Constellation Awards Sponsorship

Transcription

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C ANADAʼS AWARDS FOR EXCELLENCE IN SCIENCE FICTION FILM AND TELEVISION
About the Constellation Awards
Thank you for your interest in The Constellation Awards, Canada’s only awards
dedicated exclusively to celebrating excellence in science fiction film and television. The
Constellation Awards are presented annually to the actors, producers, and technical
teams behind the best science fiction productions of the year. What distinguishes the
Constellation Awards from other similar awards is the fact that the Constellations are
based on nominations and votes received from the Canadian viewing public.
The Canadian aspect is an important factor of the
Constellation Awards. As more of the international
film and television industry looks to Hollywood
North as an important venue for production,
more and more Canadian actors and producers
have become involved in popular science fiction
movies and television productions. Furthermore,
Canada has become a world leader in areas such
as Visual Effects and 3-D animation, cornerstones
of science fiction film and television production.
To recognize these Canadian accomplishments,
one of the goals of the Constellation Awards is to
highlight Canadian contributions to science fiction
film and television production. This is particularly
reflected by the inclusion of the Outstanding
Canadian Contribution to Science Fiction
category, one of the nine awarded categories.
The viewer selected aspect is also an important
factor for the Constellation Awards. While awards
selected by juries of industry insiders and critics
are an important honour, we believe that it is also
important for viewers and fans to have a way to
directly honour the people behind their favourite
series and films. And given that fans of science
fiction film and television are among the most
passionate - with thousands of them gathering
every year at conventions, expos, and on online
social networks dedicated to their genre - it seems
particularly appropriate that these passionate
viewers be the ones who decide, by popular vote,
the nominees and winners in all categories of the
Constellation Awards.
The Constellation Awards Trophy
Table of Contents
About the Constellation Awards ........ 1
Our History ...................................... 2
Why We Need Sponsors .................... 3
Sponsorship Levels ........................... 4
Targeted Sponsorships...................... 5
Promotional Partnerships ................. 6
Promotional Timeline/Strategy ........ 7
Past Sponsors................................... 8
Past Winners .................................... 9
Contact Us .......................................10
The Constellation Awards are produced by
the TCON Promotional Society, a not-for-profit
oganization based in Toronto that has been organizing Science Fiction conventions
for over 20 years to raise money for various charities, including Ronald McDonald
House and Gilda’s Club. The staff of The Constellation Awards are volunteers and do
not get paid for their participation - 100% of any sponsorship monies received go to
the costs of the Award Trophies, promotional costs, and costs involved in running the
ceremonies.
2011 SPONSORSHIP & PROMOTIONAL PARTNERSHIP GUIDE - 1
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Our History
In 2007, the first Constellation Awards were held. Hosted by Canadian media personalities Ed the
Sock and Liana K., the awards featured wins for “V For Vendetta”, “Pan’s Labyrinth”, “Stargate SG1”, “Battlestar Galactica”, and multiple wins for “Doctor Who”, including for Best Television Series of
2007.
In 2008, the ceremonies were hosted by actor/comedian Rick Green (“Red Green Show”, “History
Bites”, “Four On The Floor”). The TV categories were completely swept that year by “Doctor Who”,
while other awards were picked up by “I Am Legend”, “Harry Potter & The Order of the Phoenix”,
“Transformers”, “Supernatural”, and by Tanya Huff, writer and creative consultant for the series “Blood
Ties”, in the category of Outstanding Canadian Contribution to Science Fiction Film and Television.
In 2009, the host was actress Karen Cliche (“Flash Gordon”,
“Saw VI”, “Mutant X”). The highlight of the ceremonies was actor
Michael Hogan (“Battlestar Galactica”) throwing actor David Hewlett
(“Stargate Atlantis”) from the stage and into the audience, on his
way to accept the trophy for “Best Male Performance in a Television
Episode”. Other trophies were taken home that night by the actors
and technical teams behind “WALL-E”, “Doctor Who”, “Iron Man”,
and the “Stargate” Franchise of series and films.
Actor/comedian Gavin Stephens (“Comedy Inc.”, “Nerdgasm”,
“Spectacular! Spectacular!”) hosted the 2010 ceremonies. For the
first time “Doctor Who” was defeated in the “Best Television Series”
category, with the Vancouver-based series “Supernatural” winning
the honours. The film categories were split between the blockbusters
“Star Trek” and “Avatar”.
The Fifth Annual Constellation Awards ceremonies will be held on Some of the presenters pose for
July 16th, 2011, at the Sheraton Parkway Toronto North Hotel, as a photos after the 2008 ceremonies.
highlight event of the Polaris 25 science fiction convention.
Actors David and Kate Hewlett accept on
behalf of the “Stargate” franchise for
“Outstanding Canadian Contribution to
Science Fiction Film And Television in 2008”.
Actor Michael Hogan (“Battlestar
Galactica”) accepts his trophy for “Best
Male Performance in a 2008 Television
Episode
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Why We Need Sponsors
There are several costs associated with running the awards, including promotions,
hosting the ceremonies, paying our MCs, and of course the award trophies themselves.
The TCON Promotional Society is a not-for-profit group, and therefore we depend on
sponsorships to help pay these costs. This does not mean though that the we are only
interested in money! If your organization can offer a product or service that would help
us cut our costs, we would certainly be interested in discussing this as an alternate
form of sponsorship.
What do our sponsors get out of it? Promotion, promotion, promotion! The awards
website and publications will be seen by hundreds of Canadian fans of science fiction
film and television. By sponsoring our event, your name/logo/advertisement will be
seen by all those fans!
In this guide, you will find more information on our organization and our sponsorship
program. If you have any questions, feel free to email us at [email protected].
Above: A Stormtrooper invades co-host Ed the
Sock’s space at the 2007 ceremonies.
Right: Actress Pamela Mars and Author Derwin
Mak present an award at the 2009 ceremonies.
BECOME A PROMOTIONAL PARTNER
If you or your organization does not have a budget to sponsor our event but would still
like to support us, we offer an alternative: Promotional Partnerships. If you can help
spread the word about our awards via advertisements, logo placements, distribution
of our nomination and voting ballots, or any other means, we will promote you or your
organization in return! See Page 6 of this guide for more information.
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Sponsorship Levels
Here are the currently available levels of sponsorship and the benefits associated with each level. Please
note that these levels are subject to change, and that some benefits have deadlines associated with them.
Please contact us for details.
Bronze Level:
$100-$249
• Listed in a “List of Sponsors” on the Awards Website
• Listed in a “List of Sponsors” video shown during the Cermonies
• Listed in a “List of Sponsors” in the ceremonies programme guide
Silver Level:
$250-$499
• Listed in a “List of Sponsors” on the Awards Website
• One free advertisement (or announcement of an upcoming event) in our email newsletter
• Listed in a “List of Sponsors” video shown during the Ceremonies
• One 1⁄4 page black and white ad in the Polaris programme guide
• One “Terra” level membership granting access to the Polaris science fiction convention
(our host event) for the entire weekend.
Gold Level:
$500-$999
• A banner-sized advertisement/link on the front page of the Awards Website for a minimum
of 4 weeks.
• Listed in a “List of Sponsors” video shown during the Ceremonies as well as additional
verbal acknowledgement during the ceremonies
• One 1⁄2 page black and white ad in the Polaris programme guide
• Two “Terra” level memberships granting access to the Polaris science fiction convention
(our host event) for the entire weekend.
Platinum Level:
$1,000 or more
• A banner-sized advertisement/link on the front page of the Awards Website for a minimum
of 4 weeks
• Listed in a “List of Sponsors” video shown during the Ceremonies as well as a full 30
second Commercial promoting the sponsor shown during the Ceremonies.
• One full page black and white ad in the Polaris programme guide
• Two Mercury level memberships, granting access to the Polaris science fiction
convention (our host event) for the entire weekend PLUS the exclusive Friday Night
Blastoff Party social event.
• Mention (text or logo) in all promotional materials (ads, flyers etc...) connected to the
awards
Maple Leaf Level:
$5,000 or more (Exclusive to a single sponsor)
This special level of sponsorship is tied to our “Outstanding Canadian Contribution”
category and is reserved for a single sponsor every year. Benefits include all benefits of
the Platinum Sponsorship Level plus:
• Mention of the Sponsor’s name in all promotional references to the “Outstanding
Canadian Contribution” category for the year.
• VIP seating for two during the Constellation Awards ceremonies.
• Special acknowledgement on stage during the ceremonies by the Awards Committee
Chairman
• Special acknowledgement on the trophy for the “Outstanding Canadian Contribution”
category.
• Opportunity to participate in the awarding of the trophy to the winner of the “Outstanding
Canadian Contribution”, if they are present, and to give the winner a free sample of the
sponsor’s product (if applicable)
• Private photo opportunity with the winner of the “Outstanding Canadian Contribution”
category, if they are present.
• A special trophy thanking the Category 9 sponsor, denoting them as “Maple Leaf Level
Sponsor Of The Year”.
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Targeted Sponsorships
Sponsors have the option of “Targeted Sponsorships”. These are opportunities to have your name
associated with specific aspects of our event in exchange for funding that is specifically targeted to that
aspect. Targeted Sponsors receive the same benefits as our regular sponsors but with “added bonuses”
suitable to the targeted sponsorship in question. We are open to discuss all kinds of targeted sponsorships,
but here are some ideas:
SPONSOR A NOMINEE: When we invite our nominees to our awards ceremonies, they are often only able
to attend if we can pay for their travel/lodging expenses. When you sponsor a nominee, you agree to cover
the expenses of one of our nominees, in order for them to be able to attend our event. The amount required
for this type of sponsorship will vary greatly, depending on where they are coming from and what their
specific requirements are for attending. This type of sponsorship agreement can generally be entered into
in April, once we know who the nominees for this year’s awards are. BONUS BENEFITS: Specific mentions
of you/your orgainization during the ceremonies & in our ceremonies guide, and in all advertising/media
releases regarding the nominees attending our ceremonies.
SPONSOR OUR HOST / SPONSOR A PRESENTER: Similarly, our hosts and presenters come from
various locations and there can be costs involved in bringing them to our ceremonies. You can cover part
of all of those expenses as part of a targeted sponsorship. BONUS BENEFITS: Specific mentions of you/
your orgainization during the ceremonies & in our ceremonies guide, and in all advertising/media releases
regarding the hosts/presenters attending our ceremonies.
SPONSOR OUR GIFT BASKETS: All presenters receive a gift basket in thanks for their participation in
our ceremonies. You can cover part or all of the costs of those baskets as part of a targeted sponsorship.
BONUS BENEFITS: Specific mentions of you/your organization during the ceremonies & in our ceremonies
guide, business card advertisment in each basket, noting that the baskets are “Courtesy of” you or your
organization.
SPONSOR A PROMOTIONAL EVENT: We are constantly trying to spread the word about our awards to
fans of science fiction film and television across the country. You can help us accomplish that by sponsoring
a promotional event. Examples include press receptions, suite parties at science fiction conventions/events,
or promotional booths at film/television festivals and conferences. Store owners may want to consider
bringing in one of our past winners for an autograph event to your store, as a cross-promotional event.
BONUS BENEFITS: Signage at promotional event thanking you/your organization, specific mentions of
you/your organization in all advertising/media releases regarding the promotional event.
SPONSOR OUR TROPHIES: Our gorgeous Constellation Awards trophies are custom made, laser etched,
hand-crafted items - and they are one of our event’s biggest expenses. You can target your sponsorship
dollars to pay for these unique items that the winners will cherish for years to come. BONUS BENEFITS:
Every trophy to be engraved as being “Courtesy of” you or your organization.
SPONSOR OUR SHIPPING: After the ceremonies, there are always trophies that need to be shipped to
the winners that were unable to attend the ceremonies. Most of those winners are in the Vancouver, Los
Angeles, or London England areas. You can help our event by paying some or all of the costs of getting
those trophies to the winners. BONUS BENEFITS: Acknowledgement of your sponsorship in the letters sent
with the trophies, and on our website.
MANY OTHER OPTIONS AVAILABLE. CONTACT US TO DISCUSS SPECIFIC TARGETED
SPONSORSHIP OPPORTUNITIES OF INTEREST
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Promotional Partnerships
Promotional Partnerships are available at various levels, similar to sponsorships. For
example, if you provide us with free promotion of $1,000 value, you will be referred
to as being a “Platinum Promotional Partner”. We are extremely flexible as to what
promotion we can offer, and are willing to tailor your benefits to fit the level of promotion
that you can offer us. Some of the benefits we can offer include:
• Banner/logo inclusion on our website
• Banner/logo inclusion in our ceremonies programme guide
• Announcements or advertising in our electronic newsletter
• Text or logo inclusion in our promotional materials, including ads, posters, flyers,
ballots, media kits, etc.
• Text inclusion in press releases
• Text or logo usage in social media (Facebook, etc.)
• Logo inclusion in postal mail progress report
• Distribution of promotional materials at trade shows/conventions/other events
• Promotional video played before or during our ceremonies
Contact us to discuss these or other possibilities, and we can put together a promotional
partnership plan well-suited to whatever support you can offer us. See our contact info
on page 10 of this kit.
Three presenters at the 2009
ceremonies: Pamela Mars (“Land
of the Dead”), Kate Hewlett
(“Stargate: Atlantis”), and Rick
Green (“Prisoners of Gravity”)
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Promotional Timeline / Strategy
Sponsors of the Constellation Awards will benefit from the exposure that is tied to our
Promotional Timeline and Ongoing Promotional Strategy. By sponsoring our event, your name/
logo/advertisement will be seen repeatedly as we promote our event.
TIMELINE HIGHLIGHTS:
January - Annual Awards Kickoff
• Website launch
• Email and Online announcements
March - Announcement of Nominees
• Media event(s) announcing nominees and opening of public voting process
• Other promotional events at various “fan venues” announcing nominees and opening of
public voting process
• Press release
• Media Kits distributed to all major outlets
March to June - Voting Process
• Email and Online announcements
• Distribution of Voting Ballots and promotional materials to events and stores across Canada
• Online voting via our promotional website
July - Awards Ceremonies
• Announcement of presenters on promotional website
• Press release announcing upcoming ceremonies
• List of Sponsors video shown during ceremonies
• Verbal and video acknowledgement of high-level sponsors
• Ceremonies guide distributed to all attendees at ceremonies
July - Post-Ceremonies
• Press Release announcing winners
• Email and online promotion of winners
• Promotional video of ceremonies distributed to media and sponsors
OTHER ONGOING PROMOTIONAL ACTIVITES:
• Promotional booth appearances at various conventions, expos, toy shows, and similar
events
• Online social network promotions (Facebook, MySpace, HardCoreNerdity.com, etc.)
• Celebrity Host announcement (timing TBD)
• Ongoing email updates to opt-in mailing list
• Progress report sent by postal mail to opt-in mailing list
• Promotional flyers distributed at various events and stores across Canada
• Ongoing public participation (public nomination and voting) will keep high traffic levels on our
promotional website through the year.
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Past Sponsors
The following groups, organizations and individuals have sponsored
The Constellation Awards between 2007 and 2010.
Platinum Level Sponsors
(Promotional Partner)
Gold Level Sponsors
Lynda L. Ciaschini,
Barrister & Solicitor
Infinite Diversity International Corporation
operating as the USS Hudson Bay (IDIC)
Silver Level Sponsors
Derwin Mak
Ed the Sock and Liana K.
Bronze Level Sponsors
The 67th World Science Fiction
Convention
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Claudia Black
Stargate SG-1,
Momento Mori
Doctor Who
2) Best Female Performance in a Science
Fiction Television Episode
3) Best Science Fiction Television
Series
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Natalie Portman
V For Vendetta
Pan’s Labyrinth
5) Best Female Performance in a
Science Fiction Film, TV Movie, or
Mini-Series
6) Best Science Fiction Film, TV Movie,
or Mini-Series
Battlestar Galactica, Visual
Effects (Zoic Studios)
Stargate SG-1, 200
(Brad Wright & Robert C.
Cooper)
Doctor Who
(CBC Corporation)
7) Best Technical Accomplishment in
a Science Fiction Film or Television
Production
8) Best Overall Science Fiction Film or
Television Script
9) Outstanding Canadian Contribution
to Science Fiction Film or
Television
Other Categories
Hugo Weaving
V For Vendetta
4) Best Male Performance in a
Science Fiction Film, TV Movie, or
Mini-Series
Film/TV Movie/Mini-Series Categories
David Tennant
Doctor Who, The Girl in
The Fireplace
1) Best Male Performance in a Science
Fiction Television Episode
Television Categories
2007
Tanya Huff
Writer/Creative Consultant,
“Blood Ties”
Supernatural, What Is
& What Should Never Be
(Raelle Tucker)
Transformers, Transformation
Effects (Industrial Light
& Magic)
Transformers
Emma Watson
Harry Potter & The Order Of
The Pheonix
Will Smith
I Am Legend
Doctor Who
Carey Mulligan
Doctor Who, Blink
David Tennant
Doctor Who, Human Nature/
The Family of Blood
2008
The Stargate Franchise
Bruce Greenwood
Actor, Star Trek
Flash Forward, No More Good
Days (David S. Goyer &
Brannon Braga)
Avatar Visual Effects
Avatar,
(Weta Digital)
Star Trek
Zoe Saldana
Avatar
Karl Urban
Star Trek
Supernatural
Lena Headey
Terminator: The Sarah Connor
Chronicles, Some Must Watch, While
Some Must Sleep
David Tennant
Doctor Who, The Waters on Mars
2010
See our website for more details:
http://constellations.tcon.ca
Doctor Who, Silence in the
Library (Steven Moffat)
WALL-E, Computer
Animation (Pixar Animation)
WALL-E
Claudia Black
Stargate: Continuum
Robert Downey Jr.
Iron Man
Doctor Who
Catherine Tate
Doctor Who, Turn Left
Michael Hogan
Battlestar Galactica,
Revelations
2009
Here’s a list of the winners of The Constellation Awards from 2007 to 2010
Past Winners
Contact Us
Thank you for your interest in sponsoring The Constellation Awards.
Contact us for more information:
email: [email protected]
mail:The Constellation Awards
PO Box 7097, Station A
Toronto, ON
CANADA M5W 1X7
phone: Call Andrew Gurudata, Awards Chairman at 416-660-1528
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Constellation Awards Sponsorship

Transcription

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