Sponsorship Pres 2015

Crowd at Reno Earth Day 2014
History
About, Special Features
Community Impact
Community Exposure
Ways to Sponsor
Sponsorship Levels
Previous Sponsors
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
Reno’s Earth Day event at Idlewild Park has been a mainstay of our community for the last 24 years. The
celebration has brought people together to learn about Earth Day values of diversity and ecological
responsibility, reinforcing sustainable cooperative habits, in a festival atmosphere of special performances
and local artwork. In late 2011, the previous organizer, EcoNet, had to close its doors permanently, which
resulted in the event being cancelled for 2012.
ViennA performing @ Reno Earth Day 2012
Rock 104.5 @ Reno Earth Day 2012
Our group took up the challenge of reviving the event just in time for the
2012 Earth Day. The success of the event on such short notice overwhelmed
us with over 120 exhibitors signing up and an estimated attendance of
10,000 people from all over northern Nevada & California. It was a true
testament to how important this event is to the people in our area.
Reno Earth Day 2015
www.renoearthday.com
Herp Society Reno Earth Day 2012
Sponsorship Opportunities
The Reno Earth Day festival utilizes most of Idlewild Park and hosts 20,000+ attendees, over 200
exhibitors, 4+ music and performance stages, and booths and activities for all ages.
Weapons of Mass Creation performing live
on our Solar Powered Stage in 2013
Live music,
performances, and
cultural
demonstrations go
on all day across the
entire park
Reno Earth Day 2015
Zippy Pets Rides in 2013
Local Food from Koko’s Teriyaki in 2013
Children’s activities
span the event with
a special “Little
Explorers
Expedition” map and
prizes
All of our local food
vendors have
vegetarian, vegan,
and gluten-free
options and use
compostable utensils
www.renoearthday.com
Reno Acroyoga Workshop in 2013
Running throughout
the day are
workshops and
presentations on
various Earth Day
messages
Sponsorship Opportunities
Earth Innovations Science Fair
All area schools, K-12, are invited to create special
projects and showcase their creative, scientific talents
related to Earth Day invention and education.
Animalia
Promotes all aspects of the Animal Kingdom! From live
pets, reptiles and farm animals to organizations educating
on endangered species and local wildlife.
The Artists’ Grove
Showcases the amazing artistic talents of the area
with local artists of all types. From gorgeous paintings
and photographs to towering sculptural structures.
The Future of Transportation
Hosts greener modes of transportation and new
technologies, test driving electric vehicles, bicycles,
and creative demonstrations.
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
The Garden
This area focuses on green growth, plants of all kinds and
local farming. We host a Farmer's Market as a part of this
section, promoting sustainable agriculture in our community!
Many Spokes for Many Folks
This features our event bike valet, popular bike swap, free
bike repair shop and planned bike rides and treasure
hunts through the event and surrounding community.
The Great Outdoors
The Reno-Tahoe area is one of the best outdoor recreational expanses
in the region! This area showcases some of the many amazing things
to do in the area with a rock climbing wall and river walk.
Artisan Alley
Local crafters, designers, creators and businesses
bring their handmade items to share with
everybody. From jewelry to décor, there is
something for one and all!
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
The Reno Earth Day event has grown significantly every year for the last 5 years, proving its
value to the community and growing market for the event.
2011 = around 7,800 attendees
2012 = around 10,000 attendees
2013 = around 20,000 attendees
2014 = around 20,000 attendees
2015 = over 20,000 expected
Reno Earth Day strives to diversify the audience at the event. We believe that education on
new technologies, sustainable habits, green resources and products will have a wider positive
impact on the planet the broader the audience it reaches.
The event has worked the last 3 years to create a forum for a diverse array of exhibitors to
come together to promote a wide variety of services, messages and wares. Each year we add
several new programs designed to expand our community outreach, include new underrepresented groups, and expand the Earth Day messages. Our philosophy is a policy of radical
inclusiveness, and there is literally something for everyone at the event.
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
TV
Appears on two different local TV programs 8 times per week
during the month of April; Covered by every local news station
before and after the event
Reno Style Show for Reno Earth Day 2012
Radio
Ads play on 5+ area radio stations the two weeks prior to the event; Interviews
on at least 3 different radio shows the weeks prior to the event in April.
100.1 the X Booth at Reno Earth Day 2013
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
E-Waste Flyer 2013
Print
Healthy Beginnings Magazine Back Cover Ad 2012
2+ Stories in local paid newspaper with a
readership of 149,093; 3 pre event ads and
one 8 page program/newspaper ad in free
local newspaper with readership at 89,400;
event flyer distributed to over 100 local
businesses
RN&R Event Program 2013
Web/Social Media
Event website, 5,000+ Facebook reach, active Twitter, Youtube,
Flickr, Tumblr, Google+, Instagram & Foursquare accounts.
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
We are seeking sponsors for the Reno Earth Day event. Sponsorship is EASY and beneficial to
both the event and to the sponsors. Sponsor benefits can include as much booth space as you
need for your event displays and activities, advertisements of your organization on TV, radio,
newsprint and social media, prominent signs and Thanks posted all over the event – all
depending on your sponsorship level. There are many ways to sponsor the event:
**Direct Cash Donations**
**In-Kind Donations of Services or Supplies**
**Supply Volunteers**
**Donate Prizes for the event, games, etc.**
We are striving to make sponsorships and participation a valuable investment for the
businesses and organizations that support this event. Tell us what would benefit you as a
sponsor and we will make our thanks count!
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
Earth Day is one of the highest impact events for organizations and companies to showcase
their earth-friendly practices, products and green programs to the ever expanding community
of environmental enthusiasts and consumers. Sponsoring events is one of the best ways to
increase your companies credibility to a targeted market and demonstrate your organizations
involvement and giving back to the community.
Top 10 Reasons Why Sponsoring an Event is a Brilliant Marketing Strategy
As published by examiner.com
~Create, Develop & Enhance Credibility~
~Highly Targeted Market~
~Leveraged Lead Generation~
~Media Exposure~
~Brand Awareness & Recognition~
~NEW Sales & NEW Business Partnerships~
~Community Involvement & Giving Back~
~Access to Contacts~
Reno Earth Day 2015
~Distribute Samples or Trial Offers~
~Tax Deduction & Write Off~
www.renoearthday.com
Sponsorship Opportunities
Earth Day Title Level Sponsor
$20,000.00+
Media
• Logo included in Nevada Magazine Ad (800,000
readership)
• Title Sponsor featured on Reno-Tahoe Airport Event
Ad Poster
• Logo Printed on the Official Event T-Shirt
• Inclusion in Radio Ad commercials
• Story and logo featured in event program printed by
Reno News & Review (84,000 readership)
• Ad space (your design or ours) in our pre event ads in
the Reno News & Review and/or Reno Gazette Journal
• Logo on Event Promotion flyers to be posted to a
minimum of 50 locations throughout the area for 2-4
weeks leading up to event
• Logo, website link to your site and special feature of
your company as a sponsor on our website, internet
social media and any other internet distributions.
At Event
• Logo on all official signage at the event
• Banners prominently hung in EVERY section of event
• Announcement of your organization on 3 major stages
throughout the day
• If attending the event, unlimited free space to set up
your planned booths/exhibits.
• Company Name on additional Sponsorship signage,
ads, flyers, etc., promoting the event – pre-event and
event day materials.
Reno Earth Day 2015
Guardian Level Sponsor
$10,000.00+
Media
• Logo Printed on the official event Billboard Ad & T-shirt
• Inclusion in Radio Ad commercials
• Story and logo featured in event program printed by
Reno News & Review (84,000 readership)
• Ad space (your design or ours) in our pre event ads in
the Reno News & Review and/or Reno Gazette Journal
• Logo on Event Promotion flyers to be posted to a
minimum of 50 locations throughout the area for 2-4
weeks leading up to event
• Logo, website link to your site and special feature of
your company as a sponsor on our website, internet
social media and any other internet distributions.
At Event
• Logo on all official signage at the event
• Banners prominently hung throughout event
• Announcement of your organization on 4 major stages
throughout the day
• If attending the event, unlimited free space to set up
your planned booths/exhibits. Free Meal Tickets.
• Company Name on additional Sponsorship signage, ads,
flyers, etc., promoting the event – pre-event and event
day materials.
www.renoearthday.com
Sponsorship Opportunities
Protector Level Sponsors
$7,000.00+
Media
• Logo Printed on the official event T-shirt
• Inclusion in Radio Ad commercials
• Story/logo featured in event program & Custom
Ad by Reno News & Review (84,000 readership)
• Ad space (your design or ours) in our pre event
ads in the Reno News & Review and/or Reno
Gazette Journal
• Logo on Event Promotion flyers to be posted to a
minimum of 50 locations throughout the area for
2-4 weeks leading up to event
• Logo, website link to your site and special feature
of your company as a sponsor on our website,
internet social media and any other internet
distributions.
At Event
• Logo on all official signage at the event
• Banners prominently hung throughout event
• Announcement of your organization on 3 major
stages throughout the day
• If attending the event, unlimited free space to set
up your planned booths/exhibits.
• Company Name on additional Sponsorship
signage, ads, flyers, etc., promoting the event –
pre-event and event day materials.
Reno Earth Day 2015
Defender Level Sponsors
$4,000.00+
Media
• Custom Ad printed in the Event Program by the
Reno News & Review (84,000 readership)
• Logo on Event Promotion flyers to be posted to
a minimum of 50 locations throughout the area
for 2-4 weeks leading up to event
• Logo, website link to your site and special
feature of your company as a sponsor on our
website, internet social media and any other
internet distributions.
At Event
• Banners hung throughout event
• Announcement of your organization on event
stages
• If attending the event, free space to set up
your planned booths/exhibits. Meal Tickets.
• Company Name on additional Sponsorship
signage, ads, flyers, etc., promoting the event –
pre-event and event day materials
www.renoearthday.com
Sponsorship Opportunities
Regent Level Sponsors
$2,000.00+
Media
• Special press release to be sent to
every local media outlet on your
sponsorship, highlighting your
company and contributions. Also to be
posted to our website & social media.
• Logo on Event Promotion flyers to be
posted to a minimum of 50 locations
throughout the area for 2-4 weeks
leading up to event
• Logo, website link to your site and
special feature of your company as a
sponsor on our website, internet social
media and any other internet
distributions.
At Event
• Banners hung throughout event
• If attending the event, unlimited free
space to set up your planned
booths/exhibits.
• Company Name on additional
Sponsorship signage, ads, flyers, etc.,
promoting the event – pre-event and
event day materials.
Reno Earth Day 2015
Steward Level
Sponsors
$1,000.00+
Media
• Logo, website link to your
site and special feature of
your company as a sponsor
on our website, internet
social media and any other
internet distributions
At Event
• Banners hung throughout
event
• If attending the event,
unlimited free space to set
up your planned
booths/exhibits.
• Company Name on
additional Sponsorship
signage, ads, flyers, etc.,
promoting the event – preevent and event day
materials
www.renoearthday.com
Keeper Level
Sponsors
$500.00+
Media
• Logo on our website,
internet social media and
any other internet
distributions
At Event
• If attending the event,
10x10 space to set up your
planned booths/exhibits.
Supporter Sponsor
$100.00+
Any contribution of any type or size is
considered a supporter, and will be
listed with the contributing person,
organization or business name on the
Reno Earth Day website.
Sponsorship Opportunities
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities
Thank you for considering sponsorship of Reno Earth Day at Idlewild Park.
We hope that we have illustrated the unique and
innovative ideas we have for this event and their
potential to make this event a growing phenomenon
for the City of Reno and area as a whole. We feel
that this type of event is important for the
community, bringing together diverse groups for a
common goal, improving the habits and education of
our own community as well as providing an economic
development forum for local businesses and for the
region as the event continues to grow.
This event is a multi-faceted event promoting numerous public benefits in an
empowering and highly constructive format – a win-win for all parties. We hope we
have expressed all aspects of the event, its planning and goals; however, if there are any
questions, we would be pleased to provide more information. Thank you for your time,
and we look forward to another successful event this year!
Reno Earth Day 2015
www.renoearthday.com
Sponsorship Opportunities