FEB 2015 - Colorado Automobile Dealers Association

Vol. 15, Issue 2 February 2015
Scott McCandless,
McCandless Truck Center
2015 Dealer of the Year
American Truck Dealers
7th
Attendee Registratio
n
Now Available!
www.InnovativeDea
lerSummit.com
earn
n Sale! L
O
w
o
N
Tickets
page 3
more on
ROUTE TO:
___ Owner/GM
___ Controller
___ GSM
___ Fixed Ops
___ New Car Manager
___ Used Car Manager
Chair’s Column
Dear Colorado Dealer:
Preparations are underway for the 2015 Denver Auto Show at the
Colorado Convention Center, Wednesday, April 8 through Sunday,
April 12. But you should mark your calendars and make plans now to
attend all of the 2015 Show Week Denver events, including the Green
Car Parade at the Colorado Capitol on April 5, and Innovative Dealer
Summit, April 7-8, and Charity Preview Party on April 7. Each is going
to be bigger and better than ever!
Thom Buckley
CADA Chair
The 2014 Denver Auto show had the fourth-best attendance and posted almost a quarter-million dollars more
revenue for CADA than the 2013 show. With sales continuing strong in 2015, we’re anticipating an even larger
crowd to see all the new models we have to offer. This year’s Denver Auto Show chairman is Gregg Stone,
President and General Manager of Kuni Lexus of Greenwood Village.
The Denver Auto Show is a great way to bring customers into our businesses. A study released last June, the Auto
Show Immersion Report, showed that auto shows have a definite impact on sales, with 72 percent of the people
attending shows in 2013 planning to shop for a new vehicle. The study pointed out several marketing and sales
advantages of auto shows, including:
1.
2.
3.
Auto show visitors tend to be better educated and affluent.
Auto shows attract influencers and engage buyers
Auto shows continue to influence potential buyers up to eight months after they attended one.
The Innovative Dealer Summit (IDS) will be a two-day event this year: Tuesday, April 7, 8 a.m. – 6 p.m.; and Wednesday, April 8, 8 a.m. – 2 p.m.
The first Charity Preview Party attracted 222 guests and
by last year had grown to 1,367 guests, including some
of Colorado’s most prominent movers and shakers. We
raised more than $83,000 for our charities.
This popular management education event brings together experts in the fields of innovative technologies, and emerging Internet strategies regarding
SEO-SEM, dealer reputation management, social media marketing, lead generation and follow-up, inventory management and other emerging
issues in today’s dealer operations. Dealer principals, senior dealer managers, marketing and sales managers and other key decisions makers in
dealerships will benefit from hearing from the experts about useful, cutting-edge ideas in our industry. Last year we had more than 260 dealers,
managers and presenters who heard from our outstanding lineup of speakers.
Participants in IDS receive a complimentary ticket to the 2015 Charity Preview Party, “Rocky Mountain Riviera” on April 7 from 7 p.m. – 10 p.m. The
seventh annual Charity Preview Party is your chance to have a private viewing of the Denver Auto Show with its 400,000 square feet of gorgeous
new cars and accessories. We’re welcoming back UMB Bank as the Charity Preview Party’s Title Sponsor, and as in previous years, the event will
raise funds for the CADA-supported Clear the Air Foundation, the Denver Post Community Foundation and National Jewish Health.
The first Charity Preview Party attracted 222 guests and by last year had grown to 1,367 guests, including some of Colorado’s most prominent
movers and shakers. We raised more than $83,000 for our charities. I’m sure we can beat those totals this year! In addition to delicious food and
drink, Rocky Mountain Riviera will include Monte Carlo-style casino gambling following an opening Chairman’s Toast and Industry Recognition.
Of course I hope you’ll attend both the Innovative Dealership Summit and the 2015 Charity Preview Party (don’t forget IDS registration gets you into
the party free!). If you choose to attend just the party, or to purchase tickets for your guests, they are available on an early-bird basis for $99 each
through March 24 and then will cost $120 each after March 24 and at the door.
I also want to mention that CADA member dealers will hear from their district directors soon with association updates – and can further expect to hear
from them periodically throughout the year as CADA priority projects and leaderships actions develop.
Additionally, CADA is developing a Next Gen program to help identify and mentor those who hold promise for key leadership positions within yours
and other dealerships, groups and industry support businesses. In the coming weeks we will ask for nominations to this program and will establish
a email address – [email protected] so that nominations can be forwarded directly to CADA staff. This program is meant to provide
opportunities for leadership development through CADA, including advocacy, relationship-building, community-involvement and project around the
Denver Auto Show, CADA Project DC and more. I hope you’ll join me in working to identify future industry leaders and giving them the professional
resources needed to ensure their success in our field.
Best regards,
Thom Buckley, Chairman
Colorado Automobile Dealers Association
2
Colorado Automobile Dealers Association
February 2015
2015 Charity Preview Party
SAVE
THE
DATE
7th
on sale!
w
o
n
e
r
a
s
t
e
k
Tic
Tuesday, April 7, 2015
7 pm
Colorado Convention Center
700 14th St. • Denver, CO 80202
To benefit
Don’t miss this exciting event! The Charity Preview Party is the premier event of the Denver Auto Show and benefits locally based non-profit organizations: National Jewish Health,
the Clear the Air Foundation and the Denver Post Community Foundation. This is your
opportunity to be a part of one of Denver’s most exclusive and high-profile events.
Exclusive private access to the auto showcase!
Early Bird ticket price—only $99 through March 24, 2015—$120 after March 24 and onsite.
Tickets are now available for purchase at www.CharityPreviewParty.com
It’s not the Monte Carlo in Monaco; it’s the…
www.CharityPreviewParty.com
The Hazel Miller Band to perform at
2015 Charity Preview Party
We are pleased to announce The Hazel Miller Band will perform
at this year's Charity Preview Party. Hazel Miller is not just a great
singer, "she is a force of nature!". Her voice has been called "stunning, moving and powerful."
The city of Denver singled out Hazel as one of 150 people who
make Denver a better place to live. This award was bestowed by
the mayor on Nov 22, 2008 at the Colorado History Museum. She
has been given several awards for artistic excellence: Best Independent Blues-R&B Recording- 2002; Outstanding Performer at Red
Rocks Amphitheater.
Since moving to Colorado she has regularly performed with Big
Head Todd and the Monsters. She was a regular performer on the
ETown Radio Show, aired on NPR. She has performed at all the
major jazz and music festivals throughout Colorado while maintaining a working band which won the Westword Readers Poll “Best
Blues/R&B” band for three consecutive years, 1995, 1996, and
1997.
Hazel has been a sought after performer in Colorado for the past
24 years.
February 2015
Colorado Automobile Dealers Association
3
President’s Page
Safer Cars Mean Safer Teen Drivers
Tim Jackson
CADA President
New cars are much safer for teen drivers than are old cars
By Tim W. Jackson
The latest data on traffic accidents and fatalities are a good news, bad news story. The good news is that
the National Highway Traffic Safety Administration (NHTSA) reports that after a brief uptick in 2012,
fatal crashes have started going down again, re-starting a seven-year trend. The bad news is that motor
vehicle crashes continue to be the leading cause of death for young people ages 15 to 20.
Teenage drivers comprise almost six percent of licensed Colorado drivers, but account for more than 11
percent of our state’s traffic deaths. And while the traffic fatalities for Colorado teenagers went down 67
percent between 2004 and 2011, they climbed by 10 percent in 2012, the latest year for which statistics
have been reported.
Inexperience behind the wheel is the main reason for teen traffic accidents and fatalities. Other factors
include not wearing seat belts, alcohol, speeding and what the Insurance Institute for Highway Safety
calls “problematic” behaviors – many related to lack of mature judgment and teenage psychology.
Graduated driver licensing laws improved the picture. Colorado enacted graduated licensing in 1999.
It specifies that teens have a learner’s permit for at least a year, how much supervised driving time they
must have, when they can drive and with whom they can drive for the first couple of years as well as the
number of passengers allowed during the first several months they have a driver’s license.
Newer cars = safer cars:
However, there’s another major factor influencing traffic fatalities, especially among
younger drivers: the safety of their automobiles.
The Insurance Institute for Highway
Safety (IIHS) reports that many
teenagers are driving vehicles that
don’t have good crash protection or
safety technology. The IIHS reports
that in the period between 2008 and
2012, 82 percent of driving fatalities
among 15-17-year-olds were in
vehicles six years old or older.
While new vehicles are more expensive, they also are safest and most fuel-efficient
(which will matter when gas prices rise again). They have longer warranties, better
reliability and are protected by lemon laws. And they have the latest technology.
Besides electronic stability control (mandatory beginning in 2012), newer cars also
have anti-lock brakes (required since 2011) and many have surround airbags, not
just front airbags.
Manufacturers now use safety as a competitive selling point. For inexperienced
drivers they might make a critical difference. Forward-looking sensors such as radar and cameras can monitor distance to the vehicle
ahead and send an alert if the vehicle is too close or even slow it down to maintain a safe distance; some can automatically brake
to prevent or lessen an impact. Adaptive headlights direct headlights around curves allowing greater visibility for the driver. Backup
cameras and reverse backup sensors and side-view assist/blind-spot monitors help detect people and objects not easily visible. Lanedeparture warning lets drivers know if they’re drifting.
In the long run, newer, more technologically advanced cars mean safer teenagers. Technology can’t compensate for inattentive driving
or unnecessary risks, but it can help save lives.
The IIHS has some guidelines for parents to use when choosing a vehicle for their teenage driver:
• Go for lower horsepower. The more power, the more temptation to use it, testing limits that should be off-limit.
• Larger, heavier cars provide more protection in a crash, particularly if teenagers are driving older cars that don’t have the very
latest safety technology.
• Do not invest in a car without electronic stability control (ESC), which helps control the vehicle on curves and slick roads – where a
lot of emergency maneuvers take place. This is especially important in climates such as Colorado’s.
• Pay attention to safety ratings. Go for four or five stars (NHTSA) and “Good” and “Top Safety Pick” or “Top Safety Pick +” ratings
(IIHS).
Whether your next customer chooses a new or used car for their teenage driver, it’s good to keep in mind that old advice: “Safety
first.” Although a new car will likely cost more money, it may be the decision that saves the lives of your customers and important family
members.
4
Colorado Automobile Dealers Association
February 2015
Clear the Air Foundation
Colorado Land Rover Dealers Challenge Fellow Dealers to Donate to CTAF
Colorado’s four Land Rover dealers - Land Rover Flatirons, Land Rover Denver, Land Rover Colorado Springs
and Land Rove Roaring Fork - have issued a challenge to their fellow member dealers throughout Colorado.
“Land Rover dealers don’t typically receive the same type of trades that some of our colleagues receive on
trade-ins which make it a bit more challenging for us to identify high-emitting vehicles that we can donate to
Clear the Air,” said Ed Dobbs, General Manager, Land Rover Flatirons. “As a result, all four Land Rover dealers
in Colorado have partnered up to challenge our industry colleagues by offering to donate $100 for every vehicle that is donated to
CTAF in 2015, up to $10,000.”
“This is a very exciting challenge - and significant financial comittment - from our four Land Rover dealer members,” said Mike
Cimino, 2015 CTAF Chair and CEO and Vice President, Phil Long Dealerships. “Some of our members struggle to identify qualified
vehicles to donate for recycling so its wonderful that the Colorado Land Rover contingent have found a fun and interesting ‘contest’
that will engage and encourage the entire dealer body to get more involved with this most worthy program.”
Ed Dobbs, Land Rover Flatirons
Anthony Brownlee, Land Rover Denver
Thom Buckley, Land Rover Colorado Springs
Total Donations
1384
RECYCLED CARS
Donating high-emitting cars is easy!
Contact George Billings for details
at 303.775.8896 or email
[email protected]
February 2015
Vince Smith, Land Rover Roaring Fork
Top 2015 YTD
Donation Leaders:
John Elway Chevrolet Broadway: 12
Longmont Ford: 11
Dellenbach Motors: 8
Christopher’s Dodge World: 8
Bighorn Toyota: 6
Land Rover Flatirons: 4
Phil Long Hyundai Chapel Hills: 3
Tynan’s Volkswagen: 3
Shortline Automotive: 3
The Faricy Boys Chrysler Jeep: 3
Suss Buick GMC: 2
Planet Hyundai: 2
Suss Superstore: 2
Phil Long Ford Motor City: 2
Courtesy Acura: 2
Colorado Automobile Dealers Association
5
2015 Innovative Dealer Summit
IDS 2015 is returning to the Colorado
Convention Center
MARK YOUR CALENDARS!
Tuesday, April 7, 2015
Registration: 7am
Summit: 8am to 6pm
Wednesday, April 8, 2015
Registration: 7am
Summit: 8am to 2pm
The Innovative Dealer Summit has become the definitive management education forum for dealer principals and
senior dealer managers and addresses the most pressing sales, profitability, technology, best practices, social media
and other issues in dealership operations today. The Summit is popular among all dealer and industry meetings as all
participant and break-out sessions are conducted during 1-1/2 days and overlaps the 2015 Denver Auto Show.
PLAN TO ATTEND!
The Innovative Dealer Summit is the most timely and important leadership function you’ll attend this year. The best
and the brightest in their fields of expertise have competed to present to you in Denver. Summit attendees will:
•
Learn the latest in innovative technologies, emerging Internet strategies, lead generation, sales, inventory
management, and more!
•
Gain critical industry insight through sessions presented by the best automotive Internet marketing experts
in the country.
•
Network with colleagues and peers.
WHO SHOULD ATTEND!
Dealer principals/owners, general managers, senior dealership managers & directors, sales leadership, Internet sales
managers, business development managers, F&I directors, fixed-op directors, key dealership leaders, advertising and
marketing consultants, controllers, and other key decision makers will benefit from this important industry event.
Cost is $395 per attendee and includes a free ticket to the 7th Annual Charity Preview Party.
SPONSOR & EXHIBIT!
Interested in reaching a targeted and captive automotive audience? Support this important industry event and
benefit from sponsor recognition and more. Sponsorship opportunities range from $2,500 to $15,000 and include
either a 10‘ x 20’ or 10’ x 10’ exhibitor space, depending on the level of sponsorship. Multiple promotional and networking benefits in addition to tickets to the 7th Annual Charity Preview Party are also included.
SPEAK!
If you are interested in speaking at a session during the Summit, please visit www.InnovativeDealerSummit.com/CFP
to submit your information for consideration. Speaking opportunities are limited and the deadline for topic submission is February 19, 2015.
denver
[
[
Visit www.InnovativeDealerSummit.com to learn more
and register to speak, attend, or sponsor/exhibit.
AUTO SHOW
6
Colorado Automobile Dealers Association
February 2015
2015 Innovative Dealer Summit
8am - 6:00pm ~ Tuesday, April 7 &
8am - 2pm ~ Wednesday, April 8
(Charity Preview Party follows 7-10pm on Tuesday)
Colorado Convention Center
Home of the Denver Auto Show & Charity Preview Party
700 14th Street | Denver, Colorado 80202
Sponsorship Form
Please indicate level of support and send this
completed form to April Rain at [email protected]
or register online at www.innovativedealersummit.com.
ELITE LEVEL – $15,000
q Title Breakfast Sponsor or q Title Lunch Sponsor
PREMIER LEVEL – $10,000
q Tuesday Meal Sponsor or q Wednesday Meal Sponsor
PERFORMANCE LEVEL – $5,000
q Tuesday AM Break q Tuesday PM Break or q Wednesday Break
SPORTSTER LEVEL – $3,500
q Basic Sponsor
STYLE-RIDE LEVEL – $2,500
q Basic Sponsor
Company ______________________________________________________________________
Address ________________________________________________________________________
City, State & ZIP _________________________________________________________________
Name __________________________________________________________________________
Title ___________________________________________ Phone ___________________________
eMail __________________________________________________________________________
q I would like to be invoiced q I would like to pay by credit card
Credit Card # ___________________________________ Exp. __________________ (mm/yy)
Name on Card __________________________________________________________________
Billing Address _________________________________________________________________
City, State & ZIP _________________________________________________________________
Signature ______________________________________________________________________
PRESENTED BY:
Sponsorship Deadline is Monday, March 11, 2015.
To become a sponsor of the Innovative Dealer Summit (IDS) or for
more information on sponsorship opportunities, please email April
Rain at [email protected] or call Tim Jackson at 303.831.1722.
For more info, visit www.InnovativeDealerSummit.com.
February 2015
Colorado Automobile Dealers Association
7
Regulatory & Legal Issues
2015 TOP TWENTY LEGAL TRENDS FOR
AUTOMOTIVE DEALERS
and handbooks designed to aid compliance.
Attached to this bulletin is Eric Chase’s annual Top Twenty article
for 2015, along with his comprehensive 2015 Legal Audit Checklist. The 2015 edition lists and analyzes this year’s top ranked
trends for automobile dealers. The “Regulatory Tsunami” continues in the #1 spot. As noted in his introduction:
Visit www.cadaopenraod.org Feb. 10 issue to view
the FAQ sheet and OSHA compliance information.
By Eric Chase, Bressler, Amery & Ross, P.C.*
For 2015, the regulatory storm for car dealers (as well as
for other businesses) will continue unchecked; the stunning
2014 mid-term Republican wins will offer negligible, if
any, headwinds against this runaway trend. The vast
overreaching sweep and universal applicability of regulatory growth keep this trend in first place. […]
In May 2014, the Center for Automotive Research ("CAR")
completed its study for NADA - "The Impact of Federal
Regulations on Franchised Automobile Dealerships." In
a nutshell, the findings are not pretty. Data from 2012
showed that "the average federal regulatory compliance annual expenditure was $182,754 per rooftop."
That number helped trigger a total loss of "$441,332 per
rooftop," a cost of "$245 for every new and used vehicle
sold, or nearly $8,035 for every dealership employee."
Nationwide, auto dealer loss to the U.S. economy was
$10.5 billion, and "76,000 fewer jobs across all sectors."
And these numbers do not include the negative cost impact of state and local regulations.
Most workers compensation providers will have materials available on this change also. NADA ISSUES NEW COMPLIANCE
GUIDE ON FEDERAL ADVERTISING
RULES
The National Automobile Dealers Association issued a new publication that will assist new-car dealers in complying with federal
advertising requirements on the sale, financing and leasing of automotive products and services. A Dealer Guide to Federal Advertising Requirements provides examples of “bad” ads and “good”
ads and chapters on 41 different federal advertising topics, such
as the use of discount claims, e-mail advertising, green marketing
claims, Internet advertising, satisfaction guarantees and trigger
terms. Readers can access the content quickly by clicking the hyperlinked topics in the table of contents page in the PDF document.
“The guide is user friendly and is a valuable resource for the entire
auto industry,” said NADA Chairman Forrest McConnell. “We are
encouraging dealers to provide the publication to their advertising
agencies, manufacturers, finance companies and others involved
in advertising operations.”
Visit www.cadaopenraod.org Jan. 27 issue to
download a copy of the guide.
*ERIC L. CHASE is a partner in the law firm of Bressler, Amery &
Ross, P.C. in its Florham Park, New Jersey office (973-514-1200).
A large part of his practice is devoted to the representation of automobile dealers nationwide, and he writes and speaks frequently
on matters of importance to them.
REMINDER: OSHA INJURY/ILLNESS
RECORDKEEPING AND REPORTING
NOW APPLIES TO DEALERS
An OSHA rule-change that removed a long-standing OSHA recordkeeping exemption for light-duty dealers became effective
January 1st, 2015. The rule also mandates new serious injury
reporting requirements for all dealers and the use of certain forms
for reporting. In addition to an NADA/ATD FAQ sheet, dealers are strongly
encouraged to access OSHA’s work-related injury/illness recordkeeping and reporting website for forms, instructions, tutorials,
8
Do you want to help shape CADA’s Legislative agenda?
If the answer is yes, then be on the lookout for
CADA’s 2015 legislative priorities survey.
Coming to inboxes, fax machines and mailboxes near
you soon!
Colorado Automobile Dealers Association
February 2015
ATD Truck Dealer of the Year
Scott McCandless Named Truck Dealer of the Year for 2015
Prestigious Award Honors Leadership in Truck Operations, Industry and Community Involvement
Scott McCandless, president of McCandless Truck Center, the International®
Truck dealership for the state of Colorado, was named 2015 Dealer of the Year by
the American Truck Dealers (ATD), Heavy Duty Trucking magazine and Procede
Software at the association’s annual convention on January 23rd in San Francisco, California. The prestigious industry award recognizes excellence in dealership
performance, industry involvement, and community leadership. McCandless was
chosen from among six dealers nominated from across the country.
McCandless started his career at his father's International Truck dealership in Las
Vegas in 1972, working in virtually every department to learn the business from
the ground up. “My father showed me that this business is about taking care of
customers, being involved in the community, and developing good working relationships with employees and suppliers,” McCandless said. “It is humbling to be
selected from among such an accomplished group of truck dealers.”
McCandless moved to Colorado in 2000 as general manager of Rocky Mountain International. In 2007, he was approved by Navistar
as the new owner of the dealership. Since then the dealership has expanded to six locations across Colorado. His three sons, Adam,
Zach and Corey, are the third generation of the McCandless family to work in the business. "I’m proud of my sons who continue to
develop and support the McCandless family brand, which is all about having a can-do attitude, whether we are working with a big
carrier or a small operator,” McCandless said. As a member of the International Truck Product Advisory Board, McCandless played a
significant role in the development and launch of the International® ProStar® class 8 truck. As the past Chairman of the International
Truck Dealer Council and a member of the Dealer Executive Advisory Board, McCandless fostered open dialogue with Navistar leaders to create a stronger foundation for collaboration between the manufacturer and its dealer channel. He has also served as Chairman
of the Board of Idealease, Inc., a North American truck leasing and rental organization owned by International Truck dealers. McCandless is currently a member of the Idealease Board.
An active leader in the community, McCandless has served as president of the
Fremont County Rotary Club and a as a member of the Denver Chamber of
Commerce. He is also a vocational volunteer who fosters awareness of the vital
role of trucking, transportation and diesel technician fields in the local community.
McCandless has been recognized with
numerous corporate and industry
awards, including the International
Trucking Circle of Excellence,
Warranty Efficiency Award, Service
Dwell Time Award, Diamond Club
Parts Sales Achievement Award, the
Idealease, Inc. Idealgold award for
truck leasing and rental excellence for
14 years.
Speaking on behalf of Navistar, Bill Kozek, President, Truck and Parts, said,
“We are proud of the McCandless Truck Center team; their professionalism,
dedication to the community and their ongoing commitment to outstanding customer service is what sets them apart. We are thrilled for Scott and his team for
winning this prestigious honor.”
Scott McCandless is the 16th International Truck dealer to win this award since its inception in 1968.
ATTENTION AUTO INDUSTRY PROFESSIONALS!
2015
February 2015
DON’T MISS THE MOST IMPORTANT
LEADERSHIP FUNCTION OF THE YEAR
April 7–8, 2015 | Colorado Convention Center
Colorado Automobile Dealers Association
r
Registe!
W
NO
9
TIME Dealer of the Year
TIME AND ALLY FINANCIAL HONOR
GREELEY DEALER (Ed. Note - Corrected Copy)
Scott Ehrlich Wins National Recognition for Community
Service and Industry Accomplishments at NADA
Colorado recipients of the
TIME award:
Convention
2015
2014
2013
2012
2011
2010
2009
“The dealers nominated for this award are dedicated business owners, auto lovers and, most importantly,
2008
champions for their local communities, with a willingness to give back on a grand scale,” said Russi. “Ally is
2007
proud to honor and support these dealers as they work today and tomorrow to build better places to live, work
2006
and do business.”
2005
2004
The TIME Dealer of the Year award is one of the automobile industry’s most prestigious and highly coveted
honors. Recipients are among the nation’s most successful auto dealers who also demonstrate a long-standing
2003
commitment to community service. Ehrlich, 52, was chosen to represent the Colorado Automobile Dealers
2002
Association in the national competition – one of only 55 auto dealers from 17,000 nationwide – nominated for
2001
th
the 46 annual award.
2000
1998
“We take great pride in our commitment to our customers and to our neighbors,” nominee Ehrlich said. “We
have honored our motto of ‘We are ladies and gentlemen serving ladies and gentlemen’ for more than 50
1997
years.”
1996
1995
Ehrlich is a 1980 graduate of Greeley West High School in Greeley and attended Western State Colorado
University in Gunnison, Colorado, for two years. He started his automotive career selling Datsun cars and trucks 1994
1993
for his father, Reuben “Swede” Ehrlich, at the family’s Ehrlich Motors, becoming general manager at age 25
and dealer principal two years later.
1992
1991
“Since then, I have successfully completed nine buy-sells and have been awarded two open points, as well as
1990
completing three renovations and new construction on five dealerships,” Ehrlich said. “This is challenging but
1989
rewarding work that requires major decisions in managing real estate, capital and staffing.” He now oversees
1988
five Colorado dealerships located in Greeley, Longmont and Fort Morgan. “In 1987, we had 25 employees
and today we have as many as 230,” he added. “I have asked key managers to be partners, which allows
1987
them to grow within our organization.”
1986
1985
Ehrlich also put his management skills to work for the good of his community. In 2008, he created the College
1984
Promise, a scholarship program that pays the first year’s tuition for Greeley students who want to continue
1983
their education at Greeley’s Aims Community College. With an initial gift from Ehrlich and participation from
other business people and the Monfort Foundation, the program has helped more than 400 students since its
1982
inception.
1981
1980
“We are now looking to expand this program to the entire Weld County and pay for four years of college,”
1979
he said. “To have a vision that every child in my hometown could have the opportunity to attend college and
1978
further his or her education – and see it become a reality – is my most important achievement, personally and
professionally. Then to see the community also join forces in this endeavor is incredibly rewarding.”
1977
1976
In addition to his position as chairman of the College Promise Foundation, Ehrlich is also chairman of the
1975
board of Upstate Colorado Economic Development. He has also served the Weld County School District
1974
(volunteer and mentor), Boys & Girls Clubs of America, and the United Way, earning numerous awards for
1973
his entrepreneurship and community involvement. Additionally, Ehrlich has twice served on the board of the
Greeley Chamber of Commerce.
1972
1971
His most important honor was receiving the prestigious “Sonny” Mapelli humanitarian award from the Boy
1970
Scouts of America’s Longs Peak Council, which is given to an individual who embodies the ideals of scouting
Scott Ehrlich is one of a select group of 55 dealer nominees from
across the country who will be honored at the 98th annual National
Automobile Dealers Association (NADA) Convention & Exposition in
San Francisco, California, on January 23, 2015. The announcement
of this year’s nominees was made by Jed Hartman, group publisher, worldwide, TIME, and Tim Russi, president
of Auto Finance for Ally Financial.
Scott Ehrlich
Bob Ghent
Jay Cimino
Mike Shaw
Doug Moreland
Jack TerHar
John Medved
Don Hicks
Lisa Schomp
Barbara Vidmar
Jeffrey Carlson
Jim Morehart
Lee Payne
John Schenden
Dean Dowson
Kent Stevinson
Fred Emich
John Clatworthy
Lloyd Chavez
Jim Reilly
Herrick Garnsey
Roland Purifoy
Jim Suss
Doug McDonald
Bob Markley
Bob Fisher
Harry Dowson
Joe Luby
R.W. Dellenbach
Hugh Tighe
Florian Barth
R.S. Doenges
Jack Maffeo
Nate Burt
Dwight Ghent
Tony Fortino
George McCaddon
Gene Wilcoxson
Ralph Schomp
Al O’Meara
Charlie Williams
Vern Hagestad
Dick Deane
Gene Markley
Russ Lyon
and makes the community a better place. “This award is special to me because the recipient is chosen by past
honorees and that list is quite impressive,” Ehrlich said. “And it’s given by the Boy Scouts of America to great
leaders in all areas of our community who find ways to support our youth.”
Ehrlich was nominated for the TIME Dealer of the Year award by Tim Jackson, president of the Colorado
Automobile Dealers Association. He and his wife, Holly, have three children.
10
Colorado Automobile Dealers Association
February 2015
Colorado’s Only
GUARANTEED Lead Provider.
Connecting more Colorado
buyers and sellers!
Only ColoradoDrives.com offers the cost
per sale you want. Spend less than Cars.
com and AutoTrader.com and get more with
ColoradoDrives.com. More guaranteed leads.
More listings next to free private party ads
and more local traffic than any other website.
And never pay for vehicle placement again.
To list your inventory call Justin Becker at 303-954-1024
or email [email protected].
THE ONE-STOP DIGITAL AD SOLUTION FOR AUTO DEALERS
Search
Re-Targeting
Reach Colorado’s largest online audience
and extend your reach across the largest
digital ad exchanges with The Denver Post
and AdTaxi Networks. Our multi-platform
solutions include search, social and display
advertising, plus targeting across channels,
locations and behaviors.
Targeted Display
Social Media
February 2015
The Denver Post and
AdTaxi Networks.
PAID ADVERTISEMENT
For more information contact
Roger Baggett at
303-954-2524 or email
[email protected]
Colorado Automobile Dealers Association
11
Colorado Auto Outlook
Released: January 2015
Covering data thru December 2014
Colorado Auto Outlook
Sponsored by:
TM
Comprehensive information on the Colorado automotive market
Quick Facts
Colorado new
vehicle registrations
increased 12.6% in
December ‘14 vs.
2013.
New registrations
in the state during
all of last year
increased 6.8%
compared to a year
earlier.
Used vehicle market was up 11.6%
in December 2014
(vehicles seven
years old or newer),
and improved 4.2%
for the entire year.
Three year old
vehicle market
share increased
2.7 share points.
Mitsubishi, Jeep,
Audi, Ram, and
Porsche new
vehicle registrations
each increased
more than 20% in
2014.
Data measures new
vehicle registrations in the state.
Monthly recording
of registrations occurs when the data
is processed by the
DMV.
Percent Change in Colorado New and Used Retail Light Vehicle Registrations
(Used registrations only include vehicles seven years old or newer)
20.0%
15.0%
12.6%
11.6%
6.8%
10.0%
3.2%
5.0%
1.3%
4.2%
0.0%
New
-5.0%
Used
-10.0%
-15.0%
-20.0%
Dec '14 v.
Dec '13
Oct '14 thru Dec '14 v.
Oct '13 thru Dec '13
2014 v.
2013
Colorado New and Used Vehicle Markets Summary
(Used registrations only include vehicles seven years old or newer)
Previous Three Months
Retail New Vehicle Registrations
Retail Used Vehicle Registrations
Oct '13 thru
Dec '13
46,267
Oct '14 thru
Dec '14
47,757
Percent
Change
3.2%
Oct '13 thru
Dec '13
48,263
Oct '14 thru
Dec '14
48,867
Percent
Change
1.3%
Cars
Light Trucks
18,000
28,267
17,809
29,948
-1.1%
5.9%
21,466
26,797
21,535
27,332
0.3%
2.0%
Detroit Three Brands
European Brands
Japanese Brands
Korean Brands
17,433
5,091
20,828
2,915
17,994
4,698
22,122
2,943
3.2%
-7.7%
6.2%
1.0%
22,674
5,067
17,565
2,957
23,158
5,542
17,040
3,127
2.1%
9.4%
-3.0%
5.7%
Total
YTD thru December
Retail New Vehicle Registrations
Retail Used Vehicle Registrations
Total
2013
Annual
176,433
2014
Annual
188,416
Percent
Change
6.8%
2013
Annual
176,615
2014
Annual
183,959
Percent
Change
4.2%
Cars
Light Trucks
71,813
104,620
73,111
115,305
1.8%
10.2%
80,279
96,336
82,255
101,704
2.5%
5.6%
67,066
19,578
78,151
11,638
71,962
19,450
84,896
12,108
7.3%
-0.7%
8.6%
4.0%
84,236
18,401
63,388
10,590
86,744
20,094
65,010
12,111
3.0%
9.2%
2.6%
14.4%
Detroit Three Brands
European Brands
Japanese Brands
Korean Brands
Data Information
All data represents new and used vehicle retail registrations in Colorado and excludes fleet and wholesale transactions. Used vehicle data only includes vehicles
seven years old or newer and excludes private party transactions. Please keep in mind that monthly registration figures can occasionally be subject to fluctuations,
resulting in over or under estimation of actual results. This usually occurs due to processing delays by governmental agencies. For this reason, the year-to-date
figures will typically be more reflective of market results. Green shaded areas in tables represent the top ten ranked brands.
Data Source: AutoCount data from Experian Automotive.
12
Colorado Automobile Dealers Association
February 2015
Colorado Auto Outlook
Page 2
Colorado Auto Outlook
New Vehicle Market Brand Registrations
Colorado New Retail Car and Light Truck Registrations
Three Month Period
Oct '14 thru Dec '14
December
Colorado
TOTAL
Acura
Audi
BMW
Buick
Cadillac
Chevrolet
Chrysler
Dodge
Fiat
Ford
GMC
Honda
Hyundai
Infiniti
Jaguar
Jeep
Kia
Land Rover
Lexus
Lincoln
Mazda
Mercedes
MINI
Mitsubishi
Nissan
Porsche
Ram
smart
Subaru
Tesla
Toyota/Scion
Volkswagen
Volvo
Other
YTD
Market Share (%)
YTD thru December
Colorado
Colorado
Colorado
2013
16,678
2014
18,776
% chg.
12.6%
2013
46,267
2014
47,757
% chg.
3.2%
2013
176,433
2014
188,416
% chg.
6.8%
2013
2014
Chg.
217
258
398
139
133
1,254
79
398
28
2,134
461
1,082
525
139
9
993
549
78
316
68
408
321
79
46
1,009
51
568
5
2,005
18
2,213
583
102
12
223
349
383
156
94
1,243
175
406
11
2,053
612
1,553
560
127
11
1,330
567
54
372
61
428
260
92
66
1,219
72
812
9
2,237
14
2,606
545
66
10
2.8%
35.3%
-3.8%
12.2%
-29.3%
-0.9%
121.5%
2.0%
-60.7%
-3.8%
32.8%
43.5%
6.7%
-8.6%
22.2%
33.9%
3.3%
-30.8%
17.7%
-10.3%
4.9%
-19.0%
16.5%
43.5%
20.8%
41.2%
43.0%
80.0%
11.6%
-22.2%
17.8%
-6.5%
-35.3%
-16.7%
557
702
923
399
374
3,553
301
1,099
92
5,701
1,287
3,617
1,404
322
29
2,785
1,511
220
878
181
1,101
812
243
131
3,004
131
1,694
20
5,115
56
6,102
1,666
225
32
517
907
868
393
275
3,443
372
1,087
35
5,412
1,456
3,887
1,484
295
26
3,334
1,459
158
887
185
1,121
663
211
182
3,104
158
1,996
25
5,556
40
6,572
1,449
171
29
-7.2%
29.2%
-6.0%
-1.5%
-26.5%
-3.1%
23.6%
-1.1%
-62.0%
-5.1%
13.1%
7.5%
5.7%
-8.4%
-10.3%
19.7%
-3.4%
-28.2%
1.0%
2.2%
1.8%
-18.3%
-13.2%
38.9%
3.3%
20.6%
17.8%
25.0%
8.6%
2,120
2,725
3,621
1,551
1,379
13,580
1,271
4,931
430
22,169
4,802
14,591
5,782
1,125
92
10,277
5,856
848
3,240
676
3,582
2,710
1,076
610
11,285
490
6,247
147
18,275
178
23,083
6,490
872
322
2,189
3,369
3,816
1,639
1,189
13,940
1,228
4,807
310
22,208
5,453
14,524
6,043
1,238
118
13,126
6,065
866
3,883
661
4,170
2,893
893
783
12,298
588
7,538
124
20,806
172
25,001
5,646
703
129
3.3%
23.6%
5.4%
5.7%
-13.8%
2.7%
-3.4%
-2.5%
-27.9%
0.2%
13.6%
-0.5%
4.5%
10.0%
28.3%
27.7%
3.6%
2.1%
19.8%
-2.2%
16.4%
6.8%
-17.0%
28.4%
9.0%
20.0%
20.7%
-15.6%
13.8%
1.2
1.5
2.1
0.9
0.8
7.7
0.7
2.8
0.2
12.6
2.7
8.3
3.3
0.6
0.1
5.8
3.3
0.5
1.8
0.4
2.0
1.5
0.6
0.3
6.4
0.3
3.5
0.1
10.4
0.1
13.1
3.7
0.5
0.2
1.2
1.8
2.0
0.9
0.6
7.4
0.7
2.6
0.2
11.8
2.9
7.7
3.2
0.7
0.1
7.0
3.2
0.5
2.1
0.4
2.2
1.5
0.5
0.4
6.5
0.3
4.0
0.1
11.0
0.1
13.3
3.0
0.4
0.1
0.0
0.2
0.0
0.0
-0.2
-0.3
-0.1
-0.2
-0.1
-0.8
0.2
-0.6
-0.1
0.0
0.0
1.1
-0.1
0.0
0.2
0.0
0.2
0.0
-0.1
0.1
0.1
0.0
0.5
0.0
0.7
0.0
0.2
-0.7
-0.1
-0.1
7.7%
-13.0%
-24.0%
-9.4%
8.3%
-13.0%
-19.4%
-59.9%
Change in New Vehicle Segment Market Share - YTD 2014 thru December v. YTD 2013
Change in market share
3.0
2.0
1.0
1.9
0.4
0.3
0.3
0.2
0.1
0.1
0.1
0.0
0.0
0.0
-1.0
0.0
-0.1
-0.1
-2.0
-0.1
-0.1
-0.2
-0.3
-0.5
-0.6
-1.5
-3.0
Data Source: AutoCount data from Experian Automotive.
February 2015
Colorado Automobile Dealers Association
13
Colorado Auto Outlook
Released: January 2015 (covering December 2014 data)
Page 3
Used Vehicle Market Brand Registrations (only includes vehicles seven years old or newer)
Colorado Used Retail Car and Light Truck Registrations
December
TOTAL
Acura
Audi
BMW
Buick
Cadillac
Chevrolet
Chrysler
Dodge (incl. Ram)
Ford
GMC
Honda
Hummer
Hyundai
Infiniti
Jaguar
Jeep
Kia
Land Rover
Lexus
Lincoln
Mazda
Mercedes
Mercury
MINI
Mitsubishi
Nissan
Pontiac
Porsche
Saab
Saturn
Subaru
Suzuki
Toyota/Scion
Volkswagen
Volvo
Other
2013
17,768
238
263
467
134
234
2,068
350
1,313
2,258
565
1,008
51
547
197
13
992
513
105
316
121
380
292
44
104
133
1,237
156
50
22
138
850
95
1,899
458
128
29
2014
19,825
300
337
529
187
282
2,284
413
1,452
2,580
651
1,048
32
762
205
8
1,115
572
102
319
121
366
390
45
112
146
1,426
98
47
19
108
984
75
2,002
539
113
56
% chg.
11.6%
26.1%
28.1%
13.3%
39.6%
20.5%
10.4%
18.0%
10.6%
14.3%
15.2%
4.0%
-37.3%
39.3%
4.1%
-38.5%
12.4%
11.5%
-2.9%
0.9%
0.0%
-3.7%
33.6%
2.3%
7.7%
9.8%
15.3%
-37.2%
-6.0%
-13.6%
-21.7%
15.8%
-21.1%
5.4%
17.7%
-11.7%
93.1%
Three Month Period
YTD thru December
Oct '14 thru Dec '14
2013
2014
% chg.
2013
2014
% chg.
48,263 48,867
1.3% 176,615 183,959
4.2%
655
660
0.8%
2,320
2,594
11.8%
762
861
13.0%
2,580
2,992
16.0%
1,149
1,266
10.2%
4,055
4,759
17.4%
369
511
38.5%
1,423
1,807
27.0%
611
663
8.5%
2,178
2,539
16.6%
5,436
5,607
3.1% 20,402 20,844
2.2%
1,014
943
-7.0%
4,007
3,619
-9.7%
3,536
3,610
2.1% 13,139 13,822
5.2%
6,002
6,402
6.7% 22,288 23,908
7.3%
1,471
1,589
8.0%
5,071
5,802
14.4%
2,800
2,516 -10.1%
9,779
9,923
1.5%
154
87 -43.5%
541
305 -43.6%
1,548
1,722
11.2%
5,562
6,501
16.9%
552
566
2.5%
1,802
2,150
19.3%
26
28
7.7%
97
94
-3.1%
2,807
2,759
-1.7% 10,133 10,063
-0.7%
1,409
1,405
-0.3%
5,028
5,610
11.6%
286
252 -11.9%
1,002
937
-6.5%
878
871
-0.8%
3,380
3,303
-2.3%
325
318
-2.2%
1,192
1,187
-0.4%
1,049
925 -11.8%
3,946
3,607
-8.6%
712
929
30.5%
2,729
3,199
17.2%
143
109 -23.8%
566
472 -16.6%
276
282
2.2%
956
1,060
10.9%
369
338
-8.4%
1,526
1,245 -18.4%
3,405
3,554
4.4% 12,834 13,511
5.3%
423
286 -32.4%
1,863
1,259 -32.4%
128
108 -15.6%
482
420 -12.9%
69
42 -39.1%
299
164 -45.2%
383
273 -28.7%
1,433
1,114 -22.3%
2,263
2,467
9.0%
7,660
8,934
16.6%
297
204 -31.3%
1,168
870 -25.5%
5,291
4,934
-6.7% 18,942 18,855
-0.5%
1,234
1,363
10.5%
4,673
4,882
4.5%
355
310 -12.7%
1,279
1,206
-5.7%
76
107
40.8%
280
402
43.6%
YTD
Market Share (%)
2013
2014
Chg.
1.3
1.5
2.3
0.8
1.2
11.6
2.3
7.4
12.6
2.9
5.5
0.3
3.1
1.0
0.1
5.7
2.8
0.6
1.9
0.7
2.2
1.5
0.3
0.5
0.9
7.3
1.1
0.3
0.2
0.8
4.3
0.7
10.7
2.6
0.7
0.2
0.1
0.2
0.3
0.2
0.1
-0.2
-0.3
0.1
0.4
0.3
-0.1
-0.1
0.4
0.1
0.0
-0.3
0.2
-0.1
-0.1
0.0
-0.3
0.2
-0.1
0.0
-0.2
0.1
-0.4
0.0
-0.1
-0.2
0.5
-0.2
-0.5
0.0
-0.1
0.1
1.4
1.6
2.6
1.0
1.4
11.3
2.0
7.5
13.0
3.2
5.4
0.2
3.5
1.2
0.1
5.5
3.0
0.5
1.8
0.6
2.0
1.7
0.3
0.6
0.7
7.3
0.7
0.2
0.1
0.6
4.9
0.5
10.2
2.7
0.7
0.2
Change in Used Vehicle Market Share by Age of Vehicle
YTD 2014 thru December v. YTD 2013
Change in market share
4.0
2.7
1.9
2.0
1.9
0.2
0.0
0.0
-0.6
-2.0
-0.7
-4.0
Three year old vehicle market share has increased,
while five year old share is down sharply
-6.0
-5.6
-8.0
-10.0
3 yrs. old
2 yrs. old
4 yrs. old
1 yr. old
7 yrs. old
6 yrs. old
< 1 yr.
5 yrs. old
Data Source: AutoCount data from Experian Automotive.
14
Colorado Automobile Dealers Association
February 2015
Colorado Auto Outlook
Page 4
Colorado Auto Outlook
New Vehicle Market Percent Change in Brand Registrations
YTD 2014 thru December v. YTD 2013
(Top 30 selling brands)
Mitsubishi
28.4%
Jeep
27.7%
Audi
23.6%
Ram
20.7%
Porsche
20.0%
Lexus
19.8%
Mazda
16.4%
Subaru
13.8%
GMC
13.6%
Infiniti
10.0%
Nissan
9.0%
Toyota/Scion
8.3%
Mercedes
6.8%
Buick
5.7%
BMW
5.4%
Hyundai
4.5%
Kia
3.6%
3.3%
Acura
2.7%
Chevrolet
2.1%
Land Rover
0.2%
Ford
-0.5%
Honda
-2.2%
Lincoln
-2.5%
Dodge
-3.4%
Chrysler
-13.0%
Volkswagen
-13.8%
Cadillac
-17.0%
MINI
-19.4%
Volvo
Fiat
-40.0%
-27.9%
-30.0%
-20.0%
-10.0%
0.0%
10.0%
20.0%
30.0%
40.0%
Percent change in registrations
Data Source: AutoCount data from Experian Automotive.
Colorado Auto Outlook
Published for:
Colorado Automobile Dealers Association
290 East Speer Boulevard
Denver, CO 80203
Phone: 303-831-1722
Published by:
Auto Outlook, Inc.
PO Box 390
Exton, PA 19341
Phone: 800-206-0102
Email: [email protected]
Copyright Auto Outlook, Inc.,
January 2015
February 2015
Colorado Auto Outlook is distributed free of
charge to all members of Colorado Automobile
Dealers Association. The publication is sponsored and supported by CADA.
8EJN<IJ;I@M<I<JLCKJ%
Colorado Auto Outlook is published and edited
by Auto Outlook, Inc., an independent automotive
market research firm. Opinions in Colorado Auto
Outlook are solely those of Auto Outlook, Inc.,
and are not necessarily shared by CADA.
You need insights into your marketplace to make the best
decisions to maximize profits. The AutoCount® Dealer
Report analyzes full details on new and used competitive
dealer market share, down to specific areas you define.
You bring the questions. We’ll bring the answers.
Experian Automotive is the data provider for
Colorado Auto Outlook.
Colorado Automobile Dealers Association
15
NADA Director’s Column
2015 NADA National Convention and More
If you didn’t make it to San Francisco and become “Engaged,” the theme of the 2015 NADA
Convention then you missed a great opportunity engage the American Automotive Industry. This
year, NADA experimented with a new convention format – opening on Thursday, closing on Sunday
– which was very well received by the 22,500 attendees who scoured the 300,000 square feet of
Exhibition space. The Convention was again combined with the American Truck Dealers Association,
ATD, and, all together, 17,200 attendees participated in the 144 workshops that were offered. This
was an awesome opportunity to train, network, meet with your manufacturer at the make meetings,
shop, buy, and experience the depth and breadth of your national association. Outgoing Chairman
Forrest Mc Connell was able to have a Q and A opportunity with our keynote speaker Governor Jeb
Bush. His first question was laid out to be the most difficult for the potential Presidential candidate…
Jeff Carlson
Glenwood Springs Ford ”what car do you drive?” Answer: Ford Fusion – a tough answer in a room full of all franchises. His
last question was “are you going to run?” The Governor equivocated a bit and then Forrest told him
NADA Vice Chairman
he had something that would help him make up his mind…the newest political bumper sticker…JEB/
FORREST 2016. You had to be there.
Bill Fox, a multiline dealer from Auburn New York took over the Chairmanship as he spoke to this being the best time in the auto Industry
and that we dealers are a catalyst for change. I was seated as Vice Chairman. Both of us are humbled by the honor and excited to
meet the challenges ahead. Jay Leno followed our new Chairman with an hour of humor as only he can deliver. On Sunday, our very
own Don Hicks regaled the audience with his story of overcoming adversity in our industry that has had plenty of that over the past
decade. Congratulations to Don who will chair the NADA 100th Anniversary Convention in 2017. Mark your calendar now for the 2016
Convention in Las Vegas, March 31- April 3, a new time in a popular place.
In case you missed it, NADA Chief Economist Steven Szakaly predicted 2015 to be another strong year with the industry coming in at
16,940,000, after almost reaching 16,500,000 in 2014.
Last month we reported that the Charles River and Associate study was released reporting that the methodology the CFPB used in
alleging Disparate Impact Discrimination was “deeply flawed.” The hope was that the CFPB would review its method before pursuing
further enforcement actions against lenders and attempting to influence the current indirect lending model of Dealer Participation. It
didn’t happen. Late breaking news is that the American Financial Services Association (AFSA) American Bankers Association (ABA),
Consumer Bankers Association (CBA), Financial Services Roundtable (FSR), and the U. S. Chamber of Commerce have sent a letter
calling on the CFPB to revisit its enforcement approach. NADA, AIADA, and NAMAD are in full support of the letter. Legislation
to rollback the March 2013 CFPB guidance, which was proposed last year but was not taken up in the lame duck session, will be
reintroduced later this month by our friend Congressman Ed Perlmutter (D-CO), who will once again be a co-sponsor of the new
legislation. The best action a dealer can take to protect against allegations of discrimination is the adoption of the NADA Fair Credit
Compliance Program http://www.nada.org/regulatory_affairs/faircreditlanding.
NADA introduced the new Compliance Guide on Federal Advertising Rules in response to several large enforcement actions against
dealers for violations. This is a link to the guide: http://www.nadafrontpage.com/upload/wysiwyg/2015%20Convention/A%20
Dealer%20Guide%20to%20Federal%20Advertising%20Requirements.pdf.
Remember the show the $64,000 question? A TV show from the 50’s is the correct answer. How about the 64,000,000 question
from 2014? The record number of recalls issued by manufacturers. Be sure that your used vehicle department is monitoring recalls in
inventory or review the attached article: http://www.nytimes.com/2015/01/31/business/buyers-of-used-cars-are-left-to-find-recallson-their-own.html?smprod=nytcore-ipad&smid=nytcore-ipad-share&_r=1#story-continues-1.
16
Colorado Automobile Dealers Association
February 2015
CADA Staff Profile
Trainor Walsh joined CADA in October of 2014 as
CADA’s new Marketing and Communications Manager.
Trainor is an experienced communications professional
and marketing leader. Throughout his career, he has
demonstrated exceptional strength in writing, message
development, research and analysis, social media
awareness and marketing management.
Our Marketing Manager in the Bocas
Junior media room in Buenos Aires
Trainor began his career in politics and held several senior
positions on high-profile campaigns around the country including serving as campaign
Shortly before tearing his ACL in Taos
manager for Congressman Robert Wittman’s (R-VA) successful special election victory,
later serving as Communications Director in his Washington, D.C. office. In 2007 he served as the Iowa Organizational Director for
Presidential Candidate and former Arkansas Governor Mike Huckabee helping guide Mr. Huckabee to an upset win in the Iowa
Caucuses. In mid-2008, Trainor joined the McCain for President campaign right here in Colorado, serving as Statewide Coalitions
Director and Western Slope Political Director. Trainor has also worked on campaigns in California,
Tennessee, Florida, Massachusetts, Illinois, and Virginia.
Following his eight years in campaign politics, Trainor entered the world of trade associations, joining
Council for Responsible Nutrition (CRN), the leading trade association representing the dietary
supplement industry in the United States served as Senior Manager, Marketing Communications. In
this role Trainor managed CRN’s brand identity, including all of CRN’s marketing campaigns and
marketing materials for the association’s events and educational programs. Trainor was responsible
for the association’s newsletter and associate membership benefits program. In addition, he managed
CRN’s social media platforms serving healthcare practitioners. Trainor was also responsible for
marketing, organizing and executing seven industry-wide webinars
on regulatory and legislative issues, generating over $100,000 in
revenue.
Trainor impresses his fellow
travellers with a 30 foot jump
off a floating bar in Morro de
São Paulo
Trainor received his B.A. in Political Science from the University of Iowa (the eighth member of
family to do so) and lives for all things Iowa Hawks. In addition to the Hawks, Trainor is a diehard
Chicago Bears, Blackhawks and Cubs fan. Trainor played soccer for many
years and can be found most weekends up at 6am cheering on his favorite
team Tottenham Hotspur.
Jumping off a waterfall outside of Cartagena, Colombia
Outside of work and cheering for his cherished pro sports teams, Trainor is
a passionate skier who has conquered over 20 major Western ski resorts
– his favorites include Arapahoe Basin, Alta, Jackson Hole, Crested
Butte and Taos. Sadly his season ended prematurely when he tore his
ACL on a trip to Taos over President’s Day Weekend.
Prior to joining CADA, Trainor earned his International MBA from the
University of São Paulo, a prestigious international university located In front of the famous Cristo
Redentor in Rio de Janiero
in the heart of São Paulo, Brazil. Trainor’s focus in business school
was marketing and he graduated with honors, finishing in the top 10 of his class. During his
year-and-a-half living in Brazil, Trainor become fluent in Brazilian Portuguese and picked
up a bit of Spanish on business trips to Argentina and Colombia. While in Brazil, Trainor
Trainor and his wife Sarah biking near Santa
discovered his personal paradise in the form of a small island off the coast of Salvador called
Marta, Colombia
Morro de São Paulo. It was here he claims to have found Brazil’s best beaches, the world’s
tastiest moqueca and the perfect caipirinha.
Trainor and his wife, Sarah, live in the Cherry Creek area of Denver. Trainor drives a 2014 Ford Escape, Sarah drives a Lexus IS 300.
February 2015
Colorado Automobile Dealers Association
17
CADA Board of Directors, Committee & Foundation Chairs and Staff
OFFICERS
Chair of the Board
Thom Buckley
Red Noland Auto Group, Colorado Springs
Vice Chair
Fletcher Flower
Flower Motor Co., Montrose
Bret Petersen
Freedom Honda
Colorado Springs – District #8
Jeremy Hamm
Solon Automotive
Pueblo – District #9
Lisa Camarillo
Phil Long Toyota of Trinidad
Trinidad – District #10
Treasurer
Ed Dobbs
Land Rover Flatirons, Superior
Ross Turner
Turner Automotive
Montrose – District #11
Secretary
Todd Maul
John Elway Chevrolet
Ryan Ramsay
Summit Ford
Silverthorne – District #12
Immediate Past Chair
Bill Helman
Hellman Motor Co.
Jeff Carlson
Glenwood Springs Ford
Colorado NADA Director
At-Large Director
DIRECTORS
Jeff Thorpe
AutoNation
Northglenn – District #1
Todd Maul
John Elway Chevrolet
Chair – Clear the Air Foundation
Anthony Brownlee
Land Rover Denver
Littleton – District #2
Ray Reilly
Larry H. Miller Chrysler Jeep Dodge Ram
Thornton – District #3
COMMITTEE &
FOUNDATION CHAIRS
Anthony Banno
Stevinson Lexus of Frederick
Frederick – District #4
John Medved
Medved Chevrolet Cadillac North
Chair - Legislative Policy Committee
Roger Belisle
Markley Motors
Ft. Collins – District #5
Mike Cimino
Phil Long Motor City
Chair – Clear the Air Foundation
Phil Marzolf
Ehrlich Vehicles, Inc.
Greeley – District #6
Gregg Stone
Kuni Lexus of Greenwood Village
Chair – Denver Auto Show
CADA STAFF
President
Tim Jackson, CAE, CMP
[email protected]
303.282.1448
Vice President
Tammi L. McCoy
[email protected]
303.282.1449
Chief Operating Officer
Marsha Temple
[email protected]
303.457.5123
Communications & Marketing Manager
Trainor Walsh
[email protected]
303.831.1722
Bond Coordinator
Linda Toteve
[email protected]
303.457.5122
Member Services Coordinator
Kim Harrison
[email protected]
303-831-1722
Insurance Services - Account Manager
Deb Lay
[email protected]
303.282.1453
Field Services Manager
Polly Penna
[email protected]
303.457.5119
Clear the Air Foundation
Program Coordinator
George Billings
[email protected]
303.775.8896
Administrative Assistant
Khorrie Luther
[email protected]
303.457.5117
Donnie Chrismer
Korf Continental Sterling, Inc.
Sterling – District #7
William D. Barrow Building • CADA Headquarters
290 E. Speer Blvd. • Denver, CO 80203
Phone: 303.831.1722 • Fax: 303.831.4205
Website: www.coloradodealers.org
18
Colorado Automobile Dealers Association
February 2015
umb.com
Count
on more.
UMB is proud to be a continuing sponsor of the
Charity Preview Party at the Denver Auto Show,
and to bring more than 100 years of integrity, honesty
and steady growth to support Colorado Automobile
dealers. Whether it is commercial lending, floor
planning, lines of credit, acquisitions or real estate
loans, you can count on more from our Commercial
Lending team to help you drive your business.
February
2015
Member FDIC
Colorado
Automobile Dealers Association
PAID ADVERTISEMENT
Contact
Craig Fales
Senior Vice President
Commercial Lending
303.839.2213
19
For the most current list of other on-going CADA seminars and events,
please visit the online calendar at www.coloradodealers.org/calendar
EVENT DESCRIPTION
DATE/TIME
LOCATION/INFORMATION
WEBINAR: How to Reconcile Differences
Between Sales/CRM & Accounting Gross
WEBINAR: Habits and Practices of the
Exceptional Parts Manager
KPA Webinar: EH&S or HR Webinar
Online/Ongoing
Thursday, Feb. 26
at 11 am
Tuesday, Mar. 5
at 11 am
Every Thursday
at 10-11 am
To register for any of these online
training webinars or to access archived sessions, go online to www.
coloradodealers.dealersedge.com
Innovative Dealer Summit
Tuesday-Wednesday,
April 7-8
Tuesday, April 7
For more information please visit
www.innovativedealersummit.com
7th Annual Charity Preview Party at the
Denver Auto Show
LET US KNOW
ABOUT YOUR
GOOD NEWS!
Have you or
anyone else at
your dealership
won an award
recently?
Have you or
your dealership
provided any
outstanding
community
service? If so,
please send
CADA a brief
write-up of the
award or event
along with any
other information
to milestones@
coloradodealers.
org. Also include
your contact
information for
further follow-up.
For more information go to
www.kpaonline.com/webinars
For more information please visit
www.charitypreviewparty.com
WE DELIVER BUSINESS
FOR THE TENS OF THOUSANDS WHO ATTEND, the Denver Auto Show is the most efficient means
of conveniently comparing several makes and models of vehicles at one time...in one place...before making
an informed buying de-cision. The Denver Auto Show attracts not only car buffs looking for new concepts
and prototypes, but the public who plan to buy a new car, van or
light truck in the up-coming year, as well as families looking for
entertainment.
THE ALLIED SEGMENT includes specialty and limited production vehicles, handicapped access vehicle and assist op-tions,
van conversions, motorcycles and 4x4 truck accesso-ries, conversion options and equipment.
APRIL 8-12, 2015
THE ACCESSORY SEGMENT of the Show includes everything attendees would use to complement their new car purchase experience...from waxes and polishes, oils
and lubricants, tire and wheel companies, alarm and sound sys-tems to car and truck restyling, performance
upgrades, mo-bile electronics and garage installations.
RECOGNIZED AS THE MOST OUTSTANDING and compre-hensive new vehicle showcase, the Denver
Auto Show is the perfect place to expand your market reach.
YOU’LL BUILD PROFITS and add to your customer base, generating revenue both on-site and long after
the Show is over by meeting face-to-face with one of the largest car and truck enthusiast audiences assembled
in one place!
RESERVE YOUR SPACE! Contact Rich Casey:
781.343.1474 or [email protected]
STATE RESOURCES
• Auto Industry Division: 303.205.5746, www.colorado.gov/revenue/AID
• Titles/Registration: 303.205.5608, www.colorado.gov/revenue/dmv (Select “Title - Register a Vehicle” link)
• Department of Revenue Taxation: www.colorado.gov/revenue/tax
• Latest Sales & Use Tax Rate Summary: www.coloradodealers.org/DR1002
Bulletin questions or comments? If you have questions about items in this newsletter or suggestions for future
articles, please contact Marsha Temple at 303.457.5123 or e-mail to [email protected].
DISCLAIMER: CADA IS NOT AUTHORIZED TO DISPENSE LEGAL ADVICE. THE INFORMATION CONTAINED IN THIS NEWSLETTER IS FOR INFORMATIONAL PURPOSES ONLY.
CADA ADVISES THAT DEALERS CONSULT LEGAL COUNSEL ON THE SPECIFICS OF ANY LAW OR REGULATION TO ENSURE FULL COMPLIANCE.