Partnership Opportunities - Franklin Templeton Shootout

Partnership Opportunities
December 8-13, 2014
TIBURÓN GOLF CLUB AT THE RITZ-CARLTON GOLF RESORT, NAPLES
TABLE OF
C ONTENTS
2 The Event
3 The Host
4 The Venue
5 Schedule of Events
6 Pro-Am Experience
7 Field History
8 Media
9 Advertising/Branding
10 Greg Norman Estates Shark Club
11 Teksoft Ventures Collier Club
12 Special Event
13 Contact Information
3
THE EVENT
FOR THE PAST 25 YEARS, the Franklin Templeton
Shootout hosted by Greg Norman, has been one of the
most unique tournaments on the PGA TOUR.
With a purse of $3.1 million, a distinctive format and an
unparalleled Pro-Am experience, the Shootout enjoys
a distinguished reputation. Held at Tiburón Golf Club in
Naples, Florida, with the on-site Ritz-Carlton Golf Resort
serving as host hotel, the Franklin Templeton Shootout is
renowned for its exclusivity.
• Hosted by Greg Norman
• One of only three PGA TOUR events hosted by a World Golf Hall of Fame Member
• Exclusive sponsor experience
• Unparalleled Two-Day Pro-Am
• Ten hours of national television coverage
• 5-Diamond Ritz-Carlton on site
• Commitment to charity: More than $12 million donated to date
The event is comprised of 24 elite PGA TOUR professionals
who participate in the two-day Pro-Am and then compete
as two-person teams in the 54-hole modified alternate
shot, better ball and scramble formats. The players,
spectators and television viewers enjoy the balance of
camaraderie and intensity that results from this unique
team competition.
Additionally, the Franklin Templeton Shootout is devoted
to charity. Greg is a trustee of CureSearch for Children’s
Cancer, the principal benefactor of the tournament. It’s a
great event for a great cause.
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THE HOST
GREG NORMAN IS UNDOUBTEDLY one of the best-known and
respected sporting personalities in the world. Aside from being an
Australian icon, he has been adopted in the United States as one of its
most popular sports celebrities.
With unmatched charisma and energy, Greg has won more than 90
tournaments, and claims the distinction of having held the No. 1 position
in the world rankings for 331 weeks. In recognition of his accomplishments
both on and off the golf course, Greg was inducted into the World Golf
Hall of Fame and received the GWAA Bartlett Award for his philanthropic
endeavors. In 2009 Greg served as the Presidents Cup Captain of the
International team and was chosen to reprise his role in his native
Australia at Royal Melbourne Golf Club in 2011.
Greg is admired as a sportsman, businessman, and a global traveler. He
possesses the rare ability to connect with people on all levels; from heads
of state and corporate chairs to the person on the street.
As evidenced by his personalized line of apparel (Greg Norman Collection)
and award-winning wines (Greg Norman Wine Estates) donning the shark
icon, Greg Norman has transcended the sport that made him famous.
• Champion Golfer
• Successful Businessman
• Respected Sportsman
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• Passion for Life
• Renowned Philanthropist
THE VENUE
THE FRANKLIN TEMPLETON SHOOTOUT is geared to intimacy,
style and unsurpassed hospitality. An important factor in creating this
atmosphere is the venue. The tournament is played at the Greg Normandesigned Tiburón Golf Club. Tiburón has the advantage of being a 36hole facility, giving sponsors the benefit of utilizing the non-tournament
golf course during event week. Voted by Golf Digest as the No. 1 golf
resort in Florida, The Ritz-Carlton Golf Resort is located on property, just
steps from the 18th green.
F
Since moving to Naples in 2001, the community has embraced this
event on a variety of levels --- media exposure, volunteer support and
spectator attendance. The city of Naples serves as an enticing backdrop
for the Shootout. The fashionable downtown area, Old Naples, offers
charming boutiques, restaurants and galleries. The Ritz-Carlton’s sister
property, located moments from Tiburón, sits on the Gulf of Mexico and
boasts a world-class spa.
L
O
R
I D
Tampa
A
• Sense of place
• 5-Diamond award-winning resort
• Second on-site course available for sponsor use
Miami
• Attractive destination
• Amenities available at Ritz-Carlton sister facility
• Community support
• Naples average temperature in December: 77 degrees
4
‘
Naples
®
SC HEDULE
OF EVENTS
Franklin Templeton Shootout
Tournament Schedule - December 8-13, 2014
MONDAY - DECEMBER 8
• Optional practice rounds
• Pro-Am Pairings Party hosted by Greg Norman
• Poolside, The Ritz-Carlton Golf Resort
• All professionals attend
TUESDAY - DECEMBER 9
• First Round - Pro-Am Competition
• Evening on own
WEDNESDAY - DECEMBER 10
• Second Round - Pro-Am Competition
• Pro-Am Awards Gala hosted by Greg Norman and TBD Celebrity
• Tiburón Ballroom, The Ritz-Carlton Golf Resort
• All professionals attend
THURSDAY
- DECEMBER 11
• First Round Tournament Play (Modified Alternate Shot)
FRIDAY - DECEMBER 12
• Second Round Tournament Play (Better Ball)
• Family Golf Clinic hosted by Greg Norman
SATURDAY - DECEMBER 13
• Final Round Tournament Play (Scramble)
• Franklin Templeton Shootout 5K presented by Greg Norman Estates
5
PRO-AM
EXPERIENC E
THE 2014 FRANKLIN TEMPLETON SHOOTOUT PRO-AM
will be held on Tuesday and Wednesday, December 9th and 10th.
Generally acknowledged as one of the best on the PGA TOUR,
the Franklin Templeton Shootout Pro-Am is exceptional because
it takes place over two days, allowing amateurs to play with a
different PGA TOUR professional each day. Unlike a typical TOUR
event, at the Franklin Templeton Shootout the professionals
attend all functions, which enhances the experience and allows
unprecedented access to the world’s top golfers.
Over the years sports and entertainment luminaries such as Matt
Lauer, David Feherty, Jim Nantz, Terry Bradshaw, Dan Hicks,
Brian Kilmeade and Chris Berman have emceed the
Pro-Am functions.
Pro-Am Participant Benefits:
• Two (2) invitations to the Monday Pro-Am Pairings Party and the Wednesday Awards Gala. Both functions are hosted at The Ritz-Carlton Golf Resort, Naples
• Optional practice round on Monday, December 8th
• Extensive Pro-Am gift package valued at $1,500
• One (1) Pro-Am participant badge which grants access into the Player Lounge and locker rooms Monday, Tuesday and Wednesday, and is good for clubhouse admission all tournament days
• Hosted food and beverage on the course and in the clubhouse during the two days of the Pro-Am
• One (1) Pro-Am participant guest badge good for clubhouse admission Monday - Saturday
• Experienced caddies provided
Schedule:
MONDAY - DECEMBER 8
Practice Round – Tiburón Gold Course (Optional)
Pro-Am Pairings Party – Poolside, The Ritz-Carlton Golf Resort
TUESDAY - DECEMBER 9
First Round - Pro-Am Competition
WEDNESDAY - DECEMBER 10
Second Round - Pro-Am Competition
Pro-Am Awards Gala – Tiburón Ballroom, The Ritz-Carlton Golf Resort
6
FIELD
HISTORY
2013 Professional Pairings
2011
Matt Kuchar & Harris English
Keegan Bradley & Brendan Steele
Sean O’Hair & Kenny Perry
Stewart Cink & Bo Van Pelt
Jonas Blixt & Greg Norman
Chad Campbell & Chris DiMarco
Ian Poulter & Lee Westwood
Scott McCarron & Greg Norman
Jerry Kelly & Steve Stricker
Jason Dufner & Dustin Johnson
Chris DiMarco & Billy Horschel
Mark Calcavecchia & Chad Campbell
Rory Sabbatini & Scott Verplank
Graham DeLaet & Mike Weir
Charles Howell III & Justin Leonard
Retief Goosen & Freddie Jacobson
Jason Dufner & Sean O’Hair
2012
Anthony Kim & Webb Simpson
Sean O’Hair & Kenny Perry
Charles Howell III & Justin Leonard
Keegan Bradley & Brendan Steele
Kenny Perry & Scott Stallings
Fredrik Jacobson & Greg Norman
Jerry Kelly & Steve Stricker
Dustin Johnson & Ian Poulter
Rory Sabbatini & Jhonattan Vegas
Jerry Kelly & Steve Stricker
Rickie Fowler & Camilo Villegas
Jason Dufner & Vijay Singh
Mark Calcavecchia & Nick Price
Stewart Cink & Carl Pettersson
Davis Love III & Brandt Snedeker
Bud Cauley & Rickie Fowler
Justin Leonard & Scott Verplank
Charles Howell III & Rory Sabbatini
Mark Calcavecchia & Mike Weir
2010
Dustin Johnson & Ian Poulter
K.J. Choi & Mike Weir
Darren Clarke & Graeme McDowell
Fred Funk & Kenny Perry
Jerry Kelly & Steve Stricker
Matt Kuchar & Greg Norman
Chris DiMarco & Anthony Kim
Justin Leonard & Scott Verplank
David Duval & Davis Love III
Mark Calcavecchia & Jeff Overton
Jason Day & Rory Sabbatini
Rickie Fowler & Bubba Watson
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MEDIA
TOURNAMENT BROADCAST
2014 Television Coverage
FOX SPORTS 1
Thursday - December 11: 2:00 - 5:00 PM EST (Live)*
Friday - December 12: 2:00 - 5:00 PM EST (Live)*
FOX SPORTS
Saturday - December 13: 1:00 - 5:00 PM EST (Live)*
• Additional re-airs of all three rounds on Fox Sports 1
• In broadcast branding opportunities
• FOX’S Inaugural PGA TOUR Broadcast
*Subject to change.
THE DUO OF GREG NORMAN & JOE BUCK
will make their golf broadcasting debut at the 2014 Franklin Templeton Shootout.
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ADVERTISING/
BRANDING
OPPORTUNITIES
FAMILY GOLF CLINIC
Sponsorship of Family Golf Clinic hosted by Greg Norman. Features
an instructional clinic with select PGA TOUR Pros and a trick shot
exhibition. Held Friday of tournament week. Includes one table (10
memberships per day) in the Shark Club.
PRACTICE PUTTING GREENS
Corporate identification at both greens located in high traffic areas:
adjacent to the Clubhouse and 18th green and next to the 1st tee.
PRACTICE FACILITY
Corporate identification positioned at practice area for all pro-am
participants and professionals.
FRANKLINTEMPLETONSHOOTOUT.COM LEADERBOARD
Corporate name on official tournament website leaderboard for one
month with a direct link from PGATOUR.com. The tournament website
receives approximately 1,000,000 page views in the month
of December.
SHUTTLE BUSES
Corporate name on coach buses traveling between tournament gate
and off-site parking lot. Opportunity to run continuous messaging on
in-bus entertainment systems.
PROGRAM/PAIRINGS GUIDE AD
Full-page four-color ad in guide distributed free to all attendees.
PROGRAM/PAIRINGS GUIDE TOPIC PAGES
Various themed editorial pages such as daily pairings, past
champions, course map, autograph page, great moments in
tournament history.
EXPO BOOTH
One (1) 10x10 tent located in the tournament’s Expo Village.
Located behind the 18th green, the Expo Village provides a
tremendous opportunity to generate brand exposure, distribute
promotional materials, and capture prospective client data.
5K SPONSORSHIP
The Franklin Templeton Shootout 5K presented by Greg
Norman Estates takes place Saturday morning of tournament
week. A popular event within the community, the race features
opportunities for corporate branding, advertising, product
displays and awards recognition.
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SHARK
C LUB
HOSPITALITY
THE GREG NORMAN ESTATES SHARK CLUB IS AN EXCLUSIVE, shared corporate skybox overlooking the 18th fairway
and green. Along with a prime vantage point from which to watch the tournament action, guests will enjoy complete
food and beverage service, private restroom facilities and closed circuit television from this three-tiered suite.
Shark Club Benefits Include:
• Access to tournament grounds, Clubhouse and Shark Club (Thursday - Saturday)
• Full breakfast and lunch with hosted bar (Thursday - Saturday)
• Clubhouse access on Pro-Am days (Tuesday - Wednesday)
• Private restroom facility
• Closed circuit television feed
• Listing in the tournament Program/Pairings Guide
• Membership identification on Shark Club signage
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C OLLIER
CLUB
HOSPITALITY
BUILD YOUR BUSINESS WITH THE SHOOTOUT.
The Teksoft Ventures Collier Club is the perfect venue to
entertain your best customers, host prospective clients
and reward valued employees. Enjoy all the tournament
action from this exclusive shared hospitality suite
situated between the 8th & 17th greens.
Benefits Include:
• Exclusive, covered, open-air shared suite
• Complimentary beer, wine, soft drinks and bar snacks
• Closed Circuit Television
• Unique vantage point from which to watch the competition
on the 8th & 17th holes
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SPECIAL EVENT
What: 5K Road Race
When: Saturday, December 13, 2014 – 8 a.m.
Where:Tiburón Golf Club at The Ritz-Carlton Golf Resort, Naples
Who:
500 + participants
Why:Proceeds benefit CureSearch for Children’s Cancer
5K SUPPORTING SPONSOR BENEFITS:
Logo included on:
• Official race t-shirt
• Registration form
• Official tournament website – 5K promotion page
• Monthly e-mail newsletter
• 5K information page in Spectator Pairings Guide
• Print materials: Naples Daily News, Gulfshore Life & Gulfshore Business magazines
• Promotional materials (posters, counter-top displays, flyers)
• Race signage (finish line tower & registration area)
• Right to include promotional information in 5K welcome packets
• Four (4) complimentary race entries
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C ONTACT
GREG NORMAN PRODUCTION COMPANY
For More Information Please Contact:
Rob Hartman
Tournament Manager
(561) 640-7029
[email protected]
ADDRESS:
2041 Vista Parkway, Level 2
West Palm Beach, FL 33411
www.FranklinTempletonShootout.com
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www.franklintempletonshootout.com