DISCOVER SPRING/SUMMER 2012`S HOTTEST HAIRSTYLES!

5
NEW ON
APRIL 2012
PROMOTIONS
TH
DISCOVER
SPRING/SUMMER 2012’s
HOTTEST HAIRSTYLES!
BOOST YOUR RETAIL SALES WITH SAMPLING
HAVE YOU TRIED NEW CHROMATICS?
GET INSPIRED. BE PART OF IT.
REDKEN.COM
GIVE YOUR CLIENTS
THE SEASON’S HOTTEST STYLES!
Every season, Redken Creative Consultant Guido creates the hair trends seen on runways across the globe. This season, Guido relied
on products from Redken’s Heat Styling, Shine and Hairspray collections to create casually elegant looks. Boost retail sales with the
Fashion Essentials prepack (which includes a FREE travel size powder refresh 01) and introduce clients to the latest trends with the
5th Avenue Style magazine.
SALON OFFER
PURCHASE
6 Fashion Essentials prepacks (mix and match)
Recommended Mix
3 Quick Dry 18 11 oz. with Powder Refresh 01 1.2 oz.
3 Pure Force 16 6.7 oz. with Powder Refresh 01 1.2 oz.
RECEIVE FREE
10 5th Avenue Style Magazines
1 Magazine Holder
Salon Price
$
$
46.50*
69.00 salon value ( 22.50/33% savings)
$
CLIENT OFFER
PURCHASE
1 Fashion Essentials prepack—includes a
FREE Powder Refresh 01 travel size!
Choose from
1 Pure Force 16 6.7 oz. with Powder Refresh 01 1.2 oz. OR
1 Quick Dry 18 11 oz. with Powder Refresh 01 1.2 oz
Client Price
Client Price
Pure Force 16 6.7 oz. with
Powder Refresh 01 1.2 oz
Quick Dry 18 6.7 oz. with
Powder Refresh 01 1.2 oz
$
$
$
16.00
23.50 client value ( $7.50/32% savings)
$
15.00
22.50 client value ( $7.50/33% savings)
FASHION ESSENTIALS
FASHION ESSENTIALS
INCLUDES:
quick dry 18
instant finishing spray 11 oz.
powder refresh 01
aerosol hair powder/dry shampoo 1.2 oz.
INCLUDES:
pure force 16
non-aerosol fixing spray 6.7 oz.
powder refresh 01
aerosol hair powder/dry shampoo 1.2 oz.
FREE POWDER REFRESH 01
FREE POWDER REFRESH 01
GET SPRING/SUMMER 2012’S
HOTTEST STYLES WITH THIS DUO!
GET SPRING/SUMMER 2012’S
HOTTEST STYLES WITH THIS DUO!
*Based on recommended mix
2
GET INSPIRED. SEE YOUR STYLIST.
GET INSPIRED. SEE YOUR STYLIST.
REDKEN.COM
REDKEN.COM
APRIL 2012 / Promotions
SAVE 20%
SUN ESSENTIALS
Protect and perfect hair with this must-have summer duo!
SALON/ CLIENT OFFER
BOOST RETAIL SALES
WITH SAMPLING
PURCHASE AT A DISCOUNT
1 Color Extend Sun After-Sun Shampoo
1 Color Extend Sun After-Sun Mask
Salon Price
11.60
$
$
Sample consistently and watch your sales rise! Get a FREE Sampling Kit when you purchase multiple
haircare products or purchase the kit at a discount.
14.50 salon value ( $ 2.90/20% savings)
SALON OFFER
Client Price
$
$
PURCHASE
12 Shampoos and Conditioners (mix and match)
23.20
Choose from:
Color Extend
All Soft
Extreme
Smooth Down
Body Full
Real Control
29.00 client value ( $ 5.80/20% savings)
Blonde Glam
Fresh Curls
Clear Moisture
Nature’s Rescue
Time Reset
RECEIVE FREE
1 Sampling Kit
KIT INCLUDES
1 Color Extend Shampoo liter
18 Color Extend Packettes in Sampling Box
18 All Soft Packettes in Sampling Box
25 Retail Consumer Brochures
1 Consultation Tear Pad
Salon Price
$
$
84.00
115.75 salon value ( $ 31.75/27% savings)
STYLIST OFFER
PURCHASE
1 Sampling Kit
KIT INCLUDES
1 Color Extend Shampoo liter
18 Color Extend Packettes in sampling box
18 All Soft Packettes in sampling box
25 Retail Consumer Brochures
1 Consultation Tear Pad
Stylist Price
10.00
$
As seen in InStyle July 2011
$
31.75 stylist value ( $ 21.75/69% savings)
3
INTRA FORCE
30-DAY
CHALLENGE
GET TO THE ROOT OF THICKER HAIR
Improve the health and appearance of thinning hair in just 30 days and
increase your revenue with Intra Force!
SALON OFFER
PURCHASE
3 Intra Force Shampoo 9.8 oz.
3 Intra Force Toner 8.3 oz.
(mix and match)
Recommended mix
1 Shampoo for Natural Thinning Hair 9.8 oz.
2 Shampoo for Color-Treated Thinning Hair 9.8 oz.
1 Toner for Natural-Thinning Hair 8.3 oz.
2 Toner for Color-Treated Thinning Hair 8.3 oz.
CLIENT OFFER
PURCHASE
1 Intra Force Shampoo 9.8 oz.
1 Intra Force Toner 8.3 oz.
RECEIVE
1 Daily Scalp Treatment at 50% off
RECEIVE
3 Daily Scalp Treatment at 50% off
(mix and match system 1 or 2)
1 FREE Merchandising Kit
KIT INCLUDES
1 Easel Card
25 Female Consumer Brochures
25 Male Consumer Brochures
Salon Price
THICKER, FULLER HAIR
IN 30 DAYS OR YOUR MONEY BACK
NEW INTRA FORCE
*
for all types of
thinning hair
See myintraforce.com for details
$
$
68.25
87.00 salon value ( $18.75/22% savings)
GET INSPIRED. SEE YOUR STYLIST.
REDKEN.COM
20% OFF SHAPE CONTROL
GET IT STRAIGHT OR MAKE WAVES.
SAFELY AND PERMANENTLY.
SALON OFFER
PURCHASE AT A DISCOUNT
3 Shape Control Reducers
2 Shape Control Neutralizers (mix and match)
Salon Price
$
$
4
88.80
111.00 salon value ( $ 22.20/20% savings)
Client Price
$
$
45.50
58.00 client value ( $12.50/22% savings)
HAVE YOU TRIED
NEW CHROMATICS YET?
· 2X FORTIFIED HAIR*
· ZERO AMMONIA, ZERO ODOR
· UP TO 100% COVERAGE
· MULTI-DIMENSIONAL, 4D COLOR RESULTS
Only Redken, the leader in salon haircolor in the U.S., could take your color results to this dimension. NEW CHROMATICS uses breakthrough
ODS2 (Oil Delivery System) + Protein Extract Technology to deliver multi-dimensional, 4D color deep into every hair strand. No ammonia,
no odor—just stunning, high shine color and hair that’s 2X fortified with CHROMATICS vs. uncolored hair.
MADISON AVENUE DEAL
PURCHASE AT A DISCOUNT
Madison Avenue Kit
KIT INCLUDES:
48 CHROMATICS shades 2 oz.
1 10 volume CHROMATICS Oil in Cream Developer liter
2 20 volume CHROMATICS Oil in Cream Developer liters
2 Color Gear Measuring Cups
2 Color Gear Tube Keys
2 Color Gear Applicator Bottles
3 CHROMATICS Developer Stands
2 CHROMATICS Bowls
2 CHROMATICS Brushes
1 Swatchbook
1 Shade Chart
1 Technique Guide
1 Sticker Sheet
1 DVD
25 Client Brochures with Brochure Holder
3 Mirror Clings
1 Window Cling
1 Poster
1 $50 My Business Toolbox coupon
(see What’s The Plan Letter to redeem!)
1 Pureology Hydrate Shampoo liter
1 Pureology Hydrate Condition liter
2 Pureology Pumps
Salon Price
$
$
348.00
527.26 salon value ( $179.26/34% savings)
MADISON AVENUE BONUS DEAL
PURCHASE
Additional 48 CHROMATICS shades
(open stock/mix and match)
RECEIVE FREE:
4 CHROMATICS Oil in Cream Developer liters*
6 CHROMATICS shades*
Salon Price
$
$
348.00
431.50 salon value ( $ 83.50/19% savings)
PARK AVENUE DEAL
PURCHASE AT A DISCOUNT
15 CHROMATICS shades (mix and match)
1 CHROMATICS Oil in Cream Developer liter
1 Park Avenue Kit
KIT INCLUDES:
1 CHROMATICS Bowl
1 CHROMATICS Brush
1 Shade Chart
1 Technique Guide
1 Sticker Sheet
3 Mirror Clings
1 Window Cling
Salon Price
$
$
99.00
126.75 salon value ( $ 27.75/22% savings)
*Salon’s choice
*Fortifies the cuticle for 2 times less breakage when using Chromatics Permanent Haircolor System with 20 volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo
PrICE List
Product
Case
Qty
Retail
Price
Salon Case
Price Price
Order
Qty
Product
Case
Qty
Retail
Price
Salon Case
Price Price
Order
Qty
HAIRCARE
Shampoos (+)
All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Color
Extend Sun, Dandruff Control, Extreme, Fresh Curls, Hair Cleansing
Cream, Real Control, Smooth Down, Time Reset
1.7 oz.
50
3.00
1.50
75.00 _
10.1 oz.
12
13.50
6.75
81.00 _
Liters
12
23.50
11.75
141.00 _
Gallon
4
N.A.
25.50
102.00 _
Conditioners (+)
All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend,
Extreme, Fresh Curls, Real Control, Smooth Down, Time Reset
1 oz.
100
3.00
1.50
150.00
8.5 oz.
12
14.50
7.25
87.00
Liter 12
28.50
14.25
171.00
Gallon
4
N.A.
40.50
162.00
_
_
_
_
SaMPLING
HAIRCARE DUO PACKETTEs (BAGS OF 18)
All Soft, Color Extend, Real Control
1.7 oz.
14
N.A.
10.00
140.00 _
Treatments
All Soft Heavy Cream softening rinse-out mask
1 oz.
100
3.00
1.50
150.00
8.5 oz.
12
15.50
7.75
93.00
All Soft Argan-6 Oil*
3 oz.
12
29.00
14.50
174.00
All Soft Supple Touch softening cream-spray*
5 oz.
12
16.00
8.00
96.00
Blonde Glam Color Enhancer Perfect Platinum
8.5 oz.
12
17.50
8.75
105.00
Blonde Glam Color Enhancer Rich Vanilla
8.5 oz.
12
17.50
8.75
105.00
Body Full Instant Bodifier volumizing foam
5 oz.
12
16.50
8.25
99.00
Body Full Volume Amplifier thickening lift spray
5 oz.
12
16.50
8.25
99.00
Clear Moisture Instant Polishing Prep leave-in cutting
and detangling lotion
4.2 oz.
12
13.50
6.75
81.00
Color Extend Rich Recovery protective treatment
1 oz.
100
3.00
1.50
150.00
8.5 oz.
12
15.50
7.75
93.00
Color Extend Total Recharge inner hair fuel
5 oz.
12
16.50
8.25
99.00
Color Extend Shine Enrich protective shine serum
3.4 oz.
12
16.50
8.25
99.00
Color Extend Sun After-Sun Mask
8.5 oz.
12
15.50
7.75
93.00
Extreme Anti-Snap leave-in treatment
1.7 oz.
24
4.00
2.00
48.00
8.5 oz.
12
16.50
8.25
99.00
Extreme CAT Treatment protein reconstructing treatment
5 oz.
12
15.50
7.75
93.00
Extreme Strength Builder
8.5 oz.
12
15.00
7.50
90.00
Extreme Strength Builder Plus
8.5 oz.
12
17.00
8.50
102.00
Fresh Curls Spring Mousse leave-in anti-frizz activator
for lazy curls
5.4 oz.
12
16.50
8.25
99.00
Fresh Curls Curl Refiner leave-in anti-frizz detangler
8.5 oz.
12
16.50
8.25
99.00
Fresh Curls Curl Boost scrunching spray gel
8.5 oz.
12
16.50
8.25
99.00
Real Control Intense Renewal super moisturizing mask
1 oz.
100
3.00
1.50
150.00
8.5 oz.
12
15.50
7.75
93.00
Real Control Crema Care daily nourishing styling treatment
8.5 oz.
12
16.50
8.25
99.00
Real Control Slim Supreme slimming serum
3.4 oz.
12
16.50
8.25
99.00
Real Control Overnight Treat night recovery
3.4 oz.
12
20.50
10.25
123.00
Real Control Thermal Resist inner hair repair
5 oz.
12
16.50
8.25
99.00
Smooth Down Butter Treat smoothing treatment
1.7 oz.
24
3.00
1.50
36.00
8.5 oz.
12
15.50
7.75
93.00
Smooth Down Heat Glide protective smoother
5 oz.
12
16.50
8.25
99.00
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
_
Time Reset Youth Revitalizer
8.5 oz.
12
17.50
Time Reset Corrective Defense
3.2 oz.
12
20.50
Time Reset At-Home Porosity Filler Kit
4 x 0.5 oz
12
20.00
Time Reset Client Kit
6
30.00
Pre Art
Liter
12
N.A.
105.00
_
123.00
_
10.00
120.00
_
15.00
90.00
_
24.00
288.00
_
96.00
162.00
_
_
102.00
75.00
_
_
NATURE’S RESCUE
Nature’s Rescue Refreshing Detox Shampoo
6.8 oz.
12
16.00
8.00
Liter
12
27.00
13.50
Nature’s Rescue Cooling Deep Conditioner
4.2 oz.
12
17.00
8.50
16.9 oz.
6
25.00
12.50
Nature’s Rescue Refining Sea Polish
3.4 oz.
12
19.00
9.50
Nature’s Rescue Radiant Sea Spray
3.4 oz.
24
17.00
8.50
Nature’s Rescue Pump
1/2 Liter
N.A.
N.A.
2.50
Nature’s Rescue Fragrance Blotters for tester unit
(Bags of 100)
N.A.
0.00
0.00
114.00
_
204.00
_
N.A.
_
0.00
_
INTRA FORCE
SYSTEM 1 NATURAL
Shampoo
9.8 oz.
Liter
Toner
8.3 oz.
Liter
Scalp Treatment
5.1 oz.
Starter Kit
12
12
16.00
36.00
8.00
18.00
96.00
216.00
_
_
12
12
17.00
45.00
8.50
22.50
102.00
270.00
_
_
12
25.00
12.50
150.00
_
6
39.00
19.50
117.00
_
16.00
36.00
8.00
18.00
96.00
216.00
_
_
17.00
45.00
8.50
22.50
102.00
270.00
_
_
SYSTEM 2 COLOR TREATED
Shampoo
9.8 oz.
12
Liter
12
Toner
8.3 oz.
12
Liter
12
Scalp Treatment
5.1 oz.
12
Starter Kit
6
TREATMENTS
Micro Boost
2.8 oz.
Hair Advance
.24 oz. x 10
STYLING
Hair Densifer Styling Foam
8.5 oz.
25.00
12.50
150.00
_
39.00
19.50
117.00
_
12
45.00
22.50
270.00
_
6
45.00
22.50
135.00
_
12
15.00
7.50
90.00
_
12
N.A.
20.00
240.00
_
12
N.A.
18.50
222.00
_
12
N.A.
18.50
222.00
_
12
N.A.
18.50
222.00
_
12
N.A.
18.50
222.00
_
12
N.A.
18.50
222.00
_
12
N.A.
18.50
222.00
_
IN SALON SERVICES
Scalp Stimulate
.85 oz. x 6
_
_
_
_
_
_
_
_
_
_
Redken Chemistry
Color Extend Shot Phase
16.9 oz. (1/2 Liter)
Extreme Shot Phase
16.9 oz. (1/2 Liter)
Clear Moisture Shot
16.9 oz. (1/2 Liter)
Smooth Down Shot Phase
16.9 oz. (1/2 Liter)
All Soft Shot Phase
16.9 oz. (1/2 Liter)
Real Control Shot Phase
16.9 oz. (1/2 Liter)
(continued)
6
8.75
10.25
Product
Case
Qty
Retail
Price
Salon Case
Price Price
Order
Qty
Product
Case
Qty
Retail
Price
Salon Case
Price Price
Order
Qty
Product
Case
Qty
Retail
Price
Salon Case
Price Price
Order
Qty
Product
Case
Qty
Retail
Price
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
Salon Case
Price Price
Order
Qty
SALON GEAR
Hairsprays
Time Reset Filler Shot Phase
7.6 oz.
12
Shot Phix 3.5 pHix pHase sealer
8.5 oz.
12
Shot Phix 5.5 pHix pHase sealer
8.5 oz.
12
Redken Chemistry “Stylist Kit”
4
STYLING
N.A.
12.00
144.00
_
N.A.
9.00
108.00
_
N.A.
9.00
108.00
_
N.A.
20.00
80.00
_
Straight
Sheer Straight 06 lightweight straightening gel
1 oz.
100
5.00
3.4 oz.
12
15.50
Align 12 protective straightening lotion
5 oz.
12
16.50
Power Tame 16 intense straightening balm
5 oz.
12
16.50
Shine
Glass 01 smoothing serum
2 oz.
48
4 oz.
12
Outshine 01 anti-frizz polishing milk
1 oz.
100
3.4 oz.
12
Shine Flash 02 glistening mist
2.1 oz.
24
4.4 oz.
12
Volume
16.50
N.A.
2.50
7.75
8.25
_
8.25
99.00
_
8.25
12.00
396.00
144.00
_
_
2.50
8.75
250.00
105.00
_
_
8.00
17.00
4.00
8.50
96.00
102.00
_
_
7.50
12.00
90.00
144.00
_
_
7.75
93.00
_
7.75
93.00
_
2.50
8.00
60.00
96.00
_
_
8.25
99.00
_
Texture
2.75
8.25
Water Wax 03 shine defining pomade
1.7 oz.
12
17.50
8.75
Tousle Whip 04 soft texturing cream-wax
3.4 oz.
24
16.00
8.00
Rewind 06 pliable styling paste
.75 oz.
100
5.00
2.50
5 oz.
12
18.50
9.25
Wax Blast 10 high impact finishing spray-wax
2 oz.
24
8.00
4.00
4.4 oz.
12
17.50
8.75
Rough Paste 12 working material
.75 oz.
100
5.00
2.50
2.5 oz.
12
17.50
8.75
Hardwear 16 super strong gel
8.5 oz.
12
15.50
7.75
1/2 Liter
12
N.A.
10.00
Structure Wax 17 classic styling wax
1.7 oz.
12
17.50
8.75
Curl
Heat Styling
99.00
_
_
5.00
17.50
Thickening Lotion 06 all-over body builder
5 oz.
12
15.00
1/2 Liter
12
N.A.
Rootful 06 root lifting spray
8.5 oz.
12
15.50
Layer Lift 07 length elevating spray-gel
5.7 oz.
12
15.50
Full Frame 07 all over volumizing mousse
2.2 oz.
24
5.00
8.5 oz.
12
16.00
Aerate 08 bodifying cream-mousse
2.3 oz.
12
16.50
Guts 10 root targeted volume spray foam
2 oz.
24
5.50
10.58 oz.
12
16.50
Soft Spin 05 curl-enhancing gel
5 oz.
12
Ringlet 07 curl perfecting lotion
1 oz.
100
6 oz.
6
Curl Wise 14 curl defining cream
5 oz.
12
250.00
93.00
15.50
7.75 66.00
99.00
_
_
105.00
_
192.00
_
360.00
111.00
_
_
96.00
105.00
_
_
360.00
105.00
_
_
93.00
120.00
_
_
105.00
_
93.00
_
5.00
17.50
2.50
8.75
250.00
52.50
_
_
16.50
8.25
99.00
_
Satinwear 02 ultimate blow-dry lotion
1 oz.
24
4.00
5 oz.
12
16.50
Iron Silk 07 ultra straightening spray
8.5 oz.
12
16.00
Blown Away 09 protective blow-dry gel
1 oz.
100
4.00
5 oz.
12
16.50
Spray Starch 15 versatile ironing spray
5 oz.
12
14.00
Hot Sets 22 thermal setting mist
5 oz.
12
14.00
1/2 Liter
12
N.A.
2.00
8.25
48.00
99.00
_
_
8.00
96.00
_
2.00
8.25
200.00
99.00
_
_
7.00
84.00
_
7.00
12.00
84.00
144.00
_
_
Fashion Work 12 versatile working spray
2.1 oz.
24
5.50
11 oz.
12
17.00
Pure Force 16 non-aerosol fixing spray
2 oz.
24
5.50
6.7 oz.
12
16.50
Quick Dry 18 instant finishing spray
2 oz.
24
5.50
11 oz.
12
15.00
Forceful 23 super strength finishing spray
2.1 oz.
24
5.50
11 oz.
12
17.00
Haircolor
2.75
8.50
66.00
102.00
_
_
2.75
8.00
66.00
96.00
_
_
2.75
7.50
66.00
90.00
_
_
2.75
8.50
66.00
102.00
_
_
105.00
_
105.00
_
Style Connection
Matte Sponge 05 rugged texturizer
1.7 oz.
12
17.50
8.75
Velvet Gelatine 07 cushioning blow-dry gel
3.4 oz.
12
17.50
8.75
Wool Shake 08 gel-slush texturizer
5 oz.
6
17.50
8.75
Powder Grip 03 mattifying hair powder
0.245 oz.
24
14.50
7.25
Powder Refresh 01 aerosol hair powder/dry shampoo
1.2 oz.
24
7.50
3.75
3.4 oz.
12
18.00
9.00
52.50
_
174.00
_
90.00
108.00
_
_
STYLING SINGLE PACKETTEs (BAGS OF 18)
Align 12 protective straightening lotion
Outshine 01 anti-frizz polishing milk
Velvet Gelatine 07 cushioning blow-dry gel
.35 oz. Single Packette
28
N.A.
6.00
168.00
_
Haircare
6.25
11.00
75.00
132.00
_
_
5.75
10.50
69.00
126.00
_
_
6.00
11.00
72.00
132.00
_
_
5.75
69.00
_
5.75
10.00
69.00
120.00
_
_
4.00
144.00
_
N.A.
6.00
36.00
_
HAIRCOLOR
Shades EQ Gloss Equalizing Conditioning Color & Color Kickers
2 oz.
36
N.A.
4.75
171.00
Shades EQ Cream Equalizing Conditioning Color
2.1 oz.
36
N.A.
5.25
189.00
Shades EQ Cover Plus Brightening Conditioning Color Cream
2.1 oz.
36
N.A.
5.25
189.00
Shades EQ Crystal Clear
16 oz.
12
N.A.
21.00
252.00
Liter
6
N.A.
31.00
186.00
Color Fusion Advanced Performance Color Cream& Hi-Fusion**
2.1 oz.
36
N.A.
6.25
225.00
Cover Fusion Low Ammonia 100% Coverage Color Cream**
2.1 oz.
36
N.A.
6.25
225.00
Color Gels Permanent Conditioning Haircolor & Fashion Gels
2 oz.
36
N.A.
5.00
180.00
Chromatics Prismatic Permanent Color*
2 oz.
36
N.A.
7.25
261.00
_
_
_
_
_
Shades EQ Gloss
Salon Intro Kit
1
Stylist Trial Kit
4
Shades EQ Cream/Cover Plus
Salon Intro Kit
1
Color Fusion
Salon Intro Kit
1
Stylist Trial Kit
4
Color Gels
Salon Intro Kit
1
Stylist Trial Kit
4
_
_
_
N.A.
N.A.
190.00
76.00 N.A.
304.00
_
_
N.A.
168.00
N.A.
_
N.A.
N.A.
312.50
100.00
N.A.
400.00
_
_
N.A.
N.A.
200.00
80.00
N.A.
320.00
_
_
Developers
Color Gels Developer 10v, 20v, 30v, 40v
Liter
6
N.A.
6.00
Pro-oxide Cream Developer 10v, 20v, 30v, 40v
16 oz. (20v only)
12
N.A.
3.60
Liter
6
N.A.
6.00
Shades EQ Processing Solution
Liter
6
N.A.
6.00
Chromatics Oil in Cream Developer 10v, 20v, 30v*
Liter
6
N.A.
10.00
36.00
_
43.20
36.00
_
_
36.00
_
60.00
_
Lighteners
72.00
132.00
_
_
12.00
6.00
72.00
_
12.00
6.00
72.00
_
12.00
6.00
72.00
_
16.00
8.00
96.00
_
12.00
6.00
72.00
_
14.00
7.00
84.00
_
Blonde Icing Conditioning Cream Developer 20v, 30v, 40v
Liter 6
N.A.
10.00
60.00 _
Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia***
17.6 oz.
6
N.A.
28.50
171.00 _
Blonde Icing Conditioning Cream Lightener — Ammonia-Free
17.6 oz.
6
N.A.
28.50
171.00 _
Blonde Dimensions Dust-Free Conditioning Lightener
8 oz.
12
N.A.
11.25
135.00 _
32 oz.
6
N.A.
28.10
168.60 _
Lift 5/15 Highlifting Cream
1 oz.
72
N.A.
3.80
273.60 _
Lift 5/15 Highlifting Booster
21.1 oz.
12
N.A.
21.00
252.00 _
Up To 7 De-Dusted Lightener
16 oz.
12
N.A.
17.35
208.20 _
32 oz.
6
N.A.
28.10
168.60 _
14.00
7.00
168.00
_
Haircolor Maintenance
16.00
8.00
96.00
_
12
14.00
7.00
168.00
_
TEXTURE
14.00
7.00
168.00
_
16.00
8.00
96.00
_
14.00
7.00
168.00
_
Acid Waves
Creative Curl
Inner Secret
Alkaline Waves
Vector Plus
Vector Plus Extra Body
16.00
8.00
96.00
_
4.50
162.00
_
7.00
84.00
_
Color Thickener
4 oz.
N.A.
7.95
95.40
Salon Basics
Tint Bowl
Chromatics Tint Bowl*
Wide Brush/Long Bristles
Wide Brush/Short Bristles
Narrow Brush/Long Bristles
Narrow Brush/Short Bristles
Chromatics Double Row Tint Brush*
Applicator Bottle
Measuring Cup
Organizer Tray Cream
(Regular–holds 42)
Organizer Tray Cream (Mini–holds 21)
Organizer Tray Liquid
(Regular–holds 36)
Tube Key
5.00
5.00
3.00
3.00
3.00
3.00
3.00
3.50
2.50
20.00
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A
N.A.
N.A.
_
_
_
_
_
_
_
_
_
_
N.A.
15.00
N.A.
_
N.A.
N.A.
20.00
2.50
N.A.
N.A.
_
_
N.A. N.A.
5.00 N.A.
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
5.00 N.A.
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
15.00 6.00 5.00 5.00
7.00
20.00
5.00
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
_
_
_
_
_
_
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
25.00
25.00
25.00
25.00
25.00
30.00
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
_
_
_
_
_
_
_
6.00
11.00
Styling
Mint Fix sweat-resist gel
5 oz.
12
Stand Tough extreme gel
5 oz.
12
Grip Tight holding gel
5 oz.
12
Dishevel fiber cream
3.4 oz.
12
Get Groomed finishing cream
5 oz.
12
Work Hard molding paste
3.4 oz.
12
Mint Shape forming paste
3.4 oz.
24
High Rise hard wax
1.7 oz.
12
Outplay texture putty
3.4 oz.
24
Maneuver working wax
3.4 oz.
24
Shine Form defining wax
2.5 oz.
12
Polish Up pomade
3.4 oz.
24
Loose Ends liquid Pomade
5 oz.
12
Color Gear
N.A.
Haircolor Collection Kits
REDKEN FOR MEN
Clean Spice 2-in-1 conditioning shampoo
10 oz.
12
12.50
Liter
12
22.00
Mint Clean invigorating shampoo
10 oz.
12
11.50
Liter
12
21.00
Cool Finish invigorating conditioner
10 oz.
12
12.00
Liter
12
22.00
Densify texturizing shampoo
10 oz.
12
11.50
Go Clean daily care shampoo
10 oz.
12
11.50
Liter
12
20.00
Finish Up daily weightless conditioner
10 oz.
12
12.00
Liter
12
22.00
Color Camo
2 oz.
36
Pro-oxide Cream Developer 10v
Liter
6
_
24
24
N.A.
N.A.
6.00
6.00
144.00
144.00
_
_
24
24
N.A.
N.A.
5.00
5.00
120.00 _
120.00 _
Specialty
Detailing Freehand Brush (Angled Brush)
Detailing Etching Wand
(Mascara Wand)
Technique Board
Spray Water Bottle
Mini-Spatula
Mini-Whisk Clips (set of 8)
Magnetic Clip Wristband
Blonde Icing Scoop
Apparel
Redken Favorite Cape
N.A.
DuraSilk™ All Purpose Cape
N.A.
Chromatics Cape*
N.A.
DuraSilk™ All Purpose Apron
N.A.
Chromatics Apron*
N.A.
DuraSilk™ Client Wrap
N.A.
Swatches & More
Shades EQ Gloss Swatch Book
N.A.
Shades EQ Cream & Cover Plus Swatch Book
N.A.
Color Fusion Swatch Book
N.A.
Color Gels Swatch Book
N.A.
Chromatics Swatch Book*
N.A.
Color Camo Swatch Box
N.A.
Swatch Cards
N.A.
Shade Charts
N.A.
Shade Stickers
N.A.
N.A.
30.00
N.A.
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
30.00
50.00
30.00
50.00
14.00
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
_
_
_
_
_
_
_
_
N.A.
N.A.
2.25
N.A.
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
2.25
2.25
4.25 N.A.
N.A.
N.A.
_
_
_
N.A.
N.A.
N.A.
N.A.
N.A.
N.A.
59.00
59.00
45.00
N.A.
N.A.
N.A.
_
_
_
Haircare/Styling Gear
Redken Chemistry
Shot Shaker
Pumps
Liter (White)
Liter (Black)
Gallon (White)
Business Tools
Reinventing Space Book
Inspiring World of Redken Vol II
Art of Consultation Kit
All retail prices are suggested only. * new product ** new price *** only offered in stores
+ not all sizes available for every product
N.A. = Not Applicable.
Skin/Body care
Cleanse acid balanced cleansing bar
5.3 oz.
36
9.00
Mint Rush invigorating hair and body wash
6.8 oz.
12
14.00
APRIL 2012 \ Promotions
7
PUREOLOGY EXCLUSIVE PRICE LIST
Product
Case
Qty.
Retail*
Price
Salon
Price
Salon
Case Price
HYDRATE
ESSENTIAL REPAIR
Hydrate Shampoo
1.7 oz.
8.5 oz.
33.8 oz.
64.0 oz.
Hydrate Condition
1.7 oz.
8.5 oz.
33.8 oz.
64.0 oz.
Hydrate Light Condition
1.7 oz.
8.5 oz.
33.8 oz.
Hydrate Hydra Whip
5.2 oz.
Hydrate Hydra Cure
5.2 oz.
Hydrate Shine Max
4.2 oz.
Essential Repair Shampoo
1.7 oz.
8.5 oz.
33.8 oz.
Essential Repair Condition
1.7 oz.
8.5 oz.
33.8 oz.
Essential Repair Restorative Hair Masque
5.2 oz.
Essential Repair Instant Repair
6.0 oz.
Essential Repair Colour Max
8.5 oz.
Essential Repair Split End
Correcting Treatment
0.5 oz.
3.2 oz.
24
12
6
6
$7.00
$27.00
$59.00
$75.00
$3.50
$13.50
$29.50
$37.50
$84.00
$162.00
$177.00
$225.00
24
12
6
6
$7.00
$29.00
$61.00
$85.00
$3.50
$14.50
$30.50
$42.50
$84.00
$174.00
$183.00
$255.00
24
12
6
$7.00
$29.00
$61.00
$3.50
$14.50
$30.50
$84.00
$174.00
$183.00
12
$50.00
$25.00
$300.00
12
$50.00
$25.00
$300.00
12
$26.00
$13.00
$156.00
PURE VOLUME
Pure Volume Shampoo
1.7 oz.
8.5 oz.
33.8 oz.
64.0 oz.
Pure Volume Condition
1.7 oz.
8.5 oz.
33.8 oz.
64.0 oz.
Pure Volume Blow Dry Amplifier
2.0 oz.
8.5 oz.
Pure Volume Thickening Spray
1.0 oz.
4.2 oz.
24
12
6
6
$7.00
$27.00
$59.00
$75.00
$3.50
$13.50
$29.50
$37.50
$84.00
$162.00
$177.00
$225.00
24
12
6
6
$7.00
$29.00
$61.00
$85.00
$3.50
$14.50
$30.50
$42.50
$84.00
$174.00
$183.00
$255.00
24
12
$7.00
$22.00
$3.50
$11.00
$84.00
$132.00
24
12
$5.00
$21.00
$2.50
$10.50
$60.00
$126.00
SUPER SMOOTH
Super Smooth Shampoo
1.7 oz.
8.5 oz.
33.8 oz.
Super Smooth Condition
1.7 oz.
8.5 oz.
33.8 oz.
Super Smooth Relaxing Hair Masque
5.2 oz.
Super Smooth Relaxing Serum
2.0 oz.
5.0 oz.
Super Smooth Smoothing Cream
1.0 oz.
6.8 oz.
Super Smooth Smoothing Elixir
2.5 oz.
8
Product
Case
Qty.
Retail*
Price
Salon
Price
Salon
Case
Price
24
12
6
$7.00
$27.00
$59.00
$3.50
$13.50
$29.50
$84.00
$162.00
$177.00
24
12
6
$7.00
$29.00
$61.00
$3.50
$14.50
$30.50
$84.00
$174.00
$183.00
12
$50.00
$25.00
$300.00
12
$24.00
$12.00
$144.00
12
$22.00
$11.00
$132.00
48
12
$5.00
$40.00
$2.50
$20.00
$120.00
$240.00
24
12
6
$7.00
$27.00
$59.00
$3.50
$13.50
$29.50
$84.00
$162.00
$177.00
24
12
6
$7.00
$29.00
$61.00
$3.50
$14.50
$30.50
$84.00
$174.00
$183.00
12
$32.00
$16.00
$192.00
48
12
$5.00
$24.00
$2.50
$12.00
$120.00
$144.00
NANO WORKS
Nano Works Shampoo
1.7 oz.
8.5 oz.
33.8 oz. (w/pump)
Nano Works Condition
1.7 oz.
8.5 oz.
33.8 oz. (w/pump)
Case
Qty.
Retail*
Price
Salon
Price
Salon
Case
Price
24
12
$9.00
$26.00
$4.50
$13.00
$108.00
$156.00
12
$28.00
$14.00
$168.00
48
12
$7.00
$24.00
$3.50
$12.00
$168.00
$144.00
COLOUR STYLIST
PERFECT 4 PLATINUM
Perfect 4 Platinum Shampoo
1.7 oz.
8.5 oz.
33.8 oz.
Perfect 4 Platinum Condition
1.7 oz.
8.5 oz.
33.8 oz.
Perfect 4 Platinum Reconstruct
Repair Masque
6.8 oz.
Perfect 4 Platinum Miracle Filler
Treatment
0.5 oz.
4.9 oz.
Product
24
12
6
$14.00
$54.00
$121.00
$7.00
$27.00
$60.50
$168.00
$324.00
$363.00
24
12
6
$15.00
$58.00
$123.00
$7.50
$29.00
$61.50
$180.00
$348.00
$369.00
12
6
$27.00
$59.00
$13.50
$29.50
$162.00
$177.00
24
12
6
$7.00
$27.00
$59.00
$3.50
$13.50
$29.50
$84.00
$162.00
$177.00
24
12
6
$7.00
$29.00
$61.00
$3.50
$14.50
$30.50
$84.00
$174.00
$183.00
PURIFY
12
$50.00
$25.00
$300.00
24
12
$9.00
$22.00
$4.50
$11.00
$108.00
$132.00
Purify Shampoo
8.5 oz.
33.8 oz.
100
12
$5.00
$21.00
$2.50
$10.50
$250.00
$126.00
COLOURISTS' SOLUTION BACKBAR SYSTEM
12
$24.00
$12.00
$144.00
Anti Drying Pre Treatment
12 x.67 oz.
Fiber Integrity Spray
8.5 oz.
Neutralizing Colour Sealer
8.5 oz.
6
N/A
$28.00
$168.00
12
N/A
$16.00
$192.00
12
N/A
$16.00
$192.00
Colour Stylist Silk Bodifier
2.2 oz.
8.4 oz.
Colour Stylist Nourishing Nectar
5.1 oz.
Colour Stylist Fortifying Heat Spray
0.5 oz.
5.7 oz.
Colour Stylist Anti Split Blow Dry
6.5 oz.
Colour Stylist Strengthening Control
2.1 oz
11.0 oz.
Colour Stylist Cuticle Polisher
3.4 oz.
Colour Stylist Illuminating Curl
5.1 oz.
Colour Stylist Anti Breakage Twist
2.5 oz.
Colour Stylist Root Lift
2.0 oz.
10 oz.
Colour Stylist Radiance Amplifier
0.5 oz.
3.5 oz.
12
$30.00
$15.00
$180.00
24
12
$9.00
$26.00
$4.50
$13.00
$108.00
$156.00
12
$28.00
$14.00
$168.00
12
$24.00
$12.00
$144.00
12
$24.00
$12.00
$144.00
24
12
$9.00
$22.00
$4.50
$11.00
$108.00
$132.00
48
12
$7.00
$26.00
$3.50
$13.00
$168.00
$156.00
12
$24.00
$12.00
$144.00
12
$20.00
$10.00
$120.00
12
$20.00
$10.00
$120.00
12
$20.00
$10.00
$120.00
CLASSIC STYLERS
Texture Twist
3.0 oz.
Power Dressing
5.1 oz.
InCharge
9.0 oz.
InCharge Plus
9.0 oz.
ACCESSORIES & MERCHANDISING
Pureology Cutting Cape
Pureology Apron
Pureology Purple Client Cape
Mini Acrylic Promo Stand
Acrylic Block
Acrylic Permanent Shelf Talkers (set of 4)
Pureology Reusable Large Bag
Pureology Reusable Small Bag
Pureology Bowl
Pureology Brush
Pureology Spoon
Pureology Comb
Colour Stylist Combs Set
Pureology Liter Pump
Pureology Banner
Pureology Table Top Display
Pureology Client Bags
Pureology Paper Shelf Talkers (set of 9)
Pureology Prescription Tear Pad
(100 Sheet per pad)
1
1
1
1
1
1
1
1
1
1
1
1
2
1
1
1
1
1
1
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
$21.50
$21.50
$20.00
$10.00
$20.00
$12.00
$2.50
$1.50
$8.00
$6.00
$6.00
$6.00
$8.00
$1.63
$25.00
$20.00
$1.00
$3.00
$3.00
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
Increase retail purchases by encouraging your clients to take a product home and experience it for themselves. Sample consistently and watch your sales rise!
To support your salon’s sampling efforts all year long, Pureology has created an ongoing sampling program including packettes of Pureology systems
presented in an attractive box that can be used as a sample display in your salon! It’s a $49.00 value for only $15.00!
SALON OFFER
PURCHASE AT A DISCOUNT
1 Sampling Kit
KIT INCLUDES
18 Hydrate Duo Packettes .17 oz.
18 Pure Volume Duo Packettes .17 oz.
18 Super Smooth Duo Packettes .17 oz.
18 Perfect 4 Platinum Duo Packettes .17 oz.
9 Essential Repair Duo Packettes .17 oz.
9 Nano Works Duo Packettes .17 oz.
3 Sampling Sticker Sheets (28 per sheet)
1 Packette Presentation Box
SALON PRICE:
$15.00
$45.00 salon value ($30.00/67% savings)
APRIL 2012 / Promotions
BOOS T R E TA I L SA L ES W I T H SA M PL I NG
I N CR E A SE R E TA I L SA L ES
W I T H G LOB A L G R EEN CL I EN T K ITS
Pureology is proud to support Global Green USA with a $20,000 donation in conjunction with this promotion. Together, we’re working towards a more
sustainable future by focusing on crucial issues such as water conservation. We’ve decreased our water use during the manufacturing process, and now
our shampoo and conditioner packaging uses 35% less water.
Purchase any of the three client prepacks below and receive a matching travel kit inside for FREE!
HYDRATE
®
for dry colour-treated hair
10
PURE VOLUME
®
FOR FINE COLOUR-TREATED HAIR
SUPER SMOOTH
™
FOR UNMANAGEABLE COLOUR-TREATED HAIR
PURCHASE
1 Hydrate Shampoo 8.5 oz.
1 Hydrate Condition 8.5 oz.
PURCHASE
1 Pure Volume Shampoo 8.5 oz.
1 Pure Volume Condition 8.5 oz.
PURCHASE
1 Super Smooth Shampoo 8.5 oz.
1 Super Smooth Condition 8.5 oz.
RECEIVE FREE
1 Hydrate Shampoo petite 1.7 oz.
1 Hydrate Condition petite 1.7 oz.
1 Travel Bag
RECEIVE FREE
1 Pure Volume Shampoo petite 1.7 oz.
1 Pure Volume Condition petite 1.7 oz.
1 Travel Bag
RECEIVE FREE
1 Super Smooth Shampoo petite 1.7 oz.
1 Super Smooth Condition petite 1.7 oz.
1 Travel Bag
SALON PRICE FOR EACH:
CLIENT PRICE FOR EACH:
$28.00
$56.00
($35.00 salon value/20% savings)
($70.00 client value/20% savings)
SALON OFFER
PURCHASE AT A DISCOUNT
1 Hydrate Petites Merchandising Kit
KIT INCLUDES
6 Hydrate Shampoo petites
3 Hydrate Condition petites
3 Hydrate Light Condition petites
1 Display Box
SALON PRICE:
$34.50
$42.00 salon value ($7.50/18% savings)
CLIENT OFFER
PURCHASE AT A DISCOUNT
1 Hydrate Shampoo petite
1 Hydrate Condition or Hydrate Light Condition petite
CLIENT PRICE:
$11.50
$14.00 client value ($2.50/18% savings)
APRIL 2012 / Promotions
PRO M OT E H Y D R AT E W I T H PE T I T E S A N D SAV E 18 %
PUREOLOGY
EXCLUSIVE
APRIL 2012 • PROMOTIONS
INCREASE SALES WITH GLOBAL
GREEN CLIENT KITS
Sample your way to success with our
ongoing sampling program
All rights reserved. U0552600 1/2012
12
JANUARY
2012 \ Promotions