media kit

MEDIA KIT
Market your products and services to members with
spending budgets of $840 million.
Membership Directory & Resource Guide ~ Online Buyers' Guide ~ Website Advertising
FOR MORE INFORMATION, PLEASE CONTACT:
Daniel Membrillo
Project Director
Naylor Association Solutions
(678) 808-3189
[email protected]
www.bomasf.org
Building Owners and Managers Association of San Francisco
Why BOMA San Francisco?
• Our membership represents more than 76 million square feet of commercial and retail
space and nearly 60% of the office market space within San Francisco, San Mateo,
Marin and Sonoma counties.
• Collectively, our members have an annual estimated $840 million in purchasing power.
• We are one of the largest and most influential voices in California's $153 billion
commercial real estate industry.
Who You'll Reach:
Including your message in our association media puts you directly in front of leaders
in California's multi-billion commercial real estate industry. Our print and online
communications pieces are used year-round by building owners, building managers,
facility engineers, investors, developers and service providers responsible for purchasing
decisions within their organizations.
Heighten your success by targeting influential members of
California's $153 billion commercial real estate industry.
Contact your Naylor account executive today!
Online Buyers' Guide
bomasf.officialbuyersguide.net
Membership Directory
& Resource Guide
Website Advertising
bomasf.org
Membership Directory & Resource Guide
Net Advertising Rates - Members*
Revisions and Proofs: $50
Position Guarantee: 15% Premium
All rates include an Ad Link in the digital edition of the directory.
Full-Color
Rates
Double Page Spread
$3,518.55
Outside Back Cover
$3,059.55
Inside Front or Inside Back Cover
$2,870.55
Die-Cut Tab
$1,799.50
Full Page
$2,339.55
2/3 Page
$2,024.55
1/2 Page
$1,484.55
1/3 Page
$1,115.55
1/4 Page
$854.55
1/6 Page
$683.55
1/8 Page
$530.55
Rates
Black-and-White
Full Page
$1,565.55
2/3 Page
$1,349.55
1/2 Page
$1,007.55
1/3 Page
$782.55
1/4 Page
$584.55
1/6 Page
$494.55
1/8 Page
$395.55
*Rates include 10% member discount.
Digital Edition Branding Opportunities
Skyscraper | $1,499.50
Sponsorship Max | $1,199.50
Sponsorship | $999.50
For the latest online specs, please visit: www.naylor.com/onlinespecs
Naylor charges a $50 artwork surcharge for artwork creation or changes.
This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.
Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent
of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon
receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are
subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any
discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior
to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).
(BSF-D0016) Rates as of July 2015
Toolbar | $799.50
Membership Directory & Resource Guide
Net Advertising Rates*
Revisions and Proofs: $50
Position Guarantee: 15% Premium
All rates include an Ad Link in the digital edition of the directory.
Full-Color
Rates
Double Page Spread
$3,909.50
Outside Back Cover
$3,399.50
Inside Front or Inside Back Cover
$3,189.50
Die-Cut Tab
$1,999.50
Full Page
$2,599.50
2/3 Page
$2,249.50
1/2 Page
$1,649.50
1/3 Page
$1,239.50
1/4 Page
$949.50
1/6 Page
$759.50
1/8 Page
$589.50
Rates
Black-and-White
Full Page
$1,739.50
2/3 Page
$1,499.50
1/2 Page
$1,119.50
1/3 Page
$869.50
1/4 Page
$649.50
1/6 Page
$549.50
1/8 Page
$439.50
*Members receive 10% discount on listed rates.
Digital Edition Branding Opportunities
Skyscraper | $1,499.50
Sponsorship Max | $1,199.50
Sponsorship | $999.50
For the latest online specs, please visit: www.naylor.com/onlinespecs
Naylor charges a $50 artwork surcharge for artwork creation or changes.
This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.
Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent
of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon
receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are
subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any
discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior
to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).
(BSF-D0016) Rates as of July 2015
Toolbar | $799.50
Membership Directory & Resource Guide
Digital Edition
In addition to print, the annual Membership Directory & Resource Guide is available in a digital version. Viewers can flip through
the pages, forward content of interest to colleagues and click ads to be redirected to advertisers' websites. Each year's
directory is emailed to readers and posted on the BOMA San Francisco website. An archive of past directories is available,
securing your ad a lasting online presence.
Readers can:
• Bookmark pages and insert notes
• Keyword search the entire directory
Extend your advertising investment with
digital media:
• Navigate and magnify pages with one click
• Link your ad to the landing page of your choice
• Share articles on news and social networking sites
• Increase website traffic
• View the directory instantly from most smartphones and tablets
• Interact with viewers to help the buying process
• View archives and find a list of sections for one-click access
• Generate an immediate response from customers
• Read the Membership Directory & Resource Guide online or
download and print for later use
Ad Positions
Digital Toolbar | $799.50
Your company name is a button on the toolbar, found in the
top-right corner of every page next to frequently used
navigational icons. When viewers click the button, a box
containing text about your company and a link to your website
appears. (250 x 50 pixels)
Digital Skyscraper | $1,499.50
Digital Sponsorship | $999.50
Digital Sponsorship Max | $1,199.50
Your message will be prominently displayed directly
across from the cover of the directory. Animation
and video capabilities are available.
The skyscraper ad is displayed the entire time the digital
edition is open, giving your message constant and lasting
exposure. (200 x 783 pixels)
Ad Link | Included in display ad rates
Ad Links increase traffic from your ad in the digital edition to
your company's website or a corporate email address.
(550 x 480 pixels) (Max 543 x 705 pixels)
For the latest online specs, please visit:
www.naylor.com/onlinespecs
Naylor charges a $50 artwork surcharge for artwork creation or changes.
This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.
Membership Directory & Resource Guide
Print Advertising Specifications
Directory Trim Size: 8.375" x 10.875"
Artwork Requirements
Double Page
Spread Bleed
Full-Page
Bleed
17" x 11.125"
1/2 Page
Horizontal
7" x 4.583"
1/4 Page
Horizontal
8.625" x 11.125"
Full-Page
No Bleed
2/3 Page
Horizontal
7" x 9.5"
7" x 6.333"
1/3 Page
Square
1/2 Page
Long
Vertical
1/3 Page
Horizontal
2/3 Page
Vertical
4.583" x 9.5"
1/3 Page
Vertical
1/2 Page
Vertical
3.333" x 9.5
4.583" x 7"
1/4 Page
Vertical
1/6 Page
Horizontal
4.583" x 4.583"
1/6 Page
Vertical
7" x 3"
1/8 Page
Horizontal
2.166" x 9.5"
1/8 Page
Vertical
All digital color and grayscale artwork
must be supplied at 300 dpi. Line art
must be supplied at 600 dpi. High-res
PDF, EPS, TIFF and JPEG files are
accepted. Images from the Web are not
suitable for printing. All color artwork
must
be
in
CMYK
mode;
black-and-white artwork must be in
either grayscale or bitmap mode. RGB
mode artwork is not accepted and if
supplied will be converted to CMYK
mode, which will result in a color shift.
All screen and printer fonts as well as
linked images must be supplied if not
embedded in the file.
Ad Material Upload
Go to the Naylor
www.naylor.com
4.583" x 3.333"
3.333" x 4.583"
4.583" x 2.166"
2.166" x 4.583"
Specs for Outsert/Inserts
1 Pg / 1 Surface 8.375" x 10.875"
1 Pg / 2 Surface 8.375" x 10.875"
2 Pg / 4 Surface 8.375" x 10.875"
Postcards 6" x 4.25"
Heavy Card Stock Insert 8.25" x 10.75"
Postal flysheets 8.5" x 11"
3.333" x 2.166"
2.166" x 3.333"
Note: Text placed outside the live
area within any full-page or DPS ads
may be cut off. Please keep text
within the live area at all times.
DPS Live Area: 15.417" x 9.5"
Full-Page Live Area: 7" x 9.5"
Digital Edition - For more information, visit: www.naylor.com/onlinespecs
Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent
of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon
receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are
subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any
discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior
to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).
website
at
Proofs and Revisions
Proofs of ads produced by Naylor are
available upon request at a charge of
$50. Revisions are rework for Naylor
and are subject to a $50 surcharge.
Membership Directory & Resource Guide
Past Advertisers
Our communications program is made possible solely through advertiser support. We appreciate the investment that our
advertisers make with BOMA San Francisco and strongly encourage our members to do business with vendors that support
our association. Members know that they can confidently select the quality products and services featured within our official
Membership Directory & Resource Guide.
ABM Janitorial Service
Altech Building Services, Inc.
American Cork Products Company
ASF Electric, Inc.
Bauer's Intelligent Transportation
Beckman, Blair, LLP
CAC Real Estate Management
Capital Building Maintenance
City Mechanical, Inc.
Claddagh Refrigeration and A/C Company, Inc.
Clean-A-Rama
Coit Services, Inc.
Color Link Painting Co.
Corporate Security Service, Inc.
Courtesy Tow
Crane Pest Control
Creative Wood Products
Cutting Edge Drapery
Davey Tree
Douglas Parking
DPR Construction
Eco Bay Services, Inc.
Eugene Burger Management Corp.
GCI, Inc.
Genesis Building Services
Green Living Planet, LLC
Horizon Pest Management
Imperial Parking
International Code Council
Kimball, Tirey & St. John, LLP
Lasertech Floor Plans of San Francisco
Law Offices of David G. Finkelstein, The
Lawson Roofing Co., Inc., The
Mcmillan Electric Co.
Metropolitan Electrical Construction
Nichols Booth Architects
Northern CA Carpenters Regional Counsel
NRG Energy Center San Francisco
Peninsula Power Wash
Peterson Mechanical, Inc.
Protech Security Services, Inc.
Rainbow Waterproofing & Restoration
Recology Golden Gate
Redhawk Fire And Security
Remote Satellite Systems International, Inc.
Richlen Construction
Robert W. Poyas, Inc.
Russell Hinton Company
SASCO
Seligman Western Enterprises, Ltd.
Service First Permits
Servidyne (A SCIenergy Company)
Specialty Apparel
Spot Coolers
Starline Supply Company
Toolworks, Inc.
Tractel Swingstage
Trane
Union Bank
Unique Elevator Interiors, Inc.
United Mechanical, Inc.
Universal Protection Service
ValleyCrest Landscape Maintenance
Van Deusen & Associates
Young Electric Company