Proposal

ADDISON COUNTY
FOOD HUB
A Jo i nt Pro po sal
fro m Mi ddCORE
2 01 3 and So c ial
Entrepreneur ship
i n the Li ber al
Ar ts
WHAT IS A FOOD HUB?
According to the USDA:
“A food hub is a centrally located facility with a
business management structure facilitating the
aggregation, storage, processing, distribution,
and/or marketing of local and regional
producers to help them meet wholesale, retail
and institutional demand.”
MAJOR STAKEHOLDERS
Producers
Retailers
Institutions
OUR PLAN
Facilities
 Storage, Processing,
Distribution
 Community Kitchen
eFarm
Marketing
WHERE IS
THE FOOD
HUB?
HUB’S INFRASTRUCTURE: FLOOR PLAN
HUB’S INFRASTRUCTURE: STORAGE
HUB’S INFRASTRUCTURE: PROCESSING
Includes industrial ovens, blast
chillers, industrial burners,
commercial cooking pots, meat
processing equipment, and more
Mad River Food Hub’s
Processing Rooms
HUB’S INFRASTRUCTURE: DISTRIBUTION
HUB’S INFRASTRUCTURE:
COMMUNIT Y KITCHEN
Open to producers
and individuals
Lessons and
workshops
Education and
incubation
Vermont Food Venture Center Shared Kitchen
OUR PLAN
Facilities
 Storage, Processing,
Distribution
 Community Kitchen
eFarm
Marketing
E-FARM: CONNECTING GROUPS
 Aggregate local producers under one source
 Expand existing yourfarmstand.com platform
 Advertise food hub, its additional services, and local
foods
Marketplace
eFarmony
Save the Slaughter Date
Learn More
Marketplace
Retail
Wholesale
eFarmony
Save the Slaughter Date
Learn More
Marketplace
eFarmony
Save the Slaughter Date
Learn More
Farmers
Dairy
Farmers
Retailers
Institutions
Farmtown, Addison County
Product(s):
Milk
Cheese
Dan Dairy
(802) 123-4567
Interested in:
Processing cream
Beef slaughter house services
Cheeseville Farm
Product(s):
Cheese
Cream Cow Farm
Cheeseville, Addison County
Charles Chez
(802) 321-4567
Interested in:
Beef slaughter house services
Manley Dairy
Product(s):
Milk
Cheese
Milliken, Addison County
Mark Manley
Beef
Interested in:
Beef slaughter house services
Marketplace
eFarmony
Save the Slaughter Date
Learn More
Events:
Message Board
January
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Dan:
Hi guys! How about we get together Jan
25 to use the slaughter house?
Type your message here:
OUR PLAN
Facilities
 Storage, Processing,
Distribution
 Community Kitchen
eFarm
Marketing
THE CISA MODEL
MARKETING CAMPAIGN
FINAL
THOUGHTS
THANK YOU!
Steve Trombulak, Jonathan Corcoran,
Sophie Esser Calvi, and everyone who
volunteered their time for us to help with
this project!
STUDENTS INVOLVED
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Naila Jahan ‘15 [email protected]
Nick Libbey ‘13 [email protected]
Rana Abdelhamid ‘15 [email protected]
Dorrie Paradies ‘14 [email protected]
Jake Nonweiler ‘14 [email protected]
Kelsey Collins ‘13 [email protected]
Olivia Tabah ‘15 [email protected]
Aaron de Toledo ‘16 [email protected]
Krisztina Pjeczka ‘15 [email protected]
Jeannie Bartlett ‘15 [email protected]
Kevin Tenenbaum ‘15 [email protected]
Julia Welsh ‘14.5 [email protected]
Chris Veasey ‘15 [email protected]
Mika Tan ‘15 [email protected]