SFO attracting airlines and Chinese visitors

SFTA China Market Briefing
San Francisco International Airport
旧金山国际机场
SFO attracting airlines and Chinese visitors
More than 1.6 million seats a year from Greater China to SFO
China leisure visitors to California forecasted 20.6% growth in 2014
More cities in China served than any other US airport
SFO attracting airlines and Chinese visitors
60% increase
in flights
since 2012
SFO attracting airlines and Chinese visitors
Op Al
BR
CA
CI
CX
CZ
CZ
MU
SQ
UA
UA
UA
UA
UA
Dest Flights Seats
TPE
60
19,250
PEK
30
10,950
TPE
30
10,740
HKG
73
22,870
CAN
17
3,876
WUH
13
2,964
PVG
30
6,960
HKG
30
8,340
CTU
13
2,847
HKG
30
11,220
PEK
30
11,220
PVG
60
19,290
TPE
30
8,070
TOTAL
446 138,597
September 2015 schedule
www.flysfo.cn
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1st US Airport to have a full
site in simplified Chinese
flysfo.cn housed in China
Fully responsive mobile
experience
More than 110,000 hits per
month and growing
Reference links to
flysfo.com/cn and to SFTA
www.flysfo.cn
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Flight tracking
Search by Airline & Flight Number,
or by City Pair and date
Drop down menus to assist guests
find the information they are
looking for
www.flysfo.cn
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Improve way finding at SFO by
translating maps
Make it easy for our Chinese
speaking guests to plan and
navigate their way through SFO
Explain the services and
amenities at SFO
Youku
i.youku.com/flysfo
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Partnered with Brand USA to
create a welcome video in
Mandarin
Subtitling “Inside SFO” videos
Total Plays – 608
Outside Impressions - 2001
Customer Service Initiatives
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Flysfo.cn content available at information
booths around SFO
Summer interns carry iPads around the
terminals assisting guests using Chinese
content
Travelers may request language
translation assistance at Information
Booths
Many Chinese speaking staff to assist