Présentation PowerPoint

TRAVEL BUSINESS BOOSTER
Your access to over 8.000.000 potential Belgian travelers!
ABOUT US: ONLINE TRAVEL AGENCY OTA
TOURISTIC
CONTENT
TOURISTIC
OFFERS
Full travel management
content on multichannel
and multilingual partner
websites.
BEST
BELGIAN
ROI !
Management of
360°marketing solutions
TECHNOLOGY
Travel offers creation &
publishing
Partner content
integration
Travel agency License
A 6002
100% home made
Sales and after sales
management
B2b and b2c
websites
A 6002
HOLIDEA, BEST BELGIAN RETURN ON INVESTMENT!
PROFILE OF THE BELGIAN MARKET
11 MILLION BELGIAN PEOPLE
A LOYAL MARKET, SPENDING MONEY ABROAD!
60% Dutch speaking people / 40% french speaking people
57% holidaymakers book their holidays online
65% of the population are travellers
79% go abroad
Average budget of € 768 per person per holiday
Average budget of € 117 per person per night
11 MILLION
PEOPLE
Belgian
market
TOP 1 spending country in Europe!
TOP 6 spending coutry all over the world!
DISTRIBUTION CHANNEL - 1. HOLIDEA (OTA)
OTA
Online travel
agency
100%
responsive
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First full mutichannel OTA pure player
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Development & technology full
homemade

100% responsive design
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45.000 unique visitors per month!
NL 45% - FR 55%
Men 45% - Women 55%
Public : 20/65 years
Social group: 2-8
http://www.holidea.be
DISTRIBUTION CHANNEL : 2 PARTNERS WEB PORTALS
DISTRIBUTION CHANNEL - 1. HOLIDEA (OTA)
THE LARGEST BILINGUAL PORTAL OF BELGIUM
5.900.000 unique visitors per month
52.000.000 pages views per month
NL 53,7% - FR 46,3%
Men 47,6% - Women 52,4%
Public: 24/45 years
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Social group: 2-5
http://voyages.skynet.be
http://reizen.skynet.be
THE MOST VISITED ENTERTAINMENT PORTAL IN BELGIUM
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750.000 unique visitors per month
NL 65% - FR 35%
Men 45% - Women 55%
Public: 15/65 years
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Social group: 2-8
http://voyages.quefaire.be
http://reizen.quefaire.be
MANAGEMENT,
in exclusivity,
travel content
pages
FIRST TRAVEL INSURANCE COMPANY IN BELGIUM
OTA
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4.500.000 unique visitors per month
2.000.000 pages views per month
NL 62% - FR 38%
Men 48,2% - Women 51,8%
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Public: 45/65 years
Social group: 1-4
http://voyages.touring.be
http://reizen.touring.be
DISTRIBUTION CHANNEL - 2. HOLIDEA (OTA)
THE MAJOR ACTOR IN THE FOOD
SERVICES AND FACILITIES
MANAGEMENT
• More than 380.000 employees in Europe
• Representing 130 nationalities, present on
34,000 sites in 80 countries
• 6 paper magazine by year sent to 150.000
families (1 travel page by magazine)
• NL 55% - FR 45%
• Public Year : 21 – 65 year
• Social group : 2-8
MANAGEMENT,
in exclusivity,
travel content
pages
* http://voyages.sodexo4you/Travel4you.be
* http://reizen.sodexo4you/Travel4you.be
OTA
TOURISTIC
CONTENT
Reportage article
TOURISTIC CONTENT – ARTICLE
ARTICLE AND PICTURES DELIVERED BY PROFESSIONNAL JOURNALISTS OR
SUBMITED BY PARTNERS!
Global rich content solution
1.
2.
3.
4.
REPORTAGES
Article with
pictures, & videos
OTA
Dynamic text with links and logo
Pictures gallery
Social media links
Video display
DISCOVERY
PASS
Touristic content
TOURISTIC CONTENT – DISCOVERY / TOURING PASS
SOLUTION FOR TOURISM BOARDS SHORT HAUL DESTINATIONS
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2.
3.
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5.
Touristic destination content
3 Thematics route build by Holidea specialist with the Tourism board
Social media links
Advantages & informations advisor
Reservation process
TOURING PASS - TOURING EXPLORER MAGAZINE
 Management of the „Exclusive
Travel Offers Section“ into the
magazine
DISCOVERY
PASS
 Exclusive travel offers negociated
for TOURING MEMBERS
(advantages, added values,...)
 Linked to offers on Touring Travel
Homepage
Touring
Magazine
4. TOURISTIC OFFERS – TO & DMC CONTENT
COMMERCIAL RICH CONTENT
1.
2.
3.
4.
5.
Dynamic text with links
Pictures gallery & video
Social media links
Recommended by a Travel Specialist
Holidea Technology tools (CRM, XML, CMS…)
4. TOURISTIC OFFERS – TO & DMC CONTENT
TOURISTIC
OFFERS
Partners
..flights+ hotels+ locations + trips
DYNAMIC
PACKAGE
Make your choice
5. DYNAMIC PACKAGE BOOKING ENGINE
DYNAMIC OFFERS
 GDS XML flight integration
 Hotel DB XML integration
 Rental car DB XML integration
MAKE YOUR
CHOICE!
 Own CMS Package tool (in XML)
Dynamic
offers
Extra: Other XML integrations (insurances, excursions…)
THEMATIC
PAGES
By destination
NEW 2015 – THEMATICS PAGES
UNIQUE DEDICATED PAGES BY DESTINATION
DEDICATED PAGE HOSTED BY HOLIDEA
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TRAVEL
CONTENT
Destinations
Search via booking engine fitted to your destination
Guru advisor
Destination information by thema with logos
Good deals packaged offers
Good deals hotel & flight
Social and interactive content
NEWSLETTERS
The place to be
PRESENCE IN NEWSLETTERS
ATTRACTIVE & RESPONSIVE
Touring (220.000 e-mails)
Holidea (300.000 e-mails)
Skynet (200.000 e-mails)
MOBILEFRIENDLY
templates!
100%
responsive
NEW 2015
Digital marketing
NEW 2015 – DIGITAL MARKETING
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We communicate our
promotions and destinations
simultaneously in the
newspaper Facebook users and
via email.
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The combination of the two
actions give results that are
exeptional
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My Holidea is 4.6M of French
consumers of electronic data,
300K Belgian ... Who buy travel
…
THEY HAVE CHOSEN US
www.myholidea.com
[email protected]