rob affuso

ROCK ASYLUM FOUNDATION
1662 66th St Suite 2R
Brooklyn, NY 11204
www.rockasylum.org
Board Of Directors
Paulie Z
(Founder/President)
David E. Bennett, CPA
Kenneth R. Findlay
Sherry Wyatt Polistina
Honorary Board
Rob Affuso
Doug Aldrich
Steve Augeri
Chris Barron
Lance Bass
Joey Cassata
Corey Feldman
William Forsythe
Jose Hernandez Jr.
Gary Hoey
Chris Jericho
Zenon Konopka
Donovan Leitch
Constantine Maroulis
Cathy Moriarty
Dave Navarro
Eddie Ojeda
John Popper
Marky Ramone
Warren Sapp
Alex Skolnick
Dee Snider
Jeff Scott Soto
Ron "Bumblefoot" Thal
Rich Ward
David Z
A SPECIAL INVITATION FROM
ROCK ASYLUM FOUNDATION
Advisory Board
Robin Corlew
Chris DeNinno
Lisa Fernandez
Joshua Gunsberger
Karen LaRossa
Ofrit Peres
Barbara Snow
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
Dear Friend,
I would like to invite you to become a part of my vision for The Rock Asylum
Foundation. Rock Asylum is a non-profit organization dedicated to creating truly
unique learning experiences for elementary age students through the medium
of music. I believe that through original music, both recorded and live, we can
engage students and heighten retention and understanding of the Common
Core Standards. My goal is to put the EDGE in education.
It is my mission, and therefore the mission of this program, to write songs creating
a truly original catalog of music, targeting academic curricula and social issues
that many students in today’s educational atmosphere find challenging,
combining education and entertainment in a way that speaks to children.
As part of the platform for this mission, concerts will be donated to schools with
the purpose of inspiring students to participate in learning songs that highlight
and enhance their academic studies. By actively engaging the whole child, I
believe that they are inspired to pursue academic and personal success, which
in turn produces creative, well- rounded individuals. We aim to use rock music as
a vital educational and motivational tool.
As it is my mission to see this project come to fruition. Our concerts and songs for
children have consistently received high praise from principals, teachers, and
parents for actively engaging the children and exposing them to educational
content in a new and exciting way. We have completed our first song Scientific
Method and created a music video for ir as well. This is the first of many songs
that will eventually makle up our “Rocklopedia.” You can see the video at
http://rockasylum.org/audio&video/musicvideos.html.
In a Daily News article published on November 3, 2011, Jacob E. Osterhaut
wrote about a Rock Asylum performance at P.S. 119 in Brooklyn, where students
were quoted thanking Paulie for his original song ‘Scientific Method’. Ten year
old Jonathan Condell was quoted as saying “I like the song because it helps me
remember all the steps.” Another student Kyron Greene remarked, “They made
songs on what we are learning.” This demonstrates the need for our mission, to
bring music into other academic areas, helping children learn in creative and
dynamic ways. On April 27th 2012, NY1, a major NYC news channel, did a story
on Rock Asylum and named me NYer Of The Week! I was extremely honored,
but more importantly I was happy to know that millions of people were able to
see what we are doing and how it’s working. Needless to say our website views
skyrocketed and we gained a lot of new supporters. You can view the piece at
http://rockasylum.org/news/press.html
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
As a former public school teacher, I feel passionate about the need to connect
education and inspiration in our schools, and I’ve witnessed the magic that
happens when learning is combined with music. Your contribution will go toward
helping me to realize my vision of taking this inspiring “edu-tainment” experience
on the road, reaching students across the country.
Please review the enclosed proposal of how you can become a part of our next
exciting event that will raise funds and awareness for Rock Asylum. Previous
sponsors have received tremendous exposure at our past events and our Oct
12th event where we honor Dee Snider and bring together the music and
entertainment industry for a great cause will be even more prestigious.
I would be honored to have you on this journey with me. But more importantly,
the countless children whose lives you would be directly affecting in a significant
and positive way are the ones you would be honoring the most.
Thank you for your time.
Sincerely,
Paulie Z
Founder / President of Rock Asylum Foundation
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
FALL 2012 BENEFIT ROCK CONCERT
OCT 12th - WEBSTER HALL, NYC
PRESENTING SPONSORSHIP OPPORTUNITY
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Title role in the event: “Your Company” Presents “Rock Asylum”
Logo placement on the step & repeat banner (prime placement)
Prominent signage at the event (prime placement)
Company logo on the exclusive Rock Asylum t-shirt
Company logo on all promotional materials (online and printed)
Mentions from the stage
Company logo on the video screen behind the drum kit throughout the night
Product sample and/or coupon distribution in event gift bag
10 VIP tickets for your company on the night of the event
PLATINUM SPONSORSHIP OPPORTUNITY
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$25,000
Logo placement on the step & repeat banner
Prominent signage at the event
Company logo on the exclusive Rock Asylum t-shirt
Company logo on all promotional materials (online and printed)
Mentions from the stage
Company logo on the video screen behind the drum kit throughout the night
Product sample and/or coupon distribution in event gift bag
6 VIP tickets for your company on the night of the event
GOLD SPONSORSHIP OPPORTUNITY
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$50,000
$10,000
Mentions from the stage
Company logo on the video screen behind the drum kit throughout the night
Product sample and/or coupon distribution in event gift bag
4 VIP tickets for your company on the night of the event
SILVER SPONSORSHIP OPPORTUNITY
 Company logo on the video screen behind the drum kit throughout the night
 Product sample and/or coupon distribution in event gift bag
 2 VIP tickets for your company on the night of the event
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
$5,000
---------------------------FAQ------------------------WHY IS THIS IMPORTANT NOW?
Modern educators know the importance of educating the whole child. By
teaching students their academic disciplines through the performing arts, you
develop a class of students able to think not just quantitatively, but qualitatively.
All too often, music and arts programs are the first to be reduced or summarily
eliminated from school budgets. As “teaching to the test” has sadly become
more the status quo of education, it is the children of low socio-economic
communities who suffer most when budgeting for that paradigm.
It is a disservice to our youth to deprive them of the inspiration, educational
opportunity, and joy the gift of live music can bring. Rock Asylum’s mission is to
bring that gift with a positive, educational message to students in schools where
live music programs do not exist or have been cut.
At P.S. 119, the first school to receive a free Rock Asylum concert, dozens of
students credited the experience with inspiring them to want to learn to play an
instrument and/or write song lyrics of their own.
As we’ve seen firsthand, children are motivated to learn in different ways. Their
individuality flourishes through creativity, and their creativity in turn engages the
whole of the student, jump-starting their love of learning. Through the Rock
Asylum Foundation, we intend to reach as many students as possible, especially
those whose individuality has not been accounted for by too broad a system,
incapable in scope of addressing the individual needs students with different
learning styles. Our goal is to put the EDGE in education.
And this is what we do. A Rock Asylum performance is more than just a concert,
it is an interactive experience between the musicians and the students. It
encourages student participation through active listening, higher order
questioning, and following verbal directions for activating imaginations through
storytelling. This project is worth investing in as a parent, music fan, believer in
music education, child advocate, educator, or anyone who envisions a future
full of creative, inspired, well rounded adults.
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
WHO ARE WE?
Paulie Z, a professional musician and former teacher, founded Rock Asylum.
Along with his band, ZO2, Paulie has toured with bands such as KISS, Poison,
Twisted Sister, Stone Temple Pilots, and Alice Cooper. By day, he doubles as a
children’s entertainer with his other band, the Z Brothers, and has been working
with children from ages ten and under for over a decade.
As he progressed in his career, Paulie began noticing a significant lack of
inspiration and motivation with the students he came across in regard to their
schoolwork. He also noticed the same students that struggled with their
academics had no problem remembering the lyrics to their favorite songs. The
questions Paulie asked himself were, “What would happen if we could write
modern rock style songs that were composed specifically for students’
academics? What if we supplemented their traditional lesson plans with radio
standard rock music? How much cooler would learning be if Bon Jovi wrote a
song about how the three branches of government functioned?” We ourselves
might better understand how that works today.
Paulie found a bunch of like-minded people who share that same vision, of a
future where every lesson plan will have a corresponding rock song, and
learning of any kind is not limited to merely information, but experience. We
personally would have paid a lot more attention in Chemistry if the Beastie Boys
played “Sounds of Science” for us in person.
Many people share a vision of using music to help kids do better in their
academics. People who feel music is not expendable or recreational. People
who know that music, when utilized properly, can be a powerful tool to unlock
the potential to do well in ALL subjects. These are the people who make up the
creative team of Rock Asylum!
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.
WHAT WERE SOME HIGHLIGHTS FROM PAST EVENTS?
There have been three smaller scale fundraising events so far and all of them
were slam packed. There were fashion shows, celebrity catering, and the
infamous “purple carpet”. Some of the celebrity guests that walked the carpet
were Dee Snider (Twisted Sister, A&E series “Growing Up Twisted”) and the Snider
family, Marky Ramone (The Ramones), Bill Cowher (legendary NFL coach),
Warren Sapp (ex-NFL player), Steve Augeri (Journey), Constantine Maroulis
(American Idol, Rock of Ages), players from The NY Rangers hockey team and
many more. At our fall 2011 event Constantine Maroulis and Steve Augeri joined
ZO2 on stage for a stellar rendition of Journey’s “Don’t Stop Believing” which
had the crowd roaring with excitement. Recently we held our first annual Spring
Benefit Kids Rock Concert where parents could come with their kids and
experience a full on rock show with all proceeds going to the foundation. The
place was packeds with exuberant wide-eyed children from ages 5-10 smiling
ear to ear with fists in the air. They rocked to all the original songs as well as some
cover songs and of course the Scientific Method.
HOW MANY EVENTS WILL THERE BE?
We will host two fundraisers each year: one in the spring and one in the fall. The
spring concert will be for children and their families and the fall concert will be
geared towards adults. Paulie Z and The Rock Asylum Band will perform at both
events with a set tailored to their audience. In addition to live music, both events
will have the infamous “purple carpet” step-and-repeat, catering by celebrity
chefs, auctions, gift bags and more. The money raised will cover operational
and concert costs and contribute to developing a thriving non-profit
organization that serves and inspires tens of thousands of children each year.
The goal is to eventually do a national Rock Asylum tour annually so we can
donate free concerts to schools in as many cities as possible. Future plans
include bringing in other artists to perform concerts in schools.
Paulie Z * [email protected] * www.rockasylum.org
Rock Asylum Foundation is a 501(c)(3) non-profit organization.