March - 1971

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Vol. XXVI, No.2
ew
MARCH,
1971
,
Omaha, Nebraska
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Murray Newman, Vice President and Director of Sales for Hinky
Douglas-Sarpy County campaign for 1971. This was just the start of
with signs like the one shown here. Murray is Chairman of the
Dinky Super Markets, launched the Heart Fund Drive in the stores
association as he could.
his projects to make this years drive as prosperous for the :eart
1
HillY
DINIY
NEWS
Published
in the
interest
of
employees
of Hinky
Dinky Super
Markets.
VOLUME XXVI
NUMBER 2
Active Member of
Nebraska
Association
of Business
Communicators;
Super
Market
Institute;
International
Association
of Business Communicators.
Editor and Photographer.
. . . . . Joyce Gwin
Leaders of four popular Omaha Rock
groups which will participate in the Heart
Rock Concert March 12 at Peony Park to
raise funds for the Heart Fund are: (I. to r.)
Mike Vogltanz of the Chevrons, Rich Berg of
Mecca, Les Abrams of L.A. Carnival and
Gary Abrams of the Electric Funk. All four
groups have donated their services for the
evening of continuous music.
Ron Kaplan and John Bozell of the Douglas-Sarpy County Heart Association accept a
donation of $200 from Hinky Dinky director of advertising and public relations, Tom
Brown. This was the amount raised by the company donating 10c on every bag of Brachs'
heart candy sold thru Valentine Day.
HINKY DINKY IS ALLHEART
When Murray Newman accepted the post of Campaign Chairman of the
Douglas-Sarpy County Heart Fund Drive, he really put his heart into it. And
the heart of Hinky Dinky.
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First he launched the Hinky Dinky stores into a program of donating 10c
from the sale of each package of Brachs' heart candy to the fund. This netted a
check for $200.00 which was presented to John Bozell, chairman of the
Douglas-Sarpy County Heart Association and Ron Kaplan, chairman of special
events.
L A. CARNIVAL
The Chevrons,
Electric Funk
AndMecca
5700
Another project underway and gaining momentum is the "Heart Rock
Concert" to be held at Peony Park on March 12 with all proceeds being
donated to the Heart Association. Continuous music is planned by four bands,
all donating their services for the evening. The drummers of two of these bands
are artists in the Hinky Dinky advertising department and a number of other
Hinky Dinky employees have helped work to make this project a success.
Dick Rochman, director of Frozen Food and Dairy Sales, is Co-Chairman of
Omaha Businesses and is directing a team of volunteer workers soliciting all the
Omaha business complex for contributions to the heart fund.
2
CIVIC ACHIEVEMENTAWARD TO GROCERYSUPPl Y COMPANY
The Diplomats Club, the Public Relations arm of the St.
Joseph Area Chamber of Commerce, presented a Civic
Achievement Award to the Grocery Supply Company. The
award was presented to honor the firm for having
enhanced the appearance of St. Joseph by building a new
building. Franklin Evans, Chairman of the Diplomats Club,
presented the award to Clyde Bundy, Grocery Supply
Manager, and Merle Ramisier, Assistant Manager.
Grocery Supply is owned by the American Community
Stores Corporation of Omaha, who also own the Hinky
Dinky chain of supermarkets.
The Grocery Supply firm presently employs 17 people.
The Award reads: "St. Joseph Area Chamber of
Commerce Civic Achievement Award has been awarded to
recognize the vision and public service of this firm who is
helping to change the face of our community through
physical
improvements
and modernization. New
construction and modernization contributes to the
AWARDS ARE ADDING UP!!
Hinky Dinky has received its
14th consecutive Gold Plaque
Award for employee participation in the Douglas-Sarpy County United Community Service
fund drive. The plaque was received at the annual luncheon
held this year at Peony Park, at
which time the officers for the
1971 drive are introduced. Con- Omaha's14thConsecutive
rad (Con) S. Young has been
GoldAward
named chairman for the up-coming year.
These citations pictured here represent the 12th consecutive year
that employees of Store 59, Lincoln, reached the contribution goal
for United Appeal funds.
continuing progress and economic stability of our city as
well as to its beauty and general attractiveness. The
Chamber salutes this firm for its effort to beautify,
modernize and contribute to the orderly development of
the community."
TEXASGRAPEFRUIT
CONTEST
WINNERS
ANNOUNCED
The annual Texas Grapefruit sellin' contest is over.
Again this year we broke previous records for tonnage
moved in the four week period.
Kurt Fanslau, produce and frozen food supervisor of the
West District wins the personal Sony television for the
outstanding performance of the West District.
Produce managers winning the 1st Prize, Day and Date
Gruen Watch, are:
West Dist. - Bill Wurm, Store 69, Lincoln
Central Dist. - Frank Clements, Store 13, Omaha
East Dist. - Roger Johnson, Store 55, Des Moines
Second Prize winners of a Shelton Tool Kit were
.
produce managers:
West Dist. - Mike Starita, Store 59, Lincoln
Central Dist. - Jeff McDermott, Store 5, Omaha
East Dist. - Wendell Dunsdon, Store 57, Council Bluffs
Congratulations to all the winners.
The employees are to be commended for getting behind
this very worthwhile community project and keeping the
name of Hinky Dinky on the top award list for so many
years. The company extends their thanks to each of you
who helped make this possible.
While Omaha chalked up their 14th award, Lincoln
Store 59 was close behind, receiving their 12th such award.
Their 1971 pledges plus actual cash donations totaled over
$600.00.
This continuous achievement certainly shows the high
standards of community interest displayed by all
employees of Store 59.
In the words of Store 59's manager, Robert Steinberger,
"Just another little example of what makes up a company."
3
WE SALUTE A PART
4
-
TIMER
By now, customers were starting to drift through the
check-out counters and Bob busied himself sacking orders
and carrying them out to the car.
Throughout Bob's day he has a pleasant little greeting or
comment to everyone he meets. "Hi, how are you today?
Little warmer out this morning." "Here, ma'am, let me
help you." To a very young customer who came in with
her mother, "Hi. Need some help with that gum
machine?" And more often than not he digs a penny out
of his own pocket and 'helps' the child get a piece of gum.
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His good nature shows through with his greeting to the
Wells Fargo guard. "Hi, you didn't stop at my house this
morning. Didn't you see me wave?" To which the guard
jokingly replied, "Oh, was that you running down the
street after my truck?"
Bob Arkfeld - Part-Timer, Store 62
A HAPPY DIFFERENCE
NAMED BOB
Another Happy Difference at Hinky Dinky Store 62 in
the Gateway shopping center at Lincoln, is the presence of
part-timer Bob Arkfeld.
A journalism and physical education major in his junior
year at Lincoln's Nebraska University, Bob works an
average of 25 hours a week to help with his school
expenses.
His concern is evident when he bends down to a little
child and says, "Let me straighten your cap before you go
out into the cold."
His store manager, Marvin Vinsonhaler, tells us he has
had numerous calls and letters from customers telling him
what a fine person they think Bob is and the numerous
good deeds he has done for them.
Nearby the store are residential apartments for the
elderly and the store has many of them for customers.
Bob's firm arm has helped many of them out to their cars
and they are very appreciative to him for this. One of these
ladies has a grandson who is a football star on the
Nebraska team and she is unable to go to the games so Bob
picks her up occasionally and drives her out to the field
during practice sessions so she can watch him play.
Bob is one of those sincere, hard working, likable young
men who are an asset to the company they work for.
It seemed each person we talked to had a story to tell of
Bob's goodness but~we will end ours by saying. . .
He attended school in Colorado for two years and while
there was a baseball star. Then his father suffered a back
injury in an accident and was permanently disabled so Bob
transferred to Nebraska U and moved back to Lincoln to
help his parents.
"Bob, we salute you. It's nice to have you working on
our team."
PERSONNEL CHANGES
"I like to be around people and talk to them," Bob told West District
Gerald Platt, grocery manager Store 62, to assistant
us. "That's why I like this job. It's the best job I've ever
manager
Store 102.
had and I've done everything from work on the section
Jerry
LeIja,
clerk Store 69, to grocery manager Store 62.
gang for a railroad to secretary. But this job gives me a
chance to meet people."
Central District
Frank Hardy, assistant manager Store 39, to assistant
After clocking in at 9:00 o'clock in the morning, Bob manager Store 22.
took a broom and swept up around one of the check
Bob Foster, grocery manager Store 90, to assistant
stands, straightened out the stacks of sacks, making sure manager Store 39.
each check-stand had a good supply, then donned his
Jim Glass, grocery clerk Store 64, to grocery manager
Store 90.
jacket to bring in stray grocery carts left outside.
5
IJ~
elut ehd
Store13
Lois Talbot and her husband celebrated
Helen Ewing,meat department, has a new their 25th wedding anniversary on January
grand-daughter,
Jane Elizabeth, born 10 with open house.
Betty Brindly, Store 62's home center
January 18 to Mr. and Mrs. Lynn Ewing.
girl, celebrated her 16th wedding anniversary
on January 20.
Store22
Blair Hall, part time sacker, on the
Jerry and Jan Michelsen observed their Northeast swim team has placed 11th in the
12th wedding anniversary on January 24th. team relay to qualify for state tournaments.
Carla Stoddard, checker, went to
Colorado for a week of skiing.
Our sympathy to Sarah Turner on the
Store24
loss
of her son, Bobby, age 9, after a long
Bob McClanahan dunked in 52 points
playing for Plattsmouth Floosies. (That's illness. Store members prepared dinner for
the family.
basket-ball talk, I assume - Ed.)
Store68, GrandIsland
Larry Ossana, produce manager, and his
wife Carolyn had a bouncing baby girl on
February 4th.
Store69,Lincoln
.
Paul Baker, market, and Donna
Lauterback
have announced
their
engagement. A summer wedding is planned.
Dorothy Rivett was the first employee to
enjoy her birthday off, followed by Pauline
Cooper.
Store70, DesMoines
Tom and Patty Burgett are the proud
Store 32
parents of a baby girl, Kristin Noel, weighing
Store63, Omaha
Stanley and Sue Hallock announced the
Jeanie Wilson and Charlie Brown placed 7 lb., l2~ oz.
birth of their son, Billy, on January 1st. Sue 2nd for the 1970 racing season. Charlie is a
is the daughter of location manager Elvin member of the American Power Boat
Shew at Auburn.
Association, Region No.8 and has a 1970 Store 71, Omaha
Continental Drag boat powered by a "426
Emily
Kalhorn
has revealed her
Hemi" Chrysler engine.
engagement to Gary Ausdemore, and their
The name of his boat is "It's enough" II, plans for an August wedding.
Store33
number S.S. 24 - classedas super
Charles Doeden appeared on channel 7's racing
stack.
Bowling at Leisure show on Jan. 24. He was
Sympathy is extended to Roger Paasch,
the challenger on the King of the Hill match
whose
father Edward passed away January
but was defeated 183 to 159. Better luck
19.
next time, Chuck.
Store37
Store66, DesMoines
Mr. and Mrs. James Schroeder celebrated
We received this picture from two of our
girls in Des Moines with the notation that
their 6th wedding anniversaryon Jan. 23.
Manager Ray Jones was transferred to MargaretMurray had high-gameof 207.
Store 55 in Des Moines and Store 37 is
getting in the swing of things with their new
manager,Darell DePrez.
Store39
Dick Metzler
and Karen Reisner
exchangedwedding vows on February 13.
Store56, Fremont
Left to right - Dick and Lucille Young
Mae Pedersen is grandma again!! Mae and Margaretand Jim Murray.
reports the baby is doing fine after being
born prematurely.
Delores
Barton's
son has been
Store67,SiouxCity
hospitalized in Omaha from injuries in a car
Dorothy Kotula and John Doohen were
accident.
married December 26th. Dorothy is part
time office girl and will graduate from Briar
Cliff collegein May.
Store62, Lincoln
Store 67's hot shooting basketball team is
Linda Frakes, office girl, and Michael now 1-9 for the season. The last 3 games
Ready have announced their engagement.
they have lost by a total of 4 points.
6
Janice Stratton bowled a 551 series at the
Ames Bowl. Janice has transferred from
checker at Store 71 to head cashierat Store
13.
Store 102, Norfolk
Mr. and Mrs. Don Longe celebrated their
20th wedding anniversary on January 21st.
Store 103, Omaha
Harold Maxwell and Stephanie announce
their engagement and plans for a June
wedding.
Dorothy
Hollingsworth
and husband
John
observed
their
25th wedding
anniversary on January 9th.
Rod Larson graduated from Creighton
University with his masters degree, majoring
in Russian History.
TWO LOCATION MANAGERS
RE-LOCATEIN EASTDISTRICT
Sto re 1 07, H asti ngs
Ed Brown,
a Hinky Dinky
The two accompanying photos came employee of 18 years, has transferred
from assistant manager, Dave Cotton, to Nebraska City Store 33 as location
manager. This move takes Ed and his
family closer to their previous home
in Auburn, Nebraska.
Ed was born in Nemaha, Nebraska,
and attended schools at Brownville
and Auburn. He joined Hinky Dinky
as clerk in the Auburn store in 1953
and most recently was location
manager of Store 104 in Council
Bluffs, Ia.
i1II
Ed served with the Navy Sea Bees
- - -during World War II. His hobbies
showing the "snow job" Hastings had. This include hunting and fishing.
was from the "blizzard of 71" we will all be
Ed and his wife Mildred have two
remembering for awhile.
daughters and one son.
Aisles Chit Chat cont.
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Ed Brown
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Grocery Supply Co. 600, St. Joseph, Mo.
Mr. and Mrs. Merle Ramseier are the
parents of a son born January 12th. Named
Brendon, he weighed 7 lb., 14 oz.
Mr. and Mrs. Thomas Geoffrey have a
daughter, Tracy, born January 8th and
weighing6lb., 14 oz.
Kay Blairbowled 629 on January 8th.
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H.D.D.C.
Jeanette Scherer, secretary to personnel
director, Don Farwell, had the unfortunate
experience to slip and fall in her driveway
during one of our recent snow storms and
fractured her arm. The accident hospitalized
her for a few days.
Jim Schmidt,
west district meat
supervisor, was hospitalized in Hastings'
Mary Lanning MemorialHospital.
The assignment of Lowell Hagar to
location manager of Council Bluffs
Store 104 has been announced by
Hinky
Dinky president, C. A.
Monasee.
Lowell started as a manager trainee
in Des Moines in 1966 and from there
was assigned to Store 67, Sioux City,
Iowa as assistant manager. From there
he was promoted to location manager
of Nebraska City Store 33.
Lowell is a native of Iowa and
attended school at LeMars.
He and his wife Lorna have a son
and two daughters.
Lowell is active in the Jaycees and
enjoys golf and fishing in his spare
time.
A father was arguing with his son about
long hair. "But, Dad," protested the boy,
"how can I be a nonconformist if I don't
look like the other kids?"
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Goodwill is the one and only asset that
competition cannot undersell or destroy.
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. Success isn't how far you got, but the
dIstance you traveled from where you
started.
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America is the land where, in one
generation, a family can rise from a plain
cabin to a cabin plane.
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The way to live longer is to cut out all the
things that make you want to live longer.
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Lowell Hagar
Our major cities have become so
congested with cars and trucks that there are
only two kinds of parking left - illegal and
no.
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What thi~ world really needs is a
computer which can figure out all the things
in life that don't addup.
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J. C. Penney once said, "My eyesight is
impaired, but not my vision. My vision is
greater than ever."
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Why can't life's big problems come when
People you butter up are apt to slip
we are twenty and know everything?
away!!
7
.....
One of the most talked about animals in Omaha is the fellow
pictured above. He appeared in Market No. 90, 3025 Parker Street,
Omaha, and drew a lot of interest and comment.
This magnificent specimen was created by market manager, Bob
Saum, and Bill Upchurch. The poetry is also some of Bob's work.
This was part of Market 90's display, trying to capture the Gold
Knife Award. This award is given annually to the Hinky Dinky
Market most outstanding in E. V. T. display, Sanitation and Variety
of display.
Gone are the days of the "community drinking cup" pictured
here with the new dispenser of sanitary, disposable cups now
installed in the employee lunch area of all Hinky Dinky Stores.
"COMMUNITY" CUP MUST GO
Enjoyment has been added to the stores' coffee breaks
by the installation of disposable cups. The old
"community" cup is a thing of the past. A great reduction
of the common cold is anticipated due to lessening the
spread of cold virus.
Hinky Dinky will not only be the place to shop and
work, but will be the "healthy" place to shop and work.