We`re glad you made it

Transcription

We`re glad you made it
We’re glad you
made it
Download the Entrata® Summit app for
the agenda, map, and more.
1. Go to the app store
2. Type in Entrata Summit app
3. Download the app
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Meals
Take advantage of the tasty offerings from the Stein Eriksen chefs and other top Park City restaurants. And try the bacon; we hear
it’s delicious.
Trainings Sessions
Get an in-depth view into the workings of Entrata’s revolutionary platform with these hands-on workshops provided by our top
trainers. Bring your laptop for an optimal learning experience.
User Lab
Got a question? Want to see a product in action? Need some expert advice? Get your answers directly from our training and product
specialists at the User Lab. Stop by for personalized attention, live product demos, and hands-on training—all at your convenience.
Breakout Sessions
We’ve pulled together some of the brightest minds from within the multifamily industry and beyond to give you the most innovative
solutions to today’s technology challenges. Want a glimpse at what the rest of the industry will be discussing in a few years? This is
where it’s at.
General Sessions
Tech geniuses, word-class adventurers, and Dave Bateman! Some of these sessions are too good to miss -- so we won’t make you
choose. Make sure to arrive early to get a good seat in the ballroom!
Activities
All work and no play is not even an option at the Summit. We’ve salted this year’s schedule with a wide variety of fun adventures &
networking opportunities just for you.
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On behalf of the entire Entrata team, I’d like to welcome you to our third annual user Summit! We are so
happy you’re with us here at the amazing Stein Eriksen Lodge in Park City, and we’d like to extend a special
welcome to our returning guests. This year’s event promises to be more innovative, more informative, and
more fun than ever, and it wouldn’t be the same without you.
We’ve prepared a great program and we’ve made it accessible through a handy app so you can make sure
not to miss a single training, keynote, breakout session, networking event, or delicious meal over the next
few days. If you have any questions about the schedule or activities that the app doesn’t answer, head on
over to the registration desk or flag down one of our Summit staffers. They’ll be happy to help.
So jump right in. We’ve built the framework, but the amazing Summit memories will be constructed
entirely by you and all of the other amazing people who are here with us in Park City this year. It’s going to
be a great week!
Dave Bateman
CEO, Entrata
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TUESDAY, SEPTEMBER 15TH ///
9:00 AM-10:00 AM
The Chateaux Ballroom
Continental Breakfast
10:00 AM-10:50 AM
Monet
Tiered Discounts and Renewals
Tiered renewals let properties and companies give their residents incentivized renewal
offers. We will discuss the importance of setting up good renewal templates, show the
functionality of the renewal process from the resident’s point of view, and discuss best
practices for users within Entrata®.
Trainer: Kurt Anderson
All trainings are held at the Chateaux
10:00 AM-10:50 AM
Renoir
GPR Settings
In this session we’ll discuss property GPR (Gross Potential Rent) settings. We will also
look at the GPR Report and see how it pulls information.
Trainer: Gio Gomez
10:00 AM-10:50 AM
Degas
Lease Terms and Options
Learn more about lease term structures, lease terms and date ranges (student), and
discuss the new lease start windows. We will teach you how to set up your software so
you can fully optimize the terms you offer your applicants.
Trainer: Anthony Ranallo
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Roommate Matching
TUESDAY, SEPTEMBER 15TH ///
11:00 AM-11:50 AM
Monet
In this training we will discuss scenarios where roommate matching is most applicable
and practice using this powerful tool. We will also discuss best practices for the new
roommate shuffle tool.
Trainer: Kurt Anderson
11:00 AM-11:50 AM
Renoir
Daily Ops Reporting
Review and get to know each of the reports available for your daily
operations reporting.
Trainer: Liza Sandoval
All trainings are held at the Chateaux
11:00 AM-11:50 AM
Degas
The Entrata LMS
Encourage early and continued training for your team members. Discover how to use
Entrata’s on-demand learning management system to pick up new products, assign
courses, and track employee progress.
Trainer: Anthony Ranallo
12:00 PM-1:00 PM
The Chateaux
Restaurant
Lunch Buffet
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TUESDAY, SEPTEMBER 15TH ///
1:00 PM-5:00 PM
Flagstaff Room
User Lab
1:00 PM-1:50 PM
Monet
LeadManager™ Communication Schedule
Why do your leads keep popping up on the dashboard even if you just followed up? We’ll
explain in this session featuring the Lead Communication Scheduler. You’ll learn how
to set it up, what it affects, and how to handle lead follow-up more effectively with
Entrata.
Trainer: Kurt Anderson
All trainings are held at the Chateaux
1:00 PM-1:50 PM
Renoir
Managing Users & Groups
Learn all about users and groups in Entrata. We’ll review how to manage groups, teach
you to add a new user or bulk add users, review creating a group and assigning users to
a group, and cover how to assign training courses to users and groups.
Trainer: Liza Sandoval
1:00 PM-1:50 PM
Degas
Entrata: Have it Your Way
Make your Entrata interface look and act just the way you want it to. In this session
you’ll learn how to change email template colors, headers, and footers, and set up
emails with quick responses. We will teach you all about customizing Entrata and
demonstrate a number of easy-to-make changes.
Trainer: Gena Haynes
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Mid-Lease Modifications
TUESDAY, SEPTEMBER 15TH ///
2:00 PM-2:50 PM
Monet
This class will review the best ways to perform mid-lease modifications. Learn how
to add, remove, and edit occupants and make sure their lease stays consistent with
Entrata.
Trainer: Anthony Ranallo
2:00 PM-2:50 PM
Renoir
Invoices: Scanning & Bulk Upload
Discover how invoices work in Entrata’s property management software. You will learn
techniques for entering invoices both individually and in bulk. We will also discuss
invoice scanning with DocScan™.
2:00 PM-2:50 PM
Degas
All trainings are held at the Chateaux
Trainer: Gio Gomez
ILS Portal®
We’ll show you how to make sure your properties appear on multiple listing sites and
how to keep your ads updating multiple times a day with information about your
property. You’ll learn how to use ILS Portal to schedule real-time availability updates to
your targeted ILS partners and to use guest card parsing to turn emails from the listing
services into leads on your dashboard.
Trainer: Craig Zimet
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TUESDAY, SEPTEMBER 15TH ///
3:00 PM-3:50 PM
Monet
Advertising on Craigslist®
This session will review how to build effective ads and images, then post them on
Craigslist. We will also discuss the best practices for posting: how to avoid getting
ghosted, blocked, or flagged, and basic troubleshooting.
Trainer: Craig Zimet
3:00 PM-3:50 PM
Renoir
Customizing Your Websites
Come and learn how to update and make changes to your ProspectPortal™ website. We
will teach you how to utilize different templates and widgets, as well as other methods
to make your website your own.
All trainings are held at the Chateaux
Trainer: Katie Forbes
3:00 PM-3:50 PM
Degas
Get to Know SiteTablet®
SiteTablet is a powerful tool that allows you to create a new guest card, complete a
tour, and manage packages all from the convenience of your tablet. In this training, we
will discuss and demonstrate how to use various functions within the SiteTablet App.
Trainer: Gena Haynes
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The Waitlist
TUESDAY, SEPTEMBER 15TH ///
4:00 PM-4:50 PM
Monet
Are you underutilizing the Entrata waitlist tool? This training will show how you can use
the waitlist to make your property managers’ everyday tasks much easier.
Trainer: Kurt Anderson
4:00 PM-4:50 PM
Renoir
Month-End Reporting
In this session we’ll help you become familiar with all the reports recommended for
month-end closing.
Trainer: Liza Sandoval
All trainings are held at the Chateaux
4:00 PM-4:50 PM
Degas
LeaseExecution™
We’ll show you how to manage your leases with LeaseExecution. Attendees will
learn how to generate leases within Entrata. We’ll also cover countersigning a lease,
uploading a lease, and the applicant experience.
Trainer: Gena Haynes
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TUESDAY, SEPTEMBER 15TH ///
6:00 PM-8:00 PM
Flagstaff Deck
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Opening Night Reception
Enjoy fresh air and a glorious mountain sunset as we welcome all weary travelers to
this year’s Summit. Good music and good company are guaranteed, as well as drinks,
hors d’oeuvres, and carving stations.
Continental Breakfast
9:00 AM-11:00 AM
Flagstaff Room
User Lab
9:00 AM-9:50 AM
Monet
Make Ready
WEDNESDAY, SEPTEMBER 16TH ///
8:00 AM-9:00 AM
The Chateaux Ballroom
In this session we’ll discuss make-ready work orders in Entrata. You’ll learn how to set
up a make-ready template, review and customize settings, and get familiar with the
Entrata digital make-ready board.
Trainer: Gio Gomez
All trainings are held at the Chateaux
9:00 AM-9:50 AM
Renoir
Message Center/ Quick Responses/SMS
Learn how to create custom lists and messages for prospects and/or residents. We’ll
review sending options for your messages and the reports that show your total reach.
You’ll learn to create quick responses and the best ways to utilize them.
Trainer: Katie Forbes &
Jonathan Rojas
9:00 AM-9:50 AM
Degas
InspectionManagerTM
This session will teach you how to set up a schedule for inspections and demonstrate
how your residents and personnel can perform an inspection from their phone, tablet,
or computer. We’ll show how pictures and notes can be added to items on the checklist
and how work orders can be created automatically once an inspection has been
approved.
Trainer: Craig Zimet
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WEDNESDAY, SEPTEMBER 16TH ///
10:00 AM-10:50 AM
Monet
Approval Routing
In this session we’ll discuss the approval routing process in Entrata. We’ll review setup
options for an approval route for invoices, payments, and journal entries.
Trainer: Gio Gomez
10:00 AM-10:50 AM
Renoir
Resident Management
This session will review tasks and workflows that help you manage your residents with
ease. You will learn how to complete tasks such as resident move-in and move-out,
scheduling a transfer, and creating renewals and delinquencies. We will also review
commonly used reports.
All trainings are held at the Chateaux
Trainer: Katie Forbes
10:00 AM-10:50 AM
Degas
ResidentPay® & Paperless
Ready to go paperless with payments? In this session we’ll discuss and demonstrate
ResidentPortal™ and ResidentPay. You will learn proven best practices for going
paperless with online payments and how to achieve optimum payment adoption with
ResidentPay.
Trainer: Gena Haynes
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WEDNESDAY, SEPTEMBER 16TH ///
11:00 AM-11:15 AM
Stein Eriksen Ballroom
Summit Kickoff
Welcome to the 2015 Entrata Summit! Make your way to the Entrata
Ballroom for the official start of the conference. Make sure you get a seat.
We have a feeling people will be talking about this one all week.
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WEDNESDAY, SEPTEMBER 16TH ///
11:15 AM-12:30 PM
Stein Eriksen Ballroom
Entrata A-Z
Join Entrata’s Chief Operations Officer as well as a panel of our product experts for a
soup-to-nuts overview of the most innovative property management technology in
our industry. In this session we’ll walk through each step of the prospect-to-resident
life cycle and identify the strategies and operational efficiencies available through our
platform that will make a positive impact on your workflows and your NOI.
Moderator: Chase Harrington, COO, Entrata
Panelists: Veronica Romney, Director of SEO/SEM, Entrata; Trevor Riley, VP of Leasing Center, Entrata;
Kelly Canepa, Director of ResidentVerify and ResidentInsure, Entrata; Baxter Gillespie, VP of Resident
Services, Entrata; Eric Bjornn, Director of ResidentUtility, Entrata; Kate Hampton, VP of ResidentPay,
Entrata, Janel Ganim, VP of Product Management, Entrata; Sara Sharpe, VP of Product
Management, Entrata
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Lunch Buffet
2:00 PM-3:00 PM
Stein Eriksen Ballroom
Steamrolling Roadblocks to the Leasing Process
WEDNESDAY, SEPTEMBER 16TH ///
12:30 PM-2:00 PM
Stein Eriksen Restaurant
The path to a signed lease isn’t always smooth. This session will discuss how you can
streamline every step with the right technology tools and integrations. Learn strategies
and shortcuts from super-users and product experts, who will share innovative ways to
use leasing technology to save time and effort at every level of the organization.
Moderator: Jim Heninger, Senior Director of Consulting, Entrata Panelists: Johanna Sheldon, Director of
Leasing and Portals, Greystar Properties ; Tacee Vazquez, Strategic Services Specialist, The Lynd Company;
Sarah Ivy, Applications Support Specialist, Monogram Residential Trust
2:00 PM-3:00 PM
Olympic Ballroom
(Alpine/Bronze)
Recovering Lost Fees & Finding Extra Income
How much money can improved rates and fee management put in your pocket? This
session will focus on the resident management processes that can boost your bottom
line. Our panel will discuss fee structuring and other best practices that will help you
generate the most income possible. The session will cover a variety of scenarios for
notice-to-vacate, payment plans, transfers, and more.
Moderator: Janel Ganim, VP of Product Management, Entrata Panelists: Mary Rose Pukas, SVP of IT
Operations, The Westover Companies; Peggy Powell, Education/Training Supervisor, B & M Management
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WEDNESDAY, SEPTEMBER 16TH ///
2:00 PM-3:00 PM
Olympic Ballroom
(Gold/Silver)
Decoding Effective Communication Strategies
How much do your communication strategies impact the success of your property?
More than you’d think. In this session we’ll discuss how Message Center and an effective
resident communication strategy impact branding, retention, and engagement.
Panelists will identify the best ways to approach email communication with prospects
and residents and provide examples of real-world takeaways for attendees.
Moderator: Brett Weber, VP of Sales, Entrata Panelists: Jared English, Project Manager, Windsor
Communities / GID; Felisha Miller, Director of Operations Support, Cardinal Group Management; Virginia
Love, VP of Leasing & Marketing, Waterton Residential
2:00 PM-4:15 PM
Flagstaff Room
User Lab
3:15 PM-4:15 PM
Stein Eriksen Ballroom
Retention: A Call for Better Service
There’s no question that exceptional customer service leads to increased resident
retention. In this session we’ll explore how technologies and services like Leasing Center
are creating industry-changing levels of resident satisfaction. Learn from a hospitality
industry expert how call centers can be leveraged to provide top-tier service. Panelists
will highlight ways to effectively nail down a solid retention strategy and show how
Leasing Center services can create touchpoints that improve work-order turnaround and
boost overall resident satisfaction.
Moderator: Trevor Riley, VP of Leasing Center, Entrata Panelists: Sara Scarborough Graham, Director of
Marketing, Dolben; Lee Hall, GM of Owner Services, Marriott Vacations Worldwide
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Accounting for Success
WEDNESDAY, SEPTEMBER 16TH ///
3:15 PM-4:15 PM
Olympic Ballroom
(Alpine/Bronze)
How much does your accounting software impact the overall success of your properties?
We’ll show you in this session, where product experts will follow sample transactions
through the entire end-to-end accounting process to demonstrate Entrata’s property
management software approach. You’ll see how single system accounting can provide
operational efficiencies and simplify processes for multiple groups. The session will also
highlight improvements to Entrata’s purchasing functions and a new light inventory
tracking system.
Panelists: Sara Sharpe, VP of Product Management, Entrata; Brandon Schank, Associate Director Accounting Consulting, Entrata
3:15 PM-4:15 PM
Olympic Ballroom
(Gold/Silver)
The SEM Battlefield: Going to War with the Search Engines
The power is in your hands. Spend an hour with the online marketing experts and ask
all the questions you’ve been dying to have answered. This highly interactive session will
focus on ways to develop an SEO strategy that will dominate in search. We will also look
at data gathered by online marketing experts and discuss how to adapt these findings
to the multifamily industry. Attendees will leave with a stronger understanding of how
search engines operate and how to boost their properties’ online presence.
Moderator: Veronica Romney, Director of SEO/SEM, Entrata Panelists: Jacob Baadsgaard, Founder &
CEO, Disruptive Advertising; Greg Sterling, Contributing Editor, Search Engine Land; Christian Ward, EVP of
Partnerships, Yext
4:30 PM-5:30 PM
Stein Eriksen Ballroom
Keynote: Dave Bateman
Join Entrata’s CEO as he recaps a handful of our most exciting moments from the last
twelve months. Then get a sneak peek at some of the coolest projects on track for the
weeks and months following the Summit.
Dave Bateman, CEO, Entrata
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WEDNESDAY, SEPTEMBER 16TH ///
6:30 PM-10:00 PM
Riverhorse and Zoom
Dinner on Main Street
9:30 PM - 11:30 PM
Acoustic & Karaoke Night
Flagstaff Deck/Stein
Eriksen Ballroom
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Join us for dinner in downtown Park City. Choose between Zoom, Robert Redford’s
restaurant with a twist on American comfort food served in a historic train depot, or
The Riverhorse, one of the oldest and most distinguished restaurants on Main Street
with eclectic American cuisine served in Park City’s renovated Masonic Hall.
The night is young - keep the party going back at the Stein Eriksen Lodge. Grab a drink
& snuggle up under the stars on the deck where you can enjoy the sweet sounds of
Utah’s premier acoustic guitarist. Or showcase your own vocal stylings at the karaoke
party in the ballroom. The choice is yours.
Yoga
7:30 AM-9:00 AM
Stein Eriksen Restaurant
Breakfast Buffet
9:00 AM-10:15 AM
Stein Eriksen Ballroom
Keynote: Tony Fadell
THURSDAY, SEPTEMBER 17TH ///
6:30 AM - 7:30 AM
Flagstaff Deck
Wake up early to salute the mountain sunrise with yoga on the Flagstaff Deck. This onehour series of gentle stretches and grounding poses will center your mind and refresh
your spirit. Yoga mats will be provided. In case of inclement weather, meet us in the
fitness room.
The First Secret of Innovation: Noticing -- “The “godfather of the iPod” and founder of
Nest talks about the necessity of seeing and solving the invisible problems. By fighting
habituation and striving to see the world better, amazing things are possible.
Tony Fadell, CEO, Nest
10:30 AM-11:30 AM
Stein Eriksen Ballroom
What Residents Want
Over the last 12 months, Entrata has conducted a comprehensive study of multifamliy
professionals and residents, measuring their processes, valuation, and perceptions of
online reviews and social media platforms. This session will present the results and frame
the data gathered to show how reputation management and social media are changing
the multifamily industry. Attendees will take away solid techniques for dealing with both
negative and positive online reviews and for leveraging social media to connect with
residents.
Moderator: Dave Staal, VP of Sales, Entrata Panelists: Darnell Holloway, Director of Local Business
Outreach, Yelp; James Watters, Director of Business Operations, ApartmentRatings.com
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THURSDAY, SEPTEMBER 17TH ///
10:30 AM-11:30 AM
Olympic Ballroom
(Alpine/Bronze)
Moving On Up: Simplifying Student Turn
Move-in and move-out for student properties present unique challenges. This session will
address ways that Entrata’s student technology is simplifying the process. Panelists from
around the industry will join product experts to discuss how tools like roommate matching,
bulk unit assignment, and move-in checklists have resulted in significant time savings and
a better experience for both operators and students. Attendees will also receive the results
of a recent study demonstrating exactly how much time can be saved by implementing an
online experience.
Moderator: Carla Hurst, Sales Engineer, Entrata Panelists: Mark Zikra, Director of Systems & Compliance,
CA Ventures; K.O. Orsak, Learning & Development Business Partner, Aspen Heights; Janel Ganim, VP of
Product Management, Entrata
10:30 AM-11:30 AM
Olympic Ballroom
(Gold/Silver)
Turning Prospects to Residents with LeadManager
Join a panel of industry experts from inside and outside the multifamily industry as we
discuss effective follow-up techniques, time management strategies, automation tools,
and sales closing tips. We’ll focus on technology tools that simplify lead management
and help you get that lease signed. This open panel discussion will provide opportunities
for attendees to interact directly with presenters so you’re sure to take away actionable
information.
Moderator: Cory Peterson, VP of Sales, Entrata Panelists: Brandt Page, Founder & CEO, QuotaDeck;
Catherine Swaback, Regional Marketing Director, Alliance Residential Company; Amber Ammons, Director
of Marketing & Training, Fore Property Company
10:30 AM-11:30 AM
Flagstaff Room
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User Lab
Lunch Buffet
1:00 PM-2:00 PM
Stein Eriksen Ballroom
The Responsive Web
THURSDAY, SEPTEMBER 17TH ///
11:30 AM-1:00 PM
Stein Eriksen Restaurant
Join your CSM or RVP for a delicious meal and some high-quality networking time.
How did some of the industry’s largest property management companies create
improvements in website performance across their massive portfolios? This session will
walk attendees through the benefits of using Entrata’s responsive website templates.
Attendees will learn how to take advantage of trends in website design as well as being
able to participate in a brief Q & A session.
Moderator: Andrew Packer, Associate Director of Customer Success, Entrata Panelists: Stephanie
Fuhrman, Managing Director of New Product Development, Greystar Properties; Sheri Killingsworth, VP
of Marketing & Communications, Lincoln Property Company; Melissa Smith, Chief Administrative Officer,
Fogelman Management Group
1:00 PM-2:00 PM
Olympic Ballroom
(Alpine/Bronze)
Keys to Successful Change Management
The best way to handle change management is on your own terms! Join a panel of
experts as they share real-world experiences (including both success stories and
‘teachable moments’) around organizational change. This open-forum session will
give you the opportunity to participate by discussing your own change management
scenarios with industry leaders who’ve been there and done that.
Moderator: Elaine Williams, President/Owner, Elaine Williams Consulting Panelists: Jessica Evers, Director
of Financial Coordination & Systems Administration, Asset Campus Housing; Rich Sladick, VP of California
Operations, Allmark Properties; David Stanford, Founder, Executive Managing Director, RealFoundations
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THURSDAY, SEPTEMBER 17TH ///
1:00 PM-2:00 PM
Olympic Ballroom
(Gold/Silver)
Fair Housing: Sex, Drugs, and Disparate Impact
In an ever-changing security landscape, getting applicant screening right is a constant
challenge. This session will focus on the do’s and don’ts of screening and identify the
gray areas where Fair Housing has no official ruling or answers. Attendees will have the
opportunity to discuss their screening questions with Fair Housing lawyers and receive
feedback to help ensure their properties are compliant. Topics up for discussion include
gender identity discrimination, medical marijuana in multifamily housing, disparate impact,
handling conditional approvals and rejections, etc. You’ll take away a Fair Housing update
and checklist for current and future screening processes.
Moderator: Baxter Gillespie, VP of Resident Services, Entrata Panelists: Nathanael Mitchell, Associate,
Snow, Christensen & Martineau; Andrew Morse, President, Snow, Christensen & Martineau; Martin
Blaustein, Managing Attorney & Housing Task Force Chair, Utah Legal Services
1:00 PM-3:15 PM
Flagstaff Room
User Lab
2:10 PM-2:40 PM
Stein Eriksen Ballroom
Maintenance Made Easy
This session will focus on recent changes that can enhance your maintenance team’s
efficiency. Panelists will provide insight on how they are utilizing Entrata Facilities and
share unique tips to maximize operations and eliminate many common maintenance
problems. Session topics will highlight functionality like mobile maintenance
management, due dates based on priority, and similar problem alerts.
Moderator: Brian Sodaro, Sales Engineer, Entrata Panelists: Collin Carlier, COO, Royse & Brinkmeyer; Sandi
Bonney, General Manager, SoCal Consulting; Sarah Taffe, Business Analyst, Entrata
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THURSDAY, SEPTEMBER 17TH ///
2:10 PM-2:40 PM
Olympic Ballroom
(Alpine/Bronze)
ParcelAlertTM Delivers
This session will discuss how package tracking systems like ParcelAlert can help property
staff save time. Technology experts will offer real-world examples from a recent study
and demonstrate how properties use package tracking to reduce time spent managing
and delivering packages by more than half.
Presenters: Blake Webster, VP of Customer Success, Entrata; Taryn Silva, Marketing Manager, Paradigm
Management Company
2:10 PM-2:40 PM
Olympic Ballroom
(Gold/Silver)
What Your Utility Company Isn’t Telling You
This session will discuss how a combined program of convergent billing and utility
expense management can increase time savings, improve accuracy, and ultimately
make your properties’ more money. Attendees will have the opportunity to speak with
utility experts and identify areas of concern, areas of improvement, and areas of
exceptional performance for utility billing, vacant cost recovery, and invoice processing
at the property level. You’ll walk away with an action plan for 2016 utility management
initiatives and a stronger understanding of how utility billing and utility expense
management fits into your day-to-day operations.
Moderator: Eric Bjornn, Director of ResidentUtility, Entrata Panelists: Chandler Smoot, Utility
Management Executive, Entrata; Gerry Crooks, Utility Expense Management Consultant
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THURSDAY, SEPTEMBER 17TH ///
2:45 PM-3:15 PM
Stein Eriksen Ballroom
Training Tips
Having trouble getting users up-to-speed with your technology? In this session, we’ll
discuss how the right learning management system can take advantage of common
adult learning processes for more effective training. Attendees will also learn about the
free resources available through Entrata’s new Learning Management System. Training
experts will be available for audience questions.
Presenters: Kurt Anderson, Associate Director of Training, Entrata; Marla Moss, Revenue Manager, B & M
Management; Toni Burdette, Project Manager, Woodruff Management
2:45 PM-3:15 PM
Olympic Ballroom
(Alpine/Bronze)
Read Between the Lines: Turning Data into Decisions
Your inbox is full of reports, but what does all that information really mean for your
business? This session will detail the current state of reporting in the multifamily
industry and will identify some interesting reports you can start to pull for your
properties. Our panel of industry veterans will walk attendees through reporting best
practices and will discuss how these need to evolve going forward. Panelists will also
share specific ways that they’ve used data to make improvements in the way they’re
operating their businesses.
Moderator: Jim Kjolhede, President, Satteron Enterprises Panelists: Jim Ledbetter, President & COO,
Drucker & Falk; Julie Bonnin, Chief Operating Officer, Asset Campus Housing
2:45 PM-3:15 PM
Olympic Ballroom
(Gold/Silver)
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Renters Insurance: Financial Protection and Enhancing Revenue
Renters insurance is only effective if residents use it. This session demonstrates how
ResidentInsureTM can help you to increase renters insurance participation. We’ll have
a round table discussion with industry and insurance experts about renters insurance
best practices. We’ll provide an opportunity for clients to discuss their experiences and
thoughts on implementing insurance programs.
Moderator: Kelly Canepa, Director of ResidentInsure & ResidentVerify, Entrata Panelists: Michael Swan,
ResidentInsure Product Executive, Entrata; Bryce Abplanalp, Director of Operations, Pierpont Management
Departure
THURSDAY, SEPTEMBER 17TH ///
3:15 PM-6:30 PM
Stein Eriksen
Arrival Lobby
Activities
Get ready for an afternoon of adventure in and around scenic Park City. We’ll
confirm your activity selection when you check in, but if you don’t remember what
you’ve signed up for, just stop by the registration desk. You don’t want to get hungry
or dehydrated in the wild, so be sure to grab your snack bag before you leave. Times
for your group departure are detailed below.
Return*
3:20 PM
6:30 PM
ATV Tour and Golf
3:20 PM
6:00 PM
Alpine Slide, Coaster, and Zip Line **
3:30 PM
6:00 PM
Olympic Park Bobsled Ride and Shooting Sports
3:40 PM
6:30 PM
Horseback Riding
* Return times are approximate
** Departing from Chateaux parking lot
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THURSDAY, SEPTEMBER 17TH ///
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6:30 PM-8:30 PM
Stein Eriksen Ballroom
Dinner at Stein Eriksen Lodge
8:30 PM-11:30 PM
Park City Movie Theater
OxFam Charitable Event: Everest Viewing Party
Whether you’re famished from your afternoon of epic adventure or need a quick nap to
recharge for a wild-and-crazy night, we’ve got you covered. The Stein Eriksen’s chefs will
have their delicious dinner buffet ready when you are.
The Everest screening will raise funds for Nepal Earthquake Relief: $25 of each
attendee’s registration fee and a matching amount by Entrata will be donated to
OxFam International to help rebuild after this spring’s devastation. This is an exclusive
advanced screening of Everest, which documents the awe-inspiring journey of two
expeditions whose climbers faced nearly impossible obstacles as lifelong obsessions
became a breathtaking struggle for survival.
Morning Hike
7:30 AM-9:00 AM
Stein Eriksen Restaurant
Breakfast Buffet
9:00 AM-10:00 AM
Stein Eriksen Ballroom
Your Multifamily Cyber Security Playbook
FRIDAY, SEPTEMBER 18TH ///
6:30 AM - 7:30 AM
Starts on the
Flagstaff Deck
Don’t worry, a bracing walk through the Wasatch mountains is not nearly as
dangerous as scaling an eight-thousander. Grab a water bottle and meet us out
on the Flagstaff Deck for an early hike to expand your lungs and get the blood
pumping. It’s the perfect way to clear the cobwebs before our final Summit push.
Nearly a 25 percent of companies reported detecting 50 or more cyberattacks in the
past 12 months. Is your business secure? Join us as we discuss the current state of
cyber security, who is a target, how attacks are carried out, the best ways to secure
customer data, and action to take to be more secure.
Moderator: Ryan Byrd, VP of Engineering, Entrata Panelist: Jay Kenney, CIO, Lincoln Property
Company; Matt Sorenson, Division President, Utah Cyber Security Division Bar; Maria Banks,
Senior VP, AMLI
10:15 AM-11:15 AM
Stein Eriksen Ballroom
Keynote: Ed Viesturs
No Shortcuts to the Top -- As the only American to have stood atop the world’s
fourteen 8,000-meter peaks without the aid of bottled oxygen, Ed Viesturs will share
a wealth of harrowing anecdotes and, perhaps more importantly, the wisdom that
comes with devoting a life to a magnificent pursuit and achieving goals through
unyielding persistence.
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FRIDAY SEPTEMBER 18TH ///
11:15 AM - 11:30 AM
Stein Eriksen Ballroom
Conference Closing
12:30 PM-2:00 PM
Stein Eriksen
Restuarant
Stay & Play Lunch
2:15 PM
Stein Eriksen
Arrival Lobby
Stay & Play Activities*
If you’re not in a hurry to catch your flight, stick around for lunch with your
favorite Entrata staff members followed by another afternoon of activities in
and around beautiful Park City.
Sticking around? Get a second dose of adventure with one of the activities
below. If you didn’t register online, see registration for details and to reserve
your spot. Available activities include:
Fly Fishing, Rafting, Alpine Slide, Coaster, and Zip Line, Horseback Riding,
Swimming and Diving in the Midway Crater
*Activities are subject to availability
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MAP///
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