"CDC Research Agenda Overview" Jane Mitchko, NCIPC, CDC

CDC Injury Research Agenda
Overview
Jane Mitchko, MEd
Deputy Director
Health Communication Science Office
NCIPC, CDC
February 24, 2009
Research Agenda Background
• Original research agenda published in
2002
• Guided research from 2002-2007
• Revision process initiated
in 2007
Revision of CDC Research Agenda
• Determined scope of revision (modest)
• Activities to make this determination:
– Discussion with Internal SME’s
– Review of Intramural/extramural
research funding and
accomplishments
– CDC Research Guide, HP2010
objectives
Revision of Research Agenda
• Initial revision of Agenda by NCIPC
• Solicited additional input from
external stakeholders
Examples of Changes
• 10 year time period, 2009-2018
• Separate chapters for child maltreatment and
traumatic brain injury
• Increased emphasis on:
– All levels of the socioeconomic
model
– Evaluation research
– Cost studies
– Dissemination/translation research
Research Priority Topics
• Injury response
– Acute injury care
– Traumatic brain injury
• Unintentional injury prevention
– Home and community
– Sports, recreation and
exercise
– Transportation
Research Priority Topics – cont’d
• Violence prevention
– Child maltreatment
– Sexual and intimate partner violence
– Suicidal behavior
– Youth violence
Example of topic, priority, and research questions
Topic
Preventing injuries at home and in the community.
Priority
Evaluate strategies for widespread dissemination and
implementation of effective interventions to reduce injuries at
home and in the community.
Research Questions
1.What are the barriers to disseminating effective home
injury prevention programs among indigent urban
populations?
2.How can effective community smoke alarm installation
programs be extended inexpensively to broad
populations?
Two Tier Approach
• Research priorities categorized into two
tiers
• First tier contains most immediate
research needs to be funded first
• Tiers do not imply importance
Marketing Research Agenda
• Marketing plan developed
including short and long-term
goals
– Development of promotional
materials
– Sustainability efforts
– Partnership building
– Evaluation activities
Key Audiences
•
•
•
•
Public health professionals
Research community
Policymakers
Partners (Federal and
Non-Federal)
Marketing Tools
•
•
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•
Fact sheets
Web site
PowerPoint slides
Content for newsletters/
listservs
• Journal/sponsorship ads
• Video
Marketing Tools
Call To Action
• Use the marketing tools to
promote the research agenda
and encourage research and
funding in priority areas
Get Your Copy Today
• Electronic version available NOW
• Hard copy available at SAVIR
• Fact sheets and other tools
available on-line soon!
Contact US
Jane Mitchko
[email protected]
770-488-1043
New Website:
www.cdc.gov/injury