Siemens Home and Office Communication Devices Marc

Transcription

Siemens Home and Office Communication Devices Marc
Siemens Home and Office Communication Devices
Marc Achhammer, Head of WiMAX
Rome, January 2008
SHC Facts & Figures
Founded:
10/2005 as 100% subsidiary of
Siemens AG
Legal form:
GmbH & Co. KG,
Headquarter:
Munich, Germany
Employees:
2.300 worldwide / 1.700 Germany
Revenue:
800 Mio. Euro
Management:
Jochen Eickholt (CEO)
Thomas Kresser (CFO)
Stephan Wippermann (CMO)
Global Presence: 69 countries
Production Site:
Bochholt, Germany
Market Position:
No. 1 in DECT worldwide
No 2 in Gateways
No. 1 in ADSL-modems
© SHC GmbH & Co. KG - confidential - page 2
SHC Italy
Founded:
08/2005 as 100% subsidiary of
Siemens AG
Headquarter:
Milano
Employees:
20
Revenue:
35 Mio. Euro
Management:
Thomas Kresser (President)
Fabio Casati (CEO)
Giovanni Trabattoni (CFO)
Production Site:
Bochholt, Germany
Market Position:
No. 1 in DECT
© SHC GmbH & Co. KG - confidential - page 3
Siemens Home and Office Communication Devices is
present in 69 countries around the world…
HQ
© SHC GmbH & Co. KG - confidential - page 4
SHC Product Portfolio
Overview
Product
segments
Cordless Voice
Voice
innovation
Design
Home Media Devices
Broadband
DSL
WiMAX
innovation
DVB
Products
• Cordless
phones
• System
phones
• Corded phones
Channels
Regions
Technologies
Position
•
•
•
•
VoIP phones
WLAN phones
Encrypted phones
Customer
specific phones
• Operator, retail, enterprise, ISP
• Strong in Europe and US/Canada
• DSL integrated
gateways
• New RF and
antenna
technologies
• Residential in-house
modem & gateway
• Outdoor & nomadic
devices
• Best in class technology
• Operator, Infrastructure
partner (e.g. NSN)
• Global, strong in LAM
• DVB-T/C/S
• Networked set-top boxes
• Streaming devices
• Operator, Retail, ISP
• Market entrance in Europe
• DECT, VoIP (SIP), IP, WLAN, Bluetooth,
remote management
• 802.16-2004 & 2005
• Launch of 802.16-2005
in 2008
• DVB, IP, MPEG, Encoding,
QoS, remote management
• Leading market position
• Leading position in
WiMAX CPE
• Strong position in DVB-T
and Spain
© SHC GmbH & Co. KG - confidential - page 5
Usage scenarios
Usage is key, standard is enabler
802.16-2004/2005
WiFi
Business
SME, SOHO
802.1
6-200
4/200
5
Outdoor
Modem
80
2.
16
-2
00
4/
20
05
router
80
2.
16
-2
00
5
Fully mobile
Îndoor
modem
Residential
Fixed / portable
Hot Zones
Nomadic mobility
Addressed by SHC
© SHC GmbH & Co. KG - confidential - page 6
Market forecast
Subscribers by device in the regions
0,37
Eastern Europe
0
1,43
4,61
0,07
North America
1,62
0,01
1,35
0,48
10,54
0
6,8
0,36
1,43
0,02
Western Europe
3,03
0
1,92
1,04
Asia Pacific
8,49
0,39
11,22
0,04
6,38
0,04
Middle East
0,34
Latin America
0
0
0,53
0
0,57
0
1,7
0,24
1,04
0,57
0,12
1,41
million subscribers
Fixed device WiMAX
Portable device WiMAX
Mobile device WiMAX
Africa
2007
2007
2007
0
0
2012
1,28
0,41
2012
2012
Source: Informa 2007
© SHC GmbH & Co. KG - confidential - page 7
SHC WiMAX IEEE 802.16-2004 portfolio
Enhanced indoor
connectivity
Gigaset WiMAX Pack
Basic indoor connectivity
Outdoor Connectivity
Gigaset SE471
Siemens 2010
4 LAN, 2 FXS, WiFi, USB
Indoor VoIP modem
1 LAN
Outdoor modem
1 LAN, PoE
WiMAX modem and indoor
gateway
Available
Available
Available
© SHC GmbH & Co. KG - confidential - page 8
WiMAX Residential Modem SE 471
Fully compliant to 802.16-2004 CW2 and upgradeable to 802.16-2005 CW1
Outdoor
Antenna
Gain: 18 dBi
1 LAN
SE 471
Desktop
Antenna
Gain: 7 dBi
Product Highlights
ƒ
ƒ
ƒ
ƒ
ƒ
3.4-3.6GHz band
1.75, 3.5 and 7 MHz channel bandwidth
Up-to 26 dBm output power
QAM-64 in up- and downlink
Multi-Level QoS for VoIP and video streaming as
well as SLA-enforced
ƒ Remote configuration, management and
software upgrades (Web, FTP, TFTP)
ƒ Many networking features (e.g. VLAN)
ƒ Upgradeability to 802.16-2005 CW1
¾
¾
Possible in H1/2008 on customer demand only
Based on Intel’s Rosedale 2 chipset (therefore
no upgrade to CW2 possible)
© SHC GmbH & Co. KG - confidential - page 9
SHC WiMAX 802.16-2005 portfolio
Overview
Personal Broadband
to
n
d
sig lize
e
D i na
f
be
Enhanced Indoor
Connectivity
Swift
PC-Card/
USB-adaptor
Available Summer 2008
Basic Indoor Connectivity
Condor & Eagle
Outdoor Connectivity
to
n
d
sig lize
e
a
D in
f
be
Crane
Outdoor Modem
1 LAN, PoE
Indoor Gateway
4 LAN, 2 FXS, WiFi, USB
Gigaset SE681
Falcon
Indoor modem
1 LAN
Indoor VoIP modem
1 LAN + 1 FXS
Available June 2008 on
Available April 2008 on
Available ~Summer 2008
Availability date and feature setting may change without notice © SHC GmbH & Co. KG - confidential - page 10
SHC WiMAX 802.16-2005 portfolio
General features of all products
‰ Chipset: Sequans 1130
¾ “Best of WiMAX World USA 2007 Award for Chip Design”
‰ Fully compliant to 802.16-2005 Wave 2
‰ Support of 2.5GHz band and 3.5GHz band
¾ 2.5-2.7GHz and 3.4-3.6GHz will be the first bands
¾ Other bands (e.g. 3.6-3.8GHz) could be provided with a delay of 1-2 month
‰ MIMO (Matrix A+B) in downlink
‰ Auto-Provisioning and Remote Management based on OMA-DM
and TR-69
¾ TR-69 used for WiMAX and home networking features (WLAN, VoIP, etc.)
¾ Market leading TR-69 device management tool
Availability date and feature setting may change without notice © SHC GmbH & Co. KG - confidential - page 11
Indoor Modems: SE 681 and Falcon
Fully compliant to 802.16-2005 and Wave 2 certified
SE 681: Indoor Data modem
Falcon: Indoor VoIP modem
2 integrated high
gain antennas
2 integrated high
gain antennas
1 FXS
1 LAN
Optional
Outdoor antenna
1 LAN
Optional
Outdoor antenna
Product Highlights
ƒ
ƒ
ƒ
ƒ
ƒ
ƒ
Support of 2.5GHz and 3.5GHz band
2 integrated high gain antennas (7-9dBi)
Output power up to 26dBm (16-QAM)
Support of MIMO (Matrix A+B)
Very high throughput of 20Mbit/s
Multi-Level QoS as well as SLA-enforced
ƒ Auto Provisioning and Remote Management
based on TR-69 and OMA-DM
ƒ Many networking features like VLAN tagging
and basic firewall
ƒ Router or Bridge
ƒ SIP-client (Falcon only)
© SHC GmbH & Co. KG - confidential - page 12
Outdoor Modem: Crane
Fully compliant to 802.16-2005 and Wave 2 certified
Capacity scenario
Coverage scenario
e.g. 12dBi (3.5GHz)
Vertical
18dBi (3.5GHz)
Vertical
1 LAN
Power over
Ethernet (PoE)
Indoor Unit
Additional antenna
e.g. 12dBi (3.5GHz)
Vertical or Horizontal
PoE
1 LAN
Indoor Unit
Product Highlights
ƒ
ƒ
ƒ
ƒ
ƒ
Support of 2.5GHz and 3.5GHz band
Different antenna options
24dBm output power
Support of MIMO (Matrix A+B)
Very high throughput of 20Mbit/s
ƒ Multi-Level QoS as well as SLA-enforced
ƒ Auto Provisioning and Remote Management
based on TR-69 and OMA-DM
ƒ Many networking features like VLAN tagging
and basic firewall
ƒ Router or Bridge
© SHC GmbH & Co. KG - confidential - page 13
Indoor Gateways: Condor and Eagle
Fully compliant to 802.16-2005 and Wave 2 certified
2 integrated high
gain antennas
Optional
WiMAX Outdoor antenna
802.11b/g
(Eagle only)
Eagle (with WLAN)
1 USB host port
Condor (w/o WLAN)
2 FXS ports
4 LAN ports
Product Highlights
ƒ
ƒ
ƒ
ƒ
ƒ
ƒ
Support of 2.5GHz and 3.5GHz band
2 integrated high gain antennas (7-9dBi)
Output power up to 26dBm (16-QAM)
Support of MIMO (Matrix A+B)
Very high throughput of 20Mbit/s
Multi-Level QoS as well as SLA-enforced
ƒ Auto Provisioning and Remote Management
based on TR-69 and OMA-DM
ƒ Enhanced networking features
ƒ Stateful inspection firewall
ƒ PBX function for up-to 6 SIP-accounts
ƒ Router or Bridge
© SHC GmbH & Co. KG - confidential - page 14
Indoor Gateways: Condor and Eagle
Typical scenario: Small business
PBX functionality
¾ Up-to 6 SIP extensions including FXS, LAN,WLAN
¾ Flexible assignment of extension numbers
(here: assistant has two numbers)
¾ Internal calls
¾ 3-party conferencing
¾ Call waiting, call forwarding etc.
Director
SIP No. 1
VoIP-DECT phone
Student
Assistant
SIP No. 4
Soft phone
LAN
FXS
USB
Eagle
SIP No. 1 and No. 2
Manager
SIP No. 3
© SHC GmbH & Co. KG - confidential - page 15
Indoor Gateways: Condor and Eagle
Typical scenario: Enhanced residential users
Triple-Play (Data, Voice and Video)
Home office
Sleeping Room
File-Server
Hallway
Eagle
DECT
LAN
FXS
USB
Living Room
WLAN
© SHC GmbH & Co. KG - confidential - page 16
Connecting the home
Advanced in-house distribution technologies
Gaming
Music
Video Telephony
Home Computer
Home
(Desktop/Laptop)
(Monitor/Security)
Home Gateway
Television
Mobile PDA
Voice Telephony
(Cordless/Wireless/IP)
(Analog/Digital)
© SHC GmbH & Co. KG - confidential - page 17
Wide range of connectable devices
Broadband gateways, DECT and VoIP phones (examples)
Broadband Gateways
Gigaset
SE551 WLAN dsl/cable
Gigaset
SE567/8 WLAN dsl
Gigaset
SX761 dsl
DECT phones
Connectivity
Gigaset Homeplug AV 200
Powerline Bridge, 200Mb/s
Gigaset
SE572 WLAN dsl
Gigaset E360 / E365
Gigaset
SL370 / SL375
STB
Broadband VoIP Gateways
Gigaset
SX762/3 WLAN dsl
Gigaset M740AV
Streaming STB
VoIP phones
Gigaset
SL560 / SL565
Gigaset
C470 / C475 / C475 IP
Gigaset S670 /
S675 / S675 IP
© SHC GmbH & Co. KG - confidential - page 18
The Gigaset Software Suite (GSS) consists of five different building blocks (which
work perfectly together but can also be used independently) to improve the whole
service establishment and maintenance process
Gigaset Subscriber
Manager
Gigaset Frontline
Easy to use Tier-3 Support tool works
for commonly diagnosing desktop and
device problems and easy resolution
Standards based scalable
backend software for
service initiation and post
installation diagnostics
Gigaset Support
Plus
Gigaset Installer
Easy to use self guided desktop tool to initiate
broadband service
Slim desktop tool to autocorrect
common application and device
problems
Gigaset Home Director
Standards based desktop client to extend remote management
support for desktop and legacy broadband devices
© SHC GmbH & Co. KG - confidential - page 19
Orbitel/UNE in Colombia built the first WiMAX network in Latin America
based on a NSN solution with CPE’s from SHC
High Speed
Internet access
and services
addressing
residential users,
small and medium
enterprises and
home offices
ƒ First WiMAX network in Latin America to
cover 15 major cities
ƒ Initial roll-out in 2006 in Cali, Colombia’s
third largest city
ƒ Rolled-out today in 13 major cities
ƒ Today over 30,000 subscribers
ƒ Orbitel/UNE has an end-to-end solution
with the Siemens Gigaset SE461/SE471 and
the NSN WayMAX base stations and a
monitoring and control system
© SHC GmbH & Co. KG - confidential - page 20