2016 MEDIA kIT

Transcription

2016 MEDIA kIT

2016 media kit
2016
the prevention brand
Expressed Across Every Consumer Channel
PRINT
october 2015
calmer hormones, better sex p. 130
October 2015
– Prevention Magazine
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®
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advantage:
L o v e Y o u r W h o L e L i f e™
Public Relations
Fitter,
happier,
more
beautiFul
p. 95
1-minute
Yoga
moves
to heal
any Pain
SHEALTH
SECRETS
You Can’t Afford to Ignore
Plus
see the
Doctor
When You
Want
PM40063752
–C
onsistent Editorial
presence on morning
news shows and
influential health
programming
YOGA expert
TIFFANY
CRUIKSHANK
HAS YOUR BACK
p.108
21
Clean Meals
That Fight
Belly Fat
DIGITAL
– Prevention.com
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SOCIAL MEDIA
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& CONTENT SYNDICATION
Things to eat for
Perfect Skin
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From the editors of
Your Guide to Arthritis and Pain Relief: Rheumatoid Arthritis
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RETAIL
Why
Early Detection
Facts
You to
Need
to Get Diagnosed
and
Ease Pain
The
path
beautiful
skin just
might
be through your
stomach.
LearnMatters
to make
Cook some curry
Getting diagnosed as early as possible is
chronic pain, and eventual surgery, has
Most people think of arthritis as an older person’s ailment, with painful joints that limit
the
most of your body’s skin-stomach connection
with these food fixes
that give
critical to managing RA. Left untreated, RA
completely changed,” says Patience White, “Turmeric, also called curcumin, is a staple of
movement. But for some people, arthritis is an autoimmune condition that launches a fullputs you at risk of permanent joint damage.
MD, vice president of public health for the many curries and helps reduce skin irritation.”
body a
attack,
and it can strike asglowing
early as the 20s and 30s.
This condition, rheumatoidwhile
arthritis
you
healthy,
complexion
warding
off a host of skin
conditions.
The good news is, the right medications
Arthritis Foundation. “If you get diagnosed Dr. Harper says. A recent study reported that
(RA), occurs when antibodies in the immune system (which normally work to fend off germs)
can slow, and even stop, the pain and
progression. “The downward spiral that was
once inevitable, in terms of work limitations,
attack the lining of joints, causing pain, swelling and warmth, and limiting mobility.
Power up with probiotics
WhenClues
the stomach’s
natural It’s
flora gets
out of whack because
Telltale
That
RA
of stress, infection, or a course of antibiotics, you may
early and get on treatment, you have a
better chance of remission.”
Go green
Sponsored by AbbVie
experience
digestive
andRA,
skinyour
problems
as will
acne,
It isn’t always easy to distinguish RA
from
If youills
have
painfulsuch
joints
psoriasis,
eczema,
as warm.
well asAnd
dullness
and
wrinkles.
other conditions like osteoarthritis, the
most and be
red and
unlike
OA,
which
“If that
your gut’s bacteria
unfavorable,
the toxic
common form of arthritis and the kind
primarilybalance
affects isthe
hips and knees,
RA
leak through microscopic holes in the wall
can worsen with age. Both cause stiff,bacteria
achy can tends
to attack the hands and feet. RA
of your gastrointestinal tract and travel throughout
joints and morning stiffness. In OA, the
may cause fever and flulike symptoms,
your body, including to your skin, causing inflammation
stiffness goes away after 15 to 20 minutes
too. The disease tends to alternate
that prevents the skin from functioning properly,” says
and worsens with activity. But in RA,Frank
the Lipman, between
periods of remission (when
MD, an integrative physician and director
stiffness lasts longer, can linger for of
hours
are no
or few
andThe
Eleven Eleventhere
Wellness
Center
in symptoms)
New York City.
and improves with activity.
flares
(when the
disease is(available
active). at
best way is to take
a probiotic
supplement
most health-food stores) or consume fermented foods such
as kefir, yogurt, buttermilk, miso, kimchi, and sauerkraut.
Kimberly Snyder, a Los Angeles nutritionist
and author of The Beauty Detox Solution,
says she sees a big improvement in her
clients’ skin and hair when they eat more
alkaline-forming foods. “If your body is too
acidic, which can happen when your diet is
unbalanced, it leaches the alkaline minerals,
such as calcium, potassium, and magnesium,”
she says. This slows down your body’s natural
detox functions, which can help reduce
skin irritation and flush toxins from your skin.
Reach for foods such as parsley, almonds,
kale, pears, lemons, and apples which are
known to help form alkaline in the body.
The Power of Exercise
Limit dairy
Regular physical activity is critical to well-being in people
with RA. “When you are in remission, it is important to
participate in aerobic exercise and strengthening exercises
Skip the sugar
Long regarded as a topic without real
More than your waistline suffers when you eat too much sweet
to promote cardiovascular health and regain muscle
evidence, two recent studies in the European
stuff. “Sugar is poison for the skin,” Dr. Lipman says. It is another
strength,” says Maura Iversen, DPT, MPH, chairman of the
Journal of Dermatology and the Journal of the
cause of inflammation, and it also leads to glycation, a
department
American Academy of Dermatology
finally of physical therapy at Northeastern University’s
process that ages skin prematurely. Here’s how: Sugar
Bouvé
College
confirm there is a real link between
your
diet of Health Sciences. Exercise also helps improve
in your bloodstream binds to proteins and speeds
reduce stress and prevent weight gain. Being
and acne—especially when dairymobility,
is involved.
the formation of advanced glycation end products
overweight
There are 60-some hormones in the
average can worsen your RA pain.
(known as AGEs, coincidentally). “AGEs stimulate
glass of milk (organic or not!) and some of
enzymes in the skin that start chomping up collagen
When
you’re having a flare-up, it’s best to limit your activityand elastic tissue,” says Alan Dattner, MD, a holistic
those androgens (like testosterone)
increase
sebum production and feed acne
ups.
dermatologist in New York City. The breakdown of
to flair
gentle
range-of-motion exercises, and to walk and maintain
What’s more, dairy stimulates insulin
production,
your
usual routines of daily living, Dr. Iversen says. “Tai chi collagen and elastin contributes directly to wrinkles,
which is known to cause pimples.
If you are allows you to focus on the movement and thesagging, and uneven skin tone. Even reducing your
in particular
going to skip dairy, be sure to supplement
yourof the movement,” she says. One study found consumption by limiting it to the sugars contained in
smoothness
diet with other sources of calcium,
D, chi twice a week strengthened leg muscles infruit, for example, can help, Dr. Dattner says.
thatvitamin
doing tai
and other important nutrients found in milk.
turmeric supplementation (oral or topical)
increases photo protection in skin, so
add this skin-savvy spice, found in
curry powder, to your diet and your
supplement plan to prevent
further sun damage.
Rheumatoid arthritis.
It doesn’t have to
destroy your joints,
and
the this
things
Delete
box!you
love to do.
POINT-OF-CARE
FPO
Ad Space
10.625” x 14”
Rheumatoid arthritis (RA) is a disease of the
joints that causes pain and stiffness. Over time,
it can permanently damage your joints and
can limit your everyday activities.
This Space
Does NOT Print
participants with RA. Exercising in a warm pool can also help
by relaxing the muscles and reducing pain and stiffness.
Go to prevention.com/skincare for more skin and beauty tips.
©2013 AbbVie Inc. | North Chicago, IL 60064 | 64X-1034037 | January 2013 | Printed in U.S.A.
Humira-Wallboard-Final.indd 1
Talk to your doctor about your
RA and to find a management
plan that is right for you.
1/9/13 8:53 AM
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For more information on advertising, contact your account manager or Lori Burgess, Publisher at 212.573.0363 or [email protected]
2016
editorial profile
With a stable of leading-edge thinkers and top minds in health, wellness, nutrition, fitness-performance
and spirituality, Prevention is leading the conversation and inspiring a movement.
Food/Beverages
24%
December 2015
Health
37%
burn belly fat all Day lOnG p. 106
December 2015
D liciwaoyus tos
Eat
®
OMG!
ClEan!
6Breakthrough
2health
Cures!
Ridiculously
tasty,
low-sugar
treats,
p. 134
p. 57
lean &
StrOnG at
40+
get 44% more Calm
PM40063752
special Report
Make Diabetes Vanish p. 122
Fitness
13%
Beauty
11%
Other*
9%
Advice/
Relationships
6%
*Other includes: Pets, Home Furnishing, Apparel & Accessories, Hobbies/Athletics, Science & Technology, Culture, Miscellaneous, Business & Finance, U.S. Affairs
Source: Media Radar, Jan-June 2015
2016
prevention.com
Prevention.com delivers authoritative, breakthrough and game changing content to a consumer that’s
passionate and highly engaged in health and wellness. From nutrition and beauty, to food and fitness,
Prevention.com provides the tools they need to lead a healthier and more inspired life.
Demographic Profile
Women:
70%
Age 18-34:
48%
Age 25-49:
53%
Age 35-54:
33%
Age 35-64:
47%
Age 65+:
5%
Median Age:
39 yrs
Median HHI:
$79,430
Employed:
68%
Any College:
77%
Kids in household:
41%
Traffic
Page Views:
25 million
Unique Users:
6.8 million
Source: Comscore Multiplatform October 2015, Comscore/MRI Fusion
September 2015/S15. Medians: Aug-Oct 2015 Average.
—7
2016
circulation
Health and Wellness is at the forefront of the American conversation.
Prevention’s unrivaled commitment to fueling the proactive health movement
is just one reason why millions of readers turn to Prevention each month.
November 2015
the new CanCer rISKS you Can't Ignore p. 120
Rate Base
November 2015
eat clean
And lose fat
21 Guilt-free, Delish Meals and Sides
Slow
CooKer
Comfort
Surprise! Make
lasagna, bread,
dessert & more
50
proven
wayS to
never
get SICK
®
Indulge!
er
82% fewd carbs,
s an
calorie flavor!
killer
p. 64
+
booSt
your
metabolISm
without
intervals
p. 84
PM40063752
looK
younger
In one hop.ur
95
1.5 MILLION
Readers pay one of the
highest sub rates
in the industry
Average Print & Digital
Newsstand Sales
244,184
A loyal subscriber base & solid newsstand performance
— Prevention’s current sub price is $24.00
— Prevention’s average sub price is $19.42—our highest ever, and
up $2.62 over last year (+16%)
Source: AAM june 2015
2016
full circulation
Demographic Profile
Total Audience:
7,523,000
Female
82%
Male
18%
Employment
Employed
48%
Marital/Household Status
Median Age:
60 years
Married
58%
Children in HH
25%
Age 18-49
24%
Age 25-49
22%
—Under Age 12
16%
Age 25-54
35%
—Age 6-17
23%
Age 35-54
28%
—Age 12-17
14%
Age 35-64
57%
Age 40+
90%
Median HHI:
$61,207
$50,000+
58%
$75,000+
41%
$100,000+
29%
Home Ownership
Household Size: 2
39%
Household Size: 3+
42%
Own Home
75%
Education
Any College
63%
Bachelor’s Degree/
Post Grad. Degree
31%
Source: GfK MRI Spring 2015
Print+Tablet Readership
2016
press
Prevention makes big headlines, resulting in more than 2 billion media impressions annually. Coverage
on top television programs, such as Live! With Kelly and Michael, Today and The Talk; and in leading
publications, like the New York Times, prove that women want the proactive lifestyle beauty, fitness
and nutrition tips and tools that Prevention has to offer.
Television
Consumer Print
Online
Trade Print
2016
Open Rates
Rate Base 1,500,000
Gross Open
Page
$92,500
1/2 Page
$53,200
2nd Cover
$111,000
3rd Cover
$101,800
4th Cover
$120,300
*Cover wrap pricing available upon request.
2016
production schedule
issue
Fractional
& Regional
Space Close
Space &
Material
Close
Supplied
Inserts Due
at printer
on-sale
Jan 16
10.23.15
10.30.15
11.17.15
12.15.15
Feb 16
11.23.15
11.30.15
12.18.15
01.19.16
Mar 16
01.01.16
01.08.16
01.26.16
02.23.16
Apr 16
01.29.16
02.05.16
02.23.16
03.22.16
May 16
02.26.16
03.04.16
03.22.16
04.19.16
Jun 16
03.25.16
04.01.16
04.19.16
05.17.16
Jul 16
04.22.16
04.29.16
05.17.16
06.14.16
Aug 16
05.27.16
06.03.16
06.21.16
07.19.16
Sep 16
06.24.16
07.01.16
07.19.16
08.16.16
Oct 16
07.29.16
08.05.16
08.23.16
09.20.16
Nov 16
08.26.16
09.02.16
09.20.16
10.18.16
Dec 16
09.23.16
09.30.16
10.18.16
11.15.16
Jan 17
10.21.16
10.28.16
11.15.16
12.13.16
Note: All Editorial Themes/Features subject to change.
2016
digital file requirements
Digital File Formats
Hard Copy Proofs
Accepted file format: PDF/X-1a:2001
— All proofs must be made to (current G7) SWOP specifications.
— SWOP color proof MUST be made from supplied file.
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— All proofs must contain a color control bar in order to
be considered an acceptable SWOP proof and be clearly
marked with available job information and proofing system
identification.
— Pages must be createdto include bleed when required.
— All color proofs should be in exact register.
— All required trapping should be done prior to creating the file.
— All proofs must be at 100% of final size.
General File Requirements
— File to contain only 1 page or 1 spread.
— Include quality control patch (color bars) outside maximum
dimension of bleed ad file.
PDF/X-1a:2001
File Requirements
— File must be PDF/X-1a:2001, compliant version 1.3.
— Scanned images must be high resolution (300 dpi), CMYK (no
spot colors, RGB, LAB or ICC color profiles) and saved in
Tiff or EPS format.
The publisher cannot be held responsible for the reproduction
quality if the proofing requirements are not met or if materials are
submitted past closing date. If the supplied proof is not SWOPcompliant and/or is unacceptable for press-side color guidance,
the customer will be notified and a new proof will be requested.
Production Costs
The 15% commission will be forfeited if Prevention produces
your ad or re-creates your digital file to ensure press compliance.
—A
ll fonts must be included and be Type 1 or 3 (no TrueType).
Electronic File Delivery
www.adshuttle.com
— One-time setup required; follow sign-up instructions.
— Adshuttle support available at 1-866-774-5784.
2016
digital file requirements
Standard–Size Advertisements
Magazine printed by offset process. Perfect binding. Trim size is 5¼” x 77/16”. Type and important subject matter should
be kept at least ¼” from trim. Allow ½” gutter type crossover space. Allow 1/8” for bleed. Set color bars and crop marks so
that they are outside page bleed.
live area
trim
bleed
Bleed Ads
Decimal
Full Page (and covers)
4.75" x 6.9375"
5.25" x 7.4375"
½-Page Horizontal
5.5" x 7.6875"
4.75" x 3.125"
5.25" x 3.625"
5.5" x 3.875"
½-Page Vertical
2" x 6.9375"
2.5" x 7.4375"
2.75" x 7.6875"
2-Page Spread
10" x 6.9375"
10.5" x 7.4375"
10.75" x 7.6875"
½-Page Spread
10" x 3.125"
10.5" x 3.625"
10.75" x 3.875"
Inches
Full Page (and covers)
4.75" x .9375"
5.25" x 7.4375"
5.5" x 7.6875"
½-Page Horizontal
4.75" x 3.125"
5.25" x 3.625"
5.5" x 3.875"
½-Page Vertical
2 x 6.9375"
2.5" x 7.4375"
2.75" x 7.6875"
2-Page Spread
10" x .9375"
10.5" x 7.4375"
10.75" x 7.6875"
½-Page Spread
10" x 3.125"
10.5" x 3.625"
10.75" x 3.875"
live area
live area
Decimal
Inches
Full Page
4.75" x 6.9375"
4.75" x 6.9375"
½-Page Horizontal
4.75" x 3.125"
4.75" x 3.125"
2.125" x 6.9375"
2¹/8" x 6.9375"
Non-Bleed Ads
½-Page Vertical
Advertising File Delivery
Advertising Production Contact
Advertising production materials for Prevention, Prevention Special
General production questions/concerns, supplied insert spec/shipping information:
Interest Publications and Prevention Bookazines should be sent directly to:
Jen Graber Prevention Production Manager
Electronic advertising file delivery available at www.adshuttle.com.
400 S. 10th Street, Emmaus, PA 18098
P 610-967-7886
F 610-967-9534
E [email protected]
Send SWOP Color Proofs to:
Cindy Wenrich
Advertising page production spec information, materials extension dates:
Prevention Advertising Production Specialist
Cindy Wenrich P
revention Advertising Production Specialist
P 610-967-8214
P 610-967-8214
F 610-967-9391 E [email protected]
F 610-967-9391 E [email protected]
2016
2-page insert
Specifications: Full Size Card
Flat size two up: 5 1/2" x 15 3/8"
Mechanical Specifications
> Magazine binds perfect bound
> Magazine trim size is 5 1/4” x 7 7/16”
> Allow for 1/8” grind-off binding edge of inserts and cards
> Horizontal and/or vertical perforations where desired
2016
4-page insert
Specifications
Flat size two up: 11" x 15 3/8"
2016
Gatefold
Specifications
Minimum Folded Size: 4 1/4" x 15 3/8"
Maximum Folded Size: 5 1/4" x 15 3/8"
2016
narrow bind-in card
Specifications
Flat size two up: 4 1/4" x 15 3/8"
2016
gatefold units
2 Ad Pages + 2 Edit Pages
EDIT ON BACK
EDIT HERE
ROB PAGE
AD HERE
AD HERE
ROB PAGE
OPEN
CLOSED
6 Page Z Gatefold/Calendar Pullout
ROB PAGE
AD ON BACK
EDIT ON BACK
EDIT ON BACK
AD HERE
EDIT HERE
EDIT HERE
EDIT
OPEN
CLOSED
4 Page French Door Zipper Gatefold
AD HERE
AD
HERE
CLOSED
AD HERE
AD HERE
AD HERE
AD HERE
AD HERE
OPEN
2016
insert units
front
Interior
>
>
>
>
>
>
>
>
>
1
Inserts - SSI (2 Page), 4, 6, 8, 12, 16 pages
Press Pasted & Perforated Insert 4, 6, 8, 12, 16 pages
Interior Sleeve - 2, 4, 6, 8 pages
Gatefolds
French Door Gatefolds
Zipper French Door Gatefolds
Double/Butterfly Gatefold
Lift & Reveal Inserts
Inserts with removable Bookmark
3
5
1
Removable
Bind-In Edge
Cover sleeve
Cover Placements
(2,4,6,8 page booklet options)
(NEED BUSINESS DEPT APPROVAL)
>
>
>
>
interior
booklet
front
Coversleeve - 2, 4, 6 8 pages
Zipper Gate Cover (off of 3rd or 4th cover)
Cover Single Gatefold (off of 2nd OR 3rd cover)
Cover Double Gatefold (off of 2nd OR 3rd cover)
1
interior
booklet
3
5
1
Onserts
> P revention offers the option to polybag various units within any
given issue, pending publisher approval, and when meeting
printer and postal specifications
Removable
Bind-In Edge
Interior sleeve
(2,4,6,8 page booklet options)
Double/Butterfly Gatefold
French Door Gatefolds
Zipper Gate
2016
insert units
Indicates Bind-In Edge
Light
Perfs
FRONT
Gatefold
Back
Lift and Reveal
(Left or Right Hand )
Indicates Bind-In Edge
Perfs
Insert with
Removable Bookmark
FRONT
Back
> Removable Bookmark Unit
> Z-Gatefold
> Pop-Up
Additional units available on request
2016
insert & Special units
>
A variety of special units are available, including multi-page sections, gatefolds, cards, etc. Charges will vary depending
on the specific insert and current production charges. Production charges are non-commissionable. Contact your
Prevention account manager for further information and rates.
>
Consult Prevention magazine production manager for insert specifications prior to preparation of materials.
Shipping Info
Packing Slips
RR Donnelley
216 Greenfield Rd, Lancaster, PA 17601
R.R. Donnelley requests packing slips or BOL’s be faxed to
R.R. Donnelley prior to or when shipment is dispatched to
717-293-2496.
Appointments
To ensure timely delivery, the following MUST be printed on
BOL: “All deliveries by Appointment or Risk Refusal”
Hours for Making Appointments
Call 717-293-2432 between the hours of 7 a.m. and 3 p.m.
(Eastern) Monday through Friday to make an appointment.
Receiving Hours
Monday through Friday by appointment. Times will be made by
RR Donnelley personnel that best suit RR Donnelley’s production,
warehouse capabilities and the customer’s due date. Special
exceptions may be made for weekend deliveries depending on
productivity requirements.
For Directions
Call 717-390-4444 or 717-293-2071
BOL Requirements
Each bill of lading must contain the following information:
>Shippers Company Name, Address and Telephone Number
> Shipped to address (216 Greenfield Rd)
> “All deliveries by Appointment or Risk Refusal”
>Receiver’s Phone Number for Appointments (717-293-2432)
>RR Donnelley Customer Service Representative’s name
> Publisher’s Name
> Magazine or Catalog title
> Issue Date or Month
> Code or lap I.D.
Packaging Specifications
The purpose of these specifications is to ensure reduced
damage to inserts, accurate load identification, optimization of
production effi ciencies and reduced costs to suppliers
and publishers. All shipments must arrive between 3 to 5 days
prior to production dates.
Load Identification
Each pallet must be flagged with job information on 2
adjacent sides and each pallet flag must contain the following
information:
Logging
> 2 up count for 2 up jobs
> Copy count for NON 2 up counts
> Number pallets
> Gross weight
>Shipped to address (216 Greenfield Rd)
>RR Donnelley Customer Service Representative’s name
>Publisher’s Name
>Magazine or Catalog title
>Issue Date or Month
>Code or lap I.D.
>2 up count per skid
>Number of inserts in a carton
>Carton number (1 of ___)
>Pallet number
>Total weight of pallet
> All 2-up bind-ins must be supplied as logs.
>Make each log using end-boards and plastic straps.
>Log length minimum 24˝, maximum 42˝.
>Make end-boards the same length and width as the insert
being logged. End-boards must be strong enough to
prevent damage to the product.
>Log and stack inserts with the binding edge up.
>Compress logs tightly enough to lift with a clamp style
crane. Logs may not twist, buckle or fall apart.
>Stack all logs facing the same direction on a pallet.
>Put corrugated cardboard between layers.
2016
insert & Special units
Pallets
Piling Patterns
> All pallets should be 4-way entry
>Product or slip sheets must not extend beyond thepallet deck
>Pallets may be wood or plastic. Costs to return plastic pallets
are the responsibility of the sender.
>All inserts or product must be well jogged
> Product must not extend beyond the pallet deck
>Lifts should be between 4˝ and 8˝ in height unlesspreviously
agreed due to unbalanced issues.
>Standard size pallets include: 42˝ X 42˝ 44˝ X 44˝ 48˝ X 42˝
>Lifts may be compensated, but not in less than 4˝ increments.
>Pallet height must not exceed 56˝ including the pallet
>All layers should be separated by a slipsheet and be brick
stacked with interlocking patterns.
>Maximum weight per pallet cannot exceed 2,500 lbs.
>All pallets must have a minimum of 3-1/2˝ forkopening for lift
entry
>All lifts must not be strapped or banded or tied in any way.
>A protective cover (slipsheet) must be placed on the pallet deck
to prevent sagging of inserts between boards.
Cartoning
>A plastic moisture barrier should also be used to prevent
migration of moisture to the product. This can lead to sticking
inserts and damaged inserts.
>A copy of the insert should be attached to 2 sides of each
pallet.
Pallet Wrapping/Strapping
>All loads must be protected with either stretch or shrink wrap
>If the load is stretch wrapped, it must be banded 2 X 2 first
unless it is compressed and wrapped vertically and horizontally.
>Machine stretch wrap is preferred over hand wrap as it can
better grip the load.
>The stretch wrap must always enclose the skid as well as the
contents to securely fasten the load
>Small and unstable shipments may require cartons.
>Product should not be tied, strapped or banded inside a carton
> All cartons must contain the same quantity
>Maximum weight of a single carton must not exceed 40 lbs.
>All cartoned loads must be flagged on 2 adjacent sides with job
information
>All cartons must have a label with the following information:
• Shipped to address (216 Greenfield Rd)
• RR Donnelley Customer Service Representative’s name
• Publisher’s Name
• Magazine or Catalog title
• Issue Date
• Code or Lap I.D.
>Pre-formed corner protectors are suggested to help prevent
damage to inserts when wrapping
• Number of inserts in a carton
>If the load is to be strapped, a rigid wooden top must
beprovided. The top must not exceed the pallet dimensions,not
less than the dimensions of the load on the pallet
• Total weight of pallet
>If the load is wrapped, a flexible top must be used. A flexible
top may be multi-cut or scored corrugated.
>Polyester strapping is recommended, poly-proplene is allowed,
but not recommended. Steel is not allowed.
• Carton number (1 of __)
• Pallet number
Truck Loading
>Pallets should be placed to avoid minimum pallet movement.
> Loads must not be double stacked
> Straps must be at least 2 in each direction
2016
copy & Contract regulations
1. All products and services must be approved by the publisher before
acceptance of insertion order. All copy subject to approval. Prevention
reserves the right to reject or cancel any advertising for any reason at
any time.
part of any issue or issues because of strikes, work stoppages, accidents,
fires, acts of God or any other circumstances not within the control of the
publisher.
9. The publisher’s liability for any error will not exceed the cost of the space.
2. No conditions, printed or otherwise, appearing on contracts, orders
or copy instructions that conflict with the publisher’s policies will be
binding on the publisher. Orders specifying positions other than covers
are accepted only on a request basis.
3. Failure to make the order correspond in price or otherwise with the rate
schedule is regarded only as a clerical error and publication will be made
and charged for according to terms of schedule in force without further
notice.
4. The advertiser and its agency, if there be one, each represents that it is
fully authorized and licensed to use (1) the names and likenesses of all
persons appearing in advertisement, (2) all copyrighted or trademarked
material and (3) all testimonials contained in all advertisements
submitted by or on behalf of the advertiser and published in Prevention,
and that such advertisements are neither libelous, an invasion of privacy,
or otherwise unlawful or infringe on the rights of any third party. The
advertiser and its agency each agree to indemnify and save harmless
Rodale, publisher of Prevention, against all loss, liability, damage
and expense arising out of the copying, printing, or publication and
distribution of such advertisement.
5. The agency and advertiser agree not to make promotional or
merchandising reference to Prevention in any way except with the
express written permission of the publisher for each use. Publisher’s
acceptance of an advertisement for publication in Prevention does not
constitute an endorsement of the product or service advertised. No
advertiser or agency may use the Prevention name or logo without
publisher’s prior written permission for each such use.
6. Advertisements simulating Prevention editorial matter in appearance
or style must be clearly defined and labeled “Advertisement” and are
subject to publisher’s approval.
7. When change of copy is not received by closing date, copy run in previous issue will be inserted.
8. Advertiser and agency agree that the publisher shall not be subject to
any liability whatever for any failure to publish or circulate all or any
10. The publisher assumes no liability for errors in key numbers or, if for
any reason, it b
ecomes necessary to omit an advertisement.
11. Publisher shall have the right to hold advertiser and/or its advertising
agency jointly and severally liable for such moneys as are due and
payable to publisher for advertising which advertiser or its agency
ordered and which advertising was published. “Disclaimers” and
“sequential liability” are not acceptable by Rodale Inc.
12. Announcement of any rate change will be made at least 60 days in
advance of the closing date of the first issue affected. Orders for issues
thereafter will be accepted at equal rate prevailing.
13. Orders for cover pages are noncancelable. Other pages are
noncancelable after r ate card issue closing date.
14. For advertising units less than full-page size, insertion orders must
specify if advertisement is vertical or horizontal configuration. Insertion
orders for all advertising units must state whether advertisement carries
a coupon.
15. A copy of any proposed insert must be submitted to publisher prior
to printing of the insert. In no event shall publisher be responsible for
any errors or omissions in, or the production quality of, any furnished
insert.
16. Credit Policies
• Terms: net 30 days.
• Finance charge of 1 1/2% per month for invoices outstanding beyond
30 days.
• Invoices rendered on or about on-sale date.
• New advertisers must supply acceptable credit references and cash
with order.
17. Prevention’s ABC-compliant digital replica contributes toward rate
base. Advertisers can choose to opt out at time of print space close but
rate/rate base will not be adjusted.
—7
2016
sales office
New York
733 Third Avenue, 6th Floor, New York, NY 10017
Lori Burgess
Publisher
212.573.0363
[email protected]
Sara Lipton
Digital Director
212.808.1381
[email protected]
Monica Lipkin
Integrated Sales Director
212-808-1639
[email protected]
Eric Bizzak
National Advertising Director
212.808.1491
[email protected]
Michele Brown
Sales Director
212.808.1672
[email protected]
Elyse Salpeter
212-573-0382
[email protected]
Vildia Samaniego
Associate Publisher
Intergrated Marketing
212.573.0339
[email protected]
Rebecca Weinreich
212.573.0391
[email protected]
Chicago
65 East Wacker Place
Chicago, IL 60601
Mark Adeszko
Midwest Integrated Marketing Director
312.696.4101
[email protected]
San Francisco
6294 Bullard Drive
Oakland, CA 94611
Los Angeles
880 Apollo Street, Suite 329
El Segundo, CA 90245
Anne Hassett
Northwest Advertising Rep.
415-404-2860
[email protected]
Rebecca Weinreich
212.573.0391
[email protected]
—7
2016 print & digital
editorial calendar
Topics covered throughout the year
•
•
•
•
•
•
Acid Reflux
Arthritis
Auditory Care
Auto Immune Diseases
Cancer
Cholesterol
•
•
•
•
•
•
Dental/Oral Care
Depression
Diabetes
Digestive Health
Headache/Migraine
Heart Health
•
•
•
•
•
•
•
Hep-C
Hormonal Health
Joint Health
Osteoporosis
Pain
Thinning Hair
Vision Care
FEBRUARY
women & wellness
Health: Heart Health: Travis Stork, Our Favorite ER Doctor, Reveals the 10 Symptoms
Women Should Never Ignore, Insider’s Secrets From Pharmacists, 7-Day Challenge:
Fall Asleep Quickly
Food: Five Things Your Millenial Needs to Know About Clean Eating
Problem Solved: Perimenopause-Heavy Periods
Pets: Pets Supplements
MARCH
Eat Clean 2016!
Health: Insider’s Secrets from OB-Gyns
Food: Eat Clean Awards 2016, Comfort Food Goes Clean, Chicken All Ways Feature
Fitness: Get Fit in 10, Again!
Problem Solved: Diabetes
Pets: Pet Allergies
APRIL
brain health - the new frontier
Health: Boost Your Brain Power, Insider’s Secrets From Physical Therapists
Beauty: Love Your Age Spring Beauty Feature: Spring Clean Your Beauty Routine With Our
Ultimate Guide to Better Skin
Food: Healthy Breakfast Upgrades
Health News: Cholesterol
Problem Solved: Allergies
Pets: Canine Influenza - Is Your Pet at Risk?
editorial calendar
MAY
Transformation 2016
Health: Menopause, Insider’s Secret’s From Eye Doctor Assistants
Beauty: Sunscreen Update
Food: Gourmet Meatless Meals
Fitness: Transformation Challenge
Problem Solved: Low Libido
Pets: Pets & Phobias
JUNE
the ultimate anti-aging
Health: Insider’s Secrets From Nutritionists
Beauty: Ultimate Anti-Aging Book Excerpt: Prevention’s Latest Book Profiles of Real Women
Food: Food Festivals: Recipes from the Country’s Greatest
Problem Solved: Sciatica
Pets: Pets in the Office
JULY
Dive Into Summer
Health News: Diabetes, Insider’s Secrets From Flight Attendants
Beauty: Love Your Age: Reveal Your Best Skin for Summer
Food: Eat More Fish!
Problem Solved: Painful Sex
Pets: How to Include Your Pets in Your Disaster Plan
AUGUST
Get Strong and lean at 40+
Health: Insider’s Secrets From Dental Hygienist
Food: Clean Grilling
Problem Solved: Headaches
Pets: Tagging Your Pet - A User’s Guide
SEPTEMBER
Eat Clean Plus imagining a world without cancer
Health: Imagining a World Without Cancer - Special Reverse Cover & Dedicated Issue,
Insider’s Secrets From Dermatologists
Food: Apples Every Way
Problem Solved: High Cholesterol
Pets: Picking the Best Day Care for Your Pooch
editorial calendar
OCTOBER
health cures that really work
Health: Health Cures That Really Work, Insider’s Secrets From Phlebotomists
Beauty: Love Your Age - Fall Refresh Beauty Feature: A Survey on the State of Beauty & Aging
Food: Clean Stews
Problem Solved: Digestive Health - Gerd, Acid Reflux and More
Pets: What’s Your Pet Done for Humanity Lately?
NOVEMBER
For Your Age Only: Health secrets at 30, 40, 50+
Health: Diabetes - The Latest and Breakthrough Thinking on Preventing & Reversing Diabetes,
Insider’s Secrets From Hospital ER Receptionists
Beauty: Hair/Make-up Themed Beauty Feature
Food: What’s for Dinner? Pie.
Problem Solved: Joint Pain
Pets: Pet Dental Do’s & Don’ts
DECEMBER
Innovations & Breakthrough Issue
Health: The Year’s Most Promising Innovations & Breakthroughs in Health & Wellness,
Insider’s Secrets From Cancer Researcher Lab Techs
Beauty: Best Beauty Innovations of the Year
Food: Sugar-Free Cookies
Problem Solved: Anxiety
Pets: Best Educational Gifts for Your Pet
january 2017
new year, new you
Health: Insider’s Secrets From Personal Trainers
Food: Organic Dinners That Cost Less
Problem Solved: Dry Skin
Pets: TBD
2016
special interest publications
Space &
Material
Close
Materials
due
On-sale
Eat Clean
11/20/15
11/30/15
1/12/16
Detox Yourself: Body & Home
12/3/15
12/10/15
2/2/16
Paleo Diet Made Easy
12/21/15
12/28/15
2/9/16
Metabolism Miracle
1/15/16
1/22/16
3/1/16
Sugar Detox Made Easy
2/12/16
2/19/16
3/29/16
2-Week Body Turnaround
2/19/16
2/26/16
4/5/16
Burn Fat Faster: "Good Gut"
3/11/16
3/18/16
4/26/16
Walk Off Weight
3/25/16
4/1/16
5/10/16
Eat Clean #2
4/8/16
4/15/16
5/24/16
Tighten Your Tummy in 2 Weeks
5/6/16
5/13/16
6/21/16
Outsmart Diabetes
5/20/16
5/27/16
7/5/16
Feel Younger Right Now: Anti-Aging Walking Plan
5/27/16
6/3/16
7/12/16
10-Day Cleanse: Your Eat Clean Plan
6/24/16
7/1/16
8/9/16
Lose the Fat
7/8/16
7/15/16
8/23/16
Walk Off Weight #2
7/22/16
7/29/16
9/6/16
Eat Clean #3
8/12/16
8/19/16
9/27/16
Sugar Detox Made Easy
8/26/16
9/2/16
10/11/16
Doctor's Book of Home Remedies
9/9/16
9/16/16
10/25/16
Low-Carb Made Easy
10/7/16
10/14/16
11/22/16
All-Natural Immunity Boosters
10/21/16
10/28/16
12/6/16
Outsmart Diabetes #2
10/28/16
11/4/16
12/20/16
Title

2016 MEDIA kIT

Transcription

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