CJPW introduces expanded fulfillment capabilities Isaiah Thomas

CJPW NEWS
w w w. c j p w. c o m
FULFILLMENT
Spring!
2009
ISSUE NUMBER 11 11
REMEMBRANCE OF THINGS PAST
CJPW introduces expanded
fulfillment capabilities
Upgrades include new
inventory-management
sof tware
At CJPW we're constantly
working to provide clients
with the latest in products
Screen shot of inventory control software
and services, in an effort
to improve efficiency, wherever possible. To that
end, we are happy to announce our relocated
and expanded 30,000-square-foot fulfillment
center featuring web-based, real-time inventory
control. Among other things, this will allow clients
to access and monitor inventories from any web
browser.
CJPW has partnered with Clear Spider, a
leading provider of licensed and hosted web-based
solutions, to bring this new service on-line. CJPW
clients will benefit with increased service levels
and greater supply-chain applications including
more efficient workflows and processes for:
• inventory management
• vendor managed inventory and
• order management
Locating or re-supplying documentation
for services and products is an overwhelming,
time-consuming task. Long lead times can result in
dissatisfied customers and a decline in company
standing. Our new system allows businesses to
improve document-management and provides
visibility of physical documents, promotional
materials and order forms. Documents can be
easily ordered, re-supplied and sent between
(continued on page two)
Isaiah Thomas – a truly
revolutionary printer
Today, the name Isaiah Thomas reminds
some of the professional basketball
player, but the Thomas name is also
highly significant in both American and
printing history. Isaiah Thomas was a
printing pioneer and revolutionary in
Colonial America.
Old “No 1”
A true rags-to-riches, self-made
individual, at one time Thomas had as
many as 12 presses in his Boston,
MA shop, which came to be
described by British forces as
a "sedition factory". Like many
Colonists, Thomas wanted to
throw off British rule and used
his printing expertise to spread
Isaiah Thomas 1749-1831
the word about what he and his
fellow revolutionaries considered unfair treatment
by the Crown.
Thomas wrote, designed, printed and
distributed some of America's first recruitment
advertising, encouraging young men to take up
arms and win the battle for independence. He's
credited with crafting such forceful headlines as:
"Americans!...Liberty or Death!...Join or Die!"
In April of 1775, Thomas was forced to
secretly ship his prize printing press, "No. 1," across
the Charles River to safe haven in Worcester, MA.
A 40-mile journey, the move avoided seizure by
British authorities, as rebel activity was seriously
percolating in New England.
Thomas survived the Revolutionary
War, went on to become a prosperous printer in
(continued on page four)
This issue printed on 100 lb Roland Enviro100 Text (100% PCW)
A--14 x 20 Poster, B--8 1/2 x 11 Sell Sheets, C--24-page self-cover Lookbook, D--7 x 10 Insert, E--3 1/2 x 5 Fold-over Business Card
CJPW NEWS 2
C J P W
DIGITAL PRINTING
Full-color+shortrun=digital
Beyond color and quantity you might
be happy to find out that digital
printing ranks high on quality and
gives exceptional results for just
about any project that can be
printed conventionally.
A
Unlike xerographic
reproduction which relies
heavily on the electrostatic
qualities of paper and
powdered inks, digital
presses use liquid inks
which yield much more
accurate color without
the heavy surface build-up
B
common to “color copying”.
Using the traditional
C
CMYK color spectrum, digital
converts all color images and
PMS colors into four-color
process “builds” (tints of two or
more primary inks).
As you might expect there
are
limitations,
the most obvious
D
being quantity, but digital’s reward
or its “claim to fame” is lower unit
cost if your job is between 50 or
1500. Remember, digital requires no
E
film, no plates, needs much less setup sheets and presses can normally
run with just one operator.
Paper selection is also limited since most
sheets require special surface treatment. Happily,
standard papers can be digitally printed including
offset and coated in both text and cover weights
–– even label papers and recycled “eco-friendly”
sheets.
While today’s true digital presses can only
print a sheet that’s 12” x 18”, multiple-page booklets
can be done efficiently as 4-page signatures and
saddle-stitched, perfect or Wire-O bound.
Join CreativeCommunity today!
Graphic design studios and designers: Team-up with
CJPW and earn a free display page on our website portfolio, discounts on Pantone® products and self-promotional
printing, plus access to hundreds of document templates.
For info go to www.cjpw.com and click on the Creative
Community link.
N E W S
Fulfillment (cont)
locations. Photo capability ensures you’re
getting the right product, and bar-coding allows
promotional material to be sent back to the
warehouse for next year’s campaign.
CJPW understands the importance
of keeping pace with market changes. When
prospects ask why they should do business with
us we're pleased to point out that our valueadded services are installed to help further our
commitment to continually improving our
business model.
Services include inkjetting, integrated bar
coding, shrinkwrapping, personalized and match
mailings including those with highly sensitive data,
kit assembly and shipping. "Clients gain cost and
time savings by outsourcing to CJPW, benefiting
from our experience and personal attention", says
"Clients gain cost and time
savings outsourcing fulfillment
to CJPW..."
CJPW partner Roseanne Lavalle. "We're always
ready to demonstrate how partnering with CJPW
can be a rewarding experience. The fulfillment
center complements our core printing business
and furthers our commitment to be your fullservice provider."
CJPW has provided clients with highquality sales-promotional and educational
collaterals since 1985. Products include annual
reports, posters, brochures, bound books, pointof-sale materials, custom presentation folders and
stationery suites. Clients include publicly traded
corporations, privately held businesses, nonprofit organizations, foundations, manufacturers,
member organizations, marketing companies and
design firms. The website, www.cjpw.com, features
a wealth of information on printing, finishing,
fulfillment and mailing, all available free.
CJPW NEWS is a publication of Christopher John/The
Printworks, Inc. (CJPW) and appears 2-3 times annually.
Subscriptions are free to companies and individuals in the
graphic arts and printing industries. You can subscribe by
mailing your contact information to CJPW, 152 West 25th
Street, 6th Floor, New York, NY 10001 or logging on at www.
cjpw.com and clicking on the SUBSCRIBE tab. You can also
call the office at 212-243-0400 to request a copy.
christopher john
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john  the inc
printworks,
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the printworks,
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PAPER WATERMARKING
N E W S
Customark is similar to a genuine watermark
but costs less and takes less time. It is ideal for
stationery print runs of 3000 – 5000.
Another benefit is production time. Most
orders can be processed in four weeks. The process
Many of today’s largest companies and organizations
is recommended for clean white and ivory shades to
recognize the value of a private watermark to
create the most visible mark. Watermarks work best
communicate their corporate image in a subtle
on light papers, i.e., 20 lb and 24 lb basis weights.
yet powerful way while providing security and
As a rule, the lighter the stock, the more visible the
authenticity.
mark.
Until recently watermarks were only
Mohawk Paper’s Strathmore brand can
ava ilable on la r ge pap er or der s
emb ed you r p er sonal water ma rk
and required the manufacture of a
i nto you r s tationer y w ith d igital
c u s tom “da ndy roll” to pro duce
technology using a process they call
a genuine watermark. This is still
Digital watermarking is
DigitalMark. They make this service
normally available in cut-size
the traditional method and affords
available on their 2 4 lb w riting
8 1/2 x 11 sheets only.
maximum design flexibility as well as
g rade w ith option s to ma rk i nto
additional production
virgin, 30% and 100%
possibilities. It is also
postconsumer waste
more expensive and
fiber sheets.
suited for paper orders
Paper choices
Wire watermark
Shaded watermark
b et ween 20 0 0 a nd
include Strathmore
5000 pounds.
Sc r i p t , S m o o t h i n
Genuine watermark
several white shades;
A n au th ent ic watermark
Strathmore Writing, 25% Cotton Wove,
is a pattern embedded into the paper
also in several white shades and
structure, pressed by a roller-mou nted
Strathmore Pure Cotton,
d ie [da ndy roll] while the
Wove, Ultimate White.
loose paper fibers are still wet
Now a custom watermark is well Watermarking costs
– hence the title “watermark”.
The cost of a dandy roll,
within reach of
The paper is then dried and
e qu i r e d fo r a genu i n e
the average stationery budget. rwatermark,
compressed and the mark
is a non-recurring,
Add security, authenticity to your letterhead
becomes an unalterable part
one-time charge and permits
of the paper.
continued use. The paper mill will normally store
Genuine watermarks can be light or dark
the roll die at no charge. If your paper order is
in design, or a combination of both. You also have
between 2000 and 10,000 pounds, the dandy roll
several choices on position – where and how
runs about $1000; for 10,000 – 20,000 lbs, about
frequently the marks appear on the sheet.
$700. For orders over 20,000 pounds, there is no
They are available as wire, shaded or
charge for the dandy roll.
a combination of both. The wire mark is a light
The Customark process by Fox River is,
design within the paper while the shaded mark
however, ideal for smaller quantities. There is no
concentrates fibers to create a heavier mark. The
charge for artwork if it is less than 15 square inches.
combination style utilizes both effects to create
Again, this process is most practical for minimum
complex designs.
stationery orders of 3000 to 5000 sheets 8 1/2” x 11”
Digital watermarks
and is available on Capitol Bond, Fox River Select,
Fox River markets Customark, a unique
100 Cotton, 25 Cotton; Select Script, Premium
process that results in a translucent mark as an
Sulphite.
If you would like more information on
integral part of the paper, similar in appearance to
private
watermarking call the CJPW office for
a genuine mark. Their watermark is “branded” into
pricing and samples. We will be happy to help
the paper by a rubber plate that applies a chemical
you develop your custom watermark design
solution onto the finished sheet. Because this is an
and can prepare a cost evaluation and paper
off-machine process, papers can be made in smaller
recommendation.
quantities and at lower cost.
Private watermarks symbolize
success, prestige
CJPW NEWS 3
C J P W
Productolith Pts. is available in 8, 9, 10, 12 and 14 pt coated one (c/1/s) and coated two side (c/2/s) thicknesses.
CJPW NEWS 4
C J P W
N E W S
Isaiah Thomas (cont)
My personal story, Part III
Boston and lived well into his 80's. Thomas, among
other things, was a visionary. He founded the
Antiquarian Society to preserve significant items
for future generations. Old No. 1 was eventually
bequeathed to the Society by Thomas in an effort
to preserve a piece of technology that proved so
vital in wartime.
While reliable in its operation, Old No.
1 consisted of a free-standing, heavy wooden
frame and essentially was not that different from
the machine created by Johannes Gutenberg, the
inventor of printing, some three centuries before.
Two heavy beams, one below the
carriage, one above the bar, delivered pressure
to a screw when the bar was pulled. The pressure
was distributed across the paper's surface and
type by the "platen", a rectangular piece, usually
After three years part-time at Triboro Press in
Queens, things changed dramatically. It began with
Dad’s heart attack. That set him back quite a bit,
recovering somewhat after
a hospital stay and lengthy
recuperation at home in East
Elmhurst.
Of course the plumbing
and heating business Dad
founded suffered under
his absence and eventually
Millie and me
closed. He found work with a
private contractor for several years but he never
was the same.
In 1959 there was an opportunity for
a lifestyle change and a job for Dad in New
Hampshire. The Portsmouth Naval Base needed
experienced plumbers. It sounded like a change
for the better, so after the Queens house sold, we
started packing.
I don’t remember how, but Dad found this
house for rent just across the Piscataqua River in
York Beach, Maine. I do remember it had a coalfired furnace in the basement! And not far away
was a creek that became a playground for my sister
and me. It was in this very humble setting that the
Lavalle Family started its short-lived surburban life
in New England.
With the loss of the business, Dad’s
setback and the move to a new state, the family
needed all the financial help it could get. I was
fifteen years old when I got my second printing job
at Randall Press, a Portsmouth printer in the heart
of town.
Underage, I applied for “working papers”
and started work for Ralph Atwell every Saturday
and weekdays after classes at York Beach High
School. It was here that my printing abilities would
broaden and where I would endure one of the most
traumatic events of my life.
"Printing, which is the
preservative of all arts"
--Isaiah Thomas
mahogany, lashed by cord to the hooks of a hose,
which housed and directed the press' screw
mechanism.
The press was over six feet tall, some
three feet wide and six feet long. Heavy, it had
to be braced against the ceiling to keep it from
moving when operated. The pressman basically
pulled the press handle in a rowing motion but had
to prop his foot against a brace to get adequate
pressure. Man-powered, when running at peak
efficiency, such a press could produce about 250
sheets per hour.
While Old No. 1 remains preserved as a
symbol of another age, the ideas it helped spread
are alive in the hearts of all good people yearning
to breathe free.
Sappi introduces Productolith Pts.
Productolith Pts. is a No. 2 coated
sheetfed and web cover that features
a smooth, semi-gloss finish and bluewhite shade with a 90 brightness.
The surface is exceptionally smooth,
yielding superior printability and
premium appearance for offset, heatset offset and flexographic printing.
The sheet is FSC certified and
contains 10% post-consumer recycled fiber.
e
(continued next issue)
Read the full story of Isaiah Thomas
and his Old “No 1” press.
Available for $2.50 plus S&H from
American Antiquarian Society,
185 Salisbury St., Worcester, MA
01609, phone 508.471.2126 or fax
508.753.3311.