Media Kit - Prevention

Transcription

2015
The Prevention Brand
Expressed Across Every Consumer Channel
PRINT
PUBLIC RELATIONS
– Prevention Magazine
– Cover Wraps
– Custom SIPs
– Bookazines
– International Editions
– Books
– Custom Publishing
– Consistent Editorial
presence on morning
news shows and influential
health programming
DIGITAL
– Prevention.com
– iPad, Nook & Kindle Editions
– Prevention Custom Apps
– Prevention TV—Digital Video
– Editorial Digital Video
– E-newsletters/CRM
– Mobile
PREVENTION LIVE
– R3 Summit
– Wellness Warriors
– Custom Event
Marketing Capabilities
– Healthy Epicurean
Chef Series
SOCIAL
MEDIA
– Facebook
– Twitter
– Pinterest
– Instagram
– Google+
– Condition-specific
social communities
PREVENTION INSIGHTS
& CONTENT SYNDICATION
– Custom Research Capabilities
– Custom Content
– Rodale Institute
– Rodale Library
– Rodale Grow
Things to eat for
Perfect Skin
From the editors of
Your Guide to Arthritis and Pain Relief: Rheumatoid Arthritis
Why
Early Detection
Facts
You to
Need
to Get Diagnosed
and
Ease Pain
The
path
beautiful
skin just
might
be through your
stomach.
LearnMatters
to make
Cook some curry
Getting diagnosed as early as possible is
chronic pain, and eventual surgery, has
Most people think of arthritis as an older person’s ailment, with painful joints that limit
the
most of your body’s skin-stomach connection
with these food fixes
that give
critical to managing RA. Left untreated, RA
completely changed,” says Patience White, “Turmeric, also called curcumin, is a staple of
movement. But for some people, arthritis is an autoimmune condition that launches a fullputs you at risk of permanent joint damage.
MD, vice president of public health for the many curries and helps reduce skin irritation.”
body a
attack,
and it can strike asglowing
early as the 20s and 30s.
This condition, rheumatoidwhile
arthritis
you
healthy,
complexion
warding
off a host of skin
conditions.
The good news is, the right medications
Arthritis Foundation. “If you get diagnosed Dr. Harper says. A recent study reported that
(RA), occurs when antibodies in the immune system (which normally work to fend off germs)
can slow, and even stop, the pain and
progression. “The downward spiral that was
once inevitable, in terms of work limitations,
attack the lining of joints, causing pain, swelling and warmth, and limiting mobility.
Power up with probiotics
WhenClues
the stomach’s
natural It’s
flora gets
out of whack because
Telltale
That
RA
of stress, infection, or a course of antibiotics, you may
early and get on treatment, you have a
better chance of remission.”
Go green
Sponsored by AbbVie
experience
digestive
andRA,
skin
problems
as will
acne,
It isn’t always easy to distinguish RA
from
If youills
have
your
painfulsuch
joints
psoriasis,
eczema,
as warm.
well asAnd
dullness
and
wrinkles.
other conditions like osteoarthritis, the
most and be
red and
unlike
OA,
which
“If that
your gut’s bacteria
unfavorable,
the toxic
common form of arthritis and the kind
primarilybalance
affects isthe
hips and knees,
RA
leak through microscopic holes in the wall
can worsen with age. Both cause stiff,bacteria
achy can tends
to attack the hands and feet. RA
of your gastrointestinal tract and travel throughout
joints and morning stiffness. In OA, the
may cause fever and flulike symptoms,
your body, including to your skin, causing inflammation
stiffness goes away after 15 to 20 minutes
too. The disease tends to alternate
that prevents the skin from functioning properly,” says
and worsens with activity. But in RA,Frank
the Lipman, between
periods of remission (when
MD, an integrative physician and director
stiffness lasts longer, can linger for of
hours
are no
or few
andThe
Eleven Eleventhere
Wellness
Center
in symptoms)
New York City.
and improves with activity.
flares
(when the
disease is(available
active). at
best way is to take
a probiotic
supplement
most health-food stores) or consume fermented foods such
as kefir, yogurt, buttermilk, miso, kimchi, and sauerkraut.
Kimberly Snyder, a Los Angeles nutritionist
and author of The Beauty Detox Solution,
says she sees a big improvement in her
clients’ skin and hair when they eat more
alkaline-forming foods. “If your body is too
acidic, which can happen when your diet is
unbalanced, it leaches the alkaline minerals,
such as calcium, potassium, and magnesium,”
she says. This slows down your body’s natural
detox functions, which can help reduce
skin irritation and flush toxins from your skin.
Reach for foods such as parsley, almonds,
kale, pears, lemons, and apples which are
known to help form alkaline in the body.
The Power of Exercise
Limit dairy
Regular physical activity is critical to well-being in people
with RA. “When you are in remission, it is important to
participate in aerobic exercise and strengthening exercises
Skip the sugar
Long regarded as a topic without real
More than your waistline suffers when you eat too much sweet
to promote cardiovascular health and regain muscle
evidence, two recent studies in the European
stuff. “Sugar is poison for the skin,” Dr. Lipman says. It is another
strength,” says Maura Iversen, DPT, MPH, chairman of the
Journal of Dermatology and the Journal of the
cause of inflammation, and it also leads to glycation, a
department
American Academy of Dermatology
finally of physical therapy at Northeastern University’s
process that ages skin prematurely. Here’s how: Sugar
Bouvé
College
confirm there is a real link between
your
diet of Health Sciences. Exercise also helps improve
in your bloodstream binds to proteins and speeds
reduce stress and prevent weight gain. Being
and acne—especially when dairymobility,
is involved.
the formation of advanced glycation end products
overweight
There are 60-some hormones in the
average can worsen your RA pain.
(known as AGEs, coincidentally). “AGEs stimulate
glass of milk (organic or not!) and some of
enzymes in the skin that start chomping up collagen
When
you’re having a flare-up, it’s best to limit your activityand elastic tissue,” says Alan Dattner, MD, a holistic
those androgens (like testosterone)
increase
sebum production and feed acne
ups.
dermatologist in New York City. The breakdown of
to flair
gentle
range-of-motion exercises, and to walk and maintain
What’s more, dairy stimulates insulin
production,
your
usual routines of daily living, Dr. Iversen says. “Tai chi collagen and elastin contributes directly to wrinkles,
which is known to cause pimples.
If you are allows you to focus on the movement and thesagging, and uneven skin tone. Even reducing your
in particular
going to skip dairy, be sure to supplement
yourof the movement,” she says. One study found consumption by limiting it to the sugars contained in
smoothness
diet with other sources of calcium,
D, chi twice a week strengthened leg muscles infruit, for example, can help, Dr. Dattner says.
thatvitamin
doing tai
and other important nutrients found in milk.
turmeric supplementation (oral or topical)
increases photo protection in skin, so
add this skin-savvy spice, found in
curry powder, to your diet and your
supplement plan to prevent
further sun damage.
Rheumatoid arthritis.
It doesn’t have to
destroy your joints,
and
the this
things
Delete
box!you
love to do.
POINT-OF-CARE
FPO
Ad Space
10.625” x 14”
Rheumatoid arthritis (RA) is a disease of the
joints that causes pain and stiffness. Over time,
it can permanently damage your joints and
can limit your everyday activities.
This Space
Does NOT Print
participants with RA. Exercising in a warm pool can also help
by relaxing the muscles and reducing pain and stiffness.
Go to prevention.com/skincare for more skin and beauty tips.
©2013 AbbVie Inc. | North Chicago, IL 60064 | 64X-1034037 | January 2013 | Printed in U.S.A.
Humira-Wallboard-Final.indd 1
RETAIL
– Shelf Talkers
– Pharmacy Programs
– Direct Mail Carrier Cards
– Mobile Optimized Shopping Experience
– Pharmacist Advisory Panel
For more information on advertising, contact your account manager
or Lori Burgess, Publisher at 212.573.0363 or [email protected]
Talk to your doctor about your
RA and to find a management
plan that is right for you.
1/9/13 8:53 AM
– Doctors’ Offices Media
– Pharmacy Collateral
– Cover Wraps & Stickers
– Direct Mail Carrier Cards
– MyHeal+h EMR Platform
– Condition Targeting
2015
Editorial Profile
With a stable of leading-edge thinkers and top minds in health, wellness, nutrition, fitnessperformance and spirituality, Prevention is leading the conversation and inspiring a movement.
Food/Beverages
24%
Flawless Skin at 40+
November 2014
®
Just Do This
Health
& Stop aging
37%
our #1 proven plan
Wake Up
Refreshed!
AND save your brain
When
Organics
Matter
Chocolate
Surprising Recipes
(Warm & decadent)
PV1114_CVR.indd 1
9/26/14 9:15 AM
Fitness
13%
Beauty
11%
Other*
9%
*Other includes: Pets, Home Furnishing, Apparel & Accessories, Hobbies/Athletics,
Science & Technology, Culture, Miscellaneous, Business & Finance, U.S. Affairs
Source: Media Radar, Jan-June 2015
Advice/
Relationships
6%
2015
Prevention.com
Prevention.com delivers authoritative, breakthrough and game changing content to a
consumer that’s passionate and highly engaged in health and wellness. From nutrition and
beauty, to food and fitness, Prevention.com provides the tools they need to lead a healthier
and more inspired life.
Demographic Profile
Women:
69%
Age 18-34:
36%
Age 25-49:
52%
Age 35-54:
32%
Age 35-64:
50%
Age 65+:
13%
Median Age:
40 yrs
Median HHI:
$80,353
Employed:
68%
Any College:
78%
Kids in household:
40%
Traffic
Page Views:
16 million
Unique Users:
7.1 million
Source: Comscore Multiplatform June 2015, Comscore/MRI Fusion, May 2015/S15;
Medians: Apr-June 2015 Average
2015
Circulation
Health and Wellness is at the forefront of the American conversation. Prevention’s
unrivaled commitment to fueling the proactive health movement is just one reason why
millions of readers turn to Prevention each month.
March 2015
the real Food issue
100 best
®
L o v e Y o u r W h o L e L i f e™
clean Foods
125 Delicious
Quick & Easy
Dinners
Heal Your
Gut, Cure
Your Blues
PM40063752
pantry
& never Diet
again
1.5 MILLION
Readers pay one of the
highest sub rates
exclusive
Eat
Clean!
hack your
Rate Base
March 2015
Plus
look
gorgeous
at 40+
in the industry
Average Print & Digital
Newsstand Sales
231,862
A loyal subscriber base & solid newsstand performance
—
Prevention’s current sub price of $24.00 is up 9% over last year
—
Prevention’s average sub price is $18.03—our highest ever
Source: AAM Snapshot; December 2014
*Excludes Association-member magazines
2015
Full Circulation
Demographic Profile
Total Audience:
7,523,000
Female
82%
Male
18%
Employment
Employed
48%
Marital/Household Status
Median Age:
60 years
Married
58%
Children in HH
25%
Age 18-49
24%
Age 25-49
22%
—Under Age 12
16%
Age 25-54
35%
—Age 6-17
23%
Age 35-54
28%
—Age 12-17
14%
Age 35-64
57%
Age 40+
90%
Home Ownership
Median HHI:
$61,207
$50,000+
58%
$75,000+
41%
$100,000+
29%
Household Size: 2
39%
Household Size: 3+
42%
Own Home
75%
Education
Any College
63%
Bachelor’s Degree/
Post Grad. Degree
31%
Source: GfK MRI Spring 2015
Print+Tablet Readership
2015
Press
Prevention makes big headlines, resulting in more than 2 billion media impressions annually.
Coverage on top television programs, such as Live! With Kelly and Michael, Today and The
Talk; and in leading publications, like the New York Times, prove that women want the
proactive lifestyle beauty, fitness and nutrition tips and tools that Prevention has to offer.
Television
Consumer Print
Online
Trade Print
2015
Open Rates
Rate Base
1,500,000
Gross Open
Page
$89,800
1/2 Page
$51,700
2nd Cover
$107,800
3rd Cover
$98,800
4th Cover
$116,800
* COVER WRAP PRICING AVAILABLE UPON REQUEST.
EFFECTIVE APRIL 2015 ISSUE
2015
Production Schedule
ISSUE
FRACTIONAL
& REGIONAL
SPACE CLOSE
SPACE &
MATERIAL
CLOSE
SUPPLIED
INSERTS DUE
AT PRINTER
ON-SALE
JAN 15
10.24.14
10.31.14
11.18.14
12.16.14
FEB 15
11.28.14
12.05.14
12.22.14
01.20.15
MAR 15
01.02.15
01.09.15
01.27.15
02.24.15
APR 15
01.30.15
02.06.15
02.24.15
03.24.15
MAY 15
02.27.15
03.06.15
03.24.15
04.21.15
JUN 15
03.27.15
04.03.15
04.21.15
05.19.15
JUL 15
04.24.15
05.01.15
05.19.15
06.16.15
AUG 15
05.29.15
06.05.15
06.23.15
07.21.15
SEP 15
06.25.15
07.02.15
07.21.15
08.18.15
OCT 5
07.31.15
08.07.15
08.25.15
09.22.15
NOV 15
08.28.15
09.04.15
09.22.15
10.20.15
DEC 15
09.25.15
10.02.15
10.20.15
11.17.15
JAN 16
10.23.15
10.30.15
11.17.15
12.15.15
SUBJECT TO CHANGE
2015
Digital File Requirements
Digital File Formats
Hard Copy Proofs
Accepted file format: PDF/X-1a:2001
— All proofs must be made to (current G7) SWOP specifications.
— SWOP color proof MUST be made from supplied file.
General File Requirements
— File to contain only 1 page or 1 spread.
— The page size must be consistent from page to page.
— Pages must be createdto include bleed when required.
— All required trapping should be done prior to creating the file.
— Include quality control patch (color bars) outside maximum
dimension of bleed ad file.
PDF/X-1a:2001
File Requirements
— File must be PDF/X-1a:2001, compliant version 1.3.
— Scanned images must be high resolution (300 dpi), CMYK (no
spot colors, RGB, LAB or ICC color profiles) and saved in
Tiff or EPS format.
— All proofs must contain a color control bar in order to be
considered an acceptable SWOP proof and be clearly
marked with available job information and proofing system
identification.
— All color proofs should be in exact register.
— All proofs must be at 100% of final size.
The publisher cannot be held responsible for the reproduction
quality if the proofing requirements are not met or if materials are
submitted past closing date. If the supplied proof is not SWOPcompliant and/or is unacceptable for press-side color guidance,
the customer will be notified and a new proof will be requested.
Production Costs
The 15% commission will be forfeited if Prevention produces your ad
or re-creates your digital file to ensure press compliance.
— All fonts must be included and be Type 1 or 3 (no TrueType).
Electronic File Delivery
www.adshuttle.com
— One-time setup required; follow sign-up instructions.
— Adshuttle support available at 1-866-774-5784.
2015
Digital File Requirements
Standard–Size Advertisements
Magazine printed by offset process. Perfect binding. Trim size is 5¼” x 77/16”. Type and important subject matter should be
kept at least ¼” from trim. Allow ½” gutter type crossover space. Allow 1/8” for bleed. Set color bars and crop marks so that
they are outside page bleed.
LIVE AREA
TRIM
BLEED
Decimal
Bleed Ads
Full Page (and covers)
4.75" x 6.9375"
5.25" x 7.4375"
5.5" x 7.6875"
½-Page Horizontal
4.75" x 3.125"
5.25" x 3.625"
5.5" x 3.875"
½-Page Vertical
2" x 6.9375"
2.5" x 7.4375"
2.75" x 7.6875"
2-Page Spread
10" x 6.9375"
10.5" x 7.4375"
10.75" x 7.6875"
½-Page Spread
10" x 3.125"
10.5" x 3.625"
10.75" x 3.875"
Full Page (and covers)
4 /4" x 6
½-Page Horizontal
4 /4" x 3 /8"
Inches
3
3
15
/16"
1
5¼" x 7 / "
5½" x 7 ¹¹/16 "
5¼" x 3 / "
5½" x 3 7/8"
7 16
58
½-Page Vertical
2 x 6 15/16"
2 1/2" x 7 7/16"
2 3/4" x 7 ¹¹/16"
2-Page Spread
10" x 6 15/16"
10 1/2" x 7 7/16"
10¾" x 7 ¹¹/16"
½-Page Spread
10" x 3 1/8"
10 1/2" x 3 5/8"
10¾" x 3 7/8"
Non-Bleed Ads
LIVE AREA
Decimal
LIVE AREA
Inches
Full Page
4.75" x 6.9375"
4¾" x 6 15/16"
½-Page Horizontal
4.75" x 3.125"
4¾" x 3 ¹/8"
2.125" x 6.9375"
2 ¹/8" x 6 15/16"
½-Page Vertical
Advertising File Delivery
Advertising Production Contact
Advertising production materials for Prevention,
Prevention Special Interest Publications and
Prevention Bookazines should be sent directly to:
General production questions/concerns, supplied insert spec/
shipping information:
Jen Graber
Electronic advertising file delivery available at
www.adshuttle.com.
Prevention Production Manager
400 S. 10th Street, Emmaus, PA 18098
P 610-967-7886
F 610-967-9534
Send SWOP Color Proofs to:
Cindy Wenrich
Prevention Advertising Production Specialist
P 610-967-8214 F 610-967-9391 E [email protected]
E [email protected]
Advertising page production spec information, materials
extension dates:
Cindy Wenrich
Prevention Advertising Production Specialist
P 610-967-8214
F 610-967-9391 E [email protected]
2015
2-Page Insert
Specifications: Full Size Card
Flat size two up: 5 1/2" x 15 3/8"
Mechanical
Specifications
> Magazine binds perfect bound
> Magazine trim size is 5 1/4" x 7 7/16"
> Allow for 1/8" grind-off binding edge of
inserts and cards
> Horizontal and/or vertical perforations
where desired
2015
4-Page Insert
Specifications
Flat size two up: 11" x 15 3/8"
Mechanical
Specifications
> Allow for 1/8" grind-off binding edge
of inserts and cards
> Horizontal and/or vertical
perforations where desired
2015
Gatefold
Specifications
Minimum Folded Size: 4 1/4" x 15 3/8"
Maximum Folded Size: 5 1/4" x 15 3/8"
Mechanical
Specifications
inserts and cards
where desired
2015
Narrow Bind-In Card
Specifications
Flat size two up: 4 1/4" x 15 3/8"
Mechanical
Specifications
inserts and cards
where desired
2015
Gatefold Units
2 Ad Pages + 2 Edit Pages
EDIT ON BACK
EDIT HERE
ROB PAGE
AD HERE
AD HERE
OPEN
CLOSED
6 Page Z Gatefold/Calendar Pullout
ROB PAGE
EDIT
4 Page French Door Zipper Gatefold
CLOSED
AD HERE
AD HERE
AD
HERE
AD HERE
AD ON BACK
EDIT ON BACK
EDIT ON BACK
AD HERE
EDIT HERE
EDIT HERE
OPEN
CLOSED
AD HERE
ROB PAGE
AD HERE
AD HERE
OPEN
2015
Insert Units
FRONT
Interior
INTERIOR
BOOKLET
1
> Inserts - SSI (2 Page), 4, 6, 8, 12, 16 pages
3
> Press Pasted & Perforated Insert 4, 6, 8, 12, 16 pages
5
1
> Interior Sleeve - 2, 4, 6, 8 pages
> Gatefolds
> French Door Gatefolds
REMOVABLE
BIND-IN EDGE
> Zipper French Door Gatefolds
> Double/Butterfly Gatefold
> Cover sleeve
> Lift & Reveal Inserts
(2,4,6,8 page booklet options)
> Inserts with removable Bookmark
INTERIOR
BOOKLET
FRONT
1
Cover Placements
(NEED BUSINESS DEPT APPROVAL)
3
1
> Coversleeve - 2, 4, 6 8 pages
> Zipper Gate Cover (off of 3rd or 4th cover)
> Cover Single Gatefold (off of 2nd OR 3rd cover)
> Cover Double Gatefold (off of 2nd OR 3rd cover)
Onserts
> Prevention offers the option to polybag various units
within any given issue, pending publisher approval,
and when meeting printer and postal specifications
> Double/Butterfly Gatefold
REMOVABLE
BIND-IN EDGE
> Interior sleeve
(2,4,6,8 page booklet options)
> French Door Gatefolds
> Zipper Gate
5
2015
Insert Units
INDICATES BIND-IN EDGE
LIGHT
PERFS
FRONT
Gatefold
BACK
Lift and Reveal
(Left or Right Hand )
INDICATES BIND-IN EDGE
PERFS
FRONT
BACK
Insert with
Removable Bookmark
> Removable Bookmark Unit
> Z-Gatefold
> Pop-Up
Additional units available on request
2015
Insert & Special Units
> A variety of special units are available, including multi-page sections, gatefolds, cards, etc. Charges will vary depending
on the specific insert and current production charges. Production charges are non-commissionable. Contact your
Prevention account manager for further information and rates.
> Consult Prevention magazine production manager for insert specifications prior to preparation of materials.
Shipping Info
RR Donnelley
216 Greenfield Rd, Lancaster, PA 17601
Packing Slips
R.R. Donnelley requests packing slips or BOL’s be faxed to R.R.
Donnelley prior to or when shipment is dispatched to 717-293-2496.
Appointments
To ensure timely delivery, the following MUST be printed on
BOL: “All deliveries by Appointment or Risk Refusal”
Packaging Specifications
The purpose of these specifications is to ensure reduced
damage to inserts, accurate load identification, optimization of
production effi ciencies and reduced costs to suppliers
and publishers. All shipments must arrive between 3 to 5 days
prior to production dates.
Hours for Making Appointments
Call 717-293-2432 between the hours of 7 a.m. and 3
p.m.(Eastern) Monday through Friday to make an appointment.
Receiving Hours
Monday through Friday by appointment. Times will be made by
RR Donnelley personnel that best suit RR Donnelley’s production,
warehouse capabilities and the customer’s due date. Special
exceptions may be made for weekend deliveries depending on
productivity requirements.
For Directions
Call 717-390-4444 or 717-293-2071
BOL Requirements
Each bill of lading must contain the following information:
>
>
>
>
>
>
>
>
>
>
>
>
>
Shippers Company Name, Address and Telephone Number
Shipped to address (216 Greenfield Rd)
“All deliveries by Appointment or Risk Refusal”
Receiver’s Phone Number for Appointments (717-293-2432)
RR Donnelley Customer Service Representative’s name
Publisher’s Name
Magazine or Catalog title
Issue Date or Month
Code or lap I.D.
2 up count for 2 up jobs
Copy count for NON 2 up counts
Number pallets
Gross weight
Load Identification
Each pallet must be flagged with job information on 2 adjacent sides
and each pallet flag must contain the following information:
>
>
>
>
>
>
>
>
>
>
>
Shipped to address (216 Greenfield Rd)
RR Donnelley Customer Service Representative’s name
Publisher’s Name
Magazine or Catalog title
Issue Date or Month
Code or lap I.D.
2 up count per skid
Number of inserts in a carton
Carton number (1 of ___)
Pallet number
Total weight of pallet
Logging
> All 2-up bind-ins must be supplied as logs.
> Make each log using end-boards and plastic straps.
> Log length minimum 24˝, maximum 42˝.
> Make end-boards the same length and width as the insert being logged.
>
>
>
>
End-boards must be strong enough to prevent damage to the product.
Log and stack inserts with the binding edge up.
Compress logs tightly enough to lift with a clamp style crane. Logs may
not twist, buckle or fall apart.
Stack all logs facing the same direction on a pallet.
Put corrugated cardboard between layers.
2015
Insert & Special Units
Pallets
Piling Patter ns
>
>
All pallets should be 4-way entry
Product or slip sheets must not extend beyond thepallet deck
>
>
>
>
>
>
>
>
>
Product must not extend beyond the pallet deck
>
>
Lifts may be compensated, but not in less than 4˝ increments.
All pallets must have a minimum of 3-1/2˝ forkopening for lift entry
>
All lifts must not be strapped or banded or tied in any way.
A protective cover (slipsheet) must be placed on the pallet deck to
prevent sagging of inserts between boards.
Cartoning
>
A plastic moisture barrier should also be used to prevent migration
of moisture to the product. This can lead to sticking inserts and
damaged inserts.
>
Pallets may be wood or plastic. Costs to return plastic pallets are the
responsibility of the sender.
Standard size pallets include: 42˝ X 42˝ 44˝ X 44˝ 48˝ X 42˝
Pallet height must not exceed 56˝ including the pallet
Maximum weight per pallet cannot exceed 2,500 lbs.
A copy of the insert should be attached to 2 sides of each pallet.
Pallet Wrapping/Strapping
All inserts or product must be well jogged
Lifts should be between 4˝ and 8˝ in height unlesspreviously agreed due
to unbalanced issues.
All layers should be separated by a slipsheet and be brick stacked with
interlocking patterns.
>
>
>
>
>
Small and unstable shipments may require cartons.
>
All cartons must have a label with the following information:
Product should not be tied, strapped or banded inside a carton
All cartons must contain the same quantity
Maximum weight of a single carton must not exceed 40 lbs.
All cartoned loads must be flagged on 2 adjacent sides with job
information
>
>
All loads must be protected with either stretch or shrink wrap
If the load is stretch wrapped, it must be banded 2 X 2 first unless it is
compressed and wrapped vertically and horizontally.
• Shipped to address (216 Greenfield Rd)
>
Machine stretch wrap is preferred over hand wrap as it can better grip
the load.
• Publisher’s Name
>
The stretch wrap must always enclose the skid as well as the contents
to securely fasten the load
• Issue Date
>
Pre-formed corner protectors are suggested to help prevent damage to
inserts when wrapping
• Code or Lap I.D.
>
If the load is to be strapped, a rigid wooden top must beprovided. The
top must not exceed the pallet dimensions,not less than the dimensions
of the load on the pallet
• Carton number (1 of __)
>
If the load is wrapped, a flexible top must be used. A flexible top may be
multi-cut or scored corrugated.
>
Polyester strapping is recommended, poly-proplene is allowed, but not
recommended. Steel is not allowed.
>
Straps must be at least 2 in each direction
• RR Donnelley Customer Service Representative’s name
• Magazine or Catalog title
• Number of inserts in a carton
• Total weight of pallet
• Pallet number
Truck Loading
>
>
Pallets should be placed to avoid minimum pallet movement.
Loads must not be double stacked
2015
Copy & Contract Regulations
1. All products and services must be approved by the publisher before acceptance of
insertion order. All copy subject to approval. Prevention reserves the right to reject
or cancel any advertising for any reason at any time.
2. No conditions, printed or otherwise, appearing on contracts, orders or copy
instructions that conflict with the publisher’s policies will be binding on the publisher.
Orders specifying positions other than covers are accepted only on a request basis.
3. Failure to make the order correspond in price or otherwise with the rate schedule
is regarded only as a clerical error and publication will be made and charged for
according to terms of schedule in force without further notice.
4. The advertiser and its agency, if there be one, each represents that it is fully
authorized and licensed to use (1) the names and likenesses of all persons
appearing in advertisement, (2) all copyrighted or trademarked material and (3)
all testimonials contained in all advertisements submitted by or on behalf of the
advertiser and published in Prevention, and that such advertisements are neither
libelous, an invasion of privacy, or otherwise unlawful or infringe on the rights of
any third party. The advertiser and its agency each agree to indemnify and save
harmless Rodale, publisher of Prevention, against all loss, liability, damage and
expense arising out of the copying, printing, or publication and distribution of such
advertisement.
5. The agency and advertiser agree not to make promotional or merchandising
reference to Prevention in any way except with the express written permission of the
publisher for each use. Publisher’s acceptance of an advertisement for publication
in Prevention does not constitute an endorsement of the product or service
advertised. No advertiser or agency may use the Prevention name or logo without
publisher’s prior written permission for each such use.
6. Advertisements simulating Prevention editorial matter in appearance or style must
be clearly defined and labeled “Advertisement” and are subject to publisher’s
approval.
11. Publisher shall have the right to hold advertiser and/or its advertising agency
jointly and severally liable for such moneys as are due and payable to publisher
for advertising which advertiser or its agency ordered and which advertising was
published. “Disclaimers” and “sequential liability” are not acceptable by Rodale Inc.
12. Announcement of any rate change will be made at least 60 days in advance of the
closing date of the first issue affected. Orders for issues thereafter will be accepted
at equal rate prevailing.
13. Orders for cover pages are noncancelable. Other pages are noncancelable after
rate card issue closing date.
14. For advertising units less than full-page size, insertion orders must specify
if advertisement is vertical or horizontal configuration. Insertion orders for all
advertising units must state whether advertisement carries a coupon.
15. A copy of any proposed insert must be submitted to publisher prior to printing of
the insert. In no event shall publisher be responsible for any errors or omissions in,
or the production quality of, any furnished insert.
16. Credit Policies
• Terms: net 30 days.
• Finance charge of 1 1/2% per month for invoices outstanding beyond 30 days.
• Invoices rendered on or about on-sale date.
• New advertisers must supply acceptable credit references and cash with order.
17. Prevention’s ABC-compliant digital replica contributes toward rate base.
Advertisers can choose to opt out at time of print space close but rate/rate base
will not be adjusted.
7. When change of copy is not received by closing date, copy run in previous issue will
be inserted.
8. Advertiser and agency agree that the publisher shall not be subject to any liability
whatever for any failure to publish or circulate all or any part of any issue or issues
because of strikes, work stoppages, accidents, fires, acts of God or any other
circumstances not within the control of the publisher.
9. The publisher’s liability for any error will not exceed the cost of the space.
10. The publisher assumes no liability for errors in key numbers or, if for any reason, it
becomes necessary to omit an advertisement.
2015
Sales Office
New York
733 Third Avenue, 6th Floor, New York, NY 10017
Lori Burgess
Sara Lipton
Monica Lipkin
212.573.0363
[email protected]
212.808.1381
[email protected]
212-808-1639
[email protected]
Publisher
Digital Director
Integrated Sales Director
Eric Bizzak
Michele Brown
Elyse Salpeter
212-573-0382
[email protected]
National Advertising Director
Sales Director
212.808.1491
[email protected]
212.808.1672
[email protected]
Vildia Samaniego
Rebecca Weinreich
Associate Publisher
Intergrated Marketing
212.573.0339
[email protected]
212.573.0391
[email protected]
Chicago
65 East Wacker Place,
Chicago, IL 60601
Mark Adeszko
Midwest Integrated Marketing Director
312.696.4101
[email protected]
San Francisco
6294 Bullard Drive
Oakland, CA 94611
Anne Hassett
Northwest Advertising Rep.
415-404-2860
[email protected]
Los Angeles
880 Apollo Street, Suite 329
El Segundo, CA 90245
Rebecca Weinreich
212.573.0391
[email protected]

Media Kit - Prevention

Transcription

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