Untitled - 98.7 The Coast

Thank you for taking the time to look over this information in regards to advertising with Coastal
Broadcasting; 98.7 The Coast WCZT and 106.3 WJSE, South Jersey’s most listened to Radio Stations;
covering Cape may, Atlantic, and Cumberland Counties. It is our mission to provide listeners with local and
national news, weather and sporting events as well as the music you and your potential clients want to hear.
98.7 The Coast WCZT entertains listeners with an adult top 40 format. This station is geared towards the
21-54 year old female/male demographic. The Coast is the #1 at work listened to radio station in South
Jersey, for over two decades now.
106.3 WJSE is the ONLY Alternative Rock radio station in all of New Jersey. This station is geared towards
Adults 18-49. WJSE is a trusted, branded, proven radio success at the shore.
In the car or office; on the beach or boardwalk, Radio is reaching all of your potential customers 24 hour a
day, 7 days a week with a fun, creative form of advertising. We are in Business to bring more business to
you. We take pride in building working relationships.
Advertising is the key element in making any business successful. Coastal Broadcasting will build an
Advertising Campaign that will brand your business with unlimited growing potential. Be a part of the
Coastal Broadcasting Family with South Jersey’s two legendary radio market leaders 98.7 WCZT & 106.3
WJSE.
Jennalee Cooker
Account Executive
Cell: (609) 602-7580
Email: [email protected]
While on vacation in South Jersey, what media source do you turn to?
# of people who answered survey question 4,858
* Information provided by Morey’s organization survey 2012 (Newspaper and Radio surveys done separately)
WCZT Listener Profile:
A 25-54 & A 18-34
Family Oriented: Looking for
products and services that will
better serve their family and
home.
Working Professional: Well
Educated, Financially Stable ,
Hard Working Adults.
Rational Buyers: They do
research for the best quality at
the right price.
They are information seekers armed with 10-times the information of
past generations prior to point of purchase. If you are not reaching
them with your message you won’t be considered
We can attribute the success of many Boardwalk Hall events to the dedication
and strength of our marketing and media partners. When we incorporate the
Coastal Broadcasting stations; WCZT & WJSE we know we can reach an
important market through cost-effective campaigns. Our reps always ensure we
are satisfied with our investment. - Valarie McGonigal - Marketing Director
Coastal Broadcasting has helped the Cape May-Lewis Ferry capture our target audience.
The entire staff has been very easy to work with and helpful in promoting our service. We
plan to continue our partnership with Coastal Broadcasting in future years.
We’ve been advertising on Coastal Radio Stations now for six years. As part of our over-all marketing
goals, advertising on the popular WCZT and WJSE radio stations has allowed us to easily and
effectively achieve three important goals: to circulate visitors to our many attractions, to communicate
to our rising second-home owner population and to raise awareness of the work of the Cape May
County Department of Tourism and the Southern Shore Regional DMO.- Cape May County Tourism
Director Diane Wieland