BRITAIN`S LEADING OFF
Transcription
BRITAIN`S LEADING OFF
BRITAIN’S LEADING OFF-ROAD TITLES MPC1.indd 1 23/10/2015 15:27:16 Our purpose… Introduce our print and online readers to your business, maximising your exposure and engagement with the off-road marketplace MPC1.indd 2 23/10/2015 15:52:00 “ D o i n g b u s i n e s s w i t h o u t a d v e r t i s i n g i s l i k e w i n k i n g a t a g i r l i n t h e d a r k . Y o u k n o w w h a t y o u a r e d o i n g but nobody else does.” Steuart H. Britt MPC1.indd 3 23/10/2015 15:52:31 d roa off- ted nly por s o sup k UK’ er he pap .co.u X T ews ws TM ekly n tmxne we ine by onl D mo BR – bo nth B lst ly rita er di in ed rt ’s by bik lea dir e m din tbi ag g h ke az ig rid ine h-q er. ua co lity m Soc eng ial Me Twi agem dia – tter ent C and thro urrent Inst ugh and agr Fac fre am ebo sh ok, Bespoke – Marketing with leaflets, programmes, stickers, catalogues and inserts ur ith yo and w e ag br – Eng ough our s t n Eve nce thr audie t rke t a e m to ge W e g – onlin rs a b Kit ness tome l a it si us Dig ur bu ore c yo u m yo MPC1.indd 4 23/10/2015 15:29:26 There are many spokes on our wheel... ...the complete marketing solution for your business! MPC1.indd 5 “Get closer than ever to your customers. So close that you tell them what they need well before they realise it themselves” Steve Jobs 23/10/2015 15:29:37 Trials and Motocross News launched in 1977, a weekly paidfor newspaper dedicated to amateur and professional off-road motorcycle sport. As the UK’s biggest selling off-road publication, TMX is widely regarded as the essential guide to off-road motorcycling covering all disciplines – motocross, trials, enduro, supercross, quad and sidecar MX and delivers news, bike reviews, features, event round-ups and all the results from local, national and international events. The strength of the TMX news brand extends to an increasingly popular website giving you 24/7 updates. Offering high interaction through videos, what’s on and a fully searchable classified section. Weekly readership 19,225 Monthly unique users Total reach 14,895 34,120 “People share, read and generally engage more with any type of content w h e n i t ’s s u r f a c e d t h r o u g h f r i e n d s and people they know and trust.” MPC1.indd 6 Malorie Lucich – Facebook spokesperson 23/10/2015 15:30:00 DIRT... COVERED JP Off-Road brought you the very best in dirt action throughout 2015 with an array of quality products. Take a look at what you can expect from us in 2016... t m x n e w s . c o . u k d i r t b i k e r i d e r . c o m Quarter 1 Quarter 3 Quarter 2 Quarter 4 HIMX Programme Posters Sticker Sheets Maxxis British Championship Programme MXGP Special SSDT Pull Out Special Maxxis British Championship Programme Posters Sticker Sheets Maxxis British Championship Programme VMXdN Special Track Attack Posters Sticker Sheets Wallplanner The Annual Guide To Dirt Dirt Directory Bike Test Special Dirt Bike Show Preview Posters Sticker Sheets 2017 Calendar Available throughout the year Goody bag inserts 13 editions of DBR 51 editions of TMX Bespoke printing Sponsorship opportunities Bike tests Inserts, outserts and special covers TMX wraps £5 For terms of admission see inside BRITAIN’S BIGGEST SELLING DIRT BIKE MAGAZINE MXON MADNESS! JOIN US BACK IN 2006 WHEN THE WORLD CUP OF MOTOCROSS ROCKED MATTERLEY BASIN TOMMY CATCH UP! AFTER A SLOW START TO THE MXGP SEASON TOMMY SEARLE’S BACK UP TO FULL SPEED GREAT SCOT! IT’S SHAUN SIMPSON’S TIME Hawkstone InternatIonal Motocross Sunday February 8, 2015 Hawkstone Park | Shrewsbury | Shropshire www.hawkstoneinternationalmx.com TO SHINE AT THE BRITISH GP SPECIAL EDITION | £2.50 First on sale in 1981, Dirt Bike Rider is the UK’s leading paid-for offroad monthly magazine with analysis on the latest news, features and product tests. It combines the month’s highlights with coverage of all the key events, in-depth interviews with the leading lights of the off-road world and authoritative tests of the latest machines on the market. DBR is the must have magazine for all selfrespecting dirt addicts. The Dirt Bike Rider brand is extended dramatically on the web. With regular updates it’s the place to go for breaking news, informed opinions, star columnists, all the latest bike tests and competitions and a fully searchable shop. Monthly readership 11,650 Monthly unique users Total reach 56,747 45,097 Combined reach 90,867 Publishers Statement - Average January to June 2015. MPC1.indd 7 23/10/2015 15:55:36 Social Media 24 hour current and fresh engagement through Facebook, Twitter and Instagram. Connecting with the dedicated and core community on their preferred platform gives us the opportunity to bring the sport we love to the widest possible audience. DBR and TMX together boasts the largest Facebook audience of any off-road publication in Europe and continues to grow at an incredible pace. 300,000 + 13,000 + 3,000 + “We don’t have a choice on whether we do social media; the question is how well we do it!” Erik Qualman, Author & Expert on Social Media Online Display Engage consumers and communicate your message on our websites with online display advertising. Direct our online audience to your site. Need to know your ROI? At the end of your campaign we will supply a report showing response by clicks, time of day, day of the week and section of the site. Tailoring your campaign to your customers. MPC1.indd 8 23/10/2015 15:56:38 Bespoke From start to finish we can bring ideas to life through creative design and quality printing. Delivering to the off-road community both trade and public through leaflets, sticker sheets, event programmes and catalogues. Events Engage with your audience through our brand. We aim to connect with our audience on a personal level and you can be part of this... associate your brand and products through other promotional outlets from competitions to goody bags. Digital Kitbag We market your business online to get you more customers. Present, generate and engage customers through email marketing, websites & digital presence, Search engine marketing driven by Google Adwords. Delivering real, measurable results leaving you with time to run your business. MPC1.indd 9 23/10/2015 15:56:56 Meet the team Stuart Mault Publishing Director Sophie Elder TMX Sales Executive Mannix Devlin Production Editor Alison Gilmore Customer Support Administrator 01524 385943 01524 385960 01524 385952 01524 385982 Anthony Sutton Editor Kerry Lockley DBR Sales Executive Beth Hoggarth Content Manager Gavin Mycock Art Editor 01524 385971 01524 385976 01524 385953 01524 385972 Andrew Hill Digital Editor Sarah Booth TMX Sales Executive Jason Bellinger Content Manager Allan Morris Designer 01524 385944 01524 385958 01524 385954 01524 385973 Sarah Hodkinson Marketing Manager Martin Woodhead Classified Sales Executive Alan Butler Content Manager Sean Lawless Contributor 01524 385981 01524 385959 01524 385955 01524 385951 Donna Minihan Advertising Manager Joanne McMeeking Customer Support Executive David Barnes Content Manager John Dickinson Contributor 01524 385957 01524 385961 01524 385956 01524 385952 [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] Don’t just take our word for it... “It is important to us at Apico that our brand reaches the desired target market in a timely and efficient manner. TMX & DBR consistently deliver this business objective for us and are a key strategic partner in getting the message to its intended audience. I find it really easy working with the whole team from sales, editorial and marketing – with fantastic results.” “Martin, Just an email to say thank you for all the work you and the staff at TMX have done for me. The adverts have provided us here at OAKFIELD RACING with lots of enquiries and sales. The online directory has been a very useful tool in directing traffic to our web site which again has led to more sales. Once again thank you for all your help and we look forward to continuing advertising in TMX.” “We advertise in TMX, DBR and also online. The guys there provide us with a complete marketing solution which free’s up our time to run the business.” Highly recommended. Barry Rudd TRM Racing Scott Cannon Marketing Manager Apico Factory Racing Stuart Shoesmith Oakfield Racing Ltd MPC1.indd 10 23/10/2015 15:53:18 Yo u w i l l n e v e r k n o w w h a t will happen until you try. Get creative with your marketing MPC1.indd 11 23/10/2015 15:32:34 t m x n e w s . c o . u k d i r t b i k e r i d e r . c o m 01524 834096 | 41 Northgate, Whitelund Industrial Estate, Morecambe, Lancashire LA3 3PA MPC1.indd 12 23/10/2015 15:31:24