14-0361

Transcription

14-0361

BOC MEETINGDATE
OS/21/14
Requesting Agency
Economic Development Division
Requested Action
Request approval of the Ordinance to amend the Fulton County Enterprise Zone Ordinance to add the
Porsche North America Industrial Urban Enterprise Zone
Requirement for Board Action (Cite specific Board policy, statute or code requirement)
Approval by the Fulton County Board of Commissioners that Chapter 118, Section 3, Article III of the Fulton
County Enterprise Zone Ordinance is hereby amended.
Is this Item Goal Related? (If yes, describe how this action meets the specific Board Focus Area or Goal)
X
Yes
D
No
The Economic Development Division facilities major business and retail
investments that lead to the growth of the Fulton County tax base, employment and
training opportunities, and attracting and leveraging of future business and real
estate investments in Fulton County.
Summary & Background
(First sentence includes Agency recommendation. Provide an executive summary of the action that gives an
overview of the relevant details for the item.)
Porsche Cars North America, Inc. (UPorsche") is developing its U.S.-based headquarters at One Porsche
Drive, formerly 320 South Central Avenue. The headquarter site's total development cost will exceed $100
million, house 400 employees (including 100 new jobs to Georgia and 234 relocated jobs), will include a
Technical Service and Training Center, Conference Center, Museum, and a Customer Experience Center.
Porsche's headquarter development project serves as an anchor to South Fulton County area development.
With its proximity to the airport, being a highly recognized and respected global brand, and the ability to
stimulate future economic growth in the area; Fulton County Economic Development recognizes the
importance of this endeavor as it relates to Business Attraction and Retention.
Porsche will be relocating staff from its current Sandy Springs and Chicago, IL locations. Out of the 400
employees, 59% of these jobs will be relocating from Chicago which translates to tax revenue, as some of
these employees will be purchasing homes within Fulton County. Additionally, we recognize that 100 of the
remaining new jobs will be high-tech, highly skilled jobs that will result in improving demographics across the
metro region.
Porsche has applied to Fulton County for Urban Enterprise Zone Tax Abatement.
The enterprise zone
desiqnation will be abating taxes on a sliding scale for 10 years. The total tax abatement for this project is
estimated at $2.9m, but there will be an additional $830,000 in revenue generated from years 6 - 10.
The Fulton County Economic Development Division has reviewed Porsche's application and has conducted
an analysis of the proposed Enterprise Zone Designation Area based on Title 36. Local Government
Provisionals Applicable to Counties, Municipal Corporation, and Fulton County Government's O. C. G.A. § 3688-1 et seq. Based on the analysis, the application meets the criteria for designation as an Urban Enterprise
Zone.
Porsche has submitted additional information describinQ their commitment to increase its supplier diversity
.~.1;;
Agency Director Approval
Typed Name and Title
Signature
Revised 03/12/09 (Previous versions are obsolete)
,
Phone
Date
County Manager's
Approval
Page 2 of 2
and to ensure increases in a diverse workforce,
The City of Atlanta approved the establishment of the Porsche Cars North America Industrial Urban
Enterprise Zone on September 13, 2013.
The Atlanta Enterprise Zone Act provides that Fulton County
Board of Commissioners may exempt from ad valorem taxation for County purposes under this Act the
taxable value of the same property exempted from ad valorem taxation for city purposes.
Fiscal Impact I Funding Source
(Include projected cost, approved budget amount and account number, source of funds, and any future funding
requirements.)
Fulton County will abate $2,964,641 in taxes over a 1 O-year period starting in 2014.
10, Fulton County will receive an estimated $836,181 in taxes from this project.
Exhibits Attached
From years 6 -
(Provide copies of originals, number exhibits consecutively, and label all exhibits in the upper right corner.)
Ordinance
Criteria for Designation of Urban Enterprise Zone Evaluation
Fulton County Office of Finance's Evaluation of UEZ
Fulton County Economic Development's Impact Analysis
Porsche Cars North America, Inc. UEZ Application
Porsche Cars North America, Inc.'s Letter, dated April 30, 2014
Source of Additional Information
(Type Name, Title, Agency and Phone)
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ORDINANCE AMENDING CHAPTER 118, SECTION 3, ARTICLE III OF
THE FULTON COUNTY ENTERPRISE ZONE ORDINANCE, BY ADDING
A NEW SUBSECTION 118-101 (3)(f) ENTITLED "PORSCHE CARS
NORTH AMERICA INDUSTRIAL URBAN ENTERPRISE ZONE"; TO
PROVIDE A MECHANISM FOR THE ABATEMENT OF STATE AND
COUNTY AD VALOREM TAXES ON CERTAIN PROPERTY WITHIN THE
REFERENCED ENTERPRISE ZONE; AND FOR OTHER PURPOSES.
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WHEREAS, Georgia's Enterprise Zone Employment Act of 1997, codified
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as a.c.G.A. § 36-88-1, et seq., authorizes a local governing body or bodies to
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designate one or more geographic areas as enterprise zones; and
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WHEREAS, the primary
purpose of the Georgia
Enterprise Zone
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Employment Act of 1997 is to provide for the revitalization of certain geographic
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areas
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underdevelopment, and economic decline by encouraging private businesses to
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reinvest and to rehabilitate such areas; and
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within
cities
and
counties
that
suffer
from
disinvestment,
WHEREAS, a.c.G.A. § 36-88-5 provides that in such enterprise zones,
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local ad valorem
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exempted or reduced from applying to certain qualified business and service
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enterprises; and
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taxes, occupation taxes, license fees and taxes may be
WHEREAS, a.c.G.A.
§ 36-88-6 further provides that in order to be
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designated as an enterprise zone, a nominated area must meet at least three (3)
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of the following five (5) criteria: (1) pervasive poverty throughout the nominated
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area; (2) unemployment for the nominated area for the preceding calendar year
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is at least 10 percent higher than the state average rate of unemployment; (3)
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general distress within the nominated area as evidenced by high incidence of
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crime, abandoned or dilapidated structures, and substantial population decline;
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(4) underdevelopment within the nominated area as compared to development
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activity with the local governing body's jurisdiction;
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the nominated area.
and (5) general blight within
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WHEREAS, Porsche Cars North America, Inc. is developing its U.S based
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headquarters at One Porsche Drive (formerly known as 320 South Central
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Avenue); and
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WHEREAS, Porsche Cars North America's, Inc. site development will
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exceed $100 million and employ 400 employees, including 100 new jobs to
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Georgia and 234 relocated jobs. The construction will also include a Technical
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Service and Training Center, Conference Center, Museum, and a Customer
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Experience Center; and
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WHEREAS, Porsche Cars North America, Inc. has applied to Fulton
County for an Urban Enterprise Zone Tax Abatement designation; and
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WHEREAS,
the Fulton County Economic
Development
Division's
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analysis of Porsche Cars North America's application, as fully set forth in Exhibit
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"A" and incorporated herein by reference, determined that the proposed area met
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the following three (3) factors for designation as an Urban Enterprise Zone
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pursuant to O.C.G.A.
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proceeding calendar year (2013) for the nominated area was 57% higher than
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the state unemployment
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conditions due to abandoned or dilapidated structures; and (3) pervasive poverty;
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and
§ 36-88-6: (1) the average unemployment rate for the
rate; (2) general distress as evidenced by adverse
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WHEREAS, on September 13, 2013, the City Council of the City of
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Atlanta, Georgia ("City") duly established the "Porsche Cars North America
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Industrial Urban Enterprise Zone" for the purpose of providing a mechanism for
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the abatement of the City's portion of ad valorem taxes on certain property within
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the referenced Urban Enterprise Zone; and
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WHEREAS, the Fulton County Board of Commissioners wishes to
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establish the Porsche Cars North America Industrial Urban Enterprise Zone for
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the purpose of providing a mechanism for the abatement of the state and County
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portion of ad valorem taxes on certain property within the referenced Urban
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Enterprise Zone;
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NOW, THEREFORE, BE IT ORDAINED by the Fulton County Board of
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Commissioners that Chapter 118, Section 3, Article III of the Fulton County
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Enterprise Zone Ordinance is hereby amended by adding the following new
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subsection (3)(f) so that it shall read as follows:
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"(f) Porshe Cars North America Industrial Urban Enterprise Zone.
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Within the area delineated below, it is determined that (1) the average rate of
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unemployment within the nominated area for the preceding calendar year (2013)
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is 57% higher than the state average unemployment; (2) general distress in the
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nominated area is evidenced by abandoned or dilapidated structures, and
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deteriorated infrastructure; and (3) pervasive poverty rate is widespread within
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the nominated area as evidenced by two U.S. Census Tracts
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Accordingly, there is hereby created the Porsche North America Industrial Urban
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Enterprise Zone with the following geographic boundaries:
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All that tract or parcel of land lying and being in Land Lot 96 of the 14th District, City of
Hapeville, Fulton County, Land Lot 65 of the 14th District, City of Atlanta, Fulton
County, and Land Lots 11 and 12 of tile 13th District, Clayton County, Georgia, and
being more particularly described as follows:
Commence at the intersection of the line common 'to Land Lots 1 I and 12, 13th District,
Clayton County, Georgia, and the South boundary line of Land Lot 65, 14th District,
Fulton County, Georgia, said Point of Commencement being located North 88 degrees 49
minutes 32 seconds West a distance oj307.92 feet as measured from a concrete
monument found at the intersection of said county line and the northwesterly right-of-way
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72 and 108.
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of Interstate Highway 1-75 (having a varied right-of-way); run thence along the said
South boundary line of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a
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distance of69.64 feet to an iron pin set, said iron pin set also being THE TRUE POINT
OF BEGINNING;
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From THE TRUE POINT OF BEGINNING as thus established run South 00 degrees 59
minutes 39 seconds Westfor a distance of 135, OJ feet to a point; thence run South 06
degrees 47 minutes 07 seconds Westfor a distance of 11 0.57 feet to a Y2" rebar found;
thence run South 89 degrees 0 I minutes 28 seconds Eastfor a distance of205.14 feet to
a Y2" rebar found, said Y2" rebar found being located on the westerly right of way of
Leslie Drive; thence run along the said westerly right of way of Leslie Drive South 16
degrees 06 minutes 40 seconds West for a distance of 56.14 feet to a point; thence
continue to run along the said westerly right of way of Leslie Drive South 16 degrees 34
minutes 15 seconds Westfor a distance of 45. 19 feet to a point; thence continue to run
along the said westerly right of way of Leslie Drive South 19 degrees 14 minutes 13
seconds West for a distance of 228. 78 feet to an iron pin set; thence leave the said
westerly right of way of Leslie Drive and run North 89 degrees 37 minutes 50 seconds
West for a distance of 163.51 feet to an iron pin set; thence run North 89 degrees 37
minutes 49 seconds West/or a distance 0./388.80 feet to an iron pin set; thence run North
00 degrees 15 minutes 32 seconds Eastfor a distance of 365 .19 feet to an iron pin set;
thence run North 89 degrees 09 minutes 30 seconds West for a distance of 16.73 feet to
an iron pin set; thence run North 00 degrees 0 I minutes 12 seconds East for a distance of
44. 94feetto an iron pin set; thence run South ~8 degrees 59 minutes 21 seconds Eastfor
a distance of85.90 feet to an iron pin set; thence run North 00 degrees 51 minutes SO
seconds Eastfor a distance of 157.21 feet to an iron pin set; thence run North 00 degrees
51 minutes 50 seconds East for a distance of 103.03 feet to an iron pin set; thence run
South 89 degrees 35 minutes 09 seconds Eastfor a distance of 163.93 feet to an iron pin
set; thence run North 00 degrees 24 minutes 44 seconds Eastfor a distance of 1637.12
feet to a nail set on the southerly right of way of Henry Ford II Avenue (public road
having a variable width right-of-way); thence run along said right-of-way South 63
degrees 35 minutes 46 seconds East for a distance of 19. 79 feet to a nail set; thence
continue to run along the said southerly right of way of Henry Ford II Avenue South 01
degrees 25 minutes 46 seconds East for a distance of 87.03 feet to a concrete monument
found; thence continue to run along the said southerly right of way of Henry Ford II
Avenue North 49 degrees II minutes 35 seconds East for a distance of 83.48 feet to a
concrete monument found; thence continue to run along the said southerly right of way of
Henry Ford IT Avenue South 74 degrees 56 minutes OS seconds East for a distance of
215.00 feet to a concrete monument found; thence continue to run along the said
southerly right of way of Henry Ford II Avenue South 73 degrees 38 minutes 40 seconds
Eastfor a distance of 214.51 feet to a concrete monument found, said concrete monument
found being located at the northwesterly corner of the mitered right-of-way of the
intersection of the said southerly right of way of Henry Ford II Avenue and the westerly
right-of-way of Interstate Highway 1-75; thence run along the said mitered right-of-way
South 25 degrees 08 minutes 14 seconds East for a distance of 67.20 feet to a concrete
monument found, said concrete monument found being located at the southeasterly
corner of said mitered right of way; thence leave said mitered right-of-way and run along
the said westerly right-of-way of Interstate Highway 1-75 the following courses and
distances: South 14 degrees 38 minutes 38 seconds Westfor a distance of 462.64 feet to a
point; thence run along a curve to the left having a radius 0./236.51 feetand an arc length
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of 162. 21 feet, said arc being subtended by a chord with a bearing of South 05 degrees
00 minutes 13 seconds East and a length of 159.05 feet, to a point; thence run South 24
degrees 47 minutes 31 seconds East for a distance of 86.70 feet to a point; thence run
South 23 degrees 26 minutes 55 seconds East for a distance of 203.39 feet to a concrete
monument found; thence run along a curve to the right having a radius of676.20 feet and
an arc length 01266.23 feet, said arc being subtended by a chord with a bearing of South
05 degrees 47 minutes 01 seconds East and a length 01264.51 feet, to a concrete
monumentfound; thence run South 10 degrees 52 minutes 49 seconds Westfor a distance
of 194. 36feet to a concrete monumentfound; thence run South 14 degrees 38 minutes 06
seconds West for a distance of 169.36 feet to a concrete monument found; thence run
North 75 degrees 22 minutes 01 seconds West for a distance 0120.00 feet to a concrete
monumentfound; thence run South 14 degrees 37 minutes 59 seconds Westfor a distance
of 50.93 feet to a concrete monument found; thence leave the said westerly right-of-way
of Interstate Highway 1-75 and run North 88 degrees 49 minutes 32 seconds Westfor a
distance of 238.28 feet to an iron pin set, said iron pin set also being THE TRUE POINT
OFBEGINNING. Said property contains 1,141,885 squarefeet (26.214 acres).
TOGETHER WITH the non-exclusive easements appurtenant to the above-described
tract of land granted by and more particularly described in that certain Easement
Agreement by and between Airport Station, L.L. C; and The City of Atlanta, dated
September 30,20 I], filed for record October 5, 20 II, recorded in Deed Book 50440,
Page 499, Records of Fulton County, Georgia and filed for record October 4,2011,
recorded in Deed Book 10015, Page 66, Records of Clayton County, Georgia, as
amended and restated by that certain Amended and Restated Easement Agreement
between Airport Station, L.L. C; and The City of Atlanta, dated May II, 2012.
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The above tract of land is shown on and described according to "ALTAI ACSM Land
Title Survey for Porsche Cars North America, Inc., Airport Station, L.L.c., and Chicago
Title Insurance Company," prepared by Lowe Engineers, LLC, bearing the seal and
certification of Scott C. North, Georgia Registered Land Surveyor No. 3176, dated April
16,2012, which survey is by this reference incorporated herein and made a part hereof
Said Tract I property (described in its entirety hereinabove) lies within three separate
municipalities, whose individual portions are described asfollows:
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Tract I - Portion within Land Lot 96, 14th District, City of Hapeville, Fulton County,
Georgia
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Hapeville, Fulton County, Georgia and being more particularly described as follows:
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Commence at the intersection of the line common to Land Lots 1] and 12, 13th District,
minutes 32 seconds West a distance of 307.92 feet as measured from a concrete
of Interstate Highway 1-75 (having a varied right-of-way): thence run along the said
South boundary line of Land Lot 65 North 88 degrees 49 minutes 32 seconds West a
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distance of 158.94 feet to an iron pit set, said iron pin set also being THE TRUE POINT
OF BEGINNING;
From THE TRUE POINT OF BEGINNING as thus established run North 88 degrees 49
minutes 32 seconds Westfor a distance of 164.76feet to an iron pin set; thence run North
00 degrees 51 minutes 50 seconds East for a distance of 103.03 feet to an iron pin set;
thence run South 89 degrees 35 minutes 09 seconds Eastfor a distance of 163.93 feet to
an iron pin set; thence run South 00 degrees 24 minutes 44 seconds West for a distance
of 105.21 feet to an iron pin set, said iron pin set also being THE TRUE POINT OF
BEGINNING.
Said property contains 17, III square feet (0.393 acres)
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Tract I - Portion within Land Lot 65, 14th District, City of Atlanta, Fulton
County, Georgia
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Atlanta, Fulton County, Georgia and being more particularly described as follows:
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Commence at the intersection of the line common to Land Lots II and 12, 13th District,
minutes 32 seconds West a distance 01307.92 feet as measured from a concrete
of Interstate Highway 1-75 (having a varied right-of-way); thence run along the said
South boundary I ine of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a
distance of 69. 64 feet to an iron pin set, said iron pin set also being THE TRUE POINT
OF BEGINNING;
From THE TRUE POINT OF BEGINNING as thus established run North 88 degrees 49
minutes 32 seconds Westfor a distance 0.1228.58 feet to an iron pin set; thence run North
00 degrees 24 minutes 44 seconds East for a distance of 105.21 feet to an iron pin set;
thence run North 00 degrees 24 minutes 44. seconds Eastfor a distance of 1637.12feet to
a nail set on the southerly right of way of Henry Ford II Avenue (having a variable width
right-of-way); thence run along said right-of-way South 63 degrees 35 minutes 46
seconds East for a distance of 19.79 feet to a nail set; thence continue to run along the
said southerly right of way of Henry Ford II Avenue South 01 degrees 25 minutes 46
seconds East for a distance of 87.03 feet to a concrete monument found; thence continue
to run along the said southerly right of way of Henry Ford Il A venue North 49 degrees I
1 minutes 35 seconds East for a distance of 83.48 feet to a concrete monument found;
thence continue to run along the said southerly right of way of Henry Ford II Avenue
South 74 degrees 56 minutes 05 seconds Eastfor a distance of215.00 feet to a concrete
monument found; thence continue to run along the said southerly right of way of Henry
Ford II A venue South 73 degrees 38 minutes 40 seconds Eastfor a distance 0.1214.51
feet to a concrete monument found, said concrete monument found being located at the
northwesterly corner of the mitered right-of-way of the intersection of the said southerly
right of way of Henry Ford II Avenue and the westerly right-of-way of Interstate Highway
1-75; thence run along the said mitered right-of-way South 25 degrees 08 minutes 14
seconds East for a distance of 67.20 feet to a concrete monument found, said concrete
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monument found being located at the southeasterly corner of said mitered right of way;
thence leave said mitered right-of-way and run along the said westerly right-of-way of
Interstate Highway 1-75 the following courses and distances: South 14 degrees 38
minutes 38 seconds West for a distance of 462.64 feet to a point; thence run along a
curve to the left having a radius of236.51 feet and an arc length of 162.21 feet, said arc
being subtended by a chord with a bearing of South 05 degrees 00 minutes 13 seconds
East and a length of 159.05 feet, to a point; thence run South 24 degrees 47 minutes 31
seconds East for a distance of 86. 70 feet to a point; thence run South 23 degrees 26
minutes 55 seconds East for a distance of 203.39 feet to a concrete monument found;
thence run along a curve to the right having a radius of 676.20 feet and an arc length of
266.23 feet, said arc being subtended by a chord with a bearing of South 05 degr:ees 47
minutes 0 I seconds East and a length 01264.51 feet, to a concrete monument found;
thence run South
10 degrees 52 minutes 49 seconds West for a distance of 194.36 feet to a concrete
monument found; thence run South 14 degrees 38 minutes 06 seconds Westfor a distance
of 169. 36feet to a concrete monumentfound; thence run North 75 degrees 22 minutes 0 I
seconds West for a distance 0120.00feetto a concrete monument found; thence run South
14 degrees 37 minutes 59 seconds West for a distance of 50.93 feet to a concrete
monumentfound; thence leave the said westerly right-of-way of Interstate Highway 1-75
and run North 88 degrees 49 minutes 32 seconds Westfor a distance 01238.28feetto an
iron pin set, said iron pin set also being THE TRUE POINTOF BEGINNING.
Said property contains 829,625 square feet (19.045 acres)
Tract I - Portion within Land Lots 11 and 12, 13th District, Clayton County,
Georgia
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All that tract or parcel of land lying and being in Land Lots II and 12 of the 13th District,
Clayton County, Georgia and being more particularly described asfollows:
Commence at the intersection of the line common to Land Lots I I and 12, 13th District,
Clayton County, Georgia, and the South boundary line of Land Lot 6S, 14th District,
minutes 32 seconds West a distance of 307.92 feet as measured from a concrete
of Interstate Highway 1-75 (having a varied right-of-way); thence run along the said
South boundary line of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a
distance of 69.64 feet to an iron pin set, said iron pin set also being THE TRUE POINT
OF BEGINNING;
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From THE TRUE POINT OF BEGINNINGas thus established run South 00 degrees S9
minutes 39 seconds West for a distance of 135.0 I feet to a point; thence run South 06
degrees 47 minutes 07 seconds West for a distance of 110.57 feet to a 12" rebar found;
thence run South 89 degrees 01 minutes 28 seconds Eastfor a distance 01205. 14 feet to a
12" rebar found, said W' rebar found being located on the westerly right of way of Leslie
Drive; thence run along the said westerly right of way of Leslie Drive South J 6 degrees
06 minutes 40 seconds Westfor a distance of 56. 14feet to a point; thence continue to
run along the said westerly right of way of Leslie Drive South 16 degrees 34 minutes 1 S
seconds West for a distance of 45 .19 feet to a point; thence continue to run along the
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said westerly right of way of Leslie Drive South 19 degrees 14 minutes 13 seconds West
for a distance 0.1228. 78feet to an iron pin set; thence leave the said westerly right of way
of Leslie Drive and run North 89 degrees 37 minutes 50 seconds Westfor a distance of
163.5 I feet to an iron pin set; thence run North 89 degrees 37 minutes 49 seconds West
for a distance of 3 88.80 feet to an iron pin set,' thence run North 00 degrees 15 minutes
32 seconds Eastfor a distance of 36S .19feet to an iron pin set; thence run North 89
degrees 09 minutes 30 seconds Westfor a distance of 16.73 feet to an iron pin set; thence
run North 00 degrees 01 minutes 12 seconds East for a distance of 44.94 feet to an iron
pin set; thence run South 88 degrees 59 minutes 21 seconds East for a distance of 85.90
feet to an iron pin set; thence run North 00 degrees 51 minutes 50 seconds East for a
distance of 157.21 feet to an iron pin set; thence run South 88 degrees 49 minutes 32
seconds Eastfora distance of 393.34 feet to an iron pin set, said iron pin set also being
THE TRUEPOINT OF BEGINNING.
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Said property contains 295,149 squarefeel (6.776 acres).
BE IT FURTHER ORDAINED, that this ordinance shall become effective
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when adopted by the Board of Commissioners
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ordinances,
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amendment are repealed to the extent of the conflict.
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and that all resolutions,
and Code sections in conflict with this Ordinance and Code
BE IT FURTHER ORDAINED, that if any section, subsection, sentence,
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clause, phrase, or portion of this Ordinance and Code amendment is for any
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reason held invalid or unconstitutional
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such portion shall be deemed a separate, distinct and independent provision, and
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such holding shall not affect the validity of the remaining portions hereof.
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by any court of competent jurisdiction,
SO ORDAINED AND ADOPTED, this __ ,_day of May, 2014.
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BOARD OF COMMISSIONERS
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John H. Eaves, Chairman
District -1, At- Large
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ATTEST:
APPROVED AS TO FORM:
Mark Massey, Clerk to the Commission
R. David Ware, County Attorney
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P:\CAProjects\EconDev\Enterprise Zones\Porsche\05-07-2014 Amendment to County's Enterprise Zones Ordinance.doc
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Porsche North America Industrial Urban Enterprise Zone Application
Criteria for Designation of Urban Zone Evaluation
Unemployment
The average rate of unemployment is the nominated area for the proceeding calendar year is at
least 10% higher than the state average or there has been significantjob dislocation within
nominated area by closing of a manufacturing plant or federal facility.
The average unemployment rate for the proceeding calendar year (2013) for those census
tracts around the nominated area was 12.9%, the rate for the state was 8.2%, the rate for Fulton
County was 8.6%, and the rate for the Atlanta MSA was 7.9%. The unemployment rate for the
study area was 57% higher than the State, 50% higher than Fulton County, and 63% higher
than the Atlanta MSA area: thus, fully demonstrating an average unemployment rate which
satisfies the above criteria.
Place
Georgia
Fulton County
Atlanta MSA
Study Area
(Census
Tract 72)
Study Area
(Census
Tract 108)
Combined
Census Tract
Areas
Population
9,687,653
920,581
5,286,728
1,871
Employed
4,378,029
427,811
2,510,965
794
Unemployed
389,294
40,126
215,195
226
Labor Force
4,767,323
467,937
2,726,160
1,020
Rate
8.2%
8.6%
7.9%
22.1%
6,240
2,783
302
3,084
9.8%
8,111
3,577
528
4,104
12.9%
Sources:
u.s. Census Bureau, Decennial Census
U.S. Census Bureau, 2006-2010 American Community Survey
GA Dept of Labor, Workforce Information & Analysis, Local Area Unemployment Statistics Unit
Georgia Department of Labor, 2013 Georgia Census Tract Unemployment Rates, April 2014
General Distress
General distress in the area is evidenced by adverse conditions within the nominated area other
than those of pervasive poverty and unemployment. Examples of such adverse conditions
include, but are not limited to, a high incidence of crime, abandoned or dilapidated structures,
deteriorated infrastructure, and substantial population decline.
The nominated area is the location of the previous Hapeville Ford Motor Plant (Atlanta
Assembly Plant). The plant closed in 2006 and has been an abandoned, brownsfield site.
Fulton County Economic Development
Porsche UEZ Designation- Criteria for Evaluation
Since the closing,
will be considered
the site has lost roughly 68% of its taxable value, and until redevelopment,
unproductive land.
Value History
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
$
$
$
$
$
$
$
Assessed Value
Land
Building
5,784,960 $
5,717,600 $
5,688,520 $
5,688,520 $
6,154,440 $
4,853,600 $
1,358,920
1,866,760 $
10,133,240
1,866,760 $
17,794,520
1,866,760 $
17,794,520
1,866,760
17,794,520
1,866,760 $
16,893,520
1,866,760 $
14,432,480
1,866,760 $
12,351,080
1,866,760 $
12,351,080
$
$
$
$
$
$
$
$
$
$
$
$
$
$
Total
5,784,960
5,717,600
5,688,520
5,688,520
6,154,440
6,212,520
12,000,000
19,661,280
19,661,280
19,661,280
18,760,280
16,299,240
14,217,840
14,217,840
% Change inValue
1%
0%
-8%
-1%
-48%
-39%
0%
0%
5%
15%
15%
0%
$
$
$
$
$
$
it
Est. FC Taxes
59,064
58,377
58,080
58,080
62,837
63,430
122,520
200,742
200,742
200,742
191,542
166,415
145,164
145,164
1,732,898
$
$
$
$
$
$
$
$
$
$
$
Source: Value History (Land, Building, and Total) - Fulton County Tax Assessors Value History 14 -0096LL-054-4
$
$
$
$
$
s
The former Ford site includes an estimated 2.2 million SF of vacant manufacturing space. The
appearance of the distressed property has a negative effect on attracting area development
because of the perception of blight and abandonment. Additionally, with the rezoning of the site '
from heavy industrial to mixed-used office and commercial development, it would require
significant investment to redevelop the site under the current restrictions. Removal of existing
structures would be required, as the old manufacturing site cannot be retrofitted to
accommodate a new zoning and/or business type. This investment heavy redevelopment
opportunity tends to reduce the likelihood of receiving loans from traditional lenders (Anatomy of
a Brownfield, United States Environmental Protection Agency).
The nominated site meets the criteria of general distress.
Underdevelopment
Underdevelopment in the area is evidenced by data indicating development activities, or lack
thereof, through land disturbance permits, business license fees, building permits, development
fees, or other similar data indicating the level of development in the nominated area is lower
than development activity within the local governing body's jurisdiction.
The nominated area lies within Census Tract 72 and City of Atlanta's NPU-Z. NPU-Z is
characterized by a substantial number of vacant lots: 35.2% of total land and 11.4% of total
parcels.
Porsche U EZ Designation- Criteria for Eval uation
Land Use Description
Parcels
% of Total Parcels
Residential Vacant Land
Industrial Vacant Land
Commercial Vacant Land
Government Vacant Land (inc
parks)
Totals
517
51
75
110
68.7%
6.8%
10.0%
14.5%
753
100%.
Source: NPU-Z Redevelopment Plan, 2007
The nominated site meets the criteria of underdevelopment.
Pervasive Poverty
Pervasive poverty rate is evidenced by showing the poverty is widespread throughout the
nominated area.
The nominated area covers two Census Tracts, 72 and 108. Both census tracts have
experienced poverty rate over 30%.
Census Tract
72
108
Total Population
4152
6442
Below Poverty Line
1464
2190
Poverty Rate
35%
34%
Source: Source:
U. S. Census Bureau, Census 2000 Summary File 3; Population for whom poverty status is determined
U.S. Census Bureau, American Fact Finder, 2008-2012 American Community Survey
The nominated site meets the criteria of pervasive poverty.
Porsche UEZ Designation- Criteria for Evaluation
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Table of Contents
Project Summary Letter
:
I
UEZ Eligibility Analysis Letter
2
UEZ Ordinance
3
Location Maps
4
Existing Conditions
5
Legal Description of Property
6
Survey
7
Site Plan
8
Ten-Year Tax Revenue Illustrations
9
Ten-Year Tax Revenue Illustrations: Exhibit A
9
,
Joseph S. Folz
April 9, 2014
General Counsel and Secretary
Porsche Cars North America, Inc.
The Honorable
Dr. John Eaves
Chairman
Fulton County Commission
141 Pryor St., S.w.
Atlanta, GA 30303
HE:
The Honorable
Dwight Ferrell
County Manager
Fulton County
141 Pryor St., S.w.
Atlanta, GA 30303
980 Hammond Drive
Suite 1000
Atlanta, Georgia 30328
(770) 290·3609
Fax: (770) 290·3714
Porsche Urban Enterprise Zone Application
Dear Dr. Eaves and Mr. Ferrell:
On behalf of Porsche Cars North America, Inc. ("Porsche"), I respectfully request that Fulton County
approve an Urban Enterprise Zone ("UEZ") designation 'for the property located at ~e.Hl s..dJie:Jd_ri.2_e
(atso:krrow' 512:0 eot:S~e Averll:le) i~itr-of:Aflal'lta ,:tOIJf-ltiy...ot ~lJlt_@n) G@@r.gfa:'3<J3ft4': Please
allow me to summarize our project, and inform you about Porsche's plan to contribute significantly to
our new community.
Our project will encompass approximately 57 acres. Of that, approximately 51 acres are in Fulton
County, and of those, 26 acres are in the City of Atlanta. Only those 26 acres are the subject of this
request, and the City of Atlanta has approved Porsche's UEZ application.
We will build on those 26 acres the new North American headquarters for Porsche, as well as a l. 7
mile handling and evaluation track which will become the first Porsche Experience Center in America.
,eor..sche ana 8ev~raj affth ea4ColtlpaneS:W~U OC@YP¥ a.:~o-;~m:o..sQ. f. newly constructed office
building on this parcel, where we will directly employ approximately 450 people and contract for the
services of approximately 50 more people. The average base wage of these positions is $60,000.
The total development cost exceeds $100 mil ion.
The Georgia Department of Economic Development, using a widely accepted Georgia Tech economic
model, estimates that the net present value to the community of Porsche's development will exceed
$700 million in the first ten years, with the net present value of added state, county, and city tax
collections during that period exceeding $40 million. The City of Atlanta Finance Department
estimated that the actual cost to the City of the temporary property tax abatement resulting from the
UEZ designation would be $6 million, and that this would be offset by incremental collections of other
taxes totaling $17 million, 'for a net incremental tax benefit to the City of $11 million, We believe that
Fulton County's calculations would yield a similar result.
Further, Porsche's move to the Aerotropolis carries many other benefits to our new local community.
Porsche's construction project itself generates about 600 direct jobs. The construction workforce is
40 percent non-white. The General Contractor so far has engaged 43 subcontractors. Of these, 35
percent are locally owned, and seven percent are minority owned.
Porsche has endeavored to ensure that its construction contractors hire from within the community
surrounding the Aerotropolis. Porsche has worked with the Atlanta Workforce Development Agency and stands ready to work as well with the Fulton County Office of Workforce Development - on a
series of several construction job fairs which have been widely promoted within the community.
Porsche also participates regularly in the job fairs organized by Congressman David Scott. The high
proportion of local and non-white workers on the Porsche project attests to the success of these
efforts.
When Porsche begins hiring in earnest for the many positions which will not be filled by relocating
employees, Porsche commits to continue working with those two workforce development agencies
to recruit and train qualified applicants from the community surrounding its location. Porsche will hire
many personnel for positions Porsche never has had before. These include positions in food service;
facilities management; landscaping; maintenance; and housekeeping. Porsche expects that these
positions can and will be sourced from the local community, and Porsche in fact desires that this be
done. While Porsche will in all likelihood contract for these positions, Porsche commits to ensuring
that its contractor or contractors observe agreed local and diversity hiring requirements.
Porsche also is becoming deeply involved in its new community. Examples of local neighborhood
organizations which Porsche already supports are the Hapeville Elementary School, wh-ere Porsche
provides books and iPads to underprivileged children in the local neighborhood, and Caring40thers,
which provides food and clothing to local residents for whatever they are able to pay, if anything.
Porsche also provides significant support to [insert relevant recipients of Porsche Care Network and
corporate donations]. Porsche is increasing its budgets for charitable and community activity so that
it can continue growing these activities.
We wish to thank the Fulton County Commission and the Fulton County administration for considering
Porsche's application and for the excellent support you have provided for our project thus far. The
UEZ designation is essential to Porsche's ability to complete its project on a timely basis and begin
creating good jobs for the community at its site.
Sincerely yours,
~~40s
.'
/
CITY
KASIM REED
MAYOR
OF
ATLANTA
JAMES SHELBY
DEPARTMENT OF PLANNING AND COMMUNITY DEVELOPMENT
commleetcnsr
55 TRINITY AVENUE. S.W. SUITE 3350- ATLANTA, GEORGIA 30303·030S
404-330-6145 - FAX: 404-658·7491
www.atlantaga.goY
CHARLETTAWILSON JACKS
Director, Office of Planning
March 4, 2013
Joseph Folz, Porsche's General Counsel and Secretary
Porsche Cars North America
980 Hammond Drive, Suite 1000
Atlanta, GA 30328
Dear Mr. Folz:
Presented below is the Urban Enterprise Zone (UEZ) Eligibility Analysis for your property. This
analysis is based on demographic data for 2012. Please contact me at (404) 865-8551 if you have
questions.
~Kii2PI_~
Cc:
Charletta Wilson Jacks, Director, Office of Planning
Elisabeth Kulinski, Cushman & Wakefield
Betty McIntosh, Cushman & Wakefield
PROPERTY IDENTIFICATION DATA
Address: 320 South Central Avenue
peN: 14-0065-LL-081-4
Census Tract/Block
District/Land Lot: NPU:
Council District:
Grou : 007200/2021
14/65
Name: One Porsche Drive
.)
"Z"
Pro osed UEZ T
12
Urban Enterprise Zone Eligibility Analysis
March 4, 2013
Page 2 of2
U.E.Z. ELIGIBILITY ANALYSIS
1. Evidence of Pervasive Poverty: 2: 20%
for the Census Block Group**
2. Unemployment (per the 2010 Census):
a. At least 10% higher than the
. Statewide Average; OR
b. Significant Job Loss of at least 20%
Census Tract: 72
Census Block Group:
2021
a. Percentage for the
Census Tract: 16.4%
b. Data from the Atlanta
Regional Commission
Poverty Rate is 24.4%
Meets this criterion.
a. Unemployment Rate
was at least 10%
higher than the 2012
annual Statewide
average of 8.6%
b.
3. General Distress:
a. High Crime (Police Beat crime rate
of2: 14% higher than Citywide
average of crimes per square mile of
507)
b. Existing abandoned andlor
dilapidated structures within one
block of the project area, or
deteriorated infrastructure.
a. 14% Crime Threshold:
578
Police Beat Crime: 584
OR
b. Documentation (such
as photographs) from
the applicant
a. Police beat meets
the high crime
requirement.
b. Applicant
provided photos
of abandonedl
vacant land on the
property.
4. Underdevelopmentt S 20% than the
Citywide NPU average for
development activity (2010 - 2012)
NPU: "Z." Percentage
deviation of the NPU from
Citywide NPU average:
-2.1 % for non-residential
development.
The NPU has at least
20% less than the
Citywide NPU average
for non-residential
development activity.
RESULT OF THE ANALYSIS: THE PROPERTY IS ELIGIBLE FOR U.E.Z.
DESIGNATION.
"'To be eligible for enterprise zone designation, a property shall be located within an area that meets
three of the four listed criteria: poverty, unemployment, general distress, and underdevelopment.
**Source: U.S. Census Bureau, 2007-2011 American Community Survey
)
_./
CiTY C ,-
: .i\TLbINTA ,_,.~
, -.'t,
-'1,\
(
A SUBSTITUTE ORDINANCE
BY COl\1NrVNITY DEVELOPJ.\tffiNTIKOl'¥1.4.N RESOURCES COwfMITTEE
CARS NORTH
AMERICA INDUSTRIAL URBiLN ENTERPRISE ZONE99~ LOCATED AT
ONE PORSCHE DRIVE (FOR:.\I[ERLY 320 SOUTH CENTRAL AVENVE)~
AN
ORDKNANCE TO
TO EXEMPf
CREATE
THE
THE TAXABL.E VALUE
'~PORSCHE
OF REAL AND PERSONAL
PROPERTY WITHIN SAID ZONE FROM ALL OR. PARTIAL AD
VALOREM TAXATION FOR TEN YEARS, EFFECrrVE JA..NUARY 1.
2015; TO CONDiTIONALLY EXElVWI' THE CONSTRUCTION OF
PORSClt:=E CARS NORTH J\...rvlEIUCA HEADQUARTERS FROM
PAYMENT OF DEVELOPMENT IlVfiPACT FEES; TO PROVIDE
~OTIFICATION TO AFFECTED GOVERNMENTAL ENTITiES; AND
FOR OTHER PURPOSES.
WHEREAS. pursuant to the Atlanta Urban Enterprise Zone Act ("Local Act"), the City Council
by ordinance may designate property or properties meeting certain criteria set forth in the Local
Act as Urban Enterprise Zones (UEZ); and
WHEREAS. pursuant to the Enterprise Zone Employment Act of 1997 (,'General Act"). the
City Council by ordinance may designated property or properties meeting certain criteria set
forth in the General Act as UEZ's; and
WHEREAS. the designation of an industrial urban enterprise zone exempts. in whole or in part
for a period of ten (10) years, the taxable value of property within the zone only from ad valorem
taxes for City purposes. but the Board of Commissioners of Fulton County, by appropriate
resolution, may exempt from ad valorem taxation for County purposes the taxable value of {he
same property that is exempted by the City; and
VVHEREAS. it h the expressed intent of the Atlanta City Council to use UEZ as an incentive to
generate private investment in area'; of the City which otherwise might not attract such
investments for commercial construction and job creation purposes; ami
WHEREAS9 in order to designate an area as an UEZ, conditions must be met by owners of
private property to qualify for an exemption, period, and rate of exemptions. and elections may
be made by the Atlanta City Council among various types of exemptions which are specified by
State law: and
WHEREAS, Porsche Curs North America, Inc. has applied for the designation of its underconstruction North America corporate headquarters (set for completion by late 2014). known a>;
One Porxche Drive, for industrial urban enterprise zone status; and
WHEREAS, ultimately, One Porsche Drive, a one hundred million dollar investment. will house
400 employees. including tOO jobs that will be new to Georgia. In addition to corporate offices.
it will also be comprised of a Technical Service and Training Center. a Conference Center and a
Museum. As an industry first; One Porsche Drive campus will feature OR Customer Experience
._)
"
Center including a !.6-mile test trade' and handling road course to showcase the capabilities of
Porsche's industry-leading vehicles
WHEREA.S, the application has been referred to NPU Z for the opportunity to cornmenr on
whether or not the proposed zone should be-created: and
VVHEREAS. the creation of the UEZ is consistent with the 20il City of Atlanta Comprehensive
Development Plan: and
WHEREAS, the Commissioner of the Department of Planning and Community Development
has certified. <.IS shown on Exhibit "8" to this ordinance. that the conditions and qualifications of
the General Act the Local Act. as amended, as well as local eligibility requirements of City
Code have been met relative to the creation of the proposed "Porsche Cars North America
Industrial Urban Enterprise Zone"; and
WlffiREA.s. notice and public hearing requirements of the Local Act regarding the creation of
this UEZ have been met: and
WHEREAS, the General Act also authorizes the local governing body creating an enterprise
zone to exempt the payment of development impact fees that would otherwise be imposed on 11
qualifying business, defined as an employer that increases employment by five or more new fulltime jobs; and
WHEREAS, the relocation of the Porsche North America headquarters within the
aforementioned enterprise zone will increase employment well in excess of such threshold, such
that it is in the best interest of the City to exempt the construction of Porsche North America
headquarters facility from the payment of development impact fees.
NOW THEREFORE, THE CITY COUNCIL OF THE CITY OF ATLANTA, GEORGiA,
HEREBY ORDAINS:
SECTION l~ Upon review of the Porsche Cars North America, Inc, application for designation
of its property as an urban enterprise zone, it is found that the area ill and around the property to
be designated as the "Porsche Cars North America Industrial Urban Enterprise Zone" is
economically and socially depressed; contributes 10 or causes unemployment. creates an
inordinate demand for public services and, in general, has a deleterious effect on the public
health. safety, welfare. and morals; that the area is characterized by having no investment or
under-investment by private enterprise in ventures which produce jobs, trade, provision of
services, and economic activities which individually and together contribute to a healthy society;
that this lack of private investment and activity contributes to social and economic depression in
the area.
SECTION 2: The area in and around the property designated as the "Porsche Cars North
America Industrial Urban Enterprise Zone" meets both the General Act's criterion and the Local
Act's "site-specific eligibility" criterion of pervasive poverty, unemployment, general distress,
and underdevelopment based on the prescribed data sources set forth therein.
- __}
_
"
SECTIOf'{_3: The "Porsche Cars North America Industrial Urban Enterprise Zone" is hereby
created, to consist of Parcel number !4-0065-LL-081-4 located in the 14th District. Land Lot 65,
said property being more fully described at Exhibit "A-I", attached hereto, and made a part
hereof.
SECTIDN _A: That in accordance with law, the term of the "Porschc Cars North America
industrial Urban Enterprise Zone" shall be for ten years (10) beginning on January L 2015 and
ending on December 31, 1024. The "Porsche Cars NOILh America Industrial Urban Enterprise
Zone" shall otherwise not he abolished except :.:IS provided in State law and shall comply with all
applicable state and local UEZ reguhtion<;.
SECTION 5; That the rea! property at One Porsche Drive, formerly 320 South Central Avenue,
parcel number 14-0065-LL-081-4, said property being more fully described at Exhibit "A-l",
attached hereto, and made a part hereof, is hereby exempted, commencing on January 1. 2015,
from ad valorem taxation for city purposes, as defined in the Local Act. according to the
lUX
following schedule:
i
r
Exemption Percentage
100%
80%
60%
40%
20%
SECTION 6: That
qualifying business,
America Industrial
2015, from state ad
Years of exemption
YeDIs 1-5
Years 6-7
Year 8
Year 9
Year 10
Dates
(111/2015 - 12/31/2019)
(1/1/2020 - 1213 I12021)
(1/1/2022 - 12/3 U1022)
(il1/2023 - 12/31/2023)
(11112024 - ! 1131 12024)
persona! property, as defined by Article .5 of Chapter 48 of O.CG.A., of a
as defined by a,C.G.A. § 36-88-4 operating within the "Porschc Cars North
Urban Enterprise Zone", is hereby exempted, commencing on J anuary l ,
valorem taxes according to the following schedule:
Excm[2tion Percentaae
100%
80%
60%
40%
20%
Years of exernntion
Years I-J
Years 6-7
Year 8
Year 9
Year 10
Dates
(!lI/20IS - l2/31120 19)
(]/l/2020-12/3112021}
(1/1/2022 - 12131/2022)
( I I lI2023 - J 2/3 1/2023)
(1/1/2024 -12/3112024)
SECTION 7: As authorized by O.CO.A. § 36-88-9(a), construction of One Porsche Drive
within the enterprise zone created herein shall be exempt from payment of development impact
fees on condition that the exempt development projects' proportionate share of the system
improvement is funded through a revenue source other than development impact fees, as
required by O.C.G.A. § 36-71-4(l}(3). Said exemption shall only be granted at such time as said
funds are identified and funded .
.)
I
! •
SECTION 8: The Municipal Clerk is hereby directed to transmit a certified l..:0PY of this
Ordinance to the Fulton County Tax Commissioner, the Fulton County Board of Assessors, the
Georgia Department of Community Affairs and the Superintendent of the Atlanta Board of
Education within 30 days of this Ordinance becoming law.
SECTION 9: The Office of Planning and the Office of the Municipal Clerk are hereby directed
to maintain on me a copy of this Ordinance, including all related maps, legal descriptions.
application information, etc.
SECTION 10: All Ordinances and parts of Ordinances that are in conflict herewith are hereby
repealed to the extent of the conflict,
A true ,oPV.
. _,
ADOPTED bV the Atlanta City Council
.f;; ;.
;ft.,~tL.. L!o.~tLu" rCL .AJ..
MunkiFlal Cleric
APPROVED
as per City
Charter Section 2-403
September 16, 2013
September 25, 2013
4O?'_
.
-)
RCS# 3015
9/16/13
2:19 PM
Atlanta City Council
****~***7r*
CONSENT AGENDA SECTION I PAGES (1-20)
EXCEPT 13-0-1260
ADOPT
YEAS:
NAYS:
AESTENTIONS:
NOT VOTING:
EXCUSED:
ABSENT
Y Smith
B Hall
Y Young
Y Winslow
Y Archibong
Y Wan
Y Shook
Y Adrean
Y Moore
Martin
Bottoms
Y Sheperd
B
B
11
0
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1
0
4
Y Bond
NV Watson
y Willis
B Mitchell
**********
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ITEMS ADOPTED ON
CONSENT
1. 1300-1227
2. 13~O-1228
3. 13-0~1229
4. 13-0-1230
5. 13-0-1232
09Q16-13
ITEMS ADVERSED
ON CONSENT
ITEMS ADVERSED
ONCON§ENT
40. 13-R-3544
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41. 13-R-3545
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42. 13-R-3546
43. 13-R-3427
44. 13-R-3428
45.13-R-3429
6. 13-0-1235
7. 13-0-1258
8. 13-0-1263
9. 13-0-1265
10. 13-0-1266
1 L 13-0-1267
50. 13-R-3539
12. 13-0-1234
51. IJ-R-3549
47. 13··R·3547
48. 13-R-3537
49. 13-R-3538
13. D-O-1248
52. lJ-R-3550
53. 13-R-355I
15.13-0-1216
16.13-0-1236
17. 13-0-1238
54. 13-R-3552
55. 13-R-3560
56. iJ-R-3561
57. 13-R-3562
58. 13-R-3563
59. l3-R-3564
60. 13-R-3565
61. 13-R-·3566
62. i3-R-3567
63. !3-R-3568
64. 13-R-3569
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18.13-0-1240
19. 13-0-1241
20. 13-0-1244
21. 13-0-1247
22. 13-0-[242
23. 13-0-1260
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70. 13-R-3576
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EXHIBIT A-I
Legal Description of Tract I
All that tract or parcel of land lying and being in Land Lot 96 of the 14th District, City of Hapeville,
Fulton County, Land Lot 65 of the 14th District, City of Atlanta, Fulton County, and Land Lots 11 and 12
of the 13th District, Clayton County, Georgia, and being more particularly described as follows:
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Commence at the intersection of the line common "to Land Lots 11 and 12, 13th District, Clayton County,
Georgia, and the South boundary line of Land Lot 65, 14th District, Fulton County, Georgia, said Point of
Commencement being located North 88 degrees 49 minutes 32 seconds West a distance of 307.92 feet as
measured from a concrete monument found at the intersection of said county line and the northwesterly
right-of-way of Interstate Highway I-75 (having a varied right-of-way); run thence along the said South
boundary line of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a distance of 69.64 feet to an
iron pin set, said iron pin set also being THE TRUE POINT OF BEGINNING;
From THE TRUE POINT OF BEGINNING as thus established run South 00 degrees 59 minutes 39
seconds West for a distance of 135.01 feet to a point; thence run South 06 degrees 47 minutes 07 seconds
West for a distance of 1 I 0.57 feet to a Y2" rebar found; thence run South 89 degrees 01 minutes 28
seconds East for a distance of 205 .14 feet to a Y2" rebar found, said W' rebar found being located on the
westerly right of way of Leslie Drive; thence run along the said westerly right of way of Leslie Drive
South 16 degrees 06 minutes 40 seconds West for a distance of 56. I 4 feet to a point; thence continue to
run along the said westerly right of way of Leslie Drive South 16 degrees 34 minutes 15 seconds West for
a distance of 45. 19 feet to a point; thence continue to run along the said westerly right of way of Leslie
Drive South 19 degrees 14 minutes 13 seconds West for a distance of228.78 feet to an iron pin set;
thence leave the said westerly right of way of Leslie Drive and run North 89 degrees 37 minutes 50
seconds West for a distance of 163.51 feet to an iron pin set; thence run North 89 degrees 37 minutes 49
seconds West for a distance of 3 88.80 feet to an iron pin set; thence run North 00 degrees 15 minutes 32
seconds East for a distance of365.19 feet to an iron pin set; thence run North 89 degrees 09 minutes 30
seconds East for a distance of 44.94 feet to an iron pin set; thence run South 88 degrees 59 minutes 21
seconds East for a distance of 85.90 feet to an iron pin set; thence run North 00 degrees 51 minutes 50
seconds East for a distance of 157.2 I feet to an iron pin set; thence run North 00 degrees 51 minutes 50
seconds East for a distance of 1637.12 feet to a nail set on the southerly right of way of Henry Ford II
Avenue (public road having a variable width right-of-way); thence run along said right-of-way South 63
degrees 35 minutes 46 seconds East for a distance of 19.79 feet to a nail set; thence continue to run along
the said southerly right of way of Henry Ford II Avenue South 01 degrees 25 minutes 46 seconds East for
a distance of87.03 feet to a concrete monument found; thence continue to run along the said southerly
right of way of Henry Ford II Avenue North 49 degrees II minutes 35 seconds East for a distance of
83.48 feet to a concrete monument found; thence continue to run along the said southerly right of way of
Henry Ford II A venue South 74 degrees 56 minutes 05 seconds East for a distance of 215.00 feet to a
concrete monument found; thence continue to run along the said southerly right of way of Henry Ford II
Avenue South 73 degrees 38 minutes 40 seconds East for a distance of2I4.51 feet to a concrete
monument found, said concrete monument found being located at the northwesterly comer of the mitered
right-of-way of the intersection of the said southerly right of way of Henry Ford II Avenue and the
westerly right-of-way of Interstate Highway 1-75; thence run along the said mitered right-of-way South 25
degrees 08 minutes 14 seconds East for a distance of 67.20 feet to a concrete monument found, said
concrete monument found being located at the southeasterly comer of said mitered right of way; thence
leave said mitered right-of-way and run along the said westerly right-of-way ofInterstate Highway 1-75
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the following courses and distances: South 14 degrees 38 minutes 38 seconds West for a distance of
462.64 feet to a point; thence run along a curve to the left having a radius of236.51 feet and an arc length
of 162.21 feet, said arc being subtended by a chord with a bearing of South 05 degrees 00 minutes 13
seconds East and a length of 159.05 feet, to a point; thence run South 24 degrees 47 minutes 31 seconds
East for a distance of 86.70 feet to a point; thence run South 23 degrees 26 minutes 55 seconds East for a
distance of 203.39 feet to a concrete monument found; thence run along a curve to the right having a
radius of 676.20 feet and an arc length of 266.23 feet, said arc being subtended by a chord with a bearing
of South 05 degrees 47 minutes 0 I seconds East and a length of 264.51 feet, to a concrete monument
found; thence run South 10 degrees 52 minutes 49 seconds West for a distance of 194.36 feet to a
concrete monument found; thence run South 14 degrees 38 minutes 06 seconds West for adistance of
169.36 feet to a concrete monument found; thence run North 75 degrees 22 minutes 01 seconds West for
a distance of20.00 feet to a concrete monument found; thence run South 14 degrees 37 minutes 59
seconds West for a distance of 50.93 feet to a concrete monument found; thence leave the said westerly
right-of-way of Interstate Highway 1-75 and run North 88 degrees 49 minutes 32 seconds West for a
distance of238.28 feet to an iron pin set, said iron pin set also being THE TRUE POINT OF
BEGINNING. Said property contains 1,141,885 square feet (26.214 acres).
TOGETHER WITH the non-exclusive easements appurtenant to the above-described tract of land granted
by and more particularly described in that certain Easement Agreement by and between Airport Station,
L.L.C., and The City of Atlanta, dated September 30, 2011, filed for record October 5, 2011, recorded in
Deed Book 50440, Page 499, Records of Fulton County, Georgia and filed for record October 4,2011,
recorded in Deed Book 10015, Page 66, Records of Clayton County, Georgia, as amended and restated by
that certain Amended and Restated Easement Agreement between Airport Station, L.L.C., and The City
of Atlanta, dated May 11,2012.
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The above tract of land is shown on and described according to "ALT AlACSM Land Title Survey for
Porsche Cars North America, Inc., Airport Station, L.L.C., and Chicago Title Insurance Company,"
prepared by Lowe Engineers, LLC, bearing the seal and certification of Scott C. North, Georgia
Registered Land Surveyor No. 3176, dated April 16, 2012, which survey is by this reference incorporated
herein and made a part hereof.
Said Tract I property (described in its entirety hereinabove) lies within three separate municipalities,
whose individual portions are described as follows:
Tract I ~ Portion within Land Lot 96, 14th District, City of Hapeville, Fulton County, Georgia
All that tract or parcel of land lying and being in Land Lot 96 of the J 4th District, City of Hapeville,
Fulton County, Georgia and being more particularly described as follows:
Commence at the intersection of the line common to Land Lots 1] and 12, 13th District, Clayton County,
Commencement being located North 88 degrees 49 minutes 32 seconds West a distance of 307.92 feet as
right-of-way of Interstate Highway 1-75 (having a varied right-of-way); thence run along the said South
boundary line of Land Lot 65 North 88 degrees 49 minutes 32 seconds West a distance of 158.94 feet to
an iron pit set, said iron pin set also being THE TRUE POINT OF BEGINNING;
From THE TRUE POINT OF BEGINNING as thus established run North 88 degrees 49 minutes 32
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seconds West for a distance of 105.21 feet to an iron pin set, said iron pin set also being THE TRUE
POINT OF BEGINNING.
Said property contains 17,111
square feet (0.393 acres)
Tract I - Portion within Land Lot 65, 14th District, City of Atlanta, Fulton County, Georgia
All that tract or parcel ofland lying and being in Land Lot 65 of the 14th District, City of Atlanta, Fulton
County, Georgia and being more particularly described as follows:
Commence at the intersection of the line common to Land Lots 11 and 12, 13th District, Clayton County,
Commencement being located North 88 degrees 49 minutes 32 seconds West a distance of307.92 feet as
boundary I ine of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a distance of 69.64 feet to an
From THE TRUE POINT OF BEGINNING as thus established run North 88 degrees 49 minutes 32
seconds West for a distance of228.58 feet to an iron pin set; thence run North 00 degrees 24 minutes 44
seconds East for a distance of 1637.12 feet to a nail set on the southerly right of way of Henry Ford II
Avenue (having a variable width right-of-way); thence run along said right-of-way South 63 degrees 35
minutes 46 seconds East for a distance of 19.79 feet to a nail set; thence continue to run along the said
southerly right of way of Henry Ford II Avenue South 01 degrees 25 minutes 46 seconds East for a
distance of 87.03 feet to a concrete monument found; thence continue to run along the said southerly right
of way of Henry Ford II Avenue North 49 degrees II minutes 35 seconds East for a distance of83.48 feet
to a concrete monument found; thence continue to run along the said southerly right of way of Henry Ford
II A venue South 74 degrees 56 minutes 05 seconds East for a distance of 215.00 feet to a concrete
monument found; thence continue to run along the said southerly right of way of Henry Ford II Avenue
South 73 degrees 38 minutes 40 seconds East for a distance of 214.5 I feet to a concrete monument found,
said concrete monument found being located at the northwesterly comer of the mitered right-of-way of
the intersection of the said southerly right of way of Henry Ford II Avenue and the westerly right-of-way
oflnterstate Highway 1-75; thence run along the said mitered right-of-way South 25 degrees 08 minutes
14 seconds East for a distance of 67.20 feet to a concrete monument found, said concrete monument
found being located at the southeasterly corner of said mitered right of way; thence leave said mitered
right-of-way and run along the said westerly right-of-way of Interstate Highway 1-75 the following
courses and distances: South 14 degrees 38 minutes 38 seconds West for a distance of 462.64 feet to a
point; thence run along a curve to the left having a radius of 236.51 feet and an arc length of 162.21 feet,
said arc being subtended by a chord with a bearing of South 05 degrees 00 minutes 13 seconds East and a
length of 159.05 feet, to a point; thence run South 24 degrees 47 minutes 3 I seconds East for a distance of
86.70 feet to a point; thence run South 23 degrees 26 minutes 55 seconds East for a distance of203 .39
feet to a concrete monument found; thence run along a curve to the right having a radius of 676.20 feet
and an arc length of 266.23 feet, said arc being subtended by a chord with a bearing of South 05 degrees
47 minutes 0 I seconds East and a length of 264.5 I feet, to a concrete monument found; thence run South
10 degrees 52 minutes 49 seconds West for a distance of 194.36 feet to a concrete monument found;
thence run South 14 degrees 38 minutes 06 seconds West for a distance of 169.36 feet to a concrete
monument found; thence run North 75 degrees 22 minutes 0 I seconds West for a distance of20.00 feet to
a concrete monument found; thence run South 14 degrees 37 minutes 59 seconds West for a distance of
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50.93 feet to a concrete monument found; thence leave the said westerly right-of-way of Interstate
Highway 1-75 and run North 88 degrees 49 minutes 32 seconds West for a distance of238.28 feet to an
iron pin set, said iron pin set also being THE TRUE POINT OF BEGINNING.
Said property contains 829,625 square feet (19.045 acres)
Tract I - Portion within Land Lots 11 and 12, 13th District, Clayton County, Georgia
All that tract or parcel of land lying and being in Land Lots 11 and 12 of the 13th District, Clayton
County, Georgia and being more particularly described as follows:
Commence at the intersection of the line common to Land Lots 11 and 12, 13th District, Clayton County,
Commencement being located North 88 degrees 49 minutes 32 seconds West a distance of307.92 feet as
boundary line of Land Lot 65 South 88 degrees 49 minutes 32 seconds East a distance of 69.64 feet to an
From THE TRUE POINT OF BEGINNING as thus established run South 00 degrees 59 minutes 39
seconds West for a distance of 135.0 I feet to a point; thence run South 06 degrees 47 minutes 07 seconds
West for a distance of I 10.57 feet to a W' rebar found; thence run South 89 degrees 01 minutes 28
seconds East for a distance of205.14 feet to a W' rebar found, said ~" rebar found being located on the
westerly right of way of Leslie Drive; thence run along the said westerly right of way of Leslie Drive
South 16 degrees 06 minutes 40 seconds West for a distance of 56.14 feet to a point; thence continue to
run along the said westerly right of way of Leslie Drive South 16 degrees 34 minutes 15 seconds West for
a distance of 45 .19 feet to a point; thence continue to run along the said westerly right of way of Leslie
Drive South 19 degrees 14 minutes 13 seconds West for a distance of228. 78 feet to an iron pin set;
thence leave the said westerly right of way of Leslie Drive and run North 89 degrees 37 minutes 50
seconds West for a distance of388.80 feet to an iron pin set; thence run North 00 degrees 15 minutes 32
seconds East for a distance of 3 65. I 9 feet to an iron pin set; thence run North 89 degrees 09 minutes 30
seconds East for a distance of 393.34 feet to an iron pin set, said iron pin set also being THE TRUE
POINT OF BEGINNING.
Said property contains 295,149 square feet (6.776 acres).
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PROPERTYSJJ.lUARY
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(
April 30, 2014
Joseph S. Folz
General Counsel and Secretary
BY EMAIL AND OVERNIGHT DELIVERY
The Honorable
Dr. john Eaves
Chairman
Fulton County Commission
141 Pryor St., SW.
Atlanta, GA 30303
RE:
The Honorable
Dwight Ferrell
County Manager
Fulton County
141 Pryor St., S.W.
Atlanta, GA 30303
Porsche Cars North America, Inc.
980 Hammond Drive
Suite 1000
Atlanta. Georgia 30328
(770) 290·3609 Fax: (770) 290·3714
Porsche Urban Enterprise Zone Application
Dear Dr. Eaves and Mr. Ferrell:
Please accept this letter as a supplemental submission of Porsche Cars North America, Inc.
("Porsche"), in further substantiation of our request that Fulton County approve a temporary Urban
Enterprise Zone ("UEZ") tax abatement for the property located at One Porsche Drive (also known as
320 Porsche Avenue) in the City of Atlanta, County of Fulton, Georgia 30354. (Our property already
has been designed an Urban Enterprise Zone because it meets all criteria established in Georgia
law.) I wish to give you considerably more detail about Porsche's plan to contribute significantly to
our new community.
As we had noted earlier, the Georgia Department of Economic Development, using a widely accepted
Georgia Tech economic model, estimated that the net present value to the community of Porsche's
development will exceed $700 million in the first ten years, with the net present value of added state,
county, and city tax collections during that period exceeding $40 million.
Looking only at the figures which pertain to Fulton County, the total value of the tax abatement would
be $2.7 million gross. The net present value of the tax abatement (full for five years and only partial
for the next five, ending in year ten) would be $2.0 million.
During that same ten-year period, incremental tax revenues to Fulton County alone as a result of our
project are projected to be $5.6 million. These County revenues have a net present value of $4.1
million.
Our project thus generates net tax revenue to Fulton County (during just the first ten years while the
tax abatement is in existence) of $2.9 million (having a discounted net present value of $2.0 million).
This is a 100 percent return on the County's investment in support of our project, and of course the
project generates much more significant incremental revenue throughout its 50+ year lifetime.
All of the calculations described above are shown in detail on the attachment to this letter.
Further, Porsche's move to the Aerotropolis carries many other benefits to our new local community.
Porsche is strongly committed to diversity both in procurement and in employment. Please allow me
to provide considerable additional data which demonstrate that this claim is true and not merely
words.
Procurement
Porsche's total procurement spending for 2013 was $184.9 million, of which 4.7 percent was with
certified diversity (minority- or woman-owned) suppliers. For our Atlanta construction project in
particular, total procurement spending or commitments to date total $56.6 million, of which 5.4
percent is with certified diversity suppliers. This is shown in more detail in the following chart:
Cosntruction Spend
2nd Tier Diversity Spend
S 56,569,684.64 Percentage of total
S 3,069,630.00
5.4JOIo
Total Spend (All categories}
1st Tier Certified Diversity"
2nd Tier Certified Diersity '"
Total
$184,893,857.01
Percentage of total
5,618,621.00
3.04%
S 3,069,630.00
1.66%
$ 8,688,251.00
4.70%
s
, • Combined Women and Minority Sp~n?
.. Represents Construction spend
(5.43%)
. ~. ._._._--
Porsche already has taken the following specific steps to increase its supplier diversity:
•
Established a firm goal of 10 percent diversity spending to be attained by December 31,
2014, and increased periodically thereafter
• Joined Women's Business Enterprise National Council (WBENC) and Georgia Minority Supplier
Development Council GMSDC and participate regularly in "matchmaking" sessions with
potential diversity suppliers
• Trained all buyers concerning supplier diversity
• Hired CVM to monitor and report total diversity spending
• Query GMSDC and WBENC databases before every tender and send RFQ documents to all
apparently qualified diversity suppliers
• Require construction general contractor and subcontractors to seek workers through Atlanta
Workforce Development Agency and Fulton County Office of Workforce Development
Porsche commits to take the following further actions:
•
•
•
Formally notify all suppliers regarding Porsche's dedication to supplier diversity
In every future tender, notify all bidders that as a condition of doing business with Porsche
they must commit to subcontractor and employment diversity
Contractually obligate all contractors performing services for Porsche to exercise their best
efforts to recruit, hire, train, and retain minority employees
Employment
Porsche's workforce is diverse. Porsche's current employees in Georgia are 29.97 non-white and
35.47 female. Porsche commits to increase its diversity further. Porsche is taking the following
specific steps to ensure that the diversity of its workforce increases and to ensure that persons in
the communities surrounding Porsche's new headquarters have the opportunity to be considered for
ali positions:
•
•
•
•
•
•
•
Participate in Congressman David Scott's annual job fair
Participate in Atlanta Workforce Development Agency job fairs
Provide all job postmgsto Atlanta Workforce Development Agency and Fulton County Office
of Workforce Development
Conduct career preparation seminars for attendees of the Ryan Cameron Leadership
Academy and the Usher New Look Program
Annual recruiting visits to Spelman College, Morehouse College, Clark Atlanta University, and
Agnes Scott College; post available internships and permanent positions with placement and
alumni relations offices at those institutions
Engaged diversity recruiting firms (Mom Corps and MPRC)
Established relationships with National Black MBA Association and National Society of
Hispanic MBAs
Philanthropy
Porsche spends a six-figure sum annually on philanthropic activities in metropolitan Atlanta and Fulton
County alone. Donations made or pledged during 2013 and 2014 to date are:
•
•
•
•
•
•
•
•
•
Atlanta Beltline
Atlanta Children's Shelter
Agnes Scott College
Camp Horizon
Camp Magik
Captain Planet
Caring40thers
Children's Museum of Atlanta
Georgia State University
•
•
•
•
•
•
•
Girls Incorporated Atlanta
Giving A Hand
Globar Youth Ambassadors
Hapeville Elementary School
Hapeville "Paint the Town"
Kate's Club
Morehouse School of Medicine Community Action Day
•
•
Operation Homefront
Partners Against Domestic Violence
•
•
Quest35
Rachel's Challenge
•
•
Sheltering Arms
South Fulton Clean & Beautiful
•
Trees Atlanta
We trust the information in this letter demonstrates Porsche's commitment to creating excellent jobs
and meaningful economic opportunities for residents of Fulton County (and especially South Fulton
County), and to adding materially to the quality of life in South Fulton County. Further, all indications
are that our project is generating great interest in other potentially significant development in South
Fulton County.
Porsche is proud of its accomplishments but also is eager for further suggestions as to the ways in
which it can best meet these obligations. Porsche is particularly interested in beginning at once - and
Porsche commits - to work with the Fulton County Office of Workforce Development to ensure that
all qualified residents of our new community have the opportunity to become trained and employed
as we continue growing. Porsche is grateful to the Fulton County Commission and to the Fulton
County administration for your support.
Sincerely yours,
Attachment
cc:
Mr. Kenneth Dobson
Anna Howell, Esq.
One-Porsche
Drive Tax Revenue Summary
30-Apr-14
Fulton County
.
Gross Tax Revenue
UEZ Abatement
Net Tax Revenue
Total
NPV (7%)
$5,624,612
$4,051,737
($2,738,897)
$2,885,716
-
($2,042,903)
$2,008,834
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