June 2014 GMC`s Agro Marketer Neswletter
Transcription
June 2014 GMC`s Agro Marketer Neswletter
Volume 4, Issue 2 Agro Processors Forum staged to Propel Local Agro Processing Industry to 2020 and Beyond The Ministry of Agriculture through the Guyana Marketing Corporation continues to add impetus to the further growth and development of diversified agriculture production in Guyana. To this effect focus has been firmly placed on improving Guyana’s agro processing industry, a pertinent industry with serious potential of contributing significantly to Guyana’s economy. The Ministry of Agriculture through GMC in collaboration with the Guyana Agro Processors Association (GAPA), being cognizant of the vast potential of this emerging industry, staged the inaugural Agro Processors Forum on March 28th, 2014 at the International Conference Centre. This forum provided participants a golden opportunity to strengthen links and build relationships among stakeholders. This event was staged under the theme ‘Shaping the future of agro processing in Guyana,’ which seemed fitting, since organizers of the event aimed at developing a roadmap for Guyana’s local agro processing industry, taking it to 2020 and beyond. Con’t on Pg. 6 Guyana Shop Corner Launched at Spready’s Supermarket The Ministry of Agriculture in a committed effort to further develop the local agro processing industry placed a new mandate to the Guyana Marketing Corporation. This mandate is to expand the Guyana Shop to all regions of Guyana. On the 31th, May 2014 the Guyana Marketing through its Guyana Shop made significant strides in this regard, with the commissioning of the Guyana Shop corner located at Spready’s Supermarket Port Maurant, Berbice, region 6. This action was a direct result of the recently concluded Agro Processors Forum staged to propel the agro processing industry to 2020 and beyond. Persons residing in and around region 6 can now have direct access to a wider variety of locally manufactured products whilst local processors simultaneously have the opportunity to supply a new market. Moreover, this provides a platform for customers to purchase even more locally produced products. Officers at GMC have been working Con’t Pg. 2 June, 2014 Inside this issue: Agro Processors Forum staged to Propel Local Agro Processing Industry to 2020 and Beyond 6-7 Guyana Shop Corner Launched at Spready’s Supermarket 2 GMC Continues to Support Linden Expo 3-4 Guyana Shop Participates In Second Annual International Food & Drinks Festival 5 CXC Launches Agriculture Science as new CAPE Subject in Guyana 8 GAPA & Its Contribution to Agriculture in Guyana 9 MEET TEAM GMC 10 Average Retail Prices of Produce for Quarter 11 About this Newsletter This newsletter is a quarterly bulletin of the Guyana Marketing Corporation. It provides information and market intelligence in non– traditional agricultural produce for the local and export markets. The newsletter is aimed at strengthening the information base of our farmers, agribusinesses and other stakeholders. Increasing the Export of NonNon-Traditional Agriculture Produce 1 Volume 4, Issue 2 June, 2014 Guyana Shop Corner Launched at Spready’s Supermarket tediously behind the scenes to make this initiative a success. They were successful in persuading more local processors to come on board with this national initiative. Spready’s Supermarket is the first to come on board and was eager to get things started. During a small ceremony to officially launch the Guyana Shop Corner at Spready’s supermarket a representative during her address related that Spready’s Trading was pleased to be the first to come on board with GMC’s Guyana Shop to execute this plan and is committed to having more local products on its shelves for their valued customers. The Spready’s rep went on to state that their customers could be assured that with the help of GMC more new and improved local products will be hitting their shelves soon. Chairing this small ceremony was Guyana Shop Manager, Mr. Kevin Macklingam who during his address reiterated that all the local products shelved in the Guyana Shop and now the Spready’s supermarket were registered with and approved by the Food & Drug Analysis Department. The Guyana Shop Manager assured the gathering that these products were more than safe for human consumption and GMC’s commitment to working with processors to ensure the quality and safety of all products shelved in the Guyana Shop and other supermarkets coming on board in support of this initiative. Delivering the feature address was the Minister of Agriculture, Dr. Leslie Ramsammy who stated that Guyana is currently spending millions of US dollars to import food most of which is produced locally. This according to Minister Ramsammy is unacceptable and stated that the goal of his ministry is to have a Guyana Shop corner in every major supermarket in all the regions in the country. According to the minister this will make locally manufactured products more accessible by more Guyanese. The minister stated that his ministry through GMC and its Guyana Shop is now focusing its attention firmly on launching similar corners in major supermarkets in Regions 2, 3, 5 and the hinterland regions. Minister Ramsammy went on to state that the Agriculture ministry is working assiduously with farmers to satisfy Guyana’s need for ginger, carrots, turmeric and black pepper by 2018. By 2020 through the efforts of his ministry, Guyana would not have to import Corn nor Soya according to Minister Ramsammy. The minister proceeded to inform the gathering that his ministry is currently working with farmers of Black Eye Peas with the hope of replacing its high importation level with local production. Additionally, also addressing the gathering was the president of the Berbice Chambers and Commerce and Development Association, Mr. Mark Roopnarine. Mr. Roopnarine praised the efforts of the Agriculture Ministry and GMC for organizing and implementing this important initiative and expressed commitments by his association to provide its fullest support in getting more supermarkets on board. Mr. Roopnarine also encouraged processors to diversify their production stating that more could be done with the extensive variety of produce readily available in Guyana. This launching also featured a mini display made by several local processors who attended the event and distributed samples of their products to all interested. Presently officers at GMC are communicating with supermarkets around the country in an effort to extend the reach of local agro processors who come on board with this national initiative. 2 Volume 4, Issue 2 June, 2014 GMC Continues to Support Linden Expo A complimentary number of exhibitors participated in this year’s edition of Linden Expo, Linden’s signature trade and investment exposition. This annual event was staged by the Linden Chambers of Industry, Commerce and Development from May 1st - 3rd at the Egbert Benjamin Exhibition Centre, under the theme ‘Promoting job Creation Through Micro Enterprise Development.’ This year participating companies ranged from agro processing, wholesale, business development, distribution, manufacturing, financial, tourism and educational services, arts and craft, among others. These companies took part in the three day event which attracted a large number of visitors including foreigners. The Guyana Marketing Corporation remains steadfast in its support of this auspicious event by its annual participation. This year GMC erected an eye dropping agro processing display that was complimented by selected fresh fruits and vegetables namely cassava, plantain, pineapple, peppers and coconuts. This display further showcased the numerous agro processed products emerging from the fresh produce displayed. GMC’s presentation more importantly encouraged farmers in the mining town to add value to the crops predominantly grown in that area. Attendants at this year’s Expo had a first hand opportunity to witness the extensive variety of products created when value is added to the produce on display. Marketing Officers were on hand throughout the event providing information to all and sundry. This information include the criteria required for having products shelved in the Guyana Shop, contacts of suppliers of various packaging materials, export requirements for fresh fruits, vegetables and value added products, label requirements, etc. Interested persons were also briefed on the extensive list of services offered to local farmers and agro processors by GMC. Additionally, local flour company NAMILCO collaborated with GMC in this years staging of Linden Expo. The local flour giants used this opportunity to showcase their line of products all available on the shelves of the Guyana Shop. The drove of people who visited the GMC booth during this event were presented with various samples of food made from products sold by NAMILCO. These included Pholourie, Porridge Mix, and much more. Con’t on pg. 4 3 Volume 4, Issue 2 June, 2014 GMC Continues to Support Linden Expo While scores of persons from across Guyana and further afield arrived in Linden to witness all Linden had to offer in terms of handicraft, furniture, garments, jewelry and horticulture, pharmaceuticals, tourism, information technology and agro processing; Linden Expo was definitely the place to be. This premier exposition and trade fair offers business associates in and around Linden the opportunity to meet, network and negotiate with larger more established companies and establishments from Georgetown and further afield , while simultaneously showcasing their skills, talents and creative works. 4 Volume 4, Issue 2 June, 2014 Guyana Shop Participates In Second Annual International Food & Drinks Festival The Ministry of Tourism, Industry and Commerce has teamed up once again with the Guyana Karate College in making this years Easter weekend an exciting and memorable one for Guyanese at large along with tourists and visitors alike, with the hosting of the second Annual International Food and Drink Festival. The largest epicurean event in Guyana, at the Everest Cricket Club Ground on April 19th, 2014 (Easter Saturday). This year’s festival proved more delightful and successful than the first staging with the addition of even more chefs resulting in more great food from a larger range of countries. Building on its popularity gained from the initial staging of the event, organizers added an even more amazing variety of beverages. Throughout the festival rare, hard to find, exotic beverages from all over the world were on hand, ranging from Banks, Carib and Stag beer from Guyana, Trinidad the Caribbean and Latin America, but most of them were from Europe, Asia, and Australia. The Guyana Marketing Corporation by way of its Guyana Shop once again participated in this grand event. A large quantity of locally manufactured products, available at the Guyana Shop, were sold throughout the festival. This not only builds awareness of what’s manufactured locally but it also provided the opportunity for micro processors’ to reach a market not before accessible. Collaborating with GMC for this event was UMAMI Inc., a relatively new agro processing company that burst unto the scene here in Guyana. The extensive range under the brand portfolio of UMAMI Inc. provides customers the added benefit of knowing they can obtain most of their culinary ingredients under a single brand name they can trust. All interested visitors to the Guyana Shop booth at the festival were treated to samples of foods created from UMAMI Inc. products or foods enhanced by these very products. Organizers of this year’s edition of the International Food and Drink Festival were successful in creating the authenticity of the Guyanese experience of food and culture and blending that with a dynamic sampling of culinary creations from around the world. The ultimate blend of savoring fine cuisine and spirits, meeting new people and enjoying live diverse on stage entertainment was created. This is all a part of an effort by the Ministry of Tourism to make Guyana a premier destination for good food, high quality agro processed products, superior rum, beer and other beverages with excellent entertainment. 5 Volume 4, Issue 2 June, 2014 Agro Processors Forum staged to Propel Industry to 2020 and Beyond This inaugural forum was complimented by an exhibition of local high quality agro processed products. In excess of 25 local agro processing companies showcased their respective product lines and attendants had the chance to taste and sample a lot of the products on display. Some of the companies who participated in this showcase included Taste Setters, Tandy’s Manufacturing, Ace Food Products, Mohamed's Manufacturing Enterprise, Surya Delight, Prestige Manufacturing, Jets Enterprise, Original Juice Centre, Savory Products, Phoenix Enterprise and many more. In addition to the agro processors, suppliers of various packaging and printed materials used in the local agro processed industry also used the exhibition to showcase their products. These included Packaging Concepts Inc. supplying plastic bags, seals, net bags, etc, Wieting & Richter Limited supplying a variety of plastic bottles and caps, Global Packaging Inc & Global Printing & Graphics Inc providing labels and printed materials, posters, brochures, catalogues, just to name a few. This exhibition not only allowed participants to build awareness of their respective products but it also encouraged interaction among stakeholders. Delivering the feature address was Minister within the Agriculture Ministry; Honourable Mr. Ali Baksh reiterated the call for agro processors to be more creative and come up with new innovative ideas to reduce wastage of produce. The minister encouraged local agro processors to collaborate more in order to achieve higher standards in not only processing but production as well. Minister Baksh went on to site the considerable longer-term benefit created by the forum to those micro producers in the sector present at the event, some of whom would probably never have experienced that level of exposure before. Mr. Ramanand Prashad; president of the Guyana Agro Processor’s Association during his presentation highlighted some of the challenges faced by the agro processing industry and some possible suggestions on ways to improve. Moreover, interactive presentations were made by several key stakeholder organizations within the agro processing industry. These included ‘Guyana Marketing Corporation’s Role in Shaping the Future of Agro-processing in Guyana’ done by Ms. Ida Sealey-Adams; Agriculture Business Development Officer at GMC. The role of GMC in relation to agro processors, current activities being conducted and what GMC plans to do in the future for agro processors, were some of the areas that were discussed in this informative presentation. 6 Volume 4, Issue 2 June, 2014 Agro Processors Forum staged to Propel Industry to 2020 and Beyond Another key presentation was the “Status Report on Capacity Building for Improving Market Access for Small Producers and Agro Processors” presented by Dr. Maxine Parris-Aaron, Agricultural Health and Food Safety Specialist of the Inter-American Institute for Cooperation on Agriculture IICA. The challenges faced by agro processors were outlined and the interventions made by IICA to aid in overcoming some of the challenges outlined were detailed by Dr. ParrisAaron. The ‘Financial Opportunities Available and Accessible to Agro Processors’ presentation presented by Mr. Leroy Adonis, Junior Manager of GBTI, on behalf of the Guyana Association of Bankers was one of the most interactive presentations of the forum. Additionally, Ms. Christine Samaroo, Research and Marketing Officer of the Small Business Bureau, Ministry of Tourism, Industry and Commerce also addressed the issue of accessing finance. Ms. Samaroo presentation’s was centered on ‘SBB Support to Micro and Small Enterprises’. Ms. Candelle Walcott- Bostwick; Head Conformity Assessment Department of the Guyana National Bureau of Standards made a presentation entitled; ‘Conformity to Standards- A prerequisite for Sustainability.’ The benefits of standardization, applicable standards for agro processors and the role of the GNBS in facilitating competitiveness of the local businesses were the main features of Ms. WalcottBostwick presentation. Ms. Jewel Sears; Deputy Director of the Government Analyst-Food & Drug Department made a presentation captioned ‘Compliance with Food Safety Requirements for Local and International Markets and the Services offered in relation to Agro-processing.’ A presentation on ‘Fairtrade Opportunties‘ was done by Ms. Munirih Schanzenbaecher; Liaison Officer- PSR Consultant of Fairtrade International. Some benefits of Fairtrade and potential Fairtrade products in Guyana were some of the focused areas of this presenattion. The final presentation for the forum was done by Mr. Deonarine Jagdeo, Deputy Director (Technical) of the Institute of Applied Science and Technology (IAST). This presentation was entitled ‘The Utilization and Development of Waste from the Agro Processing Industry to High -Value Commodities’ and was based on the notion ‘From waste to wealth.’ The call was made for agro processors and the private sector to collaborate so as to transform the research ideas developed by the institute to business ideas. 7 Volume 4, Issue 2 June, 2014 CXC Launches Agriculture Science as new CAPE Subject in Guyana Starting this September, five new subjects termed the “New Generation” subjects will be introduced to the Caribbean Advanced Proficiency Examination CAPE syllabus now bringing the total number of subjects offered at CAPE to 30. Each subject was formally launched in the CARICOM country best recognized in that area. As such, Tourism was launched in Barbados; Entrepreneurship in Trinidad and Tobago; Performing Arts in St Lucia; and Physical Education and Sport in Jamaica. Guyana joined the rest of the Caribbean on May 12th, 2014 in hosting the launch of the ‘New Generation’ of CAPE subject Agriculture Science at the Theatre Guild on Parade Street, Kingston, Georgetown. Agriculture Science will comprise two units in the syllabus. The first dealing with the fundamentals for agriculture and crop production; and the second dealing with animal production and the environment. Guyana has been winning the Agricultural Science subject award every year since 2008 and it was only appropriate that Guyana offer Agricultural Science at CAPE. The Guyana Marketing Corporation collaborated with the National Agriculture Research & Extension Institute NAREI to setup a sprawling fresh produce display that was complimented by a wide selection of local agro processed products. Attendants at this launching were greeted by this display which highlighted quite a few succulent crops produced in Guyana as well as a wide cross section of high quality local value added products. Present at this timely launching was Minister of Agriculture; Hon. Dr. Leslie Ramsammy who during the feature address lamented on the food import bill of the Region for items which can be grown locally. He cited tomatoes, carrots, beet, garlic, onions and potatoes which can be grown at home but are still being imported. The Minister further urged that Guyana could show countries outside of CARICOM that our local food production is even better than theirs. Also addressing the gathering was Minister of Education; Hon. Priya Manickchand who pointed out that each of the other subjects could have justifiably been launched in Guyana because of what has been done in the country. Minister Manickchand went on to state that attention must be paid to changing times to meet the needs of the Caribbean today, and those which would develop in the future. 8 Volume 4, Issue 2 June, 2014 GAPA & Its Contribution to Agriculture in Guyana The Guyana Agricultural Producers’ Association known by its acronym GAPA is a non– governmental and non– profit entity. GAPA has been in existence since 1974 serving the farming communities. It was re– established in 2008 to better serve and provide for the non– traditional agricultural farmers within Guyana including the Hinterlands areas through the Ministry of Amerindian Affairs. GAPA has affiliation with the Ministry of Agriculture and its agencies such as the National Agriculture Research & Extension Institute (NAREI), Guyana Marketing Corporation (GMC), Rural Enterprise and Agricultural Development Project (READ), Agricultural Diversification Project (ADP) within the Agriculture Ministry and other private sector agencies. With the re-establishment of GAPA, it is poised to advance the non– traditional agricultural farming sector including small scale producers. The sector remains one of the pillars that ensure food security in the Caribbean. This organization places significant emphasis in the areas of productivity, management, research, training and marketing information. GAPA plays a pivotal role in the alleviation of poverty with assistance from various ongoing projects. GAPA will be working on projects from READ, IDB, FAO, and IICA, just to name a few. GOALS & OBJECTIVES • • • • • • • • • • The GAPA Secretariat is located at To promote and assist in every way the development of agriculture in Guyana. To organize farmers for united action to develop their particular industry. To coordinate the efforts of farmers for the purpose of promoting their common interest. 18 Brickdam, Georgetown Tel / Fax 227—1934 Email: [email protected] To render service to farmers which will advance their social and economic conditions. To participate and assist in formulating and promoting policies to meet existing and new challenges and changing economic conditions. To negotiate with Government, its agencies and other bodies for the development of policies and programs designed to further agricultural development. To make representations on behalf of farmers to employees, landlords, Regional Councils, RDCs, Government, donors and other. To take common action on any and all matters of interest and benefit to farmers. To keep the farming community and general public informed on the state of the industry, its importance to the economy and its potential for the development of the economy. To administer funds provided through its own efforts, Government or donor programs to assist farmers for the development of agriculture. • To establish and maintain appropriate affiliations with groups or organizations that are pertinent to the objectives described herein. MEMBERSHIP The membership drive has started and to date there are over 450 registered members on our database. All non– traditional farmers and rice farmers who also are cash crop farmers are entitled to be members of GAPA ORGANIZATIONAL STRUCTURE GAPA is managed by a General Council consisting of a President, Vice President, General Secretary, Assistant Secretary– Treasurer and an Organizing Secretary, together with 16 members all elected by a secret ballot at the General Meeting. The General Council has selected three (3) Trustees and also has approved a trust deed which is registered at the Deeds Registry of the High Court. The secretariat is currently manned on a day to day basis by a National Coordinator. 9 Volume 4, Issue 2 June, 2014 NAME: Mrs. Shanaza Ally Khan NAME: Mr. Cleland Kingston NAME: Ms. Celestine Butters DESIGNATION: Marketing Officer DESIGNATION: Guyana Shop Cashier DESIGNATION: Packaging Facilities Manager _______________________________________________________ _______________________________________ ____________________________________________________ TELEPHONE: 592-227-1630 EXT 213 Cell 592– 652-6740 _________________________________________________________ EMAIL: [email protected] _____________________________________ YEARS OF SERVICE: 2007 — Current TELEPHONE: 592-227-2006 Ext 209 ______________________ Cell 592– 666-7632 ___________________________________ YEARS OF SERVICE: 2012 — Current TELEPHONE: 592-219-0085 Cell 592– 600-0541 _________________________________________________ EMAIL: [email protected] _________________________________ YEARS OF SERVICE: 1977— Current COMMITTED TO THE DEVELOPMENT OF AGRI BUSINESS IN GUYANA 10 Volume 4, Issue 2 AVERAGE June, 2014 RETAIL PRICES OF PRODUCE FOR MARCH, 2014 AT THE MAIN URBAN MARKETS APRIL & MAY 11 Volume 4, Issue 2 June, 2014 CONTACT US FOR MORE INFORMATION Guyana Marketing Corporation 87 Robb & Alexander Streets, Lacytown, Georgetown, Guyana. Tel. No: 592-226–8255 592-226-2219 592-226-9599 592-227-1630 592-225-7808 Email: [email protected] Guyana Shop Tel.592-227-2006 We’re on the Web at www.newgmc.com www.agriculture.gov.gy Check us out on Facebook at www.facebook.com/Guyanashop Compiled by: Mr. Hadoc Thompson Edited by: Mr. Nizam Hassan Mrs. Ida Sealey-Adams Contributing Group: Marketing Information System Team of Guyana Marketing Corporation 12