP-virtual credit cards, payout cards, co-branded cards). Core services Payment gateway, online/mobile/POS/onboard payment processing, fraud & risk management, batch processing, in and outbound connectors, key management and protocol conversion, virtual terminal, acquiring services, payment acceptance, issuing of innovative card-based payment solutions + prepaid cards, mobile payment solutions, co-branding solutions, financial services like banking, currency management, reconcilliation, call center. Pricing Flexible pricing models, depending on requirements and volumes. Collecting payments Yes Distributing payments Yes 157 158 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Fraud prevention (measures) Full risk management system including data analytics, automated pattern detection, decision logic, case management, transaction check (account validation, address verification, hotlists (blacklists, whitelists, graylists), velocity checks, IP geolocation, IP/BIN check), consumer check (credit scoring, address validation and verification, age verifictation, identity check, sanction list screening), 3D-Secure (Verified by Visa, MasterCard SecureCode, CUP-Secure) CVC verification, device fingerprinting, AVS and more. Fraud prevention partners Interfaces to various 3rd party providers. Credit management (services) Purchase on credit, credit scoring, credit control, receivables management, online void and refund, purchase on credit, factoring, payment guarantee, etc. Other services Strategy management and decisioning solutions, consumer identification and credit rating (Integration to various credit agencies), Point-of-Sale payment processing and acquiring, call center services (stationary, virtual and hybrid), issuing bank: co-branded prepaid cards (Visa and MasterCard), payout cards, virtual card supplier payout solution. Third parties Extended industry-specific integration options. Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, REST, SOAP, HTTPS/XML, ISO8583, various batch file formats (specifications available upon request) Security HTTPS, SSL+, sFTP, PGP encryption tomorrow’s digital experience reinventing transactions around payment [email protected] worldline.com 160 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES Worldline Worldline, an Atos subsidiary, is the European leader and a global player in the payment services industry. Worldline delivers new generation services, enabling its customers to offer smooth and innovative solutions to the end consumer. Worldline activities are organized around three axes: merchant services and terminals, mobility and e-transactional services, financial processing and software licensing. Website Worldline.com Keywords for online profile PSP, online payment,payment processing, multi-currency, PCI, e-commerce, multi-channel, customer journey Contact [email protected] Geographical presence Global coverage with legal entities in: Europe (France Belgium, Germany, UK, Spain, Austria, Netherlands, Luxembourg), Asia (China, Hong Kong, Malaysia, Taïwan, Indonesia, India, Singapore) and Latin America (Argentine and Chile). Market segment(s) Financial services, retail, manufacturing, public sector, health, transport, telecommunication and media industries. Active since 1996 Service provider type Payment service provider, processor, acquirer, alternative payment method Payment methods Credit cards Visa, MasterCard, CB, Amex, JCB, Cofinoga, Aurore, Diners. Debit cards Bancontact/Mister Cash, Maestro, Giropay, BCMC, Visa electron, Carte Bleue, Visa Debit, China UnionPay, Debit Mastercard. Pre-paid cards weXpay Online banking iDeal E-wallet Paylib, MasterPass ™, V.Me, PayPal. Mobile / SMS / IVR Mobile, SMS (Buyster, Minitix) and IVR. Alternative payment methods Social shopping (BuyBox), online credit (1euro.com, Cetelem Presto), other private cards. Offline Bank transfers in most European countries : ELV, iDeal. Connected companies (#) Over 45 000 merchants. Companies PSP is connected to Acquirers Settlement currencies (acquirers) EUR, USD, GBP, CHF, CNY, CZK, DKK, EEK, EUR, HUF, ISK, LTL, LVL, NOK, PLN, SEK, SKK, TND, TRY, UAH. Services Unique selling points At Worldline, connecting and securing transactions is what we do every day. With our technological expertise we connect the worlds of electronic banking, mobile and e-commerce and provide connected services via secured networks that are available almost everywhere. Core services Payment transaction processing, acquiring/ issuing, online payment, credit and debit cards management, payment terminals, connected machines, connected cars, omni-commerce, innovative payments, SEPA, e-banking, call centre, prepaid cards. Pricing For pricing, please contact us. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) IP geolocation, 3D Secure, Verified by Visa, MasterCard SecureCode, geo IP-origin check, black/ white list, velocity checks, geographical checking, transaction limit checking, risk scoring, multimerchant purchase history, data validation, parameter format checking, global validation checks. Fraud prevention partners Partnership to be announced. Credit management (services) Payment in instalments, deferred payment, connected to several credit institutions. Other services One-click payment, payment page customization, eDCC, cash management, reporting, mobile devices, secured IVR. Third parties No COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface Web services, SOAP, Rest, XML, API. Security HTTPS, SSL+, PKI, tokeniser. THE ONLINE PAYMENTS INDUSTRY EXPOSED 161 162 ONLINE PAYMENTS MARKET GUIDE 2013 Company COMPANY PROFILES WorldPay WorldPay is a leading global provider of payment and risk management services, processing millions of transactions every day. WorldPay offers a complete end-to-end payment solution through provision of a range of services including acquiring, gateway, alternative payments, fraud & risk management and mobile payments. Website www.WorldPay.com Keywords for online profile PSP, merchant services, acquiring, payment, multi-currency, international, cross border, alternative payments, fraud and risk management Contact 0044 (0)845 301 6251 Local numbers available on www.WorldPay.com Geographical presence Europe, North America and Asia/Pacific Market segment(s) Airlines, digital content, travel, video games, gambling, retail Active since 1993 Payment methods Credit cards Visa (incl. VbV), MasterCard (incl. MCSC), American Express, Diners, JCB, Discover and China UnionPay. Debit cards Visa Debit, Visa Electron, Maestro, Laser, Debit MasterCard, China UnionPay, Paga Verve, MisterCash, 99 Bill and Carte Bleue/Carte Bancaire. Pre-paid cards PaySafeCard, iChecque, Intercash, NeoSurf, AstroPayCard, PostePay, Swiff, Ticket Premium and ToditoCard. Online banking iDeal, GiroPay, Sofort, Poli, Euroteller, EPS, Nordea, Swedbank, PayU, Hal-Cash, Banklink, Poli, Przelewy 24, eNETS, Sporopay, Nordea Solo (E-Betalning), Trustpay, InstaDebit and many more. E-wallet PayPal, CashU, AliPay, Mazooma, Skrill (formerly Moneybookers), Moneta, eWire, ePay, Yandex, Webmoney, QIWI, Paga, Abaqoos and others. Mobile / SMS / IVR Boku, Paybox Other alternative payment methods Direct Debits US (ACH) Netherlands, Germany (ELV) and Spain, Dineromail, Boleto, MultiBanco, TeleIngreso, TicketSurf and NeoSurf. Connected companies (#) 50+ acquirers Companies PSP is connected to 50+ major acquirers and banks worldwide. Settlement and gateway currencies AUD, CAD, DKK, CZK, EUR, HKD, HUF, JPY, NZD, NOK, PLN, SGD, ZAR, SEK, CHF, GBP, AED, USD Services Unique selling points WorldPay is the world’s only payment service provider that offers a total payment solution. We provide card acquiring and processing, fraud screening, alternative payments and treasury services. Our sector experts help merchants from all industries optimise payment acceptance across the entire payment chain. Core services Payment gateway, acquiring, treasury services, alternative payments and fraud risk management. Pricing Based on requirements. Visit www.WorldPay.com for further information. Collecting payments Yes Distributing payments Yes Fraud prevention (measures) Tiered risk management services to suit merchants from all industry sectors including: risk management experts to analyse your business and design fraud strategies, screening systems to automate detection and prevention in real-time; age and identity checking; industry specific checks (for example airlines and travel); an award winning automated chargeback management system; proven track record of minimising fraud for large enterprises without impacting on good business. Fraud prevention partners Experian, MaxMind Credit management (services) Full range Other services Treasury, corporate global banking and cash and liquidity management. COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 Technology Direct connections Yes Batch processing Yes Per order processing Yes Merchant pages (direct model) Yes PSP pages (redirect model) Yes Interface HTML, XML (specs on request), Web Services (SOAP), numerous shopping carts, increasing numbers of CRM systems. Security HTTPS, SSL+, PCI DSS compliant. 163 PAY ONLINE PAY AT THE REGISTER SCAN. PAY. SHIP. PAY WITH YAPITAL MASTERCARD ® GENERATE QR CODES PAY INVOICES THE EVOLUTION OF PAYMENT IS HERE. WELCOME TO THE YAPITAL WAY. Yapital Business is the first, real cross-channel payment solution. It gives your customers a fast, easy and secure way to pay and enables you to: Receive guaranteed payments – no chargebacks Benefit from competitive transaction fees Process and view transactions in real time To learn more about doing business The Yapital Way, visit yapital.com, email [email protected] or call 00800-927 927 30 (free of charge). COMPANY PROFILES Company ONLINE PAYMENTS MARKET GUIDE 2013 Yapital Financial AG Yapital is the first European, cashless cross-channel payment solution. After an initial free registering, customers can use Yapital for cashless payments across all channels – in-store, mobile, online or by invoice. Founded in 2011 as a wholly-owned subsidiary of the Otto Group, Yapital has launched its innovative service in 2013. Website www.yapital.com Ownership Otto Group Business model Financial e-money institute Keywords for online profile Online, payment, mobile, cross-channel, easy, fast, secure, innovative Contact Mr. Martin Zander Head of PR and Communication [email protected], Ph: +352 203 10 111 Geographical presence European solution, started in Luxembourg, Germany, Austria, Switzerland Main client industries Not limited Active since 2013 Service provider type Bank, issuer, alternative payment method Payment type Debit card Yapital MasterCard Online Banking enabled Payment N/A E-wallet Yapital account After payment Invoice payment via QR code Real-time transaction history Escrow N/A Prepaid Yapital MasterCard Other channels Offline In-store, invoice Mobile In-app payments, user-to-user money transfer, mobile payment Online to offline N/A Services Unique selling points B2C: e-payments across all channels in one system, invoice payment via QR code scan B2B: guaranteed payments (no chargebacks), payments processed in real time / credited in real time, multi-channel payments across all sales channels, transparant and transaction-based cost and fee structure, ability to convert marketing into sales channels Core services Payment processing Multi-currency/Dynamic currency conversion Yes Chargeback/Refund options Find information here: www.yapital.com Buyer protection policy Yes Pricing For current pricing, see our cost and fees at: www.yapital.com Fraud prevention (measures)/ Risk management Full risk management programme including: consumer personal details checks at time of on-boarding, online transaction monitoring at any time without any exception, anti-fraud standard and tailored detection rules (velocity checks, split transactions, fraud ring detection, etc.). Fraud prevention partners N/A Acceptation criteria (sign-up process) Consumer: customer due diligence at time of on-boarding as per AML/CTF requirements including e-mail, mobile phone and personal details/IDs verification, compliance and PEP lists. Merchant: full due diligence including check on standard legal documentation, personal details and ID verification of managers and beneficial owners. Internal list of excluded activities in place. Other services Yapital MasterCard, customer service, customer purchase Protection. Future developments Find information here: www.yapital.com 165 166 ONLINE PAYMENTS MARKET GUIDE 2013 COMPANY PROFILES Technology Integration technology N/A Integration support N/A Transactions volume Number of transactions (per year) N/A Transactions value N/A THE MOST COMPREHENSIVE OVERVIEW OF THE GLOBAL E-PAYMENTS AND E-COMMERCE ECOSYSTEM COMPANY PROFILES ONLINE PAYMENTS MARKET GUIDE 2013 167 PSP BUYER‘S GUIDE 2011 178