light object - Medarbetare

LIGHT OBJECT
Six Design Proposals for Orrefors
Second year Master Students in Product Design
Light Object
Six Design Proposals for Orrefors
by Second year Master Students in Product Design
Project during autum semester 2010
Exhibited at Orrefors, January 2011-01-14
INTRODUCTION
The project Light Object is a creative exercise in product design in a realistic
context from a branding and marketing perspective. It is part of the course
Design Work, Advanced Studies I. The aim was that students should gain
insight into the business perspective of product development by reflecting
on the relationship between brand and product and commercial success. The
students were given the task to develop a design proposal in the product
category Light Objects under given conditions, such as brand, target group
and price point.
The selected brand was Orrefors. Linnaeus University’s vision is to operate
in its vicinity.
The exercise included a short introduction to glass in a craft workshop
and visits to the glass works of Kosta and Orrefors. Lectures on Orrefors
design history in general and design work from a personal perspective was
given by me, the groups tutor but also long term designer at Orrefors. There
was a seminar with representatives from Orrefors Kosta Boda’s marketing
department and meetings with product development staff in Orrefors.
The presentation was held in Orrefors and several representatives from the
company took part in commenting the proposals.
The seemingly simple task of designing giftware in glass is actually
quite complex. The product itself does perhaps not look very complex, but
the process is. As well as relating to brand values, price points, terms of
production and functionality etc, a designer working in this field of consumer
products also needs to develop an understanding of emotional values and has
to be able to create strong expressions. In short, to create a small piece of art
under very limited circumstances. Through sketch work and discussions the
students were encouraged to develop Light Objects in their own personal
design style, constantly relating to the demanding brand values of Orrefors
and the not less demanding price points in this product category.
Quotes that still hang in the air include: Go for happy and A little bolder
please and of course Mies van der Rohe’s famous quote God is in the details.
All students created design proposals that show very good understanding
of the different fields of knowledge included in this exercise.
Comments during the presentation by representatives from Orrefors were
very positive; the students’ interpretations of brand values and their design
proposals were well received.
The Linnaeus University wishes to thank Orrefors Kosta Boda for generously
sharing the company’s view on brand work and product development,
especially Malin Ljungström and Lars Westman.
Erika Lagerbielke
Professor, Designer
[email protected]
www.lnu.se
RAN
Jonas Forsberg
RAN
My inspiration for this project started off when I saw some pictures depicting
the Chinese Ghost festival where floating lanterns are used in order to
commemorate ancestral spirits. There was just something truly fascinating
seeing all those lanterns forming small clusters of light on a pitch black water
surface knowing that each and every dot represented a lost loved one. I just
found the whole thing very moving and beautiful and from this an urge to make
a votive that could float started to grow.
Since another passion of mine is architecture I really wanted to make
something that could be stacked since this opens up a whole array of display
possibilities. This in turn awakes the hidden city planner that lives inside of
me, and hopefully many others, to build playful glass structures. There is of
course also the added bonus of less space needed when stored which is always
appealing in a world were shelf space is considered a valuable commodity.
The votives on display are all mouth blown utilizing the areas long standing
tradition when it comes to glass making every piece truly hand crafted and
unique. My design is a careful concoction of tradition and innovation blended
in a product that I have named after the goddess of the deep seas in Nordic
Mythology namely Ran.
Jonas Forsberg
[email protected]
FLOWER
Linda Molander
FLOWER
Flower is a unique piece of glass, a slender and shiny votive for the Orrefors’
Collection. Bring it as a gift to friends and loved ones to show your
appreciation, gratefulness and care. Enjoy together the dancing movement and
let the light and its beautiful reflections spread.
Remember spring is not only seasonal, it is emotional too. So embrace this
co-creation and light up life.
Available in clear glass as well as an array of five different colors, the use of
Flower is offering a wide range of combinations: the more the merrier.
In addition Flower is stackable which is both functional, and a refined
aspect of decoration.
Measure:
Height: 35 mm
Width: 150 mm
Many thanks to Linnæus University, Erika Lagerbielke, Sia Mai,
Micke Johansson, Bergdala Studioglas and last but not least Orrefors.
Linda Molander
[email protected]
WA
Rika Karakami
WA
The word “WA” has several different meanings in Japanese language.
Two most common letters and their meanings are as follow:
和(wa):①“Japanese“ in styles and esthetics. ②Harmony in relationships.
輪(wa): Ring(s), circle(s),loop(s),hoop(s) or counter for wheels.
The east meets the west - Although votive is found at most homes in
Scandinavia, and every Scandinavian person knows its function as tea-light
holder. They could be some mysterious glass objects from Sweden in the
other side of the world. Where there is no tradition of using candles on the
dinner table. Sub-functions of votive are more appreciated there.
Multifunctionality - Japanese KAKI* vase would be a suggestion for
sub-function emphasis. That could potentially be appreciated in both
Swedish and Asian market. Since oriental/exotic style for home seems still
fairly trendy in Sweden, and small decoration with some Scandinavian touch
would be appreciated in the East.
*KAKI is a Japanese word refers “flower vessel” in IKEBANA.
( Japanese flower arrangement invented for tea-ceremony)
In IKEBANA, Flowers or plans are hold in KENZAN.
(spiked holder in metal in the vessel)
Simplicity, refinement and harmony with different environments are the
characteristics I tried to encapsulate on this votive.
Rika Karakami
[email protected]
STEPS
Michael Karlsson
STEPS
My project is based on a vision to stretch the present votives and ­candle
holders to something new and exciting, but still holding on to the traditional
candles and tea lights. My goal by combining these two was to unite them
in a product that will give you a choice, ­depending on which light source you
want to use.
The result STEPS is inspired by stairs at public spaces. The ledge that split
up the different stair sections is found in the product where it separates the
two ways of using it, one side for tea lights and the o­ther one for candles.
During the project was much time spent on finding a good balance between
the two light sources by exploring production techniques. This gave me a
bigger understanding on how I could stretch the idea and come up with a
result that is possible but at the same time new and exciting.
Making a product family was an important part of the project where I
worked with creating something that could work as a family of ­se­veral light
objects. The inspiration became very useful where the steps b­ecame the
identification of the family.
Michael Karlsson
[email protected]
EIGHT
Fredrik Palmblad
EIGHT
Eight, changes our perception of votives. As the market overflows, it becomes
harder to be noticed and stand out from all the classics. Attempts to recreate
and capture the feelings of candlelight’s with technology have failed. An electric
light can never be the same as a candle light, no matter how hard it tries.
Eight doesn’t pretend. The electric light gives Eight the unique feeling of
something else, something new. It’s a mysterious light that suits the mystique
of the glass material.
The shape of Eight has a movement that wants to interact with more of the
same. The balanced direction in Eight enables dynamic compositions.
Due to its masculine minimalism, it is aimed for confident young men that
want to reflect their passion for a high quality life and good taste. It is the
perfect gift to friends and families that meets the mystique of Orrefors for
the first time.
The sharpness in the shape will also fit a confident corporation in order to
enhance the feeling of non compromised quality services or products.
About the future.
In the concept of Eight, there is a strong aim for future discoveries. As Eight
uses the advantage of technology, the light would not need a power source
no more than the sun. Eight is thereby master of its own, although it wants
to interact with the environment and other Eight’s. Together they can follow
the light of the sun, or the movement in the music at a party. Eight is a
friend that follows.
Special thanks to
www.bergeconsulting.com
Fredrik Palmblad
[email protected]
SWITCH
Carmelo Di Stefano
SWITCH
A votive that changes face, but which preserves the same fascination.
The formal solution presents two modular pieces, a base and a ring.
A simple to create your votive that expresses your taste and your feelings.
The base is the main piece of votive “Switch “. The formal solution is inspired
by classic candle of the past reinterpreted in a modern concept. It looks like
a flattened cylinder with a central cylindrical cavity measurement standard,
which is the accommodation of the candle. Decentralized, the polygon
through the cylinder is the reinterpretation of the old hanger to grab the
candle holder. A design that presents a formal solution that is aesthetic value
and technical character. The aesthetic value is given by the clean lines, sharp,
a simple design, which in its entirety remember the old style. The technical
value is given by the polygon shape, its height and the converging lines to the
outside of the cylinder. The polygon is an affordance and a block for the rings
inserted in order to facilitate the composition and prevent sliding during
transport. The realization of the base is through one-piece mold, the next
processing is only the application of the logo.
The rings are composed by a flattened cylinder. At the center is a
cylindrical hole in size same to the cavity of the base for the candle. A clean
cut that follows the shape of the polygon of the base, in order to fit perfectly
with it. The physical composition of the rings is optional and can potentially
make any color, decoration, shape, surface made in glass. From these features
it is easy to imagine the creation of a collection of rings ready to be used
whenever you want. The realization of the object is made by mold, the next
processes are optional in order to the choice of aesthetics. The concept of
collection could offer a new business to the company. If you consider the
unlimited possibilities of personalization for the customer and the company,
the same object (or a part) could be sold in different versions through time.
The added value of votive “Switch” is his marketability through time, since
it combines a simple shape that does not tire, an unlimited possibility to
personalize both for the client and for the company with the concept of the
collection.
Carmelo Di Stefano
[email protected]
LIGHT OBJECT
Six Design Proposals for Orrefors
Second year Master Students in Product Design
Project during autum semester 2010
Exhibited at Orrefors, January 2011-01-14
Linnéuniversitetet
Institutionen för design
391 82 Kalmar
0772-28 80 00
[email protected]
http://lnu.se