CruiseOne / Dream Vacations

DISCOVER
CruiseOne /
Dream Vacations
Franchise
OWNERSHIP
WORLD’S LARGEST CRUISE AGENCY
Welcome...
to CruiseOne / Dream Vacations Franchising
Did you know...
The vast majority of
our franchise owners
have no prior business
ownership or even travel
industry experience,
don’t let franchising be
an intimidating factor.
Enjoy the benefits of business ownership with CruiseOne / Dream Vacations
Why work for someone else when you can be growing your own travel business
along with your income. Celebrating 23+ years in business, we have grown to
1000 franchise owners. As part of World Travel Holdings, we are the world’s largest
seller of cruise vacations. We maintain the position as the premier vacation supplier
providing millions of people access to the world’s most fascinating destinations.
As a franchise owner you’ll receive:
• F ull weeklong initial training at our world headquarters, and ongoing
education opportunities in-person and through our award-winning
robust online learning management system
•A
ward-winning marketing & lead generation programs
•B
usiness Development team located on the ground in your region
• Innovative web-based business tools
•C
omplete around-the-clock support from a dedicated HQ team
• Exclusive vacation offers for customers that can’t be found anywhere
else
2
INDUSTRY FACT
The cruise industry
is the fastest
growing segment
within the travel
industry growing
8% annually. From a
capacity standpoint,
utilization is
consistently over
100%.
Top 10
Reasons Why People Join
CruiseOne / Dream Vacations
1 HOME-BASED BUSINESS
Create the work-life balance you desire selling dream vacation from the
comfort of your home – or anywhere in the world with an internet connection.
Did you know...
CruiseOne /
Dream Vacations is
ranked in the top
3% among more
than 4,000 franchise
systems worldwide.
2 L OW INVESTMENT
CruiseOne / Dream Vacations is a low-cost, low-investment business with no
inventory.
3 THE WORLD’S LARGEST CRUISE AGENCY
Being a World Travel Holdings company provides you with instant affiliation as
a powerhouse in the travel industry
4 100% BEST PRICE AND SATISFACTION GUARANTEE Offer
your clients their dream vacation with the security of our double guarantee
standard
5 RATES / COMMISSION
You will have exclusive pricing and promotions that your clients won’t find
anywhere else. Plus, you’ll receive the highest paid commission in the industry.
6 EXCLUSIVE RISK SPACE
As a powerhouse in the ravel industry we purchase cruise cabins and offer
them with exclusive pricing and amenities
7 TRAVEL INDUSTRY
Free and discounted travel opportunities available for cruise, resort
and tours
8 COMPREHENSIVE TRAINING
No prior travel or entrepreneur experience needed
9 WORLD-CLASS SUPPORT
INDUSTRY FACT
Franchising
continues to grow at
nearly 6% per year,
and has proven to
be one of the most
successful business
opportunities to
start, allowing you
to go into business
for yourself, but not
by yourself.
We make starting your business easy from the day you start with support
available 6 days-a-week
10 MARKETING / BRAND
Become part of a powerhouse in the industry with award-winning marketing
and brand awareness programs
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
3
A Powerhouse
in the Travel Industry
CruiseOne / Dream Vacations franchisees become part of the World Travel Holdings family and
benefit from our shared resources which leverages tremendous benefits for our franchisees
and position them for GROWTH. Passion, Integrity and our Commitment to Excellence make
up the fabric of CruiseOne / Dream Vacations and the entire World Travel Holdings’ family.
World Travel Holdings …
• Encompasses a diverse collection of more than 40
industry-leading brands.
• Maintains a vast portfolio of licensed private-label
4
partnerships comprised of top leisure travel providers,
almost every U.S. airline, leading hotel brands and
prominent corporations.
•O
wns some of the world’s largest travel brands
distributing cruises, villas, hotels, resort vacations and
luxury travel services.
• F eatures a global presence in the United Kingdom
including the operation of two cruise agencies and
multiple private-label brands.
Awards and Recognition
Committed to Excellence
Our reputation comes from our commitment to excellence to our customers,
our franchisees and the industry. As a powerhouse in the industry for over
23 years, we only know one way to lead an industry – the right way.
Best of the Best within the Travel and Franchise Industries
CruiseOne has received a multitude of awards and our reputation keeps the
industry buzzing. We are honored to be recognized and proud to say that we
are able to leverage our reputation for the benefit our Franchise Owners.
Did you know...
Our commitment to
our franchisees and
culture around their
success continues
to land CruiseOne
Top Rankings in
Franchise Business
Reviews TOP 50
franchises. An honor
only possible through
our franchisees
satisfaction with
our franchise
opportunity.
Industry Fact
Cruising has a
89% customer
satisfaction - the
highest rating of
all travel products.
5
Meet our
Franchise Owners
The U.S. Air Force provided my family and me a sense of camaraderie. No
matter where I was around the world, I had a supportive group of men and
women that became my family. This is what makes the military great and this
is what makes CruiseOne great. When my wife and I were deciding to join
CruiseOne, the selling point was the support that we would receive; and after
my initial phone call with a Franchise Development Specialist, I was sold and
that sense of camaraderie still continues to this day. At CruiseOne, a man or
a woman is never left behind. Once we joined this family, I can truly say I have
brothers and sisters that I can call anytime and they will be there to help. The
military helped me with this sense of camaraderie and now each and every day
I get up knowing that my customers are more than customers they are family.
- Cory Hardy, Franchisee since 2014, Columbia, S.C.
Would I purchase my CruiseOne franchise all over again? Hands down,
absolutely! No question about it. There are so many resources available
at HQ to help me when I need it. Support Services is absolutely amazing,
and they have gone above and beyond for my so many times! The
Marketing department has given me their creative guidance and have
been generous in sharing just what has worked for other franchisees. My
Business Development Representative has been my sounding board when
I needed it most. PR has consistently given me the tools to promote
my business and have alerted me to opportunities that fit my niche
markets. I’m super excited about World Travel Holdings’ commitment
to technology and all of the great tools they give us in the field to be
successful. It’s clear that HQ wants us all to be successful. I’m looking
forward to many years as a CruiseOne franchise owner, and building a
successful business as part of a world-class organization!
INDUSTRY FACT
CruiseOne is ranked
in the top 3%
among more than
4,000 franchise
systems worldwide
- Margaret Miner, Franchisee since 2013, Pleasant Hill, CA
“I spent a decade working for an airline. After 9/11, I accepted a severance
package and founded a PR firm. Over the past few years, I’ve been yearning
to get back into the travel business. When my husband and I recently took a
cruise, I was hooked! I researched extensively for a business model that would
let me continue running my PR firm while rediscovering my passion for travel.
CruiseOne consistently surfaced as the top choice. Today, I am a CruiseOne
Franchise Owner having the time of my life!”
- Valerie Harris, Franchisee since 2010, Atlanta, GA
6
Earn Commissions
and Grow Your Book of Business
rt
stin
ation & Reso
ll
Inc
lusi
ve Resorts
on
us
Pro
gra
ck
x
De
rsio n s
CruiseOne / Dream
Vacations Franchise
Owners are full
service travel agents
and earn commission
from the sales of
ALL travel
experiences, not
just cruises.
es
S h o re E
rs
ou
dT
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ag
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Rentals
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tection
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Pack
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ir P
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epe
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I
Did you know...
Pa
e
rid
r
e
v
We help you maximize your commissions, while creating dream vacations
for your clients. With CruiseOne / Dream Vacations, not only are you
able to deliver an experience of a lifetime to your clients but we make it
possible for you to effortlessly maximize your return on investment as well.
Highest Commissions:
CruiseOne / Dream Vacations franchise owners receive 100% of the travel
industry’s highest paid commissions. As a CruiseOne / Dream Vacations business
owner, you are part of World Travel Holdings, and this provides you with
tremendous power in the industry. No other travel agent will receive a higher paid
commission than a CruiseOne / Dream Vacations franchise owner. And, as a debtfree company we’re able to pay you your commissions weekly via direct deposit.
INDUSTRY FACT
In 2014 21.7 million
passengers cruised
and in 2015,
23 million
passengers are
expected to cruise.
Add-Ons that Add Up:
With our exclusive product and service offerings you have the opportunity to earn
commissions that are unique to CruiseOne / Dream Vacations franchise owners.
You earn commissions on the sales of vacation packages (cruise and land), shore
excursions, tours, hotels, all-inclusive resorts and more.
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
7
What It Takes...
to be a Successful
Franchisee
Our franchise owners come from many different social and professional
backgrounds, but they all have one thing in common - a passion for travel and a
commitment to succeed! Our Franchise Development team is here to help you
identify if owning a travel franchise is the right choice for you.
Did you know...
The average time
it takes to book a
vacation is 5 hours,
not to mention the
hours of researching!
People don’t have
that kind of time and
let’s face it, for most
it is complex and
confusing. Maybe
that’s why 70% of
cruises are booked
through a travel
agent.
INDUSTRY FACT
75% of the U.S.
population is
driving distance to
a port - providing
convenience and
cost savings.
8
Meet our
Franchise Owners
People tell me almost daily that they’re so jealous of me. Why? Because
I have the coolest job on the planet! What could be more exciting than
traveling to fabulous places? I spend every day helping people plan trips
to amazing places all over the world. Friends and strangers have told
me that I light up when I talk about my business. This is my tenth year in
business, and I still love going to work every day.
I did a lot of research before choosing CruiseOne. I spoke with many
agents from several different companies. I ended up choosing CruiseOne
for several reasons. Their technology was superior to the competition,
which was very important to me. CruiseOne agents were willing and eager
to answer all of my questions (and now I do the same when I get calls from
people interested in a franchise). And I liked the person that I was working
with at CruiseOne. He was patient, answering all of my questions honestly.
He didn’t pressure me to make a decision. Other companies I called used
a more high-pressure approach, calling constantly and pressuring me. For
all of these reasons, I knew CruiseOne was the right company for me.
I have never regretted my decision to start this business. Our
headquarters staff are a pretty amazing team! But here’s what I love most
about CruiseOne. We are all a team, headquarters and agents. We don’t
see each other as competition. We all help each other, and cheer each
other on. I’ve learned so much over the years and continue to learn from
my fellow franchisees. And I pass along as much knowledge
as I can.
I am
INDUSTRY
FACT
proud to be a part of this great family.
- Darci Upham, Franchisee since 2006, Hampstead, NC
“In the four years I have been a franchise owner, I can’t tell you how
pleased I have been with CruiseOne. From the very beginning, everyone
at headquarters was transparent about everything and has been nothing
but totally supportive of me as a business owner. I would like to particularly
highlight the Support Services team since they are always very positive
and helpful, even when I have had some confusing and difficult situations
to work through. At the same time, the Training Team was also invaluable
in getting me and other owners like me started on the right path. In both
cases, everyone I have ever dealt with has been positive, friendly, upbeat
and supportive at all times. For these reasons, I would surely purchase this
particular franchise if I had it to do all over again.”
CruiseOne is ranked
in the top 3%
among more than
4,000 franchise
systems worldwide
- Dave Betlejewski, Franchisee since 2011, Chicago, IL
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
9
Comprehensive Training
FULL TRAINING PROVIDED - No Prior Travel Experience Required
Did you know...
Concerned about your lack of travel industry experience? Don’t be.
Ninety-five percent of our franchisees have no prior travel industry
experience; however, we have in-depth and award-winning training
and education programs which make our franchisees among the most
knowledgeable in the industry.
One of the greatest
perks of being a
CruiseOne / Dream
Vacations franchisee
is that you will
be offered free
and significantly
reduced travel
opportunities, known
as familiarization
(FAM) trips.
IN-DEPTH INITIAL TRAINING
•
Our 6-day initial training takes place at our state-of-the-art
Learning Center located at our world headquarters, just minutes
from two of the world’s largest cruise ports.
•
Our expert training team educates you on the core components
of the travel business while focusing on operational tools and
strategic planning to ensure your business success.
•
All training classes tour cruise ships, meet industry executives
and attend an intimate tradeshow with our travel suppliers.
ONGOING & CONTINUOUS EDUCATION
•Our
award-winning continuing education tool, The Learning
Center, provides you with 500+ on-demand learning environment
that can be completed at your own pace.
•
Learning modules include product courses covering itineraries,
cruise lines and land vendors; technology tips; sales soft skills
training; and introductory-level refresher classes.
•Weekly webinars with our corporate support team and travel
suppliers are offered.
REGIONAL TRAININGS
•
These valuable trainings yield an average 18 percent sales
increase to franchise owners who participate.
• Held five times throughout the year around the U.S.
• Cruise and land travel suppliers attend to educate you on the
latest product and opportunities in the industry.
NATIONAL CONFERENCE AT SEA
•National Conference yields an average 23% sales increase to
franchise owners who participate.
•Our week-long annual National Conference is hosted onboard
the industry’s most elite cruise ships, showcasing some of the
newest trends and insights.
•This is the perfect opportunity to meet with your peers, network
with cruise line executives and CruiseOne headquarters staff.
10
INDUSTRY FACT
CruiseOne is ranked
in the TOP 3%
among more than
4,000 operating
franchise systems
worldwide.
Marketing & Lead Generation
Did you know...
Your business is supported by our Three Dimensional Marketing Plan that
is comprised of online marketing, offline marketing and public relations.
In an effort to incorporate the laws of branding, new media techniques
and on-demand tools, we have created a marketing strategy unlike any
other in the industry. This program allows you the ability to explore a full
comprehensive approach towards effectively marketing to your clientele.
CruiseOne / Dream
Vacations fully funds
$500,000 a year in
exclusive promotions
on your behalf,
offering your clients
deals found nowhere
else. Plus, we fully
fund $1,000,000
a year in lead
generation and brand
awareness programs
to grow the brand.
We help you grow your business
• Lead Generation
• Email Marketing
• Exclusive Promotions
• Direct Mail Program
• Social Media
•O
n-Demand Print and Sale Collateral
• Video Program
• Public Relations
• Unlimited Mobile-Friendly Websites
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
11
Web-Based Business Tools
Did you know...
CruiseOne / Dream
Vacations franchise
owners have a 96%
customer satisfaction
rating, maybe
that’s because our
customers have the
confidence that we
provide the best
vacation, at the
best value available,
with a 100% price
and satisfaction
guarantee.
CruiseOne / Dream Vacations franchisee’s cutting-edge technology solutions
are best-in-class and designed to make operating your cruise franchise easier
and more convenient – with everything you need to market, sell and service
your clients. Plus, you are able to run your business from anywhere in the
world with an internet connection since all of our technology is web-based
and requires no downloading.
My Cruise Control
Comprehensive 3-in-1 tool that includes a customer relationship manager (CRM) with
a complete reservation/booking system and a built-in financial reporting tool for your
business.
• Pricing &
Inventory
• Reservations /
Booking
• Financial
Reporting Tools
Unlimited Mobile-Friendly Websites
• Back Office
Management
As a CruiseOne / Dream Vacations franchise owner, you have the ability to maximize
your reach with unlimited websites that are included in your initial fee and do not
have any ongoing maintenance fees.
• Track Success
Group Registration Websites
An easy way to build business exponentially is by coordinating group cruises.
We make it easy to create professional, customizable websites that link directly to
our booking system.
12
• Client
Management
• Track
Commissions
World-Class Support
OUR
SUPPORT
RATIO IS
1:10
Did you know...
among the best support
ratios in franchising.
CruiseOne / Dream
Vacations offers the
most comprehensive
franchisee support
program in the
business, with
experts trained to
help franchisees
book their clients
travel, market their
business, and grow
revenues.
INDUSTRY FACT
CruiseOne / Dream
Vacations is ranked
in the TOP 3%
among more than
4,000 operating
franchise systems
worldwide.
LARGE
yet small enough to
ENOUGH care about
TO LEAD THE each and every one
INDUSTRY of our franchisees
The Pride of True Business Ownership
A CruiseOne / Dream Vacations franchise is the ultimate marriage of ownership and
partnership. This is truly your business to own, grow and manage…with our support,
of course. You are not just a number; you are part of a family of over 1000 franchisees
and the best support team in the business. We are within reach six days-a-week via
phone, email or instant chat for continuous guidance. We make an oath to help you
build your business foundation and arm you with a robust knowledge of the services
and products integral to this industry.
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
13
Meet our
Franchise Owners
I definitely made the right decision when I decided to purchase my CruiseOne Franchise.
My sales have increased every year since then and I now have a thriving business with a
flexible schedule that I can operate from anywhere. Gaining a deeper education through
travel is very important to me and I love sharing the world with my clients, whether they
are first-time cruisers or experienced travelers. The travel opportunities that come from
owning my franchise help enrich my knowledge of various destinations and suppliers and
the experiences so far have been amazing! It takes a certain type of entrepreneur to run a
successful CruiseOne franchise. You must be self-motivated, patient, willing to work long
and hard, love to travel, and be willing to hold your clients’ hands as they experience the
dreams that you’ve helped create. This business has been more than I ever bargained
for, both in the labor required as well as the rewards. Being able to help someone who is
terminally ill cross an adventure off their bucket list… coordinating a family reunion that
will generate life-long memories… getting to cross exotic destinations off my own bucket
list… there are just a few of my most recent highlights, and I’m confident that many
more await me. I didn’t purchase a canned business model from CruiseOne, but with
the support of the team at our headquarters office, I own a world of opportunities that is
constantly evolving and limitless!
- Debby Hughes, Franchisee since 2007, Big Bear City, CA
My partner and I were looking to get out of our current franchise business
and were looking for a new opportunity. There were other travel franchises
represented at the International Franchise Expo, however the representatives at
CruiseOne stood apart from the others. Their demeanor, their professionalism,
and their ability to answer my questions had an impact on my decision process.
My feeling was that they were there to sell more than just a franchise ownership.
They were showing me a partnership with a parent company. They did not
“hound me” after our initial meeting but let me know they were available to
answer any questions I may have.
The months that followed that initial meeting far exceeded my expectations.
CruiseOne was transparent with their company information. They were available
at all hours of the day to answer my questions, including financial information. I
had access to numerous franchise owners who shared their CruiseOne experiences
with me. Representatives from all areas of the company were also available to me
to answer any concerns I may have had about getting into a new business.
In the end, I am thrilled with my purchase. The process to purchase the franchise
was simple and painless. CruiseOne is without a doubt - a community/family that I am proud to be a part of. Their support during the purchase process was
phenomenal and their support after is the same. They truly feel that in order for
them to succeed, they have to be there to help you succeed. I highly recommend
anyone looking to purchase a franchise concept business and/or get involved in
the travel business to consider CruiseOne.
14
I have no regrets about my purchase,
and I enjoy my career as a Travel Franchise Owner and Vacation Specialist.
- Carie Skerritt, Franchisee since 2014, Hightstown, NJ
INDUSTRY FACT
CruiseOne is ranked
in the top 3%
among more than
4,000 franchise
systems worldwide
Investment & Discounts
Did you know...
30% of CruiseOne
/ Dream Vacations
Franchise Owners
and Associates are
Military veterans
or spouses.
Learn how easy it is to get started as a
home-based cruise franchise owner
INDUSTRY FACT
LOW INVESTMENT
The CruiseOne / Dream Vacations Franchise fee is $9,800, and for those who qualify,
financing is available. With as little as $3,500 down you can begin the journey as a
Travel Franchise Owner.
AVAILABLE DISCOUNTS
CruiseOne / Dream
Vacations is ranked
in the TOP 3%
among more than
4,000 operating
franchise systems
worldwide.
We do offer an initial franchise fee discount program which includes 20% off for U.S.
veterans as part of our VetFRAN initiative and 10% off as part of our DiversityFRAN
initiative through the International Franchise Association. Experienced travel
professionals with a valid CLIA or IATA card and previous gross departed sales of
$100,000 will receive up to 70% off, and those with previous gross departed sales of
$200,000 will receive up to 95% off the initial franchise fee.
WORLD’S LARGEST CRUISE AGENCY
Call Today! 1.888.202.8631
CruiseOne Franchise.com
15
3-Step Franchising Process
CruiseOne / Dream Vacations wants to be sure this is
the right opportunity for you. We have implemented a
3-step educational disclosure process in order for us to
determine if this is the right fit.
1
2
3
CONTACT US AND PRE-QUALIFICATION
Visit our website and submit the contact form or call us. A Franchise
Development Specialist will respond as soon as possible. Meantime,
please explore our website and create a list of questions you have.
INTRODUCTION AND APPLICATION
• A Franchise Development Specialist will contact you to provide you with
an overview of our franchise opportunity. The purpose of this call is to
learn more about you and your goals as well as answer any questions you
may have about the franchise opportunity.
• You will be asked to submit a no-obligation application in order to
determine your eligibility and provide you with an in-depth business
review.
DISCLOSURE AND DUE DILIGENCE:
• You will learn about the CruiseOne / Dream Vacations Franchise opportunity
and receive a live demonstration of our proprietary web-based business tools
that you will used to operate your CruiseOne Franchise. In addition, you will
guide you through your consumer facing website using the cruise finder search
widget and booking process.
• During the franchise disclosure call we will review the Franchise Disclosure
Document (FDD). The FDD is mandated by the Federal Trade Commission and
is required to be provided to any potential franchisee. We recommend that you
review this document with your legal advisor and ask a CruiseOne Franchise
Development Specialist any questions you may have as it is a
detailed document.
• This is your time to do your due diligence. We recommend you contact
current Franchise Owners, both new to the business and accomplished
franchisees.
16
Did you know...
CruiseOne / Dream
Vacations has the
highest retention
rate of any travel
franchise, we
retain 94% of our
franchisees, and
pride ourselves
on our franchisee
satisfaction.