2014 MEDIA KIT

2014
MEDIA KIT
BaconSports.com is a sports comedy site dedicated to
the bacon and beer loving, jersey rocking, sports junkie.
We make sports fun and accessible by fusing it together
with comedy, pop culture, nostalgia, and trending topics
of today.
STATISTICS &
DEMOGRAPHICS
GENERAL WEBSITE STATISTICS
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2013: 180k uniques, 450k pageviews
Last 3 months traffic:
March 2014- 12k uniques, 26k pageviews
April 2014 - 11k uniques, 22k pageviews
May 2014 - 13k uniques, 25k pageviews
DEVICE BREAKDOWN
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50% desktop
50% mobile/tablet
DEMOGRAPHICS
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Index 164: Males
Index 140: Has no kids
Index 146: 25-34 years old
Index 124: HHI $100k-$150k
Index 127: HHI $150k+
Index 121: College educated
Index 142: Grad school educated
Users have a 5.4x affinity to like fantasy sports
SOCIAL MEDIA STATISTICS
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Twitter (@BaconSports): 2,160 followers*
Facebook (/BaconSports): 2,690 likes*
Vine (@BaconSports): 450 followers*
*as of June 10
FUN FACT: Bacon cures hangovers.
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*Click links to jump to live web content
Best Articles Bracket
32 Player 1-on-1 Tournament with Brackets
for NBA All-Star Weekend
Awarding an MVP of the Mighty Ducks Trilogy
Crazy Blackhawks Craigslist Giveaway Goes
Viral
The Shaolin-Nine: Wu-Tang Clan as a
Baseball Team
Teenage Mutant Ninja Turtles and the Final
Four
Blue Chips 2.0: Recasting the Movie Using
Today’s Players
What if Carmelo Anthony Stays All 4 Years at
Syracuse?
What if You Fought NBA Players in Mike
Tyson’s Punch-out
5 Athletes That Could Totally Be Beers
First Sports Retro Hall of Fame Induction
Tecmo Super Bowl Draft: Offensive Big Board
Movie Character Breakdown: Seabass from
Dumb and Dumber
My Near Death Experience Running the DC
Marathon (Really)
Real or Fake: Comprehensive Guide to
Buying Jerseys
Have Mercy! Comparing the Men of Full
House to Pro Athletes
Female Sports Anchor and Sideline Reporter
Mock Draft
FUN FACT: Shaquille O’Neal was 6’8” at age 14. 3
*Click links to jump to live web content
We are the number one
site for random jersey
sightings
Best Jerseys From Our Rock a Jersey Party
Random Jerseys and Hoopsters We Captured at Bonnaroo 2012
The Best Jerseys We Captured Hoopsters Rocking at
Lollapalooza 2012
All 115 Jerseys We Captured at Lollapalooza 2013
All of the Random Jerseys We’ve Captured (Not for the Faint
Sports Fan at Heart)
Events covered
& videos created
YouTube Channel: /therealbaconsports
43,725 views - 63 videos
Ultimate NASCAR Bachelor Party Ends With Jimmie Johnson Selfie
Browns Fans Roller Coaster Johnny Manziel Draft Reaction
Awesomest NFL Draft Party And Tons Of Bacon Goodness
This is Why Being a Cubs Fan is So Awesome. An Opening Day Diary From Wrigley
Fans at Sunday of the Ryder Cup Rocking Jerseys
Video Diary of Celebration in Wrigleyville After Blackhawks Win The Cup
Having Fun with Fans at the Blackhawk Stanley Cup Parade
Rec League Baller vs WNBA Player at 3-Point Contest
Podcasts
18,000 downloads - 52 episodes
Downloads from the last three months:
March 2014 - 1,787
April 2014 - 1,407
May 2014 - 1,731
FUN FACT: Michael Jordan once wore a #12 jersey in a game for the Bulls. His regular jersey was stolen...on Valentine’s Day.
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sponsors & exhibitors
Bacon, Sports & Beer
Celebration
On Nov 23, 2013 at Union Station’s Great Hall in Chicago we created the hat trick of
awesomeness by combining three of the greatest things in life: bacon, sports and beer.
There were 20 different restaurants/chefs serving delicious bacon inspired creations,
29 different breweries serving craft beer tastings, plus a whole lot of sports goodness.
There were 4 pop-a-shot hoops, a long drive simulator with golf pro from Top Golf
Chicago, a sports man cave from RedHook, Nerf Game range, TV’s with games on,
baseball card wallpaper, action photo booth, and a killer DJ that was crushing old school
90’s hip hop that was enjoyed by over 1000 bacon, sports and beer loving attendees.
Video of all the awesomeness that went down
100 best pictures from the Bacon, Sports & Beer Celebration action photo booth
Video testimonial from sponsors and exhibitors sharing their experience BaconSportsBeer.com web traffic numbers:
June 1 - Dec 31: 9,154 uniques, 25,625 pageviews
Social Media:
Twitter (@BaconSportsBeer): 1,868
Facebook (/BaconSportsBeer): 437
FUN FACT: The moon has a crater named Beer.
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As Jerry Maguire
once said...
Help Me,
Help You
Rod.
Let Bacon Sports help you market to sports fans in
a fun, engaging, and fully integrated way. We know
all about creating awesome content, social media,
events, marketing, and even online advertising. BOOMSHAKALAKA!
Contact Info:
Rob Cressy
Founder/Editor in Chief, Bacon Sports
[email protected]
513.238.8219
FUN FACT: Steve Young was asked to play the role of Mary’s secret love in “There’s Something About Mary” but he turned it down.
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