market profile 2016 - Hillsdale Shopping Center

MARKET PROFILE 2016
MARKET PROFILE 2016 | 2
MEET HILLSDALE SHOPPING CENTER
distinguished
Hillsdale Shopping Center’s retail and
dining destinations are a balanced blend
of luxury and lifestyle, appealing to the
affluence of the San Francisco Peninsula.
Poised in the heart of Silicon Valley, the
top research and high tech economic
region of the country, Hillsdale Shopping
Center resides in a thriving and everexpanding market area.
MARKET PROFILE 2016 | 3
TRADE AREA DEMOGRAPHICS
sophisticated &
style-conscious
As one of the largest enclosed shopping centers
in the San Francisco Bay Area, Hillsdale Shopping
Center attracts over 8 million affluent and fashion-conscious shoppers annually. Our trade area
spans from millennials to established dual-income
couples, creating a unique market with household
incomes twice the national average.
• 770,391
Trade Area Population (San Mateo County)
• $150,063
Annual Household Income (5 Mile Radius)
• $897,441
MAP LEGEND
SAN MATEO
COUNTY MAP
Primary Trade Area
San Mateo County
Average Home Value (San Mateo County)
• $740
Sales Productivity
Source: The Nielsen Company, Pop Facts Demographics | April, 2016 rt.
MARKET PROFILE 2016 | 4
AN ECONOMIC POWERHOUSE
prosperity
Hillsdale is surrounded by the who’s who of
Internet, software, biotech, healthcare and
financial service companies. Silicon Valley
and the Peninsula are also home to countless
innovators, world-leading venture capital
firms, and startup companies that will become
the next household names. Their employees
choose to live on the Peninsula, within
innovative, transit-oriented neighborhoods,
such as Bay Meadows—directly across El
Camino Real from Hillsdale Shopping Center.
DISTANCE
DAYTIME EMPLOYMENT
Peninsula-Based Corporate Headquarters:
• Alphabet (Google)
• Apple
• Box
• Electronic Arts
• Facebook
• Franklin Templeton
• Genetech
• Gilead Sciences
•
•
•
•
•
•
•
•
GoPro
HP
Kaiser Permanente
NetSuite
Oracle
Survey Monkey
Tesla Motors
VISA
Source: 2016 Sites USA | Applied Geographic Solutions 11/2015 Full Prot.
DEMOGRAPHIC HIGHLIGHTS
Source: The Nielson Company, April 2016
MARKET PROFILE 2016 | 5
MARKET PROFILE 2016 | 6
CENTER SITE PLAN
• 2-level
Enclosed Regional Center
• 1954
Established
• 1,173,072
Gross Leasable Area
• 47 acres
Site Area
CENTER GLA
SQ. FT.
Macy’s..........................................251,175
Nordstrom.................................150,000
Forever 21......................................51,927
H&M................................................18,865
Mall Stores..................................273,563
Hillsdale South, Peripheral,
and East Block....................125,482
North Block Redevelopment...288,000
• 120
Stores & Restaurants
• 5,000
Parking Spaces
• 2011
Recent Renovation
• 2016
Upcoming Redevelopment
MARKET PROFILE 2016 | 7
SITE LOCATION
ideally
positioned
Hillsdale is located on the San
Francisco Bay Area Peninsula
between San Francisco and San
NORTH BLOCK
REDEVELOPMENT
Jose. It is ideally positioned in
the triangle formed by Highways
101, 280 and 92, establishing easy
access for visitors. Surrounding
highways and simplify access in
and out of Hillsdale.
The new Bay Meadows urban
village is located directly across
EL CAMINO REAL
HILLSDALE BLVD.
streets intersect these major
HILLSDALE
CALTRAIN
STATION
BAY MEADOWS
El Camino Real from Hillsdale,
and the shopping center is
surrounded by well-established
neighborhoods.
Photography: © 2016 Steve Whittaker
CONVENIENT LOCATION
PUBLIC TRANSPORTATION
• Sixty 31st Avenue | San Mateo, CA 94403
• CalTrain Rail Line at Hillsdale Station, just steps from
the shopping center and providing connections to
SamTrans business and employer shuttles
• Highway 101 at Hillsdale Blvd & El Camino Real
• Immediately south of Highway 92
• East of Highway 280 via Highway 92
• Approximaely 15 minutes south of San Francisco
International Airport
• SamTrans Buses stop directly in front of the Center
• BART Millbrae Station with connections to CalTrain
and SamTrans
LEASING CONTACT
Daryn Gallaway | Leasing Manager
RELATED URBAN
San Mateo, CA | 650.378.1229 | 650.269.9092
[email protected]
El Camino Real and Hillsdale Blvd. | San Mateo, CA | 94403 | 650.345.8222 | hillsdale.com