Inspires - Media Impact
Transcription
Inspires - Media Impact
Supplement to the Markets Rate Card, Supplement to the WELT Group Rate Card No. 94, valid as of 01/01/2016. Travel Inspires The Travel Market of DIE WELT and WELT AM SONNTAG The Travel Market in DIE WELT and The Travel Market appears in DIE WELT (Sat.) and WELT AM SONNTAG. Ads with a solus position are published in DIE WELT (Sat.) and WELT AM SONNTAG Collective Edition (WELT AM SONNTAG + WELT AM SONNTAG Kompakt). WELT AM SONNTAG As the market leader among the national quality newspapers1 DIE WELT and WELT AM SONNTAG offer you distinguished premium environments: the weekly Travel Market on the weekend and many attractive special publications. Take your message directly to an especially high-income target group that likes to travel. Check in with us! 1 S+H-Medienstatistik, 1-6/2015, Net Ad Pages; Cf. to FAZ/FAS, SZ and DIE ZEIT. Ads with Solus Position Travel Placement Travel Market EditionsSaturday in DIE WELT and Sunday in WELT AM SONNTAG Collective Edition (WELT AM SONNTAG + WELT AM SONNTAG Kompakt) Ad and print material deadline Wednesday of previous week, 3 p.m. Rates B/w Color Travel Ads1 Ads with solus position in the Travel sections Fixed rates (additional partial-page ad formats upon request) Corner ad XXS (184.9 mm x 150 mm) 6,550.00 1/4 page 12,400.00 17,500.00 1/2 page 24,700.00 34,000.00 1/1 page 49,300.00 67,000.00 Text passage ads 1-2 columns/10-100 mm, per text column mm 1 8,850.00 17.60 23.60 Spa administrations, domestic tourist offices, tourist associations, sanatoria, hotels, boarding houses, restaurants, holiday homes/apartments, travel agencies, recreational and adventure parks, trade fairs and congresses. When converting text columns into ad columns, use a conversion factor of 1.333. Text passage ads without conversion factor. For conversion to the format of WELT AM SONNTAG Kompakt and all further information, see Rate Card No. 94 of the WELT Group, valid as of 01/01/2016. All rates in euros plus VAT Scales of discount according to Markets Rate Card, Supplement to the WELT Group Rate Card No. 94, valid as of 01/01/2016. Ads without Solus Position Travel Placement Travel Market Editions Saturday in DIE WELT and Sunday in WELT AM SONNTAG Ad and print material deadline Tuesday 5 p.m. Mm rates for Travel Colour classified ads Mm Rate Minimum format 10 mm B/w Rates Color 11.60 15.60 Designed Ads for Travel1 1 Extra charge for colour (yellow or red font) 11.60 37.50 Extra charge for colour 10–49 mm pa administrations, domestic tourist offices, tourist associations, sanatoria, hotels, boarding houses, restaurants, holiday homes/apartments, travel agencies, recreational and S adventure parks, trade fairs and congresses. All rates in euros plus VAT Scales of discount according to Markets Rate Card, Supplement to Rate Card No. 94 of the WELT Group, valid as of 01/01/2016. Special Format Travel Tip Overall size: 3 columns (139 mm)/150 mm (incl. decorative frame) Format of the ad: 118 mm/120 mm, 4c Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. Fixed rate: € 1,990.00 All rates plus VAT. Special Format Module Ad Format of the ad: 4 columns (186 mm)/100 mm, 4c Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. Fixed rate: € 1,870.00 ScHNee + SoNNeNTrAum Das ganze Jahr Salzburgerland Winterspass + Bergwellness · 06.01.-30.01.16 + 11.03.-03.04.16 · 7 Tg. HP ab € 499,– Pers. Spaß im Schnee · 11.03.-03.04.16 · 4 Nächte HP inkl. 3 Tages Skipass ab € 373,– Pers. Schnee + Sonnentraum · 11.03.-03.04.16 · 7 Tg. HP inkl. Skipass ab € 659,– Pers. Frühlingsblüte · 14.05.– 02.07.16 · 7 Nächte HP ab € 360,– Pers. Mehr Informationen erhalten Sie unter: Hotel Dax · A-5090 Lofer 250 · Salzburgerland · Österreich Tel.+43 6588 8389 · Fax 8389-9 · [email protected] · www.hotel-lofer.at Conditions: The design of the module ad is created at our company; if not, it must follow the publisher‘s specifications. Deviating contents will be invoiced at the mm rate for colour ads. Only for Travel clients. All rates plus VAT. Special Format Photo Ads Formats and rates: Fixed format 1: 1 column (45 mm)/50 mm € 470.00 Fixed format 2: 1 column (45 mm)/80 mm € 699.00 Fixed format 3: Fixed format 4: 2 column (92 mm)/25 mm € 470.00 2 column (92 mm)/40 mm € 699.00 Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. Format: 2 columns (92 mm)/50 mm high Conditions: The photo ads require an illustration and a concrete offer. Deviating contents will be invoiced at the mm rate for colour ads. Four colour. Only for holiday homes/apartments. All rates plus VAT. Special Format Classified Ads Formats and rates: 4 lines or 1 cicero line and 2 lines Each additional line Company logo Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. €63.65 € 13.55 € 13.55 Examples: Example 1: Example 2: 1 cicero line and 2 lines, logo, 2 additional lines Rate: € 104.30 4 lines, logo, 1 additional line Rate: € 90.75 Conditions: Standardised fonts; 1 column, minimum size 4 lines per ads or 1 cicero line and 2 lines. Continuous text without individual line breaks. Not bookable in Special Topics. No discounts possible. All rates plus VAT. Special Format Travel Highlight • Fixed format at preferential rate • Free design 1 Fixed format: 2 columns (92 mm)/100 mm Placement: In the ad section Publication date1: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. Clients: For travel clients/tourism Fixed rate: € 1,200.00 The publisher reserves the right to postpone within 3 weeks. All rates plus VAT. Special Format Travel Exclusive • Mini-advertorial • Design by our special topic editorial department Overall size: 1/4 page: 4 columns (186 mm)/264 mm incl. one corner ad: 92 mm/132 mm or one strip ad: 185 mm/70 mm Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Wednesday, 2 weeks before publication Fixed rate: € 5,000.00 All rates plus VAT. Special Format Advertorial Formats and rates: 1/4 page: 1/2 page: 1/1 page: 4 columns (186 mm)/264 mm € 7,700.00 8 columns (374 mm)/264 mm € 15,300.00 8 columns (374 mm)/528 mm € 30,500.00 Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Wednesday, 2 weeks before publication Conditions: Not in connection with collective advertising. No splitting of an ad. One presenter per ad. All rates plus VAT. Sample format: 1/1 Page Special Format Travel Recommendation Overall size: 1/1 page: 8 columns (374 mm)/528 mm incl. 1/4 page corner ad: 4 columns (186 mm)/264 mm or strip ad: 8 columns (374 mm)/132 mm Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Wednesday, 3 weeks before publication Fixed rate: € 15,300.00 Conditions: Not in connection with collective advertising. No splitting of the ad. One presenter per ad. All rates plus VAT. Special Format Catalogue Ads Fixed format: Overall field size: 92 mm/50 mm high Print height for catalogue: approx. 35 mm wide, 50 mm high Text: max. 6 lines Placement: Special publication of catalogue Publication date: You can find the Topic Schedule on the following pages. Ad and print material deadline: Tuesday, 5 p.m. Fixed rate: € 750.00 You receive the addresses via email. The publisher covers the costs for the service and you are responsible for sending out the catalogue. Conditions: Ad format for marketing of catalogues. Offer advertising is not possible. All rates plus VAT. Special Format Exclusive Hotels Fixed format: 1 column (45 mm)/80 mm Placement: In the ad section Publication date: Combination of Saturday/Sunday Ad and print material deadline: Tuesday, 5 p.m. Fixed rate: € 485.00 Conditions: Only for hotels. All rates plus VAT. 2016 Travel Topics Dates Topics JANUARY 02./03.01. 09./10.01. 16./17.01. 23./24.01. 30./31.01. Sylt CMT Stuttgart Black Forest (in the topic of CMT Stuttgart) Mecklenburg-Western Pomerania: Healthy Winter Air Sylt Black Forest: Winter Holiday Current Travel Catalogues Holiday in Austria Wellness Sylt Timmendorfer Strand Niendorf Ad deadline 22.12.15 18.12.15 18.12.15 04.01.16 04.01.16 08.01.16 11.01.16 11.01.16 08.01.16 20.01.16 25.01.16 FebruarY 06./07.02. 13./14.02. 27./28.02. Days in the North Black Forest: Tradition & Customs Current Travel Catalogues Mecklenburg-Western Pomerania: Wellness Holiday Schleswig-Holstein Wellness Sylt Holiday Tips at Easter Sylt Timmendorfer Strand Niendorf 01.02.16 29.01.16 01.02.16 08.02.16 08.02.16 29.01.16 03.02.16 22.02.16 17.02.16 22.02.16 March 05./06.03. 12./13.03. 19./20.03. 26./27.03. Current Travel Catalogues Black Forest: Experiencing Nature Schleswig-Holstein Mecklenburg-Western Pomerania: Soaking Up the Spring Sun Sylt Timmendorfer Strand Niendorf Holiday in Austria Sylt 29.02.16 26.02.16 29.02.16 07.03.16 02.03.16 14.03.16 14.03.16 16.03.16 Dates Topics Ad deadline APRIL 02./03.04. 09./10.04. 16./17.04. 23./24.04. Black Forest: Spring Current Travel Catalogues Mecklenburg-Western Pomerania: Active Holiday in Spring Sylt Schleswig-Holstein Holiday Tips for Ascension Day and Whitsun Sylt Mecklenburg-Western Pomerania: Focus on Summer South Tirol 25.03.16 28.03.16 04.04.16 30.03.16 11.04.16 11.04.16 15.04.16 18.04.16 18.04.16 MAY 30.4./01.05. 07./08.05. 14./15.05. 21./22.05. Timmendorfer Strand Niendorf Black Forest: Wine & Hiking Last Minute Holiday Trips for Ascension Day and Whitsun Sylt Schleswig-Holstein Mecklenburg-Western Pomerania: Last Minute Trips to Mecklenburg-Western Pomerania Sylt 25.04.16 22.04.16 03.05.16 27.04.16 02.05.16 09.05.16 JUNE 04./05.06. 11./12.06. 18./19.06. 25./26.06. Black Forest: Hiking 27.05.16 Sylt 25.05.16 Mecklenburg-Western Pomerania: Holiday for the Entire Family 06.06.16 Timmendorfer Strand Niendorf 13.06.16 Sylt 08.06.16 Last Minute Holiday Offers 20.06.16 JULY 02./03.07. 09./10.07. 16./17.07. 30./31.07. Black Forest: Summer Sylt Mecklenburg-Western Pomerania: Spontaneously on Holiday! Sylt Sylt Black Forest: Last Minute Trips to the Black Forest 11.05.16 24.06.16 22.06.16 04.07.16 06.07.16 20.07.16 22.07.16 Dates Topics AUGUST 06./07.08. 13./14.08. 27./28.08. Timmendorfer Strand Niendorf Mecklenburg-Western Pomerania: Wellbeing Holiday in Late Summer Sylt Days in the North Sylt 01.08.16 08.08.16 Black Forest: Autumn Holiday Sylt Mecklenburg-Western Pomerania: Connoisseurs Travel Now! Schleswig-Holstein Wellness Sylt 26.08.16 31.08.16 05.09.16 05.09.16 02.09.16 14.09.16 SEPTEMBER 03./04.09. 10./11.09. 17./18.09. 24./25.09. OCTOBER 01./02.10. 08./09.10. 15./16.10. 22./23.10. NOVEMBER 05./06.11. 12./13.11. 19./20.11. 26./27.11. Ad deadline 03.08.16 22.08.16 17.08.16 Black Forest: Wine & Hiking 23.09.16 Mecklenburg-Western Pomerania: Offers in the Golden Autumn 30.09.16 Sylt 28.09.16 Plan Your Next Holiday Now 10.10.16 New Year‘s Eve in Switzerland 05.10.16 Wellness 30.09.16 Timmendorfer Strand Niendorf 17.10.16 Sylt 12.10.16 Sylt Black Forest: Winter Holiday Current Travel Catalogues Holiday Tips for Christmas and New Year’s Eve Sylt Schleswig-Holstein 26.10.16 28.10.16 31.10.16 04.11.16 09.11.16 21.11.16 Dates Topics DECEMBER 03./04.12. 17./18.12. 24./25.12. Sylt Current Travel Catalogues Black Forest: Winter Holiday Sylt Beautiful Travel Destinations in 2017 Ad deadline 23.11.16 28.11.16 25.11.16 07.12.16 19.12.16 Every weekend in the Travel Market: Medically Supervised Sanatoria and Clinics – Topic Schedule upon request. Every first Tuesday in the month: Meeting and Experiencing (in DIE WELT) – Rate card upon request. We reserve the right to make changes. Online Placements WELT TIP and Cross-Media Advertorial ok If you bo 5 TIPS, IP the 6th T e e fr is ! of charge WELT TIP SMALL Running time: 1-2 weeks Placement: ravel Channel or Regio Channel T Rotation on article level Service: 25,000 ad impressions (Als) Rate1: € 925.00 including creative costs TRAVEL WORLDS - Cross-Media Advertorial Running time: 1 week Placement: rint: WELT + WELT AM SONNTAG P Online: DIE WELT Online Service: Print: Advertorial of 4 columns/250 mm Online: 200,000 Als ROS incl. teasing by Medium Rectangle and Skyscraper (Navigation entry ON TOP) Rate1: € 10,000.00 including creative costs All rates plus VAT. No further discounts possible. 1 For additional information, as well as rates for more extensive services, see mediapilot.de/welt/maerkte. + General Publisher Specifications Type area Width 374.5 mm Height 528.0 mm Column width in the ad section 1 column 45.0 mm 2 columns 92.0 mm 3 columns 139.0 mm 4 columns 186.0 mm 5 columns 233.0 mm 6 columns 280.0 mm 7 columns 327.0 mm 8 columns 374.0 mm Printing process (coldset) web offset, ISO 12647-3:2005 Base font Positive 6 point Negative Starting at 8.75 point Resolution Profile Data transmission The electronic transmission of print materials occurs via the Internet: https://motiveingang.axelspringer.de. Submission per email of ISDN is also possible in exceptional cases. We request that you contact us to set up the transfer account before the start of regular operations. File format – EPS or PDF files PDF files (PDF/X-3:2002) In general, we do not use any open formats. When creating the EPS file, the picture data (no JPEG or DCS) must be integrated. This data must correspond with the technical specifications of the respectively valid Rate Card. The EPS file must be set up in the original size of the ad. PDF files can be processed up to version 1.3. Contact You can reach the ad artwork desk on business days from 9 a.m. to 6 p.m. Telephone +49 (0) 30/25 91-7 30 03 Fax +49 (0) 30/25 91-7 29 77 Semi-bold Photos 250 dpi Line Max. 1,270 dpi ISO Newspaper 26V4 General Terms and Conditions Our General Terms and Conditions for Newspapers and the additional Terms and Conditions for the respective titles apply to the execution of ad orders. You can find our complete General Terms and Conditions at mediapilot.de/agb. Your Contact Persons At the Publisher In Your Region Ad Consulting Aileen Scholltze Tel.: +49 (0) 30/25 91-7 32 13 Fax: +49 (0) 30/25 91-3 32 13 Email: [email protected] Schleswig-Holstein, Hamburg, Austria Erwin Bachler Tel.: +49 (0) 40/3 47-2 73 42 Fax: +49 (0) 40/3 47-2 85 42 Email: [email protected] Ad Booking Tel.: + 49 (0) 30/25 91-7 42 22 Fax: + 49 (0) 30/25 91-3 58 17 Email: [email protected] Sylt L.A.CH. Schulz GmbH Herbert Weise Tel.: +49 (0) 40/36 98 04-0 Fax: +49 (0) 40/36 98 04-44 Email: [email protected] Address of Publisher Axel-Springer SE Axel-Springer-Str. 65 10888 Berlin Spain Publisher Representative Sylvia Löck Calle Can Puigdorfila 8, izq. 07001 Palma de Mallorca Islas Baleares Tel.: +34 971 22 92 97 Fax: +34 971 22 87 23 Email: [email protected] Mecklenburg-Western Pomerania Publisher’s Representative Stefanie Baltruschat Tel.: +49 (0) 40/70 70 89-0 Fax: +49 (0) 40/70 70 89-70 Email: [email protected] Berlin, Brandenburg, Saxony-Anhalt, Thuringia and Saxony Contact through your contact persons at the publisher Baden-Württemberg Publisher and Marketing Service Jörg Bachmann Tel.: +49 (0)7 11/24 89 22-60 Fax: +49 (0)7 11/24 89 22-61 Email: [email protected] Bavaria Publisher and Marketing Service Toni Brugger Tel.: +49 (0) 89/53 07 44-0 Fax: +49 (0) 89/53 07 44-20 Email: [email protected] Lower Saxony, Bremen, North Rhine-Westphalia, Hesse, Rhineland-Palatinate, Saarland mediawerbungkoepp Heino Köpp Tel.: +49 (0) 41 31/2 66 67-0 Fax: +49 (0) 41 31/2 66 67-10 Email: [email protected]