Info Kit - Innovators, Investors, Institutions

8-10
Where Innovators, Investors
and Institutions come together
to build ecosystems and
scale global tech companies
www.in3spain.com
#IN3Spain
June
Madrid
a
INDEX
IN3 Welcome
What is IN3?
Why Spain?
Attendees
Why attend?
Media Overview
Success Stories
2016 Program
IN³ WELCOME
On behalf of the U.S. Embassy in Madrid and Chamberí Valley Association, it is our
distinct pleasure to invite you to participate in our second annual edition of
IN3 (IN-Cubed), Spain’s premier innovation event.
On the 8-10 June, 2016 in Madrid, leading Spanish and American Innovators, Investors,
and Institutional representatives will again gather to expand collaboration, investment,
and business growth for scalable tech and tech-enabled companies in a dynamic,
interactive setting.
The first edition of IN3, held in June 2015 at Google’s Campus Madrid and inaugurated by
H.M. King Felipe VI of Spain, sparked new investments, forged new partnerships, and
inspired attendees to overcome obstacles on their path to success.
Over 150 high-level entrepreneurs, investors, and government officials attended the
event, including Maria Contreras-Sweet, Administrator, U.S. Small Business
Administration; José Manuel Soria, Spanish Minister of Industry, Energy, and Tourism;
Eric Schmidt, Executive Chairman, Alphabet; Martin Varsavsky, Founder and CEO, Fon;
and Ken Howery, Co-Founder and Partner, Founders Fund.
IN3 received extensive press coverage, promoting entrepreneurial values to an audience of
53 million people through social media and becoming a top trending topic on Twitter.
IN3 2016 will build on last year’s success and provide a stimulating experience for all
attendees. Inspiring keynote speakers and innovative sessions will spark new business
opportunities and drive the expansion of trade and investment between the Unites States
and Spain.
In partnership with the U.S. Embassy, the non-profit Chamberí Valley Association
strives to support startup growth by fostering a collaborative, connected ecosystem
where entrepreneurs, investors and other stakeholders succeed together.
Our collaboration on IN3 reflects our mutual commitment to build long-lasting ties
and add value to the Spanish and U.S. innovation economies.
We hope you will join us for this very special event!
Maria Contreras-Sweet, Administrator, U.S. Small Business Administration
James Costos, Ambassador, U.S. Embassy Madrid
Eric Schmidt, Executive Chairman, Alphabet
James Costos
Ambassador
U.S. Embassy Madrid
Miguel Arias
President
Chamberí Valley Association
WHAT IS IN³?
OBJECTIVES
· Encourage increased trade
and investment by
strengthening business
connections between the
United States and Spain.
IN (IN-CUBED) is a
technology-focused
3
conference series organized by the
U.S. Embassy in Madrid and the
Chamberí Valley Association that
offers exclusive opportunities for
business growth and investment
between the United States and
Spain.
· Support the internationalization
of tech and tech-enabled
companies as a means of
expanding economic
development and job creation.
IN CONFERENCES & MEET-UPS
3
IN3 Silicon Valley
IN3 New York
IN3 @ Smart Cities
IN3 @ 4YFN
IN3 Miami
IN3 Madrid
· Promote a culture of
entrepreneurship by
highlighting the significant
economic potential of start-ups
and scale-ups.
· Encourage entrepreneurs,
large companies, governments,
and academia to work together
to build strong innovation
ecosystems.
IN-CUBED
The name of the event represents
the three pillars of a successful
entrepreneurial ecosystem:
Innovators, Investors,
Institutions. Our event series
brings these groups together to
INcubate and scale-up the
INnovation economy.
Innovators
Investors
Institutions.
IN3 is a conference series
where tech founders meet
and collaborate with
Innovators, Investors, and
Institutions from the United
States and Spain to explore
new ideas and find solutions
to help their companies
scale internationally.
“One of the most important things about IN3
is the creation of real, lasting relationships that
occurs in a relaxed environment in which new
ideas and new projects arise.
Serendipity really happens.”
Miguel Arias,
Chief Operating Officer, CartoDB
WHY SPAIN?
IN3 supports the promotion
of entrepreneurship and
innovation worldwide as
part of the White House
Spark Global
Entrepreneurship Initiative.
2015 RECORD
YEAR
In the past few years, Spain
has seen an explosive
growth of start-ups that
has contributed to the
country’s economic
recovery. Exciting new
projects in Spain’s growing
tech sector have attracted
millions in international
investment.
SPANISH
ECOSYSTEM
4th
3
largest
economy in the
Europe Union
main hubs:
Madrid
Barcelona
Valencia
€535 M
raised by
Spanish
start-ups
in 2015
Digital sector
generates
€35 billion in
2016 - 3.1% of
Spain’s GDP
2,638
new
companies
in 2015
(+26% YoY)
2015:
Spanish
start-ups closed
rounds over
13
€10 M.
IN³ ATTENDEES
Institutions
Institutions play a critical role in shaping innovative ecosystems.
At IN3, U.S. and Spanish government officials and non-profits
share ideas on how to encourage innovation-led economic
growth that benefits their communities.
Innovators
IN3 supports innovators from the United States and Spain by
providing a unique conference event where startups and
scale-ups can make new connections, hear from leading
voices in the tech sector on how to overcome challenges that
inhibit the growth of new businesses.
Investors
IN3 connects investors, including VCs and business angels, from
the U.S. and Spain with each other and with top tech talent to
support the creation of new companies and develop existing
ones with new capital.
Eric Schmidt, Executive Chairman, Alphabet
James Costos, Ambassador, U.S. Embassy Madrid
H.M. King Felipe VI of Spain
Sofia Benjumea, Head of Campus Madrid, Google
Jose Manuel Soria, Minister of Industry, Energy and Tourism
WHY ATTEND
For Institutions
Generate
policies that support
economic growth and
job creation in new and
evolving industries.
Engage
Exchange ideas
Explore
Gain insights
with founders and investors that encourage
to learn what small- and
innovation-led
medium-sized businesses
economic growth.
need to succeed.
For Innovators
Learn
the keys to success
from world-class
entrepreneurs and
investors.
and overcome the
challenges of
internationalization.
from innovation
models from around
the world.
Develop
Find
For Investors
Network
with top CEO’s,
relationships with
founders and innovation Spanish and U.S.
experts from the United investors.
States and Spain.
your next investment
opportunity.
“The Spanish start-up ecosystem has evolved significantly
over the past few years and the country has become a great
place to build technology companies. This event will
allow Spanish entrepreneurs to establish deep relationships
with great U.S. businesses and investors. One of the
primary needs for Spanish entrepreneurs is to learn how to
scale companies and IN³ is a step in the right direction.”
Aquilino Peña,
Founder, Kibo Ventures
a
MEDIA OVERVIEW
The first edition of IN
reached over 53 million
people through newspapers,
television, radio, online
blogs and social media.
3
All national Spanish TV stations
covered the event and conducted
individual interviews with speakers
and attendees.
#IN3Spain
became trending Twitter topic
in Spain and the United States
including cities such as
Washington DC, Silicon Valley
and Chicago.
200,000
Over
social media impressions
in one month.
1,000
Over
community members
on social media.
80
80
20
53
3 .2
journalists and bloggers
from Spanish and
international media outlets
one-on-one interviews with
Spanish print media and TV
stations with national reach
million people reached
through traditional and
digital media sources
#IN3Spain became trending Twitter
topic in Spain and cities in the United
States including Washington DC,
Sillicon Valley and Chicago
journalists and
bloggers from
Spanish and
international
media outlets
20
interviews with
Spanish print media
and TV stations with
national reach
53
million people
reached through
traditional and digital
media sources
32
.
million total
users
reached
on Twitter
IN SUCCESS STORIES
3
CartoDB
Raising New Capital and
Scaling Internationally
CartoDB is a location intelligence
and visualization engine founded by
Javier de la Torre and Sergio
Álvarez in 2008. At IN3, Sergio had
the opportunity to expand his
network, leverage new
investments and generate new
business thanks to investors and
other participants he met at the
conference.
At IN3 2015, the CartoDB team met
U.S.-based VICE Media,
Sergio Alvarez,
Chief Product Officer, CartoDB
a youth media company that receives
96 million unique visitors to their
websites each month. Now VICE is a
CartoDB client. IN3 also put Sergio in
touch with Salesforce-New York which
became a new investor and assisted
CartoDB in raising €23 million in the
company’s Series B financing round,
which was led by another new investor,
Accel Partners.
IN3 greatly improved CartoDB’s
connection to the entrepreneurial
ecosystem and investors in the United
States, boosting the company’s
presence in New York where they
have 30 employees.
Gloria Molins,
Founder and CEO, Trip4Real
Trip4Real
Entry Point to American Markets
Trip4Real is a Spanish start-up that
makes it possible for travelers to
experience a city like a local.
Popular European capitals are all
listed on the platform including
Madrid, Barcelona, London, Lisbon,
Paris and Rome. Trip4Real offers a
wide variety of personalized
activities all hosted by locals with
outings focused on art, wellness,
gastronomy, sightseeing, nightlife,
and many others.
Gloria describes IN3 as a positive
learning experience, with a high
networking level and an
opportunity to to connect
to the U.S. market.
“The benefits of this event are not just
personal” she states “IN3 is a valuable
event for the Spanish entrepreneurial
sector”.
The event inspired Gloria and made her
confident that IN3 entrepreneurial values
can be expanded throughout the Spanish
ecosystem to help grow the economy.
For IN3 2015, Trip4Real organized a
local tapas walking tour around Madrid
which enabled conference participants to
connect in a fun environment.
The tour was also an opportunity for the
company to showcase its services to an
elite group of founders, CEOs,
and investors.
MediaSmart
Departure from Your Daily Routine
MediaSmart is a mobile first DSP
focused on optimizing the media
buying process to maximize
campaign engagement. Its
proprietary platform is available on a
self-serve model and offers the
perfect combination of machine
learning and human interaction to
ensure the effectiveness of mobile
campaigns.
Alexis Bonte,
Co-Founder and CEO,
eRepublik Labs
eRepublik Labs
Connect to High-level
International Networks
eRepublik Labs is a dynamic
studio transforming the way games
are created, distributed and played
by leveraging the power of
communities.
The studio was founded in 2007 with
the vision of crafting games that
reach as many people as possible.
With offices in Dublin, Madrid and
Bucharest, more than 5 million
players worldwide enjoy its first
game, eRepublik.com, and 1.5 million
are playing its latest hit Age of Lords.
At the first edition of IN3 ,
Alexis met DOTS Co-Founder and
CEO, Paul Murphy, who invited him
to join a Slack messaging group
with top gaming CEO’s. The group
provides Alexis with a high level
network that provides valuable
information and advice about the
gaming sector on a daily basis.
The first edition of IN3 gave Noelia
the opportunity to break away from
her day to day routine to participate
in dynamic activities which exposed
her to new ideas and gave her
insights into unforeseen challenges.
Noelia Amoedo,
CEO, MediaSmart
As a start-up founder who is
intensely focused on the growth of
her company, Noelia appreciated
the opportunity to take a step back
to critically evaluate challenges and
find new solutions for MediaSmart.
The event also allowed her to meet
high-profile participants from the
United States and Spain, a network
she plans to use in future ventures.
In 2016, MediaSmart has signed its
first clients in the United States –
and expects US clients to contribute
with at least 10% to 15% of the total
revenue for the year - demonstrating
the power of the IN3 network to
support Noelia’s understanding of
and growth into the U.S. ecosystem.
Iñaki Arrola,
Founder and CEO,
Coches.com
Coches.com
Build Alliances to Explore
New Markets
Coches.com is Spain’s biggest
online marketplace for new and
used vehicles, car rentals, and
customized financing.
At IN3, Coches.com Founder
Iñaki Arrola, met new U.S. investors
who helped him cultivate
relationships with prospective
co-investors. Iñaki believes Spain’s
tech companies have found their
sweet spot and are ready to launch
forward into a bright future.
“It’s essential to take advantage of
initiatives like IN3 to continue
positioning Spanish companies in the
United States and increasing the
opportunity to expand,” he said.
“IN3 is an amazing initiative which
in the long term will allow us to
establish new business alliances.”
IN 2016
SPONSORS
3
Last year
we incubated
the economy,
now we will
scale it
www.in3spain.com
#IN3Spain