i‐Roll - InSkin Media

InSkin Media
Our
aims:
To
be
the
global
leader
in
inven8ng
the
best
performing
online
adver8sing
formats.
To
deliver
our
ad
formats
to
the
websites
of
the
world’s
leading
media
publishers.
Our
formats:
InSkin™
Online
display
adver8sing
format
that
wraps
around
video,
images
and
games
i‐Roll™
Online
video
adver8sing
format
that
loads
before
video,
images
and
games
InSkin
in
ac8on
InSkin
around
Video
Samsung
LED
TV
Series
7
Lovefilm.com
InSkin
Peugeot
308CC
Sky
Motoring
InSkin
InSkin
InSkin
InSkin
around
Images
Fiat
500ByDiesel
Maxim.co.uk
EA
Games
Tiger
Woods
10
Telegraph.co.uk
Sony
Ericsson
C905
Mobile
NME.com
InSkin
GilleMe
Venus
Razor
Series
Virginmedia.com
InSkin
InSkin
around
Games
COI
Royal
Marines
Mousebreaker.com
InSkin
Warner
Brothers
Terminator
Film
Mousebreaker.com
InSkin
How
InSkin
works
InSkin™
Online
display
adver8sing
format
that
wraps
around
video,
images
and
games
• 
InSkin Ad wraps around a video,
image or game
• 
InSkin Ad remains clearly visible for
the user’s entire viewing experience
• 
InSkin Ad includes a call-to-action
which invites the user to click to
engage further
InSkin
Ad
Engagement
InSkin
Ad
can
link
directly
to
an
Adver2ser
Website
Alterna2vely,
InSkin
Ad
links
to
InSkin
Expandable
InSkin
‐
Benefits
for
Adver8sers
Consumer
Engagement
without
consumer
irrita8on
Unparalleled
Brand
Dwell
Time:
The
InSkin
ad
becomes
an
integral
part
of
the
user’s
enQre
viewing
experience
Superior
Engagement
Rates:
On
average
InSkin
ads
drive
click‐through
rates
of
>3%
Outstanding
Campaign
Measurability:
InSkin
Media’s
proprietary
ad
server
delivers
addiQonal
rich‐media
reporQng
metrics.
i‐Roll
in
ac8on
i‐Roll
around
Video
Universal
Pictures
State
Of
Play
Sky
Motoring
i‐Roll
InSkin
Combo
Clicks
to
InSkin
Expandable
Warner
Brothers
Terminator
SalvaQon
Skysports.com
i‐Roll
Clicks
to
InSkin
Expandable
Lucozade
Lucozade
Sport
Sky
Sports
i‐Roll
InSkin
Combo
Clicks
to
AdverQser
Website
How
i‐Roll
works
i‐Roll™
Online
video
adver8sing
format
that
loads
before
video,
images
and
games
• 
i-Roll Ad is a 15 or 30 second
interactive video ad
• 
i-Roll Ad contains advertiser
branding and messaging, as well as
video content
• 
i-Roll Ad includes a clear call-toaction, which invites the user to click
and engage further
i‐Roll
Ad
Engagement
i‐Roll
Ad
can
link
to
an
Adver2ser
Website
Alterna2vely,
i‐Roll
Ad
can
link
to
an
InSkin
Expandable
i‐Roll
‐
Benefits
for
Adver8sers
The
next
genera8on
of
pre‐roll
adver8sing
–
available
now
Includes
clickable
call
to
ac2on:
The
i‐Roll
contains
a
clickable
call
to
acQon
that
invites
the
user
to
engage
further
More
crea2ve
possibili2es:
i‐Roll
ads
include
graphics,
animaQon
and
video,
enabling
more
powerful
creaQve
treatments
Outstanding
Engagement:
i‐Roll
performs
67%
be\er
than
standard
pre‐roll
for
user
engagement
Premium
Publisher
Partners
(UK)
___________________________________________________________
•  Over 150 leading UK websites
•  Over 100 million InSkin Ad Impressions per month
•  Extensive Pan European reach: Germany; Spain; France; Benelux; Poland
InSkin
Adver8sers
include:
Film
FMCG
Motors
Lifestyle
Electronics
Other
InSkin
Case
Studies
Warner
Brothers
Benjamin
BuMon
PHD
Media
IMPS: 330,000
CTR: 4.06%
ABE*: 3m 52s
Sega
Football
Manager
Live
Target
Media
IMPS: 570,000
CTR: 2.35%
ABE: 5m 50s
*Average Brand Exposure per ad impression
Nestle
Kit
Kat
Mindshare
IMPS: 161,000
CTR: 4.11%
ABE: 4m 07s
InSkin Media
OUR
AIM
to
be
the
leader
in
inven8ng
the
best
performing
online
adver8sing
formats.
www.inskinmedia.com