MD08_brochure:Layout 1
Transcription
MD08_brochure:Layout 1
DOCTOR & DENTIST PROFILES A special section within the Dallas/Fort Worth Medical Directory This section is available exclusively to healthcare professionals. Detail your practice, your caring staff, your specialty, the latest technology you offer, awards of recognition, and more in a profile that will be created specifically for you. Each spread, full, or half-page profile includes professional photography and copy, as well as contact information including phone number, address, e-mail address, and web site. DOCTOR & DENTIST PROFILE RATES (NET)* SIZE WORD COUNT RATE Two-page spread, 4C Up to 350 $15,775 Full page, 4C 1/2, 4C Up to 200 $8,950 Up to 150 $4,980 1/4, B/W Up to 100 $1,875 (Quarter-page ad includes black-and-white headshot only—provided by client) • Profiles above the stated word limit will be cut. All profiles must adhere to the style guidelines of D Magazine and will be edited by D Magazine. COMING IN JUNE 2008 • Costs include quality photography session and complete design, copy creation, production, and pre-press services, except for quarter-page advertisers. Quarter-page advertisers need to supply their own picture and copy. No-show, and re-take fee for photo session: $400. • To reserve your profile space, send in the attached contract. DISPLAY ADVERTISING RATES (GROSS)* FOUR COLOR Full page 2/3 page 1/2 page 1/3 page COVER RATES $9460 $7,600 $5,850 $3,875 Cover #2 $11,550 Cover #3 $10,900 Back Cover $12,500 * Display frequency discounts available to D Magazine contracted advertisers. Art production available Profile/Ask the Expert Space Reservation Deadline: March 19, 2008 TWO-PAGE SPREAD Ad Space Reservation Deadline: March 28, 2008 Ad Materials Deadline: April 4, 2008 For more advertising information, contact Kym Rock, Advertising Director, at 214-540-0107 or e-mail [email protected]. HALF PAGE & QUARTER PAGE FULL PAGE 4311 OAK LAWN AVENUE, SUITE 100 DALLAS, TX 75219 WWW.DMAGAZINE.COM A comprehensive directory of Dallas/Fort Worth Doctors, Dentists, and Senior Living Options brought to you by the editors of DMagazine. Plus: Doctor & Dentist Profiles Learn more about Dallas’ top healthcare professionals. WHY DALLAS-FORT WORTH MEDICAL DIRECTORY? The 605,600 monthly readers of D Magazinehave spoken: they care about leading a healthy lifestyle and being educated on issues concerning their health. To service our readers’ healthcare needs, D created a special publication that serves as a comprehensive medical resource. The Dallas/Fort Worth Medical Directory will include a detailed listing of specialty clinics, hospitals, licensed doctors, and dentists in the Dallas/Fort Worth area, including area of specialty and contact information. This annual publication is a long-lasting medical reference. HERE’S WHAT THE 2008 DALLAS/FORT WORTH MEDICAL DIRECTORY WILL OFFER: New in 2008: Introducing quarter-page ad space available within the physician and dentist listings. Offered on a limited basis, these ads will be strategically placed to fall within the listings of your category, enabling your practice to stand out among your colleagues and D Magazine readers. Only spaces listed below are available with discounts offered to multiple ad placement clients within the Medical Directory. Listing categories # of ads available Anesthesiology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Cardiovascular. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Colon/Rectal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Family Medicine. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4 A directory of local doctors, dentists, and senior living options: • Doctors listed by specialty • Contact information Gastroenterology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 Physicians: Please e-mail [email protected] to confirm your corrections or additions to the complimentary physician, dentist, and senior living listings for 2008. General Surgery. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 General Dentistry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 General Practice . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Gynecology/Obstetrics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Hematology/Oncology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Internal Medicine. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 ADVERTISING OPTIONS: Neurology/Neurosurgery. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Doctor profiles: A special section in which medical professionals have a unique opportunity to showcase their specialties, career accomplishments, and commitment to excellence. Ophthalmology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Orthopedic/Orthopedic Surgery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Pain Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 Pediatrics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Plastic Surgery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Psychiatry. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Pulmonary. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Radiology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 ASK THE EXPERT RATES (NET): $9,300 PRESBYOPIC LENSES » Rheumatology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 SPECIAL ADVERTISING SECTION ASK THE EXPERT THE DALLAS-FORT WORTH MEDICAL DIRECTORY PRESBYOPIC LENS IMPLANTS Urology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 EXPERT M any patients today have difficulty focusing the eye on nearby objects, a dysfunction that becomes increasingly more difficult with age. This condition, known as presbyopia, is caused by decreased elasticity in the natural lens of the eye, but a variety of treatment options are available to correct these problems. Take time to learn more about the following procedures before meeting with your eye doctor to discuss which is most appropriate for you. CRYSTALENS® Crystalens® is an accommodating lens implant that adapts to meet a variety of vision disabilities, providing a continuous range of vision for far, intermediate, and close-up distances. Turning back time, the lens mimics the eye’s natural process of accommodating, reducing, or eliminating dependence on contact lenses, bifocals, and reading glasses. In a procedure similar to cataract surgery, the natural crystalline lens is removed and replaced with an intraocular lens implant. Performed in an average of 15 minutes, this procedure is one of the most common vision correction services offered today. This out-patient procedure doesn’t even require stitches. REZOOM™ Specifically designed for patients who are 60 years or older, the ReZoom™ lens is a multi-focal implant that provides improved vision both for near and far objects. Thus, ReZoom™ is an improvement over traditional single- Pricing: lens implants, which give patients quality vision only at a distance, making it necessary to use reading glasses to view objects that are near. This revolutionary lens can also be implanted at the same time as cataract surgery. RESTOR A revolutionary way to leave your glasses behind, the ReSTOR intraocular lens is uniquely designed to improve vision at all distances and is a perfect choice for cataract patients. Sound waves are used to gently break the eye’s natural lens into small pieces that are removed before the ReSTOR lens is inserted into the membrane that originally held the natural lens. Stitches aren’t required for this procedure, helping patients quickly return to normal activities. Presbyopia is caused by decreased elasticity in the natural lens of the eye Quarter page ad only Multiple MD Ads $4,850 $3,600 90 · D MAGAZINE · MEDICAL DIRECTORY 2006 Art production is available for your display ad if desired for $300. Photography is available for an additional $400. • The Dallas/Fort Worth Medical Directory will be mailed with the June issue of D to all home subscribers— approximately 43,000 copies. • The Dallas/Fort Worth Medical Directory will be mailed to all of the doctors listed within the directory—approximately 10,000 doctors and dentists. • The Dallas/Fort Worth Medical Directory will be distributed at Senior Citizen Centers. • Distributed to 8,000 professional waiting rooms. Orthodontics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Otolaryngology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 Ask the Expert: Placing your display ad in Ask The Expert guarantees an additional page of advertorial copy, placed across from your ad and focused on the nature of your business. You will have exclusivity in your area of expertise within this section and your input will guide the special sections editor with content for the advertorial page. WHERE WILL D’S READERS FIND THE DALLAS-FORT WORTH MEDICAL DIRECTORY? LIMITED SPACE AVAILIBILTY D MAGAZINE DELIVERS D Magazine serves the affluent leadership class of Dallas/Fort Worth with its own style of service journalism: witty, provocative, and useful. As one of the best-selling city magazines in the United States, with one of the highest average household incomes, D Magazine influences where people live, what they buy, and what they look for in achieving the best Dallas has to offer. • 72% of D readers are female. Studies show that women typically make most health-related decisions for couples and families. • Average reader age is 52.1. • More than 73% have completed four or more years of post-secondary education. • Average annual household income is $227,400. • Average net worth is $1.2 million.