MOSCOT FAQ
Transcription
MOSCOT FAQ
FREQUENTLY ASKED QUESTIONS WHEN WAS MOSCOT FOUNDED? Our great grandpa and family patriarch Hyman Moscot first planted the MOSCOT optical roots in America when he emigrated from Eastern Europe via Ellis Island in 1899 and began selling ready-made eyeglasses from his pushcart on Orchard Street on Manhattan's famed Lower East Side. By 1915, having amassed a loyal following of customers, Hyman opened our first retail shop, MOSCOT’s at 94 Rivington Street. In 1925, Hyman’s son, Sol, joined the family business at the tender age of only 15, to help take over the reigns. By 1936, MOSCOT was settled at 118 Orchard Street on the corner of Delancey Street, which would remain our home for the next eight decades (until we moved our Shop across the street to the other corner of Orchard and Delancey, where we remain today). In 1951, Sol’s son, Joel, began presiding over the “House of MOSCOT.” Charming, dedicated, and devoted to his customers, Joel quickly made his mark—overseeing the Shop and conveying the family’s values to his sons, Harvey and Kenny who would enter the family business in 1986 and 1992, respectively, as the fourth generation of Moscots to take the helm And in March 2013, nearly 100 years after his great great grandfather founded MOSCOT, Harvey’s son Zachary came on board, marking the fifth generation of Moscots to join the family business. WHERE WAS MOSCOT FOUNDED? MOSCOT is a New York City institution. We were born on the Lower East Side of Manhattan in 1899 when Great Grandpa and family patriarch Hyman Moscot began selling ready-made eyeglasses from his wooden pushcart on Orchard Street. One hundred years and five generations later, we can still be found on Orchard Street on the Lower East Side. We’ve taken great care to preserve our history and heritage in our three New York City Shops and it shows: the counter and showcases at MOSCOT Orchard Street were purchased by second generation Sol Moscot in the 1940s; fans still cop a squat in the Thrones of MOSCOT (our wooden peg and groove chairs) purchased in 1938; and each Shop is chock full of tchotchkes and vintage photographs amassed over time by each generation of MOSCOT. WHAT SETS MOSCOT APART FROM OTHER EYEWEAR BRANDS? MOSCOT is history. MOSCOT is New York. MOSCOT is an immigrant story that started in 1899 and through generations of hard work, the Company has evolved into what it is today. With our heritage, and over 100 years of retail and optical expertise, we continue to focus on the customer experience and quality of our product. Every MOSCOT frame is carefully crafted with 100 years of optical experience and a heritage built on generations of love for eyewear. As we like to say, if it’s not a MOSCOT, it’s not an Original! FREQUENTLY ASKED QUESTIONS WHERE IS MOSCOT EYEWEAR MANUFACTURED? MOSCOT Eyewear is designed and prototyped in our New York City office, and then handmade and assembled in our factories in China and South Korea in accordance with our rigorous standards of quality and excellence. Every MOSCOT frame is then quality controlled in our New York City Shop’s labs before being shipped to customers worldwide. MOSCOT Eyewear is made using Italian acetate and only the finest hardware components. HOW ARE YOUR FRAMES MADE? Handcrafting our frames is a labor of love…and more than 20 perfectly executed steps performed in our New York City office and labs, and in our own factory abroad. From in-house frame design (inspired by our family archives) to final quality control testing, here’s a peak into how each and every MOSCOT frame is born: Frame design starts at our MOSCOT 14th Street Shop creative space, where hand drawings, 3D drawings, and 3D printed models are produced. Next, color proposals begin—a selection of raw acetate materials and/or metal materials are chosen from our pegboard, where we keep a large selection of acetate chips/samples. Formal prototypes are then made, fully evaluated, and inspected by our lab technicians. They are tested for durability and manufacturing quality. We further ensure the facial fitting characteristics of each prototype are perfect. We assess complexity of frame design and determine proper tooling to be utilized for final production. Then, we order the highest quality parts, such as our real hinges, rivets, screws, and wire core. Finally, we’re in production! Each MOSCOT frame is handmade, in tooling and cutting. Each MOSCOT frame gets inspected for the sturdiest construction. Frames are tumble-polished in high quality wood chips for several days to ensure soft edges. Temple stamping and demonstration lenses with the MOSCOT logo are inserted. Finally, each MOSCOT frame is adjusted, cleaned, and inspected in our New York City labs before they are packaged and shipped to you!