PORTFOLIO - Lisbon Project

PORTFOLIO
2016
LISBON PROJECT
D E S I G N A N D C O M M U N I C AT I O N
Founded by a team with more than a decade’s experience, Lisbon Project is a communications consultancy agency that offers a wide range
of services that go from branding, corporate communication, design, web solutions and multimedia to public relations and exhibition stand
productions.
Our work has been focused on adding value to our clients by building up their brands and developing communication tools that are tailored to
achieve clear goals. We manage this by creating medium to long term projects based on sound communication strategies.
C L I E N T S (Portugal)
Adidas
APSEI
Bayer
BBVA
Calouste Gulbenkian Foundation
Chicco
Citroën
EMEL
EPAL
Inapa
Infrasecur
Intermoney
Iveco
Instituto de Turismo Português (ITP)
Jardim Zoológico de Lisboa
Leigos para o Desenvolvimento
C L I E N T S (International)
Miranda Correia Amendoeira e Associados
Multimall Management
NOS
Partex Oil and Gas
Portugal Tastes
Santa Casa da Misericórdia de Lisboa
SAG Group
Sleep’em’all
United Nations - ILO
Youbiz
Wines from Alentejo
Wines Monte do Álamo
MOZAMBIQUE
Embassy of Portugal
Grupo SOICO
Hidroeléctrica de Cahora Bassa
Huawei
Kia Motors
PRI
PA R T N E R S
Bansen&Associados
- São Paulo
Magento Certified
Partners
ANGOLA
Brands World
Capital Holding
Player
Alternate member of APCE Board of Directors
(Portuguese Association of Corporate Comunication)
PORTFOLIO
C A SE
S T U DIES
DI G I TA L
A REA
B RA NDING
S TA ND S
MOTI ON
G R A P HI CS
A DVANC E D
I N T E R AC TI VITY
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CAS E
STUDIES
CHICCO
CITROËN
ADIDAS
BAYER
IVECO
PARTEX
INTERMONEY
OIT
MOZEFO
EMEL
HCB
CHICCO
Lisbon Project was responsible por designing
Chicco’s Back to School catalogue, as well as the
front window decoration for their shops.
The challenge was to create an appealing image
that combined strong institucional message and
was also adapted do this specific time of the year.
This way, we based our graphics in school books,
pens and pencils, therefore creating a young, fun
and emotional image.
WHAT WE DID
Catalogue design
Front window shop decoration
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CHICCO
We were invited by Chicco to do their point of sales
campaign for 2015 Children’s Day. The challenge
was to create an image with sufficient emphasis
and visibility to stand out in visually crowded spaces. This was achieved by using a strong emotional image combined with typography that we also
designed for this purpose.
WHAT WE DID
Point of sale decoration
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CH IC C O
CHRISTMAS 2015:
“ENCHANTED CHRISTMAS”
Based on Chicco’s advertising campaign imagery,
Lisbon Project created the “Enchanted Christmas”
theme for its communication pieces. As a result,
fantasy environments were created, such as the
enchanted woods, where gold and red play a vital role. These colors became prevalent, either on
Chicco’s Christmas Catalogue, or in their stores
throughout the country.
WHAT WE DID
“Enchanting Christmas” catalog
Front window shop decoration
Shop decoration
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CITROËN
Lisbon Project was responsible for Citroen’s brand
activation during the “Barrigas de Amor” event.
We created , assembled and decorated their space
and coordinated all activities that took place such
as a painting workshop for children. We also did
their social communication on Facebook.
WHAT WE DID
Branding
Brand activation
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CITR O ËN
BRAND ACTIVATION
“ BARRIGAS DE AMOR”
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PRODUCT CATALOGUE
ADIDAS
Adidas is the second largest sportswear brand in
the world.
Lisbon Project’s work ranges from creating and
producing visual communication for adidas Point
of Sale to developing multi-platform communication for events.
In depth knowledge of the adidas brand, creativity and ability to execute on time and in compliance with adidas high demand on quality and
precision are the main factors of our approach to
these projects.
WHAT WE DID
Point of Sale concept
Point of Sale production
Online Invitation
Print Invitation
Print Product Catalogue
Motion Graphics
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INVITATION AND MOTION GRAPHICS (BASED ON THE FILM ADIDAS ORIGINALS
- THE STREET)
A D ID AS
POINT OF SALE
DECORATION
Adidas challenges us to carry out point of sale
solutions that, sometimes, require precision in
declining international campaigns. However,
sometimes, these campaigns are open to creative,
unregulated solutions, in order to create specific
moments of communication
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WORLD CHAMPIONSHIP 2010 POINT OF SALE
STAND PROPOSAL FOR FIFA 2010 WORLD CHAMPIONSHIP
GRAFITTI WALL
STREET WEAR CAMPAING 2012
BAYER
Having started its collaboration with Bayer
in 2013, Lisbon Project developed the design
and programming of the MS-Gateway website
(multiple sclerosis support portal), according to
the development guidelines for Bayer websites.
Lisbon Project developed the communication
pieces relating to Bayer’s presence in the Congress
of the Portuguese Society of Cardiology.
The communication focused on the launch of a
new brand - Adempas - on the market. In this way,
a special die cutter was developed for the event
invitation, which allowed the unveiling of this
brand.
WHAT WE DID
Website
Invitation
Stand decor
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IVECO
In 2009 Iveco Portugal celebrated its 25th anniversary in our country. Lisbon Project’s challenge was to create a logo and visual design for this
event without losing its main brand identity.
This new logo and visual identity went from a simple invitation to a motion graphics film and was
used in their celebration event which took place
in the Italian Embassy in Lisbon.
WHAT WE DID
Logo
Visual identity
Promotional material
Motion graphics
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PARTEX
O I L AN D G A S
Partex Oil and Gas manages the Oil and Gas assets
of the Calouste Gulbenkian Foundation and we are
responsible, since 2005, for all its corporate communication.
Partex Oil and Gas usual participation in trade
fairs in the Middle East provides us with the opportunity not only to design and produce in Portugal their show stands, but to innovate each year
by using interactive and immersive media such as
virtual reality and motion detection installations.
We also designed their institutional presentation
using motion graphics, making Partex Oil and Gas
one of the first Portuguese companies to use this
medium.
WHAT WE DID
Advertising
Brochure
Extranet
Motion graphics
Virtual reality
Trade show stand
CORPORATE BROCHURE, OGWA 2016
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PARTEX
O I L AN D G A S
PA RTE X O IL AN D G AS
75 YEARS BROCHURE
WHAT WE DID
Advertising
Brochure
Website
Extranet
Motion graphics
Virtual reality
Trade show stand
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CORPORATE BROCHURE
PA RTE X O IL AN D G AS
STAND
APP MOBILE
In 2016 Lisbon Project developed Partex Oil and Gas
exhibition stand for OGWA 2016, in Muscat. This year
we focused our design on creating a conference environment that would accommodate Partex´s multiple
technical presentations.
We also created an interactive experience of Partex Oil
and Gas´s universe that was also available for mobile
devices by downloading an APP specially developed
for this occasion.
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PA RTE X O IL AN D G AS
ADVERTISEMENTS
1 Express Advertisement - Special portfolio on Brazil
2 Kazakhstan energy sector yearbook
3 Express Advertisement - Economy Book
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INTERMONEY
W E BS ITE I MG A
Intermoney Portugal is a company of IDMC Group
based in Madrid. The IDMC Group, with more than
300 employees, focuses its activity in three major groups - intermediation, Consultancy, Analysis
and Studies.
In 2014 Grupo CIMD acquired Portugal’s largest
Asset management company – Millennium Gestão de Activos.
In this context, we were invited to develop the
website of this new brand called IMGA.
The design of this website blends IMGA’s corporate identity without losing Millennium’s brand
heritage. Its design and architecture incorporate
a large amount of information in a relevant and
efficient way.
We developed a very robust and intuitive content
management system with multiple edition tools
and integration of financial widgets. The front end
was done in Responsive Web Design, that provides an optimal viewing and interaction experience across all the range of devices (from desktop
to mobile). This is done by using fluid proportion-based grids in the programming.
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www.imga.pt
INT E RM O N EY
FÓRUM LIDE 2013
Intermoney was a sponsor of the LIDE Forum Algarve in 2013.
Lisbon Project coordinated the production of Intermoneys event at the Forum and designed all
their communication.
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I LO
UNI T ED N ATI O N S
Lisbon Project works the communication of the
International Labour Organisation, since 2007.
From its newsletter to the communication of major international events, Lisbon Project has developed an institutional graphic line marked by humanised images of great impact, putting people
at the centre of the ILO’s message.
WHAT WE DID
TV Ad
Radio spot
Motion Graphics
Brochure
Produção de grande formato
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FORUM BROCHURE “DECENT WORK”
MOTION GRAPHICS
ILO - UNIT ED N ATIO N S
NEWSLETTER
Lisbon Project has been responsible, since 2001,
for the ILO’s Newsletter design, in the print and
digital editions.
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DESIGN E
COMUNICAÇÃO
GRUPO SOICO
M O ZA M B I QU E
MOZEFO
Lisbon Project singled out Mozambique as a strategic market and as a result founded the local
company LSP Design e Comunicação.
MOZEFO is a Mozambican forum aimed at stimulating the economic growth in an accelerated, inclusive and sustainable way for all Mozambicans,
with the aim of becoming a forum of reference,
with regional impact and international influence.
This initiative aims to bring together all the relevant players in Mozambican society in a space of
transformative debate.
LSP was invited to develop the graphic identity,
invitation, institutional brochure, decoration of
the launch event, merchandising and website.
WHAT WE DID
Graphic Identity
Brochure
Invitation
Website
Local decoration of the Inaugural Event
Press Advertising
Editorial Supplement
Merchandising
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DESIGN E
COMUNICAÇÃO
GRUPO S O IC O
M OZ A M BI QU E
ENVIRONMENTAL DESIGN
OF THE MOZEFO’S
INAUGURATION VENUE
The graphic identity is supported by a representation of the African continent through an interconnection of all countries, with emphasis on
Mozambique as a player in this transformation
process. Also omnipresent is the human component from all sectors of Mozambican society.
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DESIGN E
COMUNICAÇÃO
GRUPO SOICO
M O ZA M B I QU E
MO Z T E C H S TA N D 2014
The Soico Group invited LSP to develop the
concept and technical design of its stand for the
Moztech Fair 2014, which was held in Maputo.
Our approach to the project was the creation of
a space that, in addition to allowing live TV and
radio broadcasts during the fair, would reflect
Soico Group’s positioning as one of the largest
media groups in southern Africa.
For that, the spaces were created with sectioned
structures with the application of RGB LED strips
with a modern and elegant design.
In all our stands, more than a structure, we seek
to develop an experience.
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EMEL
EMEL, Empresa Pública Municipal de Mobilidade
de Lisboa, chose Lisbon Project to develop a new
subscription and to renew its image. From parking
to street signage,
Lisbon Project also developed a press and radio
campaign to promote the new parking rates in the
city.
With the signature “EMEL – more mobility, better City”, the company intends to convey its new
strategic line of action - the mobility in the city
of Lisbon.
WHAT WE DID
Media advertising
Radio advertising
Brochures
Leaflets
Websites
Motion graphics
Kiosk point of sale
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EM EL
SIGNAGE
After redesigning the EMEL brand, Lisbon Project was also responsible for the design of all the
company’s signage, adjusting the visual messages to the new logic of areas with tariffs differentiated by colours.
MOTION GRAPHICS
ADVE RTISING
Lisbon Project has developed multimedia campaigns of which we highlight the one developed
on the theme “Second Row Parking”.
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STREET SIGNS
ADVERTISING (CANAL LISBOA)
DESIGN E
COMUNICAÇÃO
HIDROELÉCTRICA
DE CAHORA BASSA
MOZ A M BI QU E
ANNUAL REPORT 2013
In 2012 Lisbon Project defined Mozambique as a
strategic market.
Hidroeléctrica de Cahora Bassa (HCB), Mozambique’s largest privately held company became
our first client in the country. We designed and
printed their 2012 financial and sustainability reports. We also developed the packaging of these
brochures with premium finishings.
This work had the importance of coinciding with
HCB’s first year of 100% Mozambican management.
WHAT WE DID
Brochure
Packaging
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DESIGN E
COMUNICAÇÃO
HIDROELÉCTRICA DE CAHORA BASSA
MOZ A M BI QU E
ANNUAL REPORT 2012
SUSTAINABILITY REPORT 2012
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DIGITAL
AREA
SLEEP’ EM’ ALL
ZOO
EPAL
DGAL
SCML
APSEI
PORTUGAL TASTES
ITP
MULTIMALL MANAGEMENT
MONTE DO ÁLAMO
MIRANDA LAW FIRM
SAG
SLEEP’ EM’ ALL
For all outdoor and festival lovers, Sleep’em’All
offers glamping and event accommodations, with
unique boutique camping solutions that provide
comfort and safety for any type of event.
Lisbon Project designed and programmed their e-commerce website, which is fully responsive to
all mobile devices and is available in four languages.
www.sleep-em-all.com
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JARDIM ZOOLÓGICO
DE LISBOA
Lisbon Project redesigned the Lisbon Zoo website,
in 2011.
The improved organisation of the information,
giving priority to image, was the major guiding
line of the project. This solution allows one to
learn about the Zoo’s offer and all its actuality.
The website has now more than 30,000 registered users who receive information through our
customer newsletter.
WHAT WE DID
Website
e-Newsletter delivery system
Online games
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www.zoo.pt
EPAL
W ONE
EPAL invited Lisbon Project to develop the design
of its water leakage control interface system,
WONE.
WONE is a system that, based on the
Implementation of monitoring and control areas
(zmc) and on the analysis of the respective
Flow and pressure data, allows processes to
be combines and the integration of relevant
information for network management and water
losses control.
The implementation of WONE, in a logic of active
control of leakages, enables the cutting of unbilled
water levels (NRW) in the Lisbon Distribution
Network from 23.5%, in 2005, to 7.9%, in 2013,
positioning EPAL in the elite group of the most
efficient managing entities worldwide.
The challenge was to create a monitoring user
interface with an architecture and design that
would efficiently maximise all the technology and
knowledge of the WONE system, with the aim of
making it a stand-alone software.
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PORTAL
AUTÁRQUICO
We did the architecture and web design of the
Local Government Directorate General´s website
which congregates all public information regarding Portuguese municipalities.
The architecture of this website was quite challenging due to the huge amount of information
that had to be indexed and presented in a user
friendly way and always at a 3 click distance.
This website was done in Responsive Web Design
that provides an optimal viewing and interaction
experience across all the range of devices (from
desktop to mobile. This is done by using fluid proportion-based grids in the programming.
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www.portalautarquico.pt
SANTA CASA
DA MISERICÓRDIA
DE LISBOA
Lisbon Project has had an ongoing commitment
to large and medium-sized project solutions in
the area of new media.
Our projects are developed and programmed inhouse by our own content manager, 100% ready
for the integration into the different social networks and mobile
platforms.
The great challenge of the Santa Casa da Misericórdia website was the development of the
web design and the content architecture, in order
to intuitively include the vast information about
the organisation, without losing the connection
to the human factor.
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www.scml.pt
APSEI
Lisbon Project was responsible for the Responsive Web Design, Architecture and HTML frontend Programming of the APSEI (Portuguese Security Association) new website.
Our Design purpose was to release in an optimized way APSEI’s vast information and resources. APSEI is the biggest technical community
of security in Portugal. On the national context,
APSEI represents companies and professionals in
the following areas: safety against fire, electronical security, health and safety at the workplace
and private security.
In a second phase, this project will count on our
E-commerce platform, allowing not only product
inventory orders and stock management but also
online payments and a newsletter management
system.
WHAT WE DID
Responsive Website
Architecture
HTML front-end Programming
CMS
www.apsei.org.pt
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PORTUGAL
TASTES
Lisbon Project was responsible for the web design and development of a trilingual online store
through our E-commerce platform, which allows
the management of the product catalogue, order
management, stock management, integration of
online payments and newsletter delivery system.
The whole solution integrates with social networks.
We are responsible for the design, management
and monitoring of the contents disseminated
across the social network platforms.
WHAT WE DID
E-commerce platform
CMS + social media (content management) HTML Front-end development
Webdesign
Digital Marketing
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www.portugaltastes.com
PORTUGUESE
TOURISM INSTITUTE
(ITP)
Lisbon Project has been working with the Portuguese Tourism Institute (ITP) since 2004. During
this time we developed websites, motion graphics, stand designs and interactive experiences
focused on promoting one of Portugal’s most important sectors: It’s Tourism.
In 2008 ITP won the “Best Stand Award” in the
Feira International de Turismo of Lisbon. Attendance to the stand on this three day venue was
the highest ever.
WEBSITE OFICIAL DE TURISMO NO EURO 2004
WHAT WE DID
Websites
Stand Design
Multimedia Design
Motion Graphics
Imersive Game
WEBSITE BTL
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JOGO IMERSIVO NO STAND DA BTL 2008
MULTIMALL
MANAGEMENT
Lisbon Project was the company responsible for
the web design and development of an integrated
content management system of the three shopping centres managed by Multi Mall Management
- Campera, Acqua Roma and Beloura Shopping
Centres. Through a single login it is possible to
manage all the general and specific information
about each shop. These websites also have mobile versions for the most used operating systems (IOS, Android, Windows Phone and BlackBerry). The whole solution integrates with social
networks.
WHAT WE DID
CMS + social media (content management) HTML front-end development Webdesign
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www.campera.com
MONTE
DO ÁLAMO WINES
The Monte do Álamo Wines’ website was redesigned in 2015, already contemplating a mobile version with all the functionalities of the web version.
The design focused mainly on the presentation of
its wide range of wines, highlighting the unique
features of each one in a functional way.
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www.montedoalamo.com
MIRANDA
LAW FIRM
Miranda Associados is one of the largest law firms
in Portugal. Due to its activities in 15 countries
spread across 4 continents, the good performance of the website in any type of situation was
a requisite. The solution integrates the declination for the different mobile operating systems
(IOS, Android, Windows Phone and BlackBerry),
such as the possibility of content sharing with
social networks.
WHAT WE DID
CMS + social media (content management) HTML front-end development Webdesign
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www.mirandalawfirm.com
www.fatimafreitas.com
WEBDESIGN
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BBVA INCENTIVES
internal incentives website
RENAULT GEST
internal incentives website
INAPA
internal incentives website
ACADEMIA ON OPTIMUS
internal incentives website
WEBDESIGN
CLIENTS
PLAYER
www.playermkt.com
LANDMARK ARQUITECTOS
www.landmark.pt
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GRUPO SAG
intranet
GAUNTLETT
www.gauntlett.com
BRAN DIN G
POISE
PLAYER
LANDMARK
PORTUGAL TASTES
MONTE DO ÁLAMO
PO ISE
PO ISE is a European Community backed state
program to promote social inclusion and employment through concrete operational measures.
The brand we designed for them reflects in a playful and positive manner their main goal which is
centered on people and the integration of their
diversities.
WHAT WE DID
Graphic identity
Stationary
Corporate Digital Presentation
Merchandising
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Player Marketing is a company that operates in
Luanda and intends to be the market leader in an
area with great potential for growth.
Lisbon Project created an identity that identifies
with values such as solidity and rigour, which emphasises its consultancy component. The chosen
colour provides innovation and informality associated with the sports theme.
WHAT WE DID
Branding
Presentation
Brochure
Stationary
Website
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PL AY ER
BROCHURE
A4 FOLDER
LETTERHEAD
BUSINESS CARD
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LANDMARK
ARQUITECTOS
Landmark Arquitectos is a young and dynamic
architectural studio with works in several areas
and continents.
Lisbon Project created an identity that would
accompany the company’s DNA in transforming
spaces and environments. It is a logobrand that,
although changeable, complies with a set of geometric and matrix rules, always maintaining elegance and modernity.
Examples of the application of the logobrand.
WHAT WE DID
Naming
Branding
Stationary
Website
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LANDMARK
ARQUITECTOS
Brand application examples
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PORTUGAL
TASTES
Lisbon Project was responsible for creating the
graphic identity of this new brand, specializing in
the marketing of Portuguese products worldwide.
Therefore, the graphic identity is based on some
typical Portuguese elements, such as the balconies and wrought iron lamps, or the simple square
form of the typical tyles.
WHAT WE DID
Branding
Stationary
CMS + social media (content management)
HTML front-end development Webdesign
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MONTE
DO ÁLAMO
In 2008, we were invited to rebrand the entire
range of Monte do Álamo Wines. The main goal
was to achieve an effective visual impact that
allowed a good reading in the supermarket line.
This goal was conceptually achieved through a
choice of bold typography and according to the
disruptive tone of several references. The earth
tones transversal to the full range ensure the representation of the Alentejo.
WHAT WE DID
Branding
Advertising
Media relations
Stationary
Website
Label design
Brochure
Promotional material
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STANDS
PARTEX OIL AND GAS
GRUPO SOICO
ITP
STANDS
Lisbon Project develops complete projects including the process from concept to transport
and assembly anywhere in the globe - including
build on location.
PARTEX OIL AND GAS
OGWA, 2016
GRUPO SOICO
STAND MOZTECH 2014
Our approach to these projects is always based
on adding value to our clients brands by innovating and creating unique environments that are
cost effective. More than just a structure, we try
to develop experience.
ITP
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PARTEX OIL AND GAS
ADIPEC ABU DHABI 2012-2014
BTL 2008
PRÉMIO DE MELHOR STAND
MOTION
GRAPH ICS
FUNDAÇÃO CALOUSTE GULBENKIAN
PARTEX OIL AND GAS
IVECO
OIT
IVECO
www.vimeo.com/8029934
MOTION
GRAPHICS
Through motion graphics we create institutional
and promotional films with broadcast quality.
Lisbon Project develops these projects from the
original script and storyboard to the video and
audio post production guaranteeing the integrity
and message of our brand in a medium with great
impact.
PARTEX OIL AND GAS
WWW.VIMEO.COM/8223905
OIT
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FUNDAÇÃO CALOUSTE GULBENKIAN
WWW.VIMEO.COM/8030178
www.vimeo.com/28657827
INTERACTIV IDA DE
AVANÇADA
PARTEX OIL AND GAS
ADVANCED
INTERACTIVITY
Creating marketing experiences that have enduring effects on the public’s memory is today an ongoing challenge. With this in mind Lisbon Project
develops solutions for advanced interactivity that
create unique experiences.
Virtual reality, motion tracking and augmented
reality are the technologies through which we
produce content that enables the public to interact with our brands.
Since 2008, Lisbon Project has created, produced
and accompanied Partex Oil and Gas’ stands for
the largest energy fairs in the Middle East: ADIPEC
and OGWA (Abu Dhabi and Oman, respectively). In
all the events, Lisbon Project coordinated the national and local teams and developed solutions
showing our client’s positioning in the constant
investment in R&D.
PARTEX OIL AND GAS
AUGMENTED REALITY
FINISHES
LED Wall
Octanorm structure
Reflective Coating
TouchScreen interactive presentation
Webapp download through QR Code
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S TA N D A D I PE C 2 0 1 3
(ABU DHABI)
ADVANCED
INTERACTIVITY
PARTEX UIN THE WORLD
VIRTUAL REALITY
PARTEX CUBE - CORPORATE
PRESENTATION WITH MOTION TRACKING
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www.vimeo.com/11054823
AVEN IDA DO BR ASIL, 35 - 1ºB
1700-062 LISBOA - POR T UGAL
T EL ( +351) 213 161 244
in fo@lisb on proje ct.com