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proprietary information notice
2 8 TH AN N U AL BY DESIGN CON F EREN CE PROPRIETARY INFORMATION NOTICE: The attached electronic presentation is the confidential and/or proprietary information of SFCS Inc. This document is intended for educational purposes only and may be shared with each recipient’s internal organizations only. The information contained herein may not be copied, disclosed, distributed, or disseminated, in whole or in part, to any person other than the intended recipient without the express prior written consent of SFCS Inc. N G 20 © 3 1 I S Innovations, Technology, and the DE Y B Future ofTSenior Housing H G I R 28 Annual By Design Conference Y P February 21, 2013O Roanoke, VA C th © A. Carle, 2013. This presentation is copyrighted and may not be reprinted or reused without written consent of the author. Part I: Global Aging © 3 1 20 N Part II: “Nana” Technology G I S E D Part III: The “Next Generation” Y B T of Senior Housing H G I R Y P O C ™ Part I: “Global Aging” © 3 1 Every 8 Seconds a U.S. Baby 20 N Boomer Turns 65* SIG Y 78 million born B T between 1946-1964 H P O C *U. S. Census Bureau G I YR DE The Aging of the Boomers • Pop. age 85+ (“Oldest Old”) expected to more than triple from 5.7 million (2010) to 19 million (2050).* • Age 100+*: Y • U.S. only 43rd of 224 countries in B % of pop. T 60+ (U.N. 2007). H • World Population (HSBC G 2004): I – World Pop. 1900 R= 1.65 Billion. Y – World Pop. 60+ 2050 = 2 Billion. P O C will effect us long “Global Aging” before “Global Warming”. * U.S. Census Bureau © 3 1 Individuals who in 1968 thought they would change the world, by 2028 Actually will: N G• I S DE • 1900 U.S. Census: 3,536 people age 100+. • 2050 U.S. Census (Est.): 834,000 age 100+. • NOT an American phenomenon: Outcome: • • • • • • 20 Travel Entertainment Retail Food Technology HEALTHCARE HOUSING Largest Strategic Questions? © 3 1 0 1. Who will take care of 2them? N Glive? I 2. Where will they S T H G C P O I YR Y B DE Issue #1: Collapse of “Three Legged Stool of Caregiving” Approx. 80% of current senior care is provided by © 3 friends): 43.5 million unpaid “Caregivers” (family or 1 0 2 N • Time (already collapsed): Dual-working spouses means 44% of G Itime available to dedicate caregivers are now men*, but combined S to task may be LESS. (*National Family Caregiver DE Association) Y B one-fifth of family caregivers live • Proximity (collapsing): Nearly T more than an hour away*, with percent expected to increase each H G I year. R Y P • Energy (preparing to collapse): If your O C Mom is 100…how old are YOU? (Family Caregiver Alliance) • 30+% of family caregivers are over the age of 65 today. (U.S. Dept. Of Health and Human Services) Issue #2: Professional Caregiver Labor Shortage Retirement of “Boomers” will create critical gap in labor pool: • 35 million more jobs of any kind than people to fill them by 2030. (GAO) • 2 million LTC nurses and nurses aides today, 6 million needed by 2050. (U.S. DHHS/DOL) C P O I YR T H G “Partial” Answers… © 3 1 1. Maximize recruitment of new and/or available workers to Long Term Care: • “Can’t outsource our seniors!” N G 20 I S • E Individuals 65+ will be one-fifth of U.S. D pop. by 2030. 2. Look to older adults to keep working: Y B • (U.S. Census Bureau) 70% of current workers 50-70 plan to working during retirement. (AARP) 3. Open borders to legal immigration for high priority (LTC) jobs. • AHCA lobbying “special” visa for 400K LTC workers/yr. (Wall Street Journal) …the rest of the answer. “The Golden Triangle” • Congregate Staffing: 20 © 3 1 • Group available LTC workers in facility-based environments vs. “windshield time” delivering care in individual homes. • Need to decide if supported home care is a right or a privilege. – Ex: Home and Community Based Services (HCSB). N G I S E system. • The most inefficient long term care delivery D – Gov’t. doesn’t pay for “Home Y School”. B T • “Nana” Technology : H seniors to remain • Utilize technologies thatGallow I independent longer and/or make congregated R labor more productive. Y P O • CongregateC Housing: ™ • Create housing models where seniors WANT TO LIVE. – Need to understand Boomer “Psychographics”. Part II: “Nana” Technology N G P O C © 3 1 20 “Microchip-based technology I S designed, intended, or that can E D otherwise be used to improve Y Bquality of life for older adults.” T H G I YR ™ http://en.wikipedia.org/wiki/Nana_technology - A. Carle (2004) Technologies Making A Difference TODAY: Medications Management: • #1 cause of hospitalizations for those 65+. (CDC) MedMinder™ C 3 1 will become • 60% of afflicted 0 lost (“critical2wandering incident). N • Up toIG half (47%) may die if not S found E within 24 hours. (Alz. Assoc.) D www.medminder.com P O Alz. Wandering:© I YR T H G Y Navistar™ GPS Shoe B www.aetrex.com Technologies Making A Difference TODAY: Health & Wellness Monitoring: N G 20 © 3 1 I S E D • Bedroom, Bath, Med Cabinet, Kitchen Y • “Reports” emergencies to caregiver B or professional via internet. T Provides “Telehealth”: H G •Temperature, BP, Weight I R senior via dedicated “Communicates” with Y P GrandCare channel or HOME BASE : O C • Reminders Uses sensors to establish baseline of “Normal” Activity: • Video/Photo’s • Greetings www.grandcare.com Technologies For TOMORROW… Falls: • • • 1-of-2 individuals 80+. #1 cause of death due to injury for those 70+. (CDC) Need to go from “Alerts” to “Avoidance”. “Self Parking Walker”HT G I YR • Significant % of falls related to “transfer” to/from walker. • Remote/voice controlled. P O C Carnegie Mellon www.cmu.edu “Smart Shoes”3© 1 0 2 Jim Collins (Boston University) • 1/3 of falls related to vestibular N G disorders in elderly. I balance S E Study: 73-year olds had •DPilot Y B same balance as 23-year olds. “Nana” Technology…cont’d Health & Wellness Monitoring: © 3 1 “Magic Medicine Cabinet™ ” “Smart Shirt” 20 N G (Accenture Corp.) • Face recognition. • “iTextiles”. • Voice communication. T H G C P O I S D•EVital Signs & Safety Alerts. (Sensatex, Inc.) I YR Y B Technologies for tomorrow…ROBOTICS: At Home: “AR” - Assistant Robot (Tokyo University) • http://www.youtube.com/watch?v=--wEgmNzs0w T H G C • • Sweeps, does laundry, load/store dishes. P O LTC - Back Injuries: © I YR 3 1 0 #1 cause of health care worker comp claims. #1 cause of permanently “lost” LTC worker. N G 2 I S “RI-MAN™” (Riken Labs) DE Y • Can “See”, “Hear”, “Smell”. B• Currently lifts up to 90 pounds. • Next phase to be designed for assistance to Japanese elderly. • 24/7/365. • No injury. • No lost worker. • No OT/Agency. Part III: The Next Generation of Senior Housing “Senior Housing” today offers more choices than © ever*… • • • • • 3 1 0 Independent Living (approx. 7,500 communities). Assisted Living (approx. 40,000 communities). CCRC’s (approx. 2,500 communities). T = 50,000 communities Projected to double to 100,000+ communities by 2030. N G Have come a long way T since “Nursing Home”H as only option.. RIG Y B Y P O C * Various sources including NIC, NCAL, ALFA, AHSA Photo Courtesy of Sunrise Senior Living I S DE 2 So What’s The Problem? © By 2050, there will 3 1 0 2 be more than N G I TWO BILLION S E D people in the world Y B over the age of 60… T H G I R Y P O C © 3 1 “And every one 20 N of them will be G I S E D a unique Y B T INDIVIDUAL.” H C P O G I YR “When Boomers were growing up there were three flavors of ice cream; now there are a thousand.” - Drew Leder, Prof. – Loyola College T H G C P O I YR • Boomers will demand even MORE © 3 1 choices in senior housing. • And they have CRITICAL MASS and 20 N G I S E D • Need a “Portfolio of Products” Y B their needs. meet PURCHASING POWER to get it: • Control more than 70% of wealth in U.S. (Federal Reserve Board) • Nursing Homes = “Coke” • Assisted Living = “Diet Coke” • CCRC’s = “Cherry Coke” to Three more “Boomer” facts to know: 1. Today’s retiree’s want to remain active and 3© intellectually challenged. • • N G 1 0 2 U.S. cited as having invented concept of the “Golden Years”. Lasted only ONE generation. (HSCB/Harris Interactive: “The Future of Retirement” worldwide surveys). More golf courses closed than opened in the U.S. in 2005, for the first time in more than 50 years. I S DE Y B Home: 2. NOT tied to their Family T H • Dell Webb Survey : 59% of current U.S. 40-49 year olds (Middle Boomers) plan G I to move when they retire. R Y • Senior Advantage Real Estate Council Survey: Only P Only 16% O of current retirees want to move to an age restrictedCcommunity. • “Escape from Elderly Island”. 3. THEY HAVE NEVER BEEN ALONE. suburbs. © 3 • Attended large High 1 Schools. 20 •N Graduated from large G I universities. S DE • Worked for large companies. • Ready to move/live together… if we offer the housing choices they desire. • Created large T H G C P O I YR Y B 20 © 3 1 N The New “Flavors” of G I S E D Senior Housing… Y B T H G I R Y P O C Housing for different “Cultures”… Asian-Americans: “Aegis Gardens” - Fremont, CA. • 46 AL, 18 Alz./dementia. N G I S E D • Street and room #’s changed to avoidYthe B number “4”. T • Aegis Corporate uniforms were changed from H blue to maroon. G I • Asian cuisine, includingR Wok cooking and Y Sushi. P O • Activities include Tai Chi, Chinese Opera, C Calligraphy. • All 50 staff speak Mandarin, Cantonese, or Japanese. • Feng Shui consultants involved in architecture. www.aegisliving.com/locations/gardens Photo A. Carle 20 © 3 1 Housing for different “Orientations”… “Rainbow Vision” – Santa Fe, NM © 3 1 • 60 Condo, 60 IL, 26 AL. • Dedicate to “Lesbian, Gay, Bisexual, and Transgender” individuals (LGBT’s). • Billie Jean King Fitness Center & Spa. • Truman Capote Dining Room. • “Drag Queen BINGO”. • At least a dozen similar communities open or in development since 2005. N G T www.rainbowvisionprop.com H G I R Y P O C •“You Are Finally Home”. Photo Courtesy of Rainbow Vision Y B I S DE 20 “Holistic” Housing… Spring Hills Senior Communities: • 10 communities (FL, OH, NJ, VA) • “Signature Touches™” I S E D Appreciation, Creative Writing, Brain Training. Y Body: B T • Nutrition: Locally grown food, whole H grains, heart-smart entrees. G programs for I • Fitness: Evidence-based R low impact aerobics, stretching, balance, Y P strength training. O Spirit:C Holistic health care, spa, massage, • Commitment to “Healthy Living” • Mind: Master Gardening, Art, Music • • N G chiropractic, mental health counseling, educational classes, external volunteering. www.spring-hills.com 20 © 3 1 Housing for “Alums”… “UBRC’s” - University Based Retirement Communities© • U.S. Boomers are the most college educated demographic in history. (Mature Market Inst. • More than 100 communities open or in development. • Notre Dame, Stanford, Duke, Penn State, among others. • “Perfect Storm”: Y B • • • N G I S DE • 89% H.S. grad, 29% Bachelor’s or higher. T H Residents gain access to active, intellectually G I stimulating, intergenerational environments. R previous customers Universities “recycle” Y P and gain potential donors. O Senior Housing Providers tap “brand C loyalty” established 50 years prior to purchase! Photo Courtesy of The Village at Penn State 20 © 3 1 And in the Future? “S.S. Assisted Living”? “Outsourced Seniors”? • Bea Muller: 89 year-old widow lived on the QE2 from 2000-2008: • • • (2004) compared cruise ship fees to assisted living: T H G Difference = $11/month. • Three cruise C P O 0 2 • Nicaragua, South America: N IG •S$800/month rents a beachfront home, including utilities - and E D fulltime Housekeeper. (NBC Nightly News) Y B ship companies offering or establishing “Residential Ships” for retirees by 2015. I YR © 3 1 seniors worried about “outliving” their savings. Visited 41 cities, 25 countries, 5 continents each year. Received all housekeeping, meals, and activities. On board hospital and medical staff. • American Geriatric Society Survey • • Many • Est. 1,000,000 U.S. retirees currently living in Mexico. (State Department) © 3 1 “Swedish 20 N G proposition: I S E D Send the Y B T elderly to IGH R Y Thailand” P O C February 13, 2013 Related “Niches”: N G T H G C P O I YR Y B I S DE 20 © 3 1 My favorite “Niche” community… Pasco County,3© FL: “Nudists 1 of North 0 • “Nudist Mecca 2 N consider creating America” G I S American Association assisted living DE for Nude Recreation: Y facility” T B • Est. 50,000 nudists in U.S. C P O H G I YR (July 3, 2008) • Median Age as high as 55 Final Thoughts… © 3 1 In the next two decades individuals20age 65 and N of every 5 older will come to represent I1Gout S U.S. citizens. They will D beEready to embrace Y new technologies, new B forms of retirement, T and new forms H of senior housing… C P O G I YR Will WE be ready for THEM? 3© N G T H G C P O I YR Y B I S DE 1 0 2 Questions… Contact Information: Andrew Carle, President Carle Consulting, LLC Email: [email protected] Phone: (703) 835-0961 I S DE N G © 3 1 20 Y Executive-in-Residence, Program inBSenior Housing Administration T George Mason University H Fairfax, VA G I Email: [email protected] R Y P Web: http://seniorhousing.gmu.edu O Phone: (703) 993-9131 C THANK YOU!