Sala Mercedes-Benz
Transcription
Sala Mercedes-Benz
SALA MERCEDES-BENZ SÁBADO 7 SEPTIEMBRE · 14.00 H. PRESENTACIÓN rés Sardá para su colección otoño-invierno 2015-2016, nos pone en la piel de una mujer de hoy, con sus mil y una historias que vive a la vez, para las que necesitaría 48 horas al día. la mujer. Creemos que ella soporta el mundo istorias que vive a la vez, para las que necesitaría 48 horas al día. Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección. Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección ntrastará la ropa interior en nude, verde, azul, fucsia, naranja. Los estam rés Sardá para su colección otoño-invierno 2015-2016, nos pone en la piel de una mujer de hoy, con sus mil y una historias que vive a la vez, para las que necesitaría 48 horas al día. SÁBADO COLLECTIONS SPRING-SUMMER 2016 7 SEPTIEMBRE Contrastará la ropa interior en nude, verde, azul, fucsia, naranja. Los estampados en cuadros escoceses, bouquets florales o flocados en cachemir. Las materias, para ese día tan largo, van a variar muchísimo, desde la felpa de seda, los tejidos deportivos tecnológicos o el algodón, a los rasos, encajes y tules más propios de nuestras colecciones. Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. istorias que vive a la vez, para las que necesitaría 48 horas al día. Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección. Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Contrastará la ropa interior en nude, verde, azul, fucsia, naranja. Los estampados en cuadros escoceses, bouquets florales o flocados en cachemir. Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección ntrastará la ropa interior en nude, verde, azul, fucsia, naranja. Los estam rés Sardá para su colección otoño-invierno 2015-2016, nos pone en la piel de una mujer de hoy, con sus mil y una historias que vive a la vez, para las que necesitaría 48 horas al día. Las materias, para ese día tan largo, van a variar muchísimo, desde la felpa de seda, los tejidos deportivos tecnológicos o el algodón, a los rasos, encajes y tules más propios de nuestras colecciones. istorias que vive a la vez, para las que necesitaría 48 horas al día. 11.00DUYOS Sala Mercedes-Benz 12.30 ROBERTO VERINO Sala Bertha Benz Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. 14.00 ANDRES SARDA Sala Mercedes-Benz Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección ntrastaráLAGUNA la ropa interior Sala en nude, verde, azul, 15.30 HANNIBAL Bertha Benzfucsia, naranja. Los estam 17.00 THE 2ND SKIN CO. Sala Mercedes-Benz 18.30 TERESA HELBIG Sala Bertha Benz 20.00ETXEBERRIA Sala Mercedes-Benz Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Se presenta siempre con ese estilo tan suyo, tanto si hace deporte, como si va de shopping, trabaja, sale o se divierte. No quiere renunciar a nada y vive la vida intensamente. Queremos rendir homenaje a la mujer. Creemos que ella soporta el mundo. #MBFWM Contrastará la ropa interior en nude, verde, azul, fucsia, SEPTEMBER 18-22, 2015naranja. Los estampados en cuadros escoceses, bouquets florales o flocados en cachemir. Las materias, para ese día tan largo, van a variar muchísimo, desde la felpa de seda,DE los tejidos deportivos tecnológicos o el algodón, a IFEMA, FERIA MADRID los rasos, encajes y tules más propios de nuestras colecciones. Queremos rendir homenaje a HALL MADRID 14.1 ORGANISED BY: Los colores de la colección son potentes. El negro y el blanco estarán presentes, con toques de rojo, en casi todos los looks de la colección. MBFWM · PRIMAVERA/VERANO 2016 2 VOLVER ÍNDICE INDEX Alphabetical index of designers September 2015...............................................................3 Showrooms Samsung EGO.................................................................................................3 Schedule MBFWM september 2015....................................................................................4 FRIDAY SEPTEMBER 18.......................................................................................................5 SATURDAY SEPTEMBER 19............................................................................................... 14 SUNDAY SEPTEMBER 20...................................................................................................23 SÁBADO 7 SEPTIEMBRE MONDAY SEPTEMBER 21..................................................................................................32 TUESDAY SEPTEMBER 22.................................................................................................40 OFF................................................................................................................................... 51 Mass Media with stand.....................................................................................................52 Designers who have taken part in Fashion Week Madrid since 1985................................53 EGO Designers who have taken part in Fashion Week Madrid since 2006........................54 Contact details staff MBFWM...........................................................................................55 11.00DUYOS 12.30 ROBERTO VERINO EGO Contacts...................................................................................................................57 Main sponsors..................................................................................................................58 14.00 ANDRES SARDA Sponsors........................................................................................................................... 61 15.30 HANNIBAL LAGUNA Collaborating partners......................................................................................................66 17.00 THE 2ND SKIN CO. 18.30 TERESA HELBIG 20.00ETXEBERRIA Press contacts designers General Program......................................................................56 MADRID MBFWM · SPRING/SUMMER 2016 2 Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz BACK INDEX ALPHABETICAL INDEX OF DESIGNERS SEPTEMBER 2015 Diseñadores DESIGUAL JUAN VIDAL ROBERTO TORRETTA BEATRIZ PEÑALVER AGATHA RUIZ DE LA PRADA DEVOTA & LOMBA JUANA MARTÍN ROBERTO VERINO DAVIDCATALAN AILANTO DOLORES CORTÉS JUANJO OLIVA TERESA HELBIG ALVARNO DUYOS LUKE LEANDROCANO THE 2ND SKIN CO. AMAYA ARZUAGA ESTHER NORIEGA MARIA ESCOTÉ ULISES MERIDA ANA LOCKING ETXEBERRIA MARIA KE FISHERMAN ANDRES SARDA FRANCIS MONTESINOS MAYA HANSEN Samsung EGO Designers PEDRO COVELO ANGEL SCHLESSER HANNIBAL LAGUNA MOISES NIETO 44 XAVI REYES DAVIDELFIN ION FIZ MONTSE BASSONS-BASMAR AZABALA SÁBADO 7 SEPTIEMBRE ELENA RIAL HOWL BY MARÍA GLÜCK JUAN CARLOS PAJARES PALOMA SUÁREZ SHOWROOMS BEATRIZ PEÑALVER [email protected] www.beatrizpenalver.com JAIRO DÍAZ [email protected] www.jairodiaz.es MIGUEL ALEX [email protected] www.miguelalex.com DAVIDCATALAN [email protected] www.davidcatalan.es JARA MALDONADO [email protected] www.jaramaldonado.com MIKELCOLÁS [email protected] www.mikelcolas.es ELENA RIAL [email protected] www.elenarial.com JUAN CARLOS PAJARES [email protected] www.juancarlospajares.com EVA SOTO CONDE [email protected] www.evasotoconde.com MARIA MAGDALENA [email protected] www.maria-magdalena.es PINC by Ana Tichy 11.00DUYOS Sala Mercedes-Benz [email protected] 12.30 ROBERTO VERINO www.anatichy.com Sala Bertha Benz REYES NATALIA RIVERA 14.00 ANDRES SARDA XAVI Sala Mercedes-Benz [email protected] [email protected] www.nataliariverastudio.com 15.30 HANNIBAL LAGUNA www.xavireyes.com Sala Bertha Benz PALOMA SUÁREZ 17.00 THE 2ND SKIN CO. Sala Mercedes-Benz [email protected] 18.30 TERESA HELBIG Sala Bertha Benz www.palomasuarez.com 20.00ETXEBERRIA Sala Mercedes-Benz MADRID MBFWM · SPRING/SUMMER 2016 PEDROCOVELO [email protected] www.pedrocovelo.com 3 BACK INDEX FRIDAY 18 MONDAY 21 10 A 18 DESIGUAL* 11.00 12.30 15.00 17.00 Re-see Sring/Summer 2016 Collections 11.00 12.30 14.00 15.30 17.00 18.30 20.00 AILANTO AGATHA RUIZ DE LA PRADA ANGEL SCHLESSER ROBERTO VERINO FRANCIS MONTESINOS DUYOS DEVOTA & LOMBA ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ SATURDAY 19 11.00 12.30 14.00 15.30 17.00 18.30 20.00 MOISES NIETO ULISES MERIDA ANDRES SARDA ROBERTO TORRETTA AMAYA ARZUAGA JUANJO OLIVA ANA LOCKING HANNIBAL LAGUNA 12.30 14.00 16.00 17.30 19.00 20.30 LUKE LEANDROCANO ESTHER NORIEGA DAVIDELFIN ETXEBERRIA JUANA MARTÍN TERESA HELBIG ION FIZ MARIA KE FISHERMAN Place to determine - By personal invitation only ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM BERTHA BENZ TUESDAY 22 ROOM MERCEDES BENZ 10.30 HOWL by MARÍA GLÜCK ROOM BERTHA BENZ ROOM BERTHA BENZ 12.00 XAVI REYES 44 14.00 AZABALA PALOMA SUÁREZ 16.00 DAVIDCATALAN ELENA RIAL 18.00 PEDRO COVELO JUAN CARLOS PAJARES 19.30 Premio Mercedes-Benz Fashion Talent BEATRIZ PEÑALVER MBFW Amsterdam Designer ROOM BERTHA BENZ OFF* Hotel Miguel Ángel Terraza The Roof – ME Madrid Reina Victoria GYMAGE Theater ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ SUNDAY 20 11.00 JUAN VIDAL ALVARNO THE 2ND SKIN CO. MARÍA ESCOTÉ MAYA HANSEN 19.00 PREMIO L’ORÉAL 19.15 BASMAR DOLORES CORTÉS ROOM MERCEDES BENZ ROOM BERTHA BENZ Samsung EGO Innovation Project ROOM BERTHA BENZ ROOM BERTHA BENZ ROOM BERTHA BENZ ROOM BERTHA BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ ROOM BERTHA BENZ ROOM MERCEDES BENZ 18.30 MARIA LAFUENTE 17 SEPT 20.00 JOSE MATTEOS 21 SEPT 21.30 MANUEL DE GOTOR 21 SEPT * Personal invitation only FRIDAY 18 SEPTEMBER MADRID 10 - 18 DESIGUAL Re-see Spring/Summer 2016 Collections 11.00AILANTO Room Mercedes-Benz 12.30 AGATHA RUIZ DE LA PRADA Room Bertha Benz 14.00 ANGEL SCHLESSER Room Mercedes-Benz 15.30 ROBERTO VERINO Room Bertha Benz 17.00 FRANCIS MONTESINOS Room Mercedes-Benz 18.30DUYOS Room Bertha Benz 20.00 DEVOTA & LOMBA Room Mercedes-Benz FRIDAY 18 SEPTEMBER · 10 A 18 h Re-see Spring/Summer 2016 Collections* SÁBADO 7 SEPTIEMBRE PRESS CONTACT Finally Alex Barrau Phone 91 521 50 28 [email protected] MORE INFORMATION WEB: http://www.desigual.com/es_ES FACEBOOK: https://www.facebook.com/Desigual/ TWITTER: https://twitter.com/desigual_es INSTAGRAM: https://instagram.com/desigual *Place to determine - By personal invitation only MADRID MBFWM · SPRING/SUMMER 2016 6 11.00DUYOS 12.30 ROBERTO VERINO 14.00 ANDRES SARDA 15.30 HANNIBAL LAGUNA 17.00 THE 2ND SKIN CO. 18.30 TERESA HELBIG 20.00ETXEBERRIA Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz Sala Bertha Benz Sala Mercedes-Benz BACK INDEX ROOM MERCEDES-BENZ FRIDAY 18 SEPTEMBER · 11.00 h PRESS CONTACT Ángela Ortiz Phone 661 87 50 48 [email protected] MORE INFORMATION WEB: http://www.ailanto.com FACEBOOK: https://www.facebook.com/pages/Ailanto/108567039177893 TWITTER: http://twitter.com/Ailantomoda INSTAGRAM: https://instagram.com/ailanto/ MBFWM · SPRING/SUMMER 2016 7 BACK INDEX ROOM BERTHA BENZ FRIDAY 18 SEPTEMBER · 12.30 h LINES OF THE COLLECTION This season we present an easy-to-wear collection, comfortable garments with silhouettes that can be worn all day, but which can also be used at night combined with skirts or pants. Garments which as always are extremely comfortable, skirts with elastic waistbands, straight trousers, bell bottoms or shorts, wide dresses of every length, light jackets and coats and, of course, shirts and sweatshirts, which are already a hallmark of the firm. The materials are our favourites for summer, linen in provocative colours, rustic silk, poplin and printed cottons with all our classic motifs, custom jacquards with hearts, stars or fun tinsel effects, coloured stripes on transparent fabrics and long fringes with faded dye. The mix of prints, colours and materials make daily dressing a fun game of experimentation in which anything can be combined with anything: plain with prints, colour with colour, jacquard with felt, night with day, all for a woman who sets her own limits. PRESS CONTACT Catarina de Lancastre Phone 91 310 40 93 [email protected] MORE INFORMATION WEB: http://www.agatharuizdelaprada.com FACEBOOK: https://www.facebook.com/agatharuizdelaprada?ref=ts TWITTER: http://twitter.com/agathardlp INSTAGRAM: https://instagram.com/agatharuizdlprada MBFWM · SPRING/SUMMER 2016 8 BACK INDEX ROOM MERCEDES-BENZ FRIDAY 18 SEPTEMBER · 14.00 h PRESS CONTACT Anabel Martí Phone 91 431 24 68 / 628 523 439 [email protected] MORE INFORMATION WEB: http://www.angelschlesser.com FACEBOOK: http://www.facebook.com/pages/ANGEL-SCHLESSER/313656831340?r TWITTER: http://twitter.com/ASchlesser INSTAGRAM: https://instagram.com/aschlesser/ MBFWM · SPRING/SUMMER 2016 9 BACK INDEX ROOM BERTHA BENZ FRIDAY 18 SEPTEMBER · 15.30 h LINES OF THE COLLECTION A BALCONY BY THE SEA It has been demonstrated that we all have the idea of heaven as a faraway place with tropical vegetation, vast beaches of fine white sand and a sea with a colour that is impossible to reproduce. In the constant search for this paradise, we find happiness by savouring the sea from the privileged deck of a boat. The ability to travel without noise, without haste, without stress, enjoying the coast from a different perspective. This gives us so much excitement that it makes us feel like we’ve reached this paradise we’ve been seeking. Striped, printed and plain fabrics in sea colours, combined with the most explosive vegetation from tropical forests, allow us to offer colourful designs which are enthusiastic and utterly appealing. Sensual, flowing lines, adapting themselves to the needs of each occasion. Natural fabrics like cotton, linen, silk and blends of these draw us into a seductive summer full of attractions. Men and women who truly enjoy the charms of the places they visit, their own emotions and the things they have managed to dream. PRESS CONTACT The White Office Ángeles Moya Phone 91 391 04 52 [email protected] [email protected] MORE INFORMATION WEB: http://www.robertoverino.es FACEBOOK: http://www.facebook.com/RobertoVerino TWITTER: http://twitter.com/Roberto_Verino MBFWM · SPRING/SUMMER 2016 10 BACK INDEX ROOM MERCEDES-BENZ FRIDAY 18 SEPTEMBER · 17.00 h LINES OF THE COLLECTION My Spring-Summer 2016 collection proudly wears its Rock & Roll spirit on its chest. It tells a story of rebellion, a leather-clad attitude, of black lace with silk fringes. Daring fabrics and cuts: risky see-through guipure and tulle, red carpet outfits which defy the world with their flight of silk, organza and large sequins with vintage reflections on necklines, and very pronounced openings. The romantic essence of rock is incarnated in the big red roses of the Spanish Kabuki pattern, at times veiled by black lace, nets which cast extreme reflections on the focal points of the stage. The flowers multiply in Matt Lamb’s rosas print, which rebel against the darkness and explode in a powerful combination of colours which fills the catwalk with life. PRESS CONTACT Celia Soriano Contexto Comunicación Phone 96 328 71 38 Josevi Plaza [email protected] Phone 96 315 36 90 / 607 184 313 [email protected] MORE INFORMATION WEB: http://www.francismontesinos.com FACEBOOK: http://www.facebook.com/pages/Francis-Montesinos/61043433407 TWITTER: http://twitter.com/Francisfoto INSTAGRAM: https://instagram.com/francismontesinos1972/ MBFWM · SPRING/SUMMER 2016 11 BACK INDEX ROOM BERTHA BENZ FRIDAY 18 SEPTEMBER · 18.30 h LINES OF THE COLLECTION OBUMU Spring-Summer 2016 Obumu means solidarity in the language of the towns of Kasenda and Kimya, Uganda, one of the most beautiful but most deprived areas of the country. I want to give visibility to Kelele Africa, a tiny NGO dedicated to helping and educating the women and children in this area. You can see their work and support them at www.keleleafrica.org White colour, white voices and natural fabrics such as linen, silk georgette, cotton guipure. A collection that accentuates the craftsmanship used in making its materials, good stitching and clean silhouettes, all without artifice. Solid primary colour as tones or as brushstrokes on white. White. We would like to thank AEG for joining this venture with us and for having created a range of washing machines that takes good care of the garments we have presented. PRESS CONTACT Blanca Zurita Phone 91 532 07 28 [email protected] MORE INFORMATION WEB: http://www.duyos.net FACEBOOK: https://www.facebook.com/pages/duyos MBFWM · SPRING/SUMMER 2016 12 BACK INDEX ROOM MERCEDES-BENZ FRIDAY 18 SEPTEMBER · 20.00 h LINES OF THE COLLECTION SUMMER 2016 SYNOPSIS “The universe could be chaotic and ugly, but instead it is beautiful, simple and governed by simple mathematical rules” Michio Kaku Every act of perception is an act of creation. According to constructivists, reality is a construction invented by the person observing it. The concept of beauty is based on from order and structure within a controlled construction, aiming for sensitivity through abstraction and, perhaps with the desire to impose a little order on reality, finding in symmetry an excuse to define ourselves. Colours: Orange, khaki, red, blue, lime yellow and white. Shapes: Geometrical, linear and symmetrical, avoiding decoration. We used the kimono as a reference to construct tunics and garments with a free structure and using striped fabrics we created concentric rectangular spaces. Materials Khaki silk guipure, orange satin and silk crêpe, lime yellow cotton taffeta, cotton poplin with red, blue and yellow stripes, cool khaki wool and striped cotton organdy. PRESS CONTACT D & L dpto. de Comunicación Phone 91 308 60 20 [email protected] MORE INFORMATION WEB: http://devotaylomba.eu/ FACEBOOK: https://www.facebook.com/devotaylomba.officialpage TWITTER: http://twitter.com/devotaylomba INSTAGRAM: https://instagram.com/devotaylomba/ MBFWM · SPRING/SUMMER 2016 13 BACK INDEX SATURDAY 19 SEPTEMBER MADRID 11.00 12.30 14.00 15.30 17.00 18.30 20.00 MOISES NIETO ULISES MERIDA ANDRES SARDA ROBERTO TORRETTA AMAYA ARZUAGA JUANJO OLIVA ANA LOCKING HANNIBAL LAGUNA Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz ROOM MERCEDES-BENZ SATURDAY 19 SEPTEMBER · 11.00 h LINES OF THE COLLECTION SUN, SEA AND SEX These three words are key to understanding the tourist boom in the Costa del Sol in the 1960s and 1970s. Foreign currencies and modernity blew into the country like fresh air. Swedish girls flooded the beaches of Torremolinos displaying their charms. Grand modern architecture hotels were raised, changing the physiognomy of the city. There were nightspots concealing the secrets of cinema legends such as Grace Kelly, Ingrid Bergman and Sophia Loren. Spanish films dedicated to the Costa del Sol of the time help us to reconstruct the landscape of a golden age, but were based entirely on clichés: Sangria, the Latin lover, flamenco and paella. Clichés which were certainly realities, but which do not at all depict the cosmopolitanism, tolerance. Freedom and fun at the height of the dictatorship and which preceded the social and cultural changes that Spain needed so badly. PRESS CONTACT The Apartment Comunicación Nicol Flores Phone 91 827 49 48 [email protected] MORE INFORMATION WEB: http://www.moisesnieto.com FACEBOOK: https://www.facebook.com/pages/Moises-Nieto-Oficial/195171233850466 TWITTER: https://twitter.com/moises_nieto INSTAGRAM: https://instagram.com/moisesnieto/ MBFWM · SPRING/SUMMER 2016 15 BACK INDEX ROOM MERCEDES-BENZ SATURDAY 19 SEPTEMBER · 11.00 h LINES OF THE COLLECTION -HAIKUHaikus are brief but intense poems that contain complete visual descriptions of small moments in life. In their original seventeen syllables in Japanese, haikus express worlds of deep emotion and lucidity. They are deceptively simple, but offer a fascinating complexity when read carefully. Using this basis as its inspiration, a collection has been designed where every look has its own personality that operates in isolation or as a part of a group. On a straight, vertical, sinuous silhouette, the designs play with cuts and overlays to define that inner complexity that is only perceptible when observed closely. The fabrics range from linen, cotton and silk with a very textured look, then suede with reverse “napado” (a new material in the development of the collections of Ulises Mérida), all the way to technological fabrics with metallic effect finishes. The colours of the collection include light, medium and metallic greys, which share space with beiges and whites. This chromatic range is broken radically with the introduction of tones like royal blue, magenta, cyclamen and purple. PRESS CONTACT Mamen Rodrigo Phone 610 513 667 [email protected] MORE INFORMATION WEB: http://www.ulisesmerida.com FACEBOOK: https://www.facebook.com/UlisesMeridaFD?fref=ts TWITTER: https://twitter.com/UlisesMerida INSTAGRAM: http://ink361.com/app/users/ig-531146566/ulisesmerida/photos#/users/ig-531146566/ ulisesmerida/photos MBFWM · SPRING/SUMMER 2016 16 BACK INDEX ROOM BERTHA BENZ SATURDAY 19 SEPTEMBER · 12.30 h LINES OF THE COLLECTION VOYAGE SAUVAGE Andrés Sardá invites us on an evocative journey to the heart of Africa. The collection is presented to us by taking us into the African night, and revisiting the classics from a new perspective. We see girls on safari, as tribal women or animals, but always seen through the Sardá perspective and with a nocturnal theme. Swimwear or lingerie break in depending on the moment and circumstance, playing with colours, textures and materials. For the safari theme, there is silk in the form of gabardine, organza or satin, combined with lingerie, giving this group a sophisticated and subtle air. For the tribal theme, an explosion of colours, contrasts and materials offer us an extraordinary visual game, combining the different swimwear series. The animal world selects lingerie or swimwear for each creation as required. PRESS CONTACT XXL Comunicación Phone 93 452 65 00 Fax: 93 452 65 01 [email protected] MORE INFORMATION WEB: http://www.andressarda.com FACEBOOK: https://www.facebook.com/andressarda TWITTER: https://twitter.com/andres_sarda INSTAGRAM: https://instagram.com/andres_sarda/ MBFWM · SPRING/SUMMER 2016 17 BACK INDEX ROOM MERCEDES-BENZ SATURDAY 19 SEPTEMBER · 14.00 h LINES OF THE COLLECTION The invasion of natural areas and the connecting of sophisticated urbanite women with nature are the inspiration that the designer Roberto Torretta wants to convey in his spring-summer 2016 collection. Fresh, feminine, with an elegant and alternative spirit, the collection has been developed around 3 silhouettes that change throughout the day. The morning dresses are short, with sophisticated volumes in skirts and highly precise necklines: here, the weight of the fabric is critical. White cotton jacquard, twills with beautiful nature motifs digitally printed in shades of green, red on a white background etc., convey the beauty of nature and maintain the silhouette... In the afternoon the silhouette lengthens: mid-height dresses which are sometimes tight, sometimes fluid, in ocean blue and off-white glen check, red satin, or in plaster pink crepe combined with openwork fabrics in black, which bring this time of day to a close. Elegant long dresses in intense mauve pink crepe and blue slate open the night: T-shaped necklines are supported on the body in a suggestive manner, and the curved cuts give the silhouette a sculptural shape... Trousers, sophisticated overalls and the dinner suit: a real must from Roberto Torretta, in crepe and metallic grey leather which start to play and combine, underpinning the collection. Naturalness, sophistication and elegance are the premises of designer Roberto Torretta for his Summer 2016 prêt-aporter collection. PRESS CONTACT Ana Marchessi Phone 91 319 49 94 / 670 999 528 [email protected] [email protected] MORE INFORMATION WEB: http://www.robertoverino.es FACEBOOK: http://www.facebook.com/RobertoVerino TWITTER: http://twitter.com/Roberto_Verino MBFWM · SPRING/SUMMER 2016 18 BACK INDEX ROOM BERTHA BENZ SATURDAY 19 SEPTEMBER · 15.30 h PRESS CONTACT José Manuel Prieto Martín Phone 91 310 52 77 [email protected] MORE INFORMATION WEB: http://www.amayaarzuaga.com FACEBOOK: http://www.facebook.com/AAdeAmayaArzuaga?sk=wall TWITTER: http://twitter.com/AmayaArzuaga INSTAGRAM: INSTAGRAM: https://instagram.com/amayaarzuaga/ MBFWM · SPRING/SUMMER 2016 19 BACK INDEX ROOM MERCEDES-BENZ SATURDAY 19 SEPTEMBER · 17.00 h LINES OF THE COLLECTION “Colour is all about visual and emotional reaction. It can be something perfectly ordinary or something utterly extraordinary”. This is the reflection from which we started to create our Summer 2016 collection and with which we aim to show the chromatic identity of the house. PRESS CONTACT Phone 91 426 14 33 [email protected] MORE INFORMATION WEB: http://www.juanjooliva.com FACEBOOK: http://www.facebook.com/pages/Juanjo-Oliva/177784782259602 TWITTER: http://twitter.com/juanjooliva INSTAGRAM: https://instagram.com/juanjooliva/ MBFWM · SPRING/SUMMER 2016 20 BACK INDEX ROOM BERTHA BENZ SATURDAY 19 SEPTEMBER · 18.30 h LINES OF THE COLLECTION “FOREVA” It´s about loving what you´ve got. I always try to, but I admit sometimes I forget. He´s clever, funny subversive, wicked, playful and tender. PRESS CONTACT Alberto Gonper Phone 91 391 00 88 [email protected] MORE INFORMATION WEB: http://www.analocking.com FACEBOOK: https://www.facebook.com/pages/Ana-Locking/16875045063?sk=wa TWITTER: http://twitter.com/AnaLocking INSTAGRAM: https://instagram.com/analocking/ MBFWM · SPRING/SUMMER 2016 21 BACK INDEX ROOM MERCEDES-BENZ SATURDAY 19 SEPTEMBER · 20.00 h LINES OF THE COLLECTION AZABACHE For centuries Spanish jet (known as azabache in Spanish) has been considered the best-quality jet in the world. Jet is a semiprecious stone of great value, known for its intense colour, excellent texture and its incomparable hardness. It is a fossil material of plant origin, which comes from a Jurassic tree family on the Asturias coast that has been extinct for 60 million years. The intense colour of this enigmatic stone has captivated writers, painters, goldsmiths, jewellers, designers and craftsmen from around the world who, fascinated by the magic of its brilliant darkness, pay tribute in their works to its purity and the enigma of its origin. “Only the jet mirrors of his eyes are hard like two black crystal scarabs.” Platero and I - Juan Ramón Jiménez Azabache is a collection which takes us to a prehistoric garden, where unimaginable flowers emerge with their hypnotic colours. A garden where the game of seduction begins with the flight of marvellous winged creatures flitting between huge leaves and giant petals of exultant beauty. “Upon discovering the origin of jet, I was immediately transported back to a time millions of years ago, imagining what the botanical environment would have been like before the process of fossilisation began.” So explains Hannibal Laguna. Volumes of oversized flowers, micro-size skirts, jewel T-shirts with sumptuous plant designs and opulent dresses with hundreds of faceted beads. Centre stage is taken by the lavish embroidery, which wends its way like crystalline labyrinths between silk muslins, organza and gazar. The tailored lace and jewelled bodies are characterised by transparent sections which leave the back exposed. Unique, feminine and elegant pieces, dotted with precious organic gems. Silhouettes with a bias cut directly on the mannequin. This technique is part of the creative process of the designer and has become one of the main hallmarks of his collections. The colour Jet Black is the main theme of a chromatic palette taken to extremes which is rich in nuances and floral tones. Fabrics dyed with the colours Pink Orchid, Bougainvillea, Imperial Violet, Poppy Red, Forest Green and Morning Glory Blue. This time the suggestive nude and transparent sections go all the way down to the shoes. Pieces handmade in craft workshops in Spain. Here, the designer combines textiles and noble leather, achieving attractive combinations that simulate translucent and misty effects. The traditional lines are reversed, uncovering heels and concealing insteps and uppers. They feature attractive embroidery and weightless petals climbing like creepers to surround the ankle, thus simulating delicate silk vines. The high heels coexist with richly ornamented flat structures which provide the transition between day and night. “The Azabache model is one of our hidden treasures, its beauty is simple and overwhelming. I was fascinated when I discovered how the eccentricity of nature had made it possible, how jet would be converted into the black pearls of prehistory”, says the creator. PRESS CONTACT MORE INFORMATION Celia Soriano WEB: http://www.hannibal-laguna.com Phone 96 328 71 38 FACEBOOK: http://www.facebook.com/pages/Hannibal-Laguna/20955359574289 [email protected] MBFWM · SPRING/SUMMER 2016 22 BACK INDEX SUNDAY 20 SEPTEMBER MADRID 11.00 LUKE LEANDROCANO ESTHER NORIEGA 12.30DAVIDELFIN 14.00ETXEBERRIA 16.00 JUANA MARTÍN 17.30 TERESA HELBIG 19.00 ION FIZ 20.30 MARIA KE FISHERMAN Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz Room Bertha Benz Room Mercedes-Benz ROOM MERCEDES-BENZ SUNDAY 20 SEPTEMBER · 11.00 h LINES OF THE COLLECTION INSPIRATION Summer goes by along narrow, maze-like streets and white walls. The sun is asphyxiating, condemning us to weariness. The solitude of the streets is interrupted by the buzzing of bees in search of their future. Dry fountains seem to cry their last tears. Andalusian patios and the scent of vines, which seem to resist the end of spring, open a parenthesis on the harsh, dry Andalusian summer. A hard, indoor summer, inviting introspection and solitude. There, behind the window bars, I spent the evenings thirsting for colour and hope, dreaming a better summer. Dreaming, always dreaming, evening after evening and year after year. A summer of gushing water that gives life to geraniums, petunias, carnations and polka dots. A green summer that is born and dies in the south. The bird’s eye view of Andalusia from the previous collection gives way to a deeper, inside perspective, a first-person view with its feet firmly planted on the ground. The aerial perspective has become an almost microscopic vision, introspective, leaving behind the freedom of feeling like a bird and the rebelliousness of one who dares defy the laws of gravity. I saw light in the flowers on the patios, I ran from the weariness of the parched land, the barren fields and the dead leaves. I saw life in the springs and purity in the white streets, the stage of my short life. Always there were the impassive window bars waking me up. They were black, strong, the custodian of the green patios I breathed within and never came to understand. But I was the master of my dreams. And I dreamt. I dreamt my first summer. TRENDS: Patterns meticulously designed to achieve a perfect symbiosis between simplicity and technique, bringing together two of the designer’s defining characteristics: tradition and modernity. Geometrical cuts reminiscent of craftwork, traditional techniques and modern ones, combined with prints that evoke the designer’s native Andalusia, an endless source of inspiration. The prints divide the collection into two lines and give coherence to the colour palette in lightweight, thin garments alongside others with more body and volume. MATERIALS: The materials selected on this occasion are those inherent to the brand, such as leather, PVC and cotton, present in all of the designer’s collections, along with more unusual ones like organza, organdy and gabardine. The mixture of these materials with other, more lightweight fabrics, such as crochet, linen, crêpe and burlap, create a rich blend of textures that the designer uses to bring the designs to life. COLOURS: The colour palette is a nostalgic, almost bucolic look back at the summery childhood that inspires this collection. Pastel shades like earth grey, pink and salmon predominate. These are offset by aubergine to achieve a balance between the romanticism and passion that flow from this collection. This duality will be reflected very well in the prints which navigate and evolve through the entire colour range present in this collection. MBFWM · SPRING/SUMMER 2016 PRESS CONTACT MORE INFORMATION María Agudo de Castro WEB: http://www.leandrocano.com/es/index.html Phone 636 403 844 / 660 552 401 FACEBOOK: https://www.facebook.com/pages/Leandro-Cano/358813827539323 [email protected] TWITTER: https://twitter.com/leandrocanoluqu [email protected] INSTAGRAM: https://instagram.com/leandrocano/ 24 BACK INDEX ROOM MERCEDES-BENZ SUNDAY 20 SEPTEMBER · 11.00 h LINES OF THE COLLECTION WOMEN’S COLLECTION The collection we are presenting is inspired by music, by the importance it has had throughout history and also in the present day. We want to capture the sensations that can be felt when listening to it, the movement and the harmony. The main fabrics will be those with which we can represent movement, like chiffon, organza, cheesecloth silk, crepe, tulle, chantilly, lace, brocade, etc. The fabrics will define the female silhouette, making it a very feminine collection. We will be creating fabrics with prints that we will design ourselves, inspired by musical notes and scores. The collection will have a handmade element using the scrapbooking technique applied to the fabric, through which we will shape embossed flowers that will decorate many of the creations. PRESS CONTACT Laura Martínez Phone 615 098 443 [email protected] MORE INFORMATION WEB: http://www.esthernoriega.es FACEBOOK: https://www.facebook.com/pages/Esther-Noriega/177794375597 TWITTER: https://twitter.com/esthernoriega INSTAGRAM: https://instagram.com/esthernoriega/ MBFWM · SPRING/SUMMER 2016 25 BACK INDEX ROOM BERTHA BENZ SUNDAY 20 SEPTEMBER · 12.30 h PRESS CONTACT Macarena Blanchon Phone 91 308 50 42 [email protected] MORE INFORMATION WEB: http://www.davidelfin.com/es FACEBOOK: https://www.facebook.com/pages/Davidelfin-oficial/148557261843514 TWITTER: https://twitter.com/davidelfin_co INSTAGRAM: https://instagram.com/davidelfinofficial/ MBFWM · SPRING/SUMMER 2016 26 BACK INDEX ROOM MERCEDES-BENZ SUNDAY 20 SEPTEMBER · 14.00 h LINES OF THE COLLECTION EN PLEIN AIR ETXEBERRIA’s Spring-Summer 2016 collection, “en plein air”, focuses on three main themes that we have wanted to develop since the beginnings of the brand. Firstly, revising the “English Drape” and “Ivy League” patterns for the summer based on the habitual actions of our workshop: the cuts, the height of the armhole, the lengths of the sleeves, the buttoning and the necklines. Secondly, exploring the abilities of a fabric that is completely summer-like, as is seersucker. In the same way as what we did for “Pure Leather”, when we created the whole collection in a single material, leather, this time we will work solely with seersucker. And in the same way as in the “Roots” collection, we work with its textures and its visual aspects. And lastly, the use of ceramics as accessories. Carme Balada, who we have already worked with on other occasions, has developed a series of necklaces, bracelets, collar necklaces, etc. in collaboration with ETXEBERRIA, which adds to the styles supplementing them. PRESS CONTACT Txema Miron Phone 663 434 076 [email protected] MORE INFORMATION WEB: http://www.etxeberria.com.es FACEBOOK: https://www.facebook.com/ROBERTO.ETXEBERRIA TWITTER: http://twitter.com/r_etxeberria INSTAGRAM: https://instagram.com/etxeberria_menswear/ MBFWM · SPRING/SUMMER 2016 27 BACK INDEX ROOM BERTHA BENZ SUNDAY 20 SEPTEMBER · 16.00 h LINES OF THE COLLECTION The ten years of JUANA MARTÍN Ten-plè The Cordoba designer celebrates at the 62nd edition of MERCEDES BENZ FASHION WEEK MADRID a decade of fashion and renewal while maintaining the essence of JUANA MARTíN that has brought her so many successes. On this occasion she wants to recall and consolidate her entire career and she aims to make a retrospective using new fabrics and cuts that have as their common thread the past, present and future of the firm. Juana has been inspired to give birth to… Ten-plè. Fine fabrics, silks and lace, among others, will be starring in a collection that has its strength in the prints chosen carefully and exclusively by the designer. The design will seek to follow a refined line and hand sewing always supported by neutral colours which serve as the underlying architecture of the garment. In short, what JUANA MARTÍN proposes for spring and summer 2016 is a line marked by sophistication, with an incessant study of the incorporation of the flywheel in everyday clothing, sheer fabrics, colours that enhance feminine beauty and the unmistakable touch of the land where she was born, Andalusia, which is so highly valued outside Spain in the fashion world. PRESS CONTACT Rubén Bejarano Phone 609 158 390 [email protected] MORE INFORMATION WEB: http://www.juanamartin.net FACEBOOK: https://www.facebook.com/juanamartin TWITTER: https://twitter.com/juanamartinmoda INSTAGRAM: https://instagram.com/juanamartinoficial/ MBFWM · SPRING/SUMMER 2016 28 BACK INDEX ROOM MERCEDES-BENZ SUNDAY 20 SEPTEMBER · 17.30 h LINES OF THE COLLECTION INSPIRATION SPRING-SUMMER 2016 The 1960s. East meets West. Western garments —like a miniskirt— are decorated with Japanese motifs such as the “koi” or diamond carp, symbol of strength, courage and tenacity (the carp swims against the current of the waterfall, and legend has it that if it manages to cross it becomes a dragon). PRESS CONTACT Inhouse Smart Comunicación Álvaro Rincón / Vanesa Italiano Phone 91 825 54 52 [email protected] MORE INFORMATION WEB: http://www.teresahelbig.com FACEBOOK: http://www.facebook.com/pages/Teresa-Helbig/155177521202893 TWITTER: https://twitter.com/teresahelbig INSTAGRAM: https://instagram.com/teresahelbig/ MBFWM · SPRING/SUMMER 2016 29 BACK INDEX ROOM BERTHA BENZ SUNDAY 20 SEPTEMBER · 19.00 h LINES OF THE COLLECTION LE PRÉSAGE Collection No. 28 Spring-summer 2016 Harbinger: Indication, sign which portends or announces a future event via intuition or interpretation of signals. A phenomenon which often refers to the advent of a change. Divination of future things through intuition or feelings that have warned us about it. The collection takes as its starting point the harbinger, the intuition to create pieces of contemporary design based on classic lines that are deconstructed, giving way to innovative shapes. Lines: Feminine, asymmetrical, lingerie details that are externalised, sculpted dresses on mannequins through the technique of “moulage”, moving parts that transform a dress into various sections, pleats and handmade chantilly applications, crystals and ostrich feathers, “angel skin” maxi and micro floral prints and iridescent metallic details. Fabrics: Silk: Muslin, silk thread, duchesse satin and angel skin. Neoprene, grid, tulle, Chantilly lace, metallic nappa and mechanized doily. Colours: Cream, pale pink, sun, pearl, aqua, black and iris. PRESS CONTACT Año Cero Comunicación Elsa Matínez Phone 636 575516-639612262 [email protected] comunicació[email protected] MORE INFORMATION WEB: http://www.ionfiz.com FACEBOOK: https://www.facebook.com/pages/ION-FIZ/142589552428795 TWITTER: http://twitter.com/_ionfiz INSTAGRAM: https://instagram.com/ionfizmadrid/ MBFWM · SPRING/SUMMER 2016 30 BACK INDEX ROOM MERCEDES-BENZ SUNDAY 20 SEPTEMBER · 20.30 h LINES OF THE COLLECTION REPLICA My girl is feeling trapped in the middle of the new ‘10 years, where individual identity has been diluted in a post-digital and overstimulated generation that has stopped questioning the origin, reason or destination of beauty at a time of uncertainty. Social networks, the democratisation of fashion, fast fashion, mass culture and institutionalisation of policies since the fall of the Berlin wall, all of which have turned beauty into an empty, scattered and lethargic phenomenon. My girl was punk, sixties, grunge, emo, rapper, grunge and she is thinking about being a punk again. Gothic lolita, hardcore, normcore, health goth… suggestions are welcome for what comes next. María ke Fisherman is joining this trend. To the anti-trend, to break up the history of fashion, to make very small pieces and to put them back together again, without any other intention then to stun the understood and fascinate the profane, making an ironic instant of what is happening in this desperate attempt for transition. Replicant fashion. Android. Automaton. PRESS CONTACT Phone 630 386 697 [email protected] MORE INFORMATION WEB: www.mariakefisherman.com FACEBOOK: www.facebook.com/mariakefisherman TWITTER: www.twitter.com/mariakefisher INSTAGRAM: https://instagram.com/mariakefisherman MBFWM · SPRING/SUMMER 2016 31 BACK INDEX MONDAY 21 SEPTEMBER MADRID 11.00 JUAN VIDAL Room Bertha Benz 12.30ALVARNO Room Mercedes-Benz 15.00 THE 2ND SKIN CO. Room Bertha Benz 17.00 MARÍA ESCOTÉ Room Mercedes-Benz MAYA HANSEN 19.00 PREMIO L’ORÉAL Room Bertha Benz 19.15 MONTSE BASSONS-BASMAR Room Bertha Benz DOLORES CORTÉS ROOM BERTHA BENZ MONDAY 21 SEPTEMBER · 11.00 h LINES OF THE COLLECTION HIROKO Spring-Summer 2016 With strong hypnotic black eyes, Hiroko is the reincarnation of my first love. Energetic and refreshing, I seek sensations... Synthetic and addictive, I seek sensations... Young and aromatic, I seek sensations... It is as disturbing and mysterious as a desolate beach in a jungle drenched in asphalt and alcohol. PRESS CONTACT Elena Giménez Valle Phone 666 444 727 [email protected] MORE INFORMATION WEB: http://www.juanvidal.net FACEBOOK: https://www.facebook.com/JuanVidal.designer TWITTER: https://twitter.com/mrjuanvidal INSTAGRAM: https://instagram.com/mrjuanvidal/ MBFWM · SPRING/SUMMER 2016 33 BACK INDEX ROOM MERCEDES-BENZ MONDAY 21 SEPTEMBER · 12.30 h PRESS CONTACT Inhouse Smart Comunicación Álvaro Rincón / Isaac Montesinos Phone 91 825 54 52 [email protected] MORE INFORMATION WEB: http://www.alvarno.com/wp FACEBOOK: https://www.facebook.com/pages/ALVARNO/264639613193 TWITTER: https://twitter.com/alvarnostudio INSTAGRAM: https://instagram.com/alvarnostudio/ MBFWM · SPRING/SUMMER 2016 34 BACK INDEX ROOM BERTHA BENZ MONDAY 21 SEPTEMBER · 15.00 h PRESS CONTACT The Place Comunicación Giulia Di Grazia Phone 917 046 591 / 629 753 984 [email protected] MORE INFORMATION WEB: https://the2ndskinco.com/ FACEBOOK: https://www.facebook.com/the2ndskinco TWITTER: https://twitter.com/the2ndskinco INSTAGRAM: https://instagram.com/the2ndskinco/ MBFWM · SPRING/SUMMER 2016 35 BACK INDEX ROOM MERCEDES-BENZ MONDAY 21 SEPTEMBER · 17.00 h LINES OF THE COLLECTION DO YOU ELECTRIC DAISY? He loves me, he loves me not... He loves me, he loves me not... He loves me, he loves me not... He loves me, he loves me not... He loves me, he loves me not... He loves me, he loves me not... … PRESS CONTACT Prensa María Escoté Phone 627 786 485 [email protected] MORE INFORMATION WEB: http://www.mariaescote.com FACEBOOK: https://www.facebook.com/pages/Mar%C3%ADa-Escot%C3%A9/653085 TWITTER: http://twitter.com/Mariaescote INSTAGRAM: https://instagram.com/maria_escote/ MBFWM · SPRING/SUMMER 2016 36 BACK INDEX ROOM MERCEDES-BENZ MONDAY 21 SEPTEMBER · 17.00 h LINES OF THE COLLECTION BLACK JUNGLE The collection Inspiration: The lush dark jungles of Central America are opened to a modern and cosmopolitan vision with a ‘tropical-goth’ touch. Mix of concepts and contrast between the dark aesthetic and the tropical jungle. The two furthest extremes. Goths in the jungle. Synthetic leather and neoprene are combined with prints and gauze. The freshness and colour of the prints combined with garments offering a more radical style. Fabrics: Neoprene and padding. Elastic tulle. Unstructured lace. Synthetic leather. Gauze. Digital printing on stretch fabrics. Mix and overlay of netting on neoprene. Semi-transparent mesh and netting. Colour: White. Black. Spearmint. Cucumber green. Sky blue. Tropical prints. Gold trimmings. Zips filled with details. Black contrast linings. Silhouettes: Bustiers, here corsets become more comfortable, with more stretch fabrics, and even zippers, although still maintaining the lingerie touch. Long chiffon skirts for contrast. Slim-fit trousers with prints. Miniskirts with volumes. Structured jackets and short sleeve biker vests. Simple cut dresses. Lightweight shirts for tropical nights. PRESS CONTACT Chema Antón Phone 91 797 69 10 / 649 252 875 [email protected] MORE INFORMATION WEB: http://www.mayahansen.com FACEBOOK: https://www.facebook.com/mayahansen TWITTER: http://twitter.com/MayaHansen INSTAGRAM: https://instagram.com/mayahansencorsetry/ MBFWM · SPRING/SUMMER 2016 37 BACK INDEX ROOM BERTHA BENZ MONDAY 21 SEPTEMBER · 19.15 h LINES OF THE COLLECTION Sophisticated, true to herself, and with a unique outlook on swimwear, Montse Bassons has made a name for herself due to her elegance and ability to dress a beautiful woman, confident with her body, wearing swimsuits and bikinis with unique fabrics and cuts corresponding to her new vision of women - the Glamazon . Against a backdrop of fine white sand, big green leaves and ancient plants, Montse Bassons will introduce us to her new muse, a new woman who defies swimwear fashion rules, a dazzling queen on the catwalk with her own ideas, a strong sense of self, and a highly developed sense of beauty and glamour. The Glamazon is born - a confident, warlike woman. Women will be captivated by this trend, with its colourful prints, voluptuous flowers combined with geometrical lines and unique silhouettes. It will make its mark on the most fashion-conscious consumers and reaffirm fashion’s new motto: Goodbye monotony, hello Glamour! PRESS CONTACT MelgarPR Ana Pérez / Carolina Melgar Phone 607 62 27 16 – 670 251 976 [email protected] / [email protected] MORE INFORMATION WEB: www.basmar.com FACEBOOK: https://es-es.facebook.com/BASMARSwimwear TWITTER: https://mobile.twitter.com/basmarswimwear MBFWM · SPRING/SUMMER 2016 38 BACK INDEX ROOM BERTHA BENZ MONDAY 21 SEPTEMBER · 19.15 h LINES OF THE COLLECTION SUMMER_016 Aesthetic references to ancestral and hidden cultures. Ethnic-inspired graphic prints, preferably geometric, are combined with animal prints. Large brightly-coloured planes and small graphic borders offer us a contemporary primitive simplicity. Large coloured planes with neon details are combined with kinetic structures and grids that enhance the sense of movement. Technological and laminated fabrics provide a technological nuance. PRESS CONTACT FFWFashion Management Jemina Perendreu Phone 93 439 73 94 [email protected] MORE INFORMATION WEB: http://www.dolores-cortes.com FACEBOOK: https://www.facebook.com/DCortes.Beachwear.Official TWITTER: https://twitter.com/_dolores_cortes INSTAGRAM: https://instagram.com/_dolores_cortes/ MBFWM · SPRING/SUMMER 2016 39 BACK INDEX TUESDAY 22 SEPTEMBER MADRID 10.30 HOWL by MARÍA GLÜCK Room Bertha Benz Samsung EGO Innovation Project 12.00 XAVI REYES Room Bertha Benz 44 14.00AZABALA Room Bertha Benz PALOMA SUÁREZ 16.00DAVIDCATALAN Room Bertha Benz ELENA RIAL 18.00 PEDRO COVELO Room Bertha Benz JUAN CARLOS PAJARES 19.30 Premio Mercedes-Benz Fashion Talent Room Bertha Benz BEATRIZ PEÑALVER Room Bertha Benz MBFW Amsterdam Designer ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 10.30 h LINES OF THE COLLECTION WALKING UP THE MOUNTAINS wants to be an utopian vision. The project yearns for a return to rethink fashion and its ability to propose an aesthetic and visual challenging vision, while holding as well a conceptual and sustainable character. “It’s the end of fashion as we know it” says Li Edelkoort. The process and the experimentation are fundamental to the development of the designs in the proposal. A wide research on concepts and materials strange to the textile world, as well as the combination of traditional and innovative methods, are the keys to create these visionary designs. WALKING UP THE MOUNTAINS talks about the creative process and the situation in the industry. The odd dialectic of Fashion and its visionary potential combined with the commercial pragmatism of a garment’s design. The proposal is based on the design and development of garments and accessories with a double impact: visual-aesthetic and social-environmental. The experimental process brings along research and the application of experimental technologies resulting in portable orchards, organic embroidery and a combination of sustainable fabrics and colours sensitive to heat. The “user” intervenes, takes part and helps to make it real. It’s not just consumption but action. Creativity is shared. MORE INFORMATION WEB: www.howlhowlhowl.com FACEBOOK: facebook.com/howlbymariagluck TWITTER: twitter.com/HOWLmariagluck INSTAGRAM: instagram.com/mariagluck MBFWM · SPRING/SUMMER 2016 41 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 12.00 h LINES OF THE COLLECTION Childhood in an Extremaduran village, the smell of dry summer, a mother and a grandmother sew tablecloths in the barn of the farm. Raw materials, artisans and robust, folk and future meet with an air of the 70’s. Stripes, backdoors, denim, pools, cherry trees, burlap, blue, sun and empty streets. PRESS CONTACT BONJOUR COMUNICACIÓN Christian Ruiz-Bidebarrieta Phone 91 319 82 44 [email protected] MORE INFORMATION WEB: http://xavireyes.com/ FACEBOOK: https://www.facebook.com/pages/Xavi-Reyes/180071495519443?pnref=lhc TWITTER: https://twitter.com/xavi__reyes INSTAGRAM: http://instagram.com/xavi__reyes MBFWM · SPRING/SUMMER 2016 42 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 12.00 h LINES OF THE COLLECTION “L’enfer, c’est l’absence eternal” (Hell is an eternal absence) Victor Hugo. “Ausencia” is FDC and 44store’s silent tribute to Paris as an universal source of inspiration for so many artists along History. Techno-saten waterproof textile, which unifies most of “Ausencia” garments, evokes the cold and humid Parisian weather and the countless umbrellas and raincoats all over the city in the cold winter evenings. Beside, both the geometrical forms and the embroidered faces designed by Jaime Mesa are an affectionate nod to the Louvre Museum and, particularly, to its crystal pyramid at the entrance which held a great fascination for FDC when he first visited the city. Prussian blue, Grey Taupe and acrylic black... they all form a color palette deliberately made for “Ausencia” in order to transport us to that aesthetic universe of Parisian streets, pewter skies, and splendid and magnificent old buildings. True to the designer’s philosophy and transgressive nature, every garment in “Ausencia” is unisex and oversized. An extremely evocative overlapping of volumes and textures subtly interconnected by the metallic shine of zippers. For the presentation of this collection, the designer has counted on the invaluable collaboration of Jaime Mesa, who designed the embroidered designs on some garments, Comme des Machines and their 3D biodegradable pieces and Petrucha shoes. MORE INFORMATION WEB: WWW.44STORE.ES FACEBOOK: https://www.facebook.com/44storemdrid INSTAGRAM: http://instagram.com/44store.madrid MBFWM · SPRING/SUMMER 2016 43 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 14.00 h LINES OF THE COLLECTION SKIN-DEEP Multiple fluid layers with delicate embroidery, light garments that contrast with static lines and dynamic Nordic-style prints. “The skin is the body’s largest organ...”. In “skin-deep” we wanted to reflect the complexity and the multiple functions of the skin using overlays of fabrics. Eight layers of light georgettes create blocks of fabrics which coexist with stiffer components of a single layer of fabric, but of equal thickness. This result of several layers of different influences and cultural, visual and aesthetic interests create a range of colors ranging from light pink to intense black, intermingled with each other and creating new shades through the transparency of the fabrics used. “The skin has a memory...”. Deconstructed garments which are cut into strips that never end or disappear altogether. Although they change in shape, they always keep their experiences. This collection can be described as urban, vital and balanced. Once again it is a dialogue between fluid and more structured forms, giving this collection the AZABALA personality. MORE INFORMATION WEB: www.azabala.co.uk INSTAGRAM: Instagram/azabalastudio MBFWM · SPRING/SUMMER 2016 44 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 14.00 h LINES OF THE COLLECTION “It has to exist something very special in the limits of the universe. And what is more special than the absence of limits? Limits should not exist in people’s determination. We all are different. It does not matter how difficult life could be. There is always something that you can do and success. While there is life, there is hope” The Theory of Everything, 2014 We all have dreams, we dream about reaching places which only a minority has conquered. The only thing that is sometimes between people and their dreams is inside themselves, fear, a small and insignificant distance, an ephemeral line between everything and nothing. IMPOSSIBLE is the reflection of this thinking, carried out in clothes with perfect and refined lines. This clothing is transformed into a painting in which Paloma Suarez reflects her own stamping, hand painted with free movements based on her feelings. This is the best form to get the intensity of tones and flecks, the reflection of a moment frozen in time. The authenticity of each pattern and the differences between them is what enriches the proposal, highlighting the magic of being unique, unapologetic for not following the socially established models. Normal is boring. Correct things tires. The different ones stands out. The handmade pleated crepe will be one of the materials used along with semi-waterproof fabrics which make it easier the application of textile paintings, preserving the original touch and fall, getting urbans silhouettes with a sport-chic style, advocating comfort, trying to distinguish the personality and sophistication, the importance of details and the good work. Important messages that portray a real lifestyle will be the ones that put an end to the collection, leitmotiv of a thinking based on effort, work, constancy and talent, betting on personal progress and laying aside luck. Limits do not exist. IMPOSSIBLE. I’M POSSIBLE MORE INFORMATION WEB: www.palomasuarez.com FACEBOOK: https://www.facebook.com/palomasuarezstudio TWITTER: @studiopsuarez INSTAGRAM: palomasuarez_studio MBFWM · SPRING/SUMMER 2016 45 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 16.00 h LINES OF THE COLLECTION “PROM” Spring-Summer 2016 Everything shines in this collection, inspired by the reflection and setting of the “PROM”, the American graduation ball par excellence. This collection is made up of everything that this night represents and with its garments reflects the personality and interests of each one of the students in attendance. Silhouettes that are dressed for a party in minimalist styles, straight lines, diagonals and lightweight frills that create an effect of overlapping layers and volume. Sporty looks with party fabrics, young and preppy details in the purest 1970s style. Basic black and white in different finishes and textures act as the dominating colours in this collection, accompanied by dancing queen pink and quarterback green. Youthful accessories and own designed pieces, like satchels and sports shoes, complete this collection, inspired by American youth and their desire to experience this legendary ball. PROM is party, fun, glitter, music… PRESS CONTACT Prensa DAVIDCATALÁN Almudena Bretón Phone 606 51 98 70 [email protected] MORE INFORMATION WEB: www.davidcatalan.es FACEBOOK: https://www.facebook.com/pages/Davidcatalan/394570530639875?fref=ts TWITTER: https://twitter.com/_DavidCatalan INSTAGRAM: _DAVIDCATALAN MBFWM · SPRING/SUMMER 2016 46 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 16.00 h LINES OF THE COLLECTION In 1920s, during a trip to Germany, the book “Bildnerei der Geisteskranken” was discovered by Max Ernst, a huge study that collected the artist piece of mental illness people, created by Hans Prinzhon. After coming back to Paris, the book was shown to all members of the surrealistic club like fireworks in the European avant-garde. Hey Boo collection takes as main reference the Prinzhorn archive exploring its wild and symbolic universe. MORE INFORMATION WEB: www.elenarial.com MBFWM · SPRING/SUMMER 2016 47 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 18.00 h LINES OF THE COLLECTION A Toad Named Mike Arkansas, Missisipi 1962. Over sounds of guitar, stepping on dry soil under their boots, and with the sun burning their cheeks, the three of them realized that they have reached with the fingertips that long time desired wish of freedom. A freedom that you only can achieve when your home is on the road, but a piece of your heart stays in every place you have been. A vision of American counties through the eyes of three young people; youngsters who know that in that moments will never come back. Leading a trip to find themselves. Life’s journey, as a method to be settled down and disappear when everything is messed up and looks like there is no answer to that mess. Because my whole life I have been obsessed with America. It doesn’t matter where you come from, in that place you can begin from the scratch. That land belongs to the dreamers. MORE INFORMATION WEB: www.pedrocovelo.com FACEBOOK: https://www.facebook.com/pcovelo INSTAGRAM: https://instagram.com/pedrocovelo/ MBFWM · SPRING/SUMMER 2016 48 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 18.00 h LINES OF THE COLLECTION FORM FOLLOW FUNCTION Spring-Summer 2016 born from a picture of the graphic artist and illustrator, Jean-Paul Goude taken to his muse, Grace Jones, “Constructivist Maternity dress”. Bauhaus, Pop-Art and the Memphis group, are the three inspirations for this Spring-Summer 2016 collection. It is inspired by three cities: Madrid, London and Paris and two schools: ESDMadrid and Central Saint Martins. The result leads a more commercial side garments, and others with a more experimental point of view. Moholy-Nagy, Rietveld, Kandinsky, Mondrian, Lichtenstein, Sottsass and De Lucchi works dialogue and manifest themselves through essentially shapes, layered constructions, embroidery and prints garments. Everything in base fabrics: organza, mikado and crepes, which are complemented with some other innovative fabrics, glitters, fabrics with applications, waxed fabrics and plastic. A collection composed of primary colours, red, yellow and blue, and white as the base colour. It is responsible for unifying, clean and append all proposals. PRESS CONTACT Dos C Comunicación Jose Airam Phone 655 54 31 55 www.juancarlospajares.com MORE INFORMATION WEB: https://www.juancarlospajares.com FACEBOOK: https://www.facebook.com/juancarlospajares TWITTER: https://www.twitter.com/jcpajares INSTAGRAM: https://www.instagram.com/jcpajares MBFWM · SPRING/SUMMER 2016 49 BACK INDEX ROOM BERTHA BENZ TUESDAY 22 SEPTEMBER · 18.00 h LINES OF THE COLLECTION Collection of 25 styling which 21 are women and 4 men. Find volumes and structured garments with technical fabrics but its antonym, smooth and delicate pieces with transparencies and washed silk organza, pastel colours of the facades of beautiful colonial buildings take centre stage, the black colour contrast appears as border and border also appear, draw the silhouette... and somehow makes it more beautiful. Metallic accessories like belts fit oversized garments to exalt hips and shoulders. The print of polka dots and flowers are vivid, joy, a fun note, the impossible combination of them represents a way to mix with few resources and create. MORE INFORMATION WEB: www.beatrizpenalver.com FACEBOOK: https://www.facebook.com/bea.triz.71619 TWITTER: @BePenalver INSTAGRAM: @bepenalver MBFWM · SPRING/SUMMER 2016 50 BACK INDEX OFF MADRID 18.30 MARIA LAFUENTE 20.00 JOSE MATTEOS 21.30 MANUEL DE GOTOR 17 SEPT 21 SEPT 21 SEPT Hotel Miguel Ángel Terraza The Roof – ME Madrid Reina Victoria GYMAGE Theater MASS MEDIA WITH STAND GLACCI HARPER´S BAZAAR MUJER HOY TELVA http://glacci.tv/ http://www.harpersbazaar.es/ http://www.mujerhoy.com http://www.telva.com YO DONA http://yodona.com GLAMOUR HOLA STILO WOMAN http://www.glamour.es/ http://www.hola.com http://www.cuorestilo.com/ http://www.woman.es ZELEB http://www.zeleb.es MBFWM · SPRING/SUMMER 2016 52 BACK INDEX DESIGNERS WHO HAVE TAKEN PART IN FASHION WEEK MADRID SINCE 1985 Adolfo Domínguez Agatha Ruiz de la Prada Ailanto Alfredo Caral Alma Aguilar Alvarno Amaya Arzuaga Ana Locking (1) Anke Schlöder Andres Sarda Ángel Schlesser Ángela Arregui Ángeles Boada Antonio Alvarado (2) Antonio Miró Antonio Pernas Aristocrazy Asociación de Peleteros (3) Baruck Corazón Begoña Ibarrondo Belén Batalla (M & B) Caramelo Carlos Díez Carmela Rosso Carmen March Charo Azcona Contxu Uzkudun Daniel Carrasco DavidDelfín Desigual Devota y Lomba Dolores Dolores Cortés Domingo Córdoba Duyos (4) El Delgado Buil Elio Berhanyer Elisa Bracci Elisa Palomino Enrique Zaccagnini Estrella G. MBFWM · SPRING/SUMMER 2016 Esther Noriega Etxart & Panno Etxeberria Exequo Felipe Varela Fernando Gutiérrez Francis Montesinos Frederic Homs Gaspar Esteva Gilles Ricart Gloria Aguirre Gloria Coelho Guillermina Baeza Guillermo Torino (5) Hannibal Laguna Ion Fiz Isabel Berz Jan iu Mes Javier Larráinzar Jesús Lorenzo Jesús del Pozo Joan Estrada Joaquim Verdú Jocomomolola John de Maya Jordi Cuesta Jorge Gómez Jorge Gonsalves Jorge Vázquez José Aguilera Jose Castro José Luis Aznárez José Miró Josep Abril Josep Font Josep Font y Luz Díaz Jose Victor Jota mas Ge Juana Martín Juan Andrés Mompó Juan Rufete Juan Rocafort Juanjo Oliva Juan Vidal Julie Sohn Kima Guitart Kina Fernández Krizia Robustella La casita de Wendy Lemoniez Leyre Valiente Loewe Los Pepes Luke LeandroCano Luxoir Lydia Delgado Macarena Kindelán Manuel Fernández Manuel Piña Marcos Marrero, M.ª Díaz Margarita Nuez María Araujo María Barros María Escoté María Guardione María Iniesta María José Navarro María Ke Fisherman María Lafuente María M. María Moreira Martin Lamothe Maya Hansen Mercedes de Miguel Miguel Palacio Mila y Tucho Balado (6) Miriam Ocariz Moises Nieto Montse Bassons-Basmar Nacho Ruiz Nicolás Vaudelet Noelia Navarro 53 Nuria Mora Olga Ríos Paca Cordellat Paco Casado Palacio & Lemoniez Patoch Pedro del Hierro Pedro Morago Pepe Cuevas y Pepe Ximénez Pepe Jiménez Pepe Rubio Por fin Purificación García Rabaneda Rafa Teja Rafael López Rene Zamudio Roberto Diz Roberto Torretta Roberto Verino Rocabert Roser Marce Santos Montes Sara Coleman Serguei Povaguin Sita Murt (7) Spastor Susan Unger Sybilla TCN Teresa Helbig Teresa Ramallal The 2nd Skin Co. The Boxley Way Tolo Crespi Toni Francesc Toni Miró Tomás García Tráfico de Modas Trastornados Ulises Merida Vacas Flacas Valentín Herraiz Veva Medem Vicente Mateu Victorio & Lucchino Woolstock Xisco Caimari Yohuate (1) Has participated in previous fashion shows as Locking Shocking. (2) Has participated in previous fashion shows as Voulez Vous. (3) Joint fashion show by: Arturo Barrios Carlos González Curra Pascual Elena Benarroch Elisa Amann Enrique Buenaventura Enrique Lezaum Hipólito Martín Jacinta Moral José Luis Molina Lydia Delgado María Jesús Cuchet María Luisa Engel Miguel Marinero Pablo Arranz (4) Has participated in previous fashion shows as Juan Duyos and Duyos - Paniagua. (5) Has participated in previous fashion shows as Torino - Mendoza. (6) Has participated in previous fashion shows as A Menos Cuarto. (7) Has participated in previous fashion shows as Esteve Aguilera and Esteve Mujer. BACK INDEX EGO DESIGNERS WHO HAVE TAKEN PART IN FASHION WEEK MADRID SINCE 2006 Alba Blanco Alba Cardalda Alberto Puras Alberto Tous Amai Rodriguez American Perez Ana Balboa Anabela Baldaque Andrea de la Roche Andrea Llosa Anjara Antiatoms Antonio Sicilia Arnau P.Bosch AS by Ana Sánchez Beachcouture Beatriz Peñalver Beba´s Closet by Belen Barbero Belén Vidal Berzeuse Blackhaus Bohento Carlos Doblas Carocora MBFWM · SPRING/SUMMER 2016 Cati Serrà Cruz Castillo Davidcatalan David del Río Diana Dorado Diego Estrada Diez Campaña EBP Ekaitz Arruti El Colmillo de Morsa Elena Rial Elisa Madina Ernesto Naranjo Esther Lebrato Etxeberria Eva Soto Conde Gemma Degara Georgina Ordinas Georgina Vendrell Menswear Gómez Heridadegato Hoet Howl by María Glück Ibai Labega Ida Johansson Ido 2 Igor Alustiza Isabel Mastache Isabel Ruiz Ixone Elzo Jaime Mesa & Silvia Gallego Jessica Conzen Joan Fabregas Juan Vidal Juanmabyelcuco Julio Torcato Karlotalaspalas Krizia Robustella La Casita de Wendy Lady Cacahuete Laura Basterra LE Luke LeandroCano Leonor Pando Leyre Valiente Lluis Corujo Lola Coello Lorena Rodriguez 54 Lorena Sarabia Lug Von Siga Luis Manteiga Manémané María Clé Leal María Escoté Maria Ke Fisherman María Magdalena Mariem Cañizares Marta Montoto Martin Lamothe Maya Hansen Mercedes Castro Miguel Alex Miguel Vieira Mikelcolás Moises Nieto Natalia Culebras Natalia Rivera Nora Urkia Pepa Salazar Pol Potipoti Rafael J. Cameselle Ricardo Andrez River William Roberto Piqueras Ruizgalán Sara Coleman Sara Lage Serguei Povaguin Shen Lin Sinpatron Solitas Stenerös The Mystic Onion Tiago Valente Ute Ploier Valnad Vanessasorialima Victor Pao Victor Von Schwarz Vimpelova Waverley Xavi Reyes Ying Gao BACK INDEX STAFF MBFWM FAIR MANAGEMENT DIRECTOR Leonor Pérez Pita CO-ORDINATOR Lourdes Liébana Tel. 91 722 50 84 [email protected] “SAMSUNG EGO” CURATOR Andrés Aberasturi Tel. 91 391 36 16 COMMUNICATION AND MARKETING MANAGEMENT DIRECTOR Raúl Díez PRESS OFFICE EXTERNAL AFFAIRS SPONSORSHIP HEAD OF PRESS Nuria de Miguel Tel. 91 722 50 98 / 627 706 149 [email protected] DIRECTOR Nuria Hernández de Tejada COMMERCIAL MANAGER María Aranguren Tel. 91 722 58 47 / 678 696 212 [email protected] INTERNATIONAL PRESS Helena Valera Tel. 00 34 91 722 51 74 [email protected] CO-ORDINATOR Sonsoles Nieto Tel. 91 722 57 20 [email protected] Alfonso Ferreyra Tel. 91 722 58 48 / 678 618 526 [email protected] SECRETARIAT Gema Ramírez Tel. 91 722 54 03 [email protected] www.prensa.ifema.es IN COLLABORATION WITH Paloma García Ramos Silencio Comunicación Tel. 636 708 776 [email protected] MBFWM · SPRING/SUMMER 2016 55 BACK INDEX PRESS CONTACTS DESIGNERS GENERAL PROGRAM AGATHA RUIZ DE LA PRADA José Ortega y Gasset, 5. 4º izda. 28001 MADRID Press: Catarina de Lancastre Tfno. 91 310 40 93 [email protected] DAVIDELFIN Augusto Figueroa, 16. 1º 28004 MADRID Press: Macarena Blanchon Tfno. 91 308 50 42 [email protected] FRANCIS MONTESINOS Avda. de Marques de Sotelo, 9 46002 VALENCIA Press: Celia Soriano Tfno. 96 328 71 38 [email protected] AILANTO Enric Granados, 46 08008 BARCELONA Press: Ángela Ortiz Tfno. 661 875 048 [email protected] DESIGUAL Passeig Mare Nostrum, 15 08039 BARCELONA Press: Finally Alex Barrau Tfno. 91 521 50 28 [email protected] Contexto Comunicación Josevi Plaza Tfno. 96 315 36 90 / 607 184 313 [email protected] ALVARNO Serrano, 110 28006 MADRID Press: Álvaro Rincón / Isaac Montesinos Tfno. 91 825 54 52 [email protected] AMAYA ARZUAGA Ctra. Madrid-Irún Km. 202,5 09340 Lerma BURGOS www.amayaarzuaga.com Press: José Manuel Prieto Martín Tfno. 91 310 52 77 [email protected] ANA LOCKING Hortaleza 108. 3º dcha. 28004 MADRID Press: Alberto Gonper Tfno. 91 391 00 88 [email protected] ANDRES SARDA Santa Eulalia, 5-7 08012 BARCELONA Press: XXL Comunicación Tfno. 93 452 65 00 Fax: 93 452 65 01 [email protected] ANGEL SCHLESSER Cardenal Cisneros, 84 28010 MADRID Press: Anabel Martí Tfno. 91 431 24 68 / 628 523 439 [email protected] MBFWM · SPRING/SUMMER 2016 DEVOTA&LOMBA Pza. San Ildefonso, 5. 3º B 28004 MADRID Press: D & L dpto. de Comunicación Tfno. 91 308 60 20 [email protected] DOLORES CORTÉS Padre Lluis Mª Llop , 8 12540 Villarreal Press: FFWFashion Management Jemina Perendreu Tfno. 93 439 73 94 [email protected] DUYOS Barquillo, 22. 3º izda. 28004 MADRID Press: Blanca Zurita Tfno. 91 532 07 28 [email protected] ESTHER NORIEGA Pza. del Viejo Coso, 3-4 47003 Valladolid Press: Laura Martínez Tfno. 615 098 443 [email protected] ETXEBERRIA Apelles Mestres, 19 08950 Esplugues de Llobregat BARCELONA Press: Txema Mirón Tfno. 663 434 076 [email protected] HANNIBAL LAGUNA Jorge Juan, 35 28001 MADRID Press: Isabel Angulo Tfno. 656 873 839 [email protected] ION FIZ Libertad, 6. 3º D 28004 MADRID Press: Año Cero comunicación Elsa Martínez Tfno. 636 575516 / 639612262 [email protected] comunicació[email protected] JUAN VIDAL Ramón Gorge, 14 03600 Elda. ALICANTE Press: Elena Giménez Valle Tfno. 666 444 727 [email protected] JUANA MARTÍN Rodrigo, 12 14002 CÓRDOBA Press: Rubén Bejarano Tfno. 609 158 390 [email protected] JUANJO OLIVA Orfila, 7. 1º 28010 MADRID Press: Tfno. 91 426 14 33 [email protected] 56 LUKE LEANDROCANO Pº Sta. María de la Cabeza, 48. 4º-4 28045 MADRID Press: María Agudo de Castro Tfno. 636 403 844 / 660 552 401 [email protected] [email protected] MARÍA ESCOTÉ Estrella, 7. Bajo A 28004 MADRID Press: Prensa María Escoté Tfno. 627 786 485 [email protected] MARIA KE FISHERMAN Miguel Yuste, 29B, 3 33 28037 MADRID Press: Tfno. 630 386 697 [email protected] MAYA HANSEN Lenguas, 14 28021 MADRID Press: Chema Antón Tfno. 91 797 69 10 / 649 252 875 [email protected] MOISES NIETO Pelayo, 78. B 28004 MADRID Press: The Apartment Comunicación Nicol Flores Tfno. 91 827 49 48 [email protected] ROBERTO VERINO Pontevedra, 2-4. San Cibrao das Viñas 32900 OURENSE Press: The White Office Ángeles Moya Tfno. 91 391 04 52 Fax: 91 702 70 86 [email protected] [email protected] TERESA HELBIG Mallorca, 184. Entlo.1º 08036 BARCELONA Press: Inhouse Smart Comunicación Álvaro Rincón / Vanesa Italiano Tfno. 91 825 54 52 [email protected] THE 2ND SKIN CO. Hortaleza, 106. 2º 28004 MADRID Press: The Place Comunicación Giulia Di Grazia Tfno. 917 046 591 / 629 753 984 [email protected] ULISES MERIDA Cervantes, 3 28041 MADRID Press: Mamen Rodrigo Tfno. 610 513 667 [email protected] MONTSE BASSONS-BASMAR Joan Torruella i Urpina, 9-11 08758 Cervelló Press: MelgarPR Ana Pérez / Carolina Melgar Tfno. 607 622 716 / 670 251 976 [email protected] / [email protected] ROBERTO TORRETTA Fereluz, 17 28039 MADRID Press: Ana Marchessi Tfno. 91 319 49 94 / 670 999 528 [email protected] [email protected] BACK INDEX PRESS CONTACTS DESIGNERS 44 DAVIDCATALAN HOWL by MARÍA GLÜCK PALOMA SUÁREZ XAVI REYES [email protected] Gabinete de prensa: [email protected] [email protected] Gabinete de prensa: www.44store.es Prensa DAVIDCATALÁN www.howlhowlhowl.com www.palomasuarez.com BONJOUR COMUNICACIÓN Christian Ruiz-Bidebarrieta Almudena Bretón AZABALA Paseo Infanta Isabel, 21. 3ºD JUAN CARLOS PAJARES PEDRO COVELO C/Argensola , 17– 1º Dcha [email protected] 28014 MADRID Gabinete de prensa: [email protected] 28004 Madrid www.azabala.co.uk [email protected] Dos C Comunicación www.pedrocovelo.com [email protected] Tfno. Prensa: 606519870 Jose Airam Tfno. Prensa: 913198244 www.davidcatalan.es C/ Augusto Figueroa 32-34 5J www.xavireyes.com BEATRIZ PEÑALVER 28004 Madrid [email protected] www.beatrizpenalver.com MBFWM · SPRING/SUMMER 2016 ELENA RIAL [email protected] [email protected] Tfno. Prensa: 655543155 www.elenarial.com www.juancarlospajares.com 57 BACK INDEX SALA MERCEDES-BENZ SÁBADO 7 SEPTIEMBRE · 14.00 H. PATROCINADORES PRINCIPALES MAIN SPONSORS Una edición más, Mercedes-Benz hace visible su compromiso con la moda en Mercedes-Benz Fashion progreso y la innovación. Por ello, para Mercedes-Benz es clave apostar por los diseñadores consagrados, Week Madrid. pero también por los que marcarán las tendencias del mañana. Y lo muestra no sólo manteniéndose como patrocinador principal de la pasarela de referencia de moda en De esta forma, Mercedes-Benz celebrará por sexta edición consecutiva el premio MercedesBenz Fashion España, sino también reflejando el compromiso con los futuros talentos del sector, a través de la Talent, reafirmando el apoyo a los jóvenes diseñadores a través de la internacionalización de sus convocatoria del premio Mercedes-Benz Fashion Talent. colecciones, mediante un intercambio de moda entre las pasarelas de Mercedes-Benz en el mundo. Mercedes-Benz se ha caracterizado a lo largo de la historia por representar la vanguardia, el diseño, el MADRID MBFWM · PRIMAVERA/VERANO 2016 2 VOLVER ÍNDICE MAIN SPONSORS That is why Mercedes-Benz will present the Mercedes-Benz Fashion Talent Award for its sixth consecutive edition of the event, backing the support of young designers by means of the internationalisation of their collections, with a fashion exchange between Mercedes-Benz fashion shows worldwide. For another edition, Mercedes-Benz is highlighting its dedication to fashion at Mercedes-Benz Fashion Week Madrid. It demonstrates this dedication not only by continuing to be a main sponsor of the benchmark fashion show event in Spain, but also by reflecting its dedication to future talent in the sector, by means of presenting the Mercedes-Benz Fashion Talent Award. Mercedes-Benz has been characterised over the years for representing cutting-edge creations, design, progress and innovation. That is why it is so important for Mercedes-Benz to show its support for the designers present, as well as those who will define the trends of the future. MBFWM · SPRING/SUMMER 2016 59 BACK INDEX MAIN SPONSORS L’ORÉAL PARIS, OFFICIAL MAKEUP ARTIST AND HAIRDRESSER OF THE 62ND MADRID FASHION WEEK From 18 to 22 September we will be eagerly awaiting the proposals of the designers and the hair and makeup team with the best styles for each season. The proceedings will begin on 18 September when the established designers present their designs, and last until 21 September, giving way to the young designers who will regale us with their proposals on 22 September. As in previous editions, L’Oréal Paris will be giving out prizes for Best Designer’s Collection and the L’Oréal Paris award for best model. L’Oréal Paris is once again the official makeup artist and hairdresser of Madrid Fashion Week. Over the course of this week, where Spanish fashion will take centre stage, L´Oréal Paris will present its latest trends for the upcoming spring/summer 2016 season in order to obtain a perfect mise-en-scène during the fashion week. L’Oréal Paris works very closely with designers to capture the ideas to be conveyed and embody them in each look, achieving a perfect fusion of fashion and beauty, and conveying each designer’s idea to the public. Over the course of MBFW, the most famous Spanish and international models will pass through the hair and makeup room, wearing the latest trends from the biggest fashion and beauty professionals. MBFWM · SPRING/SUMMER 2016 L’Oréal Paris, a benchmark in creativity, glamour and innovation, will once again step onto the most important catwalk in Spain to present its most cutting-edge hair and makeup proposals at Madrid fashion week. 60 BACK INDEX SPONSORS MADRID SPONSORS SAMSUNG AND THE WORLD OF FASHION Pepa ROOMzar was the winner of the second edition with Hyperdry, a collection composed of eight looks, in which technology is applied to both the fabrics and the staging of the collection, which complemented the contemporary proposal offered by the designer. Lastly, the collection Masdar Coats by Rubén Gómez, which consists of smart garments inspired by the ‘smart city’ concept, was the winning project of the third edition of this competition. The world of fashion, which is becoming more and more related with technology, is a fascinating field for Samsung, full of possibilities. That is why the company, which is dedicated to design and innovation, supports the most talented contemporary designers so that they can further themselves and bring their projects to life. In this regard, Samsung looks for different places where both sectors can meet and come together in order to be able to bring about a change that improves peoples’ lives. In addition to being present at the most important international fashion events, Samsung has for many years worked with Spanish creators and designers, such as ALVARNO, who have created a special limited edition of five models of armband Samsung smart watches: Gear S by Alvarno. Similarly, inspired by their Autumn-Winter 2015 collections, Agatha Ruiz de la Prada, Juan Vidal and Amaya Arzuaga have designed the watch dials for the Samsung Gear S. The Samsung EGO Innovation Project event searches for the most innovative project presented by designers that have linked technology and fashion in any of its aspects: from the fabrics used to the making of the clothes or the staging. It started up in 2013 with the collaboration of the designer Ying Gao, who presented a selection of eight pieces from four collections from her interactive projects. The internationally acclaimed Canadian designer demonstrated the essence of the Samsung EGO Innovation Project with this selection of unique pieces which served to inspire future candidates in the contest. For all of the above reasons, both the sponsorship of Samsung EGO and the creation of this event represent the support offered by the company to the Spanish design sector, as well as a great level of commitment to innovation. The world of fashion allows Samsung to be much more than a consumer electronics company and to explore new ways of continuing to support talent, pushing innovation to new limits. Subsequently, in February 2014, the Andalusian designer Leandro Cano was the winner of the event and opened the fashion show for young designers with the collection 0,83°. The designer MBFWM · SPRING/SUMMER 2016 62 BACK INDEX SPONSORS SOLÁN DE CABRAS AND ECOALF PRESENT THE BLUE COLLECTION AT MBFWM What’s more, Solán wants to reward the most creative attendees by holding a contest on the most creative ways to use a Solán de Cabras bottle, and invites visitors to share their ideas on social networks. The winners will receive 10 passes for Cibelespacio, and the most loyal and active follower will have the opportunity to attend a fashion show at this edition. Solán de Cabras is once again the official water of MBFWM. This year, it will present an exclusive collection designed by the sustainable fashion brand Ecoalf at its stand in Cibelespacio. The collection contains items inspired by Solán’s characteristic blue colour. Alongside all this, during MBFWM visitors can enjoy a space dedicated to Solán’s new fashion and health trends magazine So Blue and access the digital version as well. The collection will be presented by former footballer Aitor Ocio on Saturday 19 September at 13:30 at Solán de Cabras’s stand in Cibelespacio and will remain on display over the course of the fashion week. As in every edition, Solán de Cabras will also be at the Kissing Room, this time with original alcohol-free cocktails. Solán de Cabras, with its strong links to the world of fashion, will once again prove it is much more than just water. Visitors to Solán de Cabras’s stand will also have the opportunity to pose like real models at a photoshoot, where they will be recorded in a time-lapse video which they will be able to share on social media using the hashtag #SolanPhotoShoot, thus forming part of the blue universe created by the two brands. The videos shared will enter a draw for two Ecoalf jackets, one men’s and one women’s. There will also be a special award from the jury for best photographic model. The winner will take part in a photoshoot for Solán de Cabras’s fashion magazine So Blue. MBFWM · SPRING/SUMMER 2016 63 BACK INDEX SPONSORS Movistar is present at yet another edition of the Mercedes-Benz Fashion Week Madrid, supporting national designers and contributing to the spread of Spanish fashion. the best resources in order to achieve a greater awareness for the work of Spanish designers, as well as for the different activities that take place at this fashion event. For more than a decade, Movistar has provided the latest technology at the press office for the Mercedes-Benz Fashion Week Madrid. It intends to provide communication professionals with For Movistar, supporting the Mercedes-Benz Fashion Week Madrid is a chance to be part of this benchmark event for all key members of the fashion sector and industry. MBFWM · SPRING/SUMMER 2016 64 BACK INDEX SPONSORS infused with vine flowers, has maintained an unconventional attitude over time, an increasingly important value inside and outside the world of fashion. G’Vine, the unconventional French gin, is taking part in Mercedes-Benz Fashion Week Madrid for another edition, continuing its close link with the world of fashion, cutting-edge creations and design. G’Vine is proud to be part of another edition of Mercedes-Benz Fashion Week Madrid. A great opportunity to share their exclusive nature in the world of premium drinks and in the context of the benchmark event for the world of fashion. Once again, the unique personality of G’Vine is present within the creative territory of fashion together with the best Spanish designers. Like them, G’Vine, the only gin made from grapes and MBFWM · SPRING/SUMMER 2016 65 BACK INDEX COLLABORATING PARTNERS MADRID COLLABORATING PARTNERS MBFWM · SPRING/SUMMER 2016 67 BACK INDEX Main sponsors Sponsors Collaborating partners Organised by tv internacional www.mbfwmadrid.ifema.es Follow us: