Siemens Home and Office Communication Devices Marc
Transcription
Siemens Home and Office Communication Devices Marc
Siemens Home and Office Communication Devices Marc Achhammer, Head of WiMAX Rome, January 2008 SHC Facts & Figures Founded: 10/2005 as 100% subsidiary of Siemens AG Legal form: GmbH & Co. KG, Headquarter: Munich, Germany Employees: 2.300 worldwide / 1.700 Germany Revenue: 800 Mio. Euro Management: Jochen Eickholt (CEO) Thomas Kresser (CFO) Stephan Wippermann (CMO) Global Presence: 69 countries Production Site: Bochholt, Germany Market Position: No. 1 in DECT worldwide No 2 in Gateways No. 1 in ADSL-modems © SHC GmbH & Co. KG - confidential - page 2 SHC Italy Founded: 08/2005 as 100% subsidiary of Siemens AG Headquarter: Milano Employees: 20 Revenue: 35 Mio. Euro Management: Thomas Kresser (President) Fabio Casati (CEO) Giovanni Trabattoni (CFO) Production Site: Bochholt, Germany Market Position: No. 1 in DECT © SHC GmbH & Co. KG - confidential - page 3 Siemens Home and Office Communication Devices is present in 69 countries around the world… HQ © SHC GmbH & Co. KG - confidential - page 4 SHC Product Portfolio Overview Product segments Cordless Voice Voice innovation Design Home Media Devices Broadband DSL WiMAX innovation DVB Products • Cordless phones • System phones • Corded phones Channels Regions Technologies Position • • • • VoIP phones WLAN phones Encrypted phones Customer specific phones • Operator, retail, enterprise, ISP • Strong in Europe and US/Canada • DSL integrated gateways • New RF and antenna technologies • Residential in-house modem & gateway • Outdoor & nomadic devices • Best in class technology • Operator, Infrastructure partner (e.g. NSN) • Global, strong in LAM • DVB-T/C/S • Networked set-top boxes • Streaming devices • Operator, Retail, ISP • Market entrance in Europe • DECT, VoIP (SIP), IP, WLAN, Bluetooth, remote management • 802.16-2004 & 2005 • Launch of 802.16-2005 in 2008 • DVB, IP, MPEG, Encoding, QoS, remote management • Leading market position • Leading position in WiMAX CPE • Strong position in DVB-T and Spain © SHC GmbH & Co. KG - confidential - page 5 Usage scenarios Usage is key, standard is enabler 802.16-2004/2005 WiFi Business SME, SOHO 802.1 6-200 4/200 5 Outdoor Modem 80 2. 16 -2 00 4/ 20 05 router 80 2. 16 -2 00 5 Fully mobile Îndoor modem Residential Fixed / portable Hot Zones Nomadic mobility Addressed by SHC © SHC GmbH & Co. KG - confidential - page 6 Market forecast Subscribers by device in the regions 0,37 Eastern Europe 0 1,43 4,61 0,07 North America 1,62 0,01 1,35 0,48 10,54 0 6,8 0,36 1,43 0,02 Western Europe 3,03 0 1,92 1,04 Asia Pacific 8,49 0,39 11,22 0,04 6,38 0,04 Middle East 0,34 Latin America 0 0 0,53 0 0,57 0 1,7 0,24 1,04 0,57 0,12 1,41 million subscribers Fixed device WiMAX Portable device WiMAX Mobile device WiMAX Africa 2007 2007 2007 0 0 2012 1,28 0,41 2012 2012 Source: Informa 2007 © SHC GmbH & Co. KG - confidential - page 7 SHC WiMAX IEEE 802.16-2004 portfolio Enhanced indoor connectivity Gigaset WiMAX Pack Basic indoor connectivity Outdoor Connectivity Gigaset SE471 Siemens 2010 4 LAN, 2 FXS, WiFi, USB Indoor VoIP modem 1 LAN Outdoor modem 1 LAN, PoE WiMAX modem and indoor gateway Available Available Available © SHC GmbH & Co. KG - confidential - page 8 WiMAX Residential Modem SE 471 Fully compliant to 802.16-2004 CW2 and upgradeable to 802.16-2005 CW1 Outdoor Antenna Gain: 18 dBi 1 LAN SE 471 Desktop Antenna Gain: 7 dBi Product Highlights 3.4-3.6GHz band 1.75, 3.5 and 7 MHz channel bandwidth Up-to 26 dBm output power QAM-64 in up- and downlink Multi-Level QoS for VoIP and video streaming as well as SLA-enforced Remote configuration, management and software upgrades (Web, FTP, TFTP) Many networking features (e.g. VLAN) Upgradeability to 802.16-2005 CW1 ¾ ¾ Possible in H1/2008 on customer demand only Based on Intel’s Rosedale 2 chipset (therefore no upgrade to CW2 possible) © SHC GmbH & Co. KG - confidential - page 9 SHC WiMAX 802.16-2005 portfolio Overview Personal Broadband to n d sig lize e D i na f be Enhanced Indoor Connectivity Swift PC-Card/ USB-adaptor Available Summer 2008 Basic Indoor Connectivity Condor & Eagle Outdoor Connectivity to n d sig lize e a D in f be Crane Outdoor Modem 1 LAN, PoE Indoor Gateway 4 LAN, 2 FXS, WiFi, USB Gigaset SE681 Falcon Indoor modem 1 LAN Indoor VoIP modem 1 LAN + 1 FXS Available June 2008 on Available April 2008 on Available ~Summer 2008 Availability date and feature setting may change without notice © SHC GmbH & Co. KG - confidential - page 10 SHC WiMAX 802.16-2005 portfolio General features of all products Chipset: Sequans 1130 ¾ “Best of WiMAX World USA 2007 Award for Chip Design” Fully compliant to 802.16-2005 Wave 2 Support of 2.5GHz band and 3.5GHz band ¾ 2.5-2.7GHz and 3.4-3.6GHz will be the first bands ¾ Other bands (e.g. 3.6-3.8GHz) could be provided with a delay of 1-2 month MIMO (Matrix A+B) in downlink Auto-Provisioning and Remote Management based on OMA-DM and TR-69 ¾ TR-69 used for WiMAX and home networking features (WLAN, VoIP, etc.) ¾ Market leading TR-69 device management tool Availability date and feature setting may change without notice © SHC GmbH & Co. KG - confidential - page 11 Indoor Modems: SE 681 and Falcon Fully compliant to 802.16-2005 and Wave 2 certified SE 681: Indoor Data modem Falcon: Indoor VoIP modem 2 integrated high gain antennas 2 integrated high gain antennas 1 FXS 1 LAN Optional Outdoor antenna 1 LAN Optional Outdoor antenna Product Highlights Support of 2.5GHz and 3.5GHz band 2 integrated high gain antennas (7-9dBi) Output power up to 26dBm (16-QAM) Support of MIMO (Matrix A+B) Very high throughput of 20Mbit/s Multi-Level QoS as well as SLA-enforced Auto Provisioning and Remote Management based on TR-69 and OMA-DM Many networking features like VLAN tagging and basic firewall Router or Bridge SIP-client (Falcon only) © SHC GmbH & Co. KG - confidential - page 12 Outdoor Modem: Crane Fully compliant to 802.16-2005 and Wave 2 certified Capacity scenario Coverage scenario e.g. 12dBi (3.5GHz) Vertical 18dBi (3.5GHz) Vertical 1 LAN Power over Ethernet (PoE) Indoor Unit Additional antenna e.g. 12dBi (3.5GHz) Vertical or Horizontal PoE 1 LAN Indoor Unit Product Highlights Support of 2.5GHz and 3.5GHz band Different antenna options 24dBm output power Support of MIMO (Matrix A+B) Very high throughput of 20Mbit/s Multi-Level QoS as well as SLA-enforced Auto Provisioning and Remote Management based on TR-69 and OMA-DM Many networking features like VLAN tagging and basic firewall Router or Bridge © SHC GmbH & Co. KG - confidential - page 13 Indoor Gateways: Condor and Eagle Fully compliant to 802.16-2005 and Wave 2 certified 2 integrated high gain antennas Optional WiMAX Outdoor antenna 802.11b/g (Eagle only) Eagle (with WLAN) 1 USB host port Condor (w/o WLAN) 2 FXS ports 4 LAN ports Product Highlights Support of 2.5GHz and 3.5GHz band 2 integrated high gain antennas (7-9dBi) Output power up to 26dBm (16-QAM) Support of MIMO (Matrix A+B) Very high throughput of 20Mbit/s Multi-Level QoS as well as SLA-enforced Auto Provisioning and Remote Management based on TR-69 and OMA-DM Enhanced networking features Stateful inspection firewall PBX function for up-to 6 SIP-accounts Router or Bridge © SHC GmbH & Co. KG - confidential - page 14 Indoor Gateways: Condor and Eagle Typical scenario: Small business PBX functionality ¾ Up-to 6 SIP extensions including FXS, LAN,WLAN ¾ Flexible assignment of extension numbers (here: assistant has two numbers) ¾ Internal calls ¾ 3-party conferencing ¾ Call waiting, call forwarding etc. Director SIP No. 1 VoIP-DECT phone Student Assistant SIP No. 4 Soft phone LAN FXS USB Eagle SIP No. 1 and No. 2 Manager SIP No. 3 © SHC GmbH & Co. KG - confidential - page 15 Indoor Gateways: Condor and Eagle Typical scenario: Enhanced residential users Triple-Play (Data, Voice and Video) Home office Sleeping Room File-Server Hallway Eagle DECT LAN FXS USB Living Room WLAN © SHC GmbH & Co. KG - confidential - page 16 Connecting the home Advanced in-house distribution technologies Gaming Music Video Telephony Home Computer Home (Desktop/Laptop) (Monitor/Security) Home Gateway Television Mobile PDA Voice Telephony (Cordless/Wireless/IP) (Analog/Digital) © SHC GmbH & Co. KG - confidential - page 17 Wide range of connectable devices Broadband gateways, DECT and VoIP phones (examples) Broadband Gateways Gigaset SE551 WLAN dsl/cable Gigaset SE567/8 WLAN dsl Gigaset SX761 dsl DECT phones Connectivity Gigaset Homeplug AV 200 Powerline Bridge, 200Mb/s Gigaset SE572 WLAN dsl Gigaset E360 / E365 Gigaset SL370 / SL375 STB Broadband VoIP Gateways Gigaset SX762/3 WLAN dsl Gigaset M740AV Streaming STB VoIP phones Gigaset SL560 / SL565 Gigaset C470 / C475 / C475 IP Gigaset S670 / S675 / S675 IP © SHC GmbH & Co. KG - confidential - page 18 The Gigaset Software Suite (GSS) consists of five different building blocks (which work perfectly together but can also be used independently) to improve the whole service establishment and maintenance process Gigaset Subscriber Manager Gigaset Frontline Easy to use Tier-3 Support tool works for commonly diagnosing desktop and device problems and easy resolution Standards based scalable backend software for service initiation and post installation diagnostics Gigaset Support Plus Gigaset Installer Easy to use self guided desktop tool to initiate broadband service Slim desktop tool to autocorrect common application and device problems Gigaset Home Director Standards based desktop client to extend remote management support for desktop and legacy broadband devices © SHC GmbH & Co. KG - confidential - page 19 Orbitel/UNE in Colombia built the first WiMAX network in Latin America based on a NSN solution with CPE’s from SHC High Speed Internet access and services addressing residential users, small and medium enterprises and home offices First WiMAX network in Latin America to cover 15 major cities Initial roll-out in 2006 in Cali, Colombia’s third largest city Rolled-out today in 13 major cities Today over 30,000 subscribers Orbitel/UNE has an end-to-end solution with the Siemens Gigaset SE461/SE471 and the NSN WayMAX base stations and a monitoring and control system © SHC GmbH & Co. KG - confidential - page 20