2014 annual report - Downtown Kingsport Association

2014 A N N UA L R EP O R T
January 2014-December 2014
Annual Report Included
Photo by Derek Cress
Who is the DKA?
The Downtown Kingsport Association (DKA) is
a private, non-profit membership organization
501(c)(6) dedicated to Kingsport’s Downtown
revitalization. Our purpose is to promote
Downtown Kingsport as the “heart” of our
community, to strengthen the economic
viability by encouraging business diversity, and
to enhance the unique physical characteristics
of historic Downtown Kingsport. The DKA is
coordinated by a full-time executive director,
a Board of Directors, support staff, volunteer
committees, business owners, residents, and
community leaders.
Mission
To promote Downtown Kingsport as the “heart”
of our community, to strengthen the economic
viability, and to enhance the unique physical
characteristics of historic Downtown Kingsport.
Vision
Downtown Kingsport is the Destination for the
regions Arts, Cultural, Dining, and Shopping
experience.
History
The Downtown Merchants Association precedes
the Chamber of Commerce, dating back to
1939. After functioning as a committee of
the Chamber, DKA formed an independent
organization in 1974. A professional Director
was hired in the late 1970’s.
A Letter From Our President
2014 was an amazing year for the Downtown Kingsport Association! It was also a year of great accomplishments
and progress forward. Sherri Mosley has consistently performed with excellence, professionalism, and diligence
in her role as DKA’s Executive Director. Kendall Flegel was hired as our Associate Director while also serving an
additional role with PEAK, the young professionals group sponsored by DKA. Emma Clark is also an important
asset to the organization, tirelessly working to educate and assist the numerous inquirers who want to learn more
about what’s going on in Downtown Kingsport. Our new location at the heart of Downtown on Broad St. has
allowed DKA to keep its finger on the pulse, while at the same time being a center of information for visitors in
Downtown Kingsport.
We have been very busy helping affect change in Downtown Kingsport! This involved the following new initiatives
and activities:
Continued progress and results from the 4-Point Main Street Committees:
• Design
• Economic Restructuring
• Promotion
• Organization
Planned, designed, and partnered with the City on numerous capital streetscape improvement projects:
• Created two Parklets on Broad St.
• New Benches and Trash Cans throughout Downtown
• Dog Waste Stations
• Addressed Lighting Issues in Downtown
• Updating of the Christmas Décor for 2015 season and beyond. Coordinated a fact-finding mission to
Pigeon Forge to gather insight from their Winterfest Lighting experts
• Traffic-calming of Center St. with the addition of a center turn lane and bike lanes
• Downtown Planning Day to educate the community on best-practices for Urban Design and highlight the
potential for future projects in DT KP
• Led efforts for the cleanup of blighted and neglected areas in Downtown by partnering with Code
Enforcement
Spearheaded and rallied support for various Arts initiatives in the CBD
• Painted Trash Cans and Benches on Market St.
• Initiation and Implementation of the Kingsport Keys Piano Art Project. Partnered with Urban Synergy and
Hay House to transport and store the pianos and procured local artists to paint and display the finished
works of art.
• Partnered with Urban Synergy to bring the Arts and Engage Kingsport to DT KP through The Flying Pig
Gallery & Studio
• Artistic Painting initiative proposed for Downtown Utility Boxes and Traffic Control Boxes. Sponsored by
Julie Gunn and STYLE
New signage throughout Downtown
• New stop signs with black posts in Nolen Square
• Heritage Trail Signs – upgraded all signs and posts; added several new markers
• Assisted the City in the implementation of Wayfinding Signage:
Downtown Pedestrian Area
Academic Village
Welcome to Downtown Gateway
Parking Garage and Parking Lots
Coordinated and held several successful social & fundraising events:
• Madmen-Themed Annual Fundraiser with over 200 tickets sold
• Holiday Open House – huge success with record sales reported by several merchants
• “Jingle & Mingle” Holiday event
• 2nd Annual Holiday Loft Tours that was expanded to a 2-Day event in 2014 with over 300 tickets sold
• Partnered with Stir-Fry Café, Sleepy Owl Brewery, and Reedy Creek Vineyards to host the 1st Annual
Downtown Kingsport Farm-To-Table event with over 80 attendees celebrating our excellent local food and
beverage options.
Led and/or facilitated several marketing and economic development initiatives:
•
2 Community Impact Projects for 2014 Leadership Kingsport Class: a proposal for creation of a Centre
Park/Outdoor Active Play area and an Innovative Entrepreneurship Center
•
Newly designed Billboard on I-26 and I-81 to highlight Downtown Kingsport’s Progressive environment
•
2014 marked the arrival of multiple New Restaurants, Boutiques, 2 wine bars, and a fine-spirits Distillery
•
Major employment announcement from IntelliHARTx, the medical patient contact center, who partnered with
Urban Synergy to create their urban campus in Downtown Kingsport
•
Addressed Parking Issues in Downtown through the hosting of an ongoing Positive Parking forum
•
Created a marketing Parking Map showing all available public parking lots with number of parking spaces and
walk times in conjunction with Kingsport G.I.S.
•
Free Hospitality Training offered to Downtown restaurants
•
Hosted The IDEA Initiative - Ignite Downtown Economic Action with Todd Barman – Principal Member Barman
Development Strategies
In addition to these new initiatives and activities, DKA continued to coordinate and fund the Christmas Tree
Lighting. We also partnered with KCVB and the Chamber of Commerce to put on the 4th of July fireworks display
and numerous other Downtown events. Along with the KCVB and our merchants, DKA helped to provide matching
funds for downtown advertisement and interstate billboards.
You can see that your Downtown Kingsport Association has been quite busy in the revitalization and promotion of
Downtown Kingsport. It has been my pleasure to be part of it by serving as President of the Association for the past
year. I sincerely thank Sherri Mosley, Kendall Flegel and Emma Clark, our Board of Directors, the City of Kingsport,
the Chamber of Commerce, and our volunteers, donors, and partners for their support and contribution. I am
confident that together we will help Downtown Kingsport fulfill its potential as a Destination Downtown.
Sincerely,
Angela L. Vachon
Photo by Derek Cress
Main Street
Four Point Approach
The DKA is a member of the National Main Street
Program under the National Trust for Historic
Preservation. Kingsport was first recognized
as a Main Street community in 1985. The City
of Kingsport provides monetary and service
support to the DKA to carry out the association’s
mission. Currently, the DKA is recognized as a
state and national Main Street program.
The Main Street Four-Point Approach is a
unique economic development tool and also
the foundation for local initiatives to revitalize
their districts by leveraging local assets—from
cultural or architectural heritage to local
enterprises and community pride.
The four points of the Main Street approach work
together to build a sustainable and complete
community revitalization effort.
Organization
Organization establishes consensus and
cooperation by building partnerships among
the various groups that have a stake in the
commercial district.
Committee Members:
Penny Gray - Chair
Lisa Williams
Debbie Waggoner
Beverley Perdue
John Barber
Penny Gray
Organization Chair
Achievements:
- Increased our Partnerships by 50%
- Supported PEAK (Professionals Engaged in
Advancing Kingsport)
- Co-hosted the Art Crawl with Engage
Kingsport
- Created and designed new website
- Successfully organized Community events:
Madmen Annual Dinner, 4th of JulyFireworks
Celebration,Christmas Tree Lighting and
Holiday Celebration
Dogwaste Station sponsored by Kingsport Imaging Systems.
Bench Sponsorship Rack Card
Design
Design means getting Main Street into top physical
shape and creating a safe, inviting environment for
shoppers, workers, and visitors.
Design Committee Members:
Cindy Saadeh - Chair
Bonnie Macdonald
Julie Gunn
Angela Vachon
Lynn Tully
Justin Steinmann
Achievements:
- Installed 17 Dog waste stations
- Installed 2 Parklets
- Painted the wooden trash cans and wooden
benches along Market St.
- Organized and Implemented the Art in the heart
Art Festival
- Hosted Flower Pot Planting Day planted over 55
pots in Downtown
- Hosted 6 Positive Parking Forum Meetings
Cindy Saadeh
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known it to be. With every passing month since I
moved from suburbia into a downtown loft last year,
the area has grown incredibly and with the news they
are building a dog park soon well….this has made
my Urban living now perfect! I love my furry fellas
and having a place for them to enjoy is awesome.
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The Downtown Kingsport Association has done a
smashing job of bringing attention and making the
4
2/12/201
5:42:09
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downtown region a comfortable and fun place to
be. We are blessed to have such a warm and friendly
atmosphere downtown in which to live, play and
simply enjoy!”
Lynda Fontaine
Promotion
Promotion takes many forms, but the goal is
to create a positive image that will rekindle
community pride and improve consumer and
investor confidence in the commercial district.
Members:
Taylor Rutherford - Chair
Anissa Kittrell
Hannah Musselwhite
Jacki Ewing
Melissa Goins
Achievements:
- Developed Downtown Loyalty Card with 30
Participating Merchants
- Organized and Implemented Window
Decorating Contests
- Coordinated new Billboard Design for I81 & I26
- Founded Kingsport Keys Piano Project
- Participated in multiple Ribbon Cuttings
- Implemented a Jingle & Mingle Shopping Event
- Implemented a Spring Open House with
Downtown Merchants - Spring it On (Flyer)
- Hosted First Annual TriSummit Bank Farm to
Table Event
“Macados could not be happier to be located here in
Downtown Kingsport. The business here has been
wonderful and has exceeded our expectations! We
are very thankful to have DKA behind us and are
very impressed with how eager and driven they
are to make Downtown a wonderful and exciting
place to be. We are very excited to be a part of
its growth and success. We are also very pleased
with how helpful the City Officials and Mayor
Phillips have been to us. I can’t wait to see where
we are 5-10 years down the road. My predictions
are, with the people behind DKA reaching for the
moon, everyone in the tri-cities will be coming
to Downtown Kingsport and not Johnson City or
Bristol.”
Taylor Rutherford
Joshua Chrisley
Chair of the Promotion Committee
General Manager, Macados
Economic Restructuring
Economic restructuring strengthens the community’s
existing economic assets while diversifying its
economic base.
Members:
John Vachon - Chair
Jeff Fleming
Jeff Frazier
John Barber
Corey Shepherd
Lynn Tully
Justin Steinmann
Kathy Richards
Dan Wernick
Jeffrey Stoner
Pam Mahaffey
Achievements:
- Maintained Downtown Building and Business
Inventory inside Nolen Square
- Recruited Macados Restaurant
- Recruited 2 New Wine Bars and Moonshine
Distillery
- Recruited IntelliHARTx
- Appeared in Ideal Living Magazine
- Hosted a community forum with Todd Barman;
an Economic Restructuring strategist
- Co-hosted Community Planning Day with the
City of Kingsport
“Participation and membership in the Downtown Kingsport
Association has been vital to connecting Intelli-HARTx to
community resources and other businesses that can support our
employees and our growth. It’s like having a concierge service
to connect you with everything you need to be successful. The
Downtown Kingsport Association leadership team and staff are
wonderful about creating meaningful events and networking
opportunities to support the growth and development of the
business community here. We are proud to call Downtown
John Vachon
Economic Restructuring Chair
Kingsport our home and to be new members of the Downtown
Kingsport Association.”
John M. Kunysz, Jr. - Intelli-HARTx, LLC
Co-Founder, President and Chief Executive Officer
2013
2014
Community Population:
Net of all gains and losses in jobs:
Net of all gains and losses in new businesses:
Number of building rehabilitation projects:
Number of public improvement projects:
Number of new construction projects:
Number of housing units created:
upper floor or other
50,264
(20)
33
11
5
35
4
51,274
60
30
18
2
3
2
$ Value of Private investment spent in above projects:
i.e., individuals or private sources of $ spent on
building rehabilitation, public improvements,
or new construction.
$509,791
$3,122,363
$ Value of Public investment spent in above projects:
i.e., city, county, state or federal $ spent on
building rehabilitations, public improvements,
or new construction.
$862,748
$2,684,233
$ Value Total of all Investment add public and private investment
$1,372,539
$5,806,596
15%
15%
$10-$14
$234,000
2,240
$10-$14
$245,000
1,700
Ground-floor vacancy rate when DKA started (1985: 55%):
Ground-floor vacancy rate today
Rental rate per square foot when program started ($3-$5):
Rental rate per square foot today
Program’s annual operating budget
Total Volunteer Hours
"The Downtown is the heartbeat of any city. DKA
does a great job working with our merchants to
continue revitalizing our Downtown by having
great events that bring customers to enjoy this
important area of our city."
John Clark
DKA Events
Sammy Kershaw Concert
Photos by Derek Cress
Membership Goals
Members: 100
Dues: $5,000
Sponsors: 5
Sponsorship Dollars:
$10,000
Actual Statistics
Committee
Goals
Actual
Communications
Social Media/Website
Interaction:
5% growth per month,
Average Facebook growth: 17% per month, 700 'likes'
on Facebook, by the end of the year.
Presented PEAK's overall goals to several community
civic groups, Domtar, Eastman, WJCW, WKPT, The
Chamber of Commerce and the Board of Mayor and
Alderman.
Civic Volunteerism
Social Engagements
Professional
Development
6 projects
6 events
4 Events
10 projects completed
Of these 10 events, PEAK participated in a Habitat for
Humanity Build, packing backpacks at Second Harvest,
and partnering in hosting a Blood Drive with Marsh
Regional Blood Bank.
9 events hosted as well as 3 "Sneak PEAK" events. Our
first official event of the year hosted almost 300 young
professionals at BANQ. PEAK also hosted events at
several locations around town including Sleepy Owl
Brewery, Stir Fry Cafe, and even hosted our first annual
Garage Band Jam, a concert featuring Folk Soul Revival
& Annabelle's Curse on top of the parking garage in
Downtown Kingsport.
4 events, Hosted two Lunch & Learn events with David
Golden of Eastman Chemical Company, and Carl
Torbush of East Tennessee State University, as well as
collaborating with Fun Fest Maker's Faire and RCAM's
design thinking class for two excellent events.
Members: 220
Dues: $10,750
Sponsors: 7
Eastman, Domtar, DKA, Century 21 Legacy,
Bank of Tennessee, TriSummit Bank, branded
Sponsorship Dollars: $10,000
5 Core Components
Social Engagements: Our social engagement platform will serve
as an opportunity for members to network, both personally and
professionally, with fellow PEAK constituents, as well as unwind
from the rigors of the workweek.
Civic Volunteerism: The focal point of this component will be the
continual improvement
and growth of Kingsport through volunteer efforts. We live and/or
work here; therefore we have an innate responsibility to serve in
some capacity as stewards to the Kingsport community.
Professional Development: PEAK will be comprised of a
diversely talented constituency, however there is always room
for improvement. Through guest speakers and in-house training
the aim of this component is professional growth.
Regional Networking: Engaging other young professional
organizations throughout our region will allow PEAK, as well as
individual members, to establish symbiotic relationships with
like-minded groups.
Talent Recognition: PEAK ‘s Talent Recognition initiative will serve
as an internal headhunting group geared toward assisting with
job vacancies brought forward from local business and industry.
2014 PEAK Board Members
SETH JERVIS, CENTURY 21 LEGACY
JASON FREEMAN, WELLMONT
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BRANDON SNEED, DOMTAR
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MIN YOUNG COLLINS, BELL HELICOPTER
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KENDALL FLEGEL, DKA
SAM BOOHER, WILSON WORLEY & GAMBLE
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2014 DKA Members
Partners ($3,500+)
City of Kingsport
Eastman Chemical Company
First Tennessee Bank
Indian Path Medical Center
Eastman Credit Union
Gold ($1,000)
Bank of Tennessee
Domtar
Health South
Higher Education Center
Mountain Region Family Medicine
TriSummit Bank
Silver ($500)
Appalachian Electric Power
Anderson Compounding Pharmacy
Citizens Bank
Regions Bank
Wellmont
Bronze ($250)
Barberitos
Blackburn, Childers & Steagall
Burger King
Carter-Trent Funeral Home
Chef’s Pizzeria
Dent K. Burke
First Broad Street United Methodist
Church
First Kingsport Credit Union
Food City
Grant Tire & Automotive
Hamlett Dobson
Holston Medical Group
Holston Valley Broadcasting
Jefferson Federal
IntelliHARTx
Kingsport Chamber of Commerce
Kingsport Housing Authority
Suntrust Bank
Wilson, Worley & Gamble
Small Business ($100)
8X Consulting
A Little Dab
Able Printers
Absolute Communications
AdviCoach
A-Hood Bonding
Aid & Assist at Home
Artiques
AYP Automotive
Beach Hut Shaved Ice
Bear N Friends Toy Shoppe
Bingham & Hensley
Blakley-Mitchell
Blankenship Law Office
Bloom Boutique
Blue Ridge Properties
Branded
Breaking Tradition
Buddy & Debbie Waggoner
Burk Consulting
Center Key Building
Century 21 Legacy
Cham Percer - CPA
Charmed Southern
Christ Fellowship Church
Cindy Saadeh Fine Art Gallery
Cross Country Mortgage
Crossfit Kingsport
Cumberland Marketing
Dent Magic
Diamond Exchange
Dirtwerks
Dunkin Donuts
East Tennessee Brain & Spine
Edinburgh Group
Edward Jones Investments
Express Sign
Finer Furnishings
First Bank & Trust
First Community Bank
Edward Jones Investments
El Volcan
Express Sign
Finer Furnishings
First Bank & Trust
First Community Bank
First Presbyterian Church
Fixalotta
Frank Gibson - Attorney
Frank Merendino, DDS
Gateway Self Storage
Gazebo Party Shop
Great Commission Church
Haggle Shop
Heirloom Antiques
Holston Habitat for Humanity
H.O.P.E.
Hibu Magazine
Highlands Health Manage-ment
Hyatt Cleaners
Imperial Family Medicine
Integrity Capital Management
Joyful Stillness Yoga Studio
Keener & Nancy Mallicote
Kingsport Ballet
Kingsport Centre’ Realty
Kingsport Digital Printing
Lake Pointe Advertising
LampLight Theatre
Leaping Lizards
Little Cake
Macado‘s
Made in the Shade
Margaret Moore
Mason Jar Eatery
Michael Richards Home Repair
Model City Groove School
Monty & Deb McLaurin
Moore’s Pharmacy
MR Cleaners
Mr. Turkey Leg
Nooks & Crannies
Now Or Never Tattoo and Boutique
Oak Hill Funeral Home
Oasis of Kingsport
Ozark Mountain Brewing
P & J Antiques
Pal’s
Picsee Studio
Pope-Robinette Insurance
POSH Spa & Salon
Powell Valley National Bank
Professional Women’s Network
Rodefer & Moss
River Mountain Antiques
Saxon Clark Enterprises
Shabby Allie’s
Signature Properties
Sonitrol of the Tri-Cities
Sophisticats Spa
Sprouty Pea
Stir Fry Café
Style
Sullivan Lands, Inc.
Summer Fox - Allure Salon
TCI Group
The Bagel Exchange
The Cash Company of Kingsport
The Mustard Seed Café
The Nutty Java
The Perfect Pair
The Wooden Hanger
Thomas Development Company
Times Digital Group
TK’s Big Dogs
TNT Sports Place
Todd & Dossett
Town & Country Real Estate
Town Planner
Tri State Enterprises
Trulife Realtor
Turquoise Boutique
Two Dads Café n Catering
Uncorked
Up Against the Wall Gallery
Urban Synergy & BANQ
Variety
Vito’s Italian Ristorant
Walker’s Shoe Repair
Wexford House
White Floral
Wray Law Firm
Xcellerated Fitness
Friend ($50)
Adam Gray
Amanda Looney
Ashley Nelson
Beine & Associates
Beverley Perdue
Bob Turner
Bobbie Phillips
C & S Transit
David & Yvonne Raden
David Straight
Doug Trail
Ed & Pam Mahaffey
Edward Mills
Elizabeth Boyd
Greg and Denise DePriest
Hannah Musselwhite
Jeff Fleming
Jeff Frazier
John & Karen Barber
John Perdue
Mary Kilpatrick
Mike McIntire
Pamela Salley
Pat Lee Harrison
Penny Gray
Robyn Berrigan
Stan and Kim Pace
FY 2014 Budget Summary Expenses
Income
100%
90%
80%
70%
60%
50%
40%
30%
33%
28%
20%
10%
32%
7%
2014 Board of Directors
President
Angela Vachon, Urban Synergy
0%
Partnerships
Memberships
Community
Events
Merchant
Events
Vice President
Beverley Perdue, Downtown Resident
Secretary
Pam Mahaffey, Eastman Credit Union
Expenses
100%
90%
80%
Treasurer
Anissa Kittrell, TriSummit Bank
Past President
John Barber
70%
60%
50%
40%
KCVB
Jud Teague
54%
30%
20%
10%
0%
Administration
16%
15%
14%
1%
Promotion
Committee
Design
Committee
Organization
Committee
ER Committee
Penny Gray
Bonnie Macdonald, Kingsport Cultural Arts
Tracy Morelock, ABC TV/19
Stella Robinette, H.O.P.E.
Kathy Richards, AdviCoach
Taylor Rutherford, Stir Fry Café
Cindy Saadeh, Cindy Saadeh Fine Art
Jeffrey Stoner, Jeffrey Stoner Photography
Dan Wernick, Domtar
Lisa Williams, Mountain States Health Alliance
Debbie Waggoner
Lynn James, Bank of Tennessee
Jeremy Salyers, First Tennessee Bank
Ex - Officios
Miles Burdine, Kingsport Chamber
John Campbell, City of Kingsport
John Vachon, Urban Synergy
Jeff Fleming, City of Kingsport
Pat Houchens, P & J Antiques
Dennis Phillips, City of Kingsport
Aundrea Wilcox, KOSBE
Tommy Stanley, Food City
Staff
Sherri Mosley
Executive Director
Kendall Flegel
Associate Director
Emma Clark
Administrative Assistant
Photo by Derek Cress
J O N AT H A N
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